0
Your cart

Your cart is empty

Browse All Departments
Price
  • R0 - R50 (1)
  • R50 - R100 (4)
  • R100 - R250 (477)
  • R250 - R500 (1,454)
  • R500+ (12,548)
  • -
Status
Format
Author / Contributor
Publisher

Books > Computing & IT > Computer software packages

Sociotechnical Enterprise Information Systems Design and Integration (Hardcover, New): Maria Manuela Cruz Cunha, Joao Eduardo... Sociotechnical Enterprise Information Systems Design and Integration (Hardcover, New)
Maria Manuela Cruz Cunha, Joao Eduardo Varajao, Antonio Trigo
R5,077 Discovery Miles 50 770 Ships in 10 - 15 working days

As technology continues to grow as an essential component of small and large enterprises, an ever increasing demand is placed on cutting-edge designs for information systems. Sociotechnical Enterprise Information Systems Design and Integration covers multiple systems and developments in design for businesses and enterprises of all sizes. This publication not only highlights the advancing technology and research in this area, but it also proposes strategic approaches to manage risks and detect errors. Researchers, practitioners, and professionals wishing to expand their knowledge on the most up to date information systems and its designs will benefit from this comprehensive compilation of research.

Advances in Automated Negotiations (Hardcover, 1st ed. 2021): Takayuki Ito, Minjie Zhang, Reyhan Aydogan Advances in Automated Negotiations (Hardcover, 1st ed. 2021)
Takayuki Ito, Minjie Zhang, Reyhan Aydogan
R5,577 Discovery Miles 55 770 Ships in 10 - 15 working days

This book discusses important recent advances in automated negotiations. It introduces a number of state-of-the-art autonomous agents for large-scale and complex negotiations, and demonstrates that automated negotiation is one of the most important areas in the field of autonomous agents and multi-agent systems. Further, it presents automated negotiation scenarios involving negotiation encounters that may have, for instance, a large number of agents or a large number of issues with interdependencies and/or real-time constraints. This book includes carefully selected and reviewed outcomes of the 11th International Workshop on Automated Negotiations (ACAN) held in Stockholm, Sweden, 2018, in conjunction with IJCAI-ECAI-2018. Written by leading academic and industrial researchers, it is a valuable resource for professionals and scholars working on complex automated negotiations. Furthermore, the in-depth descriptions of automated negotiating agent programs help readers who are involved in writing codes for automated agents.

How Information Systems Can Help in Alarm/Alert Detection (Hardcover): Florence Sedes How Information Systems Can Help in Alarm/Alert Detection (Hardcover)
Florence Sedes
R3,351 R3,133 Discovery Miles 31 330 Save R218 (7%) Ships in 12 - 19 working days

Alarm or alert detection remains an issue in various areas from nature, i.e. flooding, animals or earthquake, to software systems. Liveness, dynamicity, reactivity of alarm systems: how to ensure the warning information reach the right destination at the right moment and in the right location, still being relevant for the recipient, in spite of the various and successive filters of confidentiality, privacy, firewall policies, etc.? Also relevant in this context are to technical contingency issues: material failure, defect of connection, break of channels, independence of information routes and sources? Alarms with crowd media, (mis)information vs. rumours: how to make the distinction? The prediction of natural disasters (floods, avalanches, etc.), health surveillance (affectionate fevers of cattle, pollution by pesticides, etc.), air, sea and land transport, or space surveillance to prevent Risks of collisions between orbital objects involve more and more actors within Information Systems, one of whose purposes is the dissemination of alerts. By expanding the capabilities and functionality of such national or international systems, social networks are playing a growing role in dissemination and sharing, eg. with the support of systems like the Google Alert (https://www.google.fr/alerts) which concerns the publication of contents online. Recently, the Twitter microblogging platform announced a broadcast service, designed to help government organizations with alerts to the public. The proper functioning of such systems depends on fundamental properties such as resilience, liveliness and responsiveness: any alert must absolutely reach the right recipient at the right time and in the right place, while remaining relevant to him, despite the various constraints. on the one hand to external events, such as hardware failures, connection faults, breaks in communication channels, on the other hand to confidentiality, such as the collection and use of personal data (with or without the consent of the user), or the disparity of access policies (generation according to industrial, technological, security constraints, management of internal / external policies, etc.) between actors. This book opens the discussion on the "procrastination", the dynamics and the reactivity of the alert systems, but also the problems of confidentiality, filtering of information, and the means of distinguishing information and rumor.

Spectrum Machine Language for the Absolute Beginner (Hardcover, Collector's Hardback ed.): William Tang Spectrum Machine Language for the Absolute Beginner (Hardcover, Collector's Hardback ed.)
William Tang
R718 Discovery Miles 7 180 Ships in 10 - 15 working days
Co-engineering Applications and Adaptive Business Technologies in Practice - Enterprise Service Ontologies, Models, and... Co-engineering Applications and Adaptive Business Technologies in Practice - Enterprise Service Ontologies, Models, and Frameworks (Hardcover)
Jay Ramanathan, Rajiv Ramnath
R4,549 Discovery Miles 45 490 Ships in 10 - 15 working days

Service organizations and enterprises have the dual challenge of embracing externally-driven variation while simultaneously evolving the enabling of information technology operations and systems. The co-engineering method provides a powerful tool for interdisciplinary decision-making necessary for managing complex interactions between layers of external and enabling services. ""Co-Engineering Applications and Adaptive Business Technologies in Practice: Enterprise Service Ontologies, Models, and Frameworks"" provides knowledge that forms the basis for successful co-engineering of the adaptive complex enterprise for services delivery. Intended for practicing professionals, advanced students, and academicians, this book enables understanding of the deeper issues and challenges in applying IT to solve business problems.

Avatare - Digitale Sprecher Fur Business Und Marketing (English, German, Hardcover): Christian Lindner Avatare - Digitale Sprecher Fur Business Und Marketing (English, German, Hardcover)
Christian Lindner
R1,593 Discovery Miles 15 930 Ships in 12 - 19 working days

I Grundlagen.- Wer braucht wofur Avatare? Konzeption und Implementierung naturlichsprachlicher Systeme - Zur Einfuhrung.- Die Bedeutung von naturlichsprachlichen Dialogsystemen im Internet-Business.- Technische Grundlagen von naturlichsprachlichen Dialogsystemen.- Ein Quantensprung fur Dialogsysteme.- II E-Business und Avatare.- "Ich habe Ihre Eingabe leider nicht verstanden" - Qualitatskriterien fur Online-Tests von Bots.- Strategien fur Dialogfuhrungssysteme - Automation der Kundenkommunikation im Kontaktkanal Internet.- Schoen - schnell - schlau: Online-Marketing mit Avataren.- Avatare und die Usability von Websites.- Support-Chat und Avatare als Mittel der persoenlichen Kundenbetreuung im World Wide Web.- Cor@: Der Avatar der Deutschen Bank - Eine Fallstudie aus der Sicht des Auftragnehmers.- PIA - Der virtuelle Einkaufs-Guide - Eine Fallstudie des Club Bertelsmann.- Ein virtueller Berater fur Yello - Auswahl, Implementierung und Betrieb eines Avatars.- III Marketing und Avatare.- Darf's ein bisschen menschlicher sein? - Virtuelle Charaktere am Point of Sale.- Robert T-Online - Eine Karriere zwischen Wirklichkeit und Cyberspace.- Robert T-Online - Ein universeller Markenbotschafter.- Avatare und Entertainment.- It's time for a Strike! - Wahlkampf einer digitalen Prasidentschaftskandidatin.- IV Ausblick.- Mehr als nur ein nettes Gesicht: Embodied conversational interface agents.- Mit Hand und Fuss - Die Bedeutung der nonverbalen Kommunikation fur die Emotionalisierung von Dialogfuhrungssystemen.- Virtualisierung und Personalisierung - Technologietrends machen Avatare zur innovativen Mensch-Maschine-Schnittstelle.

Intelligent Wavelet Based Techniques for Advanced Multimedia Applications (Hardcover, 1st ed. 2020): Rajiv Singh, Swati Nigam,... Intelligent Wavelet Based Techniques for Advanced Multimedia Applications (Hardcover, 1st ed. 2020)
Rajiv Singh, Swati Nigam, Amit Kumar Singh, Mohamed Elhoseny
R2,873 Discovery Miles 28 730 Ships in 10 - 15 working days

This book contains high-quality research articles and reviews that promote research and reflect the most recent advances in intelligent wavelet based techniques for advanced multimedia applications as well as other emerging areas. In recent time, wavelet transforms have become useful in many signal, image and video processing applications, especially for multimedia security and surveillance. A few applications of wavelets in security and surveillance are watermarking, fusion, steganography, object detection, tracking, motion recognition and intention recognition, etc. Wavelets are well capable of analyzing signal, image and video at different resolution levels, popularly known as multiresolution analysis. The multiresolution analysis is advantageous in multimedia security and surveillance applications. It provides flexibility in selection of different resolution levels that leads to better accuracy. Furthermore, recently sparse representation has become an advancement to analyze wavelet coefficients. It is observed that wavelet transforms possess the invariance property which makes them suitable for many vision applications. This book provides a concise overview of the current state of the art and disseminates some of the novel and exciting ideas and techniques. In addition, it is also helpful for the senior undergraduate and graduate students, researcher, academicians, IT professional and providers, citizens, customers as well as policy makers working in this area as well as other emerging applications demanding state-of-the-art wavelet based multimedia applications.

The Micro Kids - An 80s Adventure with ZX Spectrum, Commodore 64 and more (Hardcover): Gary Plowman The Micro Kids - An 80s Adventure with ZX Spectrum, Commodore 64 and more (Hardcover)
Gary Plowman
R695 Discovery Miles 6 950 Ships in 12 - 19 working days
Computational Finance: A Scientific Perspective (Paperback): Cornelis A. Los Computational Finance: A Scientific Perspective (Paperback)
Cornelis A. Los
R1,497 Discovery Miles 14 970 Ships in 12 - 19 working days

Computational finance deals with the mathematics of computer programs that realize financial models or systems. This book outlines the epistemic risks associated with the current valuations of different financial instruments and discusses the corresponding risk management strategies. It covers most of the research and practical areas in computational finance. Starting from traditional fundamental analysis and using algebraic and geometric tools, it is guided by the logic of science to explore information from financial data without prejudice. In fact, this book has the unique feature that it is structured around the simple requirement of objective science: the geometric structure of the data = the information contained in the data.

Computational Finance: A Scientific Perspective (Hardcover): Cornelis A. Los Computational Finance: A Scientific Perspective (Hardcover)
Cornelis A. Los
R2,675 Discovery Miles 26 750 Ships in 12 - 19 working days

Computational finance deals with the mathematics of computer programs that realize financial models or systems. This book outlines the epistemic risks associated with the current valuations of different financial instruments and discusses the corresponding risk management strategies. It covers most of the research and practical areas in computational finance. Starting from traditional fundamental analysis and using algebraic and geometric tools, it is guided by the logic of science to explore information from financial data without prejudice. In fact, this book has the unique feature that it is structured around the simple requirement of objective science: the geometric structure of the data = the information contained in the data.

Multimedia Technologies in the Internet of Things Environment (Hardcover, 1st ed. 2021): Raghvendra Kumar, Rohit Sharma,... Multimedia Technologies in the Internet of Things Environment (Hardcover, 1st ed. 2021)
Raghvendra Kumar, Rohit Sharma, Prasant Kumar Pattnaik
R5,097 Discovery Miles 50 970 Ships in 10 - 15 working days

This book provides theoretical and practical approach in the area of multimedia and IOT applications and performance analysis. Further, multimedia communication, deep learning models to multimedia data and the new (IOT) approaches are also covered. It addresses the complete functional framework in the area of multimedia data, IOT and smart computing techniques. The book proposes a comprehensive overview of the state-of-the-art research work on multimedia analysis in IOT applications. It bridges the gap between multimedia concepts and solutions by providing the current IOT frameworks, their applications in multimedia analysis, the strengths and limitations of the existing methods, and the future directions in multimedia IOT analytics.

Computer Games as Educational and Management Tools - Uses and Approaches (Hardcover, New): Maria Manuela Cruz Cunha, Vitor Hugo... Computer Games as Educational and Management Tools - Uses and Approaches (Hardcover, New)
Maria Manuela Cruz Cunha, Vitor Hugo Costa Carvalho, Paula Cristina Almeida Tavares
R4,970 Discovery Miles 49 700 Ships in 10 - 15 working days

Though once considered purely for their entertainment value, computer and online games have applications as learning tools in learning in a variety of different environments. Computer Games as Educational and Management Tools: Uses and Approaches considers the many uses of games and simulations, focusing specifically on their use in organizational and educational settings. Providing perspectives on gaming for distance learning, gaming for rehabilitation, business simulators, and motivational games, this publication explores new and emerging trends in this ever-evolving area of research.

Frontiers in Statistical Quality Control 12 (Hardcover, 1st ed. 2018): Sven Knoth, Wolfgang Schmid Frontiers in Statistical Quality Control 12 (Hardcover, 1st ed. 2018)
Sven Knoth, Wolfgang Schmid
R5,634 Discovery Miles 56 340 Ships in 10 - 15 working days

This book provides insights into important new developments in the area of statistical quality control and critically discusses methods used in on-line and off-line statistical quality control. The book is divided into three parts: Part I covers statistical process control, Part II deals with design of experiments, while Part III focuses on fields such as reliability theory and data quality. The 12th International Workshop on Intelligent Statistical Quality Control (Hamburg, Germany, August 16 - 19, 2016) was jointly organized by Professors Sven Knoth and Wolfgang Schmid. The contributions presented in this volume were carefully selected and reviewed by the conference's scientific program committee. Taken together, they bridge the gap between theory and practice, making the book of interest to both practitioners and researchers in the field of quality control.

Frontiers in Statistical Quality Control 13 (Hardcover, 1st ed. 2021): Sven Knoth, Wolfgang Schmid Frontiers in Statistical Quality Control 13 (Hardcover, 1st ed. 2021)
Sven Knoth, Wolfgang Schmid
R5,645 Discovery Miles 56 450 Ships in 10 - 15 working days

This contributed book focuses on major aspects of statistical quality control, shares insights into important new developments in the field, and adapts established statistical quality control methods for use in e.g. big data, network analysis and medical applications. The content is divided into two parts, the first of which mainly addresses statistical process control, also known as statistical process monitoring. In turn, the second part explores selected topics in statistical quality control, including measurement uncertainty analysis and data quality. The peer-reviewed contributions gathered here were originally presented at the 13th International Workshop on Intelligent Statistical Quality Control, ISQC 2019, held in Hong Kong on August 12-14, 2019. Taken together, they bridge the gap between theory and practice, making the book of interest to both practitioners and researchers in the field of statistical quality control.

Advances in Intelligent Information Hiding and Multimedia Signal Processing - Proceeding of the 16th International Conference... Advances in Intelligent Information Hiding and Multimedia Signal Processing - Proceeding of the 16th International Conference on IIHMSP in conjunction with the 13th international conference on FITAT, November 5-7, 2020, Ho Chi Minh City, Vietnam, Volume 2 (Hardcover, 1st ed. 2021)
Jeng-Shyang Pan, Jianpo Li, Keun Ho Ryu, Zhenyu Meng, Aleksandra Klasnja-Milicevic
R5,681 Discovery Miles 56 810 Ships in 10 - 15 working days

This book presents selected papers from the Sixteenth International Conference on Intelligent Information Hiding and Multimedia Signal Processing, in conjunction with the Thirteenth International Conference on Frontiers of Information Technology, Applications and Tools, held on November 5-7, 2020, in Ho Chi Minh City, Vietnam. It is divided into two volumes and discusses the latest research outcomes in the field of Information Technology (IT) including information hiding, multimedia signal processing, big data, data mining, bioinformatics, database, industrial and Internet of things, and their applications.

Programming for Computations - Python - A Gentle Introduction to Numerical Simulations with Python 3.6 (Hardcover, 2nd ed.... Programming for Computations - Python - A Gentle Introduction to Numerical Simulations with Python 3.6 (Hardcover, 2nd ed. 2020)
Svein Linge, Hans Petter Langtangen
R1,693 Discovery Miles 16 930 Ships in 12 - 19 working days

This book is published open access under a CC BY 4.0 license. This book presents computer programming as a key method for solving mathematical problems. This second edition of the well-received book has been extensively revised: All code is now written in Python version 3.6 (no longer version 2.7). In addition, the two first chapters of the previous edition have been extended and split up into five new chapters, thus expanding the introduction to programming from 50 to 150 pages. Throughout the book, the explanations provided are now more detailed, previous examples have been modified, and new sections, examples and exercises have been added. Also, a number of small errors have been corrected. The book was inspired by the Springer book TCSE 6: A Primer on Scientific Programming with Python (by Langtangen), but the style employed is more accessible and concise, in keeping with the needs of engineering students. The book outlines the shortest possible path from no previous experience with programming to a set of skills that allows students to write simple programs for solving common mathematical problems with numerical methods in the context of engineering and science courses. The emphasis is on generic algorithms, clean program design, the use of functions, and automatic tests for verification.

Digitisation of Culture: Namibian and International Perspectives (Hardcover, 1st ed. 2018): Dharm Singh Jat, Jurgen Sieck,... Digitisation of Culture: Namibian and International Perspectives (Hardcover, 1st ed. 2018)
Dharm Singh Jat, Jurgen Sieck, Hippolyte N'sung-Nza Muyingi, Heike Winschiers-Theophilus, Anicia Peters, …
R2,916 Discovery Miles 29 160 Ships in 10 - 15 working days

This book explores the digitization of culture as a means of experiencing and understanding cultural heritage in Namibia and from international perspectives. It provides various views and perspectives on the digitization of culture, the goal being to stimulate further research, and to rapidly disseminate related discoveries. Aspects covered here include: virtual and augmented reality, audio and video technology, art, multimedia and digital media integration, cross-media technologies, modeling, visualization and interaction as a means of experiencing and grasping cultural heritage. Over the past few decades, digitization has profoundly changed our cultural experience, not only in terms of digital technology-based access, production and dissemination, but also in terms of participation and creation, and learning and partaking in a knowledge society. Computing researchers have developed a wealth of new digital systems for preserving, sharing and interacting with cultural resources. The book provides important information and tools for policy makers, knowledge experts, cultural and creative industries, communication scientists, professionals, educators, librarians and artists, as well as computing scientists and engineers conducting research on cultural topics.

Music Video Games - Performance, Politics, and Play (Hardcover): Michael Austin Music Video Games - Performance, Politics, and Play (Hardcover)
Michael Austin
R4,927 Discovery Miles 49 270 Ships in 12 - 19 working days

Music Video Games takes a look (and listen) at the popular genre of music games - video games in which music is at the forefront of player interaction and gameplay. With chapters on a wide variety of music games, ranging from well-known console games such as Guitar Hero and Rock Band to new, emerging games for smartphones and tablets, scholars from diverse disciplines and backgrounds discuss the history, development, and cultural impact of music games. Each chapter investigates important themes surrounding the ways in which we play music and play with music in video games. Starting with the precursors to music games - including Simon, the hand-held electronic music game from the 1980s, Michael Austin's collection goes on to discuss issues in musicianship and performance, authenticity and "selling out," and composing, creating, and learning music with video games. Including a glossary and detailed indices, Austin and his team shine a much needed light on the often overlooked subject of music video games.

Re-imagining Diffusion and Adoption of Information Technology and Systems: A Continuing Conversation - IFIP WG 8.6... Re-imagining Diffusion and Adoption of Information Technology and Systems: A Continuing Conversation - IFIP WG 8.6 International Conference on Transfer and Diffusion of IT, TDIT 2020, Tiruchirappalli, India, December 18-19, 2020, Proceedings, Part II (Hardcover, 1st ed. 2020)
Sujeet K. Sharma, Yogesh K. Dwivedi, Bhimaraya Metri, Nripendra P. Rana
R4,506 Discovery Miles 45 060 Ships in 10 - 15 working days

This two-volume set of IFIP AICT 617 and 618 constitutes the refereed proceedings of the IFIP WG 8.6 International Working Conference "Re-imagining Diffusion and Adoption of Information Technology and Systems: A Continuing Conversation" on Transfer and Diffusion of IT, TDIT 2020, held in Tiruchirappalli, India, in December 2020.The 86 revised full papers and 36 short papers presented were carefully reviewed and selected from 224 submissions. The papers focus on the re-imagination of diffusion and adoption of emerging technologies. They are organized in the following parts: Part I: artificial intelligence and autonomous systems; big data and analytics; blockchain; diffusion and adoption technology; emerging technologies in e-Governance; emerging technologies in consumer decision making and choice; fin-tech applications; healthcare information technology; and Internet of Things Part II: diffusion of information technology and disaster management; adoption of mobile and platform-based applications; smart cities and digital government; social media; and diffusion of information technology and systems

Visual Approach to SPSS for Windows, A: A Guide to SPSS 17.0 - Pearson New International Edition (Paperback, 2nd edition):... Visual Approach to SPSS for Windows, A: A Guide to SPSS 17.0 - Pearson New International Edition (Paperback, 2nd edition)
Leonard Stern
R2,157 Discovery Miles 21 570 Ships in 12 - 19 working days

For courses on SPSS. SPSS is, essentially, a visually-driven program, but most texts rely primarily on a verbal approach to describe its use. A Visual Approach to SPSS for Windows is the first text of its kind to employ what the author refers to as "visual sequencing" to teach students how to use SPSS.

SQL: 1999 - Understanding Relational Language Components (Paperback, 2nd edition): Jim Melton, Alan R. Simon SQL: 1999 - Understanding Relational Language Components (Paperback, 2nd edition)
Jim Melton, Alan R. Simon
R2,102 R1,560 Discovery Miles 15 600 Save R542 (26%) Ships in 12 - 19 working days

This book is the best way to make the leap from SQL-92 to SQL: 1999, but it is much more than just a simple bridge between the two. The latest from celebrated SQL experts Jim Melton and Alan Simon, "SQL: 1999" is a comprehensive, eminently practical account of SQL's latest incarnation and a potent distillation of the details required to put it to work. Written to accommodate both novice and experienced SQL users, "SQL: 1999" focuses on the language's capabilities, from the basic to the advanced, and the way that real applications take advantage of them. Throughout, the authors illustrate features and techniques with clear and often entertaining references to their own custom database, which can be downloaded from the companion Web site.
* Gives authoritative coverage from an expert team that includes the editor of the SQL-92 and SQL: 1999 standards.
* Provides a general introduction to SQL that helps you understand its constituent parts, history, and place in the realm of computer languages.
* Explains SQL: 1999's more sophisticated features, including advanced value expressions, predicates, advanced SQL query expressions, and support for active databases.
* Explores key issues for programmers linking applications to SQL databases.
* Provides guidance on troubleshooting, internationalization, and changes anticipated in the next version of SQL.
* Contains appendices devoted to database design, a complete SQL: 1999 example, the standardization process, and more.

Accounting Information Systems: The Crossroads of Accounting and IT - Pearson New International Edition (Paperback, 2nd... Accounting Information Systems: The Crossroads of Accounting and IT - Pearson New International Edition (Paperback, 2nd edition)
Donna Kay, Ali Ovlia
R2,165 Discovery Miles 21 650 Ships in 12 - 19 working days

For courses in Accounting Information Systems. Navigate the crossroads of accounting and IT. Kay/Ovlia is designed to assist students' journey as they explore the crossroads of accounting and IT-the very place where they'll learn how to gain a competitive edge in the accounting field. To help them on their journey, this text presents information on how to develop communication, leadership, strategic and critical thinking, a customer focus, an interpretation of converging information, and technological skills.

World Internet Development Report 2018 - Blue Book of World Internet Conference (Hardcover, 1st ed. 2020): Chinese Academy of... World Internet Development Report 2018 - Blue Book of World Internet Conference (Hardcover, 1st ed. 2020)
Chinese Academy of Cyberspace Studies; Translated by Peng Ping
R2,879 Discovery Miles 28 790 Ships in 10 - 15 working days

This book is an important outcome of the Fifth World Internet Conference. It provides a comprehensive account of the new trends and highlights of global Internet development over the past year, covering network infrastructure, information technology, digital economy, world internet media, cyber security, and international cyberspace governance. This year, the book improves the Global Internet Development Index System and adds more countries into the assessed list, in order to reflect more comprehensively, objectively and accurately the general situation of the world Internet development and thus to provide reference for all countries in promoting Internet development and governance.

Apps Management and E-Commerce Transactions in Real-Time (Hardcover): Sajad Rezaei Apps Management and E-Commerce Transactions in Real-Time (Hardcover)
Sajad Rezaei
R5,710 Discovery Miles 57 100 Ships in 10 - 15 working days

Technology is continuously advancing and changing the way aspects of business are performed. The implementation of mobile business transactions to acquire various types of goods has changed the landscape of consumerism. Apps Management and E-Commerce Transactions in Real-Time is a timely research publication that features the latest scholarly trends, issues, and implications of the use of a new technological forum in electronic buying and selling. Including extensive coverage on a number of topics and perspectives such as social networks, customer satisfaction, and cloud computing, this book is ideally designed for researchers, academicians, and students seeking current research on mobile solutions in business deals.

Insightful Knowledge - An Enlightened View of Social Media Strategy & Marketing (Hardcover): Stephen Monaco Insightful Knowledge - An Enlightened View of Social Media Strategy & Marketing (Hardcover)
Stephen Monaco
R745 R661 Discovery Miles 6 610 Save R84 (11%) Ships in 10 - 15 working days

Totally Awesome Stephen Monaco offers a comprehensive guide to social media marketing in Insightful Knowledge. He changes perceptions on social media marketing and tell readers how to develop their marketing strategies. Since social media needs to be part of your marketing efforts, read this book Monica Cornetti - Leading Authority on Entrepreneurial Thinking, and Author of Your Face Isn't Finished Until Your Lipstick is On YOU NEED THIS BOOK IF... you don't know where to start with your social media initiatives you've started your social media initiatives but aren't sure if you're on the right track your social media initiatives are in place and you believe you're on the right track none of your social media initiatives are directly tied to specific business objectives you fail to use social media monitoring / listening platforms in your social media you don't know what consumers are saying about your brand online you don't have a comprehensive Voice of Customer program in place you're not engaging consumers with relevant content across multiple platforms your company is driven by sales, rather than by marketing the breakneck tempo of today's business makes it difficult to adapt and keep up with change you no longer know how to reach potential customers

Free Delivery
Pinterest Twitter Facebook Google+
You may like...
Early Years Guide to the New SEND Code…
Shurville Publishing, Department for Education Paperback R403 Discovery Miles 4 030
Research Advancements in Smart…
Pandian Vasant, Gerhard Weber, … Hardcover R6,736 Discovery Miles 67 360
Tears of the Tree - The Story of Rubber…
John Loadman Hardcover R2,099 Discovery Miles 20 990
Handbook of Specialty Elastomers
Robert C. Klingender Paperback R2,144 Discovery Miles 21 440
Plunkett's Chemicals, Coatings…
Jack W Plunkett Paperback R10,601 Discovery Miles 106 010
Servicing Satellite TV Equipment
Nick Beer Hardcover R2,299 Discovery Miles 22 990
5G and Beyond - Fundamentals and…
Xingqin Lin, Namyoon Lee Hardcover R4,960 Discovery Miles 49 600
Wells to Wire - Life Cycle Assessment of…
Sarah Marie Jordaan Hardcover R2,857 Discovery Miles 28 570
Combined Cycle Systems for Near-Zero…
Ashok D Rao Hardcover R4,477 Discovery Miles 44 770
Vietnamese Translated Study Summary for…
Milady Paperback R1,766 R1,606 Discovery Miles 16 060

 

Partners