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Books > Business & Economics > Industry & industrial studies > Service industries > Sport & leisure industries

Sport and Tourism (Paperback): James Higham, Tom Hinch Sport and Tourism (Paperback)
James Higham, Tom Hinch
R1,658 Discovery Miles 16 580 Ships in 12 - 17 working days

Sport and Tourism: Globalization, Mobility and Identity marks a new era in sport tourism texts. Written by global experts whose previous collaborations have been integral to the development of the field, the book applies key social science concepts and issues relevant to the academic study of sport and tourism.

This is a ground-breaking text, which:

  • Critically explores the wider manifestations of sport-related tourism and mobility
    Addresses key themes such as globalization, mobility and identity
  • Explores the unique interrelationship that exists in a sport tourism context between activity, people and place
  • Includes case studies written by a range of leading scholars from around the world

Set to be the an essential text for any student or academic in the field, this book cements and advances previous studies by building upon existing literature, while extending the field by exploring avenues of study that are yet to be comprehensively addressed. The latest collaboration by internationally renowned authors applies new theoretical perspectives for the advancement of sport tourism.

Playing the Field - Why Sports Teams Move and Cities Fight to Keep Them (Paperback, New Ed): Charles C Euchner Playing the Field - Why Sports Teams Move and Cities Fight to Keep Them (Paperback, New Ed)
Charles C Euchner
R632 Discovery Miles 6 320 Ships in 12 - 17 working days

Can a sports franchise "blackmail" a city into getting what it wants--a new stadium, say, or favorable leasing terms--by threatening to relocate? In 1982, the owners of the Chicago White Sox pledged to keep the team in Chicago if the city approved a $5-million tax-exempt bond to finance construction of luxury suites at Comiskey Park. The city council approved it. A few years later, when Comiskey Park was in need of renovation, the owners threatened to move the team to Florida unless a new stadium was built. A site was chosen near the old stadium, property condemned, residents evicted, and a new stadium built. "We had to make threats," the owners said. "If we didn't have the threat of moving, we wouldn't have gotten the deal."

"Sports is not a dominant industry in any city," writes Charles Euchner, "yet it receives the kind of attention one might expect to be lavished on major producers and employers." In "Playing the Field," Euchner looks at why sports attracts this kind of attention and what that says about the urban political process. Examining the relationships between Los Angeles and the Raiders, Baltimore and the Colts and the Orioles, and Chicago and the White Sox, Euchner argues that, in the absence of public standards for equitable arbitration between cities and teams, the sports industry has the ability to steer negotiations in a way that leaves cities vulnerable.

According to Euchner, this greater leverage of sports franchises is due, at least in part, to their overall economic insignificance. Since the demands of a franchise do not directly affect many interest groups, opponents of stadium projects have difficulty developing coalitions to oppose them. The result is that civic leaders tend to succumb to the blackmail tactics of professional sports, rather than developing and supporting sound economic policies.

Sustainable Event Management - A Practical Guide (Paperback, 3rd edition): Meegan Jones Sustainable Event Management - A Practical Guide (Paperback, 3rd edition)
Meegan Jones
R1,793 Discovery Miles 17 930 Ships in 9 - 15 working days

Across the world each year events of every shape and size are held: from community events, school fairs and local business functions through to the world's largest festivals, music events, conferences and sporting events. As well as causing celebration and giving voice to issues, these public parties use up resources, send out emissions and generate mountains of waste. Events also have the power to show sustainability in action and every sustainably produced event can inspire and motivate others to action. Written by a leader in event sustainability management, this book is a practical, step-by-step guide taking readers through the key aspects of how to identify, evaluate and manage event sustainability issues and impacts and to use the event for good - it's for events of any style and scale, anywhere in the world. Now in its third edition, this is the indispensable one-stop guide for event professionals and event management students who want to adjust their thinking and planning decisions towards sustainability, and who need a powerful, easy-to-use collection of tools to deliver events sustainably.

Sports Finance and Management - Real Estate, Entertainment, and the Remaking of the Business (Hardcover): Jason A. Winfree,... Sports Finance and Management - Real Estate, Entertainment, and the Remaking of the Business (Hardcover)
Jason A. Winfree, Mark S. Rosentraub, Brian M Mills
R3,517 Discovery Miles 35 170 Ships in 12 - 17 working days

The sports business landscape has changed dramatically in the past two decades. Teams and facilities have become integral parts of the businesses of real estate and development, entertainment, and the media. While an understanding of core financial management issues specific to the sports industry is still mandatory, a greater appreciation of financial and management issues that link teams to the dynamic forces that make it possible to listen or to watch games at home, on the road, or anywhere a fan happens to be is also needed. Sports Finance and Management: Real Estate, Entertainment, and the Remaking of the Business takes an in-depth look at the changes in the sports industry, including the interconnecting financial issues that occur when a sports team becomes a part of bigger companies, the altered nature of fan loyalty influenced by network and Internet footprint, dramatic changes in sports venues driven by the trend for single-purpose stadiums, and league policies such as revenue sharing, luxury taxes, and salary caps. The authors have deliberately not chosen sports examples to teach general finanancial and management concepts. Rather, they use basic financial and management concepts to illsutrate the differences and uniqueness of the sports industry. This gives students tackling finance issues for the first time a firm foundation, while allowing those more expert in financial issus to apply their skills and knowledge to the issues specific to the sports industry. Capturing the issues that make the sports industry different from any other, the text examines the effects of public financing, unique pricing structures, and roster depreciation allowances. It includes a detailed treatment of risk measurement based on the monetary value placed on championship wins and the influence fixed rosters have on the investment horizon. These features and more give students the foundation needed to understand finance and management as well as the idiosyncrasies of the sports industry.

Digital Sport Marketing - Concepts, Cases and Conversations (Paperback): Alan Seymour, Paul Blakey Digital Sport Marketing - Concepts, Cases and Conversations (Paperback)
Alan Seymour, Paul Blakey
R1,433 Discovery Miles 14 330 Ships in 12 - 17 working days

Digital sport marketing is a new, dynamic and rapidly evolving area that is having a profound impact on contemporary sport business. This is the only textbook to introduce core principles and best practice in digital sports marketing, focusing on key issues, emerging topics and practical techniques. The book surveys the new international digital landscape in sport business and explains how to apply digital marketing across key areas from fan engagement and public relations to strategic communication and branding. Every chapter includes discussion of key concepts, an in-depth case study, and an in-depth conversation with a leading industry practitioner that demonstrates how digital marketing works in the real world. Full of useful features, this is an essential textbook for any sport marketing, sport management, sport business or sport development course.

Sport and Adventure Tourism (Paperback): Simon Hudson Sport and Adventure Tourism (Paperback)
Simon Hudson
R2,021 Discovery Miles 20 210 Ships in 12 - 17 working days

Discover the secrets to success in sport-related tourism and adventure travel This essential handbook of sport-related travel provides an in-depth look at an international industry growing by leaps and bounds. Sport and Adventure Tourism serves as a unique reference resource for sports and tourism professionals, educators and students, presenting an invaluable overview of a niche market that's rapidly outgrowing its niche. Covering every aspect of sport tourism from historical, economic, and sport-specific starting points, the book features thoughtful and incisive commentary from the foremost experts in the field. Presented in a concise, easy-to-read format, Sport and Adventure Tourism provides an unrivaled orientation to all facets of sport-related tourism and leisure management. Sports travel (both participatory and spectatorial) and adventure tourism are examined in terms of size and growth of the market, marketing and management strategies, and future prospects. The book includes international, up-to-date case studies, links to relevant Websites and an extensive roster of references. Sport and Adventure Tourism examines all aspects of sport-related tourism, including: planning, developing, and marketing an event skiing and snowboarding boating, sailing, and fishing the "phenomenon" of golf tourism mountain-based adventure tourism the growing spa industry virtual sports tourism-an alternative to travel This one-of-a-kind primer presents an informative study of sports, leisure, and adventure travel, covering everything from golf tourism to heli-skiing to sports event and spa tourism. A handbook for professionals, a textbook for academics, and a highly readable introduction for anyone interested in sport-related travel, Sport and Adventure Tourism is an essential guide for anyone who takes a not-so-leisurely approach to leisure time.

Sport Industry Research and Analysis - An Informed Approach to Decision Making (Hardcover, 2nd edition): Eric Eggink Sport Industry Research and Analysis - An Informed Approach to Decision Making (Hardcover, 2nd edition)
Eric Eggink
R4,575 Discovery Miles 45 750 Ships in 12 - 17 working days

Sport Industry Research and Analysis offers a straightforward, no nonsense approach to research design and statistical analyses in sport organizations. This fully revised and updated new edition describes the research process, from identifying a research question to analyzing data, and uses real world scenarios to help students and industry professionals understand how to conduct research and apply the results in their wider work. The book includes clear, step-by-step instructions for the analysis and interpretation of data. It explains how to use Excel and SPSS for every key statistic and statistical technique, with screenshots illustrating every step and additional scenarios providing further context. "In Practice" contributions from sport industry professionals demonstrate how these practitioners use statistical analyses in their everyday tasks, and this new edition includes expanded sections on conducting a literature review and research ethics, as well as ancillary materials for instructors including slides, test questions, data files, answer sheets, and videos. This is the clearest and most easy-to-use guide to research and analysis techniques in sport, helping the reader to build essential skills and confidence in using statistics, vital to support decision-making in any sport enterprise. It is an essential text for any sport business research methods course, and an invaluable reference for all sport industry professionals.

Pocket Guide for Hospitality Managers (Hardcover): Conrad Lashley, Michael N. Chibili Pocket Guide for Hospitality Managers (Hardcover)
Conrad Lashley, Michael N. Chibili
R5,642 Discovery Miles 56 420 Ships in 12 - 17 working days

A concise, practical guide that provides the skills and knowledge for current and future managers across the hospitality industry. The book provide a concise resource for all emerging hospitality managers, and for academics preparing students for careers within the hospitality industry.With a 'how to do' agenda, the authors offer a practical guide to the skills and knowledge needed by those who will be managing bars, restaurants and hotels in the fast moving hospitality retailing contexts. Written in a non-academic style, this book will be a valuable resource for students and early career managers working in the hospitality sector.

Freedom to Be - A New Sociology of Leisure (Hardcover): John R Kelly Freedom to Be - A New Sociology of Leisure (Hardcover)
John R Kelly
R3,644 Discovery Miles 36 440 Ships in 12 - 17 working days

First published in 1987. Following an introductory chapter on the nature of theory and the outline of the book, there are eight chapters on the explanatory approaches, or models, employed in this dialectical analysis of the leisure industry. These models focus on particular elements of leisure: experience, decision, development, identities, interaction, institutions, political forces, and human definitions. With a new preface to the re-issue by the author, this title will be of great interest to students of Sociology and Leisure Studies.

The Business of Sports - Off the Field, in the Office, on the News (Paperback, 3rd edition): Mark Conrad The Business of Sports - Off the Field, in the Office, on the News (Paperback, 3rd edition)
Mark Conrad
R2,155 Discovery Miles 21 550 Ships in 12 - 17 working days

The Business of Sports provides a comprehensive foundation of the economic, organizational, legal and political components of the sports industry. Geared for journalism, communication and business students, but also an excellent resource for those working in sports, this text introduces readers to the ever-increasing complexity of an industry that is in constant flux. Now in its third edition, the volume continues to offer a wealth of statistics and case studies, up to date with the newest developments in sports business and focused on cutting-edge issues and topics, including the many changes in international sports and the role of analytics in decision-making and tax rules that have a major effect on athletes and teams.

Sustainable Tourism on a Finite Planet - Environmental, Business and Policy Solutions (Paperback): Megan Epler Wood Sustainable Tourism on a Finite Planet - Environmental, Business and Policy Solutions (Paperback)
Megan Epler Wood
R1,558 Discovery Miles 15 580 Ships in 12 - 17 working days

This book helps all those involved in international tourism develop the new skills, tools and investments required to protect irreplaceable global resources from the impacts of escalating tourism demand over the next 50 years. It documents how technology and the growing global middle class are driving a travel revolution which requires a new paradigm in managing tourism destinations. Travel and tourism supply chains and business models for hotels, tour operators, cruise lines, airlines and airports are analysed and environmental management techniques are proposed for each sector. A pragmatic set of solutions are offered to support the transition to lower impact tourism development worldwide. It recommends that decision makers assess the current and future value of natural, social, and cultural capital to guide investment in destinations and protect vital resources. Case studies illustrate why budgets to protect local destinations are consistently underestimated and offer guidance on new metrics. Innovative approaches are proposed to support the transition to green infrastructure, protect incomparable landscapes, and engage local people in the monitoring of vital indicators to protect local resources. It provides students, professionals, and policy makers with far-reaching recommendations for new educational programs, professional expertise, financing, and legal frameworks to lower tourism's rapidly escalating carbon impacts and protect the health and well-being of local populations, ecosystems, cultures, and monuments worldwide.

Tourism (Hardcover, 2nd edition): Peter Robinson, Michael Luck, Stephen Smith Tourism (Hardcover, 2nd edition)
Peter Robinson, Michael Luck, Stephen Smith
R3,220 Discovery Miles 32 200 Ships in 12 - 17 working days

Fully revised, Tourism, 2nd edition covers aspects of tourism from a modern perspective, providing students with a range of theoretical and research-based explanations, supported by examples, case studies and unique insights from industry representatives. The many facets of tourism management are presented in a style that is as relevant for 1st year students as it is for postgraduates. The text offers introductory definitions and detailed discussions of contemporary issues that recognize current teaching practice around the world. Covering topics such as policy and planning, heritage management, leisure management, event management and hospitality management, the book tackles the practical elements of academic tourism such as infrastructure management and economic development, together with other important contemporary issues such as sustainable development and post-tourists. This new edition also features: Updated and new contemporary case studies, including countries such as Egypt, Croatia and The Philippines New material on tourism and sustainability including the SDGs Unions in the travel and tourism sectors Gender issues in travel and tourism Augmented reality and robots Prosumption and co-creation Contributions from professionals working in the tourism industry for a real-world perspective A fresh new layout and full colour text and figures that make it easy to locate information and aid learning Links to new video material throughout, which provide easy access to additional content for further study This will be an essential text for all students of travel and tourism at all levels of study.

The Rugby World in the Professional Era (Paperback): John Nauright, Tony Collins The Rugby World in the Professional Era (Paperback)
John Nauright, Tony Collins
R1,457 Discovery Miles 14 570 Ships in 12 - 17 working days

Twenty years of professionalism has seen rugby union undergo dramatic transformations, from changes to everyday training cultures to the growth of the Rugby World Cup into one of the largest global sporting events. The Rugby World in the Professional Era is the first book to examine the effect that professionalism has had across a number of different aspects of the game and the wider socio-cultural significance of these changes through case studies from across the globe. Drawing on contributions from scholars from across the rugby-playing world, the book explores the role of rugby's professionalisation through a number of social-scientific lenses, including: labour migration race and indigenous populations the globalisation of the game mega-event management male sexualities media representations of rugby - from broadcasting matches to rugby in museums and on stage and screen Offering insights into under-researched areas of the sport, such as the growth of Rugby Sevens into an Olympic sport, and providing the most up-to-date recent history of the sport available, The Rugby World in the Professional Era is essential reading for anyone with an academic interest in rugby, and any student or scholar with interests in sports history, sports sociology, sport management or the economics of professional sport.

Accessibility, Inclusion, and Diversity in Critical Event Studies (Hardcover): Rebecca Finkel, Briony Sharp, Majella Sweeney Accessibility, Inclusion, and Diversity in Critical Event Studies (Hardcover)
Rebecca Finkel, Briony Sharp, Majella Sweeney
R4,558 Discovery Miles 45 580 Ships in 12 - 17 working days

Most early social research into planned events had the effect of broadcasting narratives of dominant cultures and privileged groups. More recently, however, convergences of gender, sexualities, ethnicities, age, class, religion, and intersectional analyses and events studies have started to drive new critical understanding of the impacts of events on non-mainstream, non-majority communities around the globe. This timely book addresses current gaps in the literature surrounding issues of accessibility, inclusion, and diversity in various event landscapes. Structured into four parts covering the main types of events, the chapters present original topics using innovative methodological approaches. Each chapter employs a case study to illustrate the key intertwining issues in these various experiential realms. Further, the chapters are all cross- or interdisciplinary, drawing on gender, sexualities, cultural, race/ethnicity studies as well as multiple literatures that feed into critical events studies and exploring a variety of global examples. This significant book opens the path to further research on the role and importance of accessibility, inclusion, and diversity in events environments worldwide. It will be of interest to academics and researchers of critical event studies as well as a number of related social science disciplines.

Parks and Recreation System Planning - A New Approach for Creating Sustainable, Resilient Communities (Paperback): David Barth Parks and Recreation System Planning - A New Approach for Creating Sustainable, Resilient Communities (Paperback)
David Barth
R1,010 Discovery Miles 10 100 Ships in 9 - 15 working days

Parks and recreation systems have evolved in remarkable ways over the past two decades. No longer just playgrounds and ballfields, parks and open spaces have become recognised as essential green infrastructure with the potential to contribute to community resiliency and sustainability. To capitalise on this potential, the parks and recreation system planning process must evolve as well. In Parks and Recreation System Planning, David Barth provides a new, step-by-step approach to creating parks systems that generate greater economic, social, and environmental benefits. Barth first advocates that parks and recreation systems should no longer be regarded as isolated facilities, but as elements of an integrated public realm. Each space should be designed to generate multiple community benefits. Next, he presents a new approach for parks and recreation planning that is integrated into community-wide issues. Chapters outline each step, evaluating existing systems, implementing a carefully crafted plan, and more, necessary for creating a successful, adaptable system. Throughout the book, he describes initiatives that are creating more resilient, sustainable, and engaging parks and recreation facilities, drawing from his experience consulting in more than 100 communities across the U.S. Parks and Recreation System Planning meets the critical need to provide an up-to-date, comprehensive approach for planning parks and recreation systems across the country. This is essential reading for every parks and recreation professional, design professional, and public official who wants their community to thrive.

This is esports (and How to Spell it) - An Insider's Guide to the World of Pro Gaming (Paperback): Paul Chaloner This is esports (and How to Spell it) - An Insider's Guide to the World of Pro Gaming (Paperback)
Paul Chaloner 1
R414 R378 Discovery Miles 3 780 Save R36 (9%) Ships in 9 - 15 working days

'Paul Chaloner is a living legend in the esports space.' - Jason Lake, founder and CEO of the esports team Complexity Gaming 'Terrific stories and insights from the inside.' - T.L. Taylor, professor of Comparative Media Studies From slapping coins down on arcade cabinets to the lights of Madison Square Garden, competitive video gaming has come a long way. Today, esports is a billion-dollar industry, the best players becoming stars in their own right, battling for eight-figure prizes in front of a global audience of tens of millions. From Call of Duty to Counter-Strike, FIFA to Fortnite, a generation of players have turned multiplayer video games from a pastime into a profession. But there are questions. How did we get here? What exactly is competitive gaming - is it a sport? How much money do the top stars make? Do you really have to retire at 23? And just what the hell is Dota? This is esports (and How to Spell it) addresses all of this and more, as award-winning broadcaster Paul 'Redeye' Chaloner takes you inside the unstoppable rise of pro gaming to reveal the bitter rivalries, scandals and untold history of esports, from origins to sold-out arenas. With his trademark wit - and unrivalled access - Paul delivers the definitive book on the fastest-growing entertainment phenomenon in the world today.

Foundations of Managing Sporting Events - Organising the 1966 FIFA World Cup (Paperback): Kevin Tennent, Alex Gillett Foundations of Managing Sporting Events - Organising the 1966 FIFA World Cup (Paperback)
Kevin Tennent, Alex Gillett
R1,513 Discovery Miles 15 130 Ships in 12 - 17 working days

2016 marks the 50th anniversary of the 1966 FIFA World Cup, hosted in England. Unlike previous literature, which has tended to focus activities on the field, this book brings an institutional level approach to organizing the 1966 FIFA World Cup and examines the management process in the buildup and execution of the event. This intriguing new volume looks at the first significant UK government intervention in football and how this created a significant legacy as the government started to take a real interest in leisure facilities and stadium safety as policy areas after this competition. Foundations of Managing Sporting Events will be of considerable interest to research academics working on aspects of post war British, Imperial, and World history including sport, social, business, economic, and political history.

Managing Sport Business - An Introduction (Hardcover, 2nd edition): David Hassan Managing Sport Business - An Introduction (Hardcover, 2nd edition)
David Hassan
R6,016 Discovery Miles 60 160 Ships in 12 - 17 working days

Contemporary sport is both a sophisticated and complex international business and a mass participatory practice run largely by volunteers and community organisations. Now in a fully revised and expanded second edition, this authoritative and comprehensive introduction to the theory and practice of sports management helps to explain the modern commercial environment that shapes sport at all levels and gives clear and sensible guidance on best practice in sports management, from elite sport to the local level. The first section examines the global context for contemporary sports management. The second explores the key functional areas of management, from organisation and strategy to finance and marketing, and explains how successful managerial techniques can be applied in a sporting context. The final section surveys a wide range of important issues in contemporary sports management, from corporate social responsibility to the use of information and communication technologies. Together, these sections provide a complete package of theory, applied practical skills and a state-of-the-art review of modern sport business. Complemented by a companion website full of additional resources, this book is essential reading for all students of sport management and sport business.

Green Supply Chain Management - A Concise Introduction (Paperback): Joseph Sarkis, Yijie Dou Green Supply Chain Management - A Concise Introduction (Paperback)
Joseph Sarkis, Yijie Dou
R1,884 Discovery Miles 18 840 Ships in 12 - 17 working days

This book gives students a thorough overview of the environmental issues that impact the supply chain and details strategic methods of addressing the political, social, technological, market, and economic concerns that have caused organizations to reconsider their impact. Readers will learn how to integrate the fields of operations management, procurement and purchasing, logistics, and marketing into a successful green supply chain, looking outward to form sustainable partnerships rather than focusing their efforts within the company. Each chapter describes a function or dimension of green supply chains, supplemented with short vignettes to ground the theory in practice. The authors examine various industries, including electronics, food products, and manufacturing, and draw on case studies from the Americas, Europe, Asia, and Oceania, allowing students to compare and contrast domestic and international practices. Blending industry insights with the latest academic thinking, they also consider hot button topics like global-local relationships, the role of third parties, green multitier supplier management, and blockchain technology management. Conclusive chapter summaries and plenty of visual aids help readers retain the information they need to improve environmental performance within, and beyond their organizations. Green Supply Chain Management is an excellent introduction to the topic for students and practitioners of supply chain management and environmental sustainability.

Green Supply Chain Management - A Concise Introduction (Hardcover): Joseph Sarkis, Yijie Dou Green Supply Chain Management - A Concise Introduction (Hardcover)
Joseph Sarkis, Yijie Dou
R5,021 Discovery Miles 50 210 Ships in 12 - 17 working days

This book gives students a thorough overview of the environmental issues that impact the supply chain and details strategic methods of addressing the political, social, technological, market, and economic concerns that have caused organizations to reconsider their impact. Readers will learn how to integrate the fields of operations management, procurement and purchasing, logistics, and marketing into a successful green supply chain, looking outward to form sustainable partnerships rather than focusing their efforts within the company. Each chapter describes a function or dimension of green supply chains, supplemented with short vignettes to ground the theory in practice. The authors examine various industries, including electronics, food products, and manufacturing, and draw on case studies from the Americas, Europe, Asia, and Oceania, allowing students to compare and contrast domestic and international practices. Blending industry insights with the latest academic thinking, they also consider hot button topics like global-local relationships, the role of third parties, green multitier supplier management, and blockchain technology management. Conclusive chapter summaries and plenty of visual aids help readers retain the information they need to improve environmental performance within, and beyond their organizations. Green Supply Chain Management is an excellent introduction to the topic for students and practitioners of supply chain management and environmental sustainability.

Golf Business and Management - A Global Introduction (Paperback): Tim Breitbarth, Sebastian Kaiser-Jovy, Geoff Dickson Golf Business and Management - A Global Introduction (Paperback)
Tim Breitbarth, Sebastian Kaiser-Jovy, Geoff Dickson
R1,897 Discovery Miles 18 970 Ships in 12 - 17 working days

Golf is big business around the world. With high profile series such as the PGA, LPGA and European tours to the re-introduction of golf to the Olympics at Rio 2016, golf occupies a prominent place in the global sport community. This is the first book to introduce the fundamentals of golf business and management from a truly international perspective, covering key topics such as media, club management, sponsorship and retail, at elite and non-elite levels. With sections exploring the development of golf on every continent, including North America, South America, Europe, the Middle East, Africa and Asia, this book presents the latest thinking on current issues in golf, ranging from sustainability and innovation to global governance. Each chapter incorporates helpful features for students including learning objectives, discussion questions, guides to further reading, recommended websites and insights from industry voices. This book is essential reading for students of any golf-related degree course or professional accreditation programme, and will also be of interest to those studying or working in sport business, sport management and sport tourism. Underpinned by up-to-date literature, golf researchers will also find the book a useful starting point.

Sport Public Relations and Communication (Paperback): Maria Hopwood, Paul Kitchin, James Skinner Sport Public Relations and Communication (Paperback)
Maria Hopwood, Paul Kitchin, James Skinner
R440 Discovery Miles 4 400 Ships in 2 - 4 working days

This book provides a concise guide to how public relations and communications strategies and principles can be applied to sport management and marketing issues and problems. Sports Marketing is a rapidly developing sector with universities offering sports marketing and increasing numbers of specialised Sports Public Relations and Sport Communication degrees. Public relations and communication strategies is one area where sport marketing is underdeveloped, generic marketing literature misses the nuances and special features of sport as they are not given sufficient focus. This book fills a significant gap in the public relations and communications literature by customising a discussion that is directly relevant to the sport management student. Case studies will be used throughout to provide practical applications of public relations and communications approaches within the sport management/marketing context providing a link between theory and practice. They will present public relation and communications strategies and principles that have been used in variety of sport management/marketing settings. Moreover, each case study provides the reader with research probes at the end of each case study. The research probes for each case study allow the reader to reflect on the principles applied, strategies used and their applicability to the sport setting. Examples used will draw from North American, United Kingdom, European and Australian/NZ to give the text global appeal and applicability. Review and Research Questions provide the reader with focusing questions related to the principles and frameworks presented, as well as prompting the reader to formulate and articulate defensible arguments in relation to their own public relations and communications strategies. Making strong links between theory and practice is an overarching goal of the approach advocated in this book. In short, this book fills the current market need by discussi

Cruise Ship Tourism (Hardcover, 2nd edition): Ross Dowling, Clare Weeden Cruise Ship Tourism (Hardcover, 2nd edition)
Ross Dowling, Clare Weeden; Contributions by Michael Clancy, Ross A. Klein, William Terry, …
R5,123 Discovery Miles 51 230 Ships in 12 - 17 working days

Completely updated and revised, Cruise Ship Tourism, 2nd Edition covers the economic, social and environmental impacts of cruising, combining the latest knowledge and research to provide a comprehensive account of the subject. Despite the industry growing rapidly, there is a substantial gap in the related literature, and this book addresses the key issues for researchers, students and industry professionals. This second edition: - Reviews the fundamental principles of the industry, the cruise experience from a passenger perspective, marketing, planning and destination development. - Includes case studies throughout, translating theory into practical management advice. - Comprises contributions from over fifty international contributors to portray a truly global perspective. - Provides numerous full colour illustrations to bring the subject to life. A valuable 'one-stop-shop' for those interested in cruise ships and maritime tourism, this new edition from major names in the field is also an invaluable resource for anyone concerned more widely with tourism and business development.

Understanding Sport Management - International perspectives (Paperback): Trish Bradbury, Ian O'Boyle Understanding Sport Management - International perspectives (Paperback)
Trish Bradbury, Ian O'Boyle
R1,749 Discovery Miles 17 490 Ships in 12 - 17 working days

Sport management is a rapidly developing industry which continues to grow in size and scope on an international scale. This comprehensive and engaging textbook offers a complete introduction to core principles and best practice in contemporary sport management. Adopting an issues-based approach and drawing on the very latest research, it demonstrates how theory translates into practice across all the key functional areas of sport management, from governance and leadership to tourism and events. Written by a team of experts from across the globe, the book explores sport management from a truly international perspective and looks at all levels from professional, high-performance sport to non-profit and grassroots. With extended real-world case studies and an array of helpful features in every chapter, it addresses crucial topics such as: managing organisational performance communication and social media sponsorship and marketing the impact of sport on society future directions for sport management. Complemented by a companion website full of additional teaching and learning resources for students and instructors, this is an essential textbook for any degree-level sport management course.

Sport Entrepreneurship and Innovation (Hardcover): Vanessa Ratten, Joao J. Ferreira Sport Entrepreneurship and Innovation (Hardcover)
Vanessa Ratten, Joao J. Ferreira
R4,873 Discovery Miles 48 730 Ships in 12 - 17 working days

This book features international authors discussing the role of entrepreneurship and innovation in the sports context. It focuses on topics such as the role of entrepreneurial marketing in sport, how technological innovation has changed the way sport is played and viewed, the globalization of sport as a product and service, the new types of sports that have emerged, athlete entrepreneurs and their related business endeavors and how sport influences innovation in other industries. The main themes of the book include: 1) the development of sport entrepreneurship and innovation, 2) entrepreneurship and sport, 3) innovation in sport, 4) internationalization and entrepreneurial behavior in sport, 5) entrepreneurial sport marketing, 6) sport in entrepreneurial universities and 7) the future for sport entrepreneurship and innovation. This interdisciplinary book will appeal to entrepreneurship, innovation and sport management scholars, students and practitioners.

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