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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Information technology industries
India’s global success in the Information Technology industry has also prompted the growth of neoliberalism and the re-emergence of the middle class in contemporary urban areas, such as Bangalore. In her significant study, BITS of Belonging, Simanti Dasgupta shows that this economic shift produces new forms of social inequality while reinforcing older ones. She investigates this economic disparity by looking at IT and water privatization to explain how these otherwise unrelated domains correspond to our thinking about citizenship, governance, and belonging. Dasgupta’s ethnographic study shows how work and human processes in the IT industry intertwine to meet the market stipulations of the global economy. Meanwhile, in the recasting of water from a public good to a commodity, the middle class insists on a governance and citizenship model based upon market participation. Dasgupta provides a critical analysis of the grassroots activism involved in a contested water project where different classes lay their divergent claims to the city.
Norbert Wiener, perhaps better than anyone else, understood the intimate and delicate relationship between control and communication: that messages intended as commands do not necessarily differ from those intended simply as facts. Wiener noted the paradox when the modem computer was hardly more than a laboratory curiosity. Thirty years later, the same paradox is at the heart of a severe identity crisis which con fronts computer programmers. Are they primarily members of "management" acting as foremen, whose task it is to ensure that orders emanating from executive suites are faithfully trans lated into comprehensible messages? Or are they perhaps sim ply engineers preoccupied with the technical difficulties of relating "software" to "hardware" and vice versa? Are they aware, furthermore, of the degree to which their work whether as manager or engineer-routinizes the work of others and thereby helps shape the structure of social class relation ships? I doubt that many of us who lived through the first heady and frantic years of software development-at places like the RAND and System Development Corporations-ever took time to think about such questions. The science fiction-like setting of mysterious machines, blinking lights, and torrents of numbers served to awe outsiders who could only marvel at the complexity of it all. We were insiders who constituted a secret society into which only initiates were welcome. So today I marvel at the boundless audacity of a rank out sider in writing a book like Programmers and Managers."
This book is the first part of Applications and Trends in Fintech, which serves as a comprehensive guide to the advanced topics in fintech, including the deep learning and natural language processing algorithms, blockchain design thinking, token economics, cybersecurity, cloud computing and quantum computing, compliance and risk management, and global fintech trends. Readers will gain knowledge about the applications of fintech in finance and its latest developments as well as trends.This fourth volume covers the foundation of fintech, which is ethics and governance, and advanced topics in two of the most important technologies, artificial intelligence and blockchain. Together with the second part in applications and trends (fifth volume), these two books will deepen readers' understanding of the fintech fundamentals covered in previous volumes through various applications and analysis of impacts and trends.Bundle set: Global Fintech Institute-Chartered Fintech Professional Set I
Application integration assembles methods and tools for organizing exchanges between applications, and intra- and inter-enterprise business processes. A strategic tool for enterprises, it introduces genuine reactivity into information systems facing business changes, and as a result, provides a significant edge in optimizing costs. This book analyzes various aspects of application integration, providing a guide to the alphabet soup behind EAI, A2A, B2B, BAM, BPM, ESB and SOA. It addresses the problems of choosing between the application integration solutions and deploying them successfully. It supplies guidelines for avoiding common errors, exploring the differences between received wisdom and the facts on the ground. The overview of IT urbanization will help introduce English-speaking audiences to a powerful approach to information system flexibility developed in France. A key chapter approaches the analysis and interoperation of service levels in integration projects, while the discussion on deployment methodologies and ROI calculation anchors the theory in the real world. "Application Integration: EAI, B2B, BPM and SOA" relies on concrete examples and genuine experiences to demonstrate what works - and what doesn't - in this challenging, topical and important IT domain.
In order to achieve long-term profitability and assure survival for their companies, managers must be informed, imaginative, and capable of adapting to shifting circumstances. Practical decisions rather than theories hold the upper ground. Business, Marketing, and Management Principles for IT and Engineering supplies the understanding required to effectively manage an organization in an increasingly competitive global market. Using case studies, the book illustrates the principles, policies, and management practices used by some of the most successful companies around the world. The real-world case studies supply valuable insight into the range of issues that confront decision makers in business. By explaining how to develop effective strategies and business plans, the text supplies both the concepts and the tools to stay on track with those plans. It also: Explains how to evaluate the pros and cons of your organizational policies and how to effect policies for maximum synergy Covers product development, sales, marketing, pricing, and financial analysis Illustrates the right and wrong ways to implement the principles discussed, with case studies of hi-tech companies such as Apple, Google, Cisco, IBM, Microsoft, Toyota, ITT, and Bloomberg Dimitris N. Chorafas provides valuable insight garnered over half a century of advising financial institutions and multinational industrial corporations. Dr. Chorafas explains how to develop competitive products and use pricing strategies to achieve an edge over your competition. He also includes case studies that examine the price wars in the computer industry. This book supplies a realistic look into the positive and negative aspects of various policies and whether or not current practices related to forecasting, planning, organizing, staffing, directing, and controlling have produced th
The idea of artificial intelligence--job-killing robots, self-driving cars, and self-managing organizations--captures the imagination, evoking a combination of wonder and dread for those of us who will have to deal with the consequences. But what if it's not quite so complicated? The real job of artificial intelligence, argue these three eminent economists, is to lower the cost of prediction. And once you start talking about costs, you can use some well‐established economics to cut through the hype. The constant challenge for all managers is to make decisions under uncertainty. And AI contributes by making knowing what's coming in the future cheaper and more certain. But decision making has another component: judgment, which is firmly in the realm of humans, not machines. Making prediction cheaper means that we can make more predictions more accurately and assess them with our better (human) judgment. Once managers can separate tasks into components of prediction and judgment, we can begin to understand how to optimize the interface between humans and machines. More than just an account of AI's powerful capabilities, Prediction Machines shows managers how they can most effectively leverage AI, disrupting business as usual only where required, and provides businesses with a toolkit to navigate the coming wave of challenges and opportunities.
The banking and finance sectors are relevant shares of modern economies and indeed drivers of growth in emerging economies. The majority of existing economic and finance textbooks focus on concepts and theories with briefly exposited real-world examples for illustration. This book, which collects chapters that are the contributions of the acknowledged experts in their fields, fills this gap by featuring in-depth analyses on prominent real-world topics in banking and finance. The book's applications of econometrics present insightful perspectives on the recent development of banking issues, stock market contagion, the impact of internet technology (IT) on stock markets, financial innovation and technology firms, and an international perspective on the loan puzzle and interest rate adjustment in emerging markets. In addition to exhaustive case studies on banking and finance in India, Hong Kong, Japan, and other Asian emerging markets, the authors coherently contribute an intellectual advancement of contemporary issues in banking and finance literature. The authors offer an essential reading and source of reference for postgraduate and advanced undergraduate courses in economics and finance.
Although there are numerous advertising texts available to the advertising student today, few focus solely on account planning and even fewer still view the digital landscape as permeating every aspect of advertising. Advertising Account Planning in the Digital Media Landscape seeks to bridge that gap by providing a strategic understanding of what the account planner does, a thorough explanation of the kinds of research needed for the account planning process to be successful, and all explained within a digital media mindset. Written in an engaging manner, Advertising Account Planning offers tools and information for effective account planning. Rather than simply adding a digital approach to the traditional understanding of account planning, this book recognizes that advertising in the digital landscape is no longer "new": rather, it's fundamental to understanding how advertising functions. This core text incorporates insights from current forward-thinking advertising professionals as well as suggestions for assignments, discussions and additional readings.
Go from ZERO to $10,000 a month in 28 days and discover financial freedom online Every day thousands of people are losing their jobs, their income, and their security--perhaps you are one of them. However, with the right strategies, you can easily achieve financial independence. "The Laptop Millionaire" provides easy to follow step-by-step strategies you can use to make real money online. Author Mark Anastasi reveals the exact strategies he used to make millions and includes the success stories of other millionaire Internet entrepreneurs. Whether you need an extra hundred dollars a day or want to start an Internet Empire, this book gives you the tools and advice you need. His no-fluff, no-filler strategies provide a blueprint to online success allowing you to discover the laptop lifestyle for yourself.How anyone can make $700-3,000 a week thanks to Twitter, Facebook, YouTube, and other Social Media sites The simple steps to creating an online business--featuring the 3 steps that led Mark to his first $10,000 a month business How the 21 Millionaire Secrets can transform your life If you read and apply what Anastasi has laid out in his book, you will be well on your way to becoming a millionaire.
The innovation management classic returns for today's fully digitized world When legendary business thought leaders C.K. Prahalad and M.S. Krishnan first published The New Age of Innovation, the book was instantly lauded as one of the most forward-looking business guides of the year. Now, ten years later, their predictions that advanced technologies would transform every business in every industry have been borne out. And their lessons for managing the software revolution are more critical today than ever. The New Age of Innovation provides the insights and practices you need to drive profits and growth in today's interconnected, software-dominated world-a world where companies partner with customers to create value. You'll learn how to: *Align all software systems within your company *Measure individual behavior using smart analytics *Continuously improve customer-facing and back-end processes *Make every stakeholder a unique partner in your mission *Work seamlessly across cultures and time-zones *Create teams that drive high-quality, low-cost solutions The ubiquity of software and digitization introduce valuable opportunities for personalized value creation and global resource partnership. Manage them well and you'll seize the competitive edge in no time. The New Age of Innovation provides everything you need to by leveraging the tools at your disposal to transform their business and dominate your industry.
A revealing and gripping investigation into how social media platforms police what we post online-and the large societal impact of these decisions Most users want their Twitter feed, Facebook page, and YouTube comments to be free of harassment and porn. Whether faced with "fake news" or livestreamed violence, "content moderators"-who censor or promote user-posted content-have never been more important. This is especially true when the tools that social media platforms use to curb trolling, ban hate speech, and censor pornography can also silence the speech you need to hear. In this revealing and nuanced exploration, award-winning sociologist and cultural observer Tarleton Gillespie provides an overview of current social media practices and explains the underlying rationales for how, when, and why these policies are enforced. In doing so, Gillespie highlights that content moderation receives too little public scrutiny even as it is shapes social norms and creates consequences for public discourse, cultural production, and the fabric of society. Based on interviews with content moderators, creators, and consumers, this accessible, timely book is a must-read for anyone who's ever clicked "like" or "retweet."
A sweeping, revisionist historical analysis of telecommunications networks, from the dawn of the republic to the 21st century. Telecommunications networks are vast, intricate, hugely costly systems for exchanging messages and information-within cities and across continents. From the Post Office and the telegraph to today's internet, these networks have sown domestic division while also acting as sources of international power. In Crossed Wires, Dan Schiller, who has conducted archival research on US telecommunications for more than forty years, recovers the extraordinary social history of the major network systems of the United States. Drawing on arrays of archival documents and secondary sources, Schiller reveals that this history has been shaped by sharp social and political conflict and is embedded in the larger history of an expansionary US political economy. Schiller argues that networks have enabled US imperialism through a a recurrent "American system" of cross-border communications. Three other key findings wind through the book. First, business users of networks—more than carriers, and certainly more than residential users—have repeatedly determined how telecommunications systems have developed. Second, despite their current importance for virtually every sphere of social life, networks have been consecrated above all to aiding the circulation of commodities. Finally, although the preferences of executives and officials have broadly determined outcomes, these elites have repeatedly had to contend against the ideas and organizations of workers, social movement activists, and other reformers. This authoritative and comprehensive revisionist history of US telecommunications argues that not technology but a dominative—and contested—political economy drove the evolution of this critical industry.
As more Africans get online, information and communication technologies (ICTs) are increasingly hailed for their transformative potential. Yet, the fascination for the possibilities of promoting more inclusive forms of development in the information age have obfuscated the reality of the complex negotiations among political and economic actors who are seeking to use technology in their competition for power. Building on over ten years of research in Ethiopia, Iginio Gagliardone investigates the relationship between politics, development, and technological adoption in Africa's second most populous country and its largest recipient of development aid. The emphasis the book places on the 'technopolitics' of ICTs, and on their ability to embody and enact political goals, offers a strong and empirically grounded counter-argument to prevalent approaches to the study of technology and development that can be applied to other cases in Africa and beyond.
Jeffrey James is one of the relatively few academics to have systematically taken on the topic of IT and development. In this timely book he undertakes a methodological critique of prominent topics in the debate. Challenging the existing literature by international and governmental institutions, the book looks not only at the digital divide but also at issues such as digital preparedness, leapfrogging and low-cost computers. James also raises important issues which have been largely neglected in the literature, such as the implications for poverty in developing countries and the macroeconomics of mobile phones. The book argues that benefits from IT are captured in a different form in developing as opposed to developed countries. In the latter, gains come from technology ownership and use, whereas in the former, benefits cannot be captured as much in this way because ownership is more limited. Interestingly, the author shows that developing countries have responded to this distinction with a series of local innovations which are often low-cost and pro-poor. This finding contradicts the widely held view that poor countries are unable to generate major innovations within their own borders. Accessible and clearly written, this book will be of great interest to scholars of development economics and development studies, and is relevant to both policy-makers and academics.
Dieses Buch liefert einen Uberblick uber alle wichtigen Aspekte des Medienmanagements. Zusatzlich ermoglichen Grundlagenartikel zum Medienmanagement aus interdisziplinarer Perspektive ein umfassendes Verstandnis der Medienbranche, ihrer Wirkungen und Handlungsimplikationen. Fuhrende Vertreter aus dem Feld der Medien geben einen umfassenden Einblick in den State-of-the-Art des Gebiets. Durch die ebenfalls enthaltenen Perspektiven anderer, nicht betriebswirtschaftlicher Fachdisziplinen - die hier integrativ zusammenfugt werden - eignet sich das Handbuch auch als Literatur fur managementbezogene Fragestellungen aus den Disziplinen Medienrecht, Medienpsychologie, Medienokonomie und Kommunikationswissenschaft.
Teaches the machine learning process for business students and professionals using automated machine learning, a new development in data science that requires only a few weeks to learn instead of years of training Though the concept of computers learning to solve a problem may still conjure thoughts of futuristic artificial intelligence, the reality is that machine learning algorithms now exist within most major software, including Websites and even word processors. These algorithms are transforming society in the most radical way since the Industrial Revolution, primarily through automating tasks such as deciding which users to advertise to, which machines are likely to break down, and which stock to buy and sell. While this work no longer always requires advanced technical expertise, it is crucial that practitioners and students alike understand the world of machine learning. In this book, Kai R. Larsen and Daniel S. Becker teach the machine learning process using a new development in data science: automated machine learning (AutoML). AutoML, when implemented properly, makes machine learning accessible by removing the need for years of experience in the most arcane aspects of data science, such as math, statistics, and computer science. Larsen and Becker demonstrate how anyone trained in the use of AutoML can use it to test their ideas and support the quality of those ideas during presentations to management and stakeholder groups. Because the requisite investment is a few weeks rather than a few years of training, these tools will likely become a core component of undergraduate and graduate programs alike. With first-hand examples from the industry-leading DataRobot platform, Automated Machine Learning for Business provides a clear overview of the process and engages with essential tools for the future of data science.
Understanding the key IT issues facing firms within their surrounding contexts is critical for the firm, government, and their international counterparts.In response to the dominant and pervasive bias in Information Systems (IS) research towards American and Western views, the World IT Project was launched and is the largest study of its kind in the field. This book captures the organizational, technological, and individual issues of IT employees across 37 countries.The book enables management and staff to formulate business and IT-related policies and strategies. Likewise, it allows policymakers, governments and vendors to address important issues at the national level as well as to respond to the needs of partners and stakeholders in other countries. It also offers current and future academic scholars a grounded understanding of the international IT environment and provides a sound foundation to launch many international IT studies.
A fast-growing social media marketing company, TechCo encourages all of its employees to speak up. By promoting open dialogue across the corporate hierarchy, the firm has fostered a uniquely engaged workforce and an enviable capacity for change. Yet the path hasn't always been easy. TechCo has confronted a number of challenges, and its experience reveals the essential elements of bureaucracy that remain even when a firm sets out to discard them. Through it all, TechCo serves as a powerful new model for how firms can navigate today's rapidly changing technological and cultural climate. Catherine J. Turco was embedded within TechCo for ten months. The Conversational Firm is her ethnographic analysis of what worked at the company and what didn't. She offers multiple lessons for anyone curious about the effect of social media on the corporate environment and adds depth to debates over the new generation of employees reared on social media: Millennials who carry their technological habits and expectations into the workplace. Marshaling insights from cultural and economic sociology, organizational theory, economics, technology studies, and anthropology, The Conversational Firm offers a nuanced analysis of corporate communication, control, and culture in the social media age.
The definitive story of a game so great, even the Cold War couldn't stop itTetris is perhaps the most instantly recognizable, popular video game ever made. But how did an obscure Soviet programmer, working on frail, antiquated computers, create a product which has now earned nearly 1 billion in sales? How did a makeshift game turn into a worldwide sensation, which has been displayed at the Museum of Modern Art, inspired a big-budget sci-fi movie, and been played in outer space?A quiet but brilliant young man, Alexey Pajitnov had long nurtured a love for the obscure puzzle game pentominoes, and became obsessed with turning it into a computer game. Little did he know that the project that he laboured on alone, hour after hour, would soon become the most addictive game ever made.In this fast-paced business story, reporter Dan Ackerman reveals how Tetris became one of the world's first viral hits, passed from player to player, eventually breaking through the Iron Curtain into the West. British, American, and Japanese moguls waged a bitter fight over the rights, sending their fixers racing around the globe to secure backroom deals, while a secretive Soviet organization named ELORG chased down the game's growing global profits. The Tetris Effect is an homage to both creator and creation, and a must-read for anyone who's ever played the game- which is to say everyone.
The Internet is connecting an increasing number of individuals, organizations, and devices into global networks of information flows. It is accelerating the dynamics of innovation in the digital economy, affecting the nature and intensity of competition, and enabling private companies, governments, and the non-profit sector to develop new business models. In this new ecosystem many of the theoretical assumptions and historical observations upon which economics rests are altered and need critical reassessment. This Handbook brings together twenty-seven original chapters that discuss theoretical and applied frameworks for the study of the economics of the Internet, encompassing: * its unique economics as a global information and communications infrastructure * the effects of the Internet on economic transactions, including social production, advertising, innovation, and intellectual property rights * the economics and management of Internet-based industries, such as search, news, entertainment, culture, and virtual worlds * the effects of the Internet on the economy at large Interdisciplinary in its approach, the Handbook synthesizes the state of knowledge and offers new perspectives for researchers, practitioners, and students.
"This book focuses on the history of video games, consoles, and home computers from the very beginning until the mid-nineties, which started a new era in digital entertainment. The text features the most innovative games and introduces the pioneers who developed them. It offers brief analyses of the most relevant games from each time period. An epilogue covers the events and systems that followed this golden age while the appendices include a history of handheld games and an overview of the retro-gaming scene"--Provided by publisher. |
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