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Books > Business & Economics > Industry & industrial studies > Transport industries

Fasten Your Seatbelt: The Passenger is Flying the Plane (Paperback): Nawal K. Taneja Fasten Your Seatbelt: The Passenger is Flying the Plane (Paperback)
Nawal K. Taneja
R1,528 Discovery Miles 15 280 Ships in 9 - 17 working days

Fasten Your Seatbelt: The Passenger is Flying the Plane is the fourth in a series written at the encouragement of practitioners in the global airline industry. Core customers are beginning to seize control of the direction of the industry from airline management. Customers are doing so due to deep dissatisfaction with what is being offered by traditional carriers across all areas, including network, product, price, customer service and the distribution system. New airlines have clearly focused business designs with the discipline to reject non-valued products or services. In the US, new airlines score higher in customer satisfaction, offering lower fares and making larger operating profits. This book is about customer behaviour and how to address it. It provides detailed but easy-to-read practical discussion of the changes required on the part of airline management not only to think boldly, but also to execute courageously and relentlessly, ground-breaking strategies to fly ahead of their customers. As with previous books written by Nawal Taneja, the primary audience continues to be senior level practitioners within the global airline industry - in both traditional carrier and low complexity carrier segments. The approach is impartial, candid and pragmatic, based on what is happening in the actual market place rather than theoretical business models.

Soviet Railways to Russian Railways (Hardcover): J. Westwood Soviet Railways to Russian Railways (Hardcover)
J. Westwood
R2,881 Discovery Miles 28 810 Ships in 10 - 15 working days

In the postsoviet decade Russian railways remained highly centralized, evaded the upheavals of mass privatization, and remained the backbone of a demoralized economy. Preserving much of Soviet practice, the Railways Ministry mounted a skilled rearguard action that achieved a gradual and considered adaptation to the market economy rather than the pell-mell, western-orientated, liberalization that afflicted other branches of the economy. This book describes that rearguard action, and goes on to show how railway managers are coping with the new conditions.

Tourism, Aviation and Hospitality Development During the COVID-19 Pandemic (Hardcover, 1st ed. 2022): Yuhua Luo, Hongmei Zhang,... Tourism, Aviation and Hospitality Development During the COVID-19 Pandemic (Hardcover, 1st ed. 2022)
Yuhua Luo, Hongmei Zhang, Jinbo Jiang, Doubou Bi, Yujing Chu
R5,272 Discovery Miles 52 720 Ships in 12 - 19 working days

This book provides a snapshot of the COVID-19 pandemic situation from the perspective of the tourism, aviation and hospitality industries. The book analyzes the challenges and possible strategies for recovery to meet the urgent needs of the industry to deal with this catastrophic health crisis. A good part of the book discusses the negative effect of the pandemic to these industrial sectors and the strategies to reduce it. The book also explores other aspects of the tourism and hospitality development as the base for recovery such as applying more flexible business models, understanding the resident's perception and emotion experience, strengthening the human resource management, and improving the destination image for marketing, etc. Some long-term issues are also discussed such as management education and environment protection education. The book is highly recommended for tourism and aviation researchers, policy makers, industry practitioners, and graduate students. This book is a collection of selected papers from the 10th International Conference on Tourism and Hospitality between China and Spain (www.china-spain.org).

The American Philatelist; v. 30 1916/17 (Hardcover): American Philatelic Association, American Philatelic Society The American Philatelist; v. 30 1916/17 (Hardcover)
American Philatelic Association, American Philatelic Society
R974 Discovery Miles 9 740 Ships in 12 - 19 working days
Notes on Estimation of Logistics Impact of Trade Policies - A Recursively Dynamic Applied General Equilibrium Approach... Notes on Estimation of Logistics Impact of Trade Policies - A Recursively Dynamic Applied General Equilibrium Approach (Hardcover)
Turkay Yildiz
R1,335 R1,148 Discovery Miles 11 480 Save R187 (14%) Ships in 9 - 17 working days

This book, is the result of my studies, which use the dynamic Global Trade Analysis Project (GTAP, GDyn) simulations for exploring impacts of international trade on logistics services. As the demand for logistics depends mostly on the volume of trade and trade patterns, international trade affects the transport and logistics, as it might generate a higher or lower demand for transport and logistics services in long-term. This book consists of two parts and five chapters. First part of the book shortly introduces you to the general concepts of the computable general equilibrium models (CGE) and presents you fundamentals of a dynamic general equilibrium models. In each chapter of the last part, two short articles that simulate various scenarios are presented. Each chapter of this book is independent of each other. I hope you will find this book informative, beneficial and appropriate for your needs.

The Evolution of the US Airline Industry - Theory, Strategy and Policy (Hardcover, 2005 ed.): Eldad Ben-Yosef The Evolution of the US Airline Industry - Theory, Strategy and Policy (Hardcover, 2005 ed.)
Eldad Ben-Yosef
R3,052 Discovery Miles 30 520 Ships in 10 - 15 working days

The Evolution of the US Airline Industry discusses the evolution of the hub-and-spoke network system and the associated price discrimination strategy, as the post-deregulation dominant business model of the major incumbent airlines and its breakdown in the early 2000s. It highlights the role that aircraft a" as a production input a" and the aircraft manufacturers' strategy have played in shaping this dominant business model in the 1990s. Fierce competition between Airbus and Boeing and plummeting new aircraft prices in the early 2000s have fueled low-cost competition of unprecedented scope, that destroyed the old business model. The impact of the manufacturers' strategy on these trends has been overlooked by industry observers, who have traditionally focused on the demand for air travel and labor costs as the most critical elements in future trends and survivability of major network airlines.

The book debates the impact and merit of government regulation of the industry. It examines uncertainty, information problems, and interest group structures that have shaped environmental and safety regulations. These regulations disregard market signals and deviate from standard economic principles of social efficiency and public interest. The Evolution of the US Airline Industry also debates the applicability of traditional antitrust analysis and policies, which conflict with the complex dynamics of real-life airline competition. It questions the regulator's ability to interpret industry conduct in real time, let alone predict or change its course towards a "desirable" direction. The competitive response of the low-cost startup airlines surprised many antitrust proponents, who believedthe major incumbent airlines practically blocked significant new entry. This creative market response, in fact, destroyed the major incumbents' power to discriminate pricing a" a task the antitrust efforts failed to accomplish.

Illustrated Sail & Rig Tuning - Genoa & Mainsail Trim, Spinnaker & Gennaker, Rig Tuning (Paperback, 2nd edition): Ivar Dedekam Illustrated Sail & Rig Tuning - Genoa & Mainsail Trim, Spinnaker & Gennaker, Rig Tuning (Paperback, 2nd edition)
Ivar Dedekam
R450 R406 Discovery Miles 4 060 Save R44 (10%) Ships in 9 - 17 working days

A beautifully, uniquely illustrated nautical guide to how to trim your sails and rig for maximum performance. With a revolutionary approach, this guide tackles the practical and realistic elements of tuning your boat, plus the theory of sail aerodynamics. Due to the design of the book, we have had to restrict the layout of the ebook to PDF style which may result in giving you a more restricted reading experience. For this reason, we would not recommend viewing it on very small screens.

The Greening of the Automotive Industry (Hardcover): G. Calabrese The Greening of the Automotive Industry (Hardcover)
G. Calabrese
R3,154 Discovery Miles 31 540 Ships in 10 - 15 working days

The automotive industry constitutes the backbone of the world's economy and employs the greatest share of the working population. It has been contributing to the growth of modern society by satisfying everyday mobility. However, it has been accused of affecting the environment and public health, and thus finding new methods of propulsion for automotives is currently a subject of intense debate. In this volume, the concept of sustainable development has been correlated with the main theoretical framework of production analysis and managerial economics, that is: manufacturing and architecture theories; theory of comparative advantage of design location; design driven and design thinking theories; concepts-knowledge models; rule-based and innovative design regimes; path dependency theory; literature on breakthrough and disruptive innovations; studies on technology competition; reasoned action and planned behavior theories; institutional theoretical approaches; firm growth theories; smart grid paradigm; business model innovation; definition of scenarios through analytic hierarchy process models and consumer framing.
The Greening of the Automobile Industry is one of the products of the research program "Sustainable Development and Automotive Industry," run between 2007-2010 by GERPISA (the Permanent Group for the Study of and Research into the Automobile Industry and its Employees). GERPISA is a French-based international network of researchers in economics, management, history, and sociology, all studying the automotive industry. The GERPISA was formed in 1992 and is made up of 400 members from 27 different countries.

The American Philatelist; v. 25 - no. 2 Feb. 1912 (Hardcover): American Philatelic Association, American Philatelic Society The American Philatelist; v. 25 - no. 2 Feb. 1912 (Hardcover)
American Philatelic Association, American Philatelic Society
R798 Discovery Miles 7 980 Ships in 10 - 15 working days
Airbus Industrie - Conflict and Cooperation in US-EC Trade Relations (Hardcover): S. McGuire Airbus Industrie - Conflict and Cooperation in US-EC Trade Relations (Hardcover)
S. McGuire
R2,873 Discovery Miles 28 730 Ships in 10 - 15 working days

This book examines an event that never happened - a trade war between the US and the EC in respect of the civil aircraft builder, Airbus Industrie. By understanding this trade dispute, the author casts light on broader issues of international cooperation by focusing on the bilateral trade negotiations that took place between 1979 and 1992. He considers that role played by aerospace firms, the GATT and the transatlantic alliance in shaping this cooperative outcome.

Logistics Impact Assessment of Trade Policies by CGE Modeling - Theory and Practice (Hardcover): Turkay Yildiz Logistics Impact Assessment of Trade Policies by CGE Modeling - Theory and Practice (Hardcover)
Turkay Yildiz
R1,115 R969 Discovery Miles 9 690 Save R146 (13%) Ships in 9 - 17 working days

This book is the result of my studies, which use the Global Trade Analysis Project (GTAP) simulations for exploring impacts of international trade on logistics services. Because, demand for logistics depends mostly on the volume of trade and trade patterns, international trade affects the transport and logistics, as it might generate a higher or lower demand for transport and logistics services. This book consists of two parts and seven chapters. First part of the book shortly introduces you to the general concepts of the computable general equilibrium models (CGE) and presents you fundamentals of a CGE model. In each chapter of the last part, short articles that include various simulations based on various scenarios are presented. Each chapter of this book is independent of each other. I hope you will find this book informative, beneficial and appropriate for your needs.

Economics of Maritime Business (Paperback, 2nd Edition): Shuo Ma Economics of Maritime Business (Paperback, 2nd Edition)
Shuo Ma
R1,140 R1,081 Discovery Miles 10 810 Save R59 (5%) Ships with 15 working days

This book provides a comprehensive introduction to the economics of the business of maritime transport. It provides an economic explanation of four aspects of maritime transport, namely, the demand, the supply, the market and the strategy.

The book first explains why seaborne trade happens and what its development trends are; it then analyses the main features of shipping supply and how various shipping markets function; the book finally addresses the critical strategic issues of the shipping business. The full range of different types of shipping are covered throughout the chapters and cases. The book combines the basic principles of maritime transport with the modern shipping business and the latest technological developments, particularly in the area of digital disruption.

The ideas and explanations are supported and evidenced by practical examples and more than 160 tables and figures. The questions posed by the book are similar to those that would be asked by the students in their learning process or the professionals in the business environment, with the answers concentrating on the reasons for what has happened and will happen in the future rather than merely fact-telling or any specific forecast.

The book is most suited for students of shipping-related disciplines, and is also a valuable reference for maritime professionals.

Trade in Eastern Seas 1793-1813 (Hardcover, New Ed): C. Northcote Parkinson Trade in Eastern Seas 1793-1813 (Hardcover, New Ed)
C. Northcote Parkinson
R4,814 Discovery Miles 48 140 Ships in 12 - 19 working days

First Published in 1966. Routledge is an imprint of Taylor & Francis, an informa company.

Cruising Attitude - Tales of Crashpads, Crew Drama, and Crazy Passengers at 35,000 Feet (Paperback): Heather Poole Cruising Attitude - Tales of Crashpads, Crew Drama, and Crazy Passengers at 35,000 Feet (Paperback)
Heather Poole
R456 R423 Discovery Miles 4 230 Save R33 (7%) Ships in 10 - 15 working days

Flying the not-so-friendly skies...

In her more than fifteen years as an airline flight attendant, Heather Poole has seen it all. She's witnessed all manner of bad behavior at 35,000 feet and knows what it takes for a traveler to become the most hated passenger onboard. She's slept in flight attendant crashpads in "Crew Gardens," Queens--sharing small bedrooms crammed with bunk beds with a parade of attractive women who come and go at all hours, prompting suspicious neighbors to jump to the very worst conclusions. She's watched passengers and coworkers alike escorted off the planes by police. She can tell you why it's a bad idea to fall for a pilot but can be a very good one (in her case) to date a business-class passenger. Heather knows everything about flying in a post-9/11 world--and she knows what goes on behind the scenes, things the passengers would never dream.

Heather's true stories in Cruising Attitude are surprising, hilarious, sometimes outrageously incredible--the very juiciest of "galley gossip" delightfully intermingled with the eye-opening, unforgettable chronicle of her fascinating life in the sky.

Computers in Railways XVII (Hardcover): G. Passerini, J M Mera, R. Takagi Computers in Railways XVII (Hardcover)
G. Passerini, J M Mera, R. Takagi
R5,736 Discovery Miles 57 360 Ships in 10 - 15 working days

It is important to continue to update the use of advanced systems by promoting general awareness throughout the management, design, manufacture and operation of railways and other emerging passenger, freight and transit systems. Originating from presentations at the 17th International Conference on Railway Engineering Design and Operation, this volume contains selected research works on the topic. The included papers help to facilitate the use of advanced systems and place a key focus on the applications of computer systems in advanced railway engineering. These research studies will be of interest to all those involved in the development of railways, including managers, consultants, railway engineers, designers of advanced train control systems and computer specialists.

A Short Guide to the New Silk Road (Hardcover, New edition): Adam Nobis A Short Guide to the New Silk Road (Hardcover, New edition)
Adam Nobis
R910 Discovery Miles 9 100 Ships in 9 - 17 working days

Most social scientists are familiar with the concept of the Silk Road. In recent years, however, it is the New Silk Road that has been on the lips of many. This short guide is addressed to all those eager to learn more about this new road. The New Silk Road resembles the old road in that it represents an ensemble of relationships and connections among several distant places. The author depicts some of them and presents people, institutions and projects connected to the road. Moreover, the various meanings and values attributed to the new road by different people across the world are explored. The book seeks to reveal the implications and meanings the New Silk Road has for the world we inhabit and for its future. "Adam Nobis's [...] is a much-needed, relevant and interesting publication. It is relevant because it addresses processes unfolding before our eyes and impacting our real, socio-cultural world. It is interesting, for it discusses these processes in an original way and competently combines synthesis with analysis. It is much-needed as it offers the readers a wealth of detailed information about the developments it depicts." Leszek Kopciuch, Maria Curie-Sklodowska University, Lublin "This modestly-sized book is an outcome of the author's painstakingly meticulous effort to put together scattered pieces into an imposing mosaic that is the New Silk Road. [...] With Nobis's guide in hand, the reader can feel at ease traversing, both physically and imaginatively, the paths that stretch between China and Europe." Leszek Koczanowicz, SWPS University of Social Sciences and Humanities, Warsaw

Airline Finance (Paperback, 5th edition): Peter S. Morrell Airline Finance (Paperback, 5th edition)
Peter S. Morrell
R1,661 Discovery Miles 16 610 Ships in 9 - 17 working days

Revised and updated in its fifth edition, this internationally renowned and respected book provides the essentials to understanding all areas of airline finance. Designed to address each of the distinct areas of financial management in an air transport industry context, it also shows how these fit together, while each chapter and topic - for example, aircraft leasing - provides a detailed resource that can also be consulted separately. Supported at each stage by practical airline examples and recent data, Airline Finance examines the financial trends and longer term prospects for the airline industry as a whole, contrasting the developments for the major regions and airlines together with critical discussion of key issues that affect the industry as a whole. Important techniques in financial analysis are applied to the airlines as well as their investors such as banks and other financial institutions. Thoroughly amended and updated throughout, and expanded with the addition of two new chapters, the fifth edition reflects the many developments that have affected the industry, such as the impacts of the banking and sovereign debt crises on the airline industry, signs of re-nationalisation of airlines that have emerged in Europe, and the substantial changes that have occurred in connection with rating agencies and LIBOR. New start-ups and bankruptcies are covered for the first time in a new chapter, joined by airline mergers and acquisitions (M&A), both playing a role in airline concentration. Reflecting their status as a permanent feature, fuel hedging and fuel surcharges now also have their own chapter. The medium- to long-term future in terms of further concentration and government intervention (or the lack of it) and a shift in aircraft financing towards capital markets are discussed in the final chapter. The book is written for employees of airlines, airports and their suppliers, and investment bank and other analysts. It is also popular for use by universities and in-house courses on air transport management, within both academia and industry.

Optimization of Logistics - Theory and Practice (Hardcover): Turkay Yildiz Optimization of Logistics - Theory and Practice (Hardcover)
Turkay Yildiz
R1,444 R1,233 Discovery Miles 12 330 Save R211 (15%) Ships in 9 - 17 working days

This book comes out from the materials I used to refer while doing my research on the optimization issues in logistics. I brought together some of these materials to form a guidance material on the fundamentals of the optimization concepts along with my own studies on the application of optimization methods. This book consists of two parts and six chapters. The first part of the book, which consists of three chapters, is about introduction to optimization with typical base problems and algorithms for solving problems. The second part of this book consists of three my own researches on the application of optimization methods. Each chapter in this book is independent of each other. I hope you will find this book useful, informative, beneficial and appropriate for your needs.

Recommandations relatives au transport des marchandises dangereuses - Manuel d'epreuves et de criteres (French, Paperback,... Recommandations relatives au transport des marchandises dangereuses - Manuel d'epreuves et de criteres (French, Paperback, 6th Revised edition)
United Nations. Economic Commission for Europe
R3,633 R3,076 Discovery Miles 30 760 Save R557 (15%) Ships in 12 - 19 working days

Recommandations relatives au transport des marchandises dangereuses des Nations Unies, et pour classer les produits chimiques qui presentent des dangers physiques conformement au Systeme general harmonise de classification et d'etiquetage des produits chimiques (SGH). En consequence, il complete egalement les reglements nationaux et internationaux qui ont ete etablis sur la base des Recommandations relatives au transport des marchandises dangereuses ou du SGH.

An Introduction to Airline Economics (Hardcover, 6th edition): William E. O'Connor An Introduction to Airline Economics (Hardcover, 6th edition)
William E. O'Connor
R3,202 Discovery Miles 32 020 Ships in 10 - 15 working days

The fabric of the airline industry has continued to undergo remarkable changes since the 5th edition of this classic text was published in 1995. The industry has witnessed a series of mergers and a trend toward consolidation into fewer but larger airlines. Route patterns have been reconstructed around hub cities. In contrast to the early 1990s, which saw unprecedented operating deficits, the late 1990s have seen a swing to highly profitable operations, characterized by the forming of alliances among U.S. and foreign airlines. Revised substantially to cover these changes, this book is an excellent introduction to the economics of U.S. airline services, both domestic and international.

A college level text suitable for students without a background in economics, this book is intended for such one-semester courses as Aviation Administration, Air Transportation, and Economics of Air Transportation. Enhancing the book's value, the volume includes self-testing questions for each chapter and an appendix covering the portions of the basic transportation statute--the former Federal Aviation Act--that are pertinent to the text. Focusing exclusively on airlines--and excluding private, military, and other types of flying--this book is the only college text dealing exclusively with the economics of U.S. airlines.

Maritime Sector, Institutions, and Sea Power of Premodern China (Hardcover): K Gang Deng Maritime Sector, Institutions, and Sea Power of Premodern China (Hardcover)
K Gang Deng
R2,803 Discovery Miles 28 030 Ships in 10 - 15 working days

Challenging the stereotype of premodern China as an agricultural nation, this book examines the development of the maritime sector, maritime institutions, and sea power in the premodern era. Initially discussing topics related to China's exports, such as ship design and construction, goods produced solely for export, capital accumulation and investment in the maritime sector, and trade networking, the volume goes on to consider the impact of maritime institutions, governmental trade and non-trade policies, and Confucian attitudes toward maritime activities.

Finally, the book shows how China obtained technological, economic, and naval supremacy in Asian waters until the 18th century and goes on to discuss the reasons for the decline of the maritime sector in the 19th century.

Transportation Economics - Theory and Practice: A Case Study Approach (Hardcover): P. McCarthy Transportation Economics - Theory and Practice: A Case Study Approach (Hardcover)
P. McCarthy
R1,528 Discovery Miles 15 280 Ships in 12 - 19 working days

"Transportation Economics" explores the efficient use of society's scarce resources for the movement of people and goods. This book carefully examines transportation markets and standard economic tools, how these resources are used, and how the allocation of society resources affects transportation activities.

This textbook is unique in that it uses a detailed analysis of econometric results from current transportation literature to provide an integrated collection of theory and application. Its numerous case studies illustrate the economic principles, discuss testable hypotheses, analyze econometric results, and examine each study's implications for public policy. These features make this a well-developed introduction to the foundations of transportation economics.

Additional case studies on a spectrum of domestic and international transportation topics available at http: //www.blackwellpublishers.co.uk/mccarthy in order to keep students abreast of recent developments in the field and their implications for public policy.

The paperback edition of this book is not available from Blackwell in the US or Canda.

Confessions of a Recovering Engineer - Transportation for a Strong Town (Hardcover): C Marohn Confessions of a Recovering Engineer - Transportation for a Strong Town (Hardcover)
C Marohn
R569 R525 Discovery Miles 5 250 Save R44 (8%) Ships in 12 - 19 working days

Discover insider secrets of how America's transportation system is designed, funded, and built - and how to make it work for your community In Confessions of a Recovering Engineer: Transportation for a Strong Town, renowned speaker and author of Strong Towns Charles L. Marohn Jr. delivers an accessible and engaging exploration of America's transportation system, laying bare the reasons why it no longer works as it once did, and how to modernize transportation to better serve local communities. You'll discover real-world examples of poor design choices and how those choices have dramatic and tragic effects on the lives of the people who use them. You'll also find case studies and examples of design improvements that have revitalized communities and improved safety. This important book shows you: The values of the transportation professions, how they are applied in the design process, and how those priorities differ from those of the public. How the standard approach to transportation ensures the maximum amount of traffic congestion possible is created each day, and how to fight that congestion on a budget. Bottom-up techniques for spending less and getting higher returns on transportation projects, all while improving quality of life for residents. Perfect for anyone interested in why transportation systems work - and fail to work - the way they do, Confessions of a Recovering Engineer is a fascinating insider's peek behind the scenes of America's transportation systems.

Shipping Company Strategies - Global Management Under Turbulent Conditions (Hardcover): Peter Lorange Shipping Company Strategies - Global Management Under Turbulent Conditions (Hardcover)
Peter Lorange
R3,827 Discovery Miles 38 270 Ships in 12 - 19 working days

This book is about developing implementable strategies for shipping firms. It opens with an initial historical retrospective that highlights cases on A.P. Moller-Maersk and Leif Hoegh and Co. Here the reader is introduced to the global nature of competition in shipping, as well as the volatility of shipping markets. The book then turns to the question of how to play these markets. It looks at commodity based shipping company strategies for the bulk carrier, tanker container-ship and other segments. Here, the focus is on both going long-short, in-out, and maintaining a low cost base. Next is a discussion of operations versus asset play. The book analyzes Marsoft's forecasting methodology, with case studies on The Torvald Klaveness Group, Norden, Frontline and Teekay.

The book then takes a close look at the challenge of driving one's strategy towards niches, i.e. on-commodity segments, with a spotlight on how to find a viable business opportunity and develop a defendable strength there. Examples come from I.M. Skaugen, Farstad Shipping, The Torvald Klaveness Group and Leif Hoegh and Co.

Since overall corporate-wide portfolio strategies can be important in shipping, particularly if the various elements in the portfolio are relatively unrelated, the next part of the book turns to analytical approaches, citing several examples. Then follows a discussion of key organizational issues, particularly how to create and sustain more effective, predominantly network-based organizations. The penultimate subject is the important role the board of directors can play here. Finally, the role of family firms, and the future of shipping firms, is discussed, again with several rich examples.

The Bombardier Story - From Snowmobiles to Global Transportation Powerhouse 2e (Hardcover, 2nd Edition): L. Macdonald The Bombardier Story - From Snowmobiles to Global Transportation Powerhouse 2e (Hardcover, 2nd Edition)
L. Macdonald
R669 Discovery Miles 6 690 Ships in 12 - 19 working days

The story of the company that was founded by the inventor of the snowmobile

In 1942, Joseph-Armand Bombardier invented the snowmobile and founded his company to manufacture them. From its humble beginnings as an entrepreneurial company in rural Quebec, led by an enterprising inventor, Bombardier Inc. has emerged as a global leader in the transportation industry. This book tells the fascinating tale of this remarkably well managed company that has enjoyed spectacular growth in its chosen markets through strong leadership and management strategy, succession planning, strategic diversification, and turnaround and acquisition artistry.The fascinating story of the world's largest rail manufacturer for both railway and subwayReveals why Bombardier Inc. is a multi-faceted global company yet nobody knows their name Written by Larry MacDonald the author of Nortel Network

"The Bombardier Story" shows how invention and entrepreneurship, management and leadership, smooth succession planning, and turnaround and acquisition built this global powerhouse.

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