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Books > Arts & Architecture > Industrial / commercial art & design > Graphic design
How do images hold and convey meaning? How do we understand them? What are they trying to say? How do they persuade and influence us? The author writes a complete account analyzing the meaning and construction of images, throughout history to present times, from the point of view of visual rhetoric. From advertising to graphic design, cinema and art, the book takes the reader on a journey of metaphors, metonymies, hyperboles and other rhetorical figures, which compose the visual language and the power of its meaning. By learning to identify them, and knowing examples of how they have been used, the reader will learn how to use and master the language of images.
The book is a comprehensive guide for students and practitioners who want to take a collaborative approach in their design practice. Authors Marty Maxwell Lane and Rebecca Tegtmeyer introduce a range of case study collaborations, both face-to-face and remote, and between individuals and groups. The book addresses the basics of getting started, planning ahead and reflecting on outcomes, alongside the issues that come up in collaborative work, e.g. cross-cultural exchange, or managing roles within a diverse team. Editorial commentary runs throughout the chapter introductions and case studies, with informatics illustrating key concepts and expanded 'call out' points in the martin. More complex case studies offer a 'deep dive' section to explain and share further details of the featured projects.
From simple shapes and colors to gods, mythical beasts, sacred rituals, and global branding, over 2,000 signs and symbols are explained through text, illustrations, and photography. Grouped thematically and comprehensively cross-referenced.
Graphis Journal Take a deep dive into the minds of some of today's renowned designers, photographers, art directors, and more inside the Graphis Journal A quarterly print and digital magazine we hope inspires your creativity -- The Journal is filled with thought-provoking, intimate, meaningful interviews and stories that take you inside the minds, work, and spaces of top designers, agencies, photographers, artists, and other outstanding creatives around the globe. Each Journal issue is beautifully printed and features 12 lead stories and Q&As from creatives in their own words plus images of some of their finest work. You'll learn the celebrations, challenges, and what inspired them along the way Featuring fine art quality print, full-page images of Platinum and Gold Award-winning work, Silver Award-winning work and Honorable Mentions are also presented.
One of today's most refreshing young creatives gives the inside scoop on how to make it as a graphic artist. From art school student to designer for Nike, Topshop, and Google, Kate Moross has lived the life that young graphic artists dream of. But it hasn't always been a smooth ride, and in this informative memoir and guide Moross offers true insider's tips on how to make it in a highly competitive field. Written in an approachable, forthright, and refreshingly honest tone, Make Your Own Luck features chapters on how to thrive in art school, developing your own style, how to self-promote, collaboration with other artists, how to deal with "copycats," and when to consider working for free. She also touches on the fine points of music packaging and videos, how to find an agent, and looks back on the touchstone moments that helped shape her career. Designed to mimic Moross's signature bold, brightly colored style, this book is filled with dozens of examples of her work for publications including The Guardian, Vice and FACT Magazine, companies such as Adidas and Nokia, and musicians including Simian Mobile Disco, Jessie Ware, Zomby, and Pictureplane. Irreverent and packed with helpful tips for designers of all stripes, Make Your Own Luck is certain to become an indispensable guide for anyone interested in graphic art as a vocation or hobby.
Werewolves and vampires are just the tip of this macabre menagerie. In this Gallery Girls collection, we see women meld with all forms of the animal kingdom, each exuding their own dangerous charms. Darkebrood features the illustrative talents such talents as Blas Gallego, Tomas Giorello, Esteban Maroto, Maren, Maraschi, Mitch Byrd, Sanjulian, Roca, and many more.
FOR FANS OF WRECK THIS JOURNAL - *THE INTERNATIONAL SENSATION* - FOR READERS AGE 12+ What would the movie of your life look like? This fun, creative illustrated journal challenges you to map out your dream life and colour it in! Social media encourages us to share everything. As a silent act of rebellion, this illustrated edition of Burn After Writing invites you to put your phone down, pick your pen up and turn sharing nothing into an art. Draw yourself in and express what you really think... This is an interactive book that's all about you, and just for you - your very own game of Truth or Dare. Write in it, draw on it, colour it in. And when you're finished, toss it, hide it, or Burn After Writing. [Previously published as Burn After Writing Teen]
A short critical overview of Elaine Lustig Cohen's pioneering design work as well as her paintings and collages. Elaine Lustig Cohen made her living as a freelance designer in the 1950s and 1960s - during a time when few women worked in the field. She is widely recognized for the client-based design work she produced during this period. Influenced at an early age in Modernism, she was later rewarded with accolades for her work as a fine artist in painting and collage.Aaris Sherin focuses on Cohen as a multi-faceted designer, paying particular attention to the book covers she designed for Meridian Books and New Directions. The author provides a critical overview of Cohen's career based on interview sessions with the artist along with full color examples of her work. This is the fifth book in the Graphic Design Archives Chapbook Series. Aaris Sherin is an associate professor of graphic design at St. John's University in Queens, New York. Sherin is the author of Sustainable Thinking: Ethical Approaches to Design and Design Management (Fairchild Books 2013) and other titles.
Jonathan Barnbrook is one of the best-known and most highly
regarded graphic designers in the world. This ambitious publication
redefines the genre of designer's monograph in the same way that "I
Want to Spend the Rest of My Life Everywhere, with Everyone, One to
One, Always, Forever, Now", the celebrated book that Barnbrook
created with the artist Damien Hirst, broke the mold for the
artist's monograph.
Everyone is a typographer. This is the inevitable conclusion when looking at the way in which today's computer users are forced to make decisions about fonts and layout for their day-to-day communication. Writing, typesetting and printing have become part of almost everyone's experience. However, many users are clueless about how fonts work, what constitutes a functional layout and how to communicate best with readers. There has even been a decline in basic typographic knowledge among young design professionals. And yet, a thoughtful and purpose-driven shaping of text lies at the basic of effective, powerful graphic communication. Shaping Text takes a practical and broad approach to typography. It is aimed at design students and graphic designers, and also at those who are concerned with content: writers, editors and publishers. Showing a wide range of examples from first-rate designers across the world, the book examines why and how typographic designs work well in a given context. Particular attention is given to the team play between the text itself - written language - and the design - the shaping of the text - to form a new, multi-level visual message with a complex content. Many textbooks on typography look at the details of type and lettering first, often taking a historical approach, then zoom out to gradually reveal a larger whole. Shaping Text works the other way around. It starts by looking at graphic products - in print, on the screen and in the environment - and then examines the constituting elements, including type, image, ornament, layout, and colour. Historical examples are used as references for most genres of text-shaping; a chronological overview of type design and printing techniques forms a lengthy appendix rather than the core of the book. Finally Shaping Text is firmly rooted in contemporary design praxis. It discusses the state of the art in type design and technology, and tackles problems and questions that font users may be struggling with. Besides being a typographic writer and consultant for leading companies such as FontShop and MyFonts, the author has worked as a graphic designer and teacher; Shaping Text reflects this broad experience with typographic form and content.
When times are particularly difficult, and you are likely to slip into despair, some of the greatest pop songs can provide true comfort to make it through the pain. The problem with advice in general is that we often don't take it. The great thing about advice songs is that you can kick back and listen to someone else coach you through a tough situation while rocking out at the same time. This wonderful book lists 250 of the best pop songs for those times that solid life advice is needed. The songs represent all popular music styles from the last fifty years, from rock to folk, and from punk to hip hop. There are for example many times in which the three words "let it be" are words of wisdom. Although the lyrics may have originally been written in reference to interpersonal difficulties within the Beatles, the song does possess a universality that makes "Let It Be" one of the great advice pop songs of all time. Other famous pop music advice to live by: "You Can't Always Get What You Want" by The Rolling Stones"If You Love Somebody, Set Them Free" by Sting"Don't Worry, Be Happy" by Bobby McFerrin"Always Look on the Bright Side of Life" by Eric Idle "Don't Eat the Yellow Snow" (Frank Zappa) is a collection of all the famous advice songs and many surprises as well. It gives the reader the song titles, painted by hand by the designer, and a striking quote from the song lyrics as well as indices on artist and themes. This well produced, iconic looking album of words of wisdom from
pop music is the perfect gift for music lovers of all ages.
Character animation involves more than the principles of animation and the mechanics of motion. As an animator, you've just been asked to animate a scene where a character arrives to work, late. While you know how to animate the character's movements, how should the character enter into the scene? Does the character enter slowly? Quickly? Doggedly determined? Hesitantly? Is he frustrated, or merely apathetic? What is the larger context for the character being late? The answers to these questions can certainly affect how to animate you character. Unique, believeable characters that think, feel and captivate your audience are ones that involve emotion, performance, personality, acting and story. Successful animators balance all of these elements within a single character and narrative. With Acting and Performance for Animation, discover how to create dynamic, dramatic performances and believeable character interaction. An invaluable resource for animators, Acting and Performance for Animators is a practical guide to the variety of performance techniques relevant to animators. Develop believable character interactions with chapters detailing the principles of performance, performance types, character emotion and personality, physical and psychological performance, and scene composition. Analyze scripts, sound, acting, action and performance with the practical hints and tips, hands-on assignments and animated examples featured in an extensive guide for animators working in film, TV, games and commercials. Explore different performance techniques based upon the experiences of seasoned animators with case studies featuring John Lasseter, Ray Harryhausen, Nick Park, Joanna Quinn. Expand your own performance techniques with the accompanying DVD which will feature live action reference shorts, production stills, animated examples, and further hands-on assignments.
Graphis Advertising Annual 2022 Explore the A to Z of modern advertising in Graphis Advertising 2022. A phenomenal homage to some of the finest work selected by an acclaimed international jury of ad agencies creative directors. Each ad takes readers behind the scenes of the imagery with personal tales of inspiration and the passion, intent, and results behind each project. Featuring fine art quality print, full-page images of Platinum and Gold Award-winning work, Silver Award-winning work and Honorable Mentions are also presented.
Virgin by Design is the official publication volume celebrating 50 years of daring innovation and creativity at Virgin, presenting the stories, the people and the work that went into the building and shaping of a much-loved and globally respected brand. More than a retrospective, it gets to the heart of the values that make the Virgin brand so unique, communicating how those values resonate with people today - and will continue to do so in the future. Based on in-depth research and interviews with all the key people who have played a part in Virgin's companies past and present, Virgin by Design is organized into ten chapters - each with fully illustrated case studies - that provide a sense of how hard work and brilliant ideas have resonated with audiences worldwide. Spanning the full 50-year period from Virgin's beginnings as a record store to its bold future in space tourism with Virgin Galactic, it also embraces Virgin's broad diversity in terms of its global presence as a brand, its mission and purpose to change business for good, and in its offerings across multiple sectors, including travel, banking, health and fitness, communications and entertainment. Virgin by Design is packed with the wit, verve, spirit of adventure and 'how it was done' insights that will make it a must-have publication.
Are digital interfaces controlling more than we realise? Can designers take responsibility, and should they? From domestic appliances like Siri and Amazon Echo, to large scale Facebook manipulation and Google search prediction, digital interfaces are ubiquitous in everyday life and their influences affect how people live, feel and behave. As they grow in complexity and increase integration into our lives we need to address the social, ethical, political and aesthetic responsibilities of those designing and creating the computer systems all around us. Through discussion with cutting-edge designers and thinkers and with international examples, the authors explain how we need an expanded aesthetic, critical and ethical awareness on the part of designers willing to act with sensitivity and understanding towards the people they design for and with. This critical take on the process and implications of interface design looks beyond the mechanics of making, and into the techno-political realm of deliberate and unintended consequences.
Twenty years in print, The Thames & Hudson Dictionary of Graphic Design and Designers contains around 750 entries offering detailed information on every important graphic designer, movement, agency, practice and publication from 1840 up to the present day. The dictionary gives clear and accessible definitions, from technical minutiae of typography to computer-aided design and printing. Cross-references make navigating between entries simple. The endmatter contains a handy bibliography of key texts and recommended reading, as well as a timeline that puts the most influential individuals, developments and movements in chronological order. This third edition contains over 200 new, updated or expanded entries (as well as 45 new illustrations, 22 in colour) on the latest designers, terms and influences; content that ranges from Adobe InDesign to Manga, and from Chip Kidd to Marian Bantjes. Redesigned and re-typeset throughout, the book remains an indispensable reference tool to all students and practitioners of graphic design.
Honorable Mention in the Foreword Indie Awards 2016 For many design students, the expectation is that they will one day reach the top of the ladder within a design studio or corporation and become an art director. But what does this mean and how does a design student get there? What does an art director do? How is it different from being a designer? How does one lead and inspire a team, work with freelance designers, illustrators and photographers? Inside Art Direction answers all these questions for design students and professionals alike. Through interviews with 18 art directors working in a range of different industries from books and magazines to music and film to web and app design, students learn about how they got to where they are, what the art director's job really entails, and receive advice about the future of art direction. In the 28 case studies, illustrators, art directors and editors discuss specific assignments that they worked on, how they came up with ideas and the process of getting to the final result. With practical, hands-on advice, tips and art direction assignments that students can try out, Inside Art Direction provides insights about this fascinating field. |
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