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Books > Arts & Architecture > Industrial / commercial art & design > Graphic design
Digital Media for Design introduces students to effective visual communication and creative design strategies using a range of media, from digital drawings and graphics to the physical fabrication of 3D models, that support each stage of the design process. The book gives students a comprehensive understanding of digital representations, modeling, and graphics through the applications of a number of software packages including Rhino, Autocad, Photoshop, Illustrator, and InDesign. Students will experiment with digitally driven design processes such as pixels and images, lines and curves, and surfaces and solids. Exercises include collage, planar and isometric drawings, the translation of diagrams into three dimensions, surface and solid editing operations, generative systems and tectonic assemblies of components, and fabrication modes of digital designs. Digital Media for Design pioneers the didactic organization of contemporary computational methods and techniques typically used in design curricula. The book helps students gain an understanding of emerging media and their impact on design fields such as but not limited to architectural and interior design. It develops students' ability to model spatial and tectonic conditions digitally and provides fluid software interoperability management. Digital Media for Design is written for digital media classes at the undergraduate level, digital design workshops, and undergraduate and graduate design studios.
Building Science Graphics: An illustrated guide to communicating science through diagrams and visualizations is a practical guide for anyone-regardless of previous design experience and preferred drawing tools-interested in creating science-centric illustrated explanatory diagrams. Starting with a clear introduction to the concept of information graphics and their role in contemporary science communication, it then outlines a process for creating graphics using evidence-based design strategies. The heart of the book is composed of two step-by-step graphical worksheets, designed to help jump-start any new project. This is both a textbook and a practical reference for anyone that needs to convey scientific information in an illustrated form for articles, poster presentations, slide shows, press releases, blog posts, social media posts and beyond.
Becoming a graphic designer is something that many people aspire to, despite being unsure of what steps to take. Learn the valuable tips and advice you need to start down the path of graphic design as an occupation. Once you begin, you'll never look back, and will soon be rewarded with the great satisfaction that this career choice can bring.
In the past, most professional services firms could get by simply relying on traditional marketing tactics. For most firms, networking, attending benefit dinners, advertising in the Yellow Pages, and merely adding the new partner's name to the office sign was enough to stay top of mind. Today, everything has changed. Even traditional industries need to figure out how to differentiate and compete in our digital, socially-networked society. Bold Brand is a process that any professional services firm can follow to identify, develop, and leverage their brand essence to market themselves in a truly unique way. Today's professional services marketers know that if they want to stand out, they have to do something different. Read Bold Brand to find out how, and get ready to get Bold
Create professionally polished eBook or print book covers Review: How to create amazing tantalizing book covers for your eBook and print book. You do not have to spend $300 dollars or more for expensive cover designers, neither should you have to purchase extremely expensive programs to create wonderful looking book covers. This book will provide you with: All it takes is a few common software programs that you may
already have installed in your computer, of which provide the tools
for making excellent book covers. MS PowerPoint is just one of the
perfect tools used for producing superior book covers as it is
geared towards graphical presentations and has the capability to
merge colors, textures, fonts and images together in visually
pleasing presentations which can be suitably formatted as book
covers. Author comment: This book is for people who want to publish
their book and want to create their own amazing creative book
cover.
Iconic graphic designer and Academy Award--winning filmmaker Saul Bass (1920--1996) defined an innovative era in cinema. His title sequences for films such as Otto Preminger's The Man with the Golden Arm (1955) and Anatomy of a Murder (1959), Alfred Hitchcock's Vertigo (1958) and North by Northwest (1959), and Billy Wilder's The Seven Year Itch (1955) introduced the idea that opening credits could tell a story, setting the mood for the movie to follow. Bass's stylistic influence can be seen in popular Hollywood franchises from the Pink Panther to James Bond, as well as in more contemporary works such as Steven Spielberg's Catch Me If You Can (2002) and television's Mad Men. The first book to examine the life and work of this fascinating figure, Saul Bass: Anatomy of Film Design explores the designer's revolutionary career and his lasting impact on the entertainment and advertising industries. Jan-Christopher Horak traces Bass from his humble beginnings as a self-taught artist to his professional peak, when auteur directors like Stanley Kubrick, Robert Aldrich, and Martin Scorsese sought him as a collaborator. He also discusses how Bass incorporated aesthetic concepts borrowed from modern art in his work, presenting them in a new way that made them easily recognizable to the public. This long-overdue book sheds light on the creative process of the undisputed master of film title design -- a man whose multidimensional talents and unique ability to blend high art and commercial imperatives profoundly influenced generations of filmmakers, designers, and advertisers.
Keywords: Abstract Word Designs are simply colorful designs with form as function, but they are also one line poems/concepts and you can word search if you like. They are comprised of one background color each and then only the "keywords" associated with it. They are at once literal but figurative, figurative but abstract.
This book presenting the high resolution pictures of various examples of striping art for buses and trucks. Provide the bus owners and painters alternative choice of designs and colors to be applied in the bus and truck painting. All particular striping art created in this book have never been released prior to this book and related website existence.
An international survey of the very best artists working today in dubstep graphics, the vanguard visual component to the international electronic music phenomenon Originally an electronic dance music form from the garage, drum and bass, and dub reggae clubs of South London, dubstep has merged with street art, pop art, and design to become a global design and music phenomenon, now entering the mainstream and influencing the likes of Snoop Dogg and Rihanna. The artists that supplied the scene with its imagery for t-shirts, posters, logos, and merchandising have grown a fantastic and distinct brand of provocative graphic design, pop artworks, and street art. Their subversion of regular corporate brands and language have also become a witty trope in recent advertising campaigns. The best of these artists worldwide are featured here, with amazing imagery and detailed analysis showing their influences and connections. This volume is essential for all graphic designers, fascinating for anyone into the club scene, and of interest for those wanting to keep abreast of street art and contemporary visual culture.
Copywriting is a rarely known lucrative creative writing profession. It involves persuasive writing for Advertising and Marketing Communications. This book uncovers the greatest tips about how to write stunning copy for Advertising, as well as key insights on Viral Marketing/ "Viratising." Also, in this book, over 50 creative professionals, including accomplished Creative Directors, Lecturers, Art Directors and Copywriters from more than 10 countries, reveal the "Secret books" behind their astounding success in the world of Advertising. Here's a rich reference material for Senior and Amateur Copywriters/Art Directors, Creative Directors, as well as ordinary "Creative Writers" and enthusiasts, interested in becoming the next shocking superstars in the world's Advertising and Marketing Communications story. Read it. It's for you
This Is A New Release Of The Original 1884 Edition.
Save money on this book by buying direct from the author at http: //kratie.ghostsigns.co.uk Flying pigs, retro hairstyles and hand grenades are among some of the images found in this book celebrating the art and craft of Cambodia's hand-painted advertising. The book introduces the signs, the people who paint them, and explores their links to Cambodian art, culture and history. The stories of the signs and their makers are inseparable from events in Cambodia over the last 40 years, notably the impact of the infamous Khmer Rouge regime. This crushed both art and commerce, the two spheres of activity straddled by these hand-painted signs. Their rise and gradual fall since this time takes the reader up to the current day and the uncertain future faced by this characteristic feature of Cambodia's streets. In considering the signs, the sign painters speak and share their thoughts, while others provide insights from the perspective of outsiders living and working in Cambodia. These include the author's reflections on his own engagement with the signs, and the stories they tell. This book is his tribute to this charming piece of Cambodian culture that has endured a turbulent past and faces similarly rough waters ahead. The signs featured in this book are given full English translations in a comprehensive notes section. A Khmer translation of the text is also available on the website, alongside a host of other bonus material including videos, additional photographs, and useful links: http: //kratie.ghostsigns.co.uk.
Here, readers can gain strategic insights on all aspects of package design. From starting with a blank slate all the way up to a finished product, learn the steps of executing effective package design solutions. |
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