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Books > Business & Economics > Industry & industrial studies > Service industries > Hospitality industry

Accounting Essentials for Hospitality Managers (Paperback, 4th edition): Chris Guilding, Kate Mingjie Ji Accounting Essentials for Hospitality Managers (Paperback, 4th edition)
Chris Guilding, Kate Mingjie Ji
R1,406 Discovery Miles 14 060 Ships in 12 - 17 working days

Practical Approach-It introduces principles and applications, with a strong enphasis on accessiblity and relivance to these industries through case studies and problems (worked examples and problems for students to solve). It therefore informs the reader of what they need to know, how they may use accounting tools and help them to make informed decisions with confidence. Level - Writen with the non accounting specialist in mind with easy to read style. This is important as often students struggle with this subject. International approach - Sets financial problems in the context of a range of countries and currencies and in a range of hospitality settings. Online Resources - additional online resources for students and lecturers including: explanation and guidelines for instructors on how to use the textbook and examples, powerpoint slides, solutions to end of chapter problems, and student test bank and video links

Event Planning and Management - Principles, Planning and Practice (Paperback, 3rd Revised edition): Ruth Dowson, Bernadette... Event Planning and Management - Principles, Planning and Practice (Paperback, 3rd Revised edition)
Ruth Dowson, Bernadette Albert, Dan Lomax
R1,019 Discovery Miles 10 190 Ships in 12 - 17 working days

Learn how to plan, deliver and evaluate successful events with this clear and comprehensive textbook which explores the latest developments in this challenging and fast-paced environment. Written by authors with extensive industry experience of working on a wide spectrum of events, this is an essential step-by-step resource for students and the next generation of event planners. Offering a well-rounded approach which introduces key models and theories as well as practical real-life insights throughout, Event Planning and Management offers a structured formula for all types of events, from their initial planning to final evaluation. Without assuming prior subject knowledge or experience, this fully updated third edition of Event Planning and Management provides a renewed focus on virtual and hybrid events, which is lacking from many other texts. Featuring real-world examples including The 2022 Commonwealth Games, Expo 2020 Dubai and The American Heart Association (AHA) conferences, accompanying online resources include lecture slides, activities, self-test questions and web links. This is an indispensable resource for students studying events-related modules, as well as early-stage practitioners and aspiring events managers.

Online Reputation Management in Destination and Hospitality - What We Know, What We Need To Know (Hardcover): Riccardo Rialti,... Online Reputation Management in Destination and Hospitality - What We Know, What We Need To Know (Hardcover)
Riccardo Rialti, Zuzana Kvitkova, Tomas Makovnik
R2,655 Discovery Miles 26 550 Ships in 12 - 17 working days

Reputation is considered one of the most relevant assets in business. Tourism and hospitality are no exception - visitors rely heavily on reviews and feedback found on online platforms to inform their decisions. Online Reputation Management in Destination and Hospitality's comprehensive collection of research decodifies the best practices existing in the market, developing innovative strategies for tourism, hospitality, and destination managers to tailor marketing communication strategies to attract attention and boost their reputation. From identifying biased fake reviews to collecting data from the largest online reviewing platforms, Online Reputation Management in Destination and Hospitality analyses the importance of reputation for consumers and their decision-making. The authors provide guidance for destination and hospitality managers on best practices emerging from real-life scenarios combined with the latest theoretical work. Unique research by chapter authors contributes to an increasingly interdisciplinary field, making Online Reputation Management in Destination and Hospitality essential reading for researchers, managers, and business owners globally and across the tourism and hospitality sector.

Marketing Hospitality - A Cocktail of Marketing Ideas for Restaurants, Pubs, Hotels and Conference Centres (Paperback): Tony... Marketing Hospitality - A Cocktail of Marketing Ideas for Restaurants, Pubs, Hotels and Conference Centres (Paperback)
Tony Allen, Allan Tony
R60 R48 Discovery Miles 480 Save R12 (20%) Ships in 2 - 4 working days

A book with ideas that stayed applicable.
A cocktail of marketing ideas for Restaurants, Pubs, Hotels & Conference Centres.
The ideas cover all aspects of marketing - service, advertising, promotional concepts and many other thoughts.
Tony Allan has specialised in the hospitality and food industries and bases much of his philosophies and concepts on the successful proatical experiences.

Cross-Cultural Aspects of Tourism and Hospitality - A Services Marketing and Management Perspective (Hardcover): Erdogan Koc Cross-Cultural Aspects of Tourism and Hospitality - A Services Marketing and Management Perspective (Hardcover)
Erdogan Koc
R5,021 Discovery Miles 50 210 Ships in 12 - 17 working days

Cross-Cultural Aspects of Tourism and Hospitality is the first textbook to offer students, lecturers, researchers and practitioners a comprehensive guide to the influence of culture on service providers as well as on customers, affecting both the supply and the demand sides of the industry - organisational behaviour, and human resource management, and marketing and consumer behaviour. Given the need for delivering superior customer value, understanding different cultures from both demand and supply sides of tourism and hospitality and the impact of culture on these international industries is an essential part of all students' and practitioners' learning and development. This book takes a research-based approach critically reviewing seminal cultural theories and evaluating how these influence employee and customer behaviour in service encounters, marketing, and management processes and activities. Individual chapters cover a diverse range of cultural aspects including intercultural competence and intercultural sensitivity, uncertainty and risk avoidance, context in communication, power distance, indulgence and restraint, time orientation, gender, assertiveness, individualism and collectivism, performance orientation, and humane orientation. This book integrates international case studies throughout to show the application of theory, includes self-test questions, activities, further reading, and a set of PowerPoint slides to accompany each chapter. This will be essential reading for all students, lecturers, researchers and practitioners and future managers in the fields of Tourism and Hospitality.

The Routledge Handbook of Hotel Chain Management (Paperback): Maya Ivanova, Stanislav Ivanov, Vincent P. Magnini The Routledge Handbook of Hotel Chain Management (Paperback)
Maya Ivanova, Stanislav Ivanov, Vincent P. Magnini
R1,543 Discovery Miles 15 430 Ships in 12 - 17 working days

Understanding the global hotel business is not possible without paying specific attention to hotel chain management and dynamics. Chains are big business, approximately 80 percent of hotels currently being constructed around the world are chain affiliated and, in 2014, the five largest brands held over a one million rooms. The high economic importance of the hotel chains and their global presence justifies the academic research in the field however, despite this, there is no uniform coverage in the current body of literature. This Handbook aids in filling the gap by exploring and critically evaluates the debates, issues and controversies of all aspects of hotel chains from their nature, fundamentals of existence and operation, expansion, strategic and operational aspects of their activities and geographical presence. It brings together leading specialists from range of disciplinary backgrounds and regions to provide state-of-the-art theoretical reflection and empirical research on current issues and future debates. Each of the five inter-related section explores and evaluates issues that are of extreme importance to hotel chain management, focusing on theoretical issues, the expansion of hotel chains, strategic and operational issues, the view point of the individual affiliated hotel and finally the current and future debates in the theory and practice of hotel chain management arising from globalisation, demographic trends, sustainability, and new technology development. It provides an invaluable resource for all those with an interest in hotel management, hospitality, tourism and business encouraging dialogue across disciplinary boundaries and areas of study. This is essential reading for students, researchers and academics of Hospitality as well as those of Tourism, Marketing, Business and Events Management.

Revenue Management for Hospitality and Tourism (Paperback): Alan Fyall, Patrick Legoherel, Elizabeth Poutier Revenue Management for Hospitality and Tourism (Paperback)
Alan Fyall, Patrick Legoherel, Elizabeth Poutier
R1,089 Discovery Miles 10 890 Ships in 12 - 17 working days

Written by leading academic and industry experts actively engaged in revenue management, research and teaching this is a new and original treatment of the whole field for students and professionals. The first part of the book provides academically rigorous challenging and contemporary material to get to the core of the subject and to make the theory and practice lively, relevant and engaging. Throughout this, and the second section, numerous references to past and present good practice are used- giving insight into best practice in cutting-edge companies leading the revenue management agenda in markets all over the world. The second part of the book is authored by a range of academics and practitioners all currently engaged in revenue management practice, balancing the theory with the best overview possible of best real world practice. Drawn from the widest possible range of sectors including hospitality, car rental, airlines, tour operators, restaurants and advertising it gives an unrivalled industry perspective. The book is designed for students at many levels in universities, business schools, schools of tourism and hospitality studying marketing, pricing, distribution, selling and commercial issues in the service industry. It will also be ideal for practitioners (consulting experts, revenue managers, pricing managers) studying part-time or on CPD programmes requiring a strong theoretical and practical orientation. It will be essential for those working in revenue management, reservations, operations and logistics and generic marketing.

Advanced Research Methods in Hospitality and Tourism (Hardcover): Fevzi Okumus, S. Mostafa Rasoolimanesh, Shiva Jahani Advanced Research Methods in Hospitality and Tourism (Hardcover)
Fevzi Okumus, S. Mostafa Rasoolimanesh, Shiva Jahani
R2,466 Discovery Miles 24 660 Ships in 12 - 17 working days

Rapid growth in the tourism and hospitality industry highlights the importance of applied and pure research to address the theoretical and practical problems and gaps facing the industry daily, from a multitude of perspectives - the economic, social, cultural, environmental, political, and technological. Advanced Research Methods in Hospitality and Tourism reviews traditional research methods, revising them to suit the contemporary problems and research agendas. Developing recent research strategies under the umbrella of quantitative and qualitative research methods - such as the mixed-methods designs, analysing archival materials, online databases, text mining, and scientific qualitative analysis of social media historical data- can offer promising solutions. In the era of technology and big data, advanced and innovative research methods and conducting effective research to solve emerging problems in tourism and hospitality is critical, making Advanced Research Methods in Hospitality and Tourism a necessity for academics and practitioners.

Accounting and Financial Management - Developments in the international hospitality industry (Hardcover): Peter Harris, Marco... Accounting and Financial Management - Developments in the international hospitality industry (Hardcover)
Peter Harris, Marco Mongiello
R3,084 Discovery Miles 30 840 Ships in 12 - 17 working days

Accounting and Financial Management: developments in the international hospitality industry presents new and innovative research and developments in the field of accounting and financial management as it relates to the work of managing enterprises and organisations in the international hospitality industry.
The content contains contributions from a rich source of international researchers, academics and practitioners including, university and college lecturers, professional accountants and consultants and senior managers involved in a wide range of teaching, scholarship, research, and consultancy in the hospitality industry worldwide. The material is drawn from their work and experience and relates directly to the management of hospitality undertakings. Therefore the up to date case studies and examples used are taken from a wide ranging of companies across the industry including large international chains such as Sheraton, Holiday Inn, and Intercontinental.
Divided into three parts: Performance Management, Information Management and Asset Management the book tackles the following issues amongst others:
* Performance management in the international hospitality industry
* Benchmarking: measuring financial success
* The profit planning framework
* Making room rate pricing decisions
* Hotel asset management UK and US perspectives
* Lowering risk to enhance hospitality firm value
Accounting and Financial Management: developments in the international hospitality industry presents current developments drawn from a combination of live fieldwork and practical experience and therefore will content will appeal to a wide-ranging readership including practisingmanagers and financial controllers in hospitality organisations, professional accountants and consultants, postgraduate candidates studying for master's degrees in hospitality management, and final year undergraduate students of hospitality management who elect to take an accounting option.
* Presents current developments in the field from a combination of practical experience and live fieldwork.
* Contains contributions from a rich source of international academic and practitioners.
* Uses international case studies to explore and contextualise including Sheraton, Holiday Inn, and Intercontinental.

Finer Cooking: Dishes For (Hardcover): Boulestin Finer Cooking: Dishes For (Hardcover)
Boulestin
R4,183 Discovery Miles 41 830 Ships in 12 - 17 working days

A complete guide for the planning of fine meals, this volume instructs budding and experienced hostesses alike in the art of entertaining. The beautifully written and illustrated book contains chapters on parties, the duties of a hostess, Christmas meals, Lenten fare, exotic food, and Gothic parties. Vegetables, fish, pancakes, pastries, and drinks are each discussed in detail, and all recipes are carefully explained in a separate section. Users of the book will enjoy sampling such sumptuous dishes as BA(c)casse FlambA(c)e, Aubergines Napolitaine, and CrAapes Verlaine.

BRANDLife: Boutique Hotels & Hostels (Paperback): BRANDLife: Boutique Hotels & Hostels (Paperback)
R917 R799 Discovery Miles 7 990 Save R118 (13%) Ships in 12 - 17 working days

The boutique hotel trend shows no sign of slowing down with stylish lodgings popping up everywhere for any budget. More than just a shelter for trippers to rest their tired heads, contemporary boltholes are also meant to be social clubs, gallery space, and a gateway to local culture and stories. Some may even aspire to become an attraction themselves, offering one-of-a-kind hideaways to add an extra layer to travellers' short stays. From conception to delivery, BRANDLife: Boutique Hotels & Hostels examine how new boltholes foreground branding and interiors in their business concepts, visible in their furniture selections, wayfinding systems, visual identities and more. Through case studies, colourful showcases and interviews with leading hoteliers and brand specialists, readers will acquire a rare insight into how these visionaries corner the market and remarkably connect customers from around the world.

Chef's Guide to Charcuterie (Paperback): Jacques Brevery Chef's Guide to Charcuterie (Paperback)
Jacques Brevery
R1,832 Discovery Miles 18 320 Ships in 12 - 17 working days

Charcuterie, the art of transforming pork meats into various preparations as an array of dishes, has traditionally held a very important place in gastronomy. An art that demands serious attention by the chef, its success depends not only on the execution but also on the presentation. Chef's Guide to Charcuterie demonstrates how to transform lesser quality meats and organ meats into enjoyable and beautiful foods, including bacon, ham, sausage, terrines, galantines, pates, and confit. Chef Jacques Brevery presents a complete collection of recipes and information from his career, some of which he learned from his mentors over the years. The book is designed as a reference for beginning chefs, providing them with accurate recipes for classic preparations as well as new ideas that will allow them to expand and improve their portfolio of recipes. The book also presents helpful charts and tables as well as useful conversion and substitution guides. As the interest in this ancient skill is being revived today, charcuterie requires more than just a daily performance of routine tasks. Chefs must understand why and how these traditional charcuterie processes work. This volume serves as a solid foundation for learning and perfecting the skills of charcuterie.

Handbook of Research Methods for Tourism and Hospitality Management (Paperback): Robin Nunkoo Handbook of Research Methods for Tourism and Hospitality Management (Paperback)
Robin Nunkoo
R1,584 Discovery Miles 15 840 Ships in 12 - 17 working days

For the current multidisciplinary community of tourism and hospitality scholars, support for research methods has been disparate and uneven. In this Handbook, renowned experts fulfil a pressing need to outline, gather and resolve methodological issues within tourism and hospitality into one original, global and comprehensive work. With over 40 chapters by leading researchers, this Handbook allows for the exploration of new innovative ideas and presents future challenges in the field. Sharing their trusted methods and previous successes and failures, the authors cover various quantitative, qualitative and mixed-methods approaches, including sampling and knowledge transfer. Sections also explore the foundations of research and wider debates in tourism and hospitality, such as ethical issues and climate change. Compiling the most up-to-date methods from global research, this Research Handbook will be a key companion for post-graduate students. Established researchers of hospitality and tourism will find this Handbook to be an excellent concise read to assist in their continuing research. Contributors include: S.-A. Adams, F. Ali, L. Andrades, V. Biaett, I. Booyens, C.B. Califf, A. Canosa, C. Cobanoglu, E.T. Coberly, C. Cooper, J.J. Daigle, S. De Urioste-Stone, A. Decrop, F. Dimanche, J.P. Fefer, X. Font, J. Fitchett, S. Goolaup, A. Graham, B.J Gregorash, T. Griffin, M. Hall, E. Hermans, A. Hindley, G. Hoogendoorn, D. Hristov, W.G. Kim, M.D. Lopez-Gamero, H. Mair, R.E. Manning, J. Masset, W.J. McLaughlin, J.F. Molina-Azorin, G. Moscardo, R. Nunkoo, A. Ogle, A.M. Oliveri, E. Park, J. Pereira-Moliner, E.M. Pertusa-Ortega, S. Pike, S. Power, G. Prayag, H.R. Ramkissoon, L. Ruhanen, B. Seetanah, S.L. Slocum, C. Soler, E. Sorokina, D. Stanford, T.S. Stumpf, J.J. Tari, V. Teeroovengadum, Thomlinson, M. Trandberg Jensen, Y. Wang, L. White, E. Wilson, N. Wise, M.-Y. Wu, P.F. Xie, J. Xu

Employment Relations in the Hospitality and Tourism Industries (Hardcover): Rosemary Lucas Employment Relations in the Hospitality and Tourism Industries (Hardcover)
Rosemary Lucas
R5,161 Discovery Miles 51 610 Ships in 12 - 17 working days


Contents:
Introduction: What is this book about?, Who should read it?, What are the hospitality and tourism industries?, What sources are used?, What does the book contain? 1. Whither employment relations and hospitality? 1.1 Learning objectives 1.2 Historical development of employment relations 1.3 What are employment relations in the hospitality industry? 1.4 Frames of reference 1.5 The rules of employment and power relations 1.6 The employment relationship in a wider context 1.8 Discussion and review topics 2. Employment and work 2.1 Learning objectives 2.2 The importance and structure of employment 2.3 Structure and patterns of working time 2.4 Flexible labour utilisation 2.5 The meaning of work 2.6 Customer service work 2.7 Discussion and review topics 3. The role of management in employment relations 3.1 Learning objectives 3.2 Understanding management style in the hospitality industry 3.3 HRM: an appropriate benchmark for the hospitality industry? 3.4 HRM and service work 3.5 Management organisation for employment relations 3.6 Managers' views about employment relations 3.7 Discussion and review topics 4. Resourcing, development and fair treatment 4.1 Learning objectives 4.2 Recruitment and selection 4.3 Training and development 4.4 Fair treatment at work 4.5 Health and safety 4.6 Discussion and review topics 5. Pay, reward and performance 5.1 Learning objectives 5.2 Pay and reward systems 5.3 Pay regulation and determination 5.4 The components of remuneration 5.5 Performance appraisal 5.6 Discussion and review topics 6. Representation, participation and involvement 6.1 Learning objectives 6.2 Collective dialogue 6.3 Trade unions 6.4 Why is unionisation so low? 6.5 A continuum of workforce participation 6.6 Indirect participation 6.7 Direct participation 6.8 Discussion and review topics 7. Employment law and dispute resolution 7.1 Learning objectives 7.2 Employment law 7.3 Dispute resolution 7.4 Grievance and disciplinary procedures 7.5 Collective disputes and procedures 7.6 Discussion and review topics 8. What do the workers think? 8.1 Learning objectives 8.2 Towards a more balanced understanding 8.3 Employee and job characteristics 8.4 What are employees' views about their job? 8.5 What is it like to work here? 8.6 Representation at work 8.7 Responding to an open question 8.8 Themes from the employee survey 8.9 Discussion and review topics 9. Conclusions and future issues 9.1 Comparative international themes 9.2 The state of employment relations in Britain 9.3 Customers and gender 9.4 Continuity and change Appendix 1: Background characteristics of the WERS98 sample, Methodology, Management questionnaire, Employee questionnaire Appendix 2: Employment relations practices and outcomes

Flight Catering (Paperback, 2nd edition): Peter Jones Flight Catering (Paperback, 2nd edition)
Peter Jones
R1,761 Discovery Miles 17 610 Ships in 12 - 17 working days

The airline industry is a vast international business that is central to world economies. In today's environment, it faces many challenges and a tight operational strategy is vital to survive.
In-flight catering is a central part of these strategies at all levels: be they customer satisfaction, marketing, operations or logistics. Fully endorsed by the International Flight Catering Association, Flight Catering is an authoritative guide to this specialised and vital area on the catering industry. With an international team of contributions from both academia and industry it provides a user friendly guide, taking the reader through every aspect from marketing and on board service, to cost control and logistics.
* Fully endorsed by the International Flight Catering Association.
* Academic and practitioner contributor team provide a practical and user friendly guide to every aspect of this vital part of the airline industry.
* Unique and authoritative guide to the principles and practice of in-flight catering.

Stats Means Business - Statistics and Business Analytics for Business, Hospitality and Tourism (Hardcover, 3rd edition): John... Stats Means Business - Statistics and Business Analytics for Business, Hospitality and Tourism (Hardcover, 3rd edition)
John Buglear, Adrian Castell
R4,335 Discovery Miles 43 350 Ships in 12 - 17 working days

Stats Means Business is an introductory and comprehensive textbook written especially for Hospitality, Business and Tourism students who take statistics or quantitative methods modules. By minimising technical language, providing clear definitions of key terms and giving emphasis to interpretation rather than technique, this book caters to beginners in the subject. This book enables readers to appreciate the importance of statistical analysis in hospitality, tourism and other fields of business, understand statistical techniques, develop judgement in the selection of appropriate statistical techniques and interpret the results of statistical analysis. This new edition has been fully revised and updated to include: New content on business analytics Case studies demonstrating practical applications An extensive selection of new self-test questions Stats Means Business is an ideal, accessible and practical introduction to statistics and quantitative research methods for Hospitality, Business and Tourism students. Visit the companion website at www.routledge.com/cw/buglear for bonus teaching and learning resources.

Employer Branding for the Hospitality and Tourism Industry - Finding and Keeping Talent (Paperback): Sjoerd Gehrels Employer Branding for the Hospitality and Tourism Industry - Finding and Keeping Talent (Paperback)
Sjoerd Gehrels
R756 Discovery Miles 7 560 Ships in 12 - 17 working days

Employer Branding (EB) aims to assist businesses in becoming the employer of choice for potential employees, and provides hands-on tools in attracting, developing and retaining people. Employer Branding for the Hospitality and Tourism Industry explores the potential of EB in changing approaches to managing people and improving opinions on careers in the hospitality sector. With a focus that goes beyond large companies, the book innovatively explores the possibilities of implementing EB methods within small-and medium-sized enterprises (SMEs) operating in the field of hospitality and tourism. Using international case studies taken from real world research, Gehrels highlights practical ways for companies in the hospitality and tourism sector to adopt EB strategies to best suit their business, employees and customers. For an industry with a high labour turnover and negative public image in terms of its employment practices, Employer Branding is more vital than ever in its ability to attract potential employees in a targeted and efficient manner. It is a must-read for both current and future practitioners, as well as for researchers and academics in the field of tourism, hospitality, branding and employment.

An Introduction to the Geography of Tourism (Paperback, Third Edition): Velvet Nelson An Introduction to the Geography of Tourism (Paperback, Third Edition)
Velvet Nelson
R1,818 Discovery Miles 18 180 Ships in 12 - 17 working days

Tourism is an astonishingly complex phenomenon that is becoming an ever-greater part of life in today's global world. This clear and engaging text introduces students to this vast and diverse subject through the lens of geography, the only field with the breadth to consider all of the aspects, activities, and perspectives that constitute tourism.

Organization Behaviour for Leisure Services (Paperback): Conrad Lashley, Darren Lee-Ross Organization Behaviour for Leisure Services (Paperback)
Conrad Lashley, Darren Lee-Ross
R1,331 Discovery Miles 13 310 Ships in 12 - 17 working days

Organization Behaviour for Leisure Services discusses and questions a number of key elements, including: * The individual and the organization * Groups in the organization * Organizational structures and behaviour * Management within the organization * Commercial hospitality, leisure and tourism in a service context Taking the view that leisure services involve an array of industry sectors - they are related, for instance, to work-time spent eating, drinking and staying away from home, as well as the more obvious recreational pursuits - the text uses examples and case studies from a wide range of international businesses such as hotels, restaurants, museums, shopping malls and sports stadia. Specific examples used are from Marriotts, McDonald's, Trafford Centre and many more. With a user-friendly structure and style, the text is an ideal introduction to the fundamental issues invovled - perfect for students and managers alike. * Provides conceptual basis for the study of organizational behaviour in the hospitality, leisure and tourism industry. * Includes special focus on the leisure industry, with material on 'emotional labour', 'empowerment' and 'managing diversity'. * Contains a wide range of international case examples. Using a wide variety of international examples, this book provides the reader with the conceptual tools necessary for analyzing organizational behaviour in the context of hospitality and leisure and tourism provision so that they can take appropriate management action.

The Emerald Handbook of Destination Recovery in Tourism and Hospitality (Hardcover): Priyakrushna Mohanty, Anukrati Sharma,... The Emerald Handbook of Destination Recovery in Tourism and Hospitality (Hardcover)
Priyakrushna Mohanty, Anukrati Sharma, James Kennell, Azizul Hassan
R4,519 Discovery Miles 45 190 Ships in 12 - 17 working days

The Emerald Handbook of Destination Recovery in Tourism and Hospitality deals with three major objectives: exploration of the various ways to put the tourism industry on the path of recovery following global COVID-19 pandemic; to envisage strategies to make tourism more resilient; and to explore sustainability and its vital importance post-crisis. Core themes examined across the collected chapters include tourism and hospitality start-ups in times of crisis, innovative marketing strategies driving tourism recovery, building trust among tourists in the post COVID-19 period, and re-engineering tourism education.

Marketing for Tourism and Hospitality - Collaboration, Technology and Experiences (Hardcover): Alan Fyall, Patrick Legoherel,... Marketing for Tourism and Hospitality - Collaboration, Technology and Experiences (Hardcover)
Alan Fyall, Patrick Legoherel, Isabelle Frochot, Youcheng Wang
R4,362 Discovery Miles 43 620 Ships in 12 - 17 working days

The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created experiences. Marketing for Tourism and Hospitality provides students with a contemporary, accessible and useful resource as they prepare to encounter the complexities and challenges of tourism and hospitality marketing globally. A clear articulation of the changing landscape, a comprehensive introduction to the three underpinning themes of collaboration, technology and experiences, and a plentiful supply of international case material provide students with an enjoyable and digestible resource that is both academically rigorous and practice-oriented, helping them prepare for day-to-day problems in the dynamic world of marketing. This contemporary, challenging and highly applied text is an indispensable resource for all students of tourism and hospitality degree programmes.

Hospitality in Asia - A New Paradigm (Hardcover): Kaye Chon Hospitality in Asia - A New Paradigm (Hardcover)
Kaye Chon
R3,877 Discovery Miles 38 770 Ships in 12 - 17 working days

In a rapidly advancing era, a fresh look at the concept of hospitality from socio-cultural perspectives is needed. This book proposes that a new paradigm in hospitality has been developed in Asia due to its unique culture, social values and traditions. Based on Kaye Chon's extensive field research and experience teaching in hospitality over three decades, this book provides a historical review of the hospitality industry. In order to continue the sustained growth of the hospitality industry and improve quality, it is vital for the industry to create new business models. A flexible approach should be adopted, using new, and different, ways to enhance business instead of traditional methods which may now be outdated. It is vital that new business models embrace innovation and, at the present time, this means finding ways to implement new technology. The eight chapters in the book are richly detailed with case studies and insights from the author's own experiences, providing cutting-edge perspectives on understanding a new paradigm of hospitality embraced in Asia. Written in an accessible style, this book will be valuable reading to students and practitioners who wish to further understand the rapidly developing hospitality and tourism industries in Asia. It will be a useful resource for those studying hospitality, tourism development, leisure studies, business studies management and the service industries.

Business Development in Licensed Retailing - A unit manager's guide (Paperback): Guy Lincoln, Conrad Lashley Business Development in Licensed Retailing - A unit manager's guide (Paperback)
Guy Lincoln, Conrad Lashley
R1,342 Discovery Miles 13 420 Ships in 12 - 17 working days

'Business Development in Licensed Retailing: a unit manager's guide' details the indispensable skills and techniques needed to manage units within licensed retail organisations in a flexible and entrepreneurial manner.
This book:
-Forms the basis of a complete course for a unit manager's development.
-Provides an overview of the range of skills needed for effective unit management.
-Supports the development of techniques with examples from existing best practice and case examples from companies such as JD Wetherspoon's, TGI Fridays and McDonald's amongst others.
Business Development in Licensed Retailing considers the functional management techniques required at unit management level, covering recruitment, human resource management, operations, service quality and customer relations, financial measurement and analysis, promotions and strategic planning. The analysis systematically provides all the practical know-how you need to produce of a comprehensive business plan for your unit.
Ending with a comprehensive case study that demonstrates all the aspects of business development working in a real-life scenario, the text is ideally suited for lecturers and management development personnel to use as a learning resource through which readers can apply the principles and techniques outlined.
A practical guide to managing units in licensed retail
Case studies from Wetherspoons, Scottish and Newcastle, Whitbread and Yates', amongst others, put the theory into practice

Labour Relations in the Global Fast-Food Industry (Paperback, New): Tony Royle, Brian Towers Labour Relations in the Global Fast-Food Industry (Paperback, New)
Tony Royle, Brian Towers
R1,635 Discovery Miles 16 350 Ships in 12 - 17 working days


The fast-food industry is one of the few industries that can be described as truly global, not least in terms of employment, which is estimated at around ten million people worldwide. This edited volume is the first of its kind, providing an analysis of labour relations in this significant industry focusing on multinational corporations and large national companies in ten countries: the USA, Canada, the UK, the Netherlands, Germany, Australia, New Zealand, Singapore, and Russia.

A common framework of analysis is used to examine the extent to which multinational enterprises impose or adapt their employment practices in differing national industrial relations systems. The findings reveal that the global fast-food industry is typified by trade union exclusion, high labour turnover, unskilled work, paternalistic management regimes and work organization that allows little scope for developing workers' participation in decision-making, let alone advocating widely accepted concepts of social justice and workers' rights.

In Search of Hospitality - Theoretical perspectives and debates (Paperback, New edition): Conrad Lashley, Alison Morrison In Search of Hospitality - Theoretical perspectives and debates (Paperback, New edition)
Conrad Lashley, Alison Morrison
R1,391 Discovery Miles 13 910 Ships in 12 - 17 working days

'In Search of Hospitality' is a unique contribution to the study of hospitality, exploring the practice of hospitality across disciplines, and adopting an international perspective where appropriate. This title brings together an extraordinary collection of leading researches and writers in hospitality, sociology, philosophy and social history, thereby providing a broad and comprehensive perspective on hospitality. It focuses the study of hospitality across the range of human, social and economic settings, and provides a reference point for the future development of hospitality as an academic discipline.Harnessing this wide range of viewpoints, 'In Search of Hospitality' offers an intellectually stimulating and innovative approach to the study of hospitality. It is ideal for students and academics within both the applied fields of hospitality and tourism studies and the general fields of business studies and behaviour sciences. It is also suitable for practitioners in hospitality, leisure and tourism businesses, for whom it provides a provocative and informative guide to understanding and providing hospitality within a commercial context.

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Food and Beverage Management - For the…
John Cousins, David Foskett, … Hardcover R2,856 Discovery Miles 28 560
Advanced Professional Chef Level 3…
Terry Tinton, Gary Hunter Paperback R1,307 R1,177 Discovery Miles 11 770

 

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