*** The perfect guide for professional chefs in training and aspiring amateurs, this fully illustrated, comprehensive step-by-step manual covers all aspects of preparing, cooking and serving delicious, high-end food. An authoritative, unique reference book, it covers 250 core techniques in extensive, ultra-clear step-by-step photographs. These techniques are then put into practice in 70 classic and contemporary recipes, designed by chefs. With over 1,800 photographs in total, this astonishing reference work is the essential culinary bible for any serious cook, professional or amateur. The Institut Paul Bocuse is a world-renowned centre of culinary excellence, based in France. Founded by 'Chef of the Century' Paul Bocuse, the school has provided the very best cookery and hospitality education for twenty-five years.

Grape wine has been produced for at least 4,000 years, having been aged, stored and transported in every conceivable type of vessel. Its seductiveness has been enhanced by this packaging: primarily three strikingly different containers - amphorae, wooden barrels and glass bottles. Henry H. Work brings extensive wine experience as a cooper, working with wine barrels and living in California's Napa Valley to provide a richly detailed and vivid account of wine containers through the ages. This book delves into the history, evolution, and present use of containers, vessels, and stoppers; from animal skin sacks to barrels, from glass bottles to upstart packaging such as wine casks, and even aluminium cans. It considers the advantages and weaknesses of their construction, designs and labels, methods of shipment and storage, as well as their impact on marketing wine to customers. This is an enlightening and innovative read which draws on the most current archaeological research, scientific data and wine business trends. It is richly peppered throughout with the author's own visits to many of the locations explored in the book, bringing history to life. This book will appeal to individuals within the wine industry, undergraduates in the fields of history, archaeology, food and hospitality, as well as all people interested in wine.

Tourism has been identified as one of the few potential growth sectors in the mature economies. This volume provides a detailed study of the industry and of its contribution to economic development in Europe. This diverse region offers a wide range of examples of the potential and limitations of tourism as a vehicle for development, and of government policies for tourism. This, the third edition of the title includes a new country case study chapter on the Republic of Ireland. Together with the general review chapters and the existing ten country case studies the book provides a comprehensive and up-to-date survey of tourism in Western Europe. A new chapter on Central and Eastern Europe broadens the reach of the book. The cases studies are modelled on similar formats and cover recent changes in domestic and foreign tourism, seasonal and regional concentration, the national and regional economic implications of tourism development, and tourism policies. All the authors are specialists on the tourism industries of the particular countries. They have access to the most recent data available on each case study, and place the study of tourism in the broader context of national developments. Contents

1. Introduction: tourism and uneven economic development Allan M. Williams and Gareth Shaw
2. Western European tourism in perspective Gareth Shaw and Allan M. Williams
3. Spain: from the phenomenon of mass tourism to the search for a more diversified model Manuel Valenzuela
4. Italy: diversified tourism Russell King and Armando Montanari
5. Greece: hesitant policy and uneven tourism development in the 1990s Lila Leontidou
6. Portugal: market segmentation and economic development Jim Lewis and Allan M. Williams
7. Switzerland: structural change within stability Andrew Gilg
8. Austria: contrasting tourist seasons and contrasting regions Friedrich Zimmermann
9. The United Kingdom: market trends and policy responses Gareth Shaw, Paul Thornton and Allan M. Williams
10. Republic of Ireland: an expanding tourism sector Desmond A. Gillmor
11. France: tourism comes of age John Tuppen
12. Germany: still a growing international deficit? Peter Schnell
13. Tourism in the Netherlands: resource development, regional impacts and issues David Pinder
14. Scandinavia: challenging nature Tommy Andersson and Morten Huse
15. Central and Eastern Europe: tourism, development and transformation Derek R. Hall
16. Tóurism policies in a changing tourism environment Allan M. Williams and Gareth Shaw

A complete blueprint for all types of restaurant development—from concept through construction

Whether you are planning a small neighborhood bistro or an expansive hotel eatery, Restaurant Planning, Design, and Construction provides you with the specific information and in-depth guidance you need to navigate the restaurant development process effectively. With easy-to-use worksheets, checklists, review procedures, and guidelines, this comprehensive manual can help you to avoid the pitfalls of miscommunication, omission, and faulty execution that can mean the difference between your success and failure. Taking you step by step through each phase of the development process, the book shows you how to:

• Assemble and manage your restaurant development team
• Prepare a marketable business plan to use when seeking financial backing
• Approach site evaluation, budgets, scheduling, and more
• Write a detailed operational plan of how the restaurant will function
• Prepare an effective design program to fulfill your operational requirements
• Coordinate key elements of planning and design
• Manage the construction phase, pre-opening activities, and follow-up

No matter what your business background—catering, marketing, management, or finance—this self-contained guide is one resource you will not want to be without.

This innovative book is the first to explore social entrepreneurship in the field of hospitality, introducing students to the principles of social entrepreneurship motivation, finance, sustainability, issues and challenges, and how these can be successfully implemented in a range of hospitality settings. The hospitality industry offers a particularly fruitful framework for social entrepreneurs, partly due to the low barriers of entry and opportunities to enhance social and environmental wealth. A variety of international case studies are integrated throughout to showcase the challenges and successes of social entrepreneurship in the hospitality industry in a wide range of settings. Discussion questions, further reading suggestions and exercises at the end of each chapter help the student to explore these concepts further. Insights into the industry’s role during and potentially beyond the COVID-19 crisis are offered in the concluding chapter. The is a timely addition to the literature, written by a team of highly regarded professionals and academics, and will be essential reading for all current and future entrepreneurs in the field of Hospitality Management.

Hospitality World! Harold E. Lane and Denise Dupré Take a vacation from textbook doldrums. Travel around the globe for a page-turning perspective of hospitality management. Denise Dupreé. CEO of Dupré LTD, and Harold E. Lane, Professor Emeritus of Boston University, give students a complete tour with their comprehensive new text, Hospitality World! International in scope, this innovative book takes a hands-on approach to the industry. Case scenarios and skill-building exercises give future managers a framework to develop their personal visions. Highlights of the practical, up-to-date approach begin in the first section where the Olympic torch is held high to illuminate the intricacies of tourism management at the 1996 Olympic Games. Then it’s off on a world-wide tour from the perspective of several lodging owners and restaurateurs. Amidst the challenge of the text, Hospitality World! covers the basics—from the history of the industry to current developments. The complex management concepts of human resources, marketing, management information systems, and accounting are made simple. Students use what they learn about lodging and foodservices, entertainment, travel distribution channels, and transportation to solve complex case questions. The final case study investigates the international world of Disney. Ethics and service are also explored, focusing on the issues and trends that managers face today. Hot topics include branding, diversity, ecotourism, strategic alliances, and technology applications. Authors Lane and Dupré offer their fresh and inspired view of the industry, arming readers with the tools to succeed in the fast-paced and exciting Hospitality World!

Winning the Chain Restaurant Game

Are you ready for success?...

Find out what it takes in this insider's guide to making it in today's most exciting growth industry.

In this instructive and inspiring book, award-winning authors and foodservice industry experts Charles Bernstein and Ron Paul tell how the most successful restaurant companies win with bottom-up management, putting the customer on top. Based on interviews with more than a hundred industry executives and packed with enlightening examples as well as a few historic failures, this unique book teaches important lessons for restaurateurs and other entrepreneurs:

• Presents the first authoritative, in-depth look at the restaurant chain industry as a whole
• Tells how successful chain CEOs produce results with varied winning styles
• Isolates and clearly describes the eight crucial factors, or strategic "links," vital to restaurant chain success
• Tells how chains can capitalize on bulk purchasing, brand identity, consistent execution, an individual sense of style and—most of all—finding unique ways to please the customer

Few success stories so thoroughly embody the twentieth-century American dream as those of restaurant chains such as McDonald's, KFC, Pizza Hut, Wendy's, Little Caesar's, and Taco Bell. But besides the "true grit" demonstrated by entrepreneurial heros like McDonald's Ray Kroc and Wendy's Dave Thomas, what does it take to build and maintain a successful restaurant or retail chain? Find out in this first book to give a broad, long-term perspective on one of the nation's leading growth industries and to offer crucial lessons for all entrepreneurs, no matter what the business.

Winning the Chain Restaurant Game, by award-winning authors and noted foodservice industry experts Charles Bernstein and Ron Paul, documents the critical success factors required for one of the toughest, most competitive industries.

Highlighting the winning styles of more than a hundred chain executives, their triumphs, trials, disappointments, and turnarounds, this fascinating and instructive book identifies the eight strategic "links" that lead to victory in the chain restaurant business. With surgical precision, Bernstein and Paul explore such key factors as leadership, motivation, bulk purchasing, marketing, identity, consistency, and expansion. But they place focus ahead of everything and conclude that the entrepreneurial passion of an executive who deeply believes in his concept is the ultimate catalyst for success.

Small- to medium-size chains are going public at a dizzying pace and there are enormous financial opportunities for savvy restaurant owners. Winning the Chain Restaurant Game arms operators with the vital know-how needed to win the game.

STARBUCKED is the first book to explore the incredible rise of the Starbucks Corporation and the caffeine-crazy culture that fuelled its success. Part Fast Food Nation, part social history, STARBUCKED combines investigative heft with witty cultural observation. How did Starbucks become an international juggernaut? What made the company so beloved that more than 40 million customers visit every week, yet so loathed that protestors have firebombed its stores? Why did Americans suddenly become willing to pay $4.50 for a cup of coffee? And why did the world follow? Taylor Clark provides an objective, meticulously reported look at how Starbucks manipulates psyches and social habits to snare loyal customers, and why many of the things we think we know about the coffee chain are false.

A basic text-workbook for the food preparation lab portion of the foodservice fundamentals'' course. Twenty-two compact chapters offer information on cooking procedures and food categories. Features small quantity recipes with simple ingredient, equipment and procedure lists, mise en place (prep) sheet for all recipes, review exercises and glossaries of key terminology with definitions.

Whether you want to break into this burgeoning industry, or you simply need to plan an event and don t know where to start, there s something for all would-be event planners in Event Management For Dummies. Packed with tips, hints and checklists, it covers all aspects of planning and running an event from budgeting, scheduling and promotion, to finding the location, sorting security, health and safety, and much more. Open the book and find: * Planning, budgeting and strategy * Guests and target audience * Promoting and marketing events * Location, venue and travel logistics * Food, drink, entertainment and themes * Security, health and safety, permissions, insurance and the like * Tips for building a career in event management

Employment Relations in the Hospitality and Tourism Industry presents a detailed review of employment relations within a distinctive and significant part of the service economy. Uniquely combining employment relations and the hospitality and tourism fields, this book draws on recently published sources to give readers a comprehensive and internationally comparative perspective on the subject area.

The text boldly extends more traditional analysis of employment relations by integrating new topics into the discussion, such as the role of customers and the implication of gender at work. It also explores issues of continuity and change in a specific service sector, examining the industry by workplace size and sub-sector, and is illustrated with numerous case studies. Material is included from 50 countries, across all continents, ensuring a fully international view is presented.

This book is an invaluable resource for anyone studying hospitality and tourism, industrial relations and human resource management.

Praise for Fast Food, Fast Track "A fine ethnography with both theoretical and advocative significance, representing the best qualitative sociology." - Choice "Explores the intimate realities and behind-the-scenes exchanges of a multiethnic work force serving the typical American meal. Through a lively narrative and insightful stories, Jennifer Parker Talwar gives a full sense of what it's like to live in both a global economy and a local culture." -Sharon Zukin, author of The Cultures of Cities No longer just pocket money for American teens, wages paid by multinational fast-food chains are going to a new generation of order-takers, burger-flippers, and basket-fryers-newly arrived immigrants hailing from China, the Caribbean, Latin America, and India, a colorful sea of faces has taken its place behind one of the most ubiquitous American business institutions-the fast-food counter. They have become a vital link between the growing service sector in our cities' ethnic enclaves and the multi-billion dollar global fast-food industry. For four years, sociologist Jennifer Parker Talwar went behind the counter herself and listened to immigrant fast-food workers in New York City's ethnic communities. They talked about balancing their low-paying jobs and monotonous daily reality with keeping the faith that these very jobs could be the first step on the path to the American Dream. In this original and compelling work of ethnography, Talwar shows that contrary to those arguing that the fast-food industry only represents an increasing homogenization of the American workforce, fast-food chains in immigrant communities must and do adapt to their surroundings.

This handbook provides students with an essential understanding of the skills and knowledge needed to work in the tourism, hospitality and events industries. It offers reflective, reflexive and critical analysis on personal, academic and professional development. Not only looking at how to develop the skills, attributes and prospects for employment in these competitive industries, this handbook also focuses on what the employers in tourism, hospitality and events sectors require of graduate employees. Highly illustrated, the chapters contain think points and activities, and case studies are integrated throughout offering first hand advice from both employer and graduate perspectives. The first book to focus on skills and employability in tourism, hospitality and events, this is a must read for all students studying these fields.

Experience the joy–and profits–that come from managing your own bed and breakfast!

Whether you already know the magic that comes with owning a B&B or you are at the planning stage, the fourth edition of Open Your Own Bed & Breakfast–now updated with everything you need to know about online marketing–guides you through this special world. Barbara Notarius, one of America’s most widely recognized and respected B&B experts, shows you how to make your dream a reality. Some of the essential information provided in this book includes:

• Your responsibilities–and those of your guests
• Financial considerations
• Advertising, the Internet, and working with a reservation service
• Evaluating your home’s assets and liabilities
• Conforming to the ADA
• Legal, tax, and insurance issues, including recent changes in the tax code
• Interviews with successful hosts
• Lists of B&B associations, guidebooks, and B&B reservation services

This new edition is an informative update of every aspect you need to know in order to run your B&B smoothly and successfully. Combining a meticulous business approach with a sincere appreciation for the pleasure that comes with running a B&B, Open Your Own Bed & Breakfast is an invaluable resource.

Hospitality Business Development analyses and evaluates the different aspects of business growth routes and development processes in the international hospitality industry. It considers the essential features of the strategic business context, in which any hospitality organisation operates. Since the first edition, the hospitality industry has evolved significantly with the emergence of new entrants, new technologies and evolved global market structures. This new edition has been updated to reflect these developments in the field and includes the following: New contemporary topics such as social enterprises, business models, social capital, value proposition, co-creation and the sharing economy. Examples and case studies on hospitality organisations from across the world to demonstrate the globalisation of the hospitality business. A new up-to-date standard for explaining the hospitality business development concept, scope and process. This book equips students and aspiring hospitality managers with the necessary knowledge, expertise and skills in business development. It is a must-read for anyone studying or working in the hospitality industry.

"The Bar and Beverage Book" explains how to manage the beverage option of a restaurant, bar, hotel, country club--any place that serves beverages to customers. It provides readers with the history of the beverage industry and appreciation of wine, beer, and spirits; information on equipping, staffing, managing, and marketing a bar; and the purchase and mixology of beverages. New topics in this edition include changes to regulations regarding the service of alcohol, updated sanitation guidelines, updates to labor laws and the employment of staff, and how to make your operation more profitable. New trends in spirits, wine, and beer are also covered.

Written by an expert in the field of restaurant appraisal, The Sale and Purchase of Restaurants, Second Edition serves as a concise reference for food and beverage professionals who wish to sell or buy an existing food-service operation. This revised edition provides a practical guide to the valuation of the real property, other assets particular to a restaurant, and the business itself. It includes updated and expanded coverage of valuation principles and procedures. It also develops sales and purchase strategies for reaching an acceptable price, terms, and conditions, and successfully transferring them from the drawing board to the sales contract. The second edition has also been updated to reflect the latest U.S. tax laws. Like the original edition, the second edition is divided into three parts: Part 1--Determines a food-service operation's value from the seller's point of view. Part 2--Determines a food-service operation's value from the buyer's point of view. Part 3--Examines buying and selling strategies, closing procedures, and alternative methods of financing the purchase. The Sale and Purchase of Restaurants, Second Edition is an essential reference for anyone interested in buying or selling an existing food-service establishment, as well as for anyone involved in litigation concerning the sale or purchase of a restaurant.

Hospitality Sales and Promotion' is the essential guide for every manager in the hospitality industry wanting to achieve maximum profits from their sales promotions.

Practical and down-to-earth, this guide discovers:

* who is your customer? market segments and groups

* how can you reach them effectively? the secrets of successful public relations

* new and traditional technologies; from direct mail to using the Internet to maximum advantage.

Derek Taylor has a wealth of experience in the hospitality industry and has worked with and advised numerous international corporate hospitality companies. Concrete and relevant case studies and examples from his experience are used to illustrate throughout the guide, from companies such as: Whitbread, Hilton International, Pizza Express and Stakis.

Table of Contents

The marketing plan; Organizing a sales office; Buyers and customers; Face-to-face selling; Telephone selling; The shape of things that came - the technology; Banqueting sales; Direct mail; Advertising; In-house promotion; Public relations; Special events and short break holidays.

The growth of the Chinese economy and the emergence of the Chinese middle class have fuelled the rapid expansion of China's outbound tourism market, with many destinations around the world trying to capitalise on the opportunities created by the growing number of Chinese visitors. This book specifically focuses on the demand for food and wine tourism experiences by Chinese tourists, which in recent years has become an important constituent of destination competitiveness. Looking at the different ways in which individual destinations have responded to this increasing demand, this book provides a better understanding of the preferences, motivations and perceptions that underlie food and wine consumption by Chinese tourists. It also illustrates how food and wine tourism experiences have been used in a range of international destinations to specifically attract visitors from China. Including a range of case examples from the Asia-Pacific region and Europe, this book ultimately investigates the strategic directions adopted to guide destination development and marketing initiatives. Such a perspective provides a novel contribution to the still limited body of knowledge on China outbound tourism and will be of interest to upper level students, researchers and academics in Tourism and Hospitality.

The fully revised edition of this well-known text by an experienced author, consultant and educator follows the structure and approach which has proved so successful since its first publication in 1980. The book examines the hotel as a businessproviding commercial hospitality. It focuses on markets, money and people, and uses examples from hotel operations throughout the world. This new edition is the outcome of a thorough revision of an established text. The new material includes a comprehensive profile of the hotel business in the 1990's and includes data, quotes and extracts from a wide range of authoritative industry sources.

Human Resource Management in the Hospitality Industry: A Guide to Best Practice takes a 'process' approach and provides the reader with an essential understanding of the purpose, policies and processes concerned with managing an enterprise's workforce within the current business and social environment. Since the ninth edition of this book there have been many significant developments in this field and this new edition has been completely revised and updated in the following ways: Extensively updated content to reflect recent issues and trends relevant to the hospitality industry including: changing labour market profiles and the 'gig' economy, the digital transformation of HRM practices, employer branding developments, talent management strategies, employee well-being considerations, and contemporary concerns over diversity, gender and harassment at work. Five new chapters on: organizational culture, modern labour markets, emotions and well-being, careers in hospitality, and digital HRM. New international case studies throughout to explore key issues and show real-life applications of HRM in the hospitality industry. Written in a user-friendly style, each chapter includes international examples, bulleted lists, guides to further reading and exercises to test knowledge.

Destination Marketing offers the reader an integrated and comprehensive overview of the key challenges and constraints facing destination marketing organisations (DMOs) and how destination marketing can be planned, implemented and evaluated to achieve successful destination competitiveness.

This new third edition has been revised and updated to include:

27 new and updated case studies, including destinations such as Sri Lanka, Barbados, the UAE, and crucially relevant topics such as the Australian bushfires and the threat of COVID-19

Brand-new pedagogical features such as in-chapter class activities, key term definitions, and highlighted critical points

New content on cross-sector consortia marketing for meetings and events, social media influencer marketing, the role of technology, resource consumption and climate change, creativity and innovation in developing destination branding, experiential destination marketing and the influence of culture and sustainability on destination marketing

Links to free access of the author’s journal articles on destination marketing

Updated additional online resources for lecturers and students including PowerPoint slides, quizzes and discussion questions

It is written in an engaging style and applies theory to a range of tourism destinations at the consumer, business, national and international level by using topical examples.

Table of Contents

1. The study of destination marketing

2. The Destination Marketing Organisation (DMO) and destination competitiveness

3. Destination Marketing Organisation (DMO) funding and governance

4. Co-operating to compete

5. The Destination Marketing Organisation (DMO), disasters, crises, and dark tourism

6. Destination marketing strategy framework

7. Destination brand identity

8. Destination image

9. Destination brand positioning

10. Destination marketing communications

11. Destination marketing organisation (DMO) public relations and publicity seeking

12. The destination marketing organisation (DMO) and social media

13. The destination marketing organisation (DMO) and the travel trade

14. Destination marketing performance measurement

The definitive guide to a successful career as a professional personal chef

The job of professional personal chef is one of the fastest growing careers in foodservice. People are choosing to become personal chefs in order to have a culinary career on their own terms, with a self-determined schedule and freedom from restaurant strictures. Not only do personal chefs have the chance to work with food in a more creative, personalized way, they are also able to approach their careers with a more entrepreneurial business sense.

Written by Candy Wallace, the founder and Executive Director of the American Personal and Private Chef Association (APPCA) and Greg Forte, CEC, CCE, AAC, The Professional Personal Chef offers the definitive guide for starting and growing a successful professional personal chef business. It covers the skills and competencies required for the American Culinary Federation's "Personal Certified Chef certification," and lays out a practical road map for this challenging but rewarding career.

Filled with resources rich in detail, this useful and engaging text covers: The evolution of the professional personal chef career pathThe benefits and disadvantages of various forms of business ownershipOperating legallyWriting an effective business planCreating a vision statement, mission statement, and elevator speech for your personal chef businessManaging and securing financesIdentifying target markets and revenue streamsDeveloping marketing and sales plans and quality customer serviceA day in the life of a personal chef

In each chapter, learning outcomes, key terms, and review questions reinforce the key concepts. From the Field features present interviews and real world experiences from working personal chefs.

A complete instructor support package providing business resources, syllabi, and project suggestions is posted on a companion Web site at www.wiley.com, and also offers sample business plans, recipes for menus, forms, and other useful documents.

Culinary arts instructors seeking a classroom text, as well as individual culinary professionals and amateurs interested in starting or growing a personal chef business, will find "The Professional Personal Chef" the essential A-to-Z guide to this exciting career.

The issue of third parties in the sex industry - individuals who are neither the client nor the service provider - has become especially urgent in our current socio-political context. Surprisingly, in spite of an emergence of critical scholarship on the sex industry, as well as recommendations by key governmental committees, little attention has been extended to examining the role of individuals labelled pimps, procurers, and traffickers. Addressing the function of third parties on the street and indoors, Getting Past 'the Pimp' incorporates solid empirical evidence including documentary analysis, 75 interviews with third parties, and 52 interviews with sex workers to unpack the roles and relationships of third parties in three sectors of the sex industry- incall/outcall, stripping, and street-based prostitution. Contrary to prevailing stereotypes that portray third parties as inherently abusive and controlling, these workers fulfill important roles and provide vital services as associates, fee-for-service hires, and agency owners or managers responsible for scheduling and arranging transportation and security. The sex industry, like mainstream businesses, rarely depend exclusively on client and worker to operate efficiently, and safely.

Written by an international team of authors from the industrial and academic sectors, this book reviews recent advances in the baking industry, with particular emphasis on developments in ingredients and processes. Directed principally at food technologists in the baking industry, it is designed to assist in the search for new products and the more efficient manufacture of existing products. It will also serve as an essential source of reference for the industry's ingredient suppliers and equipment manufacturers, and for those working in academic and research institutions.