This provocative book takes a new approach toward understanding the uneven flows of global communications. Rather than guiding its discussion by geography, types of media, or traditional separations of power and resistance, Global Communications examines political economic power and communication in relation to historically specific encounters with modernity. It underscores lived experiences in its approach to globalization showing that the state and the market can both be sites of empowerment, just as civil society might also be a site of repression. Taking a political-economic analysis of communication and culture, this dynamic group of international authors looks beyond developments in the North American information and culture industries to map new forms of citizenship and exclusion. The chapters spotlight China, Ghana, India, Japan, Palestine, Russia, Singapore, and Venezuela, and foreground the transnational formations of the European Union, the pan-Arab and Spanish-speaking markets, and civil society actors in sub-Saharan African, the Middle East, and North America. Theoretically driven and empirically grounded, Global Communications defines communication broadly to include production, circulation, and consumption and addresses urgent questions about the inequalities of globalization and the possibilities of hybrid cultural forms and practices.

This important volume reviews the history of the telecommunication superhighway pointing out its beginnings in the interactive TV and broadband highway of the wired cities more than two decades ago. It explains the technological uncertainties of the superhighway and many of its futuristic services, and also gives an understandable review of the technological principles behind today's modern telecommunication networks and systems.
Recognizing that technology is only one factor in shaping the future, the author, a well-recognized telecommunications expert, analyzes the financial, policy, business, and consumer issues that undermine the superhighway. The book concludes by showing that today's switched telephone network and CATV systems already form a telecommunication superhighway carrying voice, data, image, and video communication for a wide variety of services that enable us to stay in contact with anyone anywhere on our planet.
"Highway of Dreams" is written clearly with understandable explanations for nonspecialists. It challenges the technological utopia offered by the promoters of the superhighway and suggests that consumer needs, finance, corporate culture, and policy often have far greater impact on the future than technology alone.

This book explores a major media management topic on the basis of case study research conducted in European, US and Brazilian media companies. More specifically, it examines the dynamics of employee engagement, aiming at organizational development through change. The book contemplates the discipline of Media Management through a management lens and focuses on the concept of employee involvement and its value with regard to successfully introducing change and achieving organizational development. It concentrates on providing the necessary information and organizational arrangements from the points of view of media managers and employees and highlights how this involvement can encourage employees to create and innovate. The book is directed towards researchers and students, as well as practitioners/professionals involved with media organizations.

The industrialization of information resources has been a growing trend across the world in recent years, especially in China, where the information resource industry (IRI) has expanded exponentially for over more than a decade. While analysing the development conditions of China's IRI, this book clearly defines the implications and strategic value of the industry, summarizes basic IRI theories, and clarifies the history of its development and special regional characteristics within the Chinese context. Drawing on the statistics and measurement of various economic indicators of IRI, the authors propose four stages of development: a germination period; an initial development period; a subsequent rapid development period; and lastly, a steady development period. At the same time, the book draws upon various theoretical models such as the "Dynamic Resource Triangle" model, the "Information Resource Industrial Symbiosis" model, the value chain model and the explanation model of information consumption in order to shed light on IRI's elements and the optimization of its management. In addition, the authors present the Information Resource Industry Development Index (IRIDI) to evaluate IRI's development in different provinces and cities across Mainland China and monitor its dynamics from the point of view of industrial value and the external environment. While the book lays a solid theoretical foundation for the growth of China's IRI, it will also give international readers a clear picture of China's emerging industries in the current era. As an emerging strategic industry in China, the information resource industry (IRI) has had and will continue to have a growing impact on economic and social development. Focusing on the special characteristics of IRI policies in China, this book provides an in-depth discussion of the major directions, methods, and paths of development for IRI policies via a comprehensive analysis of the structural, organizational, promotional policies and policy instruments of China's IRI. Concentrating on policy instruments, the book, for the first time, provides a systematic, all-rounded review of China's IRI policies that have been released to date, and proposes a "China Information Resource Industry Policy Library" comprising six types of IRI policy documents: organizational, information, regulatory, incentives, market, and social. The whole contributes to a comprehensive understanding of the application of various IRI policies in China, and also supports the decision making behind and building of industrial policies.

Societies today are in a period of dynamic change, highly fluid and contested in moving from traditional to liberal and from local to global, as well as varying from highly developed to emerging market economies. Alongside and facilitating this is a rapidly and exponentially changing digital media industry, including new technologies, multi-platform distributions and advertising models. This monograph highlights, identifies, evaluates and provides rich insight into the complex nature and meaning of different digital value migration in media corporations and ICT companies. It illustrates how such values affect both the internal and the external environments of media companies and industries, as well as prosumers' consumption. Including chapters from expert scholars and industry practitioners representing cutting-edge research in the U.S. and Europe in the fields of digital convergence, broadband, media and information communication technology (ICT) business and technology, the book helps academics, researchers, media policymakers and corporate executives better understand today's undulating media and ICT markets. Specifically, it illuminates where they have come from, what is at stake and what forces drive and constrain them in global hypercompetitive markets. Ultimately, it aims relatedly to facilitate high academic, business and professional standards. This text will be of key interest to scholars, students and business and industry practitioners in digital media, media management, international business, media economics and media policy and, more broadly, to those in the cultural industries, strategic management, business studies and marketing.

This new edition of the best-selling text has been fully revised and updated to take into account new developments in communication and media studies. More Than Words provides an introduction to both communication theory and practice. The authors cover essential elements of communication, including communication between individuals and groups, in organizations and through mass media and new technologies. The fourth edition features: new case studies and assignments an updated series of key questions helping students to understand central concepts in communication studies expanded sections on mass media and on practical communication and media skills guidance on listening skills, interpersonal and social skills, writing skills, leaflet design, and planning, scripting, and producing audio and video material. More Than Words is illustrated with new models and photographs and has checklist summaries for easy revision purposes. Clear and practical, it is an essential text for students of communication studies.

"Women and Media" is a thoughtful cross-cultural examination of the ways in which women have worked inside and outside mainstream media organizations since the 1970s.
Rooted in a series of interviews with women media workers and activists collected specifically for this book, the text provides an original insight into women's experiences.
Explains the ways that women have organized their internal and external campaigns to improve media content (or working conditions) for women, and established womenowned media to gain a public voice.
Identifies key issues and developments in feminist media critiques and interventions over the last 30 years, as these relate to production, representation and consumption.
Functions as both a research case study and a teaching text.

This is the first scholarly history of Fox from its origins in 1904 to the present. It builds upon research and histories of individual periods to describe how one company responded to a century-long evolution of the audience, nationally and globally. In the beginning, William Fox grabbed a once-in-a-millennium opportunity to build a business based on a genuinely new art form. This study explores the enduring legacy of F.W. Murnau, Will Rogers, Shirley Temple, John Ford, Spyros Skouras, George Lucas, James Cameron, and many others, offering discussion of those behind and in front of the camera, delving deeply into the history and evolution of the studio. Key films covered include The Iron Horse, The Grapes of Wrath, How Green Was My Valley, Forever Amber, All About Eve, Cleopatra, The Sound of Music, Planet of the Apes, Star Wars, Titanic, and Fight Club, providing an extensive look at the successes and flops that shaped not only Twentieth Century Fox, but the entire Hollywood landscape. Through a chronological study, the book charts the studio's impact right up to the present day, providing a framework to allow us to look to the future of moviemaking and film consumption. Lively and fresh in its approach, this book is a comprehensive study of the studio for scholars, students, and enthusiasts of Hollywood cinema, film history, and media industries.

Presenting a comprehensive survey of the telecommunications industry in Japan, Taplin and Wakui cover the different sectors of the industry - including mobile, broadband and satellite, whilst considering key questions such as the structure and economics of the industry, government policy, and international relations issues connected to the industry. The volume brings together unique analysis by renowned experts in the telecommunications field. One major overall problem is that, unlike many other industries, Japan has lagged behind other countries in telecommunications. Japanese Telecommunications considers why this should be so, showing how far this is attributable to an unmodernized industry structure, and assessing the measures being taken to address the problem. After over a decade of struggle, Japan has recorded rapid uptake of broadband, and Japanese advanced mobile services have become increasingly successful on a global scale. Japan has also undergone regulatory reform, and competition policy is now given top priority by government. Taplin and Wakui examine the most recent developments and provide signposts for the future.

Hans Gottinger examines different types of network industries such as railways, telecommunications and new media, and the economics thereof. An accent on history is something that makes this book stand apart from others in the area. The author's accessible writing style and knowledgeable research should make the book recommended reading for all those interested in industrial, innovation and micro policy economics.

"Television Technology Demystified" is written for non-technical television production professionals. Journalists, program producers, camera persons, editors, and other television professionals need to know how equipment works, which performance levels are achievable, how to evaluate the technical quality of picture and sound, and other aspects of production; this book presents these and other essential concepts in a simple and non-mathematical way. Aleksandar-Louis Todorovic, a highly respected and well-known figure in the broadcasting community, has succeeded in making complex technology understandable.
*Learn about complex technical concepts such as interlace scanning and digital compression without complex mathematics, diagrams, and drawings
*Understand the potentials and limitations of the various and changing production tools available

Working as a correspondent for 20/20 and Good Morning America, John Stossel confronted dozens of scam artists: from hacks who worked out of their basements to some of America's most powerful executives and leading politicians. His efforts shut down countless crooks -- both famous and obscure. Then he realized what the real problem was.In Give Me a Break, Stossel takes on the regulators, lawyers, and politicians who thrive on our hysteria about risk and deceive the public in the name of safety. Drawing on his vast professional experience (as well as some personal ones), Stossel presents an engaging, witty, and thought-provoking argument about the beneficial powers of the free market and free speech.

This volume offers a timely examination of technology's impact on media companies and the results of convergence among media industries, considering the effects on journalistic, business, and economic practices. Media Organizations and Convergence: Case Studies of Media Convergence Pioneers considers the many definitions of convergence and explores the changes in communication technologies. Author Gracie L. Lawson-Borders provides a brief history of media segments and their evolutions as they adapt to emerging technologies, media conglomeration, and the competitive and global changes that have occurred in the industry. She also examines the theoretical implications of technology and convergence in the operations and practices of media organizations. The case studies included here profile three media convergence pioneers--Tribune Company in Chicago, Media General in Richmond, and Belo Corporation in Dallas--that have incorporated convergence into their journalistic practices. Lawson-Borders considers the social, cultural, and political implications of convergence, and presents issues and concerns for the future of convergence in the media industry. As a snapshot of media convergence at the current stage in its evolution, this book offers important insights into the business of media at a time of dramatic change. It will be a valuable resource for scholars and students in media management, mass media, and related areas of the media industry.

This book provides a detailed account of the creative, economic and regulatory processes underlying the production of children's television in a multi-platform era. Its collection of integrated case studies includes extended interviews with leading producers whose programs are watched by children all over the world. These reveal the impact of digitization on the funding, distribution and consumption of children's television, and the ways that producers have adapted their creative practice accordingly. In its comprehensive analysis of the production culture of children's television, this book provides a valuable lens through which to view broader transformations in media industries in the on-demand age. This original and engaging book explores the creative processes underlying the production of children's television, with close attention to underlying economic and policy dynamics. It does so through a combination of detailed case studies and interviews with leading producers from across three English-language markets. In its examination of the impact of new streaming services like Netflix and Amazon Prime on the funding, production and distribution of children's screen content, the book will reveal how producers successfully created content for these increasingly influential new services. It offers important insights into the production of children's screen content in Australia, New Zealand and the United Kingdom, and builds on previous research in the field. The addition of analysis, which provides the context of historical, regulatory and economic factors that shape production in all three countries, is important for situating the personal testimonies and providing some critical distance. The variety of productions chosen for analysis, including drama, factual productions and animation, represents the very different pressures on different genres. Previous studies have looked at children's content as one genre, whereas this new study reveals children's content to be as diverse in range as adult content. The case studies show the pressures and opportunities emerging from different national and international context and offers its own unique take on matters such as diversity, gender representation and indeed the ethics of representing children from a producers' perspective. As a contribution to industry studies, this volume represents a valuable addition to the literature and will no doubt be referenced by future studies. The quantity and quality of original interview material goes far beyond interviews in the trade press. Combined with the rich detail of production case studies, the articulate interviews and Potter's highly engaging mode of writing, this book is an invaluable additional to research in the area. This book will provide a crucial analysis of success stories in the children's screen production industries at a time of flux and adaptation as television's distribution revolution takes place. The book will be indispensable for scholars of children's television and of UK, New Zealand and Australian media policy. It will also engage a wider audience interested in television production, production studies and digital distribution - including those teaching at undergraduate and postgraduate levels. It will be a valuable library resource for courses that include screen media industries and television production culture as part of their content. It will be of interest to scholars beyond children's television because of its analysis of success stories in screen production at a time of change and uncertainty. It will also be of relevance to the international screen production sector and industry bodies, including screen organizations such as Screen Australia, and the UK's Children's Media Foundation, for its analysis of success stories in the screen production industries. Also, of interest to the many groups with vested interests around children and children's media - including regulatory bodies like Ofcom in the UK, the Australian Communications and Media Authority in Australia and other key institutions, including legacy broadcasters such as the BBC, ABC and ITV.

This volume features contributions from a conference held in Lusaka, Zambia, to explore the role and prospects of broadband in Africa as a video platform with emphasis on the strategies and building blocks for deployment and advancement.

While it may seem that such networks and their applications are not a realistic scenario for developing countries, it would be short-sighted and economically dangerous to ignore the emerging trends. The pace of introduction of next-generation networks in industrialized countries is rapid and the developing world will not be able to stand aside.The risks of falling behind are great and in any country there will be elements of business and society who wish to forge ahead. Policymakers and network architects need to be prepared.Media companies and broadcasters, in particular, must be alert to the new developments as should be medical and educational institutions. The availability of advanced high-speed business application tools in a country will affect its participation in international transactions and its economic growth.

This volume features contributions from industry leaders, policymakers and scholars, representing a variety of perspectives, including technology and infrastructure management, economic development, marketing, education and health.The authors collectively discuss how broadband deployment as a platform with sufficient speed for video may be encouraged by public policy and regulation and how investment in broadband for this and related purposes can improve the quality of life and experience in Sub Saharan Africa in media and data, while being a financeable, commercially sound business."

The ubiquity of the Internet and digital technology has changed the sites of rhetorical discourse and inquiry, as well as the methods by which such analyses are performed. This special issue discusses the state of rhetoric of science and technology at the beginning of the twenty-first century. While many books connecting rhetorical theory to the Internet have paved the way for more refined and insightful studies of online communication, the articles here serve as a reflective moment, an opportunity to consider thoughtful statements from those who have published and been influential in the field.

"Competitive Strategy for Media Firms" introduces the concepts and analytical frameworks of strategic and brand management, and illustrates how they can be adapted according to the characteristics of distinct media products. Working from the premise that all media firms must strategize in response to the continuing evolution of new media, author Sylvia M. Chan-Olmsted offers applications of common business approaches to the products and components of the electronic media industry, and provides empirical examinations of broadcast, multichannel media, enhanced television, broadband communications, and global media conglomerate markets.
This insightful and timely volume provides a thorough review of current concepts and industry practices, and serves as an essential primer for the application of business models in media contexts. As a realistic and integrated approach to media industry studies, this volume has much to offer researchers, scholars, and graduate students in media economics and management, and will be an important reference for industry practitioners.

This book examines how political communication and the mass media have played a central role in the consolidation of emerging democracies around the world. Covering a broad range of political and cultural contexts, including Eastern and Southern Europe, Latin America, Asia and Africa, this new volume investigates the problems and conflicts arising in the process of establishing an independent media and competitive politics in post-autocratic societies. Considering the changing dynamic in the relationship between political actors, the media and their audience, the authors of this volume address the following issues: changing journalistic role perceptions and journalistic quality the reasons and consequences of persisting instrumentalization of the media by political actors the role of the media in election campaigns the way in which the citizens interpret political messages and the extent to which the media influence political attitudes and electoral behaviour the role of the Internet in building a democratic public sphere This book will be of great interest to all those studying and researching democracy and democratization, comparative politics, political communication, journalism, media and the Internet.

"Creative industries in China" provides a fresh account of China's emerging commercial cultural sector. The author shows how developments in Chinese art, design and media industries are reflected in policy, in market activity, and grassroots participation. Never has the attraction of being a media producer, an artist, or a designer in China been so enticing. National and regional governments offer financial incentives; consumption of cultural goods and services have increased; creative workers from Europe, North America and Asia are moving to Chinese cities; culture is increasingly positioned as a pillar industry. But what does this mean for our understanding of Chinese society? Can culture be industrialised following the low-cost model of China's manufacturing economy. Is the national government really committed to social liberalisation? This engaging book is a valuable resource for students and scholars interested in social change in China. It draws on leading Chinese scholarship together with insights from global media studies, economic geography and cultural studies.

The rapid growth of network industries has generated much comment among academics and policymakers. This timely volume takes an interdisciplinary, case study-based approach to examining network issues and experiences in order to develop recommendations that can inform antitrust, regulatory, and legislative policy. Legal, economic, political, and institutional aspects of network access are analyzed. The first part of the volume focuses on five topics that are central to reasoned analysis of the access problem. The second part presents ten case studies of network access in the energy, transportation, telecommunications, internet, and banking industries. The volume concludes with comparisons and contrasts across the cases and policy recommendations. "Network Access, Regulation and Antitrust" will prove invaluable to students of Business, Economics, Law and Economics and Industrial Economics, and to policymakers and academics working in the field.
"Network Access, Regulation and Antitrust" includes contributions from John Kwoka, Lawrence White, Norman Hawker, Rudolph Peritz, Jonathan Rubin, Diana Moss, Richard O'Neill, Michael Pelcovits, Richard Brunell, Donald Baker, Albert Foer, Harry First and D. Adam Candeub.

The business of culture is the business of designing, producing, distributing, and marketing cultural products. Even though it gives employment to millions, and is the main business of many large and small organizations, it is an area that is rarely studied from a strategic management perspective. This book addresses this void by examining a wide range of cultural industries--motion pictures, television, music, radio, and videogames--from such a perspective. The articles included in this book will be helpful to individuals who seek a better understanding of organizations and strategies in the entertainment and media sector. But it should also provide valuable insights to managers and entrepreneurs who operate in environments that share the creative uncertainty and performance ambiguity that characterize most cultural industries.

Generate Quick, Sustainable Wealth

Why do some business owners get rich while others struggle to get by? Because success is not a result of working harder than everyone else--it's about building a business that enables you to accumulate wealth.

Step into the world of information marketing, where people package their passion and interests into a business, creating an extraordinary income and lifestyle Personally coached by Robert Skrob, the president of the Information Marketing Association, uncover the secrets to create your own information marketing empire. Five ways to quickly launch a business that creates quick, sustainable wealth How to get paid to create your first information product and leverage it many times over How to build a million-dollar business without spending a penny in advertising The business plan to generate $1 million on one weekend How to quadruple the price you can charge for your products How to use "sugar daddies" to deliver customers to your business The single most profitable marketing tool any business can use to make its marketing generate a profit How to sell paper printed from your computer for thousands of dollars How to follow in the footsteps of 12 successful info marketers--case studies inside

Discover exactly what you need to do to launch your business, generate sales, and deposit money into your checking account before the end of TODAY.

The author compresses his twenty years of experience to take a step-by-step approach to the product life-cycle, and covers areas such as: * selecting target markets * creating a positioning statement * writing a financial paragraph * motivating others thereby demonstrating how to act as a bridge between sales, development and finance. Successfully marketing products for technology companies requires the application of precision marketing techniques, and in this book the author teaches how to focus on the whole product and create real solutions that match the market needs.

The telecommunications industry is one of the most influential and significant global industries. As well as being fundamentally important to the health of the modern economy, it is going through a period of unprecedented change, facing a range of strategic challenges from globalization and cross-border alliances, to changing technologies and consumer demands. This innovative book provides a comprehensive analysis of the key players in the industry and uses their experiences to illustrate the strategic decisions and dilemmas that have led to both notable successes and infamous failures. Case-studies from the US, UK and Europe have been selected to illustrate key strategic concepts in the industry including: managing ascent and decline convergence and specialization protecting core markets managing industrial transition. Combining in-depth analysis with focused discussion of the strategic context, this key text will be of interest to students on specialist telecommunications and information management courses as well as MBA students interested in the strategic analysis of this evolving global industry.