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Books > Arts & Architecture > Industrial / commercial art & design > Graphic design
Fiesta: Branding and Identity of Festivals is a compilation of
remarkable branding designs and campaigns for a variety of renowned
festivals from around the world. The festivals examined span the
worlds of music, cinema, design, gastronomy, culture, and art.
These topics, and the freedom of creativity that come with them,
allow to explore the limits of design, without the restraints that
come with commercial projects. The identity and communication
campaign strategies deployed by festivals encompass an endless
array of design techniques, from graphic elements such as logos,
posters, web pages, advertisements, mobile apps, tickets, and
wristbands to collectible items like T- shirts, bags, and cups.
This volume will inspire and serve as a useful tool for graphic
designers and branding agencies that seek to handle challenging and
wide-ranging festival projects with the highest degree of
creativity and imagination, as well as for festival organizers and
anyone interested in visual culture in general and eager to learn
about new trends. The events featured show that the success of a
festival has a close connection to its tailor- made branding and
design and that no matter what the subject of the festival is, it
is essential to have a coherent identity strategy.
Unlike any time before in our lives, we have access to vast amounts
of free information. With the right tools, we can start to make
sense of all this data to see patterns and trends that would
otherwise be invisible to us. By transforming numbers into
graphical shapes, we allow readers to understand the stories those
numbers hide. In this practical introduction to understanding and
using information graphics, you'll learn how to use data
visualizations as tools to see beyond lists of numbers and
variables and achieve new insights into the complex world around
us. Regardless of the kind of data you're working with-business,
science, politics, sports, or even your own personal finances-this
book will show you how to use statistical charts, maps, and
explanation diagrams to spot the stories in the data and learn new
things from it. You'll also get to peek into the creative process
of some of the world's most talented designers and visual
journalists, including Conde Nast Traveler's John Grimwade ,
National Geographic Magazine's Fernando Baptista, The New York
Times' Steve Duenes, The Washington Post's Hannah Fairfield, Hans
Rosling of the Gapminder Foundation, Stanford's Geoff McGhee, and
European superstars Moritz Stefaner, Jan Willem Tulp, Stefanie
Posavec, and Gregor Aisch. The book also includes a DVD-ROM
containing over 90 minutes of video lessons that expand on core
concepts explained within the book and includes even more
inspirational information graphics from the world's leading
designers. The first book to offer a broad, hands-on introduction
to information graphics and visualization, The Functional Art
reveals: * Why data visualization should be thought of as
"functional art" rather than fine art * How to use color, type, and
other graphic tools to make your information graphics more
effective, not just better looking * The science of how our brains
perceive and remember information * Best practices for creating
interactive information graphics * A comprehensive look at the
creative process behind successful information graphics * An
extensive gallery of inspirational work from the world's top
designers and visual artists On the DVD-ROM: In this introductory
video course on information graphics, Alberto Cairo goes into
greater detail with even more visual examples of how to create
effective information graphics that function as practical tools for
aiding perception. You'll learn how to: incorporate basic design
principles in your visualizations, create simple interfaces for
interactive graphics, and choose the appropriate type of graphic
forms for your data. Cairo also deconstructs successful information
graphics from The New York Times and National Geographic magazine
with sketches and images not shown in the book.
As a response to the predominantly male presence in the design scene, this book exclusively presents works by exceptional female designers. It is not about discovering something inherently “female” and defining “feminine” design, but to counter the male-dominated discourse of the sector. The carefully selected graphic works stand on their own and range from commissioned assignments via free artistic projects to the area of design research.
They open new perspectives on how diverse contemporary graphic design can be. This presentation is complemented by interviews conducted with 22 female designers, sociologists, and design theorists. To shed light on the lacking visibility of women in the design sector, the authors especially focused on the design philosophy, perceptions, and ideals of the respective sectors and the experiences encountered in everyday work situations.
"A Fresh Look at the History of Graphic Design"" ""Graphic Design
History, 2nd" edition is a critical approach to the history of
graphic design. Organized chronologically, the book demonstrates
the connection to the current practices of graphic arts, visual
expression, and design with its engaging narrative and special
features. With new images, chapter revisions, and features like
Tools of the Trade, the authors stay true to connecting what
designers do every day to a history of innovative graphic forms and
effects. The MySearchLab with eText provides students and
professors a new and exciting way to view "Graphic Design History."
Instructor PowerPoints featuring nearly all of the images from the
text make class preparation easier than ever with this new edition.
A better teaching and learning experienceThis program will provide
a better teaching and learning experience- for you and your
students. Here's how:
- "Personalize Learning" -- The new MySearchLab delivers proven
results in helping students succeed, provides engaging experiences
that personalize learning, and comes from a trusted partner with
educational expertise and a deep commitment to helping students and
instructors achieve their goals.
- "Improve Critical Thinking "-- Chapters are framed by critical
issues and historical themes so that students can fully grasp an
understanding of the history of graphic design.
- "Engage Students "-- Timelines and images with detailed
captions easily highlight relevant information for students.
- "Support Instructors "-- New MySearchLab with eText and high
resolution PowerPoint are available for this text.
Note: MySearchLab with eText does not come automatically packaged
with this text. To purchase MySearchLab with eText, please visit
www.mysearchlab.com or you can purchase a ValuePack of the text +
MySearchLab with eText (at no additional cost).ValuePack ISBN-10:
0205867715 / ValuePack ISBN-13: 9780205867714
A history of the nightclub from the 1960s to the present day.
Nightclubs and discotheques are hotbeds of contemporary culture.
Throughout the 20th century, they have been centres of the
avant-garde that question the established codes of social life and
experiment with different realities, merging interior and furniture
design, graphics and art with sound, light, fashion and special
effects to create a modern Gesamtkunstwerk. Night Fever: A Design
History of Club Culture examines the history of the nightclub, with
examples ranging from Italian nightclubs of the 1960s that were
created by members of the Radical Design group to the legendary
Studio 54 in New York, Philippe Starck's Les Bains Douches in Paris
and the more recent Double Club in London, conceived by German
artist Carsten Hoeller for the Prada Foundation. Featuring films
and vintage photographs, posters and fashion, Night Fever takes the
reader on a fascinating journey through a world of glamour,
subculture and the search for the night that never ends.
We find ourselves square in the middle of one of the greatest
periods in music packaging. Events such as Record Store Day have
pushed collectible packaging back to the cultural forefront;
millennials have started buying physical records; and hip clothing
outlets devote massive amounts of space to record players and racks
of LPs. The designers collected here are at the forefront of this
movement. Some have been working in the music industry for decades,
while others are fresh on the scene. They all share a desire to
elevate the simple record cover and the wrapping that surrounds
these products into something more, something special, something
unique, something memorable. Lifelong music fans, they pour every
ounce of creative energy into coming up with solutions worthy of
the music inside. They also need to be inventive in how they
accomplish this. Coming up with a great concept in a sketch during
a meeting and actually seeing it to fruition and sitting on a shelf
in a record store are two different things. As Paula Scher details
in her interview, today's designers are faced with a very different
task than the record sleeve designers of the past. Outside of the
mega stars, budgets are more or less non-existent, yet the pressure
to deliver something jaw-dropping and mind-blowing remains. Packed
with innovative artworks by one-of-a-kind designers, this is the
definitive guide to album cover design in the 21st century.
The definition of a supergraphic has changed over the last twenty
years. Once, only a large decorative design on a wall or building
was a supergraphic. Today it encompasses architectural delineation
wayfinding and identifying signage, illustrative murals, and
branding elements. A supergraphic can take the form of an enormous
logo on the side of a building, a wall of multi-colored squares, or
an oversized restroom symbol. Digital technology now allows for
interaction and screen-based media on a large scale. The audience
can now truly communicate with an architectural space in a unique
and personal manner. The difference between a large overwrought
design on the wall and a successful supergraphic is typically based
on two points: a strong concept, and interaction with the
architecture, light and space. Many people can paint stripes on a
wall. But a designer can use the entire volume, sense place,
context and changing environment to create a story with words,
colour and shapes. This book includes examples of the best
supergraphics internationally. These are evidence of the sense of
delight when a beautifully crafted graphic solution and smart
concept are married to remarkable architecture.
Designing Disability traces the emergence of an idea and an ideal -
physical access for the disabled - through the evolution of the
iconic International Symbol of Access (ISA). The book draws on
design history, material culture and recent critical disability
studies to examine not only the development of a design icon, but
also the cultural history surrounding it. Infirmity and illness may
be seen as part of human experience, but 'disability' is a social
construct, a way of thinking about and responding to a natural
human condition. Elizabeth Guffey's highly original and
wide-ranging study considers the period both before and after the
introduction of the ISA, tracing the design history of the
wheelchair, a product which revolutionised the mobility needs of
many disabled people from the 1930s onwards. She also examines the
rise of 'barrier-free architecture' in the reception of the ISA,
and explores how the symbol became widely adopted and even a mark
of identity for some, especially within the Disability Rights
Movement. Yet despite the social progress which is inextricably
linked to the ISA, a growing debate has unfurled around the symbol
and its meanings. The most vigorous critiques today have involved
guerrilla art, graffiti and studio practice, reflecting new
challenges to the relationship between design and disability in the
twenty-first century.
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