This book analyzes the economics of the food industry at every stage between the farm gate and the kitchen counter. Central to the text are agricultural marketing problems such as the allocation of production between competing products (such as fresh and frozen markets), spatial competition, interregional trade, optimal storage, and price discrimination. Topics covered will be useful to students who expect to have careers such as food processing management, food sector buying or selling, restaurant management, supermarket management, marketing/advertising, risk management, and product development. The focus is on real world-relevant skills and examples and on intuition and economic understanding above mathematical sophistication, although the text does draw on the nuances of modern economic theory.

Food is one of the most fundamental elements of culture and a significant marker of regional and ethnic identity. It encompasses many other elements of cultural heritage beyond the physical ingredients required for its production. These include folklore, religion, language, familial bonds, social structures, environmental determinism, celebrations and ceremonies, landscapes, culinary routes, smells, and tastes, to name but a few. However, despite all that is known about foodways and cuisine from hospitality, gastronomical, supply chain and agricultural perspectives, there still remains a dearth of consolidated research on the wide diversity of food and its heritage attributes and contexts. This edited volume aims to fill this void by consolidating into a single volume what is known about cuisines and foodways from a heritage perspective and to examine and challenge the existing paradigms, concepts and practices related to gastronomic practices, intergenerational traditions, sustainable agriculture, indigenous rituals, immigrant stories and many more heritage elements as they pertain to comestible cuisines and practices. The book takes a global and thematic approach in examining heritage cuisines from a wide range of perspectives, including agriculture, hunting and gathering, migration, ethnic identity and place, nationalism, sustainability, colonialism, food diversity, religion, place making, festivals, and contemporary movements and trends. All chapters are rich in empirical examples but steady and sound in conceptual depth. This book offers new insight and understanding of the heritage implications of cuisines and foodways. The multidisciplinary nature of the content will appeal to a broad academic audience in the fields of tourism, gastronomy, geography, cultural studies, anthropology and sociology.

As the field of tourism and hospitality experiences maturity and scientific sophistication, researchers need to fully understand the breadth and depth of existing scales that help explain, understand, monitor, and predict not only behaviour but also consequences of such behaviour as a function of demand and supply interactions in the field. By introducing the importance of measurement and scales and providing groupings of existing scales The Handbook of Scales in Tourism and Hospitality Research serves as the state of the art reference book in the field of tourism, hospitality and allied fields such leisure, recreation, and services management.

A concise, practical guide that provides the skills and knowledge for current and future managers across the hospitality industry. The book provide a concise resource for all emerging hospitality managers, and for academics preparing students for careers within the hospitality industry.With a 'how to do' agenda, the authors offer a practical guide to the skills and knowledge needed by those who will be managing bars, restaurants and hotels in the fast moving hospitality retailing contexts. Written in a non-academic style, this book will be a valuable resource for students and early career managers working in the hospitality sector.

This handbook provides students with an essential understanding of the skills and knowledge needed to work in the tourism, hospitality and events industries. It offers reflective, reflexive and critical analysis on personal, academic and professional development. Not only looking at how to develop the skills, attributes and prospects for employment in these competitive industries, this handbook also focuses on what the employers in tourism, hospitality and events sectors require of graduate employees. Highly illustrated, the chapters contain think points and activities, and case studies are integrated throughout offering first hand advice from both employer and graduate perspectives. The first book to focus on skills and employability in tourism, hospitality and events, this is a must read for all students studying these fields.

Whether you want to break into this burgeoning industry, or you simply need to plan an event and don t know where to start, there s something for all would-be event planners in Event Management For Dummies. Packed with tips, hints and checklists, it covers all aspects of planning and running an event from budgeting, scheduling and promotion, to finding the location, sorting security, health and safety, and much more. Open the book and find: * Planning, budgeting and strategy * Guests and target audience * Promoting and marketing events * Location, venue and travel logistics * Food, drink, entertainment and themes * Security, health and safety, permissions, insurance and the like * Tips for building a career in event management

Human Resource Management for the Hospitality and Tourism Industries takes an integrated look at HRM policies and practices in the tourism and hospitality industries. Utilising existing human resource management (HRM) theory and practice, it contextualises it to the tourism and hospitality industries by looking at the specific employment practices of these industries, such as how to manage tour reps or working in the airline industry. It initially sets the scene with a broad review of the evidence of HRM practice within the tourism and hospitality industries. Having identified the broader picture, the text then begin to focus much more explicitly on a variety of HR policies and practices such as: * Recruitment and selection: the effects of ICT, skills required specific for the industry and the nature of advertising * Legislation and equal opportunities: illegal discrimination and managing diversity * Staff health and welfare: violence in the workplace, working time directives, smoking and alcohol and drug misuse * Remuneration strategies in the industry: the cafeteria award' approach, minimum wage and tipping Human Resource Management for the Hospitality and Tourism Industries will be illustrated throughout with both examples of best practice for prescriptive teaching and discussion, and international case studies to exercise problem solving techniques and contextualise learning. It incorporates a user friendly layout and includes pedagogic features such as: chapter outlines and objectives, HRM in practice -- boxed examples, reflective review questions, web links' discussion questions and further reading. Accompanying the text are online supplementary lecturer materials including downloadable figures from the book, PowerPoint slides, further cases and extra exercises and points for discussion.

This book, the second volume of the previous successful title Eat & Go, showcase the most recent, innovative and successful graphic design and brand identity international projects for cafes, restaurants, bars, dessert shops and bakeries. In today's information-saturated world, food and drink establishments need not only to offer high-quality products, but also a unique visual identity, graphic design that stands out from the rest and good communication ideas. For these companies, unique branding starts with basic elements such as a logo, slogan, font, and colour scheme, and is finally reflected in the product, packaging and related design. This book focuses on graphic design, showing how the unique visual identity of the food industry can help companies attract consumers and achieve success, providing inspiration for graphic and shop designers and entrepreneurs in this area of business. It includes case studies and a wealth of examples.

Handbook of Hospitality Human Resources Management is an authoritative resource comprising an edited collection of papers, which review and discuss this crucial aspect of hospitality, whilst illustrating how theories and concepts can be applied to the hospitality industry. Written by internationally recognized practitioners and academics, this book provides thorough reviews and discussions.
The depth and coverage of each topic is unprecedented. A must-read for hospitality researchers and educators, students and industry practitioners.
* Issues related to the acquisition of human capital
* Retention of quality employees
* The development of human resources
* Critical human resource management issues
* Human capital strategies aimed at contributing to enterprise sustainability

Emotional intelligence is the capability to recognize, use and manage one's own emotions and those of others. The use of emotional information guides thinking and behaviour, allowing adjustment of emotions to adapt to environments. As tourism and hospitality services are produced and consumed simultaneously, with a high level of contact between employees and customers, the development of emotional intelligence of employees in tourism and hospitality establishments is vital. This book has a skills-based approach and explains how emotional intelligence can be developed in tourism and hospitality students and employees. Key features: A foreword by Gill Hasson The first tourism and hospitality book to describe emotional intelligence Covers all major literature, concepts, theories and research findings from the perspective of emotional intelligence. Includes exercises, end of chapter questions, practical examples, student aids and Powerpoint slides for each chapter that can be used in class by academicians and practitioners in their training sessions. The book is intended for use by tourism and hospitality students, researchers and practitioners.

The International Dictionary of Hospitality Management is the must have companion for all those working or studying in the field of hospitality management. With over 728 entries, it covers everything you need to know, from a concise definition of back office systems, to management accounting and yield management. It covers all of the relevant issues in the field of hospitality management from both a sectoral level: Lodging; Restaurants and Food service; Time-share; Clubs; Events as well as a functional one: Accounting and Finance; Marketing; Strategic Management; Human Resources; Information Technology; and Facilities Management.An abridged version of the successful International Encyclopedia of Hospitality Management, its user friendly layout provides readers with quick and concise answers across this diverse area of industry. This is the ideal companion for all studying or working in the hospitality industry providing thorough and easily digestible solutions. It contains concise definitions for over 700 terms in the field of hospitality management. It features a user-friendly layout that covers all relevant issues in hospitality management from a sectoral as well as functional level.

Transforming service into extraordinary guest experiences with repeat business the reward For the past decade, Remarkable Service has been the most comprehensive guide to standard-setting restaurant service techniques and principles. This all-new edition features a completely reorganized, updated look at table service and foodservice management, from setting up a dining room and taking guests' orders to executing wine service and handling customer complaints. With straightforward advice from The Culinary Institute of America's expert table service and foodservice management faculty, Remarkable Service, Third Edition offers new "Scripts for Service Scenarios" throughout to help servers practice such real-world scenarios as recommending a dish, taking reservations, and dealing with special requests. This book also addresses the service needs of a wide range of dining establishments, from casual and outdoor dining to upscale restaurants and catering operations. Chapters cover everything from training and hiring staff, preparation for service, and front-door hospitality to money handling, styles of modern table service, and the relationship between the front and back of the house. * Foreword by restaurateur Danny Meyer, whose restaurants are legendary for their world-class service * Respected industry-wide as a contemporary reference guide and refresher for foodservice professionals

Youth tourists are often defined as money poor and time rich but there are significant differences in social status, interests, and consumption behaviour within the various segments of this sector. In The Youth Tourist: Motives, Experiences and Travel Behaviour, author Anna Irimias maps out the heterogenous segment of the 'Millennial' market to help illustrate the rich diversity of youth tourist motivations and behaviours. Drawing on theories found in social psychology, media, and communication and consumer behaviour to describe youth tourists on family holidays, on study and working abroad programs, and participating in pilgrimages, festivals, and media-induced tourism events, Irimias adds significant detail to youth tourist travel patterns in light of current societal changes. She also analyses future trends in youth tourism and addresses the implications of current challenges such as climate change and digitalization, and the potential changes to the industry in light of the pandemic. The Youth Tourist presents new perspectives to researchers of Tourism Studies and the Sociology of Travel who are looking for a contemporary and critical analysis of this important market sector.

This classic book, widely known and used by patissiers is a professional text on the art of patisserie. In the twenty years that Patisserie has been published there have been great changes in almost every aspect of this art, and the author has thoroughly updated this new edition to take account of these.Updated in paperback format the revised edition of this classic text is now even more affordable, practical and enjoyable. Complete with the original, beautiful seventy-three colour photographs, each shows clearly how the finished product should be presented, and a wide range of diagrams demonstrate the more complex processes.New dishes have been added, for example, pavlova, sticky toffee pudding, blinis, pasta dough, frangipan apple, cheesecake, and sugar balls, while some of the existing ones have been amended or replaced. Additional information on fruits, and on using eggs or egg substitutes in patisserie have been included. Of special interest are the chapters on equipment, commodities, and hygiene, which include the provisions of the Food Hygiene (Amended) Regulations 1990, as far as they affect the patisserie section of the catering industry.

THE WILEY EVENT MANAGEMENT SERIES

How to evaluate and select the best destination management company

The most comprehensive guide to destination management

From tours to transportation, from entertainment to local rules of etiquette, the destination management company (DMC) is the premier resource that utilizes the right venue, location, speaker, and vendor to ensure a highly professional and successful program. Choosing the right DMC can make-or break-an event. Written by an experienced destination manager and endorsed by the leading association of destination managers, The Guide to Successful Destination Management provides a one-stop resource for hotel and resort destination managers and meeting/event planners who want to find the best DMC for their customers.

Throughout the pages of this book, event professionals learn how to identify, select, work with, and evaluate the DMCs that will most benefit their guests and their organization. From planning a simple meeting for a board of directors to a major citywide event, The Guide to Successful Destination Management clearly covers all the critical resources and outlines the necessary steps to ensure successful decisions every time.

The Guide to Successful Destination Management features:

• Association of Destination Management Executives' (ADME) Accepted Practices and Guidelines
• Advice and guidance on everything from food and beverage to risk management and ethics
• Sample forms, letters, and contracts
• Real-world case studies
• A practical ethics quiz

The Wiley Event Management Series-Series Editor, Dr. Joe Goldblatt, CSEP
The Wiley Event Management Series providesprofessionals with the essential knowledge and cutting-edge tools they need to excel in one of the most exciting and rapidly growing sectors of the hospitality and tourism industry. Written by recognized experts in the field, the volumes in the series cover the research, design, planning, coordination, and evaluation methods as well as specialized areas of event management.

"Required reading for every waiter, waitress, or maitre d’hotel … clearly written, and easy to follow …" —Manfred F. Ketterer Hospitality Management Instructor The Culinary Institute of America Wiley Professional Restaurateur Guides Food and Beverage Service Customer service is the key to a restaurants success and the most important factor in establishing your reputation. The first in a series of service guides, Food and Beverage Service offers essential information on all aspects of food and beverage service for restaurant managers, owners, and personnel. Written by two of today’s top experts, the guide explains:

• The responsibilities and procedures of typical positions—captains, servers, and bussers
• The basics of food and beverage service—how to set the table, explain the menu, sell specials, take an order and pass it to the kitchen/bar, and more
• A wide range of professional serving techniques and service styles—including American, French, Russian, butler, and cafeteria

This book elaborates upon, critiques and discusses 21st-century approaches to scholarship and research in the food, tourism, hospitality, and events trades and applied professions, using case examples of innovative practice. The specific field considered in this book is also placed against the backdrop of the larger question of how universities and other institutions of higher learning are evolving and addressing the new relationships between research, scholarship and teaching.

This book is the first piece of extensive research in studying employment relations in ethnic Chinese small businesses in Britain. It contributes to existing knowledge in three respects. Empirically, it examines the nature of employment relations in the ethnic Chinese restaurant sector in the UK context, a hitherto under-explored area. The study adds new knowledge to the study of employment relations in ethnic minority small firms. Theoretically, it draws out the concept of 'ethnic twist', which denotes how the conflict between different group members from the same ethnicity shapes patterns of shop floor behaviours, revealing the heterogeneity of people from the same ethnic origins. Methodologically, the research demonstrates the continued importance of the ethnographic approach in studying workplace relations. Additionally, we see lots of literature discussing overseas Chinese businesses in terms of cultural resources, business development, level of integration and structural constraints. Surprisingly little is published on interpretations of small firm workplace relations. This book might illuminate future studies to explore management practices and employment relationships in ethnic Chinese small businesses in different national environments and industry sectors. It will be of interest to researchers, academics and students in the fields of employment relations, human resource management and organisational behavior.

With contributions from leading figures in the field The International Hospitality Industry looks at both specific sectors of the industry, such as restaurants, cruises, hotels and contract foodservice. The book moves on to highlight the key issues that will be encountered within every sector of the industry - operations, IT, marketing and HR among others - thereby providing the reader with an all-encompassing and comparative overview of the field.

The changing higher education policy context, increased global competition, pressures on the academic workforce and the dynamic nature of student markets are some of the challenges currently facing worldwide tourism and hospitality education. Skills shortages are also a significant issue that affect the capacity of the tourism industry to develop and innovate. Tourism and hospitality education programs have an important role in addressing this issue, by producing graduates with the knowledge, skills, creative problem solving and adaptive capacities to operate in increasingly complex and challenging environments. This book examines such current debates, controversies and questions in the field of tourism and hospitality education. It takes as its central focus a dynamic curriculum space shaped by internal and external factors from global to local scales, a variety of values and perspectives contributed by a range of stakeholders, and shifting philosophies about education policy, pedagogy and teaching practice. Developed from specifically commissioned original contributions from recognised authors in the field the Handbook is interdisciplinary in coverage and is also international in scope through its authorship and content. The 'start of the art' critical review of the development of conceptual and theoretical approaches to tourism and hospitality education using the depth and breadth of the curriculum space as a central theme means that the book will be a benchmark for future curriculum design and development. Providing a systematic guide to the current state of knowledge on tourism and hospitality education and its future direction this is essential reading for students, researches and academics if Tourism, Hospitality, Events, Recreation and Leisure Studies.

Here is an insightful look into the great changes in the hospitality and tourism industry in China in recent years. The steady growth of the GDP in China, the increasing middle-income population, lifestyle changes of the Chinese people, and fast infrastructure development (speed trains, airports, highways, and seaports, linking many mega cities, mid-level cities, and townships) have all had a significant effect on the Chinese hospitality industry, which is booming in China. With much more money in their pockets, the Chinese are spending more than 60% of their disposable income on food and travel. International food and hotel chains have responded by increasing their presence in China, and in turn, new domestic restaurant and hotel chains have sprung up to compete for the business. With chapters by scholars from various universities in China and the United States, these issues and more are covered in this new volume. Readers will gain a true understanding of the current development of Chinese hospitality and tourism industry.

Does your staff deliver the highest quality service possible? Customers today expect a very high overall level of service in hospitality, tourism, and leisure. Competition in these fields will thus be driven by strategies focusing on quality of service to add value, as opposed to product or price differentiation. Service Quality Management in Hospitality, Tourism, and Leisure highlights concepts and strategies that will improve the delivery of hospitality services, and provides clear and simple explanations of theoretical concepts as well as their practical applications Practitioners and educators alike will find this book to be invaluable in their businesses and in preparing students for the business world. This essential book provides you with clear, comprehensive explanations of theoretical concepts and methods that will give you the competitive edge in this fast-changing field. Topics covered include: services management marketing operations management human resources management service quality management Service Quality Management in Hospitality, Tourism, and Leisure brings together an array of pertinent materials that will measure and enhance customer satisfaction and help you provide superior hospitality services, and groups them in easy-to-use clusters for quick reference.

Sustainability in the Hospitality Industry, Third Edition, is the only book available to introduce students to economic, environmental and socially sustainable issues specifically facing the industry as well as exploring ideas, solutions and strategies of how to manage operations in a sustainable way. Since the second edition of this book, there have been many important developments in this field and this latest edition has been updated in the following ways: Updated content including sustainable food systems, hotel energy solutions, impacts of technology, water and food waste management, green hotel design, certification and ecolabelling systems and the evolving nature of corporate social responsibility strategies. New chapters exploring environmental accounting and the internalization of externalities as well as the management of accessibility in hospitality. Updated and new international case studies with reflective questions throughout to explore key issues and show real-life operational responses to sustainability within the hospitality industry. This accessible and comprehensive account of Sustainability in the Hospitality Industry is essential reading for all students and future managers in the hospitality industry.

*** The perfect guide for professional chefs in training and aspiring amateurs, this fully illustrated, comprehensive step-by-step manual covers all aspects of preparing, cooking and serving delicious, high-end food. An authoritative, unique reference book, it covers 250 core techniques in extensive, ultra-clear step-by-step photographs. These techniques are then put into practice in 70 classic and contemporary recipes, designed by chefs. With over 1,800 photographs in total, this astonishing reference work is the essential culinary bible for any serious cook, professional or amateur. The Institut Paul Bocuse is a world-renowned centre of culinary excellence, based in France. Founded by 'Chef of the Century' Paul Bocuse, the school has provided the very best cookery and hospitality education for twenty-five years.

Policy analysis is a dynamic process of discovery rather than a passive exercise of memorizing facts and conclusions. This text provides opportunities to "practice the craft" of policy analysis by engaging the reader in realistic case studies and problem-solving scenarios that require the selection and use of applicable investigative techniques. US Agricultural and Food Policies will assist undergraduate students to learn how policy choices impact the overall performance of agricultural and food markets. It encourages students to systematically investigate scenarios with appropriate positive and normative tools. The book emphasizes the importance of employing critical thinking skills to address the complexities associated with the design and implementation of twenty-first-century agricultural and food policies. Students are asked to suspend their personal opinions and emotions, and instead apply research methods that require the careful consideration of both facts and values. The opportunities to build these investigative skills are abundant when we consider the diversity of modern agricultural and food policy concerns. Featuring case studies and critical thinking exercises throughout and supported by a Companion Website with slides, a test bank, glossary, and web/video links, this is the ideal textbook for any agricultural policy class.