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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General
This book offers a new, interdisciplinary model for understanding audience engagement as a type of behaviour, a form of response and a cost to audiences that, combined, offer value to the screen industries. Audience 'engagement' has become the key priority of the screen industries. Understanding Engagement in Transmedia Culture explicitly asks what audiences and screen practitioners mean when they say content is 'engaging' and uses audience focus groups and practitioner interviews to offer a model for understanding the relationship between the screen industry, the content it produces and its audiences. In particular, the model addresses engagement within transmedia culture. As digital screen technologies proliferate, audiences move seamlessly across and between different devices, content formats and distribution platforms, blurring the boundaries between film, television and videogames. This book offers a way of understanding audience engagement that is not restricted to a single media but instead accounts for and adapts to the various ways in which screen content is experienced. Offering a unique approach by presenting practitioner and audience perspectives, it is perfect for students and scholars working in film and television studies, as well as media industries and audience studies.
Webcasting Worldwide tackles one of the most timely topics in mass communication today-the delivery of audio and video content via the Web, or webcasting-employing a global perspective to explore the subject. It is unique in providing a theoretical framework by which to analyze business models of emerging media, and it also examines the business practices of leading webcasters in the world's most developed broadband markets. With webcasting in its early development, the approaches discussed in this volume set the standards for the webcasting industry. Representing the major broadband markets in the world, this text is an authoritative and valuable reference for both researchers and practitioners. The chapters relate the business practices of webcasting to the media market environment and established media industries, such as television and radio, as well as government and non-profit organizations. Downloadable resources offer PowerPoint charts for use in training, education, and research, along with tables, graphs, screenshots, and hyperlinks. Webcasting Worldwide is essential reading for academic researchers and media industry practitioners, and the volume will be a useful text in advanced courses addressing media technology, media management, and international communication. For updates about the book chapters and latest commentaries on topics related to webcasting business models, please visit the Webcasting Business Models Blog at http://webcastingworldwide.blogspot.com Winner of The Association for Education in Journalism and Mass Communication Picard Award for Media Management and Economics 2007.
What is behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Enterprises and Manchester United - along with such stars as Jay-Z and Lady Gaga? Which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals? Anita Elberse, Harvard Business School's expert on the entertainment industry, has done pioneering research on the worlds of media and sports for more than a decade. Now, in this groundbreaking book, she explains a powerful truth about the fiercely competitive world of entertainment: building a business around blockbuster products - the movies, television shows, songs and books that are hugely expensive to produce and market - is the surest path to long-term success. Along the way, she reveals why entertainment executives often spend outrageous amounts of money in search of the next blockbuster, why superstars are paid unimaginable sums and how digital technologies are transforming the entertainment landscape. Full of inside stories emerging from her unprecedented access to some of the world's most successful entertainment brands, Blockbusters is destined to become required reading for anyone seeking to understand how the entertainment industry really works - and how to navigate today's high-stakes business world at large. 'Convincing . . . Elberse's Blockbusters builds on her already impressive academic resume to create an accessible and entertaining book.' Financial Times
Invisible Hands in Cultural Markets shines unprecedented light on the activity of talent representatives and production professionals in the American and French film and television industries. Agents and other talent brokers, studio executives, independent producers, casting directors, and film offices-all operate and interact behind the scenes in ways that are consequential to the making of artistic careers and cultural products. But even as these professionals play a crucial role in the entertainment industry, their activity is usually invisible and relatively unknown. This collection of empirically grounded contributions by established and up-and-coming American and French scholars reveals their day-to-day reality. It presents how entertainment industry professionals work and what they experience, demonstrates the ways in which they build relationships with artists and other counterparts, and examines the role they play in shaping the content of film and television projects. Taken together, the chapters put the brokerage of talent and content in comparative perspective. They also challenge taken-for-granted approaches to the study of cultural industries and explore the complex intertwining between commercial and artistic logics.
The first comprehensive reference work on popular music of the world Contributors are the world's leading popular music scholars Includes extensive bibliographies, discographies, sheet music listings and filmographies This is the first volume in a series of encyclopedic works covering popular music of the world. Consisting of some 500 entries by 130 contributors from around the world. Entries range between 250 and 5000 words, and is arranged in two Parts: Part 1: SOcial and Cultural Dimensions, covering the social phenomena of relevance to the practice of popular music. Part II: The Industry, covers all aspects of the popular music industry, such as copyright, instrumental manufacture, management and marketing, record corporations, studios, companies, and labels. Entries include bibliographies, discographies and filmographies, and an extensive index is provided. Contents: Preface List of contributors List of abbreviations Arrangement of the Material Part I: Social and Cultural Dimensions Documentation Popular Music Studies Social Phenomena Stylistic and Textual Dimensions Venues Part II: The Industry General Terms Audio Technical Terms Broadcasting Copyright Deals and Contracts The Film Industry and Popular Music Instrument Manufacture Management and Marketing Publishing Recording: Record Corporations: Recording Studios; Record Labels/Companies Unions Index
"Blisteringly witty." Kirkus "An essential guide." Publisher's Weekly "Timely." Booklist When Nina Jankowicz's first book on online disinformation was profiled in The New Yorker, she expected attention but not an avalanche of abuse and harassment, predominantly from men, online. All women in politics, journalism and academia now face untold levels of harassment and abuse in online spaces. Together with the world's leading extremism researchers, Jankowicz wrote one of the definitive reports on this troubling phenomenon. Drawing on rigorous research into the treatment of Kamala Harris - the first woman vice-president - and other political and public figures, Nina also uses her own experiences to provide a step-by-step plan for dealing with harassment, abuse, doxing and disinformation in online spaces. The result is a must-read for researchers, journalists and all women with a profile in the online space.
The Encyclopedia of the Documentary Film is a fully international
reference work on the history of the documentary film from the
LumiA]re brothers' Workers Leaving the LumiA]re Factory (1885) to
Michael Moore's Fahrenheit 911 (2004). This Encyclopedia provides a
resource that critically analyzes that history in all its aspects.
Not only does this Encyclopedia examine individual films and the
careers of individual film makers, it also provides overview
articles of national and regional documentary film history. It
explains concepts and themes in the study of documentary film, the
techniques used in making films, and the institutions that support
their production, appreciation, and preservation.
Print Journalism provides an up-to-date overview of the skills needed to work within the newspaper and magazine industries. This critical approach to newspaper and magazine practice highlights historical, theoretical, ethical and political debates and includes tips on the everyday skills of newspaper and magazine journalists, as well as tips for online writing and production. Crucial skills highlighted include: sourcing the news interviewing sub editing feature writing and editing reviewing designing pages pitching features In addition separate chapters focus on ethics, reporting courts, covering politics and copyright whilst others look at the history of newspapers and magazines, the structure of the UK print industry (including its financial organization) and the development of journalism education in the UK, helping to place the coverage of skills within a broader, critical context. All contributors are experienced practicing journalists as well as journalism educators from a broad range of UK universities.
Fan Phenomena: Disney collects essays on Disney fans, spanning a variety of media (such as film, television, novels, stage productions and theme parks) and different fannish approaches (cosplay, fan art), as well as the company's reactions to them. It is a timely intervention that deals with crucial issues such as race and racism within the Disney fandom and in Disney texts, the role of queerness, the impact of the Covid-19 pandemic and the advent of the streaming service Disney+. The authors come from variety of disciplines, such as cultural and media studies, marketing and communications, cultural history or theatre and performance studies, and include both leading experts in fan and Disney studies, as well as emerging voices in these fields, plus interviews with fan practitioners. It will be popular with scholars of cultural studies, cultural history, media studies, fan studies; Disney fans, and students at any level
Media product portfolios are rapidly becoming the predominant shared characteristic of media companies worldwide. The phenomenon involves firms from all kinds of media--newspapers, magazines, television, radio, cinema--and is found in enterprises ranging from small, local firms to large, globalized companies. This volume is the result of a coordinated effort of scholars in the United States and Europe to explore the characteristics, processes, challenges, and implications of media product portfolios. This book breaks new ground by introducing the concepts of product portfolio management and applying them to media companies in a comprehensive manner. It draws from knowledge and methods of analyzing product portfolio management in other industries, applies that knowledge to media industries, and analyzes current practices in media firms. The process and issues of portfolio strategy, development, and management are complex and wide ranging. The book explores the development of media product portfolios from an interdisciplinary perspective, providing insight from business, economic, organizational, and communication approaches. The book explores why and how firms develop portfolios, how company strategy and organizational development relate to portfolios, the role of leaders in developing portfolio activities, economic and economic geography issues in portfolios, production issues, challenges in managing multiple products and operations, issues of marketing and branding issues in portfolios, personnel implications, and the unique challenges in the internationalization of media portfolio operations.
The first edition of New challenges for documentary provided a major stimulus for teaching about documentary film and television and fresh encouragement for critical thinking about practice. This second edition brings together many new contributions both from academics and filmmakers, reflecting shifts both in documentary production itself, and in ways of discussing it. Once again, the emphasis has been on clear and provocative writing, sympathetic to the practical challenges of documentary film-making but making connections with a range of work in media and communications analysis. With its wide range of contributors and the international scope of its agenda, New challenges for documentary will be essential reading for general filmmakers and documentary students both of academic and practical inclinations. -- .
The ebook edition of this title is Open Access, thanks to Knowledge Unlatched funding, and freely available to read online. In recent decades the video games industry has grown astronomically, quickly becoming a substantial part of our everyday lives. Alongside the rise of this technology, the media, academia and, in some cases, governments, have drawn correlations between video games and serious instances of violence, focusing most notably on mass shootings. This narrow debate has distracted from our understanding of many of the harms which video games can, in some cases, cause, perpetuate or hide. Drawing upon the emerging deviant leisure perspective, this book seeks to re-orientate the debate on video games and their associated potential harms. Through the examination of culturally embedded harms such as gambling, sexual violence and addiction, together with the rise in swatting and other activities, the authors explore the notion that video games are inexplicably intertwined with aspects of deviancy.
Get a queer perspective on communication theory! Queer Theory and Communication: From Disciplining Queers to Queering the Discipline(s) is a conversation starter, sparking smart talk about sexuality in the communication discipline and beyond. Edited by members of The San Francisco Radical Trio, the book integrates current queer theory, research, and interventions to create a critical lens with which to view the damaging effects of heteronormativity on personal, social, and cultural levels, and to see the possibilities for change through social and cultural transformation. Queer Theory and Communication represents a commitment to positive social change by imagining different social realities and sharing ideas, passions, and lived experiences. As the communication discipline begins to recognize queer theory as a vital and viable intellectual movement equal to that of Gay and Lesbian studies, the opportunity is here to take current queer scholarship beyond conference papers and presentations. Queer Theory and Communication has five objectives: 1) to integrate and disseminate current queer scholarship to a larger audience-academic and nonacademic; 2) to examine the potential implications of queer theory in human communication theory and research in a variety of contexts; 3) to stimulate dialogue among queer scholars; 4) to set a preliminary research agenda; and 5) to explore the implications of the scholarship in cultural politics and personal empowerment and transformation. Queer Theory and Communication boasts an esteemed panel of academics, artists, activists, editors, and essayists. Contributors include: John Nguyet Erni, editor of Asian Media Studies and Research & Analysis Program Board member for GLAAD Joshua Gamson, author of Freaks Talk Back: Tabloid Talk Shows and Sexual Nonconformity Sally Miller Gerahart, author, activist, and actress Judith Halberstam, author of Female Masculinity David M. Halperin, author of How to Do the History of Homosexuality E. Patrick Johnson, editor of Black Queer Studies Kevin Kumashiro, author of Troubling Education: Queer Activism and Antioppressive Pedagogy Thomas Nakayama, co-editor of Whiteness: The Communication of Social Identity A. Susan Owen, author of Bad Girls: Cultural Politics and Media Representations of Transgressive Women William F. Pinar, author of Autobiography, Politics, and Sexuality, and editor of Queer Theory in Education Ralph Smith, co-author of Progay/antigay: The Rhetorical War over Sexuality Queer Theory and Communication: From Disciplining Queers to Queering the Discipline(s) is an essential addition to the critical consciousness of anyone involved in communication, media studies, cultural studies, gender studies, and the study of human sexuality, whether in the classroom, the boardroom, or the bedroom.
"A ruthlessly honest personal story and a devastating critique of contemporary American culture." -- Seattle Times A "searingly honest self-exploration"* of the experience and psyche of the Asian American male, including Tizon's stunning final article, "My Family's Slave" Shame, Alex Tizon tells us, is universal--his own happened to be about race. To counteract the steady diet of American television and movies that taught Tizon to be ashamed of his face, his skin color, his height, he turned outward. ("I had to educate myself on my own worth. It was a sloppy, piecemeal education, but I had to do it because no one else was going to do it for me.") Tizon illuminates his youthful search for Asian men who had no place in his American history books or classrooms. And he tracks what he experienced as seismic change: the rise of powerful, dynamic Asian men like Yahoo! cofounder Jerry Yang, actor Ken Watanabe, and NBA starter Jeremy Lin. Included in this new edition of Big Little Man is Alex Tizon's "My Family's Slave"--2017's best-read digital article. Published only weeks after Tizon's death in 2017, it delivers a provocative, haunting, and ultimately redemptive coda. * New York Times "Alex Tizon writes with acumen and courage, and the result is a book at once illuminating and, yes, liberating." -- Peter Ho Davies, author of The Fortunes
Project Managers leading massive IT projects--defined as projects rolling out deliverables across geographic boundaries with budgets ranging well into the millions--need a unique level of expertise and an arsenal of personal and professional skills to successfully accomplish their tasks. Large IT initiatives inherently contain business conditions, technology quirks, and participant and managerial agendas that make them exceedingly difficult to execute.
An understanding of the dynamics of news construction and a critical awareness of popular media representations of policing is central to an understanding of the history and development of policing in the UK. At the same time, it provides a fascinating media case study of the complex interaction of representation and reality in the key criminal justice agency. This book provides an accessible account of the relationship between policing and the media. It focuses on the interplay between policing realities, public perception and media reflections, with particular emphasis on debates on such subjects as news management, and the implications for the police and wider criminal justice system of televised coverage of court proceedings.
An understanding of the dynamics of news construction and a critical awareness of popular media representations of policing is central to an understanding of the history and development of policing in the UK. At the same time, it provides a fascinating media case study of the complex interaction of representation and reality in the key criminal justice agency. This book provides an accessible account of the relationship between policing and the media. It focuses on the interplay between policing realities, public perception and media reflections, with particular emphasis on debates on such subjects as news management, and the implications for the police and wider criminal justice system of televised coverage of court proceedings.
From the award-winning video game writer of such hits as Star Wars Battlefront and BioShock comes an exclusive "compelling look into a world that doesn't like to spill its secrets to outsiders" (NPR): the video game industry. When his satirical musings in a college newspaper got him discharged from the Air Force, it became clear to Walt Williams that his destiny in life was to be a writer-he just never thought he'd end up writing video games, including some of the biggest franchises today. A veteran video game narrative designer, Williams pulls back the curtain on an astonishingly profitable industry that has put its stamp on pop culture and yet is little known to those outside its walls. As Williams walks you through his unlikely and at times inglorious rise within one of the world's top gaming companies, he exposes an industry abundant in brain power and out-sized egos, but struggling to stay innovative. Significant Zero also provides clear-eyed criticism of the industry's addiction to violence and explains how the role of the narrative designer is crucial for expanding the scope of video games into more immersive and emotional experiences. Significant Zero is a rare and illuminating look inside "the video gaming industry in all its lucrative shine and questionable morality...[and] provides a refreshing and realistic portrayal of succeeding at attaining a dream via an unforeseen career trajectory" (Booklist).
With women leading only twenty-four Fortune 500 companies, female founders receiving only 2.2 percent of US venture capital, and the continued presence of sexual harassment and double standards, the gender gap continues to hinder the advancement of women in the professional world. In Digital Goddess, Montgomery-Brown-founder of Big Think, a collection of experts across all fields and disciplines that are either at the top of their field or disrupting it, shares her story in an entertaining and educational light. Told from the unique, female entrepreneurial perspective that unpacks all the hurdles other female founders may face in their own journey to the top, Montgomery-Brown shares the real-world lessons she's learned along the way, such as: Never lie to your investors, even when you just got arrested. Raising money is a poker game-learn how to play. The power and money still lie with men. Pretending it's not that way, or being angry about it, won't lead to success. Your relationship with your co-founder is like a second marriage, so forget about keeping the personal out of the workplace. The more authentic you are, and the more fun you have, the better your experience will be. This book is about dealing with the way things are, even when you don't like it, and being yourself, even when it seems like a drawback. It's about sucking it up, making the hard choices, and dealing with the consequences. It's about being honest no matter what is going down. Victoria's been called "the anti-Elizabeth Holmes," for a good reason-unlike the ill-fated Theranos CEO, she's transparent with her investors even when she fears they will walk away. Digital Goddess is a story for entrepreneurial women at any stage of life who want to know what it actually takes to build a business in a world that's not always fair, predictable, or politically correct
What does it mean to be a performing arts leader? Leadership in the Performing Arts addresses and analyzes this question by presenting the wisdom and expertise of eleven men and women with experience leading nonprofit performing arts institutions in the United States. These successful leaders provide many real-world examples of business practices that may be generally applied by practitioners in our field, and throughout the nonprofit sector. The book examines: The leader's career path and professional growth The leader's vision Leadership styles and the importance of interpersonal skills Setting and executing organizational priorities Leading decision-making and communication processes Creating change and innovation Challenges faced in leading an institution Interviewees include: Kathy Brown, executive director of the New York City Ballet; Peter Gelb, general manager of the Metropolitan Opera; Heather Hitchens, president of the American Theatre Wing; Karen Brooks Hopkins, president and chief executive officer of the Brooklyn Academy of Music; Timothy J. McClimon, president of the American Express Foundation; Laura Penn, executive director of the Stage Directors and Choreographers Society; Arlene Shuler, president and chief executive officer of New York City Center; Paul Tetreault, director of Ford's Theatre; Nancy Umanoff, executive director of the Mark Morris Dance Group; Patrick Willingham, executive director of The Public Theater; and Harold Wolpert, managing director of the Roundabout Theatre Company. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Entrepreneurial Cosplay takes a comprehensive and insightful look at the business of cosplay, exploring the ways that artists and fans engage in entrepreneurial and intrapreneurial practices to gain personal and professional success. Centred around the concept of entrepreneurship and the newly emerging concept of intrapreneurship - using entrepreneurial principles to enhance or further an existing concept, organization or product - the book showcases the ways in which cosplayers create new ideas, new ways of working, and new ways of doing things, exploiting their knowledge to create new opportunities. By analyzing the numerous motivations driving cosplay behavior (self-expression, external recognition, and financial gain), this volume provides a unique view of current cosplay practice and its relationship to economic activity. Offering important insight into this emerging area, this book will be of interest to scholars seeking to learn how entrepreneurial and economic models may be used to understand the emerging field of cosplay studies, as well as students and scholars working in the fields of Entrepreneurship, Business, Fan Studies, Visual Art Studies, and Gender Studies.
Something is wrong with American journalism. Long before "fake news" became the calling card of the Right, Americans had lost faith in their news media. But lately, the feeling that something is off has become impossible to ignore. That's because the majority of our mainstream news is no longer just liberal; it's woke. Today's newsrooms are propagating radical ideas that were fringe as recently as a decade ago, including "antiracism," intersectionality, open borders, and critical race theory. How did this come to be? It all has to do with who our news media is written by-and who it is written for. In Bad News: How Woke Media Is Undermining Democracy, Batya Ungar-Sargon reveals how American journalism underwent a status revolution over the twentieth century-from a blue-collar trade to an elite profession. As a result, journalists shifted their focus away from the working class and toward the concerns of their affluent, highly educated peers. With the rise of the Internet and the implosion of local news, America's elite news media became nationalized and its journalists affluent and ideological. And where once business concerns provided a countervailing force to push back against journalists' worst tendencies, the pressures of the digital media landscape now align corporate incentives with newsroom crusades. The truth is, the moral panic around race, encouraged by today's elite newsrooms, does little more than consolidate the power of liberal elites and protect their economic interests. And in abandoning the working class by creating a culture war around identity, our national media is undermining American democracy. Bad News explains how this happened, why it happened, and the dangers posed by this development if it continues unchecked. |
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