The objective of the second volume of the "Handbook of Telecommunications Economics" is to highlight the economic aspects of the evolution of communications technologies beyond the basic fixed-line telephony infrastructure that was covered in Volume 1. In that book, structural, regulatory and competition policy issues with respect to a well-known technology were covered. Yet, technological options have increased in a quantum manner. Fuelled by the creativity of entrepreneurs and policy-makers world wide, it is safe to infer that a process of creative destruction is well underway. Volume 2 covers the major technological developments and tracks the changes in these developments, linking them to the ways that both communications can take place and that institutions and policies can evolve. Written by world leading scholars in a manner that will be appreciated by a wide audience of academics and professionals, the fifteen detailed reviews that make up this book provide an academic perspective on these contemporary changes.

An integrated analysis of the central issues in contemporary media policy. Chapters focus on technological change and its impact on cultural and political identities, the role of the cultural industries in the 'New Economy' and the impact of European integration on national institutions - public service broadcasting in particular. Because technological change in broadcasting has enabled us to open up media markets, the shape of media and of society has become more internationally-oriented. Indeed, modern international media has bought into question the very legitimacy of national communities and ideologies. And this is a phenomenon whose greatest impact has been in Europe. These studies address the future of public service broadcasting and the power of national regulators to shape trans-national media relationships. The author takes an empirical approach to analysis of these issues, exploring media and communication studies very much as a social science.

This Handbook provides the most comprehensive overview of the role of electoral advertising on television and new forms of advertising in countries from all parts of the world currently available. Thematic chapters address advertising effects, negative ads, the perspective of practitioners and gender role. Country chapters summarize research on issues including political and electoral systems; history of ads; the content of ads; reception and effects of ads; regulation of political advertising on television and the Internet; financing political advertising; and prospects for the future. The Handbook confirms that candidates spend the major part of their campaign budget on television advertising. The US enjoys a special situation with almost no restrictions on electoral advertising whereas other countries have regulation for the time, amount and sometimes even the content of electoral advertising or they do not allow television advertising at all. The role that television advertising plays in elections is dependent on the political, the electoral and the media context and can generally be regarded as a reflection of the political culture of a country. The Internet is relatively unregulated and is the channel of the future for political advertising in many countries

In this moment of unprecedented humanitarian crises, the representations of global disasters are increasingly common media themes around the world. The Routledge Companion to Media and Humanitarian Action explores the interconnections between media, old and new, and the humanitarian challenges that have come to define the twenty-first century. Contributors, including media professionals and experts in humanitarian affairs, grapple with what kinds of media language, discourse, terms, and campaigns can offer enough context and background knowledge to nurture informed global citizens. Case studies of media practices, content analysis and evaluation of media coverage, and representations of humanitarian emergencies and affairs offer further insight into the ways in which strategic communications are designed and implemented in field of humanitarian action.

Science Fiction Before 1900 was voted an Outstanding Acedemic Book in Choice. Paul K. Alkon analyzes several key works that mark the most significant phases in the early evolution of science fiction, including Frankenstein, Twenty Thousand Leagues Under the Sea, A Connecticut Yankee in King Arthur's Court and The Time Machine. He places the work in context and discusses the genre in general and its relation to other kinds of literature.

Outlines the main skills, techniques and practices for the job of the researcher. An easy to follow guide to production research, it will help the new researcher to understand the possibilities to be considered when undertaking research and the kind of questions that need to be asked at each stage of the production process. Every project, whether it's a programme for television or radio or an article for publication is different and there is no one, correct answer to each situation.
Based on the author's wealth of experience as a researcher on many and varied kinds of broadcast and non-broadcast programmes, this quick reference will guide the reader through the problems they are likely to encounter and help to resolve them. It also includes many tips to help the reader gain a better understanding of the real world of production.
Research for Media Production is a rework and expanded edition of Production Research also written by Kathy Chater.
Gain a complete understanding of production research.Outlines the main skills, techniques and practices.Learn quickly how the professionals do it.

This book traces the theoretical explanation for clusters back to the work of classical economists and their more modern disciples, who saw economic development as a process involving serious imbalances in the exploitation of resources. Initially, natural resource endowments explained the formation of nineteenth and early twentieth-century industrial districts. Today, geographical concentrations of scientific and creative knowledge are the key resource. But these require a support system, ranging from major injections of basic research funding, to varieties of financial investment and management, tothe provision of specialist incubators, for economic value to be realised. These are also specialised forms of knowledge that contribute to a serious imbalance in the distribution of economic opportunity.

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Featuring scholarly perspectives from around the globe and drawing on a legacy of television studies, but with an eye toward the future, this authoritative collection examines both the thoroughly global nature of television and the multiple and varied experiences that constitute television in the twenty-first century. Companion chapters include original essays by some of the leading scholars of television studies as well as emerging voices engaging television on six continents, offering readers a truly global range of perspectives. The volume features multidisciplinary analyses that offer models and guides for the study of global television, with approaches focused on the theories, audiences, content, culture, and institutions of television. A wide array of examples and case studies engage the transforming practices, technologies, systems, and texts constituing television around the world today, providing readers with a contemporary and multi-faceted perspective. In this volume, editor Shawn Shimpach has brought together an essential guide to understanding television in the world today, how it works and what it means - perfect for students, scholars, and anyone else interested in television, global media studies, and beyond.

Series Information:
Routledge Advances in Sociology

When Marshall McLuhan first coined the phrases global village and the medium is the message in 1964, no-one could have predicted today's information-dependent planet. No-one, that is, except for a handful of science fiction writers and Marshall McLuhan. Understanding Media was written twenty years before the PC revolution and thirty years before the rise of the Internet. Yet McLuhan's insights into our engagement with a variety of media led to a complete rethinking of our entire society. He believed that the message of electronic media foretold the end of humanity as it was known. In 1964, this looked like the paranoid babblings of a madman. In our twenty-first century digital world, the madman looks quite sane. Understanding Media: the most important book ever written on communication. Ignore its message at your peril.

This volume maps the landscape of media in Ireland from the foundation of the modern state in 1922 to the present. Covering all principal media forms, print and electronic, in the Republic and in Northern Ireland, the author shows how Irish history and politics have shaped the media of Ireland and, in turn, have been shaped by them. Beginning in a country ravaged by civil war, it traces the complexities of wartime censorship and details the history of media technology, from the development of radio to the inauguration of television in the 1950s and 1960s. It covers the birth, development and - sometimes - the death of major Irish media during this period, examining the reasons for failure and success, and government attempts to regulate and respond to change. Finally, it addresses questions of media globalization, ownership and control, and looks at issues of key significance for the future. It aims to demonstrates why, in a country whose political divisions and economic development have given it a place on the world stage out of all proportion to its size, the media have been and remain key players in Irish history.

Irish Media: A Critical History maps the landscape of media in Ireland from the foundation of the modern state in 1922 to the present. Covering all principal media forms, print and electronic, in the Republic and in Northern Ireland, John Horgan shows how Irish history and politics have shaped the media of Ireland and, in turn, have been shaped by them.
Beginning in a country ravaged by civil war, it traces the complexities of wartime censorship and details the history of media technology, from the development of radio to the inauguration of television in the 1950s and 1960s. It covers the birth, development and - sometimes - the death of major Irish media during this period, examining the reasons for failure and success, and government attempts to regulate and respond to change. Finally, it addresses questions of media globalisation, ownership and control, and looks at issues of key significance for the future.
Horgan demonstrates why, in a country whose political divisions and economic development have given it a place on the world stage out of all proportion to its size, the media have been and remain key players in Irish history.

In this short book, Evans interrogates the implications of VR's re-emergence into the media mainstream, critiquing the notion of a VR revolution by analysing the development and ownership of VR companies while also exploring the possibilities of immersion in VR and the importance of immersion in the interest and ownership of VR enterprises. He assesses how the ideologies and desires of both computer programmers and major Silicon Valley industries may influence how VR worlds are conceived and experienced by users while also exploring the mechanisms that create the immersive experience that underpins interest in the medium.

This thorough update to Benjamin Compaine's original 1979 benchmark and 1982 revisit of media ownership tackles the question of media ownership, providing a detailed examination of the current state of the media industry. Retaining the wealth of data of the earlier volumes, Compaine and his co-author Douglas Gomery chronicle the myriad changes in the media industry and the factors contributing to these changes. They also examine how the media industry is being reshaped by technological forces in all segments, as well as by social and cultural reactions to these forces.
This third edition of "Who Owns the Media?" has been reorganized and expanded, reflecting the evolution of the media industry structure. Looking beyond conventional wisdom and expectations, Compaine and Gomery examine the characteristics of competition in the media marketplace, present alternative positions on the meanings of concentration, and ultimately urge readers to draw their own conclusions on an issue that is neither black nor white.
Appropriate for media practitioners and sociologists, historians, and economists studying mass media, this volume can also be used for advanced courses in broadcasting, journalism, mass communication, telecommunications, and media education. As a new benchmark for the current state of media ownership, it is invaluable to anyone needing to understand who controls the media and thus the information and entertainment messages received by media consumers.

This thorough update to Benjamin Compaine's original 1979 benchmark and 1982 revisit of media ownership tackles the question of media ownership, providing a detailed examination of the current state of the media industry. Retaining the wealth of data of the earlier volumes, Compaine and his co-author Douglas Gomery chronicle the myriad changes in the media industry and the factors contributing to these changes. They also examine how the media industry is being reshaped by technological forces in all segments, as well as by social and cultural reactions to these forces.
This third edition of "Who Owns the Media?" has been reorganized and expanded, reflecting the evolution of the media industry structure. Looking beyond conventional wisdom and expectations, Compaine and Gomery examine the characteristics of competition in the media marketplace, present alternative positions on the meanings of concentration, and ultimately urge readers to draw their own conclusions on an issue that is neither black nor white.
Appropriate for media practitioners and sociologists, historians, and economists studying mass media, this volume can also be used for advanced courses in broadcasting, journalism, mass communication, telecommunications, and media education. As a new benchmark for the current state of media ownership, it is invaluable to anyone needing to understand who controls the media and thus the information and entertainment messages received by media consumers.

Today more than ever, the mass media are the dominant influence in our culture. Markets are becoming global, and simultaneously, media ownership is becoming concentrated in the hands of a very few select conglomerates who, along with media professionals and advertisers, effectively control the information and ideas that impact our society, politics, and lifestyles.

Focusing on TV news and television in general, this book examines why this media gate-keeping happens, how it works, who the gate-keepers are, as well as the destructive effects of structuring the viewpoints presented in news and entertainment. Through interviews with major media figures, professionals from a wide range of backgrounds, and civic leaders, the author explains exactly how this modern mind control thrives, and offers practical suggestions for breaking the media stranglehold.

Examining digital imaging techniques across a wide range of media, including film, music, video, computer games, theme parks and simulation rides, Visual Digital Culture explores the relationship between evolving digital technologies and existing media, and considers the effect of these new image forms on the experience of visual culture.

A collection of new work from leading international contributors, "Media Power, Professionals and Policies" is a tribute to the career of Jeremy Tunstall, Professor of Sociology and Director of the Communications Policy Research Unit at City University. Contributors address the central themes of Tunstall's work: the history, structures and practices of the international media industry, the operation of media policy and the relationship between media and government, and the sociology of labor in the media industry.

The work of Jeremy Tunstall, one of the founding fathers of British media studies, is the inspiration behind Media Power, Professionals and Policies. In this collection of new work, leading international contributors address the central themes of Tunstall's work; the history, structures and practices of the international media industry, the relationship between media and government, and the sociology of labour in the media industry.
Divided into themed sections Media Power, Professionals and Policies explores:
* aspects of media policy, from the history of press reform to merger mania in the United States
* the idea of media power, tracing the development of mass communications research and addressing contemporary issues such as digital communication and the production of knowledge
* the management of the media, from the emergence of information policing in the 17th century to Labour's reform of Downing Street press practices, the use of negative political advertising and the role of news media in contemporary conflicts
* the role of journalists, their professional autonomy and their relationship with newspaper and tv proprietors
* international media operations, from international news agencies and satellite television, to the impact of information technology in the US on audience knowledge of the outside world.

British election campaigns are shaped not simply by what politicians do and say, but by how they are reported to the public through the mass media. This book examines the dialogue conducted via the press, television, advertising and the opinion polls beween politicians and the people in the 1997 campaign and its run-up. Special attention is paid to the innovations and changes that marked the 1997 campaign, including the Labour Party's Millbank communications machine, the Sun's endorsement of Labour, the political parties' strengthening grip of the campaign agenda, party campaigning on the Internet, the role of satellite TV, and changes of technique in the opinion polls. One expected innovation that failed to materialize - a television debate between the party leaders - is also explored.

This volume explores and interrogates the shifts and changes in both government and industry-based screen policies over the past 30 years. It covers a diverse range of film industries from different parts of the world, along with the interrelationship between different localities, policy regimes and technologies/media. Featuring in-depth case studies and interviews with practitioners and policy-makers, this book provides a timely overview of government and industry's responses to the changing landscape of the production, distribution, and consumption of screen media.

This book offers a strategic analysis of current and future perspectives of Foreign Direct Investment (FDI) inflows into the South East European media market. The author develops a hybrid FDI business model strategy to guide media companies wishing to more effectively position and leverage their media infrastructure within the increasingly globalized and expanding media market. By conducting sixteen comparative and exploratory case studies of the South East European media market, the author explores how specific microeconomic factors influence spillover effects, absorption capacities and investment incentives between local and foreign firms through FDI inflows. The book is directed towards researchers and students, as well as practitioners/professionals involved with media organizations.

This book is the first real inside look at the business of professional audio recording, which fuels a multibillion dollar global music industry. Industry pioneer Chris Stone, founder of the legendary Record Plant, provides hard-earned business strategies, guidelines, and advice on every aspect of launching and managing a professional audio recording business. This book is for every audio profit center - from the project studio in the garage to the multi-room diversified recording facility. With 30 years of practical business experience, Mr. Stone reveals the secrets of profitable survival in the pro audio world of today and tomorrow. Why be a player in the professional audio recording industry? What is the attraction and potential payoff? How big an operation are you contemplating? To succeed, one must categorize the various types and sizes of pro audio facilities and their customer bases. It is also essential to understand creative management, marketing, promotion, and the modern economics of pro audio. The professional of tomorrow anticipates recording for new media and is prepared for diversification. All of these issues and more are addressed in this book.

Hailed as a 'great accomplishment' by the Philadelphia Inquirer, Susan Moeller's Compassion Fatigue warns that the American media threatens our ability to understand the world around us. Why do the media cover the world in the way that they do? Are they simply following the marketplace demand for tabloid-style international news? Or are they creating an audience that has seen too much - or too little - to care? Through a series of case studies of the 'Four Horsemen of the Apocalypse' - disease, famine, death and war - Moeller investigates how newspapers, newsmagazines and television have covered international crises over the last two decades, identifying the ruts into which the media have fallen and revealing why.

eBook available with sample pages: 0203900359