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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Information technology industries
This special edition of Ethical Space addresses the lack of ethnic diversity in the British media. With a focus on newspapers, the book identifies the reasons for a shortage of minority ethnic groups in mainstream journalism and newsroom management. It also considers the effects of this shortage on media representations of minority groups. The project arose from an Economic and Social Research Council-funded seminar series on Widening Ethnic Diversity in Journalism. The seminars were unique in assembling diverse perspectives and fostering interactions across the social, industrial, academic and educational landscape. The contributors to this special double edition reflect this diversity by representing key dimensions of the subject: the mainstream and minority ethnic media industry, journalism education and academic research. While focusing mainly on the British context, the volume also contains a major section on international perspectives and outcomes which echo several issues about workforce diversity identified in the UK news industry. The aims of this book are to: assess industry-led strategies to address under-recruitment of Black and ethnic minority (BEM) journalists; to facilitate dialogue between educators, employers and BEM representatives about increasing BEM recruitment; advance scholarship about under-representation of BEM groups; identify policies and schemes to attract BEM recruitment into key roles in the media; and inform the development of policy and practice in government, media industries and journalism education and training to increase the representation of Black and ethnic minority communities in mainstream newsrooms and raise their participation and profile in civil society. Guest editors: David Baines leads the Journalism section of the Media and Cultural Studies group at Newcastle University while Deborah Chambers is Professor of Media and Cultural Studies at Newcastle University
Orthogonal frequency-division multiplexing (OFDM) has existed for many years, but it has recently acquired a huge momentum as an emerging technology for high data rates. This technology has quickly moved from books and lectures to be a key technique within almost all wireless commercial broadband technologies. OFDM stands as a low complexity and high efficiency way to deal with the channel frequency selectivity by dividing the channel into a large set of sub-channels, each one of them showing flat fading characteristics. Therefore, OFDM is a multi-carrier transmission technique that makes the communication to be robust against large delay spreads by keeping the orthogonality in the frequency domain. This book presents current research on the advantages and disadvantages of OFDM.
With the ever-growing proliferation of electronic and other popular media, the complexity of relationship between what students see and hear, what they believe and how they interact with one another underscores now, more than ever, the need for across-the-curriculum teaching of critical thinking, critical reading, and critical viewing skills. The emerging consensus is that teaching critical viewing skills bolsters students' abilities in traditional disciplines, combats problems of youth apathy, violence, and substance abuse, and improves students', parents, and teachers' attitudes' toward school."Intermediality: Teachers' Handbook of Critical Media Literacy" challenges the practice of teaching the classics and the canon of acceptable literary works far removed from students' experiences, with emphasis on learning environment over the presentation of any specific or specified content. The authors, Ladislaus Semali and Ann Watts Pailliotet, present literacy education as "intermedial" in nature--it entails constructing connections among varying conceptions and sign systems. Reading printed texts requires more than simply decoding letters into words or sounds; it involves finding meaning, motive, structure, and affect. The same goes for reading the electronic text. The authors argue for the discourse of literacy to take up a critical stance by examining a whole wide array of texts that form the meaning-making process of the looming information age."Intermediality" examines, extends, and synthesizes the existing literary definitions, texts, theories, processes, research and contexts. It brings into focus the possibilities of working with media texts to address questions adapted from linguists and literary educators. Thus, in this book, critical media literacy becomes a competency to read, interpret, and understand how meaning is made and derived from print, photographs and other electronic and graphic visuals.
The rise and spread of the Internet has accelerated the global flows of money, technology and information that are increasingly perceived as a challenge to the traditional regulatory powers of nation states and the effectiveness of their constitutions. The acceleration of these flows poses new legal and political problems to their regulation and control, as shown by recent conflicts between Google and the European Union (EU). This book investigates the transnational constitutional dimension of recent conflicts between Google and the EU in the areas of competition, taxation and human rights. More than a simple case study, it explores how the new conflicts originating from the worldwide expansion of the Internet economy are being dealt with by the institutional mechanisms available at the European level. The analysis of these conflicts exposes the tensions and contradictions between, on the one hand, legal and political systems that are limited by territory, and, on the other hand, the inherently global functioning of the Internet. The EU's promising initiatives to extend the protection of privacy in cyberspace set the stage for a broader dialogue on constitutional problems related to the enforcement of fundamental rights and the legitimate exercise of power that are common to different legal orders of world society. Nevertheless, the different ways of dealing with the competition and fiscal aspects of the conflicts with Google also indicate the same limits that are generally attributed to the very project of European integration, showing that the constitutionalization of the economy tends to outpace the constitutionalization of politics. Providing a detailed account of the unfolding of these conflicts, and their wider consequences to the future of the Internet, this book will appeal to scholars working in EU law, international law and constitutional law, as well as those in the fields of political science and sociology.
In today's competitive world, it is the technological strength of a nation that decides its standing in the global arena. Technology has become the prime mover behind growth and prosperity. A nation which masters technology thus derives competitive advantage and respect. India, in spite of technology denials and control regimes, has risen to the occasion and developed critical technologies for itself. The book details how these developments were nurtured through management strengths and innovative use of the nation's resource. Over the years, the author's close interaction with three of India's greatest visionary leaders- Dr. Vikram Sarabhai, Prof. Satish Dhawan and Dr. A.P. J. Abdul Kalam- has gained him valuable experience in technology management and leadership, which became the triggering point for authoring this book. He traces past developments in technology and its status as of today, and analyses innovative strategies and techniques like the consortium approach, technology empowerment and joint ventures. Finally, the book presages future technological revolutions, their impact on society, and the organization and leadership that would be required to maintain and improve the competitive edge in a global environment.
Citizen Arianna explores the diametrically opposed reactions to the Huffington Post/AOL merger and the woman who was once a darling of the Right who became a darling of the Left and is now a darling of Wall Street media analysts. Snow is admiring of the personal triumph of Arianna Huffington, but equally appalled at the state of the news media today. A professor of communications and media who provides expert commentary on media consolidation, Nancy Snow is uniquely positioned to weigh in on the most significant media industry event since the Time Warner/AOL merger.
Take it to the next level! Bursting with the biggest games, latest trends, and hottest news, Next Level Games Review 2023 is the ultimate annual gaming guide. Inside you'll discover a recap of the last twelve months in gaming and a preview of what's coming soon, plus an exclusive intro written by YouTube, TV, and radio presenter Julia Hardy. Whether you want to relive the action in Deathloop, learn about the exciting new Steam Deck, get a head start in Switch Sports, explore Minecraft biomes, become an MMO champion, join the Guardians of the Galaxy aboard the Milano, catch new Diamond and Pearl Pokemon, check out indie adventures, build your Ultimate Team in FIFA, or return to The Lands Between in Elden Ring, this guide is a game-changer! 200+ GAMES: Find out surprising stats and entertaining facts on over 200 games, including Mario, Demon Slayer, Forza, Call of Duty, Genshin Impact, Roblox, Tom Clancy's Rainbow Six, Sonic, Final Fantasy, Madden NFL, and The Legend of Zelda. PERFECT FOR NEW GAMERS: Packed with tips and tricks for new and young gamers, plus a special glossary section so you can learn the lingo. ESPORTS CHAPTER: Catch up on all the news and read fascinating trivia on the top eSports games, including League of Legends, Counter-Strike: Global Offensive, Fortnite, Dota 2, and Overwatch. INSIDER INFO: Get the inside take from gaming experts and learn all about your favourite game studios, including FromSoftware, EA, Bandai Namco, 343, Eidos Montreal, and Gearbox Software.
The fourth publication in MSP University's best-selling Managed Services Series, The Best NOC and Service Desk Operations BOOK EVER reveals how to build, staff and maintain a NOC and Service Desk effectively and profitably, along with best practices and techniques to increase efficiencies and net profits for these critical service delivery business units. This comprehensive resource documents and discusses best practices for NOC and Service Desk infrastructure design, tools and technology, deliverables, pre-requisites for service, agreements and addendums, SLAs, processes, clients, management and outsourcing considerations all geared to help your organization or business unit increase efficiencies and net profitability while reducing risk and mitigating pain for you and your clients and end users. Whether you are looking to build out your NOC and Service Desk from scratch, are interested in learning how to effectively outsource and manage specific components of these units, or simply wish to evaluate the processes you currently employ in your own NOC and Service Desk, this reference will teach you how to improve processes, maximize efficiencies and increase client satisfaction - all while improving your bottom line We've included everything you'll need in The Best NOC and Service Desk Operations BOOK EVER , allowing you to: Design the most effective infrastructure for your NOC and Service Desk - Identify and integrate the right tools and technology to support your NOC and Service Desk - Establish service requirements for your end users and clients to qualify them for effective, efficient service delivery - Determine what your NOC and Service Desk deliverables and SLAs should be - Understand and implement effective incident management processes - Learn the 10 critical Service Management processes required for success - Develop a rock-solid client provisioning and on-boarding process to smooth service turn-up and go-live - Gain knowledge of efficient day-to-day NOC and Service Desk staff duties that increase efficiencies and improve customer satisfaction - Create an effective hiring, compensation, training and management process for NOC and Service Desk staff - Discover critical KPIs and learn how to run your NOC and Service Desk by the numbers - Learn how to outsource NOC and Service Desk components effectively. This resource has been highly requested by solution providers, internal IT departments and channel organizations worldwide, and fills the void for a NOC and Service Desk-specific work for the IT industry covering design, tools, deliverables and hiring, compensating, training and managing staff; along with operational processes, client on-boarding and management processes, outsourcing to 3rd party fulfillment partners and service delivery. Includes nearly 30 downloadable forms, tools and educational webcasts.
"This book is a great resource for Microsoft partners - it provides smart questions and even smarter answers in a simple and clear way. If you're looking to build, enhance or develop your partnership with Microsoft, I would highly recommend reading this book." Clare Barclay, Director of Partner Strategy & Programmes, Microsoft Ltd
Though Japan has successfully competed with U.S. companies in the manufacturing and marketing of computer hardware, it has been less successful in developing computer programs. This book contains the first detailed analysis of how Japanese firms have tried to redress this imbalance by applying their skills in engineering and production management to software development. Cusumano focuses on the creation of "software factories" in which large numbers of people are engaged in developing software in cooperative ways--i.e. individual programs are not developed in isolation but rather utilize portions of other programs already developed whenever possible, and then yield usable portions for other programs being written. Devoting chapters to working methods at System Developing Corp., Hitachi, Toshiba, NEC, and Fujitsu, and including a comparison of Japanese and U.S. software factories, Cusumano's book will be important reading for all people involved in software and computer technology, as well as those interested in Japanese business and corporate culture.
Failed knowledge management projects have one element in common: they fail to focus on the organization's core business functions and instead choose functions that are easy or might produce 'low-hanging fruit'. As a result, often even successful knowledge management projects add little value to the organization as they fail to address the pain points of the heart of the business. So how can knowledge management professionals position themselves for greatest success? In this practical guide, expert authors Alexeis Garcia-Perez, Juan Gabriel Cegarra-Navarro, Denise Bedford, Margo Thomas, and Susan Wakabayashi demonstrate how professionals can map knowledge resources to support business critical capabilities, and increase the impact of knowledge management projects. They also explain how to avoid investing in resources with low value, and how to develop strategies and action plans for different types of resources. Providing practical guidance for professionals, and including mini-case studies of successes and failures, this is an essential book for any knowledge management professional, researcher or student.
Now-a-days IT career is becoming more and more global in nature. There are more than a million software engineers working in the Indian IT industry who are among the high fliers these days, travelling across continents. In recent times, it has been felt that to have a successful global IT career, the skills acquired in engineering colleges are not sufficient. There are certain other skills which are essential for the software engineers to achieve success globally. This book is all about those skills.The book talks about IT management skills such as project management, program management, IT strategy, and quality management. It also covers the soft skills required for software engineers such as communication skills, presentation skills, leadership skills and listening skills. It distinguishes between a leader and a manager.The book explains the business and management concepts, which the software professionals need to be aware of, such as, basic management functions, strategic management, marketing management, new product development, knowledge management and human resource management. Also some other topics, such as, how to get into reputed business schools and what are the career alternatives for software engineers, are also dealt with in an elaborate manner.
Coaching for High Performance is intended to inspire IT managers with practical advice and tips on how to create a coaching environment in their department. Applying coaching skills in the IT workplace will help create an environment of high performance. Coaching enables people improve performance and enhance the quality of work. Furthermore, it is a skill that is readily usable by all. It is a set of behaviours which can be used during a five- minute chat with a colleague or a direct report, during a one-to-one meeting, a performance review or as part of an IT project meeting. The author, Sarah Cook is the Managing Director of The Stairway Consultancy Ltd. She has 15 years' consulting experience specialising in executive coaching, leadership and change and a background in industry. Sarah is a Fellow of Chartered Institute of Personnel Development with an MA from Cambridge University and an MBA. She is an accredited user of a wide range of psychometric and personal diagnostic tools.
This study examines the effective use of computer-mediated environments (CME) for online learning, networking, and teach-ing in the context of Open University course H804, 'The Imple-mentation of Open and Distance Learning'. He contends that an effective approach requires a learner-centred focus, taking into account the practitioners' views of learner support in open and distance learning. He concentrates on a particular 6-week period when the students were discussing 'learner support in open and distance education', partly because of the importance of learner support in a computer-mediated environment, but more importantly because he believes that this study will yield a richer understanding of what learner support means in a computer-mediated environment. Colleges and universities are well placed to respond to these aspirations by embracing e-learning technologies, because most governments want to raise the education level and skills of their population. This book is important for all in education seeking to harnass communication technology to their advantage."
The third publication in MSP University s best-selling Managed Services Series, The Best I.T. Service Delivery BOOK EVER covers all aspects of delivering I.T. and technical services to end-customers through 4 types of service delivery models: Hardware Warranty, Break-Fix, Professional and Managed Services. This comprehensive resource details best practices for service delivery, including a description of each service model and strategies for maintaining or maximizing each model, as well as migrating from one service model to another. Covering service pricing and positioning, service delivery, hiring and compensating and training staff and maximizing customer trust, satisfaction and loyalty, this resource is certain to become a key reference manual in your organization. This book will reveal how to successfully deliver I.T. Solutions and Managed Services to become a Trusted Advisor to your clients. These methodologies have helped thousands of Solution Providers tremendously increase their revenues. The Best I.T. Service Delivery BOOK EVER applies the most highly effective I.T. and Managed Services delivery techniques ever developed to increase your efficiencies, client relationships and revenue, and provide a roadmap to migrate from one service delivery model to another We've included everything you'll need in The Best I.T. Service Delivery BOOK EVER , allowing you to: Identify or establish your current service delivery model, understand key characteristics and important considerations for each service delivery model, determine whether you are in Build, Maintain or Maximize mode, and if you are ready to Migrate. Recognize the key staff necessary for each model and mode and create an effective hiring, compensation, and training process for all staff. Improve customer satisfaction, become a Trusted Advisor and sell more solutions and services to your clients. This resource has been highly anticipated by solution providers and channel organizations worldwide, and fills the void for a service-specific work for the I.T. industry, covering hiring, compensating, and training staff; along with project management, quoting and service delivery for 4 service provider groups. Includes nearly 30 downloadable webinars, forms, tools and collateral
Thilo Busching und Gabriele Goderbauer-Marchner analysieren sowohl wissenschaftlich fundiert als auch praxisorientiert, wie E-Publishing-Produkte entwickelt, realisiert und vermarktet werden. Das Spektrum reicht von innovativen Geschafts- und Erloesmodellen uber klassische Content-Formate bis hin zu E-Books, Web-TV, Apps und Social Media. Dabei werden auch spezielle, ubergreifende Aspekte wie die Entwicklung des Content-Marktes, journalistische Darstellungsformen, Produktspezifika und das User-Experience-Management berucksichtigt. Die Medien-Professoren erklaren E-Publishing-Management leicht verstandlich, prazise und profund fur Lehrende wie Lernende, fur Anwender wie fur Digital-Media-Projektmanager - kurz: ein Lehrbuch, das konkrete Medienkompetenzen vermittelt. Der Inhalt Einleitung - Definition von E-Publishing - A. Markt: Markt-Entwicklung - Der Publishing-Markt im Wandel, Entwicklung und Wandel des Nutzerverhaltens - die neue Interaktivitat, Die Entwicklung der Anbieter im Zeitungs- und Buchmarkt - B. OEkonomische Grundlagen: Geschaftsmodelle, Produktspezifika, User-Experience-Management - C. Content- und Format-Management: Content-Beschaffung im Zeitalter von Web 2.0, Journalistische Darstellungsformen, Fur Crossmedia-Produkte kreativ texten, E-Books, Web-TV, Audio-Formate - E-Publishing im Bereich Audio, Social Media als Kommunikations-, Informations- und Werbekanal, Klassische, Online- und Crossmedia-PR, Apps verstehen und gestalten, Qualitatssicherung auf der Mikro-, Meso- und Makroebene Die Zielgruppen * Studierende und Dozenten der Medien- und Kommunikationswissenschaften und des Journalismus * Alle, die einen ersten UEberblick uber den Markt und die verschiedenen Formate des E-Publishing erhalten moechten Die Autoren Thilo Busching ist Professor fur digitale Medienwirtschaft an der Hochschule Wurzburg-Schweinfurt. Sein Arbeitsschwerpunkt ist das innovative E-Publishing-, E-Commerce- und E-Marketing-Management. Gabriele Goderbauer-Marchner, Professorin fur Print- und Onlinejournalismus an der Universitat der Bundeswehr Munchen, arbeitet und forscht vor allem zu Qualitat in den Medien.
Following up on the success of The Guide to a Successful Managed Services Practice - What Every SMB IT Service Provider Should Know...; the definitive book on transitioning a reactive IT business model to proactively-delivered Managed Services, The Best I.T. Sales & Marketing BOOK EVER focuses squarely on one of the most challenging aspects of running a successful I.T. practice - growing through effective sales and marketing. At nearly 500 pages, The Best I.T. Sales & Marketing BOOK EVER reveals how to successfully sell and market I.T. solutions and become a Trusted Advisor to your clients. Drawing upon MSP University's experience in helping Partners across the country transition to an annuity-based, proactive Managed Service delivery model, each phase of the I.T. Sales and Marketing process is addressed. Broken down into logical sections, this book helps you choose your target market, determine your service offerings and develop your marketing message, as well as the methods by which to successfully deliver it. Follow-on chapters address hiring the right sales staff, as well as training, incenting and managing them for success. Additional topics covered include appointment setting and conducting the first, second and third client sales appointments - all the way through closing the deal with the decision-maker. The downloadable content contains over 50 newly designed marketing collateral, case study and white paper templates, as well as a complete 17-page business-winning I.T. Solutions and Managed Services website design. Chock full of additional new tools and collateral, the downloadable material included with this title greatly enhances the value of "The Best I.T. Sales & Marketing BOOK EVER ," and insures that this unique publication lives up to its name.
'A tale of Machiavellian plots and coups d'etat, it's just all so gripping' Chris Evans, BBC Radio 2 THE ULTIMATE 21ST CENTURY BUSINESS STORY Since 2006, Twitter has grown from the accidental side project of a failing internet start-up, to a global icon that by 2013 had become an $11.5bn business. But the full story of Twitter's hatching has never been told before. In his revelatory new book, New York Times journalist Nick Bilton takes readers behind the scenes of Twitter as it grew at exponential speeds, and inside the heads of the four hackers who created it: ambitious millionaire Evan Williams; tattooed mastermind Jack Dorsey; joker and diplomat Biz Stone; and Noah Glass, the shy but energetic geek who invested his whole life in Twitter, only to be kicked out and expunged from the company's official history. Combining unprecedented access with exhaustive investigative reporting, and drawing on hundreds of sources, documents and internal emails, New York Times' bestseller HATCHING TWITTER is a blistering drama of betrayed friendships and high-stakes power struggles. A business story like no other, it will shock, expose and inspire.
The Guide to a Successful Managed Services Practice applies some of the most innovative and highly effective Managed Services techniques ever developed, and proven to increase long-term predictable revenue, thereby increasing an IT Organization's value. Leverage MSP University's successful Managed Services concepts - 3 Killer Managed Services deliverables - A Unique Managed Services Sales Process so successful that Clients can't resist signing your Agreements - Pricing your Managed Services deliverables for Maximum Profit - What to do after your Client is sold - Advanced Annuity-Based revenue philosophies. The Guide to a Successful Managed Services Practice includes everything you'll need to: - Transition to a successful, Annuity-Based Managed Services model and Evaluate your existing Clients and calculate what they'll be worth on a Monthly and Yearly basis when converted to Managed Services - Successfully market and sell Managed Services to new Clients - Increase your organization's overall value by transitioning to an Annuity-based Service Delivery model. *Includes nearly 30 downloadable Managed Services Business, Technical, Sales and Marketing Tools, Forms and Collateral *Bonus: 4 Business-Winning PowerPoint Presentations *Extra Special Bonus: Recorded Managed Services Webcast download included
In Leading Matters, current Chairman of Alphabet (Google's parent company), former President of Stanford University, and "Godfather of Silicon Valley," John L. Hennessy shares the core elements of leadership that helped him become a successful tech entrepreneur, esteemed academic, and venerated administrator. Hennessy's approach to leadership is laser-focused on the journey rather than the destination. Each chapter in Leading Matters looks at valuable elements that have shaped Hennessy's career in practice and philosophy. He discusses the pivotal role that humility, authenticity and trust, service, empathy, courage, collaboration, innovation, intellectual curiosity, storytelling, and legacy have all played in his prolific, interdisciplinary career. Hennessy takes these elements and applies them to instructive stories, such as his encounters with other Silicon Valley leaders including Jim Clark, founder of Netscape; Condoleezza Rice, former U.S. Secretary of State and Stanford provost; John Arrillaga, one of the most successful Silicon Valley commercial real estate developers; and Phil Knight, founder of Nike and philanthropist with whom Hennessy cofounded Knight-Hennessy Scholars at Stanford University. Across government, education, commerce, and non-profits, the need for effective leadership could not be more pressing. This book is essential reading for those tasked with leading any complex enterprise in the academic, not-for-profit, or for-profit sector.
A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment is a collection of key articles on this topical area of increasing importance. This collection offers insights across a range of sectors. Some of the topics the book looks at include: - Influences of socioeconomic characteristics in online shopping behaviour- Impact of e-service quality, customer perceived value, and customer satisfaction on customer loyalty - The role trust plays in an online shopping environment - The effectiveness of online blogging on consumer purchase decisions In this digital era online shopping is more accessible than it has ever been before and as more people turn to the internet to buy goods and services it's important to understand the consumers' experiences and behaviours. Including articles from prestigious journals such as Internet Research and Journal of Services Marketing this book will be a valuable resource for researches, managers and professionals.
Follow the exact steps the experts have successfully taken to rescue a project from failure. This informative and concise book will guide you step-by-step through an effective intervention, allowing you to salvage more than you might think of a project's deliverables and goals. Recognize the early warning signs of decline, then develop swift strategies to handle communication and consensus, research, diagnosis, and timing. Proven techniques, along with case studies and sidebars, help you understand exactly how to save your project - and possibly your career.
Before the Computer fully explores the data processing industry in the United States from its nineteenth-century inception down to the period when the computer became its primary tool. As James Cortada describes what was once called the "office appliance industry," he challenges our view of the digital computer as a revolutionary technology. Cortada interprets reliance on computers as a development within an important segment of the American economy that was earlier represented largely by such instruments as typewriters, tabulating machines, adding machines, and calculators. He also describes how many of the practices of the office appliance industry evolved into those of the computer world. Drawing on previously unavailable industry archives, the author adds to our understanding of IBM's early history and offers short corporate histories of firms that include NCR, Burroughs, and Remington Rand. Focusing on the United States but also including comparative material on Europe and Asia, Before the Computer will be a unique source of knowledge about the companies that built office equipment and their enormous impact on economic life. Originally published in 1993. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905. |
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