0
Your cart

Your cart is empty

Browse All Departments
Price
  • R0 - R50 (1)
  • R50 - R100 (3)
  • R100 - R250 (11)
  • R250 - R500 (42)
  • R500+ (3,359)
  • -
Status
Format
Author / Contributor
Publisher

Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry

Cultural Mega-Events - Opportunities and Risks for Heritage Cities (Paperback): Zachary M. Jones Cultural Mega-Events - Opportunities and Risks for Heritage Cities (Paperback)
Zachary M. Jones
R1,184 Discovery Miles 11 840 Ships in 9 - 15 working days

Mega-events have long been used by cities as a strategy to secure global recognition and attract future economic investment. However, while cultural mega-events like the European Capital of Culture have become increasingly popular, cities have begun questioning the traditional model of other events such as the Olympic Games with many candidate cities cancelling bids in recent years. This approach to planning and developing cities through mega-events introduces a broad range of physical effects and nuanced institutional changes for cities, particularly for the more sensitive heritage areas of cities. This book explores these issues by first examining the dynamics of cities' attempts to reduce overall costs and increase the sustainability of these large events by further embedding them within the existing fabric of the city and second by studying in depth the impact on the heritage of host cities. This book investigates three World Heritage Cities: Genoa, Liverpool and Istanbul, each of which have hosted the European Capital of Culture and introduced a variety of opportunities and risks for their heritage. The book highlights the potential benefits and challenges of integrating event and heritage planning to provide lessons that can help future historic cities and heritage decision makers better prepare for such events.

Tourism Mobilities - Places to Play, Places in Play (Hardcover): Mimi Sheller, John Urry Tourism Mobilities - Places to Play, Places in Play (Hardcover)
Mimi Sheller, John Urry
R3,921 Discovery Miles 39 210 Ships in 12 - 17 working days

Many places around the world are being produced, converted, interpreted and made fit for tourist consumption. This fascinating book analyzes tourist performances such as walking, shopping, sunbathing, photographing, eating and clubbing, and studies why, and indeed how, some places become global centres whilst others don't. Arranged in four distinct parts, Sheller and Urry consider: Performing Paradise Performances of Global Heritage Remaking Playful Places New Playful Places. Incorporating a wide array of empirical research and innovative international case studies, this fascinating book illuminates the tourist performance phenomenon: from Eco-tourism on the beach to shopping in Hong Kong, from the making of 'Cool Reykjavik' to tourism in high-rise suburbs in Paris, and from Inca heritage to medical tourism. Edited by two world authorities in tourism studies, this revealing book deploys a range of theories related to the 'mobility turn' in the social sciences in order to analyze the contingent and networked nature of how places are stabilized as fit for playful performances. Well-written and researched, with coherent analysis and presentation, this book will appeal to academics, students and those interested in the complex character of global change.

Handbook of Consumer Behavior, Tourism, and the Internet (Paperback): Juline Mills, Rob Law Handbook of Consumer Behavior, Tourism, and the Internet (Paperback)
Juline Mills, Rob Law
R1,779 Discovery Miles 17 790 Ships in 12 - 17 working days

Make the most of your online business resources The growing acceptance and use of the Internet as an increasingly valuable travel tool has tourism and hospitality businesses taking a critical look at their business-to-customer online environments while pondering such questions as, How do I get people to visit my Web site? Is my Web site attracting the 'right' kind of e-consumers? and How do I turn browsers into buyers? The Handbook of Consumer Behavior, Tourism, and the Internet analyzes the latest strategies involving Internet business applications that will help you attractand keeponline travel customers. Researchers from the United States, Europe, and Asia present the latest findings you need to make the right decisions regarding long-term e-commerce development and planning. The Handbook of Consumer Behavior, Tourism, and the Internet examines vital issues affecting the travel and tourism industry from an online perspective. This book analyzes the latest theory and research on general online buyer characteristics, the differences between online and offline consumer behavior, the differences between broadband and narrowband users, the online search process, quality and perception of lodging brands, and Web site design, maintenance, and development. Each section of the book includes a model/diagram that serves as an overview of the topic, followed by a thorough discussion on the topic from several sources. Each section ends with commentary on the areas where future research is needed. The book's contributors use a variety of research methodologies ranging from qualitative data analyses using artificial neutral network analysis, to experimental design, non-parametric statistical tests, and structural equation modeling. Topics examined in the Handbook of Consumer Behavior, Tourism, and the Internet include: the need for businesses to use internal examinations to determine and meet online consumer needs the emerging field of e-complaint behaviorconsumers taking to the Web to voice complaints about travel services how to use e-tools to measure guest satisfaction how to measure consumer reaction to Web-based technology the Internet's impact on decision making for travel products and how to use e-mail marketing, electronic customer relationship management (eCRM), Web positioning, and search engine placement The Handbook of Consumer Behavior, Tourism, and the Internet is equally valuable as a classroom resource or professional reference, providing up-to-date material on Internet applications and their impact on consumers and e-commerce.

Postdisciplinary Knowledge (Paperback): Tomas Pernecky Postdisciplinary Knowledge (Paperback)
Tomas Pernecky
R1,243 Discovery Miles 12 430 Ships in 9 - 15 working days

Postdisciplinary Knowledge is the first book to articulate postdisciplinarity in philosophical, theoretical and methodological terms, helping to establish it as an important intellectual movement of the twenty-first century. It formulates what postdisciplinarity is, and how it can be implemented in research practice. The diverse chapters present a rich collection of highly creative thought-provoking essays and methodological insights. Written by a number of pioneering intellectuals with a range of backgrounds and research foci, these chapters cover a broad spectrum of areas demonstrating alternative ways of producing knowledge. Essays are interspersed with dialogue, encouraging a comprehensive and engaging discussion on this emerging movement. Not limited to a specific field or discipline, this will be of great interest to upper-level students and researchers in a wide range of subject areas, including: tourism, sociology, education, psychology, physiotherapy, fine arts, architecture and design, as well as those with a general interest in epistemology and methodology.

The Tourism and Leisure Industry - Shaping the Future (Hardcover): Kaye Sung Chon The Tourism and Leisure Industry - Shaping the Future (Hardcover)
Kaye Sung Chon
R2,940 R1,211 Discovery Miles 12 110 Save R1,729 (59%) Ships in 12 - 17 working days

Find out how the ways we live and work are changing the ways in which we play! As populations grow and urbanization increases, social class, income, and ethnicity are influencing where and when people travel. The Tourism and Leisure Industry: Shaping the Future gives you the knowledge and skills you need to keep your business on top of this competitive field. An essential read for all leisure and tourism experts, this book analyzes and explains demographics, global supply and demand, globalization, intercultural behavior, and mobility to help you forecast future consumer needs. This insightful book also predicts new markets and products to help you tailor your business to the tourism and leisure trends of the next generation. The Tourism and Leisure Industry: Shaping the Future evaluates traditional leisure time activities, such as theme parks and sporting events as well as the fastest growing activities, such as leisure-based wellness resorts. Find out what the populations of different countries are expecting from their free time in terms of temporal aspects, benefits, and location. Get up-to-date advice on information technology and see how it will be changing the way you do business. The Tourism and Leisure Industry: Shaping the Future focuses on a variety of factors impacting tourism today, including: changes in social values intercultural technology races changed economic market conditions changing lifestyle trends population growth networked economies the growing market for senior travelers The Tourism and Leisure Industry: Shaping the Future is your contemporary guide to the next steps in the evolution of tourism and leisure. Filled with tables and figures to help you organize and understand the information it presents, this book is easy to read yet suitable for any expert in the leisure field. With case studies, research reports, and extensive bibliographies, it is a vital resource for destination managers, consultants, and teachers alike.

Wine, Food, and Tourism Marketing (Hardcover): C. Michael Hall Wine, Food, and Tourism Marketing (Hardcover)
C. Michael Hall
R3,912 Discovery Miles 39 120 Ships in 12 - 17 working days

Get the advantage you need to compete in the worldwide food and wine tourism marketplace! Wine, Food, and Tourism Marketing is an overview of contemporary practices and trends in food and wine tourism marketing. International in scope, the book draws on studies from Canada, England, France, New Zealand, South Africa, and Scotland for analyses of contemporary practices and trends that help you develop, implement, and maintain strategic competitive advantages. The book looks at case studies of business operations, seasonality, destination image, and the development of business networks. Equally valuable as a professional resource for practitioners and as a textbook for upper-level and graduate students in tourism, hospitality, and wine and food studies, Wine, Food, and Tourism Marketing examines the importance of food and wine tourism to rural regional development. The book presents destination management planning and marketing initiatives for specific markets that can be easily adapted and applied to a wider range of wine tourism settings. Tourism marketing researchers and academics address vital issues such as the importance of collective marketing strategies, viticulture, design factors for online tourism information, and the use of food images in promotional material and positioning strategies. The book includes: a 2001 research study on French public sector management of wine tourism an examination of the cider industry in Somerset, England a look at the implications of non resident tourist markets on British Columbia's emerging wine tourism industry an analysis of the types of food images used in French regional tourism brochures a national study of seasonality issues on wine tourism in New Zealand a look at post-apartheid tourism trends on South Africa's Western Cape a survey of eight wineries on the Niagara Falls wine route with implications for marketing strategies a study of the use of local and regional food for destination marketing of South Africa a look at how food-related tourism in the United Kingdom is being promoted using the World Wide Web Wine, Food, and Tourism Marketing is an essential read for practitioners and educators involved in tourism and hospitality, marketing, food and wine studies, and rural regional development.

Digital Transformation and Innovation in Tourism Events (Hardcover): Azizul Hassan Digital Transformation and Innovation in Tourism Events (Hardcover)
Azizul Hassan
R3,991 Discovery Miles 39 910 Ships in 9 - 15 working days

The pandemic has accelerated the digital transformation in tourism and there has been a surge in new, innovative digital initiatives to help tourism businesses. This book provides a comprehensive treatment of the nature of tourism, events and practices in the digital context. The book looks at how technology has transformed tourism in destination branding, marketing, content marketing, sustainable tourism development and tourism events. It examines the impact of digital transformation on emotions, experiences, information technology tools and marketing techniques. The book will be a useful reference to those researching on tourism, culture, hospitality and marketing and as well as destination planners, managers of tourism destination marketing organizations, regulators, standards and certification bodies, local tourism board authorities and policy makers.

Current Issues and Development in Hospitality and Tourism Satisfaction (Paperback): Muzaffer Uysal, John A. Williams Current Issues and Development in Hospitality and Tourism Satisfaction (Paperback)
Muzaffer Uysal, John A. Williams
R1,617 Discovery Miles 16 170 Ships in 12 - 17 working days

Stay ahead of your customers as their service expectations change!
In Current Issues and Development in Hospitality and Tourism Satisfaction, experts from the field explore customer satisfaction strategies, examining both the long-term and short-term results. This vital tool shows you new and effective approaches for understanding customer satisfaction and providing quality service at all levels of the hospitality and tourism industry. Hospitality and tourism faculty and students as well as professionals will find this book useful for improving and providing quality service management.
This book illustrates the complex relationship between customer and service provider, offering practical advice and techniques for maximizing consumer contentment. Current Issues and Development in Hospitality and Tourism Satisfaction contains models for meeting--and even surpassing--consumer expectations to increase the value of the customer's experience. This essentialresource includes various methods for managers to anticipate consumer needs and perceptions, reducing dissatisfaction.
This book helps you: incorporate existing and alternative measurements of satisfaction measure and improve service quality create and maintain social interaction linkages between staff and customer identify the destination performance of your hotel and other destinations or attractions evaluate consumer satisfaction with lodging services increase cross-cultural service satisfaction and much more! Tables and figures throughout the text help demonstrate the strategies, and bibliographies at the end of each chapter offer further reading. While there are other books that focus on customer satisfaction, CurrentIssues and Development in Hospitality and Tourism Satisfaction is rare in that it covers satisfaction issues as they apply to both hospitality and tourism.

Hosting the Olympic Games - Uncertainty, Debates and Controversy (Paperback): Marie Delaplace, Pierre-Olaf Schut Hosting the Olympic Games - Uncertainty, Debates and Controversy (Paperback)
Marie Delaplace, Pierre-Olaf Schut
R1,242 Discovery Miles 12 420 Ships in 9 - 15 working days

Hosting the Olympic Games: Uncertainty, Debates and Controversy provides a broad and comprehensive analysis of past Olympic and Paralympic events, shedding critical light on the future of the Games with a specific look at the upcoming Paris 2024 Olympics. It draws attention to the debates and paradox that hosting the Games presents for the contemporary city. Employing a range of interdisciplinary theoretical and methodological approaches, individual chapters highlight the various controversies of the Games throughout the bidding process, the event itself and its aftermath. Social Science-based chapters place strong emphasis on the vital importance of sustainable strategy for contemporary host cities. Along with environmental concerns whether atmospheric, microbiological or otherwise, many other requirements, costs and risks involving security and public expenditure among others are explored throughout the book. Including a variety of international and comparative case studies from a range of contributing academics, this will be essential reading for students and researchers in the field of Event studies as well as various disciplines including Tourism, Heritage studies and Urban and Environmental studies.

Wine, Terroir and Utopia - Making New Worlds (Paperback): Jacqueline Dutton, Peter J. Howland Wine, Terroir and Utopia - Making New Worlds (Paperback)
Jacqueline Dutton, Peter J. Howland
R1,243 Discovery Miles 12 430 Ships in 9 - 15 working days

Wine, Terroir and Utopia critically explores these three concepts from multi-disciplinary and intersecting perspectives, focusing on the ways in which they collide to make new worlds, new wines, new places and new peoples. Wine, terroir and utopia are all rooted in natural, spatial and temporal realities, yet all are unable to exist without purposeful human intervention. This edited volume highlights the theoretical and analytical lens of diverse scholars, who critically discuss a dazzling array of intersecting realities and imaginaries - economic, political, cultural, social and geological - and in doing this challenge many of our deeply-held responses to utopia. Drawing on an impressive range of international examples from South Africa to Bordeaux to New Zealand, the chapters adopt a range of theoretical and methodological approaches. This volume will be of great interest to upper level students, researchers and academics in the fields of Sociology, Geography, Tourism, Hospitality, Wine Studies and Cultural Studies. It will also greatly appeal to practitioners and enthusiasts in the worlds of wine production, consumption and marketing.

The Paradox of Svalbard - Climate Change and Globalisation in the Arctic (Paperback): Zdenka SokolíÄková The Paradox of Svalbard - Climate Change and Globalisation in the Arctic (Paperback)
Zdenka SokolíÄková; Foreword by Thomas Hylland Eriksen
R661 Discovery Miles 6 610 Ships in 12 - 17 working days

The town of Longyearbyen in the high Arctic is the world's northernmost settlement. Here, climate change is happening fast. It is clearly seen and sensed by the locals; with higher temperatures, more rain and permafrost thaw. At the same time, the town is shifting from state-controlled coal production to tourism, research and development, rapidly globalising, with numerous languages spoken, cruise ships sounding the horn in the harbour and planes landing and taking off. Zdenka SokolíÄková lived here between 2019 and 2021, and her research in the community uncovered a story about the conflict between sustainability and the driving forces of politics and economy in the rich global North. A small town of 2,400 inhabitants at 78 degrees latitude north on the Norwegian archipelago of Svalbard, Longyearbyen provided a unique view into the unmistakable relationship between global capitalism and climate change. The Paradox of Svalbard looks at both local and global trends to access a deep understanding of the effects of tourism, immigration, labour and many other elements on the trajectory of climate crisis, and whether anything can be done to reverse them.

Tourism, Diasporas and Space (Hardcover): Tim Coles, Dallen J. Timothy Tourism, Diasporas and Space (Hardcover)
Tim Coles, Dallen J. Timothy
R5,094 Discovery Miles 50 940 Ships in 12 - 17 working days

Diasporas result from the scattering of populations and cultures across geographical space and time. Transnational in nature and unbounded by space, they cut across the static, territorial boundaries more usually deployed to govern tourism. In a vibrant inter-disciplinary collection of essays from leading scholars in the field, this book introduces the main features and constructs of diasporas, and explores their implications for the consumption, production and practices of tourism. Three sets of mutually reinforcing relationships are explored: experiences of diaspora tourists the settings and spaces of diaspora tourism the production of diaspora tourism. Addressing the relationship between diasporic groups and tourism from both a consumer and producer perspective, examples are drawn from a wide spectrum of diasporic groups including the Chinese, Jewish, Southeast Asian, Croatian, Dutch and Welsh. Until now, there has been no systematic and detailed treatment of the relationships between diasporas, their consumptions and the tourist experience. However, here, Coles and Timothy provide a unique navigation of the nature of these inter-connections which is ideal for students of tourism, sociology, cultural studies.

Peace Through Tourism - Critical Reflections on the Intersections between Peace, Justice and Sustainable Development... Peace Through Tourism - Critical Reflections on the Intersections between Peace, Justice and Sustainable Development (Hardcover)
Freya Higgins-Desbiolles, Lynda-Ann Blanchard, Yoko Urbain
R3,731 Discovery Miles 37 310 Ships in 9 - 15 working days

Peace through Tourism considers the possibilities for tourism to contribute to efforts to unmask conflict and promote peace. This edited volume considers the intersections between tourism, peace, justice and sustainability through conceptual and empirical works surveying practices, problems and challenges all around the globe. It presents a complex and critical approach, arguing that peace through tourism is dialogic and not as simple as describing a few "good" niche segments of tourism. The pedagogies of peace represented here work to analyse structural violence associated with tourism-such as in the dominance of neoliberal market imperatives over local or social economies; colonising, patriarchal and anthropocentric practices in tourism; and tourism's complex role in post-conflict settings. Analyses found here place scholars, industry and communities in conversation about building shared tourism futures where peace is understood as peace with justice and differences are bridged through dialogues towards understanding. In light of the many challenges in attaining sustainable development in the 21st century, this volume is an important and timely endeavour. Radical practices are explored that support more 'just' tourism futures. With a new introduction, this book is an insightful resource for scholars and researchers of Tourism and Peace and Conflict Studies. The chapters in this book were originally published in Journal of Sustainable Tourism.

Tourism - Critical Concepts in the Social Sciences (Hardcover, Major Work): Stephen Williams Tourism - Critical Concepts in the Social Sciences (Hardcover, Major Work)
Stephen Williams
R29,133 R22,289 Discovery Miles 222 890 Save R6,844 (23%) Ships in 12 - 17 working days

Examining exactly what social scientists mean by the term tourism, and what it means to be a tourist, this collection charts the sociological changes that have occurred in tourism, as well as the shift from the upper-class a ~grand toursa (TM) of the late nineteenth-century to the mass tourism of the present day.

With an astonishing breadth and range of content, these fascinating volumes assess the economic impacts of tourism on local economies, the environmental considerations to take into account, and whether the huge growth in tourism is sustainable in a post-September 11th world.

Tourism: Critical Concepts in the Social Sciences is an accessible and comprehensive resource that is invaluable for academics and scholars researching tourism, globalization and human geography.

Tourism Forecasting and Marketing (Hardcover): Kevin Wong, Haiyan Song Tourism Forecasting and Marketing (Hardcover)
Kevin Wong, Haiyan Song
R5,080 Discovery Miles 50 800 Ships in 12 - 17 working days

Stay up to date with the most effective practices in tourism demand forecasting!
Tourism Forecasting and Marketing presents vital, up-to-date research on the latest practice and applications of tourism demand modeling and forecasting. The book addresses both econometric and time series approaches to forecasting, focusing on the concepts, model specification, data analysis, and methodologies used in day-to-day tourism planning. An international panel of practitioners and academics call on a diverse range of empirical research findings to discuss commonly used theoretical frameworks for forecasting and future directions tourism demand is likely to take.
Tourism Forecasting and Marketing presents research findings from the United States, the United Kingdom, Asia, and Australia that are invaluable for guiding government and private sector tourism investment and development decisions. The book addresses traditional versus modern forecasting techniques; evaluations of current and past forecasting methods; modeling and forecasting destination choice; and the impact of forecasting and marketing on tourism demand. Topics include: using time series models to forecast inbound tourism demand for China and Greece determining the economic factors that influence tourism demand in Hong Kong, Indonesia, and Malaysia examining domestic travel expenditures in South Korea developing a model to forecast ski tourism using the Palmore cohort analysis for tourism forecasting and much more! Tourism Forecasting and Marketing is an important textbook for educators and students working in tourism policy planning and management, and tourism marketing. The book is equally effective as a reference fortravel and tourism researchers, and for professionals dealing with tourism demand analysis and forecasting.

Safety and Security in Tourism - Relationships, Management, and Marketing (Hardcover, Revised): C. Michael Hall, Dallen J.... Safety and Security in Tourism - Relationships, Management, and Marketing (Hardcover, Revised)
C. Michael Hall, Dallen J. Timothy, David Timothy Duval
R6,280 Discovery Miles 62 800 Ships in 12 - 17 working days

How will the travel and tourism industry respond to the terrorist attacks on America?The recent terrorist attacks in the United States and their repercussions for the travel and leisure industries have focused more attention on tourism safety and security issues than ever before. The impact on tourism destinations and businesses, as well as on traveler behavior, will be significant. Recent events require further analysis not only of how travel safety may be improved but also how security issues may be seen in terms of tourism marketing and management so that the industry is able to better respond to such challenges.In this, an era of turbulent global relationships, the need for destination marketing organizations to demonstrate that they are safe for tourists has become increasingly important. Negative publicity, often unrelated to on-the-ground reality, may also serve to affect tourist perceptions.Safety and Security in Tourism: Relationships, Management, and Marketing examines: the effects of the September 11, 2001 attacks on the tourism industry and how the industry is responding the importance of safety as a factor in destination or activity choice case studies of destination and business responses to past political instability and/or attacks against tourists safety, security and destination image the role of the media in influencing consumer perceptions of travel safety consumer awareness of travel advisories and their influence on behavior the role of insurance in the travel industry consumer awareness and acceptance of security measures in travel and tourism safety and security as a component in destination marketing crisis and risk management in the tourism industry cross-border security and visa controls and their implications for tourism safety and security measures for tourists in different sectors and in airportsTourism has often been cited as a force for peace, yet tourism is typically one of the first industrial casualties of war and political unrest. This book examines tourism safety and security issues to give you a better knowledge base from which to respond to future events.

Wine, Food, and Tourism Marketing (Paperback): C. Michael Hall Wine, Food, and Tourism Marketing (Paperback)
C. Michael Hall
R1,638 Discovery Miles 16 380 Ships in 12 - 17 working days

Get the advantage you need to compete in the worldwide food and wine tourism marketplace! Wine, Food, and Tourism Marketing is an overview of contemporary practices and trends in food and wine tourism marketing. International in scope, the book draws on studies from Canada, England, France, New Zealand, South Africa, and Scotland for analyses of contemporary practices and trends that help you develop, implement, and maintain strategic competitive advantages. The book looks at case studies of business operations, seasonality, destination image, and the development of business networks. Equally valuable as a professional resource for practitioners and as a textbook for upper-level and graduate students in tourism, hospitality, and wine and food studies, Wine, Food, and Tourism Marketing examines the importance of food and wine tourism to rural regional development. The book presents destination management planning and marketing initiatives for specific markets that can be easily adapted and applied to a wider range of wine tourism settings. Tourism marketing researchers and academics address vital issues such as the importance of collective marketing strategies, viticulture, design factors for online tourism information, and the use of food images in promotional material and positioning strategies. The book includes: a 2001 research study on French public sector management of wine tourism an examination of the cider industry in Somerset, England a look at the implications of non resident tourist markets on British Columbia's emerging wine tourism industry an analysis of the types of food images used in French regional tourism brochures a national study of seasonality issues on wine tourism in New Zealand a look at post-apartheid tourism trends on South Africa's Western Cape a survey of eight wineries on the Niagara Falls wine route with implications for marketing strategies a study of the use of local and regional food for destination marketing of South Africa a look at how food-related tourism in the United Kingdom is being promoted using the World Wide Web Wine, Food, and Tourism Marketing is an essential read for practitioners and educators involved in tourism and hospitality, marketing, food and wine studies, and rural regional development.

Small Firms in Tourism (Hardcover, New): Rhodri Thomas Small Firms in Tourism (Hardcover, New)
Rhodri Thomas
R3,930 Discovery Miles 39 300 Ships in 12 - 17 working days

This book provides a varied collection of recent research relating to small businesses in tourism. In doing so it reflects the eclecticism of interest and method associated with this under-researched and under-theorised area of investigation. Topics range from the potential contribution of small firms to achieving social or economic goals to understanding more about business performance and growth. As is common in tourism research, disciplinary boundaries are routinely transgressed in the interests of gaining greater illumination. Insights from a variety of countries are offered, sometimes as a result of trans-national collaboration initiated specifically for this book.

Fundamentals of Statistics for Aviation Research (Hardcover): Michael A. Gallo, Brooke E. Wheeler, Isaac M. Silver Fundamentals of Statistics for Aviation Research (Hardcover)
Michael A. Gallo, Brooke E. Wheeler, Isaac M. Silver
R3,774 Discovery Miles 37 740 Ships in 12 - 17 working days

This is the first textbook designed to teach statistics to students in aviation courses. All examples and exercises are grounded in an aviation context, including flight instruction, air traffic control, airport management, and human factors. Structured in six parts, theiscovers the key foundational topics relative to descriptive and inferential statistics, including hypothesis testing, confidence intervals, z and t tests, correlation, regression, ANOVA, and chi-square. In addition, this book promotes both procedural knowledge and conceptual understanding. Detailed, guided examples are presented from the perspective of conducting a research study. Each analysis technique is clearly explained, enabling readers to understand, carry out, and report results correctly. Students are further supported by a range of pedagogical features in each chapter, including objectives, a summary, and a vocabulary check. Digital supplements comprise downloadable data sets and short video lectures explaining key concepts. Instructors also have access to PPT slides and an instructor’s manual that consists of a test bank with multiple choice exams, exercises with data sets, and solutions. This is the ideal statistics textbook for aviation courses globally, especially in aviation statistics, research methods in aviation, human factors, and related areas.

Culinary Taste - Consumer Behaviour in the International Restaurant Sector (Paperback): Prue Leith, Donald Sloan Culinary Taste - Consumer Behaviour in the International Restaurant Sector (Paperback)
Prue Leith, Donald Sloan
R1,405 Discovery Miles 14 050 Ships in 12 - 17 working days

Culinary Taste: Consumer Behaviour in the International Restaurant Sector looks at the factors that influence our culinary tastes and dining behaviour, illustrating how they can translate into successful business in industry.
With a foreword from Prue Leith, restaurateur, author, teacher, and prolific cookery writer and novelist, and a list of well-known and respected international contributors from the UK, France, Australia and Hong Kong, this text discusses the issues involved from a multitude of angles.
* Provides wide-ranging insight into the nature of culinary taste as expressed in commercial restaurant settings
* Evaluates the influence on culinary taste of a variety of factors such as: social class, gender, health awareness, marketing and geography
* Considers the importance of understanding these issues for business management and for success in the hospitality industry today

Tourism Public Policy, and the Strategic Management of Failure (Hardcover): William Revill Kerr Tourism Public Policy, and the Strategic Management of Failure (Hardcover)
William Revill Kerr
R2,616 R1,144 Discovery Miles 11 440 Save R1,472 (56%) Ships in 12 - 17 working days

This book is concerned with the development of tourism and tourism public policy, and the strategic management of failure of tourism to realize its commercial potential. The particular salience of this research lies in the fact that it has been conducted during conceivably the most interesting (politically) and volatile (globally) period for the world's tourism industry. Increasing competition, economic, and environmental issues combined with the continued threat of terrorism, and instability in the middle-east, necessitated governments assessing and redefining their tourism public policies. How they approached this in the late nineties and new Millennium is reflected in the first part of the book. The second part focuses on Scotland whose tourism public policy issues in the late nineties were focused, concentrated, and mutated by globalization, political devolution, and the restoration of the Scottish Parliament in 1999. In consequence tourism and economic development powers were devolved to Edinburgh from Westminster. However, other powers such as fiscal and employment policies which impacted greatly on tourism were reserved to Westminster, a complex situation which the book has also set out to explain, as it does the Scottish Parliament's inability to influence such powers. During the lifetime of the first parliament in almost three hundred years, Scottish tourism was confronted by significant challenges e.g., the foot and mouth epidemic, the terrorist atrocities in the USA, Indonesia, and Kenya, the combination of which for a short but crucial period virtually decimated North American tourism trade to Europe, and of course recession. More recently there has been the massive downturn in the stock market which has impacted negatively on consumer confidence, SARS and war in Iraq. All of this is important because no such integrated contemporary account of tourism public policy exists. Nor does any similar account exist of the impac

Sport and Adventure Tourism (Hardcover): Simon Hudson Sport and Adventure Tourism (Hardcover)
Simon Hudson
R5,107 Discovery Miles 51 070 Ships in 12 - 17 working days

Discover the secrets to success in sport-related tourism and adventure travel This essential handbook of sport-related travel provides an in-depth look at an international industry growing by leaps and bounds. Sport and Adventure Tourism serves as a unique reference resource for sports and tourism professionals, educators and students, presenting an invaluable overview of a niche market that's rapidly outgrowing its niche. Covering every aspect of sport tourism from historical, economic, and sport-specific starting points, the book features thoughtful and incisive commentary from the foremost experts in the field. Presented in a concise, easy-to-read format, Sport and Adventure Tourism provides an unrivaled orientation to all facets of sport-related tourism and leisure management. Sports travel (both participatory and spectatorial) and adventure tourism are examined in terms of size and growth of the market, marketing and management strategies, and future prospects. The book includes international, up-to-date case studies, links to relevant Websites and an extensive roster of references. Sport and Adventure Tourism examines all aspects of sport-related tourism, including: planning, developing, and marketing an event skiing and snowboarding boating, sailing, and fishing the "phenomenon" of golf tourism mountain-based adventure tourism the growing spa industry virtual sports tourism-an alternative to travel This one-of-a-kind primer presents an informative study of sports, leisure, and adventure travel, covering everything from golf tourism to heli-skiing to sports event and spa tourism. A handbook for professionals, a textbook for academics, and a highly readable introduction for anyone interested in sport-related travel, Sport and Adventure Tourism is an essential guide for anyone who takes a not-so-leisurely approach to leisure time.

The Ethics of Tourism Development (Paperback): Rosaleen Duffy, Mick Smith The Ethics of Tourism Development (Paperback)
Rosaleen Duffy, Mick Smith
R2,142 Discovery Miles 21 420 Ships in 12 - 17 working days


This book draws upon a variety of important philosophical traditions to develop an original perspective on the relations between ethical, economic and aesthetic values in a tourism context. It considers the ethical/political issues arising in many areas of tourism development, including the profound cultural and environmental impacts on tourist destinations; the reciprocity (or lack of) in host-guest relations; the (un)fair distribution of benefits and revenues; and the moral implications of issues like sex tourism, staged authenticity and travel to oppressive regimes. The book concludes with a detailed investigation of the potential and pitfalls of ecotourism, sustainable tourism and community based tourism, as examples of what is sometimes termed 'ethical tourism.'
The authors explain philosophical arguments without the use of excessive jargon. Their interweaving of theory and practise is facilitated by the use of text boxes to explain key terms in ethics, politics, and tourism development and by drawing on contemporary case studies from South Africa, Mexico, Zambia, Honduras, Ethiopia and Madagascar.

Food Tourism Around The World - Development, Management and Markets (Paperback): C. Michael Hall, Liz Sharples, Richard... Food Tourism Around The World - Development, Management and Markets (Paperback)
C. Michael Hall, Liz Sharples, Richard Mitchell, Niki Macionis, Brock Cambourne
R1,722 Discovery Miles 17 220 Ships in 12 - 17 working days

Food and wine are vital components of the tourism experience. They are increasingly being cited as prime travel motivators in their own right. The international case studies in this volume address the issues surrounding food tourism at a global level. Food and wine are vital components of the tourism experience, and are increasingly being seen as prime travel motivators in their own right. 'Food Tourism Around the World' offers a unique insight into this phenomenon, looking at the interrelationship between food, the tourism product and the tourist experience. Using international case studies and examples from Europe, North America, Australasia and Singapore, 'Food Tourism Around the World' discusses the development, range and repurcussions of the food tourism phenomenon. The multi-national contributor team analyses such issues as: * the food tourism product * food tourism and consumer behaviour * cookery schools - educational vacations * food as an attraction in destination marketing Ideal for both students and practioners, the book represents the most comprehensive and wide-ranging treatment yet of this recent development in tourism. * International case studies and examples * Comprehensive and systematic treatment of a comparatively new field. * Interlinking of theory and practice makes this useful for both students and industry players.

Restoring Tourism Destinations in Crisis - A strategic marketing approach (Paperback): David Beirman Restoring Tourism Destinations in Crisis - A strategic marketing approach (Paperback)
David Beirman
R1,035 Discovery Miles 10 350 Ships in 12 - 17 working days

This is an outstanding book. It offers a comprehensive range of in-depth case studies that looks at past tourism crisis and analyzes the responses made. A must-read book for those in the industry, related associations and the various levels of government as they consider how to pro-actively deal with the potential for future crisis related to tourism.Perry Hobson, Head, School of Tourism and Hospitaliy Management, Southern Cross University and Editor-in-Chief Journal of Vacation Marketing.Tourism everywhere is vulnerable to changes in public perception. When news about an earthquake, a violent conflict or a contagious disease in a distant location hits the television, tourists cancel holidays.The September 11, 2001 terrorist attack against the USA impacted on airlines and tourist destinations worldwide, as did subsequent attacks on tourists. These events highlight the importance of destination crisis management for the global tourism industry. Experienced tourism marketer and trainer, David Beirman, has created a guide to crisis management for tourism operators and offices. He argues that managing public perception is critical to the recovery of a destination after a crisis, and that much depends on providing clear, frequently updated and accurate information. He provides detailed case studies of different types of crises from around the world, with analyses of the strengths and weaknesses of the approach taken by tourism managers.This is an invaluable reference for tourism managers anywhere in the world, and a useful resource for tourism students.

Free Delivery
Pinterest Twitter Facebook Google+
You may like...
Issues in Cultural Tourism Studies
Melanie Smith Hardcover R3,484 Discovery Miles 34 840
Niche Tourism - Emerging Trends In…
W.H. Engelbrecht, S.C. Engelbrecht, … Paperback R456 R402 Discovery Miles 4 020
A Research Agenda for Gender and Tourism
Erica Wilson, Donna Chambers Hardcover R3,026 Discovery Miles 30 260
Marketing Tourism in South Africa
Richard George Paperback R549 R508 Discovery Miles 5 080
Rethinking Cultural Tourism
Greg Richards Paperback R905 Discovery Miles 9 050
Handbook on Tourism and Rural Community…
Heather Mair Hardcover R5,097 Discovery Miles 50 970
Public Sector Entrepreneurship…
Albert N Link Hardcover R2,106 Discovery Miles 21 060
Handbook for Sustainable Tourism…
Anna Spenceley Paperback R1,572 Discovery Miles 15 720
An introduction to tourism and…
U.P. Hermann, L. Du Plessis Paperback R625 R578 Discovery Miles 5 780
Teaching Tourism - Innovative…
Johan Edelheim, Marion Joppe, … Paperback R1,043 Discovery Miles 10 430

 

Partners