|
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Small businesses & self-employed
In E-Commerce Power, Jason G. Miles shares a practical framework
for starting and scaling a profitable e-commerce brand in the age
of Amazon. E-Commerce Power is filled with encouragement, practical
advice, tips, strategies, interviews, and proven online marketing
methods - all organized to help new entrepreneurs. In 2008, Jason
worked with his wife to start their new brand created on eBay
selling doll clothes. In 2013, they launched Pixie Faire - a
popular sewing supply marketplace that has had over 4 million
patterns downloaded which is averaged at 60,000-70,000 orders a
month. The site has been featured by Shopify and is in the top 1%
of all Shopify sites based on worldwide site traffic. Within
E-Commerce Power, Jason aims to teach new entrepreneurs how he and
his wife were able to accomplish such a feat and thrive from it.
E-Commerce Power is: Packed with interviews featuring small
business owners crushing it online. A practical framework that
explains how to scale up an e-commerce business for even the most
novice reader. An enthusiasm guide of Amazon's 3rd party selling
system which has created a boom in Private Label product
strategies.
***SUNDAY TIMES BESTSELLER*** With straightforward, heart-felt
advice, The Business Survival Kit guides you to a thriving business
while nurturing your humanity -- Marie Forleo, #1 NY Times
bestselling author of Everything is Figureoutable This book will
help you make clearer, smarter, braver decisions in all areas of
your life -- Emma Gannon, author of The Multi-Hyphen Method
Starting a business isn't easy. In fact, it can be scary,
exhausting and demoralising. When it finally takes off, even though
you're fulfilling a lifelong dream, it can be a struggle to keep up
with the rest of your life. How can you cope with the inevitable
stresses and strains along the way? In The Business Survival Kit,
serial entrepreneurs Byron Cole and Bianca Miller-Cole prepare you
for the ride of your life. With straight-talking advice and
insights from leading experts it will help you answer the
fundamental question of whether you can handle being an
entrepreneur in the first place and then help you navigate the
inevitable ups and many downs that go hand in hand with that
decision. Learn how to: *Cope with stress, anxiety and uncertainty
*Build your confidence and tackle impostor syndrome *Maintain a
healthy work/life balance *Build strong networks and nurture your
personal relationships *And stay motivated (even in the midst of
failure)
This book is full of low-cost, and No-cost tips and techniques that
will help you to sell more products or services. Whether you are an
individual working from your kitchen table or a large company,
there are basic marketing principles that must be applied if you
are going to be successful. The author applies those key principles
specifically to small businesses. From this book you will learn:
Five marketing activities every business must engage in; How to
find new prospects without spending a penny; How to stop wasting
money on 'overflow' advertising; How to design advertising and
promotions that get results; Four growth strategies for long-term
success.
Are you ready to turn your ideas into reality and build a wildly
successful business? There has never been a better time to say yes!
With a computer and an Internet connection you can get your ideas,
messages and business out there like never before and create so
much success. In this book, Carrie Green shows you how. Carrie
started her first online business at the age of 20 - she knows what
it's like to be an ambitious and creative woman with big dreams and
huge determination...but she also knows the challenges of starting
and running a business, including the fears, overwhelm, confusion
and blocks that entrepreneurs face. Based on her personal,
tried-and-tested experience, she offers valuable guidance and
powerful exercises to help you: * Get clear on your business vision
* Move past the fears and doubts that can get in the way *
Understand your audience, so you can truly connect with them *
Create your brand and build a tribe of raving fans, subscribers and
customers * Manage your time, maintain focus and keep going in the
right direction * Condition yourself for success...and so much
more! If you're a creative and ambitious female entrepreneur, or
are contemplating the entrepreneurial path, this book will provide
the honest, realistic and practical tools you need to follow your
heart and bring your vision to life.
Micro, small and medium enterprises (MSMEs) are the backbone of the
Indian economy. They provide immediate large-scale employment,
ensure a more equitable distribution of the national income, and
facilitate effective mobilisation of resources, both capital and
labour, which might otherwise remain unutilised. The need to
promote, modernise and reorganise these enterprises is paramount.
The needs, problems and potentials of these enterprises differ not
just with the nature of activity, but also with size, geographical
location and structure. While the sector in general lacks access to
marketing and credit facilities, the problem is more pronounced for
people belonging to scheduled castes (SCs)/scheduled tribes (STs)
and minorities. Therefore, it is necessary to introduce social
security, training and health insurance schemes for these
vulnerable groups. Though Government is providing several fiscal
and monetary incentives for MSMEs, yet many of these enterprises
suffer from lack of modern technology, skilled labour, inadequate
bank credit, and an inefficient marketing network. All these
constraints have resulted in a high cost structure placing this
sector at a disadvantage vis-a-vis the large industries. This book
contains 8 well-researched papers, authored by experts in the
field, which provide valuable inputs pertaining to the problems and
potentials of MSMEs in the context of policy emphasis on inclusive
growth.
This book contributes to the emerging research on the growth
process of firms, with a focus on the expansion of small and
medium-sized enterprises (SMEs). A comprehensive approach to the
issue of small firm growth draws upon empirical findings of the
characteristics and economic importance of high-growth enterprises
and the extant base of theoretical approaches to the growth of
firms, with an emphasis on the literature of firm boundaries (scope
and size). Consequently, this research adopts a deductive approach
to building the conceptual framework of SME growth by integrating
the resource-based view of the firm and transaction cost theory.
This integrative theoretical framework was tested by using the
multi-case study method to conclude with a proposal of the model of
the growth process of SMEs. The model explains the choices of
high-growth entrepreneurs regarding contractual arrangements,
portfolio development, sources of new products, and associated
governance in the expansion process. Consistent with the
heterogeneity of SME expansion, the research reveals three
equifinal patterns of these choices instead of only one path. This
book is valuable for bridging separate and divergent streams of the
literature on firms' growth, namely, entrepreneurship,
microeconomics, and strategic management literature related to firm
boundary decisions.
Der Mittelstand als Ruckgrat der deutschen Wirtschaft steht vor
einer kaum beachteten Herausforderung: dem Generationenwechsel auf
den Chefsesseln. Demographischer Wandel und Alterung der heutigen
Unternehmergeneration erhoehen die Anzahl angebotener
Unternehmensubergaben. Aufgrund einer nach wie vor immer weniger
werdenden Anzahl an Existenzgrundungen kann dieses Angebot mangels
Nachfrage immer schwieriger gedeckt werden. Das Problem hierbei
ist: Scheitert der Generationenwechsel, erodiert das Erfolgsmodell
Mittelstand. Das Buch liefert allen Interessierten einen Einblick
dahingehend, was ein Unternehmer selbst tun kann, damit seine
eigene Betriebsubergabe erfolgreich (nicht) scheitert.
|
|