- The first book dedicated to exploring key video games from the 1970s to present day. - Provides a highly accessible overview of the history of video games from PONG, Pac-Man and Tetris to Minecraft, Animal Crossing and Assassin's Creed. - The selection covers a range of historical periods and platforms, genres, commercial impact, artistic choices, contexts of play, typical and atypical representations, uses of games for specific purposes, uses of materials or techniques, specific subcultures, repurposing, transgressive aesthetics, interfaces, moral or ethical impacts, and more.

In From Media Systems to Media Cultures: Understanding Socialist Television, Sabina Mihelj and Simon Huxtable delve into the fascinating world of television under communism, using it to test a new framework for comparative media analysis. To understand the societal consequences of mass communication, the authors argue that we need to move beyond the analysis of media systems, and instead focus on the role of the media in shaping cultural ideals and narratives, everyday practices and routines. Drawing on a wealth of original data derived from archival sources, programme and schedule analysis, and oral history interviews, the authors show how communist authorities managed to harness the power of television to shape new habits and rituals, yet failed to inspire a deeper belief in communist ideals. This book and their analysis contains important implications for the understanding of mass communication in non-democratic settings, and provides tools for the analysis of media cultures globally.

What is behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Enterprises and Manchester United - along with such stars as Jay-Z and Lady Gaga? Which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals? Anita Elberse, Harvard Business School's expert on the entertainment industry, has done pioneering research on the worlds of media and sports for more than a decade. Now, in this groundbreaking book, she explains a powerful truth about the fiercely competitive world of entertainment: building a business around blockbuster products - the movies, television shows, songs and books that are hugely expensive to produce and market - is the surest path to long-term success. Along the way, she reveals why entertainment executives often spend outrageous amounts of money in search of the next blockbuster, why superstars are paid unimaginable sums and how digital technologies are transforming the entertainment landscape. Full of inside stories emerging from her unprecedented access to some of the world's most successful entertainment brands, Blockbusters is destined to become required reading for anyone seeking to understand how the entertainment industry really works - and how to navigate today's high-stakes business world at large. 'Convincing . . . Elberse's Blockbusters builds on her already impressive academic resume to create an accessible and entertaining book.' Financial Times

The intentional spread of falsehoods - and attendant attacks on minorities, press freedoms, and the rule of law - challenge the basic norms and values upon which institutional legitimacy and political stability depend. How did we get here? The Disinformation Age assembles a remarkable group of historians, political scientists, and communication scholars to examine the historical and political origins of the post-fact information era, focusing on the United States but with lessons for other democracies. Bennett and Livingston frame the book by examining decades-long efforts by political and business interests to undermine authoritative institutions, including parties, elections, public agencies, science, independent journalism, and civil society groups. The other distinguished scholars explore the historical origins and workings of disinformation, along with policy challenges and the role of the legacy press in improving public communication. This title is also available as Open Access on Cambridge Core.

The intentional spread of falsehoods - and attendant attacks on minorities, press freedoms, and the rule of law - challenge the basic norms and values upon which institutional legitimacy and political stability depend. How did we get here? The Disinformation Age assembles a remarkable group of historians, political scientists, and communication scholars to examine the historical and political origins of the post-fact information era, focusing on the United States but with lessons for other democracies. Bennett and Livingston frame the book by examining decades-long efforts by political and business interests to undermine authoritative institutions, including parties, elections, public agencies, science, independent journalism, and civil society groups. The other distinguished scholars explore the historical origins and workings of disinformation, along with policy challenges and the role of the legacy press in improving public communication. This title is also available as Open Access on Cambridge Core.

What explains the massive worldwide success of video games such as Fortnite, Minecraft, and Pokémon Go? Game companies and their popularity are poorly understood and often ignored from the standpoint of traditional business strategy. Yet this industry generates billions in revenue by thinking creatively about digital distribution, free-to-play content, and phenomena like e-sports and live streaming. What lessons can we draw from its major successes and failures about the future of entertainment? One Up offers a pioneering empirical analysis of innovation and strategy in the video game industry to explain how it has evolved from a fringe activity to become a mainstream form of entertainment. Joost van Dreunen, a widely recognized industry expert with over twenty years of experience, analyzes how game makers, publishers, and platform holders have tackled strategic challenges to make the video game industry what it is today. Using more than three decades of rigorously compiled industry data, he demonstrates that video game companies flourish when they bring the same level of creativity to business strategy that they bring to game design. Filled with case studies of companies such as Activision Blizzard, Apple, Electronic Arts, Epic Games, Microsoft, Nexon, Sony, Take-Two Interactive, Tencent, and Valve, this book forces us to rethink common misconceptions around the emergence of digital and mobile gaming. One Up is required reading for investors, creatives, managers, and anyone looking to learn about the major drivers of change and growth in contemporary entertainment.

Over the last five years, widespread concern about the effects of social media on democracy has led to an explosion in research from different disciplines and corners of academia. This book is the first of its kind to take stock of this emerging multi-disciplinary field by synthesizing what we know, identifying what we do not know and obstacles to future research, and charting a course for the future inquiry. Chapters by leading scholars cover major topics - from disinformation to hate speech to political advertising - and situate recent developments in the context of key policy questions. In addition, the book canvasses existing reform proposals in order to address widely perceived threats that social media poses to democracy. This title is also available as Open Access on Cambridge Core.

This book focuses on the role of social media as the next major game-changer. Social media has emerged as the defining trend in the last decade and continues to restructure communication and interactions between individuals, communities, governments and businesses. Researchers and marketers are still struggling with the profound impact of rapidly evolving social media on viral user-generated content, its ability to shape consumer perceptions, and the constantly changing landscape for developing business cases to proactively engage with stakeholders. The growing opportunities to "hear" about customer priorities and concerns on company managed channels as well as third-party review sites, including social media pages, across the digital space are accompanied by the challenges of responding to these conversations in real-time, which calls for a massive shift in the way marketing functions engage in dialogue with customers. As leading users of social media in emerging markets, Indians are increasingly logging into their Facebook and Twitter accounts, with the country recording the highest growth in social networking. This book begins by discussing the impact of social media on marketing, from brand building, communications, and advertising to customization and customer engagement. The book approaches the subject matter systematically, identifying broad trends, concepts and frameworks in the first few chapters. It then goes on to address the varied application of social media in marketing for different sectors. Primarily focusing on understanding digital consumers, the book integrates social media with marketing and the outcome. It also presents new, selected cases of successful digital companies in emerging markets never before considered. Researchers and managers alike will find this book to be a handy reference guide to social media in emerging markets.

An interdisciplinary volume that brings together a diverse group of scholars to explore changes in the significance of media and communication in the era of pandemic Reflects on how media and communication reality changed during the first wave of the COVID-19 pandemic, and how media and communication were effectively studied during this time Diverse, timely and interdisciplinary, this book will be of significance to scholars and researchers in media studies, communication studies, research methods, sociology, anthropology, and cultural studies

A deep dive into the new era of digital content production and distribution In the twenty-first century, the platforms that both create and host content have become nearly as important as media itself. Companies such as Netflix, Spotify, and YouTube have attained a massive hold on the public imagination and have become an almost ineluctable part of people's everyday lives. While the workings of media distribution had until very recently remained inconsequential to the average consumer, the recent popularization of various online platforms has made the question of distribution immediate to everyone. Digital Media Distribution: Portals, Platforms, Pipelines provides a timely examination of the multifaceted distribution landscape in a moment of transformation and conceptualizes media distribution as a complex site of power, privilege, and gatekeeping. These tensions have local, national, and global consequences on the autonomy of creative workers, as well as on how we gain access to, engage with, and understand cultural products. Drawing on original research into distribution practices in industries as diverse as television, film, videogames, literature, and adult entertainment, each chapter explores how digitization has changed media distribution and its broader economic, industrial, social, and cultural implications. Bringing together experts from around the world and across the media industries, Digital Media Distribution: Portals, Platforms, Pipelines presents a vast array of critical approaches and illustrative case studies for understanding the factors that have an impact on the way media travels and moves throughout our digital lives.

"Blisteringly witty." Kirkus "An essential guide." Publisher's Weekly "Timely." Booklist When Nina Jankowicz's first book on online disinformation was profiled in The New Yorker, she expected attention but not an avalanche of abuse and harassment, predominantly from men, online. All women in politics, journalism and academia now face untold levels of harassment and abuse in online spaces. Together with the world's leading extremism researchers, Jankowicz wrote one of the definitive reports on this troubling phenomenon. Drawing on rigorous research into the treatment of Kamala Harris - the first woman vice-president - and other political and public figures, Nina also uses her own experiences to provide a step-by-step plan for dealing with harassment, abuse, doxing and disinformation in online spaces. The result is a must-read for researchers, journalists and all women with a profile in the online space.

This book focuses on the reporting of human rights in broadly defined times of conflict. It brings together scholarly and professional perspectives on the role of the media in constructing human rights and peacebuilding options in conflict and post-conflict environments, drawing on case studies from Europe, Latin America, the Middle East, Africa, and South Asia. It also provides critical reflections on the challenges faced by journalists and explores the implications of constructing human rights and peacebuilding options in their day-to-day professional activities. The chapters embrace a variety of theoretical, empirical and methodological approaches and will benefit students, scholars and media professionals alike.

Hollywood Drive: What it Takes to Break in, Hang in & Make it in the Entertainment Industry is the essential guide to starting and succeeding at a career in film and TV. The completely updated second edition features new interviews with industry professionals, information about the changing social media landscape, the wide array of distribution platforms that are available to aspiring filmmakers, and much more. Honthaner's invaluable experience and advice give those attempting to enter and become successful in the entertainment industry the edge they need to stand out among the intense competition. Hollywood Drive explores the realities of the industry: various career options, effective job search strategies, how to write an effective cover letter and resume, what to expect on your first job, the significance of networking and building solid industry relationships, how a project is sold, and how a production office and set operate. You'll learn how to define your goals and make a plan to achieve them, how to survive the tough times, how to deal with big egos and bad tempers, and how to put your passion to work for you. Although no book or class can totally prepare you for a career in the entertainment industry, Hollywood Drive offers insights, direction, and a sense of confidence.

'Besides the deliciously well executed fake-dating, How to Fake it in Hollywood delivers a raw, character-driven and heart-touching read. I absolutely loved it' ELENA ARMAS A talented Hollywood starlet and a reclusive A-lister enter into a fake relationship . . . and discover that their feelings might be more than a PR stunt in this sexy chemistry-filled debut for fans of Beach Read and The Unhoneymooners. Early readers can't get enough! 'Super fun, spicy and has a core of overwhelming love. The banter is amazing, characters are brilliant and the ending is EVERYTHING!! (I cried)' reader review 'I'm giving this book all of the stars. I can't believe that this is Ava Wilder's debut novel, it's really something' reader review 'Ava Wilder has a fantastic voice with just the right doses of humour and gravitas to get you onside with the characters' reader review 'A film-star worthy five-star read . . . it has everything you need, drama, passion, romance and some next level gut wrenching emotion wringing scenes . . . I simply adored this story' reader review ................................ Grey Brooks is on a mission to save her career now that her long-running TV show is over. With the role of a lifetime on the line, she's desperate enough to agree to her publicist's scheme: fake a love affair with a disgraced Hollywood heartthrob, who just happens to also need the publicity boost. Ethan Atkins just wants to be left alone. Between his high-profile divorce, his struggles with drinking, and his grief over the death of his longtime creative partner and best friend, he's slowly let himself fade into the background. But if he ever wants to produce the last movie he and his partner wrote together, Ethan needs to clean up his reputation and step back into the spotlight. A juicy affair with a gorgeous actress might be just the ticket, even if it's the last thing he wants to do. With their plan working perfectly, the sizzling chemistry between Grey and Ethan soon starts to feel like more than just an act. But in this ruthless industry, are they both too used to faking it to open themselves up to the real thing? ................................ 'This empathetic, sexy, utterly radiant book has my whole heart . . . How to Fake it in Hollywood is the real deal' RACHEL LYNN SOLOMON 'The banter and sexual tension . . . is fire-emoji immaculate' LILLIE VALE 'A fresh, witty, high-emotion story with compelling characters and stylish backdrops . . . The perfect novel for fans of modern, smart romance' SARAH HAYWOOD

This book examines the political-economic dynamics in the development of a leading global Internet giant: Alibaba. As both a prominent example of, as well as providing the basic infrastructure for, China's outward expansion, Alibaba demonstrates the complex interplay between different state agencies and units of capital in the context of the rise of global China. Hong Shen investigates the development and expansions of Alibaba and discusses how Alibaba has not only become a leader of China's increasingly globalizing internet but has also increasingly served as a basic infrastructure model for other Chinese companies to go global. Shen also addresses how this process has been constantly shaped and reshaped by complex state-capital interactions along the way. This book shows how different units of capital, both inside and outside of China, have interacted with Alibaba's developmental strategies and illustrates how different state agencies, both domestic and international, have enabled or constrained the company's development, especially its global expansion. This book will appeal to students and scholars of critical political economy of media, global media and digital industries, communication, technology and society, and internet studies. It will also be relevant to policy-makers working in the arena of global internet and trade policies.

This book examines how election news reporting has changed over the last half century in Ireland by means of a unique dataset involving 25m words from newspapers as well as radio and television coverage. The authors examine reporting in terms of framing, tone and the distribution of coverage.They also focus on how the economy has affected election coverage as well as media reporting of leaders and personalities, gender and the effect of the commercial basis of media outlets. The findings - drawn from a machine learning computer system involving a huge content analysis study - will interest academics as well as politicians and policymakers internationally. -- .

This book examines China's identity transformations with a focus on self-perceptions and their representations and communication in the mass media. By considering the internal dynamics of change, it explores the emerging multifaceted 'China brand'. With its growing economic clout, China has taken a proactive stance in shaping global economic and strategic order through ambitious programmes such as the Asian Infrastructure Investment Bank and the 'Belt and Road' initiative. However, as a developing country, China is at pains to manage its own transformations while trying to carve out an international identity. Arguably, China's unique sense of history and identities may lead to a 'contested modernity' or 'multiple modernities'; radically different from the prevalent classical theories of modernisation and convergence of industrial societies. To understand China's trajectory of future development has been a major issue in international affairs. This book is concerned with how China's hybridised identities are articulated, and intertwined with situational, institutional, and societal dynamics - and how they are interwoven with China's international outlook which converges with or diverges from China's historical assumptions and beliefs. This book will be of interest to those studying China's identity in the media; situated at the juncture of past, present, and future, and between China and the wider world. The chapters in this book were originally published in Critical Arts.

In the opening chapters the author records his father Toby's remarkable career in PR. This began just before World War II with Toby becoming responsible for taking the initiative away from Germany's propoganda machine controlled by the well organized and funded Nazi party. After the war Toby was one of the first political spin-doctors, worked for the Conservative Party and later rose to be the doyen of commercial and international PR in the UK. Later in the book, Donough picks up his own story and this really comes to life when he joins the Irish Guards. He then treats us to four years of amusing military recollections. On leaving, the author started civilian work in a London that is just beginning to come alive - the Swinging Sixties have arrived. Like his father he goes into PR and records a memoir of the most colourful people of the period. The glamorous certainly feature - Joanna Lumley, Jacqueline Bisset and Charlotte Rampling are just some. His involvement in the opening of the trendiest nightclub of the period, Sibylla's, with its guest list of all the greats of rock n' roll is another seminal moment.

On the first day of the Battle of Gettysburg in July 1863, Union artillery lieutenant Bayard Wilkeson fell while bravely spurring his men to action. His father, Sam, a New York Times correspondent, was already on his way to Gettysburg when he learned of his son’s wounding but had to wait until the guns went silent before seeking out his son, who had died at the town’s poorhouse. Sitting next to his dead boy, Sam Wilkeson then wrote one of the greatest battlefield dispatches in American history. This vivid exploration of one of Gettysburg’s most famous stories - the story of a father and a son, the son’s courage under fire, and the father’s search for his son in the bloody aftermath of battle - reconstructs Bayard Wilkeson’s wounding and death, which have been shrouded in myth and legend, and sheds light on Civil War-era journalism, battlefield medicine, and the "good death."

Winner of the 2019 Robert Picard Book Award

The Handbook of Media Management and Economics has become a required reference for students, professors, policy makers and industry practitioners. The volume was developed around two primary objectives: assessing the state of knowledge for the key topics in the media management and economics fields; and establishing the research agenda in these areas, ultimately pushing the field in new directions.

The Handbook's chapters are organized into parts addressing the theoretical components, key issues, analytical tools, and future directions for research. With its unparalleled breadth of content from expert authors, the Handbook provides background knowledge of the various theoretical dimensions and historical paradigms, and establishes the direction for the next phases of research in this evolving arena of study. Updates include the rise of mobile and social media, globalization, audience fragmentation and big data.

Table of Contents

Dedication Page

List of Contributors

Editorial Review Board

Table of Contents

Foreword

Paulo Faustino

Preface

PART I: MME RESEACRH: FOUNDATION AND OVEWVIEW

1 Media Management and Economics Research: A Historical Review

Alan B. Albarran

2 Evolving Research and Theories in Media Management Research

Bozena Mierzejewska

3 Evolving Research and Theories in Media Economics Research

Brendan M. Cunningham

4 Media Management and Economics Research in Europe

Juan Pablo Artero & Alfonso Sánchez-Tabernero

5 Media Management and Economics Research in Asia

Jaemin Jung & Youngju Kim

6 Media Management and Economics Research in Latin America

Maria Elena Gutiérrez-Rentería

PART II: FUNDAMENTAL ISSUES IN MME RESEARCH

7 Human Resource Management in the Media

Joyce Costello & John Oliver

8 Strategic Management

Nabyla Daidj

9 Financial Management

Ronald J. Rizzuto, Michael O. Wirth & Tracy Xu

10 Advertising in Media Management and Economics

Louisa Ha

11 Marketing and Branding

Juliane A. Lischka, Gabriele Siegert & Isabelle Krebs

12 Media Policy

Krishna Jayakar

13 Mergers and Acquisitions and their Performance

Hans van Kranenburg & Gerritt Ziggers

14 Content/Program Distribution

Douglas Ferguson

PART III: EMERGING ISSUES/AREAS of INQUIRY IN MME RESEARCH

15 Media Innovation

Richard Gershon

16 Media Entrepreneurship

Min Hang

17 Social Media: State of the Art and Research Agenda

Andreas Kaplan & Grzegorz Mazurek

18 Mobile Media

Sangwon Lee

19 Multiplatform: A Distribution Perspective

Xiaoqun Zhang & Alan B. Albarran

20 Multiplatform: A Consumption Perspective

Sylvia M. Chan-Olmsted & Min Xiao

21 Media Globalization

Xiaoqun Zhang

22 Changes in Journalism in the Digital Age: The Evolution of News

Angela Powers & Jinyang Zhao

PART IV: ANALYTICAL TOOLS IN MME RESEARCH

23 Methodological Approaches in Media Management and Economics

Michel Dupagne

24 Audience Measurement and Analysis

Su Jung Kim

25 The Transformation of Advertising Agencies in a Digital World

Jürg Kaufmann Argueta & Francisco J. Pérez-Latre

26 Big Data and Media Management

Philip M. Napoli & Axel Roepnack

PART V: FUTURE DIRECTIONS IN MME RESEARCH

27 Media Management Research in the 21st Century

Ulrike Rohn

28 Future directions for Media Economics Research

Brendan M. Cunningham

Afterword

The Editors /