"Blockchains will matter crucially; this book, beautifully and clearly written for a wide audience, powerfully demonstrates how." -Lawrence Lessig "Attempts to do for blockchain what the likes of Lawrence Lessig and Tim Wu did for the Internet and cyberspace-explain how a new technology will upend the current legal and social order... Blockchain and the Law is not just a theoretical guide. It's also a moral one." -Fortune Bitcoin has been hailed as an Internet marvel and decried as the preferred transaction vehicle for criminals. It has left nearly everyone without a computer science degree confused: how do you "mine" money from ones and zeros? The answer lies in a technology called blockchain. A general-purpose tool for creating secure, decentralized, peer-to-peer applications, blockchain technology has been compared to the Internet in both form and impact. Blockchains are being used to create "smart contracts," to expedite payments, to make financial instruments, to organize the exchange of data and information, and to facilitate interactions between humans and machines. But by cutting out the middlemen, they run the risk of undermining governmental authorities' ability to supervise activities in banking, commerce, and the law. As this essential book makes clear, the technology cannot be harnessed productively without new rules and new approaches to legal thinking. "If you...don't 'get' crypto, this is the book-length treatment for you." -Tyler Cowen, Marginal Revolution "De Filippi and Wright stress that because blockchain is essentially autonomous, it is inflexible, which leaves it vulnerable, once it has been set in motion, to the sort of unforeseen consequences that laws and regulations are best able to address." -James Ryerson, New York Times Book Review

Social media has come to deeply penetrate our lives: Facebook, YouTube, Twitter and many other platforms define many of our daily habits of communication and creative production. The Culture of Connectivity studies the rise of social media in the first decade of the twenty-first century up until 2012, providing both a historical and a critical analysis of the emergence of major platforms in the context of a rapidly changing ecosystem of connective media. Such history is needed to understand how these media have come to profoundly affect our experience of online sociality. The first stage of their development shows a fundamental shift. While most sites started out as amateur-driven community platforms, half a decade later they have turned into large corporations that do not just facilitate user connectedness, but have become global information and data mining companies extracting and exploiting user connectivity. Author and media scholar Jose van Dijck offers an analytical prism to examine techno-cultural as well as socio-economic aspects of this transformation. She dissects five major platforms: Facebook, Twitter, Flickr, YouTube, and Wikipedia. Each of these microsystems occupies a distinct position in the larger ecology of connective media, and yet, their underlying mechanisms for coding interfaces, steering users, and filtering content rely on shared ideological principles. At the level of management and organization, we can also observe striking similarities between these platforms' shifting ownership status, governance strategies, and business models. Reconstructing the premises on which these platforms are built, this study highlights how norms for online interaction and communication gradually changed. "Sharing," "friending," "liking," "following," "trending," and "favoriting" have come to denote online practices imbued with specific technological and economic meanings. This process of normalization, the author argues, is part of a larger political and ideological battle over information control in an online world where everything is bound to become social. Crossing lines of technological, historical, sociological, and cultural inquiry, The Culture of Connectivity will reshape the way we think about interpersonal connection in the digital age.

In 1934, a Belgian entrepreneur named Paul Otlet sketched out plans for a worldwide network of computers-or "electric telescopes," as he called them - that would allow people anywhere in the world to search and browse through millions of books, newspapers, photographs, films and sound recordings, all linked together in what he termed a reseau mondial: a "worldwide web." Today, Otlet and his visionary proto-Internet have been all but forgotten, thanks to a series of historical misfortunes - not least of which involved the Nazis marching into Brussels and destroying most of his life's work. In the years since Otlet's death, however, the world has witnessed the emergence of a global network that has proved him right about the possibilities - and the perils - of networked information. In Cataloging the World, Alex Wright brings to light the forgotten genius of Paul Otlet, an introverted librarian who harbored a bookworm's dream to organize all the world's information. Recognizing the limitations of traditional libraries and archives, Otlet began to imagine a radically new way of organizing information, and undertook his life's great work: a universal bibliography of all the world's published knowledge that ultimately totaled more than 12 million individual entries. That effort eventually evolved into the Mundaneum, a vast "city of knowledge" that opened its doors to the public in 1921 to widespread attention. Like many ambitious dreams, however, Otlet's eventually faltered, a victim to technological constraints and political upheaval in Europe on the eve of World War II. Wright tells not just the story of a failed entrepreneur, but the story of a powerful idea - the dream of universal knowledge - that has captivated humankind since before the great Library at Alexandria. Cataloging the World explores this story through the prism of today's digital age, considering the intellectual challenge and tantalizing vision of Otlet's digital universe that in some ways seems far more sophisticated than the Web as we know it today.

Der Autor beschreibt alle Phasen eines Lizenzierungsprojektes, zeigt den Weg zur Auswahl des richtigen Produktes, beleuchtet mogliche Kostenfallen und beschreibt im Detail, welche Schnittstellen zwischen Produktmarketing, Vertrieb, Entwicklung, Support, Logistik und Hotline zu beachten sind. Es werden vor allem Softwarehersteller angesprochen, die eine elektronische Lizenzierung ihrer Produkte erstmalig einfuhren oder derzeitige Verfahren am State-of-the-Art ausrichten wollen. Erfolgreiche Software-Lizenzierung ist kein reines Entwicklungsprojekt, sondern umfasst praktisch alle Bereiche eines Software-Herstellers."

Der Aufbau einer schlagkraftigen Vertriebseinheit und die erforderlichen Techniken und Methoden fur erfolgreiche Vertriebsarbeit bei IT-Unternehmen sind Gegenstand dieses Buches. Erlautert werden moderne Vertriebsmodelle und Techniken - unter anderem SPIN und Beziehungsmanagement, zwei Methoden mit hohem Wachstumspotential, die aus den USA stammen. Das Buch stellt sowohl Neueinsteigern als auch Vertriebsprofis praxisorientiertes Wissen zur Verfugung. Zahlreiche Beispiele verdeutlichen die Vorgehensweise und machen das Buch zu einem unverzichtbaren Leitfaden fur die tagliche Vertriebsarbeit. Beleuchtet werden auch die Schattenseiten des Vertriebs, einem Berufsweg mit guten Einkommenschancen und gleichzeitig mit hoher Fluktuationsrate."

Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful, relevant, and timely product recommendations to its hundreds of millions of customers. Quantcast lets companies target precise audiences and key demographics throughout the Web. NASA runs contests via gamification site TopCoder, awarding prizes to those with the most innovative and cost-effective solutions to its problems. Explorys offers penetrating and previously unknown insights into healthcare behavior. How do these organizations and municipalities do it? Technology is certainly a big part, but in each case the answer lies deeper than that. Individuals at these organizations have realized that they don't have to be Nate Silver to reap massive benefits from today's new and emerging types of data. And each of these organizations has embraced Big Data, allowing them to make astute and otherwise impossible observations, actions, and predictions. It's time to start thinking big. In Too Big to Ignore, recognized technology expert and award-winning author Phil Simon explores an unassailably important trend: Big Data, the massive amounts, new types, and multifaceted sources of information streaming at us faster than ever. Never before have we seen data with the volume, velocity, and variety of today. Big Data is no temporary blip of fad. In fact, it is only going to intensify in the coming years, and its ramifications for the future of business are impossible to overstate. Too Big to Ignore explains why Big Data is a big deal. Simon provides commonsense, jargon-free advice for people and organizations looking to understand and leverage Big Data. Rife with case studies, examples, analysis, and quotes from real-world Big Data practitioners, the book is required reading for chief executives, company owners, industry leaders, and business professionals.

Over the last decade, the digital technologies in everyday life have multiplied. Our lives have been gradually taken over by digital devices, networks, and services. Although useful, they have also become invasive additions to our personal, professional and public lives. This process has occurred in a globalized and deregulated economy and a few US-based start-ups transformed into an oligopoly of multinationals that today govern the informational infrastructure of our societies. This book offers an analytical framework of the contemporary internet studied through the lens of history and political economy. Google, Apple, Facebook, Amazon and Microsoft are examined as emblematic products of a new capitalist order that is resolutely opposed to the original project of the internet. The author retraces the process of commodification that resulted in financial rationales taking over from collective and individual emancipation and uncovers how this internet oligopoly uses its exorbitant market power to eliminate competition; take advantage of global financialization to exploit human labour on a global scale and to avoid taxation; and how it implements strategies to control our communication methods for accessing information and content online, thus increasingly controlling the digital public sphere. The book reveals how the reshaping of society via private company business models impact on the place of work in future societies, social and economic inequalities, and, ultimately, democracy.

Prominente Autoren aus Wirtschaft, Wissenschaft und Politik schildern in diesem Buch, welche konkreten Projekte verwirklicht werden mussen, damit Deutschland in den nachsten Jahren eine Spitzenposition im Wettbewerb einnehmen kann und sich nicht mit einem Absteigerplatz zufriedengeben muss. Zu den Autoren des Buches gehoren Lothar Spath, Vorsitzender des Vorstands der JENOPTIK AG, Klaus Eierhoff, Leiter der DirectGroup und Mitglied des Vorstands der Bertelsmann AG, Klaus Mangold, Mitglied des Vorstands DaimlerChrysler AG, Hubert Burda, Vorstandsvorsitzender und alleiniger Gesellschafter der Hubert Burda Media Holding, Brigitte Zypries, Staatssekretarin im Bundesministerium des Innern, Josef Brauner, Vorstandsmitglied der Deutschen Telekom AG und Ulf Boge, Prasident des Bundeskartellamts. Das Buch bietet eine Agenda fur die notwendigen IT-Entwicklungen der nachsten Jahre in Deutschland."

From dial-up to wi-fi, an engaging cultural history of the commercial web industry In the 1990s, the World Wide Web helped transform the Internet from the domain of computer scientists to a playground for mass audiences. As URLs leapt off computer screens and onto cereal boxes, billboards, and film trailers, the web changed the way many Americans experienced media, socialized, and interacted with brands. Businesses rushed online to set up corporate "home pages" and as a result, a new cultural industry was born: web design. For today's internet users who are more familiar sharing social media posts than collecting hotlists of cool sites, the early web may seem primitive, clunky, and graphically inferior. After the dot-com bubble burst in 2000, this pre-crash era was dubbed "Web 1.0," a retronym meant to distinguish the early web from the social, user-centered, and participatory values that were embodied in the internet industry's resurgence as "Web 2.0" in the 21st century. Tracking shifts in the rules of "good web design," Ankerson reimagines speculation and design as a series of contests and collaborations to conceive the boundaries of a new digitally networked future. What was it like to go online and "surf the Web" in the 1990s? How and why did the look and feel of the web change over time? How do new design paradigms like user-experience design (UX) gain traction? Bringing together media studies, internet studies, and design theory, Dot-com Design traces the shifts in, and struggles over, the web's production, aesthetics, and design to provide a comprehensive look at the evolution of the web industry and into the vast internet we browse today.

A TIMES BEST CURRENT AFFAIRS BOOK OF THE YEAR The award-winning Financial Times columnist exposes the threat that Big Tech poses to our democracies, our economies and ourselves 'Powerful' Sunday Times Google and Facebook receive 90% of the world's news advertising spend. Amazon takes half of all e-commerce in the US. Google and Apple operating systems run on all but 1% of cell phones globally. And 80% of corporate wealth is now held by 10% of companies - the digital titans. How did these once-idealistic and innovative companies come to manipulate elections, violate our privacy and pose a threat to the fabric of our democracy? Through her skilled reporting and unparalleled access, Rana Foroohar reveals the true extent to which the 'FAANG's (Facebook, Apple, Amazon, Netflix and Google) crush or absorb competitors, hijack our personal data and mental space and offshore their exorbitant profits. What's more, she shows how these threats to our democracies, livelihoods and minds are all intertwined. Yet Foroohar also lays out a plan for how we can resist, creating a framework that fosters innovation while protecting us from the dark side of digital technology. 'A masterful critique' Observer 'Insightful and powerfully argued' Daily Mail 'Essential reading ... whip-smart' Niall Ferguson 'Laser vision and trenchant business analysis' Shoshana Zuboff

The open source saga has many fascinating chapters. It is partly the story of Linus Torvalds, the master hacker who would become chief architect of the Linux operating system. It is also the story of thousands of devoted programmers around the world who spontaneously worked in tandem to complete the race to shape Linux into the ultimate killer app. Rebel Code traces the remarkable roots of this unplanned revolution. It echoes the twists and turns of Linux's improbable development, as it grew through an almost biological process of accretion and finally took its place at the heart of a jigsaw puzzle that would become the centerpiece of open source. With unprecedented access to the principal players, Moody has written a powerful tale of individual innovation versus big business. Rebel Code provides a from-the-trenches perspective and looks ahead to how open source is challenging long-held conceptions of technology, commerce, and culture.

Before the Computer fully explores the data processing industry in the United States from its nineteenth-century inception down to the period when the computer became its primary tool. As James Cortada describes what was once called the "office appliance industry," he challenges our view of the digital computer as a revolutionary technology. Cortada interprets reliance on computers as a development within an important segment of the American economy that was earlier represented largely by such instruments as typewriters, tabulating machines, adding machines, and calculators. He also describes how many of the practices of the office appliance industry evolved into those of the computer world. Drawing on previously unavailable industry archives, the author adds to our understanding of IBM's early history and offers short corporate histories of firms that include NCR, Burroughs, and Remington Rand. Focusing on the United States but also including comparative material on Europe and Asia, Before the Computer will be a unique source of knowledge about the companies that built office equipment and their enormous impact on economic life. Originally published in 1993. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.

Open Innovation describes an emergent model of innovation in which firms draw on research and development that may lie outside their own boundaries. In some cases, such as open source software, this research and development can take place in a non-proprietary manner.
Henry Chesbrough and his collaborators investigate this phenomenon, linking the practice of innovation to the established body of innovation research, showing what's new and what's familiar in the process. Offering theoretical explanations for the use (and limits) of open innovation, the book examines the applicability of the concept, implications for the boundaries of firms, the potential of open innovation to prove successful, and implications for intellectual property policies and practices.
The book will be key reading for academics, researchers, and graduate students of innovation and technology management.

Der Mobilfunk seit etwa 15 Jahren der grosse Wachstumsmarkt in der Telekommunikation befindet sich in einer Umbruchphase mit neuen Perspektiven und Herausforderungen. Daten- und Mediendienste eroffnen im Verbund mit immer leistungsfahigeren Netzen zahlreiche, uber die Sprachtelefonie weit hinausreichende Wachstumsfelder. Festnetze und mobile Netze konvergieren; sie stehen nicht mehr in erster Linie komplementar zueinander, sondern konkurrieren zum Teil intensiv. Die Geschaftskonzepte der Anbieter von Mobilkommunikation mussen sich wandeln. Vor diesem Hintergrund hat sich der MUNCHNER KREIS mit der dynamischen Entwicklung der neuen Mobilkommunikation sowie den Perspektiven und Rahmenbedingungen befasst. Das vorliegende Buch enthalt die Ergebnisse. "

Hailed as the Thomas Edison and Henry Ford of Silicon Valley, Robert Noyce was a brilliant inventor, a leading entrepreneur, and a daring risk taker who piloted his own jets and skied mountains accessible only by helicopter. Now, in The Man Behind the Microchip, Leslie Berlin captures not only this colorful individual but also the vibrant interplay of technology, business, money, politics, and culture that defines Silicon Valley.
Here is the life of a high-tech industry giant. The co-founder of Fairchild Semiconductor and Intel, Noyce co-invented the integrated circuit, the electronic heart of every modern computer, automobile, cellular telephone, advanced weapon, and video game. With access to never-before-seen documents, Berlin paints a fascinating portrait of Noyce: an ambitious and intensely competitive multimillionaire who exuded a "just folks" sort of charm, a Midwestern preacher's son who rejected organized religion but would counsel his employees to "go off and do something wonderful," a man who never looked back and sometimes paid a price for it. In addition, this vivid narrative sheds light on Noyce's friends and associates, including some of the best-known managers, venture capitalists, and creative minds in Silicon Valley. Berlin draws upon interviews with dozens of key players in modern American business--including Andy Grove, Steve Jobs, Gordon Moore, and Warren Buffett; their recollections of Noyce give readers a privileged, first-hand look inside the dynamic world of high-tech entrepreneurship.
A modern American success story, The Man Behind the Microchip illuminates the triumphs and setbacks of one of the most important inventors and entrepreneurs of our time.

Novell has had a long history of providing corporate server/network/administration solutions. With Novellas recent SUSE Linux acquisitions, Novell has turned over a new leaf - their best-selling server software has been reinvented in Linux And the Novell Open Enterprise Server features the best of both worlds, including top features from NetWare Components, SUSE Linux Enterprise Server 9 Components, and Novell Services.Author Sander van Vugt provides comprehensively covers this new server product, and takes you through all of the necessary setup stages to get your server running. He then spends ample time discussing the core features like eDirectory, Novell Storage Services, iPrint, and iManager. van Vugt also examines vital administration topics like software management and security, and services like Virtual Directory, Clustering, and Apache Web Server. He even provides an overview of CLE certification, and strategies to prepare for it.