Words are everywhere in the museum. Amidst all the visual exhibits, and in many non-exhibition areas, swarm a host of words, talking to a vast swath of people in ways that visuals cannot. Signage at the information desk, brochures, exhibition videos, guided tours, membership materials, apps, and store labels: in a multi-screen world, where information explodes in every corner of the field of vision, clarity comes from the presence of words among the feast of visuals, helping contemporary audiences feel at home. Research bears out the need for a range of learning tools and it s not just visitors who benefit from verbal cues; donors, educators, community partners, and volunteers will all engage more effectively with the museum that explains its brand mission with good writing. Whether written by administrators, staffers, freelancers, or interns, words are delivered by people in your museums with the knowledge, to be interpreted by strangers. Your story is told everywhere, and with each narration it reinforces your brand; hopefully every single word reflects your brand. If you ever wished for a good writer, right on staff, ready to take on project, major or routine, here s the help you re looking for. Each chapter tells how to put into words the stories you need to tell: .Annual reports .Blogs .Brochures .Exhibition videos .Guided tour scripts .Collateral programming talks .Marketing plans .Proposals to community partners .Public Relations releases .Social Media .Solicitation letters .Surveys .Volunteer communications .Website Writing for Museums will help all staff who write better --- and result in clearer communication with and education for --- all your visitors."

Hopscotch is a six-level primary series that follows an accessible, traditional, easy-to-teach methodology with a speaking and listening focus in the early levels and reading and writing introduced explicitly from Level 3 onwards. Filled with engaging National Geographic photographs and content that captures the imagination of young learner, Hopscotch introduces language and skills through a fun and friendly cast of main characters - a boy, girl, crocodile, parrot and bear!

A guide to the modes and methods of Creative Writing research, designed to be invaluable to university staff and students in formulating research ideas, and in selecting appropriate strategies. Creative writing researchers from around the globe offer a selection of models that readers can explore and on which they can build.

IF YOU'RE TIRED OF REJECTION, THIS IS THE BOOK FOR YOU.

Whether you are a novice writer or a veteran who has already had your work published, rejection is often a frustrating reality. Literary agents and editors receive and reject hundreds of manuscripts each month. While it's the job of these publishing professionals to be discriminating, it's the job of the writer to produce a manuscript that immediately stands out among the vast competition. And those outstanding qualities, says New York literary agent Noah Lukeman, have to be apparent from the first five pages.

The First Five Pages reveals the necessary elements of good writing, whether it be fiction, nonfiction, journalism, or poetry, and points out errors to be avoided, such as

* A weak opening hook
* Overuse of adjectives and adverbs
* Flat or forced metaphors or similes
* Melodramatic, commonplace or confusing dialogue
* Undeveloped characterizations and lifeless settings
* Uneven pacing and lack of progression

With exercises at the end of each chapter, this invaluable reference will allow novelists, journalists, poets and screenwriters alike to improve their technique as they learn to eliminate even the most subtle mistakes that are cause for rejection. The First Five Pages will help writers at every stage take their art to a higher -- and more successful -- level.

On October 9-12, 1996, over 400 scholars, researchers, and teachers gathered at the University of Louisville for the first Thomas R. Watson Conference in Rhetoric and Composition. History, Reflection, and Narrative combines oral histories and reflections collected from the featured speakers at the Conference-scholars, teachers, and researchers whose work has been among the most influential in composition's development-with critical perspectives on the period from 1963 to 1983 by another generation of scholars, many of whom will play an important role in defining composition's future. This book offers an important contribution to our ongoing understanding of how composition came to be the profession it is, how the present builds on the past, and how the present may challenge the future.

Originally published in 1916. The author was Professor of English Literature at Cambridge University. Contents Include: The Practice of Writing Difference Between Prose and Verse Interlude on Jargon Some Principles Reaffirmed The Lineage of English Literature English Literature in Our Universities On Writing Style Capital Difficulty of Prose and Verse. Etc. Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. Home Farm Books are republishing these classic works in affordable, high quality, modern editions, using the original text and artwork

The world is an amazing place. Get up close with Look, a seven-level series for young learners of English. See something real with amazing photography, authentic stories and video, and inspiring National Geographic Explorers. Help learners make connections in English between their lives and the world they live in through high-interest, global topics that encourage them to learn and express themselves. With short, fresh lessons that excite students and make teaching a joy, Look gives young learners the core language, balanced skills foundation and confidence-boosting exam support they need to use English successfully in the 21st century.

"My Odyssey: Stories, Poems, and Verse" began simply with a high school classroom assignment to write a short story. Author Joseph Kennedy had no idea what to write; he was prepared to fail instantly. Ultimately, however, he succeeded-so much so that his short story was published in his high school's collection of writings for that year. Thus began his interest in writing as a way to chronicle his thoughts and ideas. This collection is organized chronologically, following the growth of his creative voice as it develops through his odyssey. His growth, change, and adaptation are both obvious and subtle-from the sad "Elegy to Mama Cass" to the quiet elegance of a January thunderstorm in "January Noon," his voice resonates with strength and vibrancy. "Elegy to Mama Cass This morning I am mourning the death of Cass Elliot Who died choking on a ham sandwich, An Epicurean delight; she excelled in the art of eating. Now by her own hand, the maid, goodly stuffed, Lies still with a smile beamin' As the cortege intones strains of "California Dreamin'." John, Michelle, Denny, all who earned a penny With her on Creeque Alley now wish her bon voyage And happiness to death's rally."