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Books > Business & Economics > Business & management > Business strategy

Turning The Flywheel - A Monograph To Accompany Good to Great (Paperback): Jim Collins Turning The Flywheel - A Monograph To Accompany Good to Great (Paperback)
Jim Collins 1
R291 R235 Discovery Miles 2 350 Save R56 (19%) Ships in 9 - 15 working days

A companion guidebook to the number-one bestselling Good to Great, focused on implementation of the flywheel concept, one of Jim Collins’ most memorable ideas that has been used across industries and the social sectors, and with startups.

The key to business success is not a single innovation or one plan. It is the act of turning the flywheel, slowly gaining momentum and eventually reaching a breakthrough. Building upon the flywheel concept introduced in his groundbreaking classic Good to Great, Jim Collins teaches readers how to create their own flywheel, how to accelerate the flywheel’s momentum, and how to stay on the flywheel in shifting markets and during times of turbulence.

Combining research from his Good to Great labs and case studies from organisations like Amazon, Vanguard, and the Cleveland Clinic which have turned their flywheels with outstanding results, Collins demonstrates that successful organisations can disrupt the world around them – and reach unprecedented success – by employing the flywheel concept.

Strategic and performance management in the public sector (Paperback): Frans Minnaar Strategic and performance management in the public sector (Paperback)
Frans Minnaar
R650 R601 Discovery Miles 6 010 Save R49 (8%) Ships in 7 - 10 working days

Public administration comprises two integrated components, namely the political process in terms of which government policy is formulated, and a management process in terms of how this policy must be implemented. The introduction of strategic and performance management systems and procedures in the public sector has become international standard practice, often resulting in a comprehensive redesign of the traditionally bureaucratic legislative framework - strategic management links the government organisation to the community, thus incorporating the actual needs of the community in government's planning, while performance management gears the organisation towards service delivery. Strategic and performance management in the public sector provides an integrated management model for 21st century government organisations. This title is a step-by-step presentation of the strategic and performance management process, starting with government policies and culminating in a comprehensive performance management system. It contains practical examples, activities, relevant legislation boxes and supplementary material for further understanding.

The Law Of Business Structures (Paperback, 2nd Edition): The Law Of Business Structures (Paperback, 2nd Edition)
R1,138 R971 Discovery Miles 9 710 Save R167 (15%) Ships in 4 - 8 working days

The Law of Business Structures provides a comprehensive but simplified treatment of the different types of business structures in South African law. Partnerships, business trusts, close corporations and companies, whether large or small, whether profit-making or non-profit-making, are discussed. This includes modern corporate governance best practices and even an updated analysis of insider trading and market manipulation. The proposed new Companies Amendment Bill of 2021, which was published when this new edition was nearing completion, is also discussed wherever relevant.

In the nine years since the publication of the first edition of The Law of Business Structures, there has been extensive judicial development of many provisions of the Companies Act 71 of 2008. This second edition has been updated to include a discussion and analysis of the leading cases on the subject. Much of the material on this subject, particularly company law, has been updated. The prime, original aim of keeping complex theoretical analysis and debate to a minimum has been retained.

A highlight of this book is that legal doctrines and principles are expounded in a lucid and coherent way and stated, wherever possible, in simple terms.

Impact Players - How To Take The Lead, Play Bigger And Multiply Your Impact (Paperback): Liz Wiseman Impact Players - How To Take The Lead, Play Bigger And Multiply Your Impact (Paperback)
Liz Wiseman
R360 R288 Discovery Miles 2 880 Save R72 (20%) Ships in 5 - 10 working days

The New York Times bestselling author of Multipliers investigates the Most Valuable Players of the workplace and explains what makes them so extraordinary, how others can think and act like MVPs, and how leaders can build an entire team of top contributors.

In every organization there are MVPs— those indispensable colleagues who can be counted on in critical situations and who consistently receive high-profile assignments and new opportunities. Whether they are on center stage or work behind the scenes, Managers know who these top players are, understand their worth, and want more of them on their team. But not everyone understands what makes these professionals different from their peers.

In Impact Players, researcher and bestselling author Liz Wiseman reveals the secrets of these stellar professionals who play the game at a higher level. Drawing on insights from managers at top companies, Wiseman explains what the most valuable players are doing differently and why some people get tapped for the most important assignments while other equally smart, capable people struggle to be seen.

Based on a study of 170 top contributors, she identifies five practices that differentiate MVPs:

  • Do What’s Useful: MVPs tackle the real problems that need to be solved.
  • Take the Lead: When it's unclear who's in charge, MVPs assert themselves.
  • Finish Strong: MVPs stick with projects through completion, despite obstacles..
  • Ask and Adjust: When the situation changes, MVPs learn and adapt rapidly.
  • Make Work Light: MVPs make difficult situations easier for the whole team.

Wiseman makes clear that these practices—and the right mindset—can help any employee contribute at their fullest and shows leaders how they can raise the level of play for everyone on the team and succeed in a fast-paced, competitive world.

Corporate Governance Handbook - Principles and Practice (Paperback, 3rd ed): J.W. Hendrickse, Leigh Hefer-Hendrikse Corporate Governance Handbook - Principles and Practice (Paperback, 3rd ed)
J.W. Hendrickse, Leigh Hefer-Hendrikse
R805 R704 Discovery Miles 7 040 Save R101 (13%) Ships in 4 - 8 working days

The Corporate Governance Handbook best practices is not intended to replace good corporate legislation but to supplement legislation such as the Companies Act. The Companies Act is statutory law whereas corporate governance best practices including govern

Performance Management - A Contemporary South African Perspective (Paperback): Maryam Moosa, Marius Meyer Performance Management - A Contemporary South African Perspective (Paperback)
Maryam Moosa, Marius Meyer
R580 R536 Discovery Miles 5 360 Save R44 (8%) Ships in 7 - 10 working days

Performance management is, by its very nature, a contentious and emotionally charged topic. Because the lines between management and appraisal are often blurred, performance management tends to get cast in a harsh and negative light, creating anxiety and distrust that defeats the object. Performance management: A contemporary South African perspective examines the practice of performance management in the modern South African workplace and how to balance the positive with its more challenging negative facets. Performance management: A contemporary South African perspective explores various aspects of performance management systems and processes. It highlights best practice and innovative ideas for implementation that will enable managers, employees and teams to achieve success and improve results. Examples and real-life scenarios provide practical guidelines and applications.

Day Trading Attention - How To Actually Build Brand Sales In The New Social Media World (Paperback): Gary Vaynerchuk Day Trading Attention - How To Actually Build Brand Sales In The New Social Media World (Paperback)
Gary Vaynerchuk
R400 R320 Discovery Miles 3 200 Save R80 (20%) Ships in 5 - 10 working days

In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.

In his 2013 bestseller Jab, Jab, Jab, Right Hook, Gary Vaynerchuk showed the world how to create winning content for underpriced attention channels. But since then, new platforms have emerged, others have become less relevant, and algorithms are incentivizing new styles of content. New skills are necessary to create advertising that builds brand and sales.

In his latest book, Vaynerchuk argues that today’s fast-growing businesses, brands, content creators, and influencers have one thing in common: they mastered storytelling in areas of underpriced attention, which predominantly exists across a handful of social media platforms. Informed by 20+ years of business and marketing success, he contends that the biggest transformation and opportunity is the “TikTokification of Social Media.” Increasingly, platforms are distributing content based on what users are interested in, rather than who they follow.

Small businesses, large corporations, and creators can take advantage of this trend to develop brand and grow sales by producing relevant, strategic content, even if they don’t have an audience. But how does one make relevant content? What should advertisements look like, in this new world?

In this book, Vaynerchuk provides detailed answers to these questions and more, revealing the tactics to master modern advertising with strategies you can apply to the moment you’re currently living in.

Slow Productivity - The Lost Art Of Accomplishment Without Burnout (Paperback): Cal Newport Slow Productivity - The Lost Art Of Accomplishment Without Burnout (Paperback)
Cal Newport
R420 R328 Discovery Miles 3 280 Save R92 (22%) Ships in 5 - 10 working days

From the New York Times bestselling author of Digital Minimalism and one of the world's top productivity experts, a groundbreaking philosophy for creating great work at a sustainable pace.

Hustle culture. Burnout. Quiet quitting. Today we're either sacrificing ourselves on the altar of success or we're rejecting the idea of ambition entirely. But it doesn't have to be all or nothing. There is a way to create meaningful work as part of a balanced life, and it's called 'slow productivity'.

Coined by Cal Newport, the bestselling author of Deep Work and Digital Minimalism, slow productivity is a revolutionary philosophy based on three simple principles:
1. Do fewer things.
2. Work at a natural pace.
3. Obsess over quality.

Examining the stories and habits of ancient and modern scientists, philosophers, artists and scholars who worked in this way, Newport reveals just how transformative the slow productivity approach can be to producing a meaningful body of work.

From managing your energy according to the season, to identifying which projects to pursue and which to set aside, to building a schedule that yields maximum output with minimum stress, this timely and essential book will revolutionise how you work, helping you to accomplish great things at a more humane pace.

Recasting Workers' Power - Work And Inequality In The Shadow Of The Digital Age (Paperback): Edward Webster, Lynford Dor Recasting Workers' Power - Work And Inequality In The Shadow Of The Digital Age (Paperback)
Edward Webster, Lynford Dor
R330 R258 Discovery Miles 2 580 Save R72 (22%) Ships in 5 - 10 working days

Drawing on a selection of ethnographic studies of precarious work in Africa, this book discusses globalisation and digitalisation as drivers for structural change and examines the implications for labour. It explores the role of digital technology in new business models and how it can be harnessed for counter mobilisation by the new worker.

Much of the debate on the future of work has focused on responses to technological trends in the Global North, with little evidence on how these trends are impacting work and workers in the Global South.

Drawing on a rich selection of ethnographic studies of precarious work in Africa, this innovative book discusses how globalisation and digitalisation are drivers for structural change and examines their implications for labour. Bringing together global labour studies and inequality studies, it explores the role of digital technology in new business models and how it can be harnessed for counter mobilisation by the new worker.

Strategic Management - Southern African Concepts And Cases (Paperback, 5th Edition): Tienie Ehlers, Kobus Lazenby Strategic Management - Southern African Concepts And Cases (Paperback, 5th Edition)
Tienie Ehlers, Kobus Lazenby
R750 R690 Discovery Miles 6 900 Save R60 (8%) Ships in 7 - 10 working days

Covid-19 has upended the world of work and the need to think differently, plan differently and execute differently is paramount for today’s organisations. Added to this, African countries in general and South Africa in particular are faced with other challenges – infrastructure, corruption, service delivery and an uncertain political environment. Business is increasingly confronted with challenges from external environmental forces and the internal nuances of the southern African context. Our environment is characterised by volatility, uncertainty, complexity and ambiguity, and strategy is of the utmost importance for any organisation to survive and thrive. Strategic management explains the principles and application of the strategic management process that are vital for sustaining successful organisations.

This fifth edition of Strategic management emphasises various relevant and topical strategic challenges (such as corporate governance) and appropriate southern African examples and case studies are used throughout the text to illustrate the latest trends and to support the theory. A cohesion case study of Shoprite Checkers and its strategic choices (such as the Sixty60 concept) runs throughout this book. Key terms, summary questions and answers, relevant websites and recommended reading lists are also provided.

Strategic management: Southern African concepts and cases will be invaluable not only to students of business management, but also to organisations, from corporate organisations with management training programmes to small business ventures struggling to hold their ground in a competitive environment.

The Diary Of A CEO - The 33 Laws Of Business And Life (Paperback): Steven Bartlett The Diary Of A CEO - The 33 Laws Of Business And Life (Paperback)
Steven Bartlett
R420 R279 Discovery Miles 2 790 Save R141 (34%) Ships in 5 - 10 working days

This is not a book about business strategy. Strategy changes like the seasons. This is a book about something much more permanent.

At the very heart of all the success and failure I've been exposed to - both my own entrepreneurial journey and through the thousands of interviews I've conducted on my podcast - are a set of principles that can stand the test of time, apply to any industry, and be used by anyone who is search of building something great or becoming someone great.

These are the fundamental laws that will ensure excellence.

They are rooted in psychology and behavioral science, are based on the wisdom of tens of thousands of people I've surveyed across every continent and age group, and of course, drawn from the conversations I've had on my chart-topping podcast with the world's most successful people.

These laws will work now or in 100 years from now. Are you ready to get started?

Superstar Customer Service - 200+ Customer Service Tips To Help You (Paperback): Basil O'Hagan Superstar Customer Service - 200+ Customer Service Tips To Help You (Paperback)
Basil O'Hagan
R123 Discovery Miles 1 230 Ships in 4 - 8 working days

Make sales! Build loyalty! Boost yoru career!

A must-have guide for all customer facing staff.

Never Waste A Good Crisis - And Other Lessons From Top Business Leaders (Paperback): Carie Maas Never Waste A Good Crisis - And Other Lessons From Top Business Leaders (Paperback)
Carie Maas
R120 R94 Discovery Miles 940 Save R26 (22%) Ships in 5 - 10 working days

Never Waste a Good Crisis was born in the wake of Covid-19. However, the book elaborates on many other challenges that leaders in corporate South Africa have had to deal with – including deeply personal ones.

Is leadership an art? Can you learn it? Can anyone be a leader? Carié Maas asks twenty seasoned leaders what their leadership philosophies are, and their opinions vary as widely as the industries they come from.

The lessons they share from their journeys up the corporate ladder will inspire, encourage and challenge the reader.

The strategic management process - A South African perspective (Paperback, 2nd ed): J.A.A. Lazenby The strategic management process - A South African perspective (Paperback, 2nd ed)
J.A.A. Lazenby
R770 R707 Discovery Miles 7 070 Save R63 (8%) Ships in 7 - 10 working days

The business environment can change at any given time and organisations need to be ready to respond if they want to survive. Strategic management is an important and ongoing process of formulating and implementing strategies that help an organisation position itself optimally and so maintain a competitive advantage that results in profit. It creates harmony between any organisation, big or small, and its environment. The strategic management process: a South African perspective explains strategy in such a way that every reader will understand not only how vital the strategic management process is to any organisation but also exactly what it entails. The strategic management process: a South African perspective follows an understandable and practical approach, making use of numerous figures and "strategy in action" case studies to support the theory. Two important new chapters have been added to this second edition, namely risk management and scenario development, both of which have become increasingly important in today's business environment. Contents are divided into the following four parts: Strategic direction and environmental analysis; Strategy formulation; Strategy implementation; Strategy control and evaluation The strategic management process: a South African perspective is aimed at students in strategic management as well as at organisations, from corporate and public companies with management training programmes to small business ventures that are trying to gain a competitive advantage in a cut-throat environment.

Deliver What You Promise - The Fundamental Building Blocks Of Business (Paperback): Bali Padda Deliver What You Promise - The Fundamental Building Blocks Of Business (Paperback)
Bali Padda
R320 Discovery Miles 3 200 Ships in 12 - 17 working days

Bali Padda is the operations maverick behind LEGO's remarkable turnaround from a business basket-case, struggling to deliver on its orders, to the biggest and most profitable toy brand in the world.

As Chief Operations Officer at LEGO, Bali overhauled the toy company by shaking up its operations and instilling essential business fundamentals. He resolved issues across the supply chain and forged close partnerships between functions. He cut unpopular product lines and diverted the company's attention on hero items. He developed a relentless focus on customer service - of delivering what was promised - and he instituted weekly performance briefings known as the Visual Factory, which ultimately spread throughout the whole organization and transformed culture and performance. LEGO became the largest toy manufacturer in the world, and Bali was honoured with becoming the company's first non-Danish CEO in 2017.

In Deliver What You Promise, Bali distils his methodology at LEGO into ten essential, fundamental lessons. From how to reduce complexity to prizing reliability over agility. Why a business should be treated like a living organism and how to bring everyone together under a shared sense of purpose. On when to use soft and hard managerial skills and the hidden risks of success.

Illustrated by insider stories from LEGO, these are enduring principles that both young starters and established leaders alike need to know and can implement straight away, to deliver on what is promised.

Foundations of Strategy 2e (Paperback, 2nd Edition): R.M. Grant Foundations of Strategy 2e (Paperback, 2nd Edition)
R.M. Grant
R1,469 Discovery Miles 14 690 Ships in 12 - 17 working days

Foundations of Strategy, second edition is a concise text aimed at both undergraduate and Masters students. Written in an accessible style with the needs of these students in mind, the latest edition has a clear, comprehensive approach, underlined by sound theoretical depth. The content has been fully revised and updated to reflect recent developments in the business environment and strategy research. Features of the text include: *10 chapters covering all the topics in a typical one-semester course. * Concise and integrated treatment of strategy implementation focusing on strategy in practice. * Integration of the not-for-profit sector. * Opening and closing chapter case studies covering a range of real-world, global examples. * Featured Example and Case Insight boxes throughout chapters to give an additional dimension to the subject matter. An extensive range of learning and teaching materials accompany this text including instructor manual, case teaching notes, test bank and PowerPoint slides, for instructors. Resources for students include self-test quizzes and glossary flashcards to check understanding. Access the full resources online at www.foundationsofstrategy.com.

Effective Business Communication - Preparing Messages That Communicate (Paperback, 5th Edition): Effective Business Communication - Preparing Messages That Communicate (Paperback, 5th Edition)
R475 R418 Discovery Miles 4 180 Save R57 (12%) Ships in 4 - 8 working days

Modern day organisations are more dependent on communication to achieve success than ever before. Rapid development and greater complexity of communication technologies, and the growing importance and popularity of social media, means that organisations can no longer rely on traditional methods alone to engage in effective business communication. Social media and new communication forms, however, come with their own challenges and pitfalls. Organisations need to carefully and strategically consider the use of these new media as part of their effective communication plan. Effective Business Communication 5th edition builds on traditional communication forms with up-to-date theory. It discusses new communication trends and the changing nature of communication in businesses. This edition illustrates the effective use of various new media sources and their application in the workplace, the challenges of using these media and the appropriate ways in which they can be incorporated into effective business communication practices within the organisation. Effective Business Communication 5th edition provides widespread principles for communicating in the organisational context. The book has support material containing questions, case studies and activities. This edition therefore provides students, lecturers and business communicators with a comprehensive and practical reference guide to communication in the workplace.

Trust & Inspire - How Truly Great Leaders Unleash Greatness In Others (Paperback): Stephen M.R. Covey Trust & Inspire - How Truly Great Leaders Unleash Greatness In Others (Paperback)
Stephen M.R. Covey
R299 Discovery Miles 2 990 Ships in 12 - 17 working days

Bestselling author Sean Covey has made it his mission to understand trust in organizations. In his new breakthrough leadership book Trust and Inspire, Covey shows that though our world has evolved, our style of leadership still has not—but it’s time to change that.

Traditionally, businesses have relied on a “command and control” management style, focusing on rigid hierarchies and compliance from employees. Covey argues we must shift from a “command and control” to a “trust and inspire” leadership model. Trusting and inspiring your team is defined by commitment from both sides, with a focus on effectiveness and fostering a growth mindset. It is based on the belief that employees are creative, collaborative, and full of potential; through trust, you can inspire them to do their best work.

Trust and Inspire is a simple yet radical shift in how business must be done in the 21st century and an expansive, visionary, and inviting guide to the future of leadership.

Strategic logistics management - A supply chain management approach (Paperback, 2nd ed): G. De Villiers, G. Nieman, W. Nieman Strategic logistics management - A supply chain management approach (Paperback, 2nd ed)
G. De Villiers, G. Nieman, W. Nieman 1
R680 R629 Discovery Miles 6 290 Save R51 (7%) Ships in 7 - 10 working days

For many years, procurement, materials management and logistics were regarded as the responsibility of either operations or marketing departments. The late 1980s saw the shift in focus to supply management, and later to supply chain management. Since the early 1990s, the field has become increasingly important to firms as the marketplace has become more and more competitive. Strategic logistics management takes a systematic approach to managing the entire flow of materials, information, services and finance from raw materials suppliers through factories and warehousing, to the end user. Strategic logistics management covers the operational and strategic aspects of all the components of logistics from a supply chain management perspective. It focuses on the integration of all business processes that add value to the customer. The book has been divided into five sections for easy access, with the final one focusing on case studies. Terminology is clearly explained and the main points are illustrated with many practical examples. A new chapter on humanitarian logistics has been provided. Strategic logistics management is aimed at undergraduate studies as well as graduate programmes. It is the only case study-based South African textbook in this field.

Relationship Marketing And Customer Relationship Management (Paperback, 5th Edition): Madele Tait, Mornay Roberts-Lombard Relationship Marketing And Customer Relationship Management (Paperback, 5th Edition)
Madele Tait, Mornay Roberts-Lombard
R389 R343 Discovery Miles 3 430 Save R46 (12%) Ships in 4 - 8 working days

Relationship Marketing and Customer Relationship Management (CRM) have become important tools in securing the survival of businesses in the new millennium by considering both external customers and employees (internal customers). CRM enables businesses to provide excellent realtime customer service through the eff ective use of digital technologies. CRM will evolve to become more aligned to customer management practices both internal and external to the business as well as to embrace Industry 5.0.

Both internal and external customers are increasingly using smart phone devices to engage with organisations, highlighting the importance of digital relationships and technologies. Relationship marketing acknowledges the importance of other stakeholders and the building of relationships with these groups. Relationship Marketing and CRM will therefore have to secure state-of-the-art customer and relationships management strategies delivered to all its customers through the development and implementation of these CRM strategies.

Key topics covered in this book:

  • The nature of Relationship Marketing and Customer Relationship Management
  • Building relationships, including online relationships
  • Service issues in Relationship Marketing and Customer Relationship Management
  • Internal marketing
  • Business-to-business marketing relationships
  • Stakeholders in Relationship Marketing
  • Planning and organising a CRM strategy
  • Implementing Customer Relationship Management (CRM) in an organisation

      This newly updated South African book was written to compliment students at both undergraduate and postgraduate level and is therefore both highly informative and practical in its approach. It will also further inform practising marketers about the complex world of RM and CRM and new developments in the field.

Strategic Management (Paperback, 4th Revised edition): Trevor Amos, Annemarie Davis, Ralph Hamann, Ernst Neuland, Mari Jansen... Strategic Management (Paperback, 4th Revised edition)
Trevor Amos, Annemarie Davis, Ralph Hamann, Ernst Neuland, Mari Jansen Van Rensburg; Edited by …
R599 R554 Discovery Miles 5 540 Save R45 (8%) Ships in 6 - 10 working days

Strategic Management: Towards sustainable strategies in southern Africa covers the key concepts of strategy and shows how these are integrated within the management environment.

The book outlines how South African organisations make use of strategic management principles to make positive and practical changes to their enterprises.

It also provides theory and knowledge that can be applied to the work context to enable career growth and development.

The book is written for senior undergraduate and postgraduate students of management at universities and universities of technology.

Dream Big, Start Small - 1000+ Business Ideas You Can Start Today (Paperback, 2nd Edition): George Foley Dream Big, Start Small - 1000+ Business Ideas You Can Start Today (Paperback, 2nd Edition)
George Foley
R334 Discovery Miles 3 340 In Stock

This book is about a dream to become your own boss and there are more than 1000 opportunities you can set up for anything from only a few hundred Rands.

Also included are more than 100 business ideas for children.

Strategic Marketing - Creating Competitive Advantage (Paperback, 3rd Revised edition): Douglas West, John Ford, Essam Ibrahim Strategic Marketing - Creating Competitive Advantage (Paperback, 3rd Revised edition)
Douglas West, John Ford, Essam Ibrahim
R648 R599 Discovery Miles 5 990 Save R49 (8%) Ships in 6 - 10 working days

The third edition of Strategic Marketing examines the ways in which companies create and sustain their competitive advantage. Utilizing a robust marketing strategy framework, it covers each of the central questions in the popular "WWHD" model: Where are you now? Where do you want to be? How will you get there? Did you get there? This framework provides students with the tools and techniques to assess the role of marketing strategy in an organization, and to evaluate its impact and contribution. This text is accompanied by an Online Resource Centre which provides: For students: Chapter summaries Internet exercises Key themes and further reading Web links For lecturers: Additional case studies Guide to additional case studies Answers to case questions Case analyses and teaching notes PowerPoint slides Test bank Links to video clips on strategic issues

Product and Price Management (Paperback): C.H. Botha, R. Machado Product and Price Management (Paperback)
C.H. Botha, R. Machado
R612 R539 Discovery Miles 5 390 Save R73 (12%) Ships in 4 - 8 working days

In today’s competitive retail environment, where new products are being introduced daily, how do you attract customer attention to your new product, and how do you manage its success? But equally important is the price. Just what is the science of pricing?

Product and Price Management recognises that a product manager needs to maximise the value of a product, oversee all aspects of a product line in order to deliver superior customer satisfaction, and coordinate production with an understanding of the market’s and customers’ needs, while simultaneously providing a long-term competitive advantage for the company. It also focuses on the basics of pricing and conveys the choices and strategies surrounding price in a concise and practical manner. South African examples help illustrate the discussions, and the topics have been updated to reflect the current realities of the markets.

Strategic Management - Principles & Practice (Paperback, 2nd edition): Vinh Chau, Barry Witcher Strategic Management - Principles & Practice (Paperback, 2nd edition)
Vinh Chau, Barry Witcher
R944 R860 Discovery Miles 8 600 Save R84 (9%) In Stock

What purpose does Strategic Management serve in modern businesses? Why do different businesses have different strategies? Is traditional strategic thinking still relevant for today? This dynamic textbook looks at strategy from a local to a global level, and uses real-life examples of businesses and individuals to provide an up-to-date view of Strategic Management in the current economic environment. In this new edition of Strategic Management: Principles and Practice, Barry J. Witcher and Vinh Sum Chau offer a practical and thought-provoking analysis of what Strategic Management is and how it can be put to good use.

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