This fourth edition of Strategic Marketing has been revised and updated to include the latest trends and examples in business. This edition provides a concise and thorough look at the strategic business issues todays managers must cope with.

The focus is on how organisations need to adapt and cope with the demands from the global and local business environment, and in the process better understand their responsibilities their own organisations needs and their own products and other offerings.

Over the years and with all the new developments in the world and technological advances, the four key questions all organisations must answer still remain as follows:

• Where are we now?
• Where do we want to be?
• How will we get there?
• Did we get there?

These questions sound easy and straight forward but it is not as simple as it sounds. It requires a thorough understanding of the organisation and all the elements in the business environment that can and will impact on the business. This edition addresses these questions in an easy to understand and practical manner and covers a range of topics including an analysis of the external business environment, a detailed analysis of customers and competitors, market analysis, analysing the internal environment. There after the focus moves to marketing strategy and metrics which is applicable to organisations and the importance thereof, and added to this is the management of customer experiences and market strategies, and a global view of strategic marketing from the organisation’s perspective.

Public administration comprises two integrated components, namely the political process in terms of which government policy is formulated, and a management process in terms of how this policy must be implemented. The introduction of strategic and performance management systems and procedures in the public sector has become international standard practice, often resulting in a comprehensive redesign of the traditionally bureaucratic legislative framework - strategic management links the government organisation to the community, thus incorporating the actual needs of the community in government's planning, while performance management gears the organisation towards service delivery. Strategic and performance management in the public sector provides an integrated management model for 21st century government organisations. This title is a step-by-step presentation of the strategic and performance management process, starting with government policies and culminating in a comprehensive performance management system. It contains practical examples, activities, relevant legislation boxes and supplementary material for further understanding.

Zibusiso Mkhwanazi’s entrepreneurial journey has taken him from being a digital advertising prodigy to founding South Africa’s largest black-owned advertising agency group. His experiences have led him to believe that anyone has the potential to become a leader.

In this book, Business By Grace – How I Built a World-Changing Advertising Business with R2 000, Zibusiso shares the lessons he’s learned along the way, highlighting that the road to success is never easy. From his early struggles and business breakdowns to his current status as a revered entrepreneur, Zibusiso’s account demonstrates how resilience, tenacity, and his faith have helped him overcome challenges. His story is both inspiring and informative, offering valuable insights for entrepreneurs and business leaders alike.

At its core, the book is a tribute to the South African spirit. It tells the story of a young boy who sold sweets at school and grew up to become one of the country’s most successful business icons.

Business By Grace is a compelling and engaging book, a must-read for anyone seeking inspiration and guidance on their own entrepreneurial path.

The Corporate Governance Handbook best practices is not intended to replace good corporate legislation but to supplement legislation such as the Companies Act. The Companies Act is statutory law whereas corporate governance best practices including govern

Lincoln Mali spent his youth as a student activist fighting the apartheid system. After spending many nights in jail and detention, he reached a turning point and decided to use his knowledge and skills more proactively. He enrolled at Rhodes University to study law. After realising that law wasn’t working for him and neither was his time in Mandela’s government, he decided to go the corporate route and joined Standard Bank. And here was where he thrived.

Most of Mali’s business and leadership lessons were learnt while working for Standard Bank around Africa. He had to overcome imposter syndrome, toxic work environments, transformation issues and learn how to motivate, inspire and lead. And with Mali’s guidance, you can do all that too.

So, are you ready to be inspired?

The New York Times bestselling author of Multipliers investigates the Most Valuable Players of the workplace and explains what makes them so extraordinary, how others can think and act like MVPs, and how leaders can build an entire team of top contributors.

In every organization there are MVPs— those indispensable colleagues who can be counted on in critical situations and who consistently receive high-profile assignments and new opportunities. Whether they are on center stage or work behind the scenes, Managers know who these top players are, understand their worth, and want more of them on their team. But not everyone understands what makes these professionals different from their peers.

In Impact Players, researcher and bestselling author Liz Wiseman reveals the secrets of these stellar professionals who play the game at a higher level. Drawing on insights from managers at top companies, Wiseman explains what the most valuable players are doing differently and why some people get tapped for the most important assignments while other equally smart, capable people struggle to be seen.

Based on a study of 170 top contributors, she identifies five practices that differentiate MVPs:

• Do What’s Useful: MVPs tackle the real problems that need to be solved.
• Take the Lead: When it's unclear who's in charge, MVPs assert themselves.
• Finish Strong: MVPs stick with projects through completion, despite obstacles..
• Ask and Adjust: When the situation changes, MVPs learn and adapt rapidly.
• Make Work Light: MVPs make difficult situations easier for the whole team.

Wiseman makes clear that these practices—and the right mindset—can help any employee contribute at their fullest and shows leaders how they can raise the level of play for everyone on the team and succeed in a fast-paced, competitive world.

The Law of Business Structures provides a comprehensive but simplified treatment of the different types of business structures in South African law. Partnerships, business trusts, close corporations and companies, whether large or small, whether profit-making or non-profit-making, are discussed. This includes modern corporate governance best practices and even an updated analysis of insider trading and market manipulation. The proposed new Companies Amendment Bill of 2021, which was published when this new edition was nearing completion, is also discussed wherever relevant.

In the nine years since the publication of the first edition of The Law of Business Structures, there has been extensive judicial development of many provisions of the Companies Act 71 of 2008. This second edition has been updated to include a discussion and analysis of the leading cases on the subject. Much of the material on this subject, particularly company law, has been updated. The prime, original aim of keeping complex theoretical analysis and debate to a minimum has been retained.

A highlight of this book is that legal doctrines and principles are expounded in a lucid and coherent way and stated, wherever possible, in simple terms.

Are you ready to scale your business but not entirely sure how? Then Jason Goldberg’s book, The Art of Scale, is what you need.

Tailored for scale-ups in the tricky 10 to 200 headcount zone, and catering for the important differences faced by emerging market businesses, this comprehensive guide demystifies the obstacles to scale, the path to scale, the science of scale, and the art of scale, giving you the practical toolkit you need. The Art of Scale distils vast amounts of collective scale-up expertise from a network of seasoned scale-up leaders and coaches, and the top 120 business growth books. It skips the theory and cuts straight to proven principles, leadership models, and actionable tools that successful scale-up leaders use every day.

The book is divided into six parts: Part 1 covers the science of scaling a business; Parts 2 to 6 are playbooks for the five critical disciplines in the ‘Art of Scale’ – Strategy, People, Execution, Money and Scale-Up Leadership. Each chapter offers essential principles, ready-to-use downloadable tools, and handpicked reading recommendations for those craving deeper mastery. With real-world stories woven throughout, this book is an engaging, practical guide that invites you to dive in and immediately start applying what you learn.

Coupled with over 50 free tools and 150 book summaries available online, this scale-up guide is what you need to grow with confidence and clarity, armed with the proven principles and tools you need to turn your vision into reality.

Performance management is, by its very nature, a contentious and emotionally charged topic. Because the lines between management and appraisal are often blurred, performance management tends to get cast in a harsh and negative light, creating anxiety and distrust that defeats the object. Performance management: A contemporary South African perspective examines the practice of performance management in the modern South African workplace and how to balance the positive with its more challenging negative facets.

Performance management: A contemporary South African perspective explores various aspects of performance management systems and processes. It highlights best practice and innovative ideas for implementation that will enable managers, employees and teams to achieve success and improve results. Examples and real-life scenarios provide practical guidelines and applications.

Contents include the following:

• Understanding performance management
• Business strategy and performance
• Creating a high-performance culture
• Performance management process
• Development and implementation of performance management systems
• An overview of performance measurement
• Performance measurement in practice
• Team performance management
• Performance management skills
• Dealing with underperformance
• Performance development
• Rewarding good performance
• Monitoring and evaluation
• The future of performance management in the new world of work

Performance management: A contemporary South African perspective is aimed at senior undergraduate as well as postgraduate students at further and higher education institutions within South Africa. It will also serve as a valuable resource to human resource practitioners and managers.

Principles of Business Management offers an excellent foundation for students who plan to go into management in the private sector, the NGO sector, or intend on becoming entrepreneurs.

The textbook is aimed at entry level Business Management students at universities and universities of technology and is suitable for both commerce and non-commerce courses. It introduces students to the components of organisational management (planning, organising, leading and controlling) and also introduces the different business functions.

From the New York Times bestselling author of Digital Minimalism and one of the world's top productivity experts, a groundbreaking philosophy for creating great work at a sustainable pace.

Hustle culture. Burnout. Quiet quitting. Today we're either sacrificing ourselves on the altar of success or we're rejecting the idea of ambition entirely. But it doesn't have to be all or nothing. There is a way to create meaningful work as part of a balanced life, and it's called 'slow productivity'.

Coined by Cal Newport, the bestselling author of Deep Work and Digital Minimalism, slow productivity is a revolutionary philosophy based on three simple principles:
1. Do fewer things.
2. Work at a natural pace.
3. Obsess over quality.

Examining the stories and habits of ancient and modern scientists, philosophers, artists and scholars who worked in this way, Newport reveals just how transformative the slow productivity approach can be to producing a meaningful body of work.

From managing your energy according to the season, to identifying which projects to pursue and which to set aside, to building a schedule that yields maximum output with minimum stress, this timely and essential book will revolutionise how you work, helping you to accomplish great things at a more humane pace.

Drawing on a selection of ethnographic studies of precarious work in Africa, this book discusses globalisation and digitalisation as drivers for structural change and examines the implications for labour. It explores the role of digital technology in new business models and how it can be harnessed for counter mobilisation by the new worker.

Much of the debate on the future of work has focused on responses to technological trends in the Global North, with little evidence on how these trends are impacting work and workers in the Global South.

Drawing on a rich selection of ethnographic studies of precarious work in Africa, this innovative book discusses how globalisation and digitalisation are drivers for structural change and examines their implications for labour. Bringing together global labour studies and inequality studies, it explores the role of digital technology in new business models and how it can be harnessed for counter mobilisation by the new worker.

Covid-19 has upended the world of work and the need to think differently, plan differently and execute differently is paramount for today’s organisations. Added to this, African countries in general and South Africa in particular are faced with other challenges – infrastructure, corruption, service delivery and an uncertain political environment. Business is increasingly confronted with challenges from external environmental forces and the internal nuances of the southern African context. Our environment is characterised by volatility, uncertainty, complexity and ambiguity, and strategy is of the utmost importance for any organisation to survive and thrive. Strategic management explains the principles and application of the strategic management process that are vital for sustaining successful organisations.

This fifth edition of Strategic management emphasises various relevant and topical strategic challenges (such as corporate governance) and appropriate southern African examples and case studies are used throughout the text to illustrate the latest trends and to support the theory. A cohesion case study of Shoprite Checkers and its strategic choices (such as the Sixty60 concept) runs throughout this book. Key terms, summary questions and answers, relevant websites and recommended reading lists are also provided.

Strategic management: Southern African concepts and cases will be invaluable not only to students of business management, but also to organisations, from corporate organisations with management training programmes to small business ventures struggling to hold their ground in a competitive environment.

Artificial intelligence (AI) is upending life, work, and play as we know it … and it’s only just getting started. The rise of AI is a milestone on par with the discovery of fire, the invention of the wheel, and the creation of the internet. In short, AI is going to change everything. For some, that’s an exciting prospect. For others, it’s terrifying. However you feel about AI, there’s no escaping it, whether you’re in a global metropolis or a farmer in rural KwaZulu-Natal.

Dr Mark Nasila has been watching AI’s ascent for over a decade, studying its effects on everything from agriculture and aviation to healthcare, education, entertainment, crime prevention, energy management, policy creation, finance, and anything in between, and applying them to his role at one of South Africa’s most successful financial institutions, First National Bank, a division of FirstRand Group.

African Artificial Intelligence is a comprehensive and fascinating journey, tracing the rise of AI and its evolution into the emerging technology underpinning all others – from connected devices and smart chatbots to the metaverse. Mark combines unexpected use cases and tales of cutting-edge innovation with a unique and potent argument: harnessing AI to solve Africa’s problems requires embracing it from an African perspective.

African nations can’t afford to simply import AI solutions from afar. Instead, Mark contends, they need to rework, remix, and refine AI so it’s able to meet uniquely African challenges in uniquely African ways, and to take advantage of the once-in-a-generation opportunity AI represents for every industry, sector, and person, everywhere.

Make sales! Build loyalty! Boost yoru career!

A must-have guide for all customer facing staff.

Organization Development and Change provides students with an excellent grounding in the theoretical underpinnings of the subject as well as describing, in practical terms, how behavioural science can be used to develop organizational strategies, structures and processes.

This market-leading text will enrich your students’ understanding and study of organization development, change management and human resources management.

Through clear explanations and an emphasis on real world examples and case studies, this second edition for Europe, South Africa and the Middle East is a comprehensive and engaging text that will teach your students fundamental theories of organization development and encourage your students to apply these to real world situations.

This is not a book about business strategy. Strategy changes like the seasons. This is a book about something much more permanent.

At the very heart of all the success and failure I've been exposed to - both my own entrepreneurial journey and through the thousands of interviews I've conducted on my podcast - are a set of principles that can stand the test of time, apply to any industry, and be used by anyone who is search of building something great or becoming someone great.

These are the fundamental laws that will ensure excellence.

They are rooted in psychology and behavioral science, are based on the wisdom of tens of thousands of people I've surveyed across every continent and age group, and of course, drawn from the conversations I've had on my chart-topping podcast with the world's most successful people.

These laws will work now or in 100 years from now. Are you ready to get started?

Never Waste a Good Crisis was born in the wake of Covid-19. However, the book elaborates on many other challenges that leaders in corporate South Africa have had to deal with – including deeply personal ones.

Is leadership an art? Can you learn it? Can anyone be a leader? Carié Maas asks twenty seasoned leaders what their leadership philosophies are, and their opinions vary as widely as the industries they come from.

The lessons they share from their journeys up the corporate ladder will inspire, encourage and challenge the reader.

Bali Padda is the operations maverick behind LEGO's remarkable turnaround from a business basket-case, struggling to deliver on its orders, to the biggest and most profitable toy brand in the world.

As Chief Operations Officer at LEGO, Bali overhauled the toy company by shaking up its operations and instilling essential business fundamentals. He resolved issues across the supply chain and forged close partnerships between functions. He cut unpopular product lines and diverted the company's attention on hero items. He developed a relentless focus on customer service - of delivering what was promised - and he instituted weekly performance briefings known as the Visual Factory, which ultimately spread throughout the whole organization and transformed culture and performance. LEGO became the largest toy manufacturer in the world, and Bali was honoured with becoming the company's first non-Danish CEO in 2017.

In Deliver What You Promise, Bali distils his methodology at LEGO into ten essential, fundamental lessons. From how to reduce complexity to prizing reliability over agility. Why a business should be treated like a living organism and how to bring everyone together under a shared sense of purpose. On when to use soft and hard managerial skills and the hidden risks of success.

Illustrated by insider stories from LEGO, these are enduring principles that both young starters and established leaders alike need to know and can implement straight away, to deliver on what is promised.

The business environment can change at any given time and organisations need to be ready to respond if they want to survive. Strategic management is an important and ongoing process of formulating and implementing strategies that help an organisation position itself optimally and so maintain a competitive advantage that results in profit. It creates harmony between any organisation, big or small, and its environment. The strategic management process: a South African perspective explains strategy in such a way that every reader will understand not only how vital the strategic management process is to any organisation but also exactly what it entails. The strategic management process: a South African perspective follows an understandable and practical approach, making use of numerous figures and "strategy in action" case studies to support the theory. Two important new chapters have been added to this second edition, namely risk management and scenario development, both of which have become increasingly important in today's business environment. Contents are divided into the following four parts: Strategic direction and environmental analysis; Strategy formulation; Strategy implementation; Strategy control and evaluation The strategic management process: a South African perspective is aimed at students in strategic management as well as at organisations, from corporate and public companies with management training programmes to small business ventures that are trying to gain a competitive advantage in a cut-throat environment.

In our interconnected world, mastering global branding is essential for success. International Brand Management is your comprehensive guide, covering key aspects of international branding to help you navigate the complex global marketplace.

Beginning with brand identity and positioning, the book emphasizes the importance of cultural sensitivity, market research, and strategic alignment in crafting a compelling brand narrative that resonates across diverse cultures. From there, it explores brand architecture, demonstrating how to manage complex brand portfolios while maintaining coherence and synergy.

Brand equity and its value chain are examined, providing insights into measuring brand equity and evaluating the impact of branding investments on financial performance and consumer perceptions. The text also covers brand communication strategies, showcasing how effective communication can amplify brand resonance and foster meaningful engagement with global audiences

Foundations of Strategy, second edition is a concise text aimed at both undergraduate and Masters students. Written in an accessible style with the needs of these students in mind, the latest edition has a clear, comprehensive approach, underlined by sound theoretical depth. The content has been fully revised and updated to reflect recent developments in the business environment and strategy research. Features of the text include: *10 chapters covering all the topics in a typical one-semester course. * Concise and integrated treatment of strategy implementation focusing on strategy in practice. * Integration of the not-for-profit sector. * Opening and closing chapter case studies covering a range of real-world, global examples. * Featured Example and Case Insight boxes throughout chapters to give an additional dimension to the subject matter. An extensive range of learning and teaching materials accompany this text including instructor manual, case teaching notes, test bank and PowerPoint slides, for instructors. Resources for students include self-test quizzes and glossary flashcards to check understanding. Access the full resources online at www.foundationsofstrategy.com.

Bestselling author Sean Covey has made it his mission to understand trust in organizations. In his new breakthrough leadership book Trust and Inspire, Covey shows that though our world has evolved, our style of leadership still has not—but it’s time to change that.

Traditionally, businesses have relied on a “command and control” management style, focusing on rigid hierarchies and compliance from employees. Covey argues we must shift from a “command and control” to a “trust and inspire” leadership model. Trusting and inspiring your team is defined by commitment from both sides, with a focus on effectiveness and fostering a growth mindset. It is based on the belief that employees are creative, collaborative, and full of potential; through trust, you can inspire them to do their best work.

Trust and Inspire is a simple yet radical shift in how business must be done in the 21st century and an expansive, visionary, and inviting guide to the future of leadership.

For many years, procurement, materials management and logistics were regarded as the responsibility of either operations or marketing departments. The late 1980s saw the shift in focus to supply management, and later to supply chain management. Since the early 1990s, the field has become increasingly important to firms as the marketplace has become more and more competitive. Strategic logistics management takes a systematic approach to managing the entire flow of materials, information, services and finance from raw materials suppliers through factories and warehousing, to the end user. Strategic logistics management covers the operational and strategic aspects of all the components of logistics from a supply chain management perspective. It focuses on the integration of all business processes that add value to the customer. The book has been divided into five sections for easy access, with the final one focusing on case studies. Terminology is clearly explained and the main points are illustrated with many practical examples. A new chapter on humanitarian logistics has been provided. Strategic logistics management is aimed at undergraduate studies as well as graduate programmes. It is the only case study-based South African textbook in this field.

Modern day organisations are more dependent on communication to achieve success than ever before. Rapid development and greater complexity of communication technologies, and the growing importance and popularity of social media, means that organisations can no longer rely on traditional methods alone to engage in effective business communication. Social media and new communication forms, however, come with their own challenges and pitfalls. Organisations need to carefully and strategically consider the use of these new media as part of their effective communication plan. Effective Business Communication 5th edition builds on traditional communication forms with up-to-date theory. It discusses new communication trends and the changing nature of communication in businesses. This edition illustrates the effective use of various new media sources and their application in the workplace, the challenges of using these media and the appropriate ways in which they can be incorporated into effective business communication practices within the organisation. Effective Business Communication 5th edition provides widespread principles for communicating in the organisational context. The book has support material containing questions, case studies and activities. This edition therefore provides students, lecturers and business communicators with a comprehensive and practical reference guide to communication in the workplace.