Harness the power of Salesforce to manage and grow your business. This book shows you how to use the Salesforce CRM tool to consolidate consumer data into a single place to gain better insight into your business and more easily manage data. Data (such as email, spreadsheets, databases) is generated through the front office or face of your business, where your company interacts with customers and revenue is generated. In a hotel, for instance, the front office is the lobby where guests are greeted, their problems are handled, and room payments are made. Another example is a coffee shop, where the front office is an employee taking a customer's order or serving a drink. Salespeople connect to customers by selling your company's goods or services. Marketing team members connect with them through advertising and promotional activities. Service and support staff assist customers with problems and provide help with products. This book introduces the many ways Salesforce-based innovations are transforming the technology landscape and the strategies that may be used for designing and launching a digital front office. The book examines how organizations can launch and grow digital solutions and strategies for the governance of the platform and provides an overview of digital transformation across industries. What You Will Learn Understand basic Salesforce concepts, including the digital front office process tower, lead to cash journey, core CRM functions, best practices, and more Review data management concepts, integrated sales, customer service, marketing operations, and proposal and business development needs in a systematic way Use frameworks to build a business architecture and multi-year technology roadmap Get familiar with Salesforce business processes and concepts such as account, contact, lead, and opportunity management; marketing campaigns; master data management (MDM); and lead scoring, grading, and activity management across the front office Define and develop digital marketing challenges and strategy (people, process, brand, messaging, and ROI), measure campaign data, and create an end-to-end campaign in Salesforce Who This Book Is For Business executives, C-suites, IT management, and Salesforce managers and professionals working in IT, business development, sales operations, program management, marketing operations, and proposal development

Learn from Pro SharePoint Migration on how to migrate your existing farm - infrastructure, upgrade approaches, code, branding, and impact of new features of SharePoint 2010 - in a strategic way that results in smooth transition. Noted author Sahil Malik, with Srini Sistla, work together to provide detailed strategies and tools to assess, plan and execute a SharePoint 2010 migration that is efficient and cost-effective--and that doesn't use expensive third-party software. The clean slate approach embraced by this book, coupled with flexible tools designed by Microsoft and the author, will provide you with the statistics, charts, and diagrams necessary to perform a meaningful assessment of your current SharePoint 2007 environment. You'll then be able to plan the lowest-cost, least-hassle way to migrate your current environment, and its applications and data, to SharePoint 2010, and how to map your existing use of SharePoint 2007 to the new features and enhancements in SharePoint 2010. Pro SharePoint Migration will help you: * Gain a better understanding of high level comparison and changes you need to learn between the two versions * To migrate or not?Learn about new functionality that might replace your existing custom built code or non-code based solutions.* Build a strong toolset to create, update, administer, and migrate 90% of the most commonly used SharePoint objects * Grasp the intricacies of the SharePoint 2010 application programming interface (API) * Become a better SharePoint 2010 administrator in your newly-migrated environment What you'll learn * A high level comparison of MOSS 2007 and SharePoint 2010, asking what's new * Available supported and unsupported upgrade choices * Migration strategies to minimize disruption * Strategies for migrating old settings to new * Changes to security model, lists, libraries, and more * Visual changes, the impact on branding, and how to address overall branding artifacts * Statistics, monitoring and usage analysis of existing and new farms * Learn about ribbon changes and customizations * A discussion of being a savvy business user developer, using SharePoint designer 2010 and InfoPath 2010 * Overview of new changes and enhancements to enterprise content management features * Changes to SharePoint APIs Who this book is for Pro SharePoint Migration is for intermediate to advanced SharePoint administrators, and developers who are interested in migrating from SharePoint 2007 to SharePoint 2010 without third-party software.

Explore the architecture, product offerings, and the various stages of implementation processes in Azure DevOps. The book starts with the basic concepts of DevOps and moves on to discuss project management in Azure DevOps. Next, you will learn requirement management and version control in DevOps. Along the way, you will go through test management followed by continuous integration and build automation with more details on code quality and security implementations. Moving forward, you will learn release pipeline and infrastructure as code implementation including ARM-based environment provisioning and execution. Finally, you'll cover DevOps architecture blueprints used for deploying your web applications to different platforms . After reading this book, you will be able to understand each stage of Azure DevOps and master its implementation. What You Will Learn Understand the various concepts of Azure DevOps Apply DevOps concepts in a variety of application contexts including web applications, containers, and database Understand the implementation of end-to-end DevOps in Azure Work with the different DevOps design patterns and architectures in Azure Who Is This Book For: Developers and architects working with Azure.

This book illustrates the role of software architecture and its application in business. The author describes enterprise architecture along with business architecture to show the role of software architecture in both areas. The place of software architecture in business is outlined from many perspectives in this context. The book outlines quality attributes and how managers can use software architecture to build high quality products. Topics include business software architecture, dealing with qualities, achieving quality attributes, managing business qualities, software product line, Internet of Things (IOT), and Service Oriented Business Architecture. The book is intended to benefit students, researchers, software architects, and business architects. Provides quick and easy access to all the important aspects of software architecture in business; Highlights a wide variety of concepts of software architecture in a straightforward manner, for students, practitioners, or architects; Presents different applications of software architecture in business.

Looking for efficiency gains in your business? If you're a business analyst, this practical guide will show you how to design effective business process management (BPM) applications. Every business uses business processes-these everyday tasks help you gain and retain customers, stay profitable, and keep your operations infrastructure functioning. BPM specialists Christine McKinty and Antoine Mottier show you step-by-step how to turn a simple business procedure into an automated, process-based application. Using hands-on examples, you'll quickly learn how to create an online process that's easy to use. Each chapter builds on earlier material. You don't have to have any programming experience to design business processes-and if you have skills in designing workflows and understanding human interactions with processes, you already have a headstart. Through the course of this book, you will: Build a prototype of an application page Create the most frequent use flow in a process, and define the data model Generate real process forms and produce the first version of the application Connect your application to external information systems, and then build and test the complete application

Discover what the Common Data Service is and how Dynamics 365 fits in the Power Platform. Learn how to set up core Dynamics 365 Customer Engagement functionality and build more customized processes using model-driven apps. This book covers the Dynamics 365 Online system for sales, customer service, marketing, field service, and Outlook integration. In this second edition, core platform changes from the Common Data Service are included and you will know what this means for Dynamics 365. Updated features include processes, the latest form and view designer, and Business Process Flows. The book also includes new chapters on portals and power virtual agents. After reading Dynamics 365 Essentials, you will have mastered the core functionality available in Dynamics 365 CE and model-driven applications, and will be able to set it up for a range of different business scenarios. What You Will Learn Set up the core standard features of Dynamics 365 CE Create model-driven apps within Dynamics 365 customized to specific business needs Customize Dynamics 365 CE and leverage process automation functionality through the UI Study the Common Data Service for Apps Who This Book Is For Consultants, business analysts, administrators, and project managers who are looking for more information about Dynamics 365

In the digital economy, a new type of business activity, digital entrepreneurship, has developed rapidly and required breakthrough technologies such as blockchain, big data, cloud technologies, and more. There is a need for a comprehensive resource that provides all-encompassing insight into the essence, special aspects, models, and international best practices of e-business based on various digital technologies in various high-tech markets. Digital Technologies for Entrepreneurship in Industry 4.0 provides theoretical frameworks and recent results of research in this sphere. It substantiates digital entrepreneurship, discusses the practical experience of its implementation, and develops the scientific and methodological recommendations for the development of its infrastructural provision and regulation of provision of its competitiveness. Covering topics such as investment attractiveness, corporate reporting modernization, and public-private partnership mechanisms, this premier reference source is an excellent resource for entrepreneurs, business executives and managers, investors, IT managers, students and faculty of higher education, researchers, and academicians.

This book expands the foundations of general systems theory to enable progress beyond the rich heuristic practices available today. It establishes a foundational framework for the development of scientific transdisciplinary systems principles and shows how these can amplify the potential of individuals and teams working in multi-, inter- and transdisciplinary contexts or striving to translate their progress across disciplinary boundaries. Three general scientific systems principles are presented, and their relevance to the design, analysis, management and transformation of systems is explored. Applying lessons from the history and philosophy science, this book disambiguates key concepts of general systemology, clarifies the role of general systemology within the field of systemology, and explains how general systemology supports other forms of transdisciplinarity. These insights are used to develop new perspectives, strategies and tools for addressing long-standing challenges to the advancement and transdisciplinary application of general insights into the nature of complex systems.The material presented in this book includes comprehensive models of the structure of systemology as a disciplinary field, the structure and significance of the general systems worldview, and the role of general systemology as the heart of systems science, systems engineering and systems practice. It explains what a fully-fledged general theory of systems would look like, what its potential is, what routes are available to us to develop it further, and how to leverage the knowledge we have attained so far. Many examples and analogies show how general systemology has the potential to enable scientific discovery, insightful theory building, and practical innovation in all the disciplines as they study, design, nurture or transform complex systems. This book is essential reading for anyone wishing to master the concepts, terminology, models and strategies needed to make effective use of current general systems knowledge and to engage in the further development of the philosophy, science, and practice of general systemology.

Die Grenzen zwischen Sach- und Dienstleistung verschwimmen zunehmend - Produkte sind in der Regel hybrid. Sie sind als kundenorientierte Problemloesungen zu interpretieren, die durch das Schnuren von Leistungsbundeln aus Sach- und Dienstleistungskomponenten entstehen. UEber die Wettbewerbsvorteile und den oekonomischen Nutzen von hybriden Produkten herrscht weitgehend Einigkeit. Dennoch existieren kaum Ansatze zur integrierten Entwicklung von Sach- und Dienstleistungen. Die Tatsache, dass der wirtschaftliche Erfolg eines Leistungsbundels massgeblich von dessen Konzeption und kundenindividueller Gestaltung abhangt, wird damit vernachlassigt. In diesem Band werden neue Methoden zur Gestaltung hybrider Produkte vorgestellt. Dabei werden sowohl aktuelle Problemstellungen und Loesungsansatze als auch zukunftige Entwicklungsperspektiven betrachtet. Die einzelnen Kapitel fokussieren einerseits die Produktion und den Absatz hybrider Produkte und andererseits Informationssysteme, welche die Produktion und den Absatz hybrider Produkte unterstutzen. Es wird dem Grundgedanken gefolgt, dass die Erfullung einer Kundenanforderung nicht von vorneherein entweder an eine Sach- oder eine Dienstleistungskomponente geknupft ist - diese Zuordnung soll sich erst wahrend des Entwicklungsprozesses eines hybriden Produkts ergeben. Als "roter Faden" dient ein durchgangiges Fallbeispiel aus der technischen Gebrauchsguterbranche, bei dem die Nutzung mobiler Endgerate zu Verbesserungen in der Erbringung technischer Kundendienstleistungen fuhrt.

This volume constitutes the proceedings of the 11th IFIP WG 8.1 Conference on the Practice of Enterprise Modeling held in October/November 12018 in Vienna, Austria. The conference was created by the International Federation for Information Processing (IFIP) Working Group 8.1 to offer a forum for knowledge transfer and experience sharing between the academic and practitioner communities. The 21 full papers and 5 short papers accepted were carefully reviewed and selected from 64 submissions. They are grouped by the following topics: business process modeling, model derivation; collaboration modeling; reviews and analyses of modeling methods; semantics and reasoning, experience reports; and teaching challenges.

Innovationen entziehen sich immer deutlicher einer technologisch verkurzten Sichtweise. Angesichts der gestiegenen Dynamik und Komplexitat der Umfeldbedingungen fur Unternehmen kommen der Fruherkennung und dem Monitoring technologischer, wirtschaftlicher, politischer und gesellschaftlicher Entwicklungen immer grossere Bedeutung fur den Innovationserfolg zu. Dies gilt besonders fur dynamische Technologiefelder, wie dem Pervasive Computing. Die fortschreitende Nutzung des Internets, die Einbettung von Elektronikkomponenten in Alltagsgegenstande und der Trend zur standigen Vernetzung ( Always on - Anywhere & Anytime") sind unubersehbar. Die vorliegende Arbeit ermittelt okologische Veranderungspotenziale und geht der Frage nach, wie Nachhaltigkeitsanforderungen bereits fruhzeitig in Innovationsprozesse einbezogen werden konnen. Mit Blick auf diese Aufgabe wurde das Konzept der Integrierten Technologie-Roadmap" entwickelt. Mit der Integrierten Technologie-Roadmap wird es moglich, mehrere Dimensionen zukunftsfahigen Wirtschaftens in dynamischen Technologiefeldern simultan zu betrachten. Sie fragt nach technologischen Beitragen zur Bewaltigung von gesellschaftlichen, okonomischen, politischen und okologischen Herausforderungen und ruckt die Sicht der Anwender in den Mittelpunkt. Beides hilft Unsicherheiten bei Technologieentwicklung, Markteinfuhrung und Geschaftsmodellen zu minimieren und die Richtungssicherheit zu erhohen."

Mit der Globalisierung ruckt die Logistik als Wettbewerbsfaktor fur Produktionsunternehmen zunehmend in den Vordergrund. In dem Band wird erstmals ein ganzheitlicher, sozio-technischer Ansatz fur das Auftragsmanagement in der industriellen Produktion vorgestellt, der die Wechselwirkungen zwischen Systemfunktionen, Nutzern und der Organisation berucksichtigt. Unter Einbeziehung dieser Aspekte wird die Gestaltung und Einfuhrung eines Auftragsmanagement-Systems nachvollziehbar beschrieben und durch zahlreiche Bilder und Praxisbeispiele veranschaulicht."

This book focuses on the methodological treatment of UML/P and addresses three core topics of model-based software development: code generation, the systematic testing of programs using a model-based definition of test cases, and the evolutionary refactoring and transformation of models. For each of these topics, it first details the foundational concepts and techniques, and then presents their application with UML/P. This separation between basic principles and applications makes the content more accessible and allows the reader to transfer this knowledge directly to other model-based approaches and languages. After an introduction to the book and its primary goals in Chapter 1, Chapter 2 outlines an agile UML-based approach using UML/P as the primary development language for creating executable models, generating code from the models, designing test cases, and planning iterative evolution through refactoring. In the interest of completeness, Chapter 3 provides a brief summary of UML/P, which is used throughout the book. Next, Chapters 4 and 5 discuss core techniques for code generation, addressing the architecture of a code generator and methods for controlling it, as well as the suitability of UML/P notations for test or product code. Chapters 6 and 7 then discuss general concepts for testing software as well as the special features which arise due to the use of UML/P. Chapter 8 details test patterns to show how to use UML/P diagrams to define test cases and emphasizes in particular the use of functional tests for distributed and concurrent software systems. In closing, Chapters 9 and 10 examine techniques for transforming models and code and thus provide a solid foundation for refactoring as a type of transformation that preserves semantics. Overall, this book will be of great benefit for practical software development, for academic training in the field of Software Engineering, and for research in the area of model-based software development. Practitioners will learn how to use modern model-based techniques to improve the production of code and thus significantly increase quality. Students will find both important scientific basics as well as direct applications of the techniques presented. And last but not least, the book will offer scientists a comprehensive overview of the current state of development in the three core topics it covers.

This book presents the latest findings and ongoing research in the field of green information systems as well as green information and communication technology (ICT). It provides insights into a whole range of cross-cutting concerns in ICT and environmental sciences and showcases how information and communication technologies allow environmental and energy efficiency issues to be handled effectively. Offering a selection of extended and reworked contributions to the 30th International Conference EnviroInfo 2016, it is essential reading for anyone wanting to extend their expertise in the area.

This book provides a practical approach to designing and implementing a Knowledge Management (KM) Strategy. The book explains how to design KM strategy so as to align business goals with KM objectives. The book also presents an approach for implementing KM strategy so as to make it sustainable. It covers all basic KM concepts, components of KM and the steps that are required for designing a KM strategy. As a result, the book can be used by beginners as well as practitioners. Knowledge management is a discipline that promotes an integrated approach to identifying, capturing, evaluating, retrieving, and sharing all of an enterprise's information assets. These assets may include databases, documents, policies, procedures, and previously un-captured expertise and experience in individual workers. Knowledge is considered to be the learning that results from experience and is embedded within individuals. Sometimes the knowledge is gained through critical thinking, watching others, and observing results of others. These observations then form a pattern which is converted in a 'generic form' to knowledge. This implies that knowledge can be formed only after data (which is generated through experience or observation) is grouped into information and then this information pattern is made generic wisdom. However, dissemination and acceptance of this knowledge becomes a key factor in knowledge management. The knowledge pyramid represents the usual concept of knowledge transformations, where data is transformed into information, and information is transformed into knowledge. Many organizations have struggled to manage knowledge and translate it into business benefits. This book is an attempt to show them how it can be done.

This book presents a variant of UML that is especially suitable for agile development of high-quality software. It adjusts the language UML profile, called UML/P, for optimal assistance for the design, implementation, and agile evolution to facilitate its use especially in agile, yet model based development methods for data intensive or control driven systems. After a general introduction to UML and the choices made in the development of UML/P in Chapter 1, Chapter 2 includes a definition of the language elements of class diagrams and their forms of use as views and representations. Next, Chapter 3 introduces the design and semantic facets of the Object Constraint Language (OCL), which is conceptually improved and syntactically adjusted to Java for better comfort. Subsequently, Chapter 4 introduces object diagrams as an independent, exemplary notation in UML/P, and Chapter 5 offers a detailed introduction to UML/P Statecharts. Lastly, Chapter 6 presents a simplified form of sequence diagrams for exemplary descriptions of object interactions. For completeness, appendixes A-C describe the full syntax of UML/P, and appendix D explains a sample application from the E-commerce domain, which is used in all chapters. This book is ideal for introductory courses for students and practitioners alike.

The book presents a conceptually novel oscillations based paradigm, the Oscillation-Based Multi-Agent System (OSIMAS), aimed at the modelling of agents and their systems as coherent, stylized, neurodynamic processes. This paradigm links emerging research domains via coherent neurodynamic oscillation based representations of the individual human mind and society (as a coherent collective mind) states. Thus, this multidisciplinary paradigm delivers an empirical and simulation research framework that provides a new way of modelling the complex dynamics of individual and collective mind states. This book addresses a conceptual problem - the lack of a multidisciplinary, connecting paradigm, which could link fragmented research in the fields of neuroscience, artificial intelligence (AI), multi-agent system (MAS) and the social network domains. The need for a common multidisciplinary research framework essentially arises because these fields share a common object of investigation and simulation, i.e., individual and collective human behavior. Although the fields of research mentioned above all approach this from different perspectives, their common object of investigation unites them. By putting the various pathways of research as they are interrelated into perspective, this book provides a philosophical underpinning, experimental background and modelling tools that the author anticipates will reveal new frontiers in multidisciplinary research. Fundamental investigation of the implicit oscillatory nature of agents' mind states and social mediums in general can reveal some new ways of understanding the periodic and nonperiodic fluctuations taking place in real life. For example, via agent states-related diffusion properties, we could investigate complex economic phenomena like the spread of stock market crashes, currency crises, speculative oscillations (bubbles and crashes), social unrest, recessionary effects, sovereign defaults, etc. All these effects are closely associated with social fragility, which follows and is affected by cycles such as production, political, business and financial. Thus, the multidisciplinary OSIMAS paradigm can yield new knowledge and research perspectives, allowing for a better understanding of social agents and their social organization principles.

This book reports on the results of an interdisciplinary and multidisciplinary workshop on provenance that brought together researchers and practitioners from different areas such as archival science, law, information science, computing, forensics and visual analytics that work at the frontiers of new knowledge on provenance. Each of these fields understands the meaning and purpose of representing provenance in subtly different ways. The aim of this book is to create cross-disciplinary bridges of understanding with a view to arriving at a deeper and clearer perspective on the different facets of provenance and how traditional definitions and applications may be enriched and expanded via an interdisciplinary and multidisciplinary synthesis. This volume brings together all of these developments, setting out an encompassing vision of provenance to establish a robust framework for expanded provenance theory, standards and technologies that can be used to build trust in financial and other types of information.

This book presents and discusses the state of the art and future trends in software engineering education, with a focus on agile methods and their budgetary implications. It introduces new and innovative methods, models and frameworks to focus the training towards the industry's requirements. The range of topics covered includes education models for software engineering, development of the software engineering discipline, innovation and evaluation of software engineering education, curricula for software engineering education, requirements and cultivation of outstanding software engineers for the future and cooperation models for industry and software engineering education.

There are two different, interdependent components of IT that are important to a CIO: strategy, which is long-term; and tactical and operational concerns, which are short-term. Based on this distinction and its repercussions, this book clearly separates strategy from day-to-day operations and projects from operations - the two most important functions of a CIO. It starts by discussing the ideal organization of an IT department and the rationale behind it, and then goes on to debate the most pressing need - managing operations. It also explains some best industry standards and their practical implementation, and discusses project management, again highlighting the differences between the methodologies used in projects and those used in operations. A special chapter is devoted to the cutover of projects into operations, a critical aspect seldom discussed in detail. Other chapters touch on the management of IT portfolios, project governance, as well as agile project methodology, how it differs from the waterfall methodology, and when it is convenient to apply each. Taking the fundamental principles of IT service management and best practices in project management, the book offers a single, seamless reference for IT managers and professionals. It is highly practical, explaining how to apply these principles based on the author's extensive experience in industry.

This edited three volume edition brings together significant papers previously published in the Journal of information Technology (JIT) over its 30 year publication history. The three volumes of Enacting Research Methods in Information Systems celebrate the methodological pluralism used to advance our understanding of information technology's role in the world today. In addition to quantitative methods from the positivist tradition, JIT also values methodological articles from critical research perspectives, interpretive traditions, historical perspectives, grounded theory, and action research and design science approaches. Volume 1 covers Critical Research, Grounded Theory, and Historical Approaches. Volume 2 deals with Interpretive Approaches and also explores Action Research. Volume 3 focuses on Design Science Approaches and discusses Alternative Approaches including Semiotics Research, Complexity Theory and Gender in IS Research. The Journal of Information Technology (JIT) was started in 1986 by Professors Frank Land and Igor Aleksander with the aim of bringing technology and management together and bridging the 'great divide' between the two disciplines. The Journal was created with the vision of making the impact of complex interactions and developments in technology more accessible to a wider audience. Retaining this initial focus, the JIT has gone on to extend into new and innovative areas of research such as the launch of JITTC in 2010. A high impact journal, JIT shall continue to publish leading trends based on significant research in the field.

This edited three volume edition brings together significant papers previously published in the Journal of information Technology (JIT) over its 30 year publication history. The three volumes of Enacting Research Methods in Information Systems celebrate the methodological pluralism used to advance our understanding of information technology's role in the world today. In addition to quantitative methods from the positivist tradition, JIT also values methodological articles from critical research perspectives, interpretive traditions, historical perspectives, grounded theory, and action research and design science approaches. Volume 1 covers Critical Research, Grounded Theory, and Historical Approaches. Volume 2 deals with Interpretive Approaches and also explores Action Research. Volume 3 focuses on Design Science Approaches and discusses Alternative Approaches including Semiotics Research, Complexity Theory and Gender in IS Research. The Journal of Information Technology (JIT) was started in 1986 by Professors Frank Land and Igor Aleksander with the aim of bringing technology and management together and bridging the 'great divide' between the two disciplines. The Journal was created with the vision of making the impact of complex interactions and developments in technology more accessible to a wider audience. Retaining this initial focus, the JIT has gone on to extend into new and innovative areas of research such as the launch of JITTC in 2010. A high impact journal, JIT shall continue to publish leading trends based on significant research in the field.

This book identifies, analyzes and discusses the current trends of digitalized, decentralized, and networked physical value creation by focusing on the particular example of 3D printing. In addition to evaluating 3D printing's disruptive potentials against a broader economic background, it also addresses the technology's potential impacts on sustainability and emerging modes of bottom-up and community-based innovation. Emphasizing these topics from economic, technical, social and environmental perspectives, the book offers a multifaceted overview that scrutinizes the scenario of a fundamental transition: from a centralized to a far more decentralized system of value creation.