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Books > Business & Economics > Industry & industrial studies > Service industries > Sport & leisure industries

Entertainment and Society - Influences, Impacts, and Innovations (Paperback, 2 Rev Ed): Shay Sayre Entertainment and Society - Influences, Impacts, and Innovations (Paperback, 2 Rev Ed)
Shay Sayre; Foreword by Jennings Bryant; Cynthia King
R2,088 Discovery Miles 20 880 Ships in 12 - 19 working days

The second edition of this innovative textbook introduces students to the ways that society shapes our many forms of entertainment and in turn, how entertainment shapes society. Entertainment and Society examines a broad range of types of entertainment that we enjoy in our daily lives covering new areas like sports, video games, gambling, theme parks, travel, and shopping, as well as traditional entertainment media such as film, television, and print. A primary emphasis is placed on the impact of technological and cultural convergence on innovation and the influence of contemporary entertainment.

The authors begin with a general overview of the study of entertainment, introducing readers to various ways of understanding leisure and play, and then go on to trace a brief history of the development of entertainment from its live forms through mediated technology. Subsequent chapters review a broad range of theories and research and provide focused discussions of the relationship between entertainment and key societal factors including economics and commerce, culture, law, politics, ethics, advocacy and technology. The authors conclude by highlighting innovations and emerging trends in live and mediated entertainment and exploring their implications for the future.

The new edition features updated examples and pedagogical features throughout including text boxes, case studies, student activities, questions for discussion, and suggestions for further reading.

Entertainment and Society - Influences, Impacts, and Innovations (Hardcover, 2 Rev Ed): Shay Sayre Entertainment and Society - Influences, Impacts, and Innovations (Hardcover, 2 Rev Ed)
Shay Sayre; Foreword by Jennings Bryant; Cynthia King
R6,784 Discovery Miles 67 840 Ships in 12 - 19 working days

The second edition of this innovative textbook introduces students to the ways that society shapes our many forms of entertainment and in turn, how entertainment shapes society. Entertainment and Society examines a broad range of types of entertainment that we enjoy in our daily lives ? covering new areas like sports, video games, gambling, theme parks, travel, and shopping, as well as traditional entertainment media such as film, television, and print. A primary emphasis is placed on the impact of technological and cultural convergence on innovation and the influence of contemporary entertainment.

The authors begin with a general overview of the study of entertainment, introducing readers to various ways of understanding leisure and play, and then go on to trace a brief history of the development of entertainment from its live forms through mediated technology. Subsequent chapters review a broad range of theories and research and provide focused discussions of the relationship between entertainment and key societal factors including economics and commerce, culture, law, politics, ethics, advocacy and technology. The authors conclude by highlighting innovations and emerging trends in live and mediated entertainment and exploring their implications for the future.

The new edition features updated examples and pedagogical features throughout including text boxes, case studies, student activities, questions for discussion, and suggestions for further reading.

Sport Operations Management and Development - An Applied Approach (Hardcover): Mark Piekarz Sport Operations Management and Development - An Applied Approach (Hardcover)
Mark Piekarz
R4,483 Discovery Miles 44 830 Ships in 12 - 19 working days

This essential textbook introduces the work of sport management and sport development from the perspective of the day-to-day operational challenges faced by managers and sport development officers. It addresses the practicalities of designing and delivering sport services safely, efficiently and effectively, for profit or in non-profit contexts. The book covers core topics such as time management, project management, customer care, developing partnerships, fundraising, crisis management and research. It adopts a problem-based learning approach, with a strong, practical focus on putting theory into practice, to illustrate good practice and to help the reader develop sound operational skills, knowledge and decision-making, underpinned by the principles of safety, effectiveness and efficiency. It features a range of diverse international case studies, covering different sports and operational management challenges, including global pandemics and terrorism. Connecting theories, ideas and scientific disciplines, the book helps managers approach operations management more creatively, combining both management and development work to show areas of difference and overlap. It also introduces systems theory and the principals of marginal gains or small wins, to help managers develop working cultures which can be utilised in all areas of management, encouraging a culture of learning, reflection and ethical action. Sport Operations Management and Development is designed for both practitioners and students working in sport management, development, coaching or aspects of sport science.

Sport Policy and Governance - Local Perspectives (Paperback): Neil King Sport Policy and Governance - Local Perspectives (Paperback)
Neil King
R1,629 Discovery Miles 16 290 Ships in 12 - 19 working days

Sport Policy and Governance: Local Perspectives is the first detailed study of the politics of sport policy at the local authority level of governance. In focusing on the local level, the book recognises that the extent to which we benefit from public policy is a result of where we live. Taking the city of Liverpool as its core case study, the author investigates the changing contours of sport policy from the inception of the service area in the 1970s through the economic and political turbulence of the 1980s to the year of European Capital of Culture 2008. As the book gives centre stage to the period since 1997, the changing parameters of local sport policy are located within New Labour priorities around elite sport development and the instrumental uses of sport to deliver social policy goals.
Written in a clear and accessible style, this book:
? Traces the evolution of the relationship between central government policy priorities and local sport policy and practice.
? Provides a political analysis of sport policy that foregrounds competition between differing interests in a context of scarce resources.
? Explores relationships between local authority policy for sport and policy relating to education, health, land-use planning and community regeneration.
? Investigates the organisational and funding contexts in which sport policy actors formulate and implement policy
? Assesses the strategies utilised by sport policy actors in pursuing their interests.
? Theorises contemporary sport policy processes and establishes parameters for future research.
Sport Policy and Governance: Local Perspectives is essential reading for anyone who is studying or teaching sport-related degree programmes, researching public policy, or who is a practitioner or policy-maker in the sport sector.
Dr. Neil King is Senior Lecturer in Sport Development at Edge Hill University, UK. His research, teaching and curriculum development largely centres on public policy, governance and development for sport, recreation and physical activity. His other research interests include policy for education, health, land-use planning and the environment, youth justice, culture, and urban regeneration.

Marketing the Sports Organisation - Building Networks and Relationships (Hardcover): Alain Ferrand, Scott McCarthy Marketing the Sports Organisation - Building Networks and Relationships (Hardcover)
Alain Ferrand, Scott McCarthy
R5,843 Discovery Miles 58 430 Ships in 12 - 19 working days

Marketing and the world of sport overlap in two main ways: in the marketing of sports related products and services, and in the use of sports events to market a broader range of products and services. Marketing the Sports Organisation introduces the most effective marketing methods and tools available to sports organizations, and offers practical, step-by-step advice for sports organizations in the use of relationship marketing techniques. Comprehensive and innovative in its approach, the book includes: a practical framework for implementing relationship marketing throughout the product and service range an in-depth examination of tools and methods that increase the value of the product for the consumer a genuinely international approach, applicable in all countries detailed international case studies from the world of sport. Offering a thorough introduction to first principles in sports marketing, and focused throughout on best practice, this book is essential reading for all students of sport and business marketing, and for all professionals seeking to improve their sports marketing activity, in both commercial and non-profit contexts.

Marketing the Sports Organisation - Building Networks and Relationships (Paperback, New): Alain Ferrand, Scott McCarthy Marketing the Sports Organisation - Building Networks and Relationships (Paperback, New)
Alain Ferrand, Scott McCarthy
R1,687 Discovery Miles 16 870 Ships in 12 - 19 working days

Marketing and the world of sport overlap in two main ways: in the marketing of sports related products and services, and in the use of sports events to market a broader range of products and services. Marketing the Sports Organisation introduces the most effective marketing methods and tools available to sports organizations, and offers practical, step-by-step advice for sports organizations in the use of relationship marketing techniques. Comprehensive and innovative in its approach, the book includes: a practical framework for implementing relationship marketing throughout the product and service range an in-depth examination of tools and methods that increase the value of the product for the consumer a genuinely international approach, applicable in all countries detailed international case studies from the world of sport. Offering a thorough introduction to first principles in sports marketing, and focused throughout on best practice, this book is essential reading for all students of sport and business marketing, and for all professionals seeking to improve their sports marketing activity, in both commercial and non-profit contexts.

Mega-Event Mobilities - A Critical Analysis (Paperback): Noel B. Salazar, Christiane Timmerman, Johan Wets, Luana Gama Gato,... Mega-Event Mobilities - A Critical Analysis (Paperback)
Noel B. Salazar, Christiane Timmerman, Johan Wets, Luana Gama Gato, Sarah Van den Broucke
R1,371 Discovery Miles 13 710 Ships in 12 - 19 working days

Global sports events are rarely far from the public eye. Such mega-events are about much more than the sporting competitions themselves. They entail global exposure and intense struggles by different stakeholders. This is the first book to examine sports mega-events from a mobilities perspective. It analyses the 'mobile construction' of global sports mega-events and the role this plays in managing labour, imaginaries, policies and legacies. In particular, the book focuses on the tension between the various mobilities and immobilities that are implied in the process of constructing a mega-event. It seeks to uncover the ways in which an event is a series of fluid interactions that occur sequentially and simultaneously at multiple scales in diverse spheres of interaction. Contributions explore the dynamics through which mega-events occur, revealing the textures and nuance of the complex systems that sustain them, and the ways that events ramify throughout the international system.

Gambling on the American Dream - Atlantic City and the Casino Era (Hardcover): James R. Karmel Gambling on the American Dream - Atlantic City and the Casino Era (Hardcover)
James R. Karmel
R4,635 Discovery Miles 46 350 Ships in 12 - 19 working days

Provides a historical perspective for understanding the exponential growth of casinos in the United States since 1990, by telling the story of Atlantic City, New Jersey since the 1970s. This work uses oral history to focus on the human stories of the region in addition to the broader story of economic and social impacts.

Finance for Sport and Leisure Managers - An Introduction (Hardcover): Robert Wilson, John Joyce Finance for Sport and Leisure Managers - An Introduction (Hardcover)
Robert Wilson, John Joyce
R4,921 Discovery Miles 49 210 Ships in 12 - 19 working days

Sport and leisure managers need to understand the financial side of their industry to offer the most cost-effective facilities and to make sound business decisions. However, to the non-expert the language and practice of finance is often bewildering and perceived as complicated, difficult and impenetrable. This textbook guides the reader through the maze of financial terms and concepts, illustrating theory with examples drawn specifically from sport-based contexts to make this the most relevant, transparent and helpful handbook for students of leisure management available.

Written by experts in accounting and sport management, this book enables readers to work through the subject at their own pace, with case studies, worked examples and self-tests to ensure students can apply their knowledge to industry-specific situations. Ideal for students on sport and leisure management courses, this book will also be valuable to practising managers who need a quick-reference guide to everyday financial questions.

Finance for Sport and Leisure Managers - An Introduction (Paperback): Robert Wilson, John Joyce Finance for Sport and Leisure Managers - An Introduction (Paperback)
Robert Wilson, John Joyce
R1,690 Discovery Miles 16 900 Ships in 12 - 19 working days

Sport and leisure managers need to understand the financial side of their industry to offer the most cost-effective facilities and to make sound business decisions. However, to the non-expert the language and practice of finance is often bewildering and perceived as complicated, difficult and impenetrable. This textbook guides the reader through the maze of financial terms and concepts, illustrating theory with examples drawn specifically from sport-based contexts to make this the most relevant, transparent and helpful handbook for students of leisure management available. Written by experts in accounting and sport management, this book enables readers to work through the subject at their own pace, with case studies, worked examples and self-tests to ensure students can apply their knowledge to industry-specific situations. Ideal for students on sport and leisure management courses, this book will also be valuable to practising managers who need a quick-reference guide to everyday financial questions.

The Mid-Twentieth-Century Concert Pianist - An English Experience (Paperback): Julian Hellaby The Mid-Twentieth-Century Concert Pianist - An English Experience (Paperback)
Julian Hellaby
R1,412 Discovery Miles 14 120 Ships in 12 - 19 working days

In this book, Julian Hellaby presents a detailed study of English piano playing and career management as it was in the middle years of the twentieth century. Making regular comparisons with early twenty-first-century practice, the author examines career-launching mechanisms, such as auditions and competitions, and investigates available means of career sustenance, including artist management, publicity outlets, recital and concerto work, broadcasts, recordings and media reviews. Additionally, Hellaby considers whether a mid-twentieth-century school of English piano playing may be identified and, if so, whether it has lasted into the early decades of the twenty-first century. The author concludes with an appraisal of the state of English pianism in recent years and raises questions about its future. Drawing on extensive research from a wide variety of primary and secondary sources, this book is structured around case-studies of six pianists who were commencing and then developing their careers between approximately 1935 and 1970. The professional lives and playing styles of Malcolm Binns, Peter Katin, Moura Lympany, Denis Matthews, Valerie Tryon and David Wilde are examined, and telling comparisons are made between the state of affairs then and that of more recent times. Engagingly written, the book is likely to appeal to professional and amateur pianists, piano teachers, undergraduate and postgraduate music students, academics and anyone with an interest in the history of pianists, piano performance and music performance history in general.

Sport and Spirituality - An Introduction (Hardcover): Jim Parry, Simon Robinson, Nick Watson, Mark Nesti Sport and Spirituality - An Introduction (Hardcover)
Jim Parry, Simon Robinson, Nick Watson, Mark Nesti
R5,537 Discovery Miles 55 370 Ships in 12 - 19 working days

Sport and Exercise Science can measure many aspects of human performance but the spiritual dimensions of sport experience are less easily quantifiable. The spiritual experience of sport - be it described as 'flow', 'transcendence' or simply deep personal satisfaction - is central both to achieving success and to our basic motivation to take part in sports.

Exploring these human aspects of the sport experience through the perspectives of sport psychology, philosophy, ethics and religious studies, this valuable and broad-ranging text includes:

  • introduction to Spirituality in the postmodern era
  • spirituality, health and wellbeing
  • theistic and atheistic perspectives on sport and the spiritual
  • nature and transcendence - the mystical and sublime in outdoor sport
  • sport and the Existential - applied sport psychology
  • suffering and Destiny - spiritual perspectives on pain and mental toughness
  • sport and the Virtues - ethical and moral development in the spirit of the game
  • the Olympics - de Coubertin's religion of athletics.

Written by leading authors in the field, this groundbreaking and provocative text is likely to inspire much debate, making it the excellent choice for students of sport studies, sports coaching, sport and health psychology. It is also essential reading for those interested in the preparation, performance and wellbeing of athletes.

Where is Creativity? - A Multi-disciplinary Approach (Paperback): Jim Shorthose, Neil Maycroft Where is Creativity? - A Multi-disciplinary Approach (Paperback)
Jim Shorthose, Neil Maycroft
R1,129 Discovery Miles 11 290 Ships in 12 - 19 working days

Where is Creativity? A Multi-disciplinary Approach goes beyond the orthodox image of creativity as laying inside the brain-mind, to explore how and why it also emerges from relationships between people, from physical spaces such as workplaces and cities, as a result of new media technology and the Web, and due to the effects of broad contexts of the economy and industry. It explores contemporary psychological, sociological, anthropological, economic and philosophical debates concerning creativity in an accessible way, which non-specialist and creative practitioners can appreciate, culminating in a picture of the anatomy of creativity which seeks to provide a concrete guide to the 'doing' of creativity to complement a deeper understanding of its nature and origins. The book will be useful for teaching staff and students; businesses and practitioners; and professionals and policy-makers working within a wide range of creative and innovation-based industries.

The Legality of Boxing - A Punch Drunk Love? (Hardcover): Jack Anderson The Legality of Boxing - A Punch Drunk Love? (Hardcover)
Jack Anderson
R4,772 Discovery Miles 47 720 Ships in 12 - 19 working days

The first book of its kind dedicated to an assessment of the legality of boxing, The Legality of Boxing: A Punch Drunk Love? assesses the legal response to prize fighting and undertakes a current analysis of the status of boxing in both criminal legal theory and practice.

In this book, Anderson exposes boxing's 'exemption' from contemporary legal and social norms. Reviewing all aspects of boxing - historical, legal, moral, ethical, philosophical, medical, racial and regulatory - he concludes that the supposition that boxing has a (consensual) immunity from the ordinary law of violence, based primarily on its social utility as a recognised sport, is not as robust as is usually assumed.

It:

  • suggests that the sport is extremely vulnerable to prosecution and might in fact already be illegal under English criminal law
  • outlines the physical and financial exploitation suffered by individual boxers both inside and outside the ring, suggesting that standard boxing contracts are coercive thus illegal and that boxers do not give adequate levels of informed consent to participate
  • advocates a number of fundamental reforms, including possibly that the sport will have to consider banning blows to the head
  • proposes the creation of a national boxing commission in the US and a similar entity in the United Kingdom, which together would attempt to restore the credibility of a sport long know as the red-light district of sports administration.

An excellent book, it is a must read for all those studying sports law, popular culture and the law and jurisprudence.

The Economics of Recreation, Leisure and Tourism (Hardcover, 6th edition): John Tribe The Economics of Recreation, Leisure and Tourism (Hardcover, 6th edition)
John Tribe
R4,518 Discovery Miles 45 180 Ships in 12 - 19 working days

One of the leading texts in the field, The Economics of Recreation, Leisure and Tourism is the ideal introduction to the fundamentals of economics in these industries, helping you to enjoy and pass an economics module as part of tourism, recreation, events or sport management degrees. International in its outlook, it will equip you with vital skills and knowledge for your future career as well as critical skills to help you understand and help tackle crucial challenges facing the world. It is written in a clear and engaging style that assumes no prior knowledge of economics. It applies economic theory to a range of tourism industry issues at the consumer, business, national and international level by using topical examples to give the theory real-world context. This book is richly illustrated with diagrams and contains a range of features such as international case studies showcasing current issues, review questions and extracts from journals to aid understanding and further knowledge, as well as new data and statistics. It concludes with a powerful critique of traditional economics and a set of twenty-one issues that demand action. This sixth edition has been revised and updated to include: recent and time series international economic data to provide a sense of the dynamics of world economies topical analysis to aid decision making for industry, governments and pressure groups a renewed emphasis on environmental and climate change issues new and revised international case studies that demonstrate theoretical principles of economics as applied to the sector a companion website with PowerPoint slides.

Multidisciplinarity - Projects for Social Change in Art and Culture (Paperback): Luis A. Santos Multidisciplinarity - Projects for Social Change in Art and Culture (Paperback)
Luis A. Santos
R1,362 Discovery Miles 13 620 Ships in 12 - 19 working days

In Manifesto for an Independent Revolutionary Art Andre Breton and Diego Rivera, under the effects of German fascism and Russian Stalinism in society, argued that art can only impact society and be revolutionary if it becomes independent of any social constructs. Almost six decades later, in the rise of what became known as "relational aesthetics", the field of multidisciplinarity is expanding and many artistic projects for social change claim to be multidisciplinarity. However, such projects show that we are still far from a broad discourse of multidisciplinarity. Multidisciplinarity takes a step towards a down-to-earth discussion of the relation between disciplinary discourses and grand narratives in three different projects, focusing mainly on its artistic, cultural and management aspects. Indeed, drawing from the eclectic construction of these three multidisciplinary projects, this volume serves to bridge the gap between the theoretical debates of disciplinary discourses and the harshness of everyday life in communities where projects for social change are being implemented. Presenting a panoptical view that places academic research side by side with daily life, Multidisciplinarity unveils the bigger picture of both projects and interdisciplinary discourses. This insightful volume will appeal to students and researchers interested in fields such as Project Management, Multidisciplinarity, Culture Studies and Organisational Studies.

Copyrighting Creativity - Creative Values, Cultural Heritage Institutions and Systems of Intellectual Property (Paperback):... Copyrighting Creativity - Creative Values, Cultural Heritage Institutions and Systems of Intellectual Property (Paperback)
Helle Porsdam
R1,403 Discovery Miles 14 030 Ships in 12 - 19 working days

What is the relationship between creativity, cultural heritage institutions and copyright? Who owns culture and cultural heritage? The digital age has expanded the horizon of creative possibilities for artists and cultural institutions - what is the impact on legal regimes that were constructed for an analogue world? What are the tensions between the safeguarding of cultural heritage and the dissemination of knowledge about culture? Inspired by a three year research project involving leading European universities, this book explores the relationship between copyright and intellectual property, creativity and innovation, and cultural heritage institutions. Its contributors are scholars from both the humanities and the social sciences - from cultural studies to law - as well as cultural practitioners and representatives from cultural heritage institutions. They all share an interest in the contribution of intellectual property to the role of cultural institutions in making culture accessible and encouraging new creativity.

Handbook of Sports Economics Research (Hardcover): John Fizel Handbook of Sports Economics Research (Hardcover)
John Fizel
R4,487 Discovery Miles 44 870 Ships in 12 - 19 working days

The wealth of data available on sports makes the industry a singular laboratory for observing economic and business behavior and theory. This unique reference on sports economics research provides a detailed perspective on the current state of the discipline. Covering both team and individual sports that include tennis, golf, and motor racing, the handbook explores what we know, what we do not know, what is stable, what is changing, what is certain, and what is controversial in sports economics. The expert contributors address issues in particular sports or comparisons among sports along major topics such as revenue and costs, labor markets, market structure, market outcomes, and public policy.

Cultural Mega-Events - Opportunities and Risks for Heritage Cities (Hardcover): Zachary M. Jones Cultural Mega-Events - Opportunities and Risks for Heritage Cities (Hardcover)
Zachary M. Jones
R4,468 Discovery Miles 44 680 Ships in 12 - 19 working days

Mega-events have long been used by cities as a strategy to secure global recognition and attract future economic investment. However, while cultural mega-events like the European Capital of Culture have become increasingly popular, cities have begun questioning the traditional model of other events such as the Olympic Games with many candidate cities cancelling bids in recent years. This approach to planning and developing cities through mega-events introduces a broad range of physical effects and nuanced institutional changes for cities, particularly for the more sensitive heritage areas of cities. This book explores these issues by first examining the dynamics of cities' attempts to reduce overall costs and increase the sustainability of these large events by further embedding them within the existing fabric of the city and second by studying in depth the impact on the heritage of host cities. This book investigates three World Heritage Cities: Genoa, Liverpool and Istanbul, each of which have hosted the European Capital of Culture and introduced a variety of opportunities and risks for their heritage. The book highlights the potential benefits and challenges of integrating event and heritage planning to provide lessons that can help future historic cities and heritage decision makers better prepare for such events.

Soccer and Disaster - International Perspectives (Hardcover): Paul Darby, Martin Johnes, Gavin Mellor Soccer and Disaster - International Perspectives (Hardcover)
Paul Darby, Martin Johnes, Gavin Mellor
R4,467 Discovery Miles 44 670 Ships in 12 - 19 working days

The word disaster is much used in the world of soccer - conceding a penalty, a sending off, an untimely defeat. Comparing these with real life disasters puts things into perspective and the results of the games become insignificant. Soccer is not more important than life or death!
For the first time, real life tragedies in the world of soccer are explored in one volume. From the loss of life of talented young players in the Munich and Zambian air disasters to fatal overcrowding at Hillsborough and Moscow. During the history of the game, fans and players alike have been the victims of negligence, complacency and misfortune. The causes, consequences and legacies of these and other disasters are examined in this book that reveals frightening parallels and important lessons.
A powerful book suitable for students of sociology, sports studies and social history.
This volume was previously published as a special issue of the journal Sport in the Global Society.

Soccer and Disaster - International Perspectives (Paperback): Paul Darby, Martin Johnes, Gavin Mellor Soccer and Disaster - International Perspectives (Paperback)
Paul Darby, Martin Johnes, Gavin Mellor
R1,311 Discovery Miles 13 110 Ships in 12 - 19 working days

The word disaster is much used in the world of soccer - conceding a penalty, a sending off, an untimely defeat. Comparing these with real life disasters puts things into perspective and the results of the games become insignificant. Soccer is not more important than life or death!
For the first time, real life tragedies in the world of soccer are explored in one volume. From the loss of life of talented young players in the Munich and Zambian air disasters to fatal overcrowding at Hillsborough and Moscow. During the history of the game, fans and players alike have been the victims of negligence, complacency and misfortune. The causes, consequences and legacies of these and other disasters are examined in this book that reveals frightening parallels and important lessons.
A powerful book suitable for students of sociology, sports studies and social history.
This volume was previously published as a special issue of the journal Sport in the Global Society.

The Commercialisation of Sport (Paperback): Trevor Slack The Commercialisation of Sport (Paperback)
Trevor Slack
R1,845 Discovery Miles 18 450 Ships in 12 - 19 working days

What does commercialisation mean for the future of sport? Modern sports links to commerce are highly visible. Stadiums and arenas bear the names of businesses, while sponsors' logos appear on athletes' clothing and equipment, on the facilities in which they play, and in the titles of the events in which they compete. Media companies pay vast sums for the rights to broadcast sports events, and advertisers pay a premium to promote products during the screening of these events. Cities invest, at the expense of other social projects, in the staging of major sports events and to attract professional teams to their areas. Star athletes are transferred for multi-million fees and professional sport franchises are sold for sums higher than the gross domestic products of some countries. Even recreational athletes are subject to a constant barrage of commercial pressures to improve their game. Sport's links to commerce have intensified over the past 30 years but have been subjected to little academic analysis. This book represents an attempt to fill that significant gap in the literature by examining five different aspects of the commercialisation of sport: * The sports industry * The public sector * The commercialisation of 'amateur' sport * Sport and television * Sports sponsorship There has been a rapid and widespread commercialisation of sport and it is vital that we now raise critical questions and analyse the changes that have taken place.

Barbarians, Gentlemen and Players - A Sociological Study of the Development of Rugby Football (Paperback, 2nd edition): Kenneth... Barbarians, Gentlemen and Players - A Sociological Study of the Development of Rugby Football (Paperback, 2nd edition)
Kenneth Sheard, Eric Dunning; Preface by Joseph Maguire; Series edited by Boria Majumdar, Professor J A Mangan
R1,630 Discovery Miles 16 300 Ships in 12 - 19 working days

First published in 1979, this classic study of the development of rugby from folk game to its modern Union and League forms has become a seminal text in sport history. In a new epilogue the authors provide sociological analysis of the major developments in international ruby that have taken place since 1979, with particular attention to the professionalism that was predicted in the first edition of this text. Sports lovers, rugby fans and students of the history and sociology of sport will find it invaluable. Rugby football is descended from winter 'folk games' which were a deeply rooted tradition in pre-industrial Britain. This was the first book to study the development of Rugby from this folk tradition to the game in its modern forms. The folk forms of football were extremely violent and serious injuries - even death - were a common feature. The game was refined in the public schools who played a crucial role in formulating the rules which required footballers to exercise greater self-control. With the spread of rugby into the wider society, the Rugby Football Union was founded but class tensions led to the split between Rugby Union and Rugby League. The authors examine the changes that led to the professionalisation of Rugby Union as well as the alleged resurgence of violence in the modern game.

Terrace Heroes - The Life and Times of the 1930s Professional Footballer (Paperback, New): Graham Kelly Terrace Heroes - The Life and Times of the 1930s Professional Footballer (Paperback, New)
Graham Kelly
R1,545 Discovery Miles 15 450 Ships in 12 - 19 working days

The 1930s saw the birth of the football idol - prototype for today's powerful media sport stars.
The players of the 1930s were the first generation of professionals, yet until recently the life and careers of footballers of this generation has been little studied.
In 1930s Britain, football became increasingly commercialized, and the rise and development of both local and national media enabled players to become widely recognized outside of their immediate local context for the first time.
Tracing the origins, playing careers and 'afterlives' of several First Division players of the era, Graham Kelly's revealing history explores the reality of living in Britain between the wars and draws interesting comparisons with lives of the modern football hero today.

Cricket and the Law - The Man in White is Always Right (Hardcover, 2nd): David Fraser Cricket and the Law - The Man in White is Always Right (Hardcover, 2nd)
David Fraser; Series edited by Steven Greenfield, Guy Osborn
R7,107 R5,713 Discovery Miles 57 130 Save R1,394 (20%) Ships in 12 - 19 working days

Cricket, law and the meaning of life ...

In a readable, informed and absorbing discussion of cricketa (TM)s defining controversies a " bodyline, chucking, ball-tampering, sledging, walking and the use of technology, among many others a " David Fraser explores the ambiguities of law and social order in cricket.

Cricket and the Law charts the interrelationship between cricket and legal theory a " between the law of the game and the law of our lives a " and demonstrates how cricketa (TM)s cultural conventions can escape the confines of the game to carry far broader social meanings.

This engaging study will be enjoyed by lawyers, students of culture and cricket lovers everywhere.

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