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Books > Arts & Architecture > Industrial / commercial art & design > Graphic design
This book starts with the history and culture of subway graffiti,
the most well-known style of graffiti. Parallel with the subway
graffiti, stencil graffiti, one of the most authentic form of
street art will be introduced. The third chapter will pay attention
to the wheatpaste graffiti which is a variant of commercial
advertisement. After introducing three most important forms of
graffiti, the creation process and techniques will be presented to
show the readers how the actual scene of creation is for graffiti
artists. Last but not least, the fifth chapter showcases a large
number of graffiti works of various styles.
Fashion Flats and Technical Drawing is a step-by-step workbook for
learning technical drawing and flat sketching skills. With more
than 500 hand-drawn and CAD-rendered flats and 100 photos of
finished samples showing how a sketch translates to a 3D garment,
the book covers a range of garments and construction details used
to communicate fashion designs for portfolios and production.
Abling and DaCosta progress from basic design construction details
such as darts, gathers, and trims to essential garment styles
including skirts, tops, dresses, pants, jackets and coats. The book
includes unique coverage of presentation of flats in a portfolio
and critical step of preparing flats for a technical package and
productions. Downloadable figure templates and flats library are
available online. This book is an essential resource for fashion
designers to learn technical drawing skills that effectively
communicate fashion design concepts. Features * Shows front-view
and back-view flats, select side-view and 3/4-view flats, plus
variations for menswear and childrenswear * Covers basic CAD
techniques, how to use the pen tool, and methods for translating
hand-drawn flats to digital drawings * Guest Artist features
showcase professional designer styles for flats to inspire
creativity * Practical format includes lay-flat spiral binding and
drawing practice pages with grids and figure templates Fashion
Flats and Technical Drawing STUDIO * Download figure templates and
basic garment flats that can be used in different CAD programs or
printed out for reference or practice * Access extra drawing
exercises and project using women's, men's, and children's flat
figure templates * Review concepts with flashcards of essential
fashion vocabulary Teaching Resources * The Instructor's Resources
include sample course syllabi, test questions, visual quizzes and
grading guidelines.
London Underground By Design is the beautifully illustrated new
book from Mark Ovenden, the acclaimed author of Great Railway Maps
of the World, published to coincide with the 150th anniversary of
the Tube in 2013. Since its establishment 150 years ago as the
world's first urban subway, the London Underground has continuously
set a benchmark for design that has influenced transit systems from
New York to Tokyo, Moscow to Paris and beyond. London Underground
by Design is the first meticulous study of every aspect of that
feat, a comprehensive history of one of the world's most celebrated
design achievements, and of the visionaries who brought it to life.
Beginning in the pioneering Victorian age, Mark Ovenden charts the
evolution of architecture, branding, typeface, map design, interior
and textile styles, posters, signage and graphic design and how
these came together to shape not just the Underground's identity,
but the character of London itself. This is the story of celebrated
designers - from Frank Pick, the guru who conceptualised the modern
Tube's look under the 'design fit for purpose' mantra, to Harry
Beck, Tube diagram creator, and from Marion Dorn, one of the
twentieth century's leading textile designers, to Edward Johnston,
creator of the distinctive font that bears his name, as well as
Leslie Green, designer of central London's distinctive ruby-red
tiled stations, and the Design Research Unit's head, Misha Black,
who in the 1960s rebranded British Railways and created the
Victoria line's distinctive style, and Sir Norman Foster, architect
of Canary Wharf station. 'Fascinating ... authoritative ...
bristles with photographs I've never seen before ... the book does
ample justice to a network that - overcrowded and overpriced - is a
glorious palimpsest of design' Andrew Martin, Observer 'I wouldn't
ordinarily enthuse about one book at such length, but this is an
important work...not because it's an entertaining read (it is), but
because it identifies the birth of a brand...and records the birth
of a new idea - the transport interchange' Kevin McCloud, Grand
Designs Magazine 'Mark Ovenden has devotedly documented the designs
associated with [the Underground] ... "addictive" for anyone
interested in the look of everyday life' Telegraph 'This
beautifully illustrated history is a worth tribute [to 150 years of
design]' Shortlist 'A wonderful, handsome book ... it makes me want
to nerd out, get a travel card and whiz out to the strange ends of
Metroland or the UFO shape of Southgate station' Robert
Bownes/Andrew Tuck, Monocle Weekly (Radio programme) Mark Ovenden
is a British writer and broadcaster. His previous books are Metro
Maps of the World, Paris Metro Style and Great Railway Maps of the
World. He is a Fellow of the Royal Geographic Society and lives in
London.
Until restaurants became commonplace in the late 1800s, printed
menus for meals were rare commodities reserved for special
occasions. As restaurants proliferated, the menu became more than
just a culinary listing. The design of the menu became an integral
part of eating out and as such menus became a marketing tool and a
favored keepsake.Menu Design is an omnibus showcasing the best
examples of this graphic art. With nearly 800 examples, illustrated
in vibrant color, this deluxe volume not only showcases this
extraordinary collection of paper ephemera but serves as a history
of restaurants and dining out in America. In addition to the menu
covers, many menu interiors are featured providing an epicurean
tour and insight into more than a hundred years of dining out. An
introduction on the history of menu design by graphic design writer
Steven Heller and extended captions by culinary historian John
Mariani accompany the menus throughout the book. Various
photographs of restaurants round out this compendium that will
appeal to anyone who enjoys graphic and gastronomic history.
Everyone is a typographer. This is the inevitable conclusion when
looking at the way in which today's computer users are forced to
make decisions about fonts and layout for their day-to-day
communication. Writing, typesetting and printing have become part
of almost everyone's experience. However, many users are clueless
about how fonts work, what constitutes a functional layout and how
to communicate best with readers. There has even been a decline in
basic typographic knowledge among young design professionals. And
yet, a thoughtful and purpose-driven shaping of text lies at the
basic of effective, powerful graphic communication. Shaping Text
takes a practical and broad approach to typography. It is aimed at
design students and graphic designers, and also at those who are
concerned with content: writers, editors and publishers. Showing a
wide range of examples from first-rate designers across the world,
the book examines why and how typographic designs work well in a
given context. Particular attention is given to the team play
between the text itself - written language - and the design - the
shaping of the text - to form a new, multi-level visual message
with a complex content. Many textbooks on typography look at the
details of type and lettering first, often taking a historical
approach, then zoom out to gradually reveal a larger whole. Shaping
Text works the other way around. It starts by looking at graphic
products - in print, on the screen and in the environment - and
then examines the constituting elements, including type, image,
ornament, layout, and colour. Historical examples are used as
references for most genres of text-shaping; a chronological
overview of type design and printing techniques forms a lengthy
appendix rather than the core of the book. Finally Shaping Text is
firmly rooted in contemporary design praxis. It discusses the state
of the art in type design and technology, and tackles problems and
questions that font users may be struggling with. Besides being a
typographic writer and consultant for leading companies such as
FontShop and MyFonts, the author has worked as a graphic designer
and teacher; Shaping Text reflects this broad experience with
typographic form and content.
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