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Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising
Popular protests are on the rise in China. However, since protesters rely on existing channels of participation and on patronage by elite backers, the state has been able to stymie attempts to generalize resistance and no large scale political movements have significantly challenged party rule. Yet the Chinese state is not monolithic. Decentralization has increased the power of local authorities, creating space for policy innovations and opening up the political opportunity structure. Popular protest in China - particularly in urban realm- not only benefits from the political fragmentation of the state, but also from the political communications revolution. The question of how and to what extent the internet can be used for mobilizing popular resistance in China is hotly debated. The government, virtual social organizations, and individual netizens both cooperate and compete with each other on the web. New media both increases the scope of the mobilizers and the mobilized (thereby creating new social capital), and provides the government with new means of social control (thereby limiting the political impact of the growing social capital). This volume is the first of its kind to assess the ways new media influence the mobilization of popular resistance and its possible effects in China today.
Images, Issues, and Attacks explores important differences between incumbents and challengers in the uses of televised advertising in modern presidential elections. Elections since 1956 can be divided into three categories: elections with strong incumbents, the incumbent wins; elections with weak incumbents, the incumbent loses; and elections with surrogate incumbents, the vice president runs. Incumbent and challenger advertising emphasizes personal imagery, links the imagery to specific issues, and attacks rivals for opposing those images and issues. The first part of the book describes how incumbents and challengers used these themes in the elections from 1980 to 2000. The second part applies those findings to the 2004 election and shows how George W. Bush presented himself as a strong incumbent and how he and his challengers varied their mix of images, issues, and attacks over different periods of the election campaign.
Societies today are in a period of dynamic change, highly fluid and contested in moving from traditional to liberal and from local to global, as well as varying from highly developed to emerging market economies. Alongside and facilitating this is a rapidly and exponentially changing digital media industry, including new technologies, multi-platform distributions and advertising models. This monograph highlights, identifies, evaluates and provides rich insight into the complex nature and meaning of different digital value migration in media corporations and ICT companies. It illustrates how such values affect both the internal and the external environments of media companies and industries, as well as prosumers' consumption. Including chapters from expert scholars and industry practitioners representing cutting-edge research in the U.S. and Europe in the fields of digital convergence, broadband, media and information communication technology (ICT) business and technology, the book helps academics, researchers, media policymakers and corporate executives better understand today's undulating media and ICT markets. Specifically, it illuminates where they have come from, what is at stake and what forces drive and constrain them in global hypercompetitive markets. Ultimately, it aims relatedly to facilitate high academic, business and professional standards. This text will be of key interest to scholars, students and business and industry practitioners in digital media, media management, international business, media economics and media policy and, more broadly, to those in the cultural industries, strategic management, business studies and marketing.
This book reviews the research on campaigns and elections and
investigates the effects of campaigning in referendums, drawing on
panel survey data, media content data, focus groups, and interviews
with journalists and campaign managers. The authors argue that the
media coverage not only influences public perceptions of the
campaign, the referendum issue and the party leaders, but that, in
a close race, it also shapes the voting and the political future of
the incumbent party.
The leader's portrait, produced in a variety of media (statues, coins, billboards, posters, stamps), is a key instrument of propaganda in totalitarian regimes, but increasingly also dominates political communication in democratic countries as a result of the personalization and spectacularization of campaigning. Written by an international group of contributors, this volume focuses on the last one hundred years, covering a wide range of countries around the globe, and dealing with dictatorial regimes and democratic systems alike. As well as discussing the effigies that are produced by the powers that be for propaganda purposes, it looks at the uses of portraiture by antagonistic groups or movements as forms of resistance, derision, denunciation and demonization. This volume will be of interest to researchers in visual studies, art history, media studies, cultural studies, politics and contemporary history.
This book examines how renewed forms of artistic activism were developed in the wake of the neoliberal repression since the 1980s.
In tandem with a postnational imaginary which is nurtured by the ever-present promise of deterritorialized mobility and burgeoning migratory fluxes, walls and fences separating nation-states multiply. This is a burning issue: even though nation states at the centre of the global order increasingly present themselves as postnational, calls for tighter border security undermine utopian notions of both a borderless New Europe and the USA as the Promised Land. This collection investigates the urgent issue of borderscapes and the cinematic imaginary by bringing together a range of new approaches in the field of film and media studies, crossing over into sociology, migration studies and artistic research. The contributions focus on the interrelated motifs of borderscapes as they are represented and used in transnational cinematographies, from Palestine to Sweden, Spain, Finland, Italy, Iran, Iraq, France, the UK and US, and as constituting premises of cinematic production. The chapters in this book were originally published in the Transnational Cinemas journal.
This book examines deformative transparency and its different manifestations in political communication, propaganda and public health. The objective is to present the theoretical foundations of deformative transparency, as grotesque and esperpentic transparency, and illustrate the validity of such approach to understand the strategic and ethical implications of the proactive disclosure of the "shocking", "ugly" or "outside the norm". Four areas are discussed: political communication with particular focus on populist politicians as the deceased Venezuelan president Hugo Chavez, the campaign and presidency of Donald Trump, and the tenure in office of the mayor of Toronto, Rob Ford; propaganda strategies of Islamist terrorist organizations such as the Islamic State's escalation of the visually horrific; and public health campaigns that use "disturbing images" to promote public awareness and eventually influence behavioural change. This study on the transparently grotesque is part of a research program about the economy of emotions in public communication.
Focusing on contexts of accelerated economic and political reform, this volume critically examines the role of slogans in the contemporary projects of populist mobilization, neoliberal governance, and civic subversion. Bringing together a collection of ethnographic studies from Greece, Slovakia, Poland, Abu Dhabi, Peru, and China, the contributors analyze the way in which slogans both convey and contest the values and norms that lie at the core of hegemonic political economic projects and ideologies.
At the end of the last century, political marketing appeared to have become a global phenomenon with an increasing number of electoral campaigns resembling those of the United States. Comparative research has shown the existence of a so-called 'Americanization' of election campaign practices. This book examines the nature of electoral campaigns in East and Southeast Asia. Based on the analyses of developments in Japan, Taiwan, South Korea, Malaysia, and the Philippines, it examines whether there is an 'Asian style' of election campaigning. Contributing to the fields of media studies and comparative politics, the book offers an insight into the various changes in election campaigning that occurred in the East and Southeast Asia during the process of democratization and modernization. It sheds new light on the causes and consequences of the worldwide proliferation of US election campaigning and provides the academic world with previously unpublished material on the electoral strategies of Asian political parties.
The links between distinctive political regimes and media systems are undeniable. As Siebert, Peterson and Schramm wrote (1956: 1) 60 years ago: 'the press always takes on the form and coloration of the social and political structures within which it operates'. Nevertheless, today's world and politics are completely different from the bipolar era that inspired the ground breaking Four Theories of the Press. What are the main changes and continuities that have driven the study of politics and the media in the last decades? How to approach this interaction in the light of the challenges that democracy is facing or the continuing technological revolution that at times hampers the media? This provocative book explores the main premises that have guided the study of politics and the media in the last decades. In so doing, it gives the reader key analytical tools to question the sustainability of past categorizations that no longer match up with current developments of both, political regimes and the media. In searching for clarification about current discrepancies between democracies and media's distinctive structures or purposes, Four Theories of the Press: 60 Years and Counting puts forward an alternative premise: the political-media complex.
This book examines the disruptive nature of Trump news - both the news his administration makes and the coverage of it - related to dominant paradigms and ideologies of U.S. journalism. By relying on conceptualizations of media memory and "othering" through news coverage that enhances socio-conservative positions on issues such as immigration, the book positions this moment in a time of contestation. Contributors ranging from scholars, professionals, and media critics operate in unison to analyze today's interconnected challenges to traditional practices within media spheres posed by Trump news. The outcomes should resonate with citizens who rely on journalism for civic engagement and who are active in social change
Bernie Bros Gone Woke offers a provocative in-depth analysis of the Sanders campaigns and argues for a return to universalist politics In 2016 and 2020, the Bernie Sanders campaign gave American leftists a path towards social change through electoral politics. In order to combat neoliberal and reactionary uses of identity, the 2020 Sanders campaign combined a working-class agenda of universalist policies with various forms of social movement activism. In doing so it compromised on universalist principles and socialist radicalism in order to appeal to distinct demographic groups and win the election. Bernie Bros Gone Woke reveals how intersectional politics contributed to the failure of the Sanders campaign - a lesson that the organized left must learn if it is to challenge progressive neoliberalism and move beyond postmodern post-politics.
This Handbook provides the most comprehensive overview of the role of electoral advertising on television and new forms of advertising in countries from all parts of the world currently available. Thematic chapters address advertising effects, negative ads, the perspective of practitioners and gender role. Country chapters summarize research on issues including political and electoral systems; history of ads; the content of ads; reception and effects of ads; regulation of political advertising on television and the Internet; financing political advertising; and prospects for the future. The Handbook confirms that candidates spend the major part of their campaign budget on television advertising. The US enjoys a special situation with almost no restrictions on electoral advertising whereas other countries have regulation for the time, amount and sometimes even the content of electoral advertising or they do not allow television advertising at all. The role that television advertising plays in elections is dependent on the political, the electoral and the media context and can generally be regarded as a reflection of the political culture of a country. The Internet is relatively unregulated and is the channel of the future for political advertising in many countries
Media coverage of climate change has attracted much scholarly attention because the extent of such coverage has an agenda-setting effect and because the ways in which the coverage is framed can influence public perception of and engagement with the issue. However, certain gaps in our understanding of the processes whereby such coverage is produced remain. The competition among strategic actors to influence media framing strategies is poorly understood, and the perspectives of journalists and editors are largely absent from literature. With a view to advancing our understanding of the "frame competition" around climate change and to presenting the perspectives of journalists regarding climate change as a journalistic topic, this book presents an in-depth case history of media coverage of climate change in Ireland. First, the extent of media attention for climate change is established, and the way in which such coverage is framed is also examined. Through a series of interviews, including rare and privileged access to government ministers, their media advisors, and journalists and editors, the book uncovers the contest to establish a dominant framing. The main objective of this book is to advance our understanding of the contest to establish the dominant framing of climate change in the media discourse. Although focussed on Ireland, its conclusions are of value to those seeking to better understand the dynamics of media coverage of climate change in other contexts. This book will be of great interest to students and scholars of climate change, environmental policy, media and communication studies, and Irish politics.
What is ISIS? A quasi-state? A terrorist group? A movement? An ideology? As ISIS has transformed and mutated, gained and lost territory, horrified the world and been its punch line, media have been central to understanding it. The changing, yet constant, relationship between ISIS and the media, as well as its adversaries' dependency on media to make sense of ISIS, is central to this book. More than just the images of mutilated bodies that garnered ISIS its initial infamy, the book considers an ISIS media world that includes infographics, administrative reports, and various depictions of a post-racial utopia in which justice is swift and candy is bought and sold with its own currency. The book reveals that the efforts of ISIS and its adversaries to communicate and make sense of this world share modes of visual, aesthetic, and journalistic practice and expression. The short tumultuous history of ISIS does not allow for a single approach to understanding its relation to media. Thus, the book's contributions are to be read as contrapuntal analyses that productively connect and disconnect, providing a much-needed complex account of the ISIS-media relationship. This book was originally published as a special issue of Critical Studies in Media Communication.
From the emergence of digital protest as part of the Zapatista rebellion, to the use of disturbance tactics against governments and commercial institutions, there is no doubt that digital technology and networks have become the standard features of 21st century social mobilisation. Yet, little is known about the historical and socio-cultural developments that have transformed the virtual sphere into a key site of political confrontation. This book provides a critical analysis of the developments of digital direct action since the 1990s. It examines the praxis of electronic protest by focussing on the discourses and narratives provided by the activists and artists involved. The study covers the work of activist groups, including Critical Art Ensemble, Electronic Disturbance Theater and the electrohippies, as well as Anonymous, and proposes a new analytical framework centred on the performative and aesthetic features of contemporary digital activism.
This book studies the current paradox within the voting literature on campaign contributions and legislative voting behavior. Specifically, while journalists and observers believe that the contributions significantly influence congressional votes, empirical evidence compiled by political scientists has generally failed to identify a systematic linkage between the two. At the same time, the amount of money contributed by interest groups is increasing and polls indicate that the public is becoming more cynical about the process.
A poll as recently as 2000 revealed that a third of the population
thinks "there are general characteristics about women that make
them less qualified to serve as president." As the public and the
media rely on long-held stereotypes, female candidates must focus
even harder on the way they want to define their own image through
traditional mass media, such as television, and new forms, such as
the internet. "Gender and Candidate Communication "digs deep into
the campaigns of the last decade sifting through thousands of ads,
websites, and newspaper articles to find out how successful
candidates have been in breaking down these gender stereotypes.
Among their findings are that female candidates dress more
formally, smile more, act "tougher" when they can, and prefer scare
tactics to aggressive attack ads.
Gender, Heteronormativity and the American Presidency places notions of gender at the center of its analysis of presidential campaign communications. Over the decades, an investment in gendered representations of would-be leaders has changed little, in spite of the second- and third-wave feminist movements. Modern candidates have worked vigorously to demonstrate "compensatory heterosexuality," an unquestionable normative identity that seeks to overcome challenges to their masculinity or femininity. The book draws from a wide range of archived media material, including televised films and advertisements, public debates and speeches, and candidate autobiographies. From the domestic ideals promoted by Eisenhower in the 1950s, right through to the explicit and divisive rhetoric associated with the Clinton/Trump race in 2016; intersectional content and discourse analysis reveals how each presidential candidate used his or her campaign to position themselves as a defender of traditional gender roles, and furthermore, how this investment in "appropriate" gender behaviour was made manifest in both international and domestic policy choices. This book represents a significant and timely contribution to the study of political communication. While communication during presidential elections is a well-established research field, Aidan Smith's book is the first to apply a gendered lens over such an extended historical period and across the political spectrum.
The intersection of virtual and physical spaces at the heart of contemporary political protests is a pivotal element in new practices of activism. In this new and global ecology of dissent and activism, different forces, stakeholders, and spaces, once defiantly discordant, come together to define the increasingly malleable nature and terms of participatory politics and the performance of democracy. This book explores the emerging sites, aesthetics and politics of contemporary dissent as a critical attempt to foreground their mediation and negotiation in an era of neoliberal globalization. Contemporary forms of media activism occupy deeply ambivalent spaces, which Ardizzoni analyzes using the lens of what she calls "matrix activism." Rather than confining the analysis to a single platform, a single technology, or a single social actor, matrix activism allows us to explain the hybrid nature of new forms of dissent and resistance, as they are located at the intersection of alternative and mainstream, non-profit and corporate, individual and social, production and consumption, online and offline.
Far from being the preserve of a few elite thinkers, critique increasingly dominates public life in modernity, leading to a cacophony of accusation and denunciation around all political issues. The technique of unmasking 'power' or 'hegemony' or 'ideology' has now been adopted across the political spectrum, where critical discourses are routinely used to suggest that anything and everything is only a 'construct' or even a 'conspiracy'. This book draws on anthropological theory to provide a different perspective on this phenomenon; critique appears as a liminal predicament combining imitative polemical and schismatic urges with a haunting sense of uncertainty. It thereby addresses a central academic concern, with a special focus on political critique in the public sphere and within social media. Combining historical interrogations of the roots of critique, as well as examining contemporary political discourse in relation to populism, as seen in presidential elections, historical commemorations and welfare reform, The Spectacle of Critique uses anthropology and genealogy to offer a new sociology of critique that problematises critique and diagnoses its crisis, cultivating acritical and imaginative ways of thinking.
During the last two decades Spain has undergone an unprecedented transformation from being a country of emigrants to receiving a significant number of migrants from all around the world. This book focuses on the analysis of documentaries and fiction films representing migrants in Spain in the first decade of the twenty-first century. Guillen Marin explores the ways in which migrant and non-migrant filmmakers reframe the urban and rural space to create opportunities for a free, although contested, exchange between marginal voices and mainstream Spanish society. She analyzes the extent to which the films challenge forms of exclusion and represent ethnicity in a space that includes some and excludes others.
Google is synonymous with searching, but in this innovative new research volume, Micky Lee explores how the Alphabet Corporation, now the parent company of Google, is more than just a search engine. Using a political economic approach, Lee draws on the concept of networks to investigate the growth of this key media player. The establishment of the parent company, Alphabet, shows the company is expanding to other industries from equity investment to self-driving cars. This book first examines this history of expansion, before delving into the economic, political, and cultural profiles of the corporation. Lee ultimately finds that what makes Google powerful is not one genius idea, but rather networks of people, places, and capital. Alphabet: The Becoming of Google is a compelling dive into the sometimes inscrutable world of Google, ideal for students, scholars, and researchers interested in the fields of digital media studies, the politics and economies of online media, and the history of the internet. |
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