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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Information technology industries
This book addresses software faults-a critical issue that not only
reduces the quality of software, but also increases their
development costs. Various models for predicting the
fault-proneness of software systems have been proposed; however,
most of them provide inadequate information, limiting their
effectiveness. This book focuses on the prediction of number of
faults in software modules, and provides readers with essential
insights into the generalized architecture, different techniques,
and state-of-the art literature. In addition, it covers various
software fault datasets and issues that crop up when predicting
number of faults. A must-read for readers seeking a "one-stop"
source of information on software fault prediction and recent
research trends, the book will especially benefit those interested
in pursuing research in this area. At the same time, it will
provide experienced researchers with a valuable summary of the
latest developments.
This book constitutes revised selected papers from the 12th
international Global Sourcing Workshop 2018, held in La Thuile,
Italy, in February 2018. The 9 contributions included were
carefully reviewed and selected from 40 submissions. The book
offers a review of the key topics in sourcing of services,
populated with practical frameworks that serve as a tool kit to
students and managers. The range of topics covered in this book is
wide and diverse, offering micro and macro perspectives on
successful sourcing of services. Case studies from various
organizations, industries and countries are used extensively
throughout the book, giving it a unique position within the current
literature offering.
In the Age of Software, will your business dominate and maintain
relevance—or will it become a digital relic? As tech giants and
startups disrupt every market, those who master large-scale
software delivery will define the economic landscape of the 21st
century, just as the masters of mass production defined the
landscape in the 20th. Unfortunately, business and technology
leaders are woefully ill-equipped to solve the problems posed by
digital transformation. At the current rate of disruption, half of
S&P 500 companies will be replaced in the next ten years. A new
approach is needed. In Project to Product, Value Stream Network
pioneer and technology business leader Dr. Mik Kersten introduces
the Flow Framework—a new way of seeing, measuring, and managing
software delivery. The Flow Framework will enable your company's
evolution from project-oriented dinosaur to product-centric
innovator that thrives in the Age of Software. If you're driving
your organization's transformation at any level, this is the book
for you.
An intimate look at the legendary British designer behind Apple's
most iconic products - including the Apple Watch With the death of
Steve Jobs in 2011, JONY IVE has become the most important person
at Apple. Some would argue he always was. Steve Jobs discovered Ive
in 1997, when he found the scruffy British designer toiling away in
a studio surrounded by hundreds of sketches and prototypes. Jobs
instantly realised he had found a talent who could reverse Apple's
decline, and become his 'spiritual partner'. Their collaboration
produced iconic products including the iMac, iPod, iPad and iPhone.
Designs that overturned entire industries and created the world's
most powerful brand. Little has been known about this shy,
softly-spoken designer. Until now. Jony Ive: The Genius Behind
Apple's Greatest Products tells the riveting story of a creative
genius, from his early interest in industrial design to his
meteoric rise, as well as the principles and practices that led Ive
to become the designer of his generation. 'Sheds new light on
technology's most-watched design team' Observer 'A real pleasure'
GQ Leander Kahney has covered Apple for more than a dozen years and
has written three popular books about Apple and the culture of its
followers, including Inside Steve's Brain and Cult of Mac. The
former news editor for Wired.com, he is currently the editor and
publisher of CultofMac.com. He lives in San Francisco.
An urgent new warning from two bestselling security experts - and a
gripping inside look at how governments, firms, and ordinary
citizens can confront and contain the tyrants, hackers, and
criminals bent on turning the digital realm into a war zone.
A powerful and urgent call to action: to improve our lives and our
societies, we must demand open access to data for all. Information
is power, and the time is now for digital liberation. Access Rules
mounts a strong and hopeful argument for how informational tools at
present in the hands of a few could instead become empowering
machines for everyone. By forcing data-hoarding companies to open
access to their data, we can reinvigorate both our economy and our
society. Authors Viktor Mayer-Schoenberger and Thomas Ramge contend
that if we disrupt monopoly power and create a level playing field,
digital innovations can emerge to benefit us all. Over the past
twenty years, Big Tech has managed to centralize the most relevant
data on their servers, as data has become the most important raw
material for innovation. However, dominant oligopolists like
Facebook, Amazon, and Google, in contrast with their reputation as
digital pioneers, are actually slowing down innovation and progress
by withholding data for the benefit of their shareholders--at the
expense of customers, the economy, and society. As Access Rules
compellingly argues, ultimately it is up to us to force information
giants, wherever they are located, to open their treasure troves of
data to others. In order for us to limit global warming, contain a
virus like COVID-19, or successfully fight poverty,
everyone-including citizens and scientists, start-ups and
established companies, as well as the public sector and NGOs-must
have access to data. When everyone has access to the informational
riches of the data age, the nature of digital power will change.
Information technology will find its way back to its original
purpose: empowering all of us to use information so we can thrive
as individuals and as societies.
Dieses Buch behandelt die begrifflichen und sachlichen Grundlagen
der Flugnavigation sowie die mathematisch-geometrischen
Zusammenhange mit zahlreichen Berechnungsbeispielen. Wegen des
engen Bezugs zur Kartographie, welche die benoetigten raum- und
sachbezogenen Informationen fur die thematischen Karten und
Navigationsdatenbanken bereitstellt, sind die theoretischen Aspekte
sowie der praktische Gebrauch und die Interpretation moderner
Navigationskarten inhaltlicher Schwerpunkt. Weiterer Schwerpunkt
ist die leistungsbasierte Navigation, wie diese in der heutigen
Luftfahrtpraxis mithilfe integrierter bordseitiger
Navigationssysteme in Verbindung mit den Ab- und Anflugverfahren
realisiert wird. Hierbei werden Funk-, Tragheits- und
Satellitennavigation kombiniert. Mithin widmet sich dieses Buch den
Letzteren in einer angemessenen Detailtiefe sowie der Architektur
der Bordsysteme am Beispiel der weltweit verbreiteten Airbus
A320-Flugzeugfamilie. Des Weiteren werden relevante Aspekte der
Flugsicherung einbezogen. Zielgruppe sind alljene, die ihre
Ausbildung zum Piloten oder Fluglotsen mit einem Studium im Bereich
der Luftfahrt kombinieren, Verfahrensplanende bei der
Flugsicherung, Studierende des Verkehrsingenieurwesens oder der
Geowissenschaften und alle, die sich fur Navigationskarten und
-systeme sowie die damit verbundenen aktuellen Technologien
begeistern. Die vorliegende zweite Auflage ist gleichermassen
geeignet fur Neueinsteiger und Fortgeschrittene, die
Praxisbeispiele verhelfen zum "Ankommen". Zahlreiche hochwertige
Abbildungen foerdern die Anschaulichkeit, grosser Wert wird auf
Allgemeinverstandlichkeit gelegt bei dennoch mathematischer
Fundierung. Das Buchkonzept mit dem Schwerpunkt auf aktueller
Thematik bindet die traditionellen Navigationssysteme jedoch soweit
ein, dass die Leserinnen und Leser Kenntnisse erwerben, welche
ihnen dazu verhelfen, oben genannte Systeme als alleinige
Navigationsmittel anwenden zu koennen. Auch werden die vom
Luftfahrtbundesamt fur die Ausbildung zum Verkehrsflugzeugfuhrer im
Fach Navigation geforderten Inhalte im Wesentlichen abgedeckt.
"Blockchains will matter crucially; this book, beautifully and
clearly written for a wide audience, powerfully demonstrates how."
-Lawrence Lessig "Attempts to do for blockchain what the likes of
Lawrence Lessig and Tim Wu did for the Internet and
cyberspace-explain how a new technology will upend the current
legal and social order... Blockchain and the Law is not just a
theoretical guide. It's also a moral one." -Fortune Bitcoin has
been hailed as an Internet marvel and decried as the preferred
transaction vehicle for criminals. It has left nearly everyone
without a computer science degree confused: how do you "mine" money
from ones and zeros? The answer lies in a technology called
blockchain. A general-purpose tool for creating secure,
decentralized, peer-to-peer applications, blockchain technology has
been compared to the Internet in both form and impact. Blockchains
are being used to create "smart contracts," to expedite payments,
to make financial instruments, to organize the exchange of data and
information, and to facilitate interactions between humans and
machines. But by cutting out the middlemen, they run the risk of
undermining governmental authorities' ability to supervise
activities in banking, commerce, and the law. As this essential
book makes clear, the technology cannot be harnessed productively
without new rules and new approaches to legal thinking. "If
you...don't 'get' crypto, this is the book-length treatment for
you." -Tyler Cowen, Marginal Revolution "De Filippi and Wright
stress that because blockchain is essentially autonomous, it is
inflexible, which leaves it vulnerable, once it has been set in
motion, to the sort of unforeseen consequences that laws and
regulations are best able to address." -James Ryerson, New York
Times Book Review
Social media has come to deeply penetrate our lives: Facebook,
YouTube, Twitter and many other platforms define many of our daily
habits of communication and creative production. The Culture of
Connectivity studies the rise of social media in the first decade
of the twenty-first century up until 2012, providing both a
historical and a critical analysis of the emergence of major
platforms in the context of a rapidly changing ecosystem of
connective media. Such history is needed to understand how these
media have come to profoundly affect our experience of online
sociality. The first stage of their development shows a fundamental
shift. While most sites started out as amateur-driven community
platforms, half a decade later they have turned into large
corporations that do not just facilitate user connectedness, but
have become global information and data mining companies extracting
and exploiting user connectivity. Author and media scholar Jose van
Dijck offers an analytical prism to examine techno-cultural as well
as socio-economic aspects of this transformation. She dissects five
major platforms: Facebook, Twitter, Flickr, YouTube, and Wikipedia.
Each of these microsystems occupies a distinct position in the
larger ecology of connective media, and yet, their underlying
mechanisms for coding interfaces, steering users, and filtering
content rely on shared ideological principles. At the level of
management and organization, we can also observe striking
similarities between these platforms' shifting ownership status,
governance strategies, and business models. Reconstructing the
premises on which these platforms are built, this study highlights
how norms for online interaction and communication gradually
changed. "Sharing," "friending," "liking," "following," "trending,"
and "favoriting" have come to denote online practices imbued with
specific technological and economic meanings. This process of
normalization, the author argues, is part of a larger political and
ideological battle over information control in an online world
where everything is bound to become social. Crossing lines of
technological, historical, sociological, and cultural inquiry, The
Culture of Connectivity will reshape the way we think about
interpersonal connection in the digital age.
In 1934, a Belgian entrepreneur named Paul Otlet sketched out plans
for a worldwide network of computers-or "electric telescopes," as
he called them - that would allow people anywhere in the world to
search and browse through millions of books, newspapers,
photographs, films and sound recordings, all linked together in
what he termed a reseau mondial: a "worldwide web." Today, Otlet
and his visionary proto-Internet have been all but forgotten,
thanks to a series of historical misfortunes - not least of which
involved the Nazis marching into Brussels and destroying most of
his life's work. In the years since Otlet's death, however, the
world has witnessed the emergence of a global network that has
proved him right about the possibilities - and the perils - of
networked information. In Cataloging the World, Alex Wright brings
to light the forgotten genius of Paul Otlet, an introverted
librarian who harbored a bookworm's dream to organize all the
world's information. Recognizing the limitations of traditional
libraries and archives, Otlet began to imagine a radically new way
of organizing information, and undertook his life's great work: a
universal bibliography of all the world's published knowledge that
ultimately totaled more than 12 million individual entries. That
effort eventually evolved into the Mundaneum, a vast "city of
knowledge" that opened its doors to the public in 1921 to
widespread attention. Like many ambitious dreams, however, Otlet's
eventually faltered, a victim to technological constraints and
political upheaval in Europe on the eve of World War II. Wright
tells not just the story of a failed entrepreneur, but the story of
a powerful idea - the dream of universal knowledge - that has
captivated humankind since before the great Library at Alexandria.
Cataloging the World explores this story through the prism of
today's digital age, considering the intellectual challenge and
tantalizing vision of Otlet's digital universe that in some ways
seems far more sophisticated than the Web as we know it today.
Der Autor beschreibt alle Phasen eines Lizenzierungsprojektes,
zeigt den Weg zur Auswahl des richtigen Produktes, beleuchtet
mogliche Kostenfallen und beschreibt im Detail, welche
Schnittstellen zwischen Produktmarketing, Vertrieb, Entwicklung,
Support, Logistik und Hotline zu beachten sind. Es werden vor allem
Softwarehersteller angesprochen, die eine elektronische
Lizenzierung ihrer Produkte erstmalig einfuhren oder derzeitige
Verfahren am State-of-the-Art ausrichten wollen. Erfolgreiche
Software-Lizenzierung ist kein reines Entwicklungsprojekt, sondern
umfasst praktisch alle Bereiche eines Software-Herstellers."
Der Aufbau einer schlagkraftigen Vertriebseinheit und die
erforderlichen Techniken und Methoden fur erfolgreiche
Vertriebsarbeit bei IT-Unternehmen sind Gegenstand dieses Buches.
Erlautert werden moderne Vertriebsmodelle und Techniken - unter
anderem SPIN und Beziehungsmanagement, zwei Methoden mit hohem
Wachstumspotential, die aus den USA stammen. Das Buch stellt sowohl
Neueinsteigern als auch Vertriebsprofis praxisorientiertes Wissen
zur Verfugung. Zahlreiche Beispiele verdeutlichen die
Vorgehensweise und machen das Buch zu einem unverzichtbaren
Leitfaden fur die tagliche Vertriebsarbeit. Beleuchtet werden auch
die Schattenseiten des Vertriebs, einem Berufsweg mit guten
Einkommenschancen und gleichzeitig mit hoher Fluktuationsrate."
Over the last decade, the digital technologies in everyday life
have multiplied. Our lives have been gradually taken over by
digital devices, networks, and services. Although useful, they have
also become invasive additions to our personal, professional and
public lives. This process has occurred in a globalized and
deregulated economy and a few US-based start-ups transformed into
an oligopoly of multinationals that today govern the informational
infrastructure of our societies. This book offers an analytical
framework of the contemporary internet studied through the lens of
history and political economy. Google, Apple, Facebook, Amazon and
Microsoft are examined as emblematic products of a new capitalist
order that is resolutely opposed to the original project of the
internet. The author retraces the process of commodification that
resulted in financial rationales taking over from collective and
individual emancipation and uncovers how this internet oligopoly
uses its exorbitant market power to eliminate competition; take
advantage of global financialization to exploit human labour on a
global scale and to avoid taxation; and how it implements
strategies to control our communication methods for accessing
information and content online, thus increasingly controlling the
digital public sphere. The book reveals how the reshaping of
society via private company business models impact on the place of
work in future societies, social and economic inequalities, and,
ultimately, democracy.
From "EverQuest" to "World of Warcraft," online games have evolved
from the exclusive domain of computer geeks into an extraordinarily
lucrative staple of the entertainment industry. People of all ages
and from all walks of life now spend thousands of hours--and
dollars--partaking in this popular new brand of escapism. But the
line between fantasy and reality is starting to blur. Players have
created virtual societies with governments and economies of their
own whose currencies now trade against the dollar on eBay at rates
higher than the yen. And the players who inhabit these synthetic
worlds are starting to spend more time online than at their day
jobs.
In "Synthetic Worlds," Edward Castronova offers the first
comprehensive look at the online game industry, exploring its
implications for business and culture alike. He starts with the
players, giving us a revealing look into the everyday lives of the
gamers--outlining what they do in their synthetic worlds and why.
He then describes the economies inside these worlds to show how
they might dramatically affect real world financial systems, from
potential disruptions of markets to new business horizons.
Ultimately, he explores the long-term social consequences of online
games: If players can inhabit worlds that are more alluring and
gratifying than reality, then how can the real world ever compete?
Will a day ever come when we spend more time in these synthetic
worlds than in our own? Or even more startling, will a day ever
come when such questions no longer sound alarmist but instead seem
obsolete?
With more than ten million active players worldwide--and with
Microsoft and Sony pouring hundreds of millions of dollars into
videogame development--online games have become too big to ignore.
"Synthetic Worlds" spearheads our efforts to come to terms with
this virtual reality and its concrete effects.
"Illuminating. . . . Castronova's analysis of the economics of fun
is intriguing. Virtual-world economies are designed to make the
resulting game interesting and enjoyable for their inhabitants.
Many games follow a rags-to-riches storyline, for example. But how
can all the players end up in the top 10%? Simple: the upwardly
mobile human players need only be a subset of the world's
population. An underclass of computer-controlled 'bot' citizens,
meanwhile, stays poor forever. Mr. Castronova explains all this
with clarity, wit, and a merciful lack of academic jargon."--"The
Economist"
" "
""Synthetic Worlds" is a surprisingly profound book about the
social, political, and economic issues arising from the emergence
of vast multiplayer games on the Internet. What Castronova has
realized is that these games, where players contribute considerable
labor in exchange for things they value, are not merely like real
economies, they "are" real economies, displaying inflation, fraud,
Chinese sweatshops, and some surprising in-game innovations."--Tim
Harford, "Chronicle of Higher Education
"
Prominente Autoren aus Wirtschaft, Wissenschaft und Politik
schildern in diesem Buch, welche konkreten Projekte verwirklicht
werden mussen, damit Deutschland in den nachsten Jahren eine
Spitzenposition im Wettbewerb einnehmen kann und sich nicht mit
einem Absteigerplatz zufriedengeben muss. Zu den Autoren des Buches
gehoren Lothar Spath, Vorsitzender des Vorstands der JENOPTIK AG,
Klaus Eierhoff, Leiter der DirectGroup und Mitglied des Vorstands
der Bertelsmann AG, Klaus Mangold, Mitglied des Vorstands
DaimlerChrysler AG, Hubert Burda, Vorstandsvorsitzender und
alleiniger Gesellschafter der Hubert Burda Media Holding, Brigitte
Zypries, Staatssekretarin im Bundesministerium des Innern, Josef
Brauner, Vorstandsmitglied der Deutschen Telekom AG und Ulf Boge,
Prasident des Bundeskartellamts. Das Buch bietet eine Agenda fur
die notwendigen IT-Entwicklungen der nachsten Jahre in
Deutschland."
From dial-up to wi-fi, an engaging cultural history of the
commercial web industry In the 1990s, the World Wide Web helped
transform the Internet from the domain of computer scientists to a
playground for mass audiences. As URLs leapt off computer screens
and onto cereal boxes, billboards, and film trailers, the web
changed the way many Americans experienced media, socialized, and
interacted with brands. Businesses rushed online to set up
corporate "home pages" and as a result, a new cultural industry was
born: web design. For today's internet users who are more familiar
sharing social media posts than collecting hotlists of cool sites,
the early web may seem primitive, clunky, and graphically inferior.
After the dot-com bubble burst in 2000, this pre-crash era was
dubbed "Web 1.0," a retronym meant to distinguish the early web
from the social, user-centered, and participatory values that were
embodied in the internet industry's resurgence as "Web 2.0" in the
21st century. Tracking shifts in the rules of "good web design,"
Ankerson reimagines speculation and design as a series of contests
and collaborations to conceive the boundaries of a new digitally
networked future. What was it like to go online and "surf the Web"
in the 1990s? How and why did the look and feel of the web change
over time? How do new design paradigms like user-experience design
(UX) gain traction? Bringing together media studies, internet
studies, and design theory, Dot-com Design traces the shifts in,
and struggles over, the web's production, aesthetics, and design to
provide a comprehensive look at the evolution of the web industry
and into the vast internet we browse today.
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