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Books > Arts & Architecture > Industrial / commercial art & design > Graphic design
This book offers designers a vast collection of inspiring and innovative graphic works from the real world. The main emphasis is on fashion from t-shirt graphics, to sneakers, to baseball caps and more. The book will feature trends as well as graphics that endure the test of time.
As more spaces turn into public areas and become increasingly complicated, people, more than ever, need to know where they are and where they are going. To bring clarity to this confusion, graphic design is crucial, but the design of wayfinding systems is also a collaborative process. This is a stress-relieving handbook for designers working across all disciplines. Exciting illustrations and case studies look at how to incorporate logos, graphics, color, and type to relate a complete wayfinding system to the character of a city, exhibition, or sportsground, and to represent its unique qualities. Checklists of requirements provide a blueprint for developing successful and attractive wayfinding systems. Every aspect is detailed, including stakeholder groups; criteria of specific jobs; design elements; fabrication, installation, and placement of signs and banners; and maintenance and management systems.
This book presents the task of creating that all-important portfolio for today's print and interactive design fields in a manageable series of steps. "Portfolio Laboratory for Graphic Design "serves as a sourcebook for graphic design students who are planning the design of their portfolio for applications to graduate schools, grants, scholarships, employment opportunities, and fellowships. Strategies in design principles are illustrated with examples of successful portfolios from design students along with tips and insights from top professionals in the field.
Illegal graffiti is disconnected from standard modes of visual production in fine art and design. The primary purpose of illegal graffiti for the graffiti writer is not the visual product, but "getting up." Getting up involves writing or painting one's name in as many places as possible for fame. The elements of risk, freedom and ritual unique to illegal graffiti serve to increase camaraderie among graffiti writers even as an individual's fame in the graffiti subculture increases. When graffiti has moved from illegal locations to the legal arenas of fine art and advertising; risk, ritual and to some extent, camaraderie, has been lost in the translation. Illegal graffiti is often erroneously associated with criminal gangs. Legal modes of production using graffiti-style are problematic in the public eye as a result. I used primary and secondary interviews with graffiti writers in this book. My art historical approach differed from previous writers who have used mainly anthropological and popular culture methods to examine graffiti. This analysis enabled me to demonstrate that illegal graffiti is not art.
"New in Paperback!" Brush up your books and PDF portfolios and improve your understanding of what the current standards are. Presenting one's portfolio is where every designer begins his or her career. Therefore, crafting a portfolio, whether online or for presentation in person, is an essential skill for survival. Because a portfolio can make or break a career, it is vital that designers go out armed with all the right moves and materials. This book talks both to the professionals who have both designed their own portfolios and those on the other side of the table who have looked at scores of portfolios, to uncover the tips and tricks that have won jobs, as well as the must-avoid moves that have lost opportunities. This book is not only a handbook for dos and don'ts; it also provides plenty of inspiration from a wide collection of portfolios, both virtual and real-life. This book asks leaders in the field about the real-world realities of presenting one's work for consideration and answers the question, "What sells and what doesn't"?
Meet some of the finest digital 2D and 3D artists working in the
industry today, and discover how they create some of the most
innovative art in the world. More than just a gallery book - in
Digital Arts Masters each artist has written a breakdown overview,
with supporting imagery of how they made their piece of work.
Reversing into the Future: New Wave Graphics 1977-1990 is a unique and fascinating book of graphic design history curated from Andrew Krivine's personal and vast collection of original posters, flyers, artworks and memorabilia from the golden age of New Wave. Packed with exclusive artworks and expert texts, this is the comprehensive guide to the unforgettable period of New Wave. Having witnessed an emerging generation of music buyers who'd been energised by punk, major record labels and independents alike went in search of sounds and visions that captured something of the energy and cheeky attitude of punk, while ignoring its political edge. New Wave was embraced by the mainstream music and entertainment industries and used to promote artists who rejected the anti-consumerist, anti-materialistic, black-and-white nihilism of the original punk movement in favour of a more optimistic, humorous and colourful present refracted through the past. In doing so, and as this book illustrates, the New Wave followed Marshall McLuhan's dictum that 'we drive boldly into the future with our eyes fixed firmly on the rear-view mirror'. New Wave artists rejected punk's satirical, parodic and irreverent treatment of rock 'n' roll's original, iconic imagery preferring to display it reverently or referenced with love and affection. Reversing Into The Future: New Wave Graphics 1977-1990 includes graphic designs for, among others, The B52s, Boomtown Rats, Devo, Duran Duran, The Cars, Elvis Costello, Joe Jackson, XTC, Cyndi Lauper, The Police, Simple Minds, Gary Numan, Japan, Blondie, Talking Heads, The Go-Gos, Graham Parker, Nick Lowe, Simple Minds, Frankie Goes To Hollywood and many more. Graphic artists featured include Martyn Atkins, Barney Bubbles, Chris Morton, Malcolm Garrett, Alex McDowell, Tony Wright, Martin Kaye for the Paradiso, X3 Posters, DEVO Inc., Neville Brody, The Designers Republic, Russell Mills and more. A collectable item itself, the book is beautifully produced with front and back cover artwork by world-renowned designers Malcolm Garrett and Chip Kidd. Alongside a vast array of original artworks and graphics from the New Wave period, the book includes text contributions from recognised and respected commentators, critics and designers from the UK, US and Australia. Documenting the incredible impact of New Wave, this is the ideal book for die-hard music fans and graphic design aficionados alike.
Now in Paperback! Since color is such a important part of graphic design, designers need the most up to date as well as the most fundamental, information on the subject to have the tools needed to use color effectively. From the meanings behind colors to working with color in presentations, this book provides readers with the vital information needed to apply color creatively and effectively to their design work. Readers also receive guidance on talking with clients about color and selling color ideas. The science behind color theory is also explained in easily understood language, and case studies are included to show the effects some color choices had on both their clients and consumers.
onedotzero is a cross-media production company that runs an acclaimed international network of events. The onedotzero festival has become a global phenomenon, reaching over 60 cities worldwide and thousands of people. In "Screen International"'s 25th anniversary issue, onedotzero was named as one of the top ten visionaries of the UK film industry alongside Ridley Scott and Lynne Ramsey. With its pioneering vision, onedotzero champions new forms of moving image, and this book celebrates the next generation of creators who are accelerating the medium into the 21st century, following the success of the first "Motion Blur." It features 27 international filmmakers who are exploring the evolving possibilities of motion graphics, broadcast design, digital film effects, and animation. Their work is illustrated by screen grabs, storyboards, and sketches, and the groundbreaking nature of their work is highlighted in exclusive interviews and short texts accompanying every production.
Good graphic design relies on a simple, fundamental concept: the grid. With the invisible, unifying structure they provide, grids bring consistency and visual harmony to multi-page or multi-screen documents. @lt;em@gt;The Designer's Toolkit@lt;/em@gt; is the first book to streamline the use of this critical tool, providing a fast-track way for both experienced and amateur designers to identify and employ the best grid for the job. A CD embedded in the book's cover includes 500 ready-to-use grid templates formatted for the most commonly used design programs. The templates can be used as-is or be easily customized to create professional-quality work. This unique book-plus-CD package provides the foundation for anyone to create effective, original, and sophisticated design.
"What is Packaging Design?" explores the myriad issues that determine a client's brief and influence a designer's approach, including marketing and branding concerns, the dynamics of the retail environment, environmental considerations, and legal requirements. The component parts of packaging design are deconstructed, explaining how elements such as information layout, illustration, and finishes are used in isolation and in relation to each other. The book also examines the anatomy of structural design, from cartons, tubes, and tins, to blister packs and innovative formats. Some packaging designers work for large consultancies operating globally, while others work individually, for specific markets, countries, or from within an in-house design team. "What is Packaging Design?" concludes with an analysis of a diverse group of designers who demonstrate how stimulating and creative packaging design can be.
FOR FANS OF WRECK THIS JOURNAL - *THE INTERNATIONAL SENSATION* - FOR READERS AGE 12+ What would the movie of your life look like? This fun, creative illustrated journal challenges you to map out your dream life and colour it in! Social media encourages us to share everything. As a silent act of rebellion, this illustrated edition of Burn After Writing invites you to put your phone down, pick your pen up and turn sharing nothing into an art. Draw yourself in and express what you really think... This is an interactive book that's all about you, and just for you - your very own game of Truth or Dare. Write in it, draw on it, colour it in. And when you're finished, toss it, hide it, or Burn After Writing. [Previously published as Burn After Writing Teen]
This award-winning book is loaded with samples and eye-popping tips to show entrepreneurs and non-designers how to create eye-catching graphics and compelling content for business cards, postcards, flyers, websites and book covers. Whether you're a small business owner, student or administrative assistant, you will learn what makes a good logo, how to pick harmonious colors, how to employ good branding techniques, how to create organized and attractive layouts and slide presentations and much more. It has: Over 200 full-color illustrations Details appreciated by people with tight deadlines Hundreds of techniques to reinforce your strategies Tips for writing persuasive copy that "hooks" customers The book is organized in 11 sections: Good Marketing Requires Good Design Make Visual Elements Memorable Writing Persuasive Content and Making it Flow The Best Typography for Design and Readability Laying Out Your Pages with Style Design Solutions for Specific Projects Working with Digital Imagery The Role of Color in Your Design Getting Graphics Files Ready to Print Answers to Your Printing Questions Resources
Wallpaper is back, but this time it is different. No longer used to cover cracks and imperfections in crumbling plasterwork, wall coverings are now a means of expressing individuality. Graphic designers and illustrators are playing with scale and using walls as their canvases, while fashion and textile designers are transferring their fabric prints to paper. This book is a showcase of fresh and innovative wallpaper designs from fifty artists, including graphic and fashion designers, illustrators, and established wallpaper designers. Using color photographs and original design material accompanied by exclusive interviews, this book illustrates the wide spectrum of approaches to wallpaper with designs produced for the home and commercial spaces.
This is the complete visual history of one of the worlds greatest family of typefaces, Sans Serif. It is an essential sourcebook for designers everywhere, with lavishly illustrated examples of Sans Serif typefaces from antiquity to today. It explores contemporary type design and the impact of Sans Serif fonts on modern graphic design.
A history of the nightclub from the 1960s to the present day. Nightclubs and discotheques are hotbeds of contemporary culture. Throughout the 20th century, they have been centres of the avant-garde that question the established codes of social life and experiment with different realities, merging interior and furniture design, graphics and art with sound, light, fashion and special effects to create a modern Gesamtkunstwerk. Night Fever: A Design History of Club Culture examines the history of the nightclub, with examples ranging from Italian nightclubs of the 1960s that were created by members of the Radical Design group to the legendary Studio 54 in New York, Philippe Starck's Les Bains Douches in Paris and the more recent Double Club in London, conceived by German artist Carsten Hoeller for the Prada Foundation. Featuring films and vintage photographs, posters and fashion, Night Fever takes the reader on a fascinating journey through a world of glamour, subculture and the search for the night that never ends.
For all its power to make pieces "pop," technology can be a challenge for designers to harness with confidence. Technology only improves a design if it actually works - a risk many professionals are afraid to take for fear of the repercussions. This book enables designers of all ability levels to confidently employ technology in ways that distinguish their work from the competition. The author deconstructs an array of exciting pieces that have used everything from unique bindings to unconventional printing surfaces to die-cut constructions. Each technique's advantages and limitations are explored in full detail, enabling designers to choose the right option for their budget, ability, and market. In addition, many pieces include step-by-step details which that illustrate how to achieve the same effect "on the cheap." For professionals and students alike, this book offers creative ways to leverage the power of technology in design.
Intriguing pictorial archive of werewolves, serpents, mermaids, and
other fabulous creatures, accompanied by an engrossing text with
tales from around the world. Dramatic images of the sphinx,
centaur, and the plumed serpent-bird of the Aztecs, as well as
pictures of the whale, octopus, armadillo, and other real animals
once associated with supernatural powers. 317 illustrations.
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