In today's society, hidden beliefs can subtly guide the management of parks, such as treating them as natural resources rather than national assets. Resulting management practices often lead to deferred maintenance on park infrastructure, causing inadequate protection from vandalism, poaching, and theft of artefacts. A sad demise, often due to an out-dated belief that parks are non-essential leisure services rather than necessities for a vibrant modern life. This book challenges the reader to examine the core beliefs that created our public parklands, comparing them with the beliefs that guide contemporary park stewardship in an effort to improve the management of parks and reassess their purpose in modern life.

Sport volunteering is becoming an increasingly popular motive for international travel. Many tourism organisations now advertise sport volunteering projects, with colleges and universities also offering students the opportunity to participate in similar projects abroad. This is the first book to bring together diverse and interdisciplinary insights into the development of the contemporary sport volunteering phenomenon. It addresses conceptual uncertainties and challenges emerging from the growing international sport volunteering market, and offers insight into its future directions, impact and sustainability. Drawing on both quantitative and qualitative methodologies, Part I examines volunteering in the context of international sporting events, while Part II evaluates volunteering initiatives related to sport development. Including case studies from Australia, Cameroon, Namibia, Norway, Russia, the UK, the US and Zambia, this substantial volume provides a truly international perspective on the changing roles of sport volunteering. Showcasing the latest research from across the globe, International Sports Volunteering is a valuable resource for any course on sport studies, sport event management, sport development, sport tourism, sport geography, the sociology of sport or leisure studies.

Now in its fourth edition, this text is still the only sport law textbook to introduce sport legal studies from a management perspective and integrate legal strategies to gain a competitive advantage in business. Acknowledging that students understand legal concepts better when they are tied to real sport management practice, the book is organized around the core management functions. It provides concise explanations of key concepts, as well as current industry examples and legal cases, and gives the student all the legal knowledge they need to become confident and effective professionals in sport management, recreation, or sport education. This new edition includes additional contributions from leading sport law educators and practitioners, and has expanded coverage of important contemporary issues including: * Sports injury and concussion litigation * Impact of Covid-19 on events and leagues * Gender discrimination, disability discrimination, sexual harassment, #metoo, and USWNT pay equity * Intellectual property, licensing agreements, publicity rights, social media influencers, and digital privacy * Student-athletes and marketing rights * Sport gambling and state regulation * Athlete activism, employee free speech, and collective bargaining * Olympic and Paralympic restructuring * NCAA Division 1 Coaches Contracts The book contains useful features and ancillaries to help with teaching and learning, including managerial context tables, case opinions, focus cases, strategies for competitive advantage, discussion questions, and learning activities. It is an essential text for any course on sport law or recreation law, an invaluable supplement to any course on sport business and management, and an important reference for all sport management practitioners. Online resources include a variety of exam questions for each chapter, featuring multiple choice, true or false, short answer exam questions and short essay questions, and a sample syllabus.

Community Leisure and Recreation Planning offers an up-to-date, evidence-based approach to planning community leisure and recreation facilities, programs and services. It introduces readers to key theory and best practice in the planning of effective leisure and recreation projects. The book defines planning, leisure, recreation and other key concepts and explains why a thorough planning process is essential to achieving effective outcomes. It presents a comprehensive, integrative four phase model for undertaking leisure and recreation planning, including: pre-planning, planning research, preparing a plan, and implementing, monitoring and evaluating the outputs and outcomes of a plan. It provides a conceptual rationale for each component of the planning process, a detailed explanation of the tools and techniques that can be used, and extensive examples and international case study materials to demonstrate their use. The principles and techniques explained in the book are applicable at a range of community levels from small individual sites to regions, states and even countries. This is an essential course text for all leisure and recreation courses, and invaluable reading for academics, practitioners, stakeholders and students working in leisure and recreation planning, events, culture and sport.

Community Leisure and Recreation Planning offers an up-to-date, evidence-based approach to planning community leisure and recreation facilities, programs and services. It introduces readers to key theory and best practice in the planning of effective leisure and recreation projects. The book defines planning, leisure, recreation and other key concepts and explains why a thorough planning process is essential to achieving effective outcomes. It presents a comprehensive, integrative four phase model for undertaking leisure and recreation planning, including: pre-planning, planning research, preparing a plan, and implementing, monitoring and evaluating the outputs and outcomes of a plan. It provides a conceptual rationale for each component of the planning process, a detailed explanation of the tools and techniques that can be used, and extensive examples and international case study materials to demonstrate their use. The principles and techniques explained in the book are applicable at a range of community levels from small individual sites to regions, states and even countries. This is an essential course text for all leisure and recreation courses, and invaluable reading for academics, practitioners, stakeholders and students working in leisure and recreation planning, events, culture and sport.

2022 Outstanding Book Award in the Communication and Sport Division from the National Communication Association When sports fans turn on the television or radio today, they undoubtedly find more women on the air than ever before. Nevertheless, women sportscasters are still subjected to gendered and racialized mistreatment in the workplace and online and are largely confined to anchor and sideline reporter positions in coverage of high-profile men's sports. In On the Sidelines Guy Harrison weaves in-depth interviews with women sportscasters, focus groups with sports fans, and a collection of media products to argue that gendered neoliberalism-a cluster of exclusionary twenty-first-century feminisms-maintains this status quo. Spinning a cohesive narrative, Harrison shows how sportscasting's dependence on gendered neoliberalism broadly places the onus on women for their own success despite systemic sexism and racism. As a result, women in the industry are left to their own devices to navigate double standards, bias in hiring and development for certain on-air positions, harassment, and emotional labor. Through the lens of gendered neoliberalism, On the Sidelines examines each of these challenges and analyzes how they have been reshaped and maintained to construct a narrow portrait of the ideal neoliberal female sportscaster. Consequently, these challenges are taken for granted as "natural," sustaining women's marginalization in the sportscasting industry.

AHL strives to address the needs of the populace willing to disseminate seminal ideas, concepts, and theories derived from scholarly inquiries. Potential readers may retrieve useful texts helping outline new research agendas, suggest viable topics for a dissertation work, and augment the knowledge of the new subjects of learning.

Professional baseball players have always been well paid. In 1869, Harry Wright paid his Cincinnati Red Stockings about seven times what an average working-man earned. Today, on average, players earn more than fifty times the average worker's salary. In fact, on December 12, 1998, pitcher Kevin Brown agreed to a seven-year, $105,000,000 contract with the Los Angeles Dodgers, the first nine-figure contract in baseball history. Brown will be earning over $400,000 per game; more than 17,000 fans have to show up at Dodger Stadium every night just to pay his salary. Why are baseball players paid so much money? In this insightful book, legal scholar and salary arbitrator Roger Abrams tells the story of how a few thousand very talented young men obtain their extraordinary riches. Juggling personal experience and business economics, game theory and baseball history, he explains how agents negotiate compensation, how salary arbitration works, and how the free agency \u0022auction\u0022 operates. In addition, he looks at the context in which these systems operate: the players' collective bargaining agreement, the distribution of quality players among the clubs, even the costs of other forms of entertainment with which baseball competes. Throughout, Dean Abrams illustrates his explanations with stories and quotations -- even an occasional statistic, though following the dictum of star pitcher, club owner, and sporting goods tycoon Albert Spalding, he has kept the book as free of these as possible. He explains supply and demand by the cost of a bar of soap for Christy Mathewson's shower. He illustrates salary negotiation with an imaginary case based on Roy Hobbs, star of The National. He leads the reader through the breath-taking successes of agent Scott Boras to explain the intricacies of free agent negotiating. Although studies have shown that increases in admissions prices precede rather than follow the rise in player salaries, fans are understandably bemused by skyrocketing salaries. Dean Abrams does not shy away from the question of whether it is \u0022fair\u0022 for an athlete to earn more than $10,000,000 a year. He looks at issues of player (and team) loyalty and player attitudes, both today and historically, and at what increased salaries have meant for the national pastime, financially and in the eyes of its fans. The Money Pitch concludes that \u0022the money pitch is a story of good fortune, good timing, and great leadership, all resulting from playing a child's game -- a story that is uniquely American.\u0022

Digital sport marketing is a new, dynamic and rapidly evolving area that is having a profound impact on contemporary sport business. This is the only textbook to introduce core principles and best practice in digital sports marketing, focusing on key issues, emerging topics and practical techniques. The book surveys the new international digital landscape in sport business and explains how to apply digital marketing across key areas from fan engagement and public relations to strategic communication and branding. Every chapter includes discussion of key concepts, an in-depth case study, and an in-depth conversation with a leading industry practitioner that demonstrates how digital marketing works in the real world. Full of useful features, this is an essential textbook for any sport marketing, sport management, sport business or sport development course.

The global health and fitness industry is worth an estimated $4 trillion. We spend $90 billion each year on health club memberships and $100 billion each year on dietary supplements. In such an industrial climate, lax regulations on the products we are sold (supplements, fad-diets, training programs, gadgets, and garments) result in marketing campaigns underpinned by strong claims and weak evidence. Moreover, our critical faculties are ill-suited to a culture characterized by fake news, social media, misinformation, and bad science. We have become walking, talking prey to 21st-Century Snake Oil salesmen. In The Skeptic's Guide to Sports Science, Nicholas B. Tiller confronts the claims behind the products and the evidence behind the claims. The author discusses what might be wrong with the sales pitch, the glossy magazine advert, and the celebrity endorsements that our heuristically-wired brains find so innately attractive. Tiller also explores the appeal of the one quick fix, the fallacious arguments that are a mainstay of product advertising, and the critical steps we must take in retraining our minds to navigate the pitfalls of the modern consumerist culture. This informative and accessible volume pulls no punches in scrutinizing the plausibility of, and evidence for, the most popular sports products and practices on the market. Readers are encouraged to confront their conceptualizations of the industry and, by the book's end, they will have acquired the skills necessary to independently judge the effectiveness of sports-related products. This treatise on the commercialization of science in sport and exercise is a must-read for exercisers, athletes, students, and practitioners who hope to retain their intellectual integrity in a lucrative health and fitness industry that is spiraling out-of-control.

Consumer Behaviour in Sport and Events emphasises the role of consumer behaviour in sport marketing. Given the social, economic, and environmental benefits of sport events, the challenge for marketers is to understand the complexity of sport and event participation. Through a heightened understanding of consumer behaviour, marketers are able to develop communication strategies to enhance the experience, while identifying key elements of the consumer's decision-making process. This book provides students and industry professionals with the knowledge and skills necessary to meet the current marketing challenges facing professionals working in the sport and event industries. This comprehensive text covers a wide range of determinants that influence both active recreation and passive spectator participation, and offers the reader: A detailed understanding of the personal, psychological and environmental factors that influence sport and event related consumer behaviour A basis for the development of marketing actions useful in sport and related business, community and government sectors A comprehensive understanding of how individuals associate themselves with sport and event products and services A quick and simple segmentation tool to guide discussion of marketing actions and strategies for four stages of involvement with sport and events A comprehensive events checklist to help understand marketing actions related to the development, promotion and delivery of a sport event. Sport and event consumer behaviour is a rapidly growing area of interest and this book is considered a valuable resource for those involved in the sport and events industries from students to marketers to academics.

The Economics of Sport provides a highly accessible introduction to the main theoretical, empirical and policy issues that emanate from the economic analysis of sport.
Written in a style that makes economics accessible to sports management and policy students, this is a lively and reader-friendly examination of the crucial areas that make up the sports economy. It embraces the full scope of the sports economy, covering the three main arenas in which sport takes place - mass participation, professional sports and sports events. The key elements of the economic representation of these three markets is examined, together with the main policy issues, as well as the underlying demand for and supply of these sports.
Truly international in scope it focuses on specific comparisons between the US, the UK and mainland Europe. The breadth of discussion and international emphasis is brought to life by a thorough pedagogy which is developed throughout the book, including case studies to illustrate the key themes discussed - ideal for both lecturer and student.
* Embraces the full scope of the sports economy, including mass participation, professional sports and sports events
* Ideal resource for sports management and policy students, making economics accessible through strong pedagogy
* Illustrated by international case studies focusing on the UK, US and mainland Europe

The field of sports development is becoming ever more professional, with the levels of expertise in planning and efficiency required of those working in private or national sports institutions higher than they have ever been. In response to this, strategic sports development has emerged as a means of applying business strategies to the context of sports development. Strategic Sports Development is the first book to directly address this important new field.

The book comprehensively explains the strategic concepts and techniques that sports students and practitioners across the UK and internationally need to understand. It includes:

national and local case studies that appraise existing strategic management practice in sports development

separate full introductions to sports development and business strategy

a range of tasks and resources that encourage the reader to develop knowledge, skills and competencies through the application of theory to practical examples

the application of strategic management principles to the development of sport and development through sport

everything the reader needs to engage meaningfully with the relevant National Occupational Standards for the sport development profession.

Strategic Sports Development is designed to help students develop the practical skills needed to contribute to development strategy in a vocational context, and give practitioners the confidence and know-how to improve the strategic development of their sports organization. This book is essential reading for all students and practitioners of strategic sports development, and a valuable resource for students of sports management or development in general.

Table of Contents

Chapter 1. Introduction Chapter 2. Internal Analysis Chapter 3. The External Environment Chapter 4. Making Strategic Choices in Sport Development Chapter 5. Strategic Performance Management 1: strategic implementation Chapter 6. Strategic Performance Management 2: evaluating strategic sport development Chapter 7. Strategic Partnerships Chapter 8. Politics, Policy and Sport Development Chapter 9. Strategic Leadership Chapter 10. A different ball game? In pursuit of greater strategic collaboration between sport-specific and community sport development Chapter 11. Towards a ‘Community Practice’ approach

If baseball is the heart of America, the legal process provides the sinews that hold it in place. It was the legal process that allowed William Hulbert to bring club owners together in a New York City hotel room in 1876 to form the National League, and ninety years later, it allowed Marvin Miller to change a management-funded fraternity of ballplayers into the strongest trade union in America.

But how does collective bargaining and labor arbitration work in the major leagues? Why is baseball exempt from the antitrust laws? In Legal Bases, Roger Abrams has assembled an all-star baseball law team whose stories illuminate the sometimes uproarious, sometimes ignominious relationship between law and baseball that has made the business of baseball a truly American institution.

Risk management can often be poorly understood and applied in the leisure, sport, tourism (including adventure) and event industries. In particular, there can be a tendency to see the management of risk as simply its avoidance or removal from activities, projects and business ventures. Unfortunately, this can reduce the quality of the activity experience, or mean opportunities for profits are missed. This book is therefore designed for students and practitioners who wish to improve upon past practices, make better management decisions and ensure safer operating environments. It includes: - an explanation of the core underpinning concepts of risk and safety, which can be used at different levels of management, in different countries, for all leisure related industry sectors; - numerous applied examples and case studies from around the world; - many practical hints and tips on how to analyse, assess and control risks and improve on safety; - explanations of the key legal and regulatory underpinnings of risk and safety; - how risk and safety management practices can be developed, and their relevance for health and safety assessments, project risk management and strategic planning.

Fully revised, Tourism, 2nd edition covers aspects of tourism from a modern perspective, providing students with a range of theoretical and research-based explanations, supported by examples, case studies and unique insights from industry representatives. The many facets of tourism management are presented in a style that is as relevant for 1st year students as it is for postgraduates. The text offers introductory definitions and detailed discussions of contemporary issues that recognize current teaching practice around the world. Covering topics such as policy and planning, heritage management, leisure management, event management and hospitality management, the book tackles the practical elements of academic tourism such as infrastructure management and economic development, together with other important contemporary issues such as sustainable development and post-tourists. This new edition also features: * Updated and new contemporary case studies, including countries such as Egypt, Croatia and The Philippines * New material on * tourism and sustainability including the SDGs * Unions in the travel and tourism sectors * Gender issues in travel and tourism * Augmented reality and robots * Prosumption and co-creation * Contributions from professionals working in the tourism industry for a real-world perspective * A fresh new layout and full colour text and figures that make it easy to locate information and aid learning * Links to new video material throughout, which provide easy access to additional content for further study This will be an essential text for all students of travel and tourism at all levels of study.

This field guide provides methods and studies on how-to-do case study research in natural settings. A truly international guide, this text is ideal for those studying and conducting case study research in tourism, hospitality and leisure disciplines. It provides a comprehensive and practical account of how to describe, explain and predict both individual and group case behavior, at the same time explaining behavior among a set of cases relevant to a specific context. This guide embraces and extends Herbert Simon's (Nobel Prize in Economics recipient) insight that a decision results from the conjoining two antecedents in human behavior: cognitive processing of an individual or group and a given context or problem framing. Divided into six parts, this guide includes chapters on: analysis of texts; how-to-do executive interviews; field interviewing in international contexts; stakeholder participatory research; researching indigenous and marginal peoples; and cross-case analysis. The chapters increase skills and understanding of culture, tourism, and hospitality behavior through analysis of the four principle objectives of case study research: accomplishing accuracy; achieving generality; reporting complexity and broad coverage; and achieving impact for improving the individual condition, client, and/or society.

Assessment and outcomes evaluation have become increasingly important in librarianship. Although initially used in educational contexts to measure student learning, the strategy has migrated to other contexts such as hiring, employee development, overall organizational and institutional successes, measuring the outcomes of projects and operational changes, and self assessment at the personal level. This growing emphasis is partly due to increasingly stringent requirements that funds are used effectively to improve services and operations. The current economic climate and retrenchments in non-profit agencies, have raised the need for assessment and outcomes evaluation to a critical level. 'Contexts for Assessment and Outcome Evaluation in Librarianship' focuses not on the how of undertaking assessment and outcomes evaluation, but rather on their successes and failures in various contexts in which these tools have been and will be used.

"Advances in Hospitality and Leisure (AHL)", a peer-review series published annually, is seeking to deliver refreshing insights from a host of scientific investigations pertaining to hospitality, leisure, and tourism while rendering an academic forum to stimulate discussion on current literature, contemporary issues and emerging trends essential to theory advancement as well as professional practices from a global perspective. The main focus of this series is to divulge the innovative methods of inquiry so as to inspire new research topics that are vital and have been in large neglected. "AHL" strives to address the needs of the populace willing to disseminate seminal ideas, concepts, and theories derived from scholarly inquiries. Potential readers may retrieve useful texts helping outline new research agendas, suggest viable topics for a dissertation work, and augment the knowledge of the new subjects of learning.

Gambling is everywhere, on our TVs and phones, on billboards on our streets, and emblazoned across the chests of idolised sports stars. Why has gambling suddenly expanded? How was it transformed from a criminal activity to a respectable business run by multinational corporations listed on international stock markets? And who are the winners and losers created by this transformation? Vicious Games is based on field research with the people who produce, shape and consume gambling. Rebecca Cassidy explores the gambling industry's affinity with capitalism and the free market and how the UK has led the way in exporting 'light touch' regulation and 'responsible gambling' around the world. She reveals how the industry extracts wealth from some of our poorest communities, and examines the adverse health effects on those battling gambling addiction. The gambling industry has become increasingly profitable and influential, emboldened by thirty years of supportive government policies and boosted by unnatural profits. Through an anthropological excavation, Vicious Games opens up this process, with the intention of creating alternative, more equitable futures.

How is sport marketing being transformed by new media and technology, by globalization and by the opening of new markets and sources of revenue? This book examines the most important trends and developments in contemporary sport marketing around the world, shining new light on the importance of marketing and markets as the drivers of international sport business. The book introduces essential concepts and best practice in international sport marketing today and presents original case studies from around the world, looking at leagues, commercial sponsors, consumer behavior, and the role of athletes and their representatives. It covers important topics from "place branding" and experiential marketing to equipment manufacture and sports arenas, as well as the economic impact and regulation of sports events, the "financiarization" and "vipization" of sport, and marketing in the sport for the development and peace sector. International Sport Marketing is essential reading for all students, scholars and practitioners working in sport marketing, especially those concerned with the globalization of the sports industry.

In the global sport business industry, growth, and development within and across various sport businesses are essential for competitive advantage. This fascinating collection of chapters examines how the development and management of resources and opportunities in sport business is vital to success. Commissioned by the World Association for Sport Management (WASM) and featuring global perspectives from leading international scholars and original research data drawn from both qualitative and quantitative inquiry, the book presents cases as diverse as customer demand in the NBA, sport and physical activity human resources in Spain and stakeholder relationships in Chinese football. Presented in three parts (global perspectives, managing resources, and managing opportunities), Global Sport Business examines key research and practical issues in sport business management and marketing studies in both global and local contexts. This is an important read for professors, scholars, and students in sport business management, a useful resource for sport business management professionals and practitioners, and illuminating reading for anyone with an interest in sport management.

From the bestselling author of The Warren Buffett Way, a revealing inside look at the booming business–and investment opportunities–of NASCAR

"Hagstrom’s insights and observations bring a refreshing ‘outside’ business perspective to our industry."–From the Foreword by William C. France, President, NASCAR

"From its origins in Daytona in the ‘50s to today’s live network broadcasts for millions of devoted fans, Robert Hagstrom offers an in-depth look at the fastest-growing sport in the country. The NASCAR Way explains how and why dozens of Fortune 500 companies have been lining up to jump on board."–Michael T. Hargrave, Senior Motorsports Manager, Anheuser-Busch, Inc.

"It is great to be associated with NASCAR, the France family, and for me to get paid for what I love–to race! In The NASCAR Way, you see a prime-time sport."–Dale Earnhardt, 7-time NASCAR Winston Cup champion

"An accurate and entertaining perspective to the unbridled capitalism that has built NASCAR into the #2 sport in America after football."–Bill Nielsen, Director, Promotion Development and Licensing, Kellogg USA, Inc.

"Hagstrom understands how our business works both on and off the track. His perception of our sport will have you racing through the pages on the edge of your seat. The book is definitely a winner!"–Dale Jarrett, Winston Cup driver

Managing Sustainable Tourism tackles the tough issues within the tourism industry, such as impacts on the natural and built environment and concerns for the history, heritage, and culture of local communities to provide answers that produce positive and quality economic growth for the tourism industry. It offers practical policies and plans for fostering harmonious relationships among local communities, the private sector, not-for-profit organizations academic institutions, and governments at all levels, as well as developing management practices and philosophies for the protection of natural, built, and cultural environments while reinforcing positive and orderly economic growth. It also confronts and explains the challenges on the tourism industry with respect to overtourism, climate change and global warming. Since the second edition, there have been many important developments in the field of sustainable tourism, and this third edition presents updated research and information in the following ways: Updated content to reflect issues and trends, including new directions in sustainable tourism development; New and updated international case studies of successes and failures to reflect current challenges and practices; A partial history of sustainable tourism from ancient times to the present; New concepts in sustainable tourism practices such as overtourism and undertourism; Transformative leadership and policies and their impact on sustainable tourism development. This volume provides a wealth of information and guidance on managing sustainable tourism and it will be invaluable to educators, students, developers, entrepreneurs, strategic planners and policymakers.

Service quality is at the forefront of how the leisure, events, tourism and sport (LETS) sectors operate. An important consideration for any business, and therefore any student of the subject, this new edition of a successful textbook addresses the key points and principles of managing service quality across the industry sector. Fully updated and enhanced, it: - Covers areas such as the experience economy, capacity management and service culture, as well as methods for measuring quality and satisfaction. - Includes numerous case studies to help students apply classroom-based theory to practice. - Is packed with student-friendly pedagogy and full colour illustrations throughout to enhance the learning experience. Considering the underpinning theory of service quality, this book informs the reader of the practical application of service quality management tools and techniques in an industry with distinctive features and challenges. An invaluable read for students within the LETS sectors, it also provides a useful refresher for practitioners working in the industry.