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Books > Business & Economics > Business & management > General
Advances in Urban Engineering and Management Science contains the
selected papers resulting from the 2022 3rd International
Conference on Urban Engineering and Management Science (ICUEMS
2022). Covering a wide range of topics, the Proceedings of ICUEMS
2022 presents the latest developments in: (i) Architecture and
Urban Planning (Architectural design and its theory, Urban planning
and design, Building technology science, Urban protection and
regeneration, Urban development strategy, Ecological construction
and intelligent control, Sustainable infrastructure); (ii)
Logistics and supply chain management (Warehousing and
distribution, Logistics outsourcing, Logistics automation,
Production and material flow, Supply chain management technology,
Supply chain risk management, Global service supply chain
management, Supply Chain Planning and Inventory Management,
Coordination and collaboration of supply chain networks, Governance
and regulatory aspects affecting supply chain management); (iii)
Urban traffic management (Smart grid management, Belt and Road
Development, Intelligent traffic analysis and planning management,
Big data and transportation management). The Proceedings of ICUEMS
2022 will be useful to professionals, academics, and Ph.D. students
interested in the above-mentioned fields. Emphasis was put on basic
methodologies, scientific development and engineering applications.
ICUEMS 2022 is to provide a platform for experts, scholars,
engineers and technical researchers engaged in the related fields
of urban engineering management to share scientific research
achievements and cutting-edge technologies, understand academic
development trends, broaden research ideas, strengthen academic
research and discussion, and promote the industrialization
cooperation of academic achievements. Experts, scholars, business
people and other relevant personnel from universities and research
institutions at home and abroad are cordially invited to attend and
exchange.
Imagine if you could see the playbook that returned a struggling
tech empire to the top of the tech leaderboard. The Microsoft Story
will help you understand and adopt the competitive strategies,
workplace culture, and daily business practices that enabled the
tech company to once again become a leading tech innovator. It
wasn't so long ago that Microsoft and its Windows operating system
dominated the tech industry so much so that they faced antitrust
charges for what was perceived by many to be predatory,
monopolistic practices. Less than a decade later, the tide had
turned and Microsoft lost its dominance in the personal tech
marketplace amidst the launch of the iPhone, the rise of Google,
and the cloud computing phenomenon. But, now, Microsoft is back on
top. The company's value is soaring and once again Microsoft is
being recognized as a tech leader once again. What changed? Since
Satya Nadella took over as CEO, the company has gone through
significant changes. The company culture has become one of
creativity and innovation, no longer requiring that all products
revolve around Windows. The company has reevaluated their business
lines, getting rid of underperforming initiatives such as
smartphones, and focused on the area of growth where the company
excelled:the cloud. Through the story of Microsoft, you'll learn:
How to build a nimble company culture that supports innovation and
growth. How to return a forgotten brand to the spotlight. How to
recognize and build upon successful business lines, while letting
go of underperforming initiatives. When to change the entire way
you do business. And much, much more.
Learn how to design and develop robotic process automation
solutions with Blue Prism to perform important tasks that enable
value creation in your work Key Features Develop robots with Blue
Prism Automate your work processes with Blue Prism Learn basic
skills required to train a robot for process automation Book
DescriptionRobotic process automation is a form of business process
automation where user-configured robots can emulate the actions of
users. Blue Prism is a pioneer of robotic process automation
software, and this book gives you a solid foundation to programming
robots with Blue Prism. If you've been tasked with automating work
processes, but don't know where to start, this is the book for you!
You begin with the business case for robotic process automation,
and then move to implementation techniques with the leading
software for enterprise automation, Blue Prism. You will become
familiar with the Blue Prism Studio by creating your first process.
You will build upon this by adding pages, data items, blocks,
collections, and loops. You will build more complex processes by
learning about actions, decisions, choices, and calculations. You
will move on to teach your robot to interact with applications such
as Internet Explorer. This can be used for spying elements that
identify what your robot needs to interact with on the screen. You
will build the logic behind a business objects by using read,
write, and wait stages. You will then enable your robot to read and
write to Excel and CSV files. This will finally lead you to train
your robot to read and send emails in Outlook. You will learn about
the Control Room, where you will practice adding items to a queue,
processing the items and updating the work status. Towards the end
of this book you will also teach your robot to handle errors and
deal with exceptions. The book concludes with tips and coding best
practices for Blue Prism. What you will learn Learn why and when to
introduce robotic automation into your business processes Work with
Blue Prism Studio Create automation processes in Blue Prism Make
use of decisions and choices in your robots Use UI Automation mode,
HTML mode, Region mode, and spying Learn how to raise exceptions
Get the robot to deal with errors Learn Blue Prism coding best
practices Who this book is forThe book is aimed at end users such
as citizen developers who create business processes, but may not
have the basic programming skills required to train a robot. No
experience of BluePrism is required.
This Revision Workbook delivers hassle-free question practice,
covering one topic per page and avoiding lengthy set up time. *
Builds students' confidence with guided practice questions, before
moving onto unguided questions and practice tests. * With
one-to-one page correspondence between the Workbook and the
Revision Guide, this hugely popular Revision series offers the best
value available for BTEC learners. Available for: * BTEC Firsts in
Business Units 2 and 9.
Because space is not homogenous, economic activities occur in
different locations. Understanding the reasons behind this and
understanding exactly how industries are spatially organized is the
central theme of this book. Industrial Location Economics discusses
different aspects of industrial location behaviour from a variety
of theoretical and empirical perspectives. Each of the analytical
traditions provides insights into the nature of industrial location
behaviour and the factors which can influence it. The authors,
internationally renowned scholars from around the world, detail the
issues and characteristics surrounding spatial economic behaviour.
Classical approaches to location analysis are compared and
contrasted with more recent approaches in order to highlight common
analytical themes and the strengths and limitations of each
approach. The arguments are extended to cover questions of
industrial clustering and the growth and development of cities.
Finally the organization, technology and location
inter-relationships associated with multinational firms are
discussed, in order to provide insights into the relationship
between investment patterns and geography. The theoretical
approaches are discussed empirically using a range of case studies
drawn from many different industries throughout the world. The
general theme which runs throughout the book is that successful
industrial location analysis depends on both the nature of the
location questions to be addressed and on the appropriate choice of
analytical methodology. A uniquely broad range of different
analytical approaches are integrated in this book, ensuring it will
be accessible and highly valuable to academics interested in
economics, management and geography, as well as students and
scholars of economic geography, urban and regional economics, and
regional planning.
The 12th edition of International Management: Culture, Strategy,
and Behavior takes a user-friendly, well-balanced approach in
covering all the critical dimensions and the interdependencies
between them. This edition covers environment and OB/HRM over three
chapters each, along with Culture and Strategy getting their own
four chapters. The text also emphasizes a balance of research and
application. The 12th edition has been updated to reflect how the
COVID-19 pandemic has challenged the fundamental assumptions about
how international business is conducted. The authors also
incorporated coverage of emerging markets that are facing a high
level of stress and how the development of new technology, such as
artificial intelligence and robotics, will result in fundamental
changes to the global job market. This edition also marks the
addition of a new author, Ajai Gaur, a Professor of Strategy and
International Business at Rutgers University. Ajai brings subject
expertise in global business strategy, emerging markets,
institutions, and a range of other topics. He also has deep ties
and links to East and South Asia and helps to further "globalize"
the book.
Order your copy now! Designed for hassle-free, independent study
and priced to meet both your and your students' budgets, this
combined Revision Guide and Workbook is the smart choice for those
revising for Edexcel AS/A level Business and includes: A FREE
online edition One-topic-per-page format 'Now Try This' practice
questions on topic pages Exam skills pages including Worked
examples with exemplar answers Exam-style practice pages with
practice questions in the style of the exams Guided support and
hints providing additional scaffolding, to help avoid common
pitfalls Full set of practice papers written to match the
specification exactly
Cal Newport's clearly-written manifesto flies in the face of
conventional wisdom by suggesting that it should be a person's
talent and skill - and not necessarily their passion - that
determines their career path. Newport, who graduated from Dartmouth
College (Phi Beta Kappa) and earned a PhD. from MIT, contends that
trying to find what drives us, instead of focusing on areas in
which we naturally excel, is ultimately harmful and frustrating to
job seekers. The title is a direct quote from comedian Steve Martin
who, when once asked why he was successful in his career,
immediately replied: "Be so good they can't ignore you" and that's
the main basis for Newport's book. Skill and ability trump passion.
Inspired by former Apple CEO Steve Jobs' famous Stanford University
commencement speech in which Jobs urges idealistic grads to chase
their dreams, Newport takes issue with that advice, claiming that
not only is thsi advice Pollyannish, but that Jobs himself never
followed his own advice. From there, Newport presents compelling
scientific and contemporary case study evidence that the key to
one's career success is to find out what you do well, where you
have built up your 'career capital,' and then to put all of your
efforts into that direction.
Because space is not homogenous, economic activities occur in
different locations. Understanding the reasons behind this and
understanding exactly how industries are spatially organized is the
central theme of this book. Industrial Location Economics discusses
different aspects of industrial location behaviour from a variety
of theoretical and empirical perspectives. Each of the analytical
traditions provides insights into the nature of industrial location
behaviour and the factors which can influence it. The authors,
internationally renowned scholars from around the world, detail the
issues and characteristics surrounding spatial economic behaviour.
Classical approaches to location analysis are compared and
contrasted with more recent approaches in order to highlight common
analytical themes and the strengths and limitations of each
approach. The arguments are extended to cover questions of
industrial clustering and the growth and development of cities.
Finally the organization, technology and location
inter-relationships associated with multinational firms are
discussed, in order to provide insights into the relationship
between investment patterns and geography. The theoretical
approaches are discussed empirically using a range of case studies
drawn from many different industries throughout the world. The
general theme which runs throughout the book is that successful
industrial location analysis depends on both the nature of the
location questions to be addressed and on the appropriate choice of
analytical methodology. A uniquely broad range of different
analytical approaches are integrated in this book, ensuring it will
be accessible and highly valuable to academics interested in
economics, management and geography, as well as students and
scholars of economic geography, urban and regional economics, and
regional planning.
This provocative book challenges traditional tenets about
behavioral regulation in society as well as in business. Verner
Petersen asserts that attempts to solve ethical problems by
creating explicit guidelines, codes and rules discourage individual
reflection and responsibility. Likewise, attempts to put important
aspects of human life into tabular form, by devising schemes for
counting everything that matters, have serious flaws, leading to
further erosion of individual responsibility and insight. This book
stresses the importance of tacit knowledge, ineffable values and a
shared social grammar, as the foundation for individual
responsibility and ethical awareness. It shows how the moral fabric
of societies may be inculcated, changed and kept alive through
individual decisions and actions. Based upon these ideas he argues
that the open-endedness of self-regulation is the only viable
alternative to modern bureaucratic attempts to regulate and control
behavior. Instead of explicit regulation from the outside, putting
a leash on a straining economic logic, it argues that this logic
can be contained by the self-regulation of business and the
responsible entrepreneurship of individual decision-makers. To make
this possible Petersen presents a new view of leadership. He shows
how spirited leadership can give direction, sense and latitude to
employees, and asserts the importance of tacit knowledge and
ineffable values for achieving coherence and unity of purpose.
Scholars and students interested in management, leadership and
ethics will find this well-argued volume intriguing and convincing
as will business practitioners, HR professionals and those
concerned with public regulation.
Leadership: Enhancing the Lessons of Experience, 10e, now consists
of 18 chapters, four of which cover specific leadership skills and
qualities covered in each of the book's four sections. Hughes,
Ginnett, and Curphy draw upon three different types of literature -
empirical studies; interesting anecdotes, stories, and findings;
and leadership skills - to create a text that is personally
relevant, interesting, and scholarly. The authors' unique quest for
a careful balancing act of leadership materials helps students
apply theory and research to their real-life experiences. The 10th
edition has been thoroughly updated in virtually every chapter,
including new content specific to how leaders respond to crisis
(related to the pandemic).
Introduction to Business Analytics recognizes that students need to
develop the skills to ask the right questions, learn to use common
workplace tools (such as Excel (R), Tableau (R), and Power BI (R))
to examine and analyze data, and interpret results accurately and
effectively to make business decisions. Richardson 1e provides a
framework for developing a business analytics mindset called the
SOAR analytics model which is composed of four steps- Specify the
question, Obtain the data, analyze the data, and report the
results. This model is used throughout the text in conjunction with
the various types of data analysis that analysts need to perform.
The lab activities, which appear at the end of each chapter, follow
this framework to reinforce the analytical process. A capstone in
the final chapter provides three projects that apply the complete
SOAR model.
As a young man, Ed Catmull had a dream: to make the world's first
computer-animated movie. He nurtured that dream first as a Ph.D.
student at the University of Utah, where many computer science
pioneers got their start, and then forged an early partnership with
George Lucas that led, indirectly, to his founding Pixar with Steve
Jobs and John Lasseter in 1986. Nine years later and against all
odds, Toy Story was released, changing animation forever. Since
then, Pixar has dominated the world of animation, producing such
beloved films as Monsters, Inc., Finding Nemo, The Incredibles, Up,
and WALL-E, which have gone on to set box-office records and garner
twenty-seven Academy Awards. The joyousness of the storytelling,
the inventive plots, the emotional authenticity: In some ways,
Pixar movies are an object lesson in what creativity really is.
Now, in this book, Catmull reveals the ideals and techniques, honed
over years, that have made Pixar so widely admired-and so
profitable. Creativity, Inc. is a book for managers who want to
lead their employees to new heights, a manual for anyone who
strives for originality, and the first-ever, all-access trip into
the nerve center of Pixar Animation Studios-into the story
meetings, the postmortems, and the 'Braintrust' sessions where art
is born. It is, at heart, a book about how to build and sustain a
creative culture-but it is also, as Pixar co-founder and president
Ed Catmull writes, 'an expression of the ideas that I believe make
the best in us possible.'
The new edition of the book readers call the bible for advertising
The sixth edition of Hey Whipple, Squeeze This offers a new take on
the rapidly evolving industry of creative advertising.
Creativity--while critical--is no longer enough to succeed.
Updating all the classic creativity training from the first five
editions, this updated version now provides the necessary tools to
navigate the field's changing technical and social media
landscapes. From learning how to tell brand stories to creating
content for Instagram, YouTube, and TikTok, Whipple will help
sharpen your writing chops, enhance your creativity, and raise the
level of your work whether you're new to the business or a
practicing professional. In this fully updated edition, you'll
explore: How to employ the traditional concepting techniques
today's creatives use, as well as new developments in applied
creativity and inquiry-based innovation. How to use emerging
technologies and the different technical structures of social media
platforms to bring brand stories to life. How to go 180 against
common sense for ideas that have the potential of becoming viral.
How to create the kind of portfolio that will get you a job in the
industry.
AUDIBLE EDITOR'S PICK A paradigm-shifting study of neurodivergent
women-those with ADHD, autism, synesthesia, high sensitivity, and
sensory processing disorder-exploring why these traits are
overlooked in women and how society benefits from allowing their
unique strengths to flourish. As a successful Harvard and
Berkeley-educated writer, entrepreneur, and devoted mother, Jenara
Nerenberg was shocked to discover that her "symptoms"--only ever
labeled as anxiety-- were considered autistic and ADHD. Being a
journalist, she dove into the research and uncovered
neurodiversity-a framework that moves away from pathologizing
"abnormal" versus "normal" brains and instead recognizes the vast
diversity of our mental makeups. When it comes to women, sensory
processing differences are often overlooked, masked, or mistaken
for something else entirely. Between a flawed system that focuses
on diagnosing younger, male populations, and the fact that girls
are conditioned from a young age to blend in and conform to gender
expectations, women often don't learn about their neurological
differences until they are adults, if at all. As a result,
potentially millions live with undiagnosed or misdiagnosed
neurodivergences, and the misidentification leads to depression,
anxiety, low self-esteem, and shame. Meanwhile, we all miss out on
the gifts their neurodivergent minds have to offer. Divergent Mind
is a long-overdue, much-needed answer for women who have a deep
sense that they are "different." Sharing real stories from women
with high sensitivity, ADHD, autism, misophonia, dyslexia, SPD and
more, Nerenberg explores how these brain variances present
differently in women and dispels widely-held misconceptions (for
example, it's not that autistic people lack sensitivity and
empathy, they have an overwhelming excess of it). Nerenberg also
offers us a path forward, describing practical changes in how we
communicate, how we design our surroundings, and how we can better
support divergent minds. When we allow our wide variety of brain
makeups to flourish, we create a better tomorrow for us all.
The shift from managerial capitalism to investor capitalism,
dominated by the finance industry and finance capital accumulation,
is jointly caused by a variety of institutional, legal, political,
and ideological changes, beginning with the 1970s' down-turn of the
global economy. This book traces how the incorporation of
businesses within the realm of the state leads to both certain
benefits, characteristic of competitive capitalism, and to the
emergence of new corporate governance problems. Contrasting
economic, legal, and managerial views of corporate governance
practices in contemporary capitalism, the author examines how
corporate governance has been understood and advocated differently
during the New Deal era, the post-World War II economic boom, and
after 1980 in the era of free-market advocacy. Covering the theory
of the firm from the New Deal era until the post-2008 financial
crisis, the book connects contemporary theories with their original
legal roots, demonstrating inconsistencies in contemporary
understanding. It also points at the differences between legal
theory and neoclassical economic theory regarding the theory of the
firm. The book examines how the entrenchment of shareholder welfare
governance turns a blind eye to legal theory and corporate law,
leading to theoretical inconsistencies and practical concerns, and
criticises the agency theory argument in favour of unrestricted
shareholder welfare governance. A comprehensive review of the
literature on corporate governance, both in legal theory and in
economics and management studies is included. This enlightening and
informative book is essential reading for corporate governance
scholars, management studies researchers, legal theorists and
business historians.
Business Analytics: Communicating with Numbers was written from the
ground up to prepare students to understand, manage, and visualize
the data, apply the appropriate tools, and communicate the findings
and their relevance. Unlike other texts that simply repackage
statistics and traditional operations research topics, this text
seamlessly threads the topics of data wrangling, descriptive
analytics, predictive analytics, and prescriptive analytics into a
cohesive whole. It provides a holistic analytics process, including
dealing with real life data that are not necessarily 'clean' and/or
'small' and stresses the importance of effectively communicating
findings by including features such as a synopsis (a short writing
sample) and a sample report (a longer writing sample) in every
chapter. These features help students develop skills in
articulating the business value of analytics by communicating
insights gained from a non-technical standpoint.
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