Entrepreneurs--and entrepreneurial companies--live or die by the quality of their plans and proposals. Whether it's to get funding for a new product line or business from a client, writing hard-hitting prose that answers essential questions and makes specific requests is an indispensable skill. Entrepreneur, ad man, and writing teacher Dennis Chambers shows how entrepreneurs can persuade people, through skillful writing, to pony up capital or contracts. This ability--which can be learned--is rare in today's media-saturated world. But it counts more than ever if an entrepreneur wants to make it over the magical "five-year" hump and on into lasting business success. Numerous examples and exercises ensure that entrepreneurs understand how the writing game is played--and that they play it well. Unfortunately, most don't play this game well. Most business writers mistakenly believe their task is to inform. They write to fill an information gap or to update the reader on a particular project. Or they write about what's important to them. What these writers do not take into account is that the speed of today's work world has reached overdrive. The typical reader simply doesn't have time to ponder dense, poorly organized information and intuit the appropriate action. And readers don't give a hoot about what's important to the writer--they want to know what's in it for themselves. Business writers need to use all the tools at their command to persuade, inspire action, and in general move a project forward. This book is about how to be persuasive in two key skills in business: writing proposals and writing business plans. Step by step, Dennis Chambers illustrates the techniques of effectivebusiness writing, with numerous examples throughout. Whether the objective is to secure financing from an investor, lay out a marketing strategy, or secure a large contract, getting results requires crafting an effective structure for the proposal, and using words that sell. Chambers is an able guide in saving entrepreneurs time and undue effort while reaching the goal of long-term business success. Besides expert advice and insights, the book includes: *Examples and practical guidance, all geared toward the entrepreneur/small business owner. *Exercises, templates, cases, glossary, and model letters and plans.

It's tough to be an employee in today's job market. You are expected to keep yourself organized and focused on your work while meeting deadlines, communicating effectively, dealing with difficult people, getting along with co-workers, making your boss happy, and also having enough time at the end of the day to focus on your personal life too. It is enough to drive anyone mad.

Employees want to feel useful, appreciated, challenged, and have opportunities for advancement. Companies want employees who are organized, efficient, reliable, effective, and team-oriented. They even pay large sums of money for various training programs in each of these topics. This book was created to bridge that gap and offer a comprehensive training tool for employees to learn all of the skills their employer wants them to know so that those employees can be happier, more fulfilled, and more successful in the process.

What is your Company's Online Reputation? If you want proof that business communication has changed forever, just type your company's name into a search engine like Google or Yahoo and behold its online reputation. The results are frequently jarring because instead of finding brand messages carefully crafted by those on your payroll, most executives find a mishmash of content created by those who aren't--new influencers who are using New Media technologies to share their thoughts about your products and services. If you want to learn how to monitor and manage your online reputation, if you'd like to know how to properly influence these new influencers, if you'd like to hire employees who are well equipped to work in our new online world, you need to Read This First. You will learn: *Why you can no longer control your brand and why you shouldn't try. *Low cost, low risk, step-by-step methods to bring New Media into your organization. *How to use free, web-based tools to increase employee productivity while enhancing your company's online reputation. *How New Media is the most measurable medium in the history of corporate communications. *Case studies of real companies, big and small, using Social Media.

Companies spend incredible amounts of energy and treasure trying to bring new customers in the front door, only to watch them walk right out the back because they feel unimpressed, dissatisfied, or even insulted by the terrible service they receive.

"Spoil 'em Rotten," and close that back door! Keep every customer you ever earn by treating them so well, they'll fight to stay with you. Turn your delighted customers into your most powerful sales force, as they brag about how well you treat them to their friends, colleagues, even strangers on the street.

When Candice is assigned to write a paper on one remarkable company, she chooses Walsh's Supermarkets-and its inspirational owner, Mr. Walsh, takes her under his wing to share sixty of his Best Practices and the compelling philosophy behind them. Written in an entertaining and easy-to-read style, "Spoil 'em Rotten"! is a must for anyone who ever interacts with the customer.

For business people looking to get results and up their income, this book divulges no-nonsense strategies that can turn anyone into a powerful speaker who can overcome challenges and influence the right listeners. In today's high-tech world, there are more ways than ever before to communicate: email, text messaging, voicemails, blogs, tweets, video conference calls, and remote meetings. But one thing is still exactly the same as in the old days: there are effective and ineffective ways to express yourself. All business professionals need to know how to communicate clearly, concisely, and passionately if they want their intended message to impact others. Shut Up and Say Something shows readers how to convincingly communicate their expertise in any business situation. This book demonstrates how to condense complicated concepts, minimize communication mistakes, avoid misinterpretation, convey vision, and quickly influence decision makers. Strategies for expressing yourself succinctly and clearly, dodging "loaded" questions, thinking fast on your feet, humanizing inscrutable information, and using humor to engage an audience are examples of the topics covered. The importance of prioritizing outcomes is emphasized throughout the book. Provides hands-on, easy-to-use tools to help anyone improve their business communication skills Contains original heartwarming stories, examples, and lessons learned from the author's 20-year career in television news, a run for political office, and advising some of the nation's biggest companies Every chapter contains topical session examples, stories, "Coaching Notes," "Quick Fixes," and subject-related quotes The index helps readers easily locate specific topics and references to key terms

" The Corporate Security Professional's Handbook on Terrorism " is a professional reference that clarifies the difference between terrorism against corporations and their assets, versus terrorism against government assets. It addresses the existing misconceptions regarding how terrorism does or does not affect corporations, and provides security professionals and business executives with a better understanding of how terrorism may impact them.
Consisting three sections, Section I provides an explanation of what terrorism is, its history, who engages in it, and why. Section II focuses on helping the security professional develop and implement an effective anti-terrorism program in order to better protect the employees and assets of the corporation. Section III discusses the future as it relates to the likelihood of having to deal with terrorism.
The book provides the reader with a practitioner s guide, augmented by a historical assessment of terrorism and its impact to corporations, enabling them to immediately put in place useful security processes and methods to protect their corporate interests against potential acts of terror. This is guide is an essential tool for preparing security professionals and company executives to operate in an increasingly hostile global business environment.
- Features case studies involving acts of terror perpetrated against corporate interests
- Provides coverage of the growing business practice of outsourcing security
- Remains practical and straightforward in offering strategies on physically securing premises, determining risk, protecting employees, and implementing emergency planning"

Understand what mentoring really is and how to do it well The Mentoring Manual is based on methods developed - and proven - in business, this highly practical book will show you how mentoring works, take you step-by-step through everything you need to know and do, and show you how both parties can get the best from the relationship. Get the most from mentoring: help your mentee, develop your skills and make a positive difference.