Google is synonymous with searching, but in this innovative new research volume, Micky Lee explores how the Alphabet Corporation, now the parent company of Google, is more than just a search engine. Using a political economic approach, Lee draws on the concept of networks to investigate the growth of this key media player. The establishment of the parent company, Alphabet, shows the company is expanding to other industries from equity investment to self-driving cars. This book first examines this history of expansion, before delving into the economic, political, and cultural profiles of the corporation. Lee ultimately finds that what makes Google powerful is not one genius idea, but rather networks of people, places, and capital. Alphabet: The Becoming of Google is a compelling dive into the sometimes inscrutable world of Google, ideal for students, scholars, and researchers interested in the fields of digital media studies, the politics and economies of online media, and the history of the internet.

This volume addresses the transformative power of tourism social media and offers novel theoretical and methodological approaches to its academic investigation. Acknowledging the collective value creation mechanisms of new media, the authors explore how technology nurtures, augments and modifies social or commercial interactions in tourism. The book emphasizes the role of fantasy and imagination in fluid tourism experiences and critically scrutinizes contested concepts pertaining to human interaction in cyberspace, such as equality, anonymity, transparency, democratization, and publicity culture. The chapters summon insights from Media Studies, Actor-Network Theory, Communicative Action and Symbolic Convergence among others, and offer a palette of emerging methods suitable for academic enquiries of virtual worlds. The theoretical grounding, empirical evidences, and interdisciplinary analysis of the anthology expand the actual research agenda and shed light on conceptual tensions and ambiguities in the present literature. As such, Tourism Social Media: Transformations in Identity, Community and Culture contributes to increasing research reflexivity in tourism studies at large.

This volume considers the emergence and development of modern retailing from an historical and management perspective in the period 1750-1950. The history of retail business development is an under researched area and these studies address the need for further research and provide examples of current research activity. the book considers, the early emergence of retail forms in the late 18th century, the evolution of retail forms in the 19th century and the late adaptation of retail innovation in the early 20th century.
This work brings together the literature from retail management as well as history. In this, it bridges the gap between the two disciplines. this gap in the understanding of the historical dimension within retail management studies and the understanding of retail management issues in history has hindered the development of valuable research in this area.

This book addresses many of the issues facing new and seasoned communication and media administrators. Though there are business-oriented management and leadership books, there is no handbook--to the editor's knowledge--that emphasizes academic administration. This book fills an important gap in the literature by providing--in one place--interesting, important, and useful information that will help administrators by anticipating problems and suggesting strategies for the variety of challenges they face.
This scholarly, anecdotal, useful, and very readable volume is conceived as an action handbook that contains philosophical, theoretical, and practical information. It is divided into three sections: "background" material, "programmatic" challenges facing administrators, and "specific" challenges facing administrators. It contains information that both the seasoned administrator and those faculty who are thinking about moving into administration will find useful. Although aimed at the communication and media disciplines, administrators in other fields will also find it valuable. In addition, deans and vice presidents outside the discipline who are responsible for communication and media programs will view the book a "must" read.

This book addresses many of the issues facing new and seasoned communication and media administrators. Though there are business-oriented management and leadership books, there is no handbook--to the editor's knowledge--that emphasizes academic administration. This book fills an important gap in the literature by providing--in one place--interesting, important, and useful information that will help administrators by anticipating problems and suggesting strategies for the variety of challenges they face.
This scholarly, anecdotal, useful, and very readable volume is conceived as an action handbook that contains philosophical, theoretical, and practical information. It is divided into three sections: "background" material, "programmatic" challenges facing administrators, and "specific" challenges facing administrators. It contains information that both the seasoned administrator and those faculty who are thinking about moving into administration will find useful. Although aimed at the communication and media disciplines, administrators in other fields will also find it valuable. In addition, deans and vice presidents outside the discipline who are responsible for communication and media programs will view the book a "must" read.

The V-chip is a highly significant part of the discussion about whether television (or broadcasting in general) deserves some special attention in terms of its accessibility to children, its particular power to affect conduct, and its invasiveness. But as this notion of filtering and labeling has caught the imagination of the regulator, the legislator, and all those who wish to consider new ways to alter bargaining over imagery in society, the very "idea" of the V-chip or its equivalent is moving across other technologies, including the Internet. The V-chip issue has also fueled the ongoing debate about violence and sexual practices in society, and how representations on television relate to those practices.
Although the initial concept of the V-chip is simple, its flow into the public realm raises so many extraordinary questions that the introduction and production of the chip virtually serves as a case study in problems of law and public policy. The very conceptualization of speech in society is being affected by this issue. Accordingly, the place of the V-chip in this debate is increasingly important; indeed, it may be argued that the V-chip's contribution to legal argumentation may be greater than its ultimate contribution to the relationship between children and imagery. Among the questions the contributors address are:
*What research basis is necessary to require a framework for labeling and rating?
*What relationship between government and the image-producing industries can be characterized--for constitutional and other reasons--as voluntary as opposed to coercive?
*Who should evaluate these images?
*To what extent should the evaluation process be centralized and/or distributed?
*What assessment is appropriate to evaluate whether the experiment is "successful?"
In addition to the V-chip's origin's in Canada and its further evolution in the United States, this book discusses the development of the V-chip and television rating systems in Europe, Australia, and throughout the world. It also includes essays which contrast the very different approaches in Canada and the United States in terms of the role of regulatory agency, industry, and government.

Commemorating the 25th anniversary of the Telecommunications Policy Research Conference (TPRC), this volume begins with a historical survey of a quarter-century of TPRC meetings as one measure of change in and research about the telecommunications industry. Additional papers reflecting the ongoing pace of change in technological, economic, and policy issues are organized around four topics:
* economic analysis of local and international telephone policy;
* media industry studies including video competition, guidelines for children's educational television, and the setting of AM stereo standards;
* applications and policy regarding the Internet; and
* comparative studies in telephone and satellite policy.
Collectively, the contents of this volume assess key issues for scholars, policymakers, and practitioners. Research reported in this volume illustrates the continually expanding scope of scholarly concerns about the telecommunications and information industry and contributes to further policy research and analysis.

MediaSport discusses the ways in which sport and the media interact. It is a comprehensive introduction, written by leading experts from around the world in the field of sports studies, sports journalism and leisure studies. Among the subjects covered are:
* sports ethics
* sport and race
* sport and gender
* sport and violence on television
* he globalisation of sports
* marketing sports on the internet.

MediaSport is a comprehensive introduction to the ways in which sport and the media interact. It is written by leading experts from around the world in the field of sports studies, sports journalism and leisure studies.
Among the subjects covered are:
* sports ethics
* sport and race
* sport and gender
* sport and violence on television
* the globalization of sports
* marketing sports on the Internet.

eBook available with sample pages: 0203014057

This book examines how election news reporting has changed over the last half century in Ireland by means of a unique dataset involving 25m words from newspapers as well as radio and television coverage. The authors examine reporting in terms of framing, tone and the distribution of coverage.They also focus on how the economy has affected election coverage as well as media reporting of leaders and personalities, gender and the effect of the commercial basis of media outlets. The findings - drawn from a machine learning computer system involving a huge content analysis study - will interest academics as well as politicians and policymakers internationally. -- .

By putting the language used in television, the radio, the internet and press, as well as that spoken by key leaders, under the spotlight, what is ultimately revealed is the existence of a 'white' language, both coded and overt.
Taking specific examples and presenting new factual evidence, John Gabriel studies the racial politics that lie behind much of the communication in the public arena. Case studies draw on contemporary political controversies and are used to explore the relationship between racialised forms of media discourse and political and economic change.

By putting the language used in television, the radio, the internet and press, as well as that spoken by key leaders, under the spotlight, what is ultimately revealed is the existence of a 'white' language, both coded and overt.
Taking specific examples and presenting new factual evidence, John Gabriel studies the racial politics that lie behind much of the communication in the public arena. Case studies draw on contemporary political controversies and are used to explore the relationship between racialised forms of media discourse and political and economic change.

Media Ethics brings together philosophers, academics and media professionals to debate pressing ethical and moral questions for journalists and the media and to examine basic notions such as truth, virtue, privacy, rights, offence, harm and freedom which are used in answering them.

This book will help telephone professionals to: - Reduce on-the-job telephone stress - Enhance telephone communications skills - Build stronger customer relationships over the telephone - Learn practical, common sense telephone strategies that really work;
Stress in call centers is a big problem. Calls from irate customers are the leading cause of Tele-Stress. This book provides common-sense strategies that work to cope, and the author explains what stress is, how if affects the body, and how to overcome it.

Fires, floods, accidents, celebrity lifestyles, heroic acts of humble people, cute acts by family pets and the weather. Television's non-news about non-events takes up an increasingly large part of contemporary broadcast journalism, but is regularly dismissed by television pundits as having no place on our screens. To its critics, this "other news" distracts our attention with trivialities and entertainment values, and undermines journalism's relationship with the workings of democracy. Yet, in spite of these protests, this "lite news" remains as entrenched and as popular as ever.;In this text, John Langer argues that television's "other news" must be recognized as equally important as "hard news" in the building of a genuinely comprehensive study of broadcast journalism. Using narrative analysis, theories of ideology, concepts from genre studies and detailed textual readings, "other news" is explored as a cultural discourse connected with story-telling, gossip, social memory, the horror film, national identity and the cult of fame. Langer's study also examines the political role played by an allegedly non-political news.

Fires, floods, accidents, celebrity lifestyles, heroic acts of humble people, cute acts by family pets and the weather. Television's non-news about non-events takes up an increasingly large part of contemporary broadcast journalism, but is regularly dismissed by television pundits as having no place on our screens. To its critics, this 'other news' distracts our attention with trivialities and entertainment values, and undermines journalism's relationship with the workings of democracy. Yet, in spite of these protests, this 'lite news' remains as entrenched and as popular as ever.
InTabloid Television, John Langer argues that television's 'other news' must be recognised as equally important as 'hard news' in the building of a genuinely comprehensive study of broadcast journalism. Using narrative analysis, theories of ideology, concepts from genre studies and detailed textual readings, 'other news' is explored as a cultural discourse connected with story-telling, gossip, social memory, the horror film, national identity and the cult of fame. Langer's study also examines the political role played by an allegedly non-political news and explores the links between this type of news and recent broadcasting trends towards 'reality television'.
Tabloid Television, Popular Journalism and the 'Other News' provides an eclectic and intriguing look at one of the most maligned areas of television news. By offering an extended and thoroughly grounded analysis of actual news stories, John Langer locates the question of representational power as one of the central concerns of the media studies agenda and offers some interesting speculation about where television news may be heading.

Film and video have grown to be as significant in our time as books, newspapers and magazines. Documentary film-making is fast becoming as important and useful a skill as the ability to write well. Like writing, it can be learned by anyone.
Film and video have grown to be as significant in our time as books, newspapers and magazines. Documentary film-making is fast becoming as important and useful a skill as the ability to write well. Like writing, it can be learned by anyone.
Documentary for the small screen is both for those who are new to documentary film-making but want to know how to create productions of a professional standard, as well as for those already working in the medium who wish to improve their skills by taking a closer look at the way they carry out their tasks. It is written in a logical, straightforward way, the first half taking the reader through an analysis of what documentary actually is, to constructing it through developing the story and assembling the appropriate building-blocks. In the second part, the pre-production stages of preparing proposals, costings and outlines, and researching the subject are all carefully examined, as are production planning and the shoot, followed by the post-production stages involved in editing and reviewing the completed film.
Paul Kriwaczek is an award winning documentary maker who has a wealth of experience to pass on, having worked for many years at BBC Television where he wrote, directed and produced documentary, drama, music and science programmes.
a step by step approach to documentary making - from research, script preparation and filming to team roles.
different aesthetic treatments and stylesdescribed by leading documentary makers in the field
practical examples illustrated by stills, scripts and approaches to actual productions

Radio Astronomy to Submarine Cable Systems

The liberalization of communications markets, especially from the 1980s onward, has witnessed increased regulatory activity within but also above the national state. By examining the European case concentrating on the European Union, the most advanced example of regionalism Governing European Communications enhances understanding of the trend toward above-the-national-state regulation, its, drivers and its limitations. Analyzing in detail the origins, dynamics, and evolution of European-level communications governance in the postwar era, Michalis offers a single, comprehensive, and up-to-date account of telecommunications and television policies and regulation and their technological convergence."

Essential McLuhan brings together in one concise volume key writings by Marshall McLuhan, the hugely influential guru of the mass media. Today, in a communications environment transformed by the rapid spread of electronic media, McLuhan's insights are fresher and more applicable today than when he first announced them to a startled world in the 1960s. A whole new generation is turning to his work to understand a global village made real by the coming of the information superhighway. This comprehensive collection includes extracts from McLuhan's famous books Understanding Media and The Gutenberg Galaxy, as well as selections from his other books, articles, correspondence, interviews and published speeches. There is also a 'sourcebook' of key quotations drawn from the whole body of McLuhan's work, and a full bibliography of writings by and about McLuhan.

This unique publication deals exclusively with current media management issues. It fills a void in the current literature and provides an outlet for a growing number of media scholars and practitioners interested in the ever-changing and ever-more-complex field of media management. The "Media Management Review" was designed to appeal to working professionals who deal directly with managing the media: radio, television, cable, newspapers, magazines, new media, and advertising agencies. Written in a style that is both understandable and applicable, this annual volume is an indispensable resource filled with information on the latest media management theories and practices.

Caricatures of sixties television--called a "vast wasteland" by the FCC president in the early sixties--continue to dominate our perceptions of the era and cloud popular understanding of the relationship between pop culture and larger social forces. Opposed to these conceptions, The Revolution Wasn't Televised explores the ways in which prime-time television was centrally involved in the social conflicts of the 1960s. It was then that television became a ubiquitous element in American homes. The contributors in this volume argue that due to TV's constant presence in everyday life, it became the object of intense debates over childraising, education, racism, gender, technology, politics, violence, and Vietnam. These essays explore the minutia of TV in relation to the macro-structure of sixties politics and society, attempting to understand the struggles that took place over representation the nation's most popular communications media during the 1960s.

The combination of international privatization trends coupled with advancements in computer and communication technology have transformed the conduct of international business. The result has been a consolidation of players in all aspects of business, including banking, aviation, insurance, and mass media. This book discusses one such player -- the Transnational Media Corporation (TNMC).
Long remembered as a time of rapid growth and expansion for international business, the decades of the '80s and '90s were a period characterized by major mergers and acquisitions. Good examples of this include Time Inc.'s 1989 merger with Warner Communication for $11.2 billion and Walt Disney's 1996 purchase of Cap Cities/ABC for $19.5 billion. According to the late Steven Ross, former co-chief executive officer of Time-Warner, "In order to succeed in business today, you must be in all the major markets of the world." TNMCs have indeed become salient features of today's global economic landscape.
This volume asks the most basic of questions: What makes a global corporation global? And, to what extent do TNMCs affect the marketplace of ideas? This book, then, is intended for the business professional or student who is interested in understanding the business and operations of transnational media.
Part I examines the regulatory and economic reasons prompting the formation of a TNMC. It seeks to explain why such companies engage in direct foreign investment and further considers how transnational operations affect the development of new media products in terms of cost, quality, and availability. The TNMC is unique among global corporations given the fact that its primary business is the creation of information and entertainment products. This book also examines the highly complex relationship between TNMCs and the host nations in which they operate. It further considers such specific issues as cultural trespass, transborder data flow, and the effects of transnational media on the marketplace of ideas.
Part II of this volume provides a series of case study analyses of five leading TNMCs including Time-Warner Inc., Sony Inc., Bertelsmann AG, the Walt Disney Company, and News Corporation Ltd. Specific attention is given to the history, business philosophy, and economic performance of each of these companies.

In recent years, communication scholars have taken a renewed interest in analyzing the audience and its impact on the communication process. Similarly, news editors and producers have often turned toward a marketing orientation which seeks to give new readers and viewers what they want, or at least what they say they want. Yet, there has still been little written about just how the audience factors into the news which is produced. Seeking to fill that niche, this book argues that audience images are quite important in the construction of news, but not easily detected. That is because journalists are not principally interested in their audience; they are interested in the news.
USE THIS PARAGRAPH ONLY FOR GENERAL CATALOGS... This volume argues that although journalistic images of the audience may be "incomplete," they do exist and powerfully help shape the work of journalists in producing journalistic texts. Using a case study of news workers and news texts at two Chicago newsgathering organizations, the Chicago Tribune and WGN-TV, this book:
* examines notions of audience and how they have been treated by academicians,
* presents a detailed description of the ways in which audience is embedded within the news construction process,
* presents a very representative set of journalistic news values,
* presents differing ideas of audience at three key levels of the news organizations -- reporters and news gatherers, editors and producers, and senior editors, producers, and news directors, and
* seeks to summarize and position this study within the larger body of mass communication research.

In recent years, communication scholars have taken a renewed interest in analyzing the audience and its impact on the communication process. Similarly, news editors and producers have often turned toward a marketing orientation which seeks to give new readers and viewers what they want, or at least what they say they want. Yet, there has still been little written about just how the audience factors into the news which is produced. Seeking to fill that niche, this book argues that audience images are quite important in the construction of news, but not easily detected. That is because journalists are not principally interested in their audience; they are interested in the news.
USE THIS PARAGRAPH ONLY FOR GENERAL CATALOGS... This volume argues that although journalistic images of the audience may be "incomplete," they do exist and powerfully help shape the work of journalists in producing journalistic texts. Using a case study of news workers and news texts at two Chicago newsgathering organizations, the Chicago Tribune and WGN-TV, this book:
* examines notions of audience and how they have been treated by academicians,
* presents a detailed description of the ways in which audience is embedded within the news construction process,
* presents a very representative set of journalistic news values,
* presents differing ideas of audience at three key levels of the news organizations -- reporters and news gatherers, editors and producers, and senior editors, producers, and news directors, and
* seeks to summarize and position this study within the larger body of mass communication research.