Each year, thousands of businesses file for bankruptcy protection because managers fail to efficiently organize the company's operations, misread market trends, pay inadequate attention to product quality, or misinterpret the activities and intentions of rival companies. Perhaps they fail to formulate optimal advertising or financing strategies, procure raw materials and components at least cost, or provide adequate incentives to motivate workers to put forth their best efforts. Managerial economics is the application of economic principles to topics of concern to managers. This textbook develops a framework for predicting managerial responses to changes in the business environment. It combines the various business disciplines with quantitative methods to identify optimal solutions to more efficiently achieve a firm's organizational objectives. The topics discussed in this textbook are readily accessible to students with a background in the principles of microeconomics and business mathematics. The selection and organizations of topics makes the textbook appropriate for use in a wide range of curricula by students with different backgrounds.

As decisively as the collapse of the Soviet Union signaled a most definite conclusion to that utopian undertaking gone mad, so has NAFTA ended an economic counterpart in Mexico. The United States and Canada are embarking on a grand experiment, incorporating Mexico into their very own economies, creating the largest trading bloc in the world consisting of more than 360 million consumers in an economy that will surpass seven trillion American dollars. For corporate America, an enormous opportunity lies in the integration of the Mexican nation into the economic and social fabric of North America. International business consultant and economist Louis Nevaer explains what these opportunities are and offers sage advice on how U.S. corporations can capitalize on them.

The implementation of NAFTA heralds the final conclusion of the Mexican Revolution, and Mexico is now embarked on a race against time to make up for lost decades. Ernesto Zedillo, who will deliver Mexico to the 21st century, confronts enormous challenges as the authoritarian hegemony that characterizes the political economy of the Mexican nation-state is dismantled. NAFTA constitutes a blueprint for the systematic surrender of the Mexican economy. There is, however, no blueprint for the transformation of Mexico into a democracy. Herein lies the greatest risks to corporate America, for there is always the danger of self-destruction, as witnessed in some of the republics of the former Soviet Union. The discussion presented in this book examines the present realities of the Mexican nation in the age of free trade. In Part I opportunities and risks for corporate America are analyzed, not only within an economic context, but also within a cultural and historical one, as well. Presented in Part II are the processes that have shaped Mexico over the centuries--Spanish rule, Native American civilizations, the trauma of conquest--which have given rise to the Mexican persona and character. With this understanding as background, the American reader gains a strategic advantage in understanding how the Mexican psyche works and which buttons to push. Finally, Part III presents a practical approach to conducting business in Mexico, which ranges from the legal requirements of opening a subsidiary, to a warning about the prevalence of corruption in Mexican society, as well as the existence of racism in Mexican culture.

Pride/Ferrell's MARKETING, 21st Edition, helps students develop the knowledge and decision-making skills necessary to succeed in today's competitive business environment through its visually engaging and reader-friendly presentation of essential marketing concepts and strategies.

Expanded coverage of business markets and buying behavior, marketing channels and supply chain management, retailing, personal selling and marketing analytics as well as practical applications and real-world examples enhance students' understanding.

Leadership development aims to disrupt leaders' behavioural and thought patterns. However, for many decades leadership development has not changed significantly: nobody seems to be disrupting the disrupters. It needs to evolve if leaders are to deal successfully with the disruptive challenges they face today - such as climate change, global health emergencies, digitization, an ageing workforce and the different expectations of millennials and Generation Z. This book reflects critically on the future of leadership development and what is missing in traditional approaches. It is based on interviews with leadership development suppliers, HR professionals and leaders, as well as the authors' industry experience. This book provides practical recommendations for how leadership development needs to change to support leaders as they navigate a volatile and uncertain world.

Based on neuroscience research, this book presents and demonstrates a 'Ten Enablers' model as a framework to help change leaders successfully lead and manage change. It focuses on the execution of change processes within volatile and challenging emerging markets with high growth potential. The book first presents the organizational development and change research on which the model is based, and discusses the basic neuroscience principles. It then introduces a systematic model of the ten enablers, taking readers through the process of change, from considering the ethos prior to embarking on it, including engagement of stakeholders, up to the final phase, where change leaders exit the process or the organization. It highlights this circular process through several step-by-step illustrations, supported by examples from emerging markets. Further, it includes neuroscience research and principles to help leaders understand and manage change in themselves and others. This well-researched and practical book is a valuable resource for students and professionals alike.

This book tells you everything you need to know, everything you need to think about, and everything you need to do to be a successful manager. It covers all aspects of management, giving you the confidence to tackle things thoroughly and help develop your own managerial competence. Every one of the checklists in this book is fast, focused and has been specially written for busy managers like you. Quickly access hundreds of essential tips and tricks, discover vital insider knowledge and winning strategies, and learn everything you need to know to be a brilliant manager. * Make the best informed decisions every time * Understand the problems that you might face every day * Become a more systematic and thorough manager "Had I not seen it and read it, I would not have believed it was possible to reduce all those fine-sounding theories to such straightforward lists - you are a genius, even if you are doing me out of a job." Charles Handy

In recent years, government officials have been able to formulate more accurate policies through statistical application. By utilizing quantitative and statistical methods in policy making, governometrics ensures excellence in governmental performance and helps the future of policy making. Governometrics and Technological Innovation for Public Policy Design and Precision demonstrates governometrics effective exploitation of policy intricacies in order to overcome the problems policy makers often struggle to resolve. Capturing a variety of international views on policy standpoints to show how this unconventional and scientific analysis of policy is coming to the forefront, this publication is an innovative reference ideal for policy makers, public officials, professionals, researchers, and students, as well as multilateral organizations and institutional donors."

This book takes a fresh look at pricing, product differentiation and the need for decommoditisation in market sectors where products and services are standardised and interchangeable. In the first chapters the book explains what commodities are, and puts them into a historical perspective to promote an understanding of their production and its effects. From this baseline the book then presents a case study on how decommoditisation has progressed within the energy industry. Building on this case study and learnings from other sectors, it develops a theoretical framework, characterising the processes and mechanisms observed to be extended towards different industries. This framework is then utilised in the following chapters as a model to explain the progression of decommoditisation, and to examine other sectors through this lens. To conclude, the book presents the implications for stakeholders and suggestions on how to respond to them from a policy and business standpoint. In a final chapter the book develops an outlook on current trends and possible alternative pathways, and summarizes the main takeaways for management professionals and policymakers alike.

This book examines the major business communication theories, delving into their relationships and practical applications. Many business communication studies lack a strong theoretical grounding-a deficit that creates difficulties for researching business communication phenomena and building upon previous studies. The book addresses this issue by cataloging and briefly describing the major business communication theories, as well as giving a typology of these theories to better integrate them. This book provides value to business communication researchers (who can use it to build upon and develop their work), experts in practice (who can apply it to improve business communications), and academics (who can use it to enhance their instructional designs). It also offers insights into new developments on the business communication theory horizon.

In the early 1990s the Nordic countries were considered to be in a serious situation. The costs of welfare states, generous unemployment benefits, high taxation rates, strong unions, and centralized wage bargaining were thought to be undermining their competitiveness in an age of rapid globalization. By 2005 however, they all ranked at the top of a number of performance indexes on economic competitiveness and sustainability. Citizens in the Nordic countries continue to participate in and benefit from globalization on a much wider scale than in any other similarly highly developed country, and these countries increasingly provide templates within the EU for imitation and social innovation. This book investigates how and why welfare services, active labour market institutions, and public policies were re-combined into enabling and risk-sharing mechanisms to stimulate innovation, and how this made it possible for firms to change their work organization and pursue highly rewarding and distinctive globalization strategies. Through detailed analysis of Finland, Denmark, Norway, and Sweden, this book reveals the dynamics and transformations of their national business systems, and the emerging new patterns of interaction between firms, labour markets, and institutions. It will be valuable addition to the literature on social innovation and institutional entrepreneurship.

Whilst existing studies on research management focus on single disciplinary perspectives in isolation, this new collection integrates a range of theories and business models from multiple fields to offer insights and examples of cross-disciplinary management perspectives. As the workplace environment encounters increased disruption and discontinuity, both researchers and practitioners are facing new and unique managerial challenges. Using alternative research methods from two or more scientific and practitioner disciplines, including Sociology, Politics, Psychology and Technology, the chapters suggest numerous solutions to a wide range of challenges. Some of the challenges explored include: Mind-Genomics and data-driven personalized health plans; the high failure rate of mergers and acquisitions; business ecosystems and start-ups; and, international businesses confronting globalization. Generating innovative research findings, as well as practical managerial solutions, The Cross-Disciplinary Perspectives of Management: Challenges and Opportunities aids both scholars and managers to find solutions to existing managerial challenges across a range of industries and disciplines.

This book describes the setup of digital enterprises and how to manage them, focusing primarily on the important knowledge and essential understanding of digital enterprise management required by managers and decision makers in organizations. It covers ten essential knowledge areas of this field: * Foundation of Digital Enterprise * Technology Foundation and Talent Management for Digital Enterprise * Digital Enterprise Strategy Planning and Implementation * B2C Digital Enterprise: E-tailing * B2C Digital Enterprise: E-Services * B2B Digital Enterprise and Supply Chain * Digital Platforms * Digital Marketing and Advertising * Digital Payment Systems * Mobile Enterprise Overall, this text provides the reader with the basics to understand the rapid development of digitization, facilitated by the dramatic advancements in digital technologies, extensively connected networks, and wider adoption of computing devices (especially mobile devices), as more and more organizations are realizing the strategic importance of digitization (e.g., sustainable growth of the organization, competitive advantage development and enhancement) and are embarking on digital enterprise.

Business and Education in the Middle East brings together academic and business expertise in order to come up with long-term strategies that will have a great effect on the university performance and governance. The book shares experiences and knowledge to explore innovative strategies and plans with a new perspective for the future.

This book offers new perspectives through which to observe and interpret mega-events. Using the specific case studies of World's Fairs, Di Vita and Morandi present a report of the Milan Expo 2015 and its trans-scalar legacies. While the event and post-event have been affected by the world crisis, the locations of exhibition areas have greatly expanded, encompassing regional as well as post-metropolitan spaces. The two main aims of comparing Milan to previous expos such as Lisbon 1998, Zaragoza 2008 and Shanghai 2010, were to demonstrate the contribution of the 2015 World's Fair to the urban innovation process and to the debate surrounding a new urban agenda; as well as to examine empirically and theoretically the international discussion regarding the growth of regional and macro-regional scales of contemporary cities in order to offer suggestions for future urban agendas through mega-events. This book will be of great value to students, researchers and policy makers in the area of urban planning and the urban studies more broadly, geography and spatial politics.

Relationship management (RM) is an essential part of business, but its success as a business model can be hard to measure, with some firms embracing a model that is truly relationship-orientated, while others claim to be relationship-orientated but in fact prefer transactional short-term gain. This open access book aims to develop a mid-range theory of relationship management, examining truly relationship-orientated firms to discover not only what qualities these firms have that make them successful at the RM model, but also what benefits this model has for the firm. It addresses questions like how RM-mature companies achieve and sustain competitive advantage, and what determines the scale and scope of these firms, illustrating with case studies. This book will be of interest to scholars studying leadership and strategy, especially those interested in relationship management, business ethics and corporate social responsibility. It will also be of interest to professionals looking to develop their understanding of relationship management.

This book primarily addresses various game theory phenomena in the context of management practice. As such, it helps readers identify the profound game theory principles behind these phenomena. At the same time, the game theory principles in the book can also provide a degree of guidance for solving practical problems.As one of the main areas in management research, there is already an extensive body of literature on game theory. However, it remains mainly theoretical, focusing on abstract arguments and purely numerical examples purely. This book addresses that gap, helping readers apply game theory in their actual management or research work.

This book addresses how Christian leaders integrate faith into the workplace, through a love-based altruistic system of Christian Servant Leadership Spiritual Intelligence (CSLSI). It hypothesizes how CSLSI positively influences a range of desirable employee attitudes and behaviors including servant leadership and followership, organizational citizenship, and positive stress coping and adaptation strategies. This book embraces an interdisciplinary approach to present the global attributes of CSLSI, which includes following God's will and Golden Rule workplace love expression, with specific workplace applications. The empirical research is supplemented by approximately 100 interviews with Christian leaders providing workplace exemplars and a compelling overview of how Christians honor God in the marketplace. This book will appeal to academics and practitioners in business, psychology, medicine, management, leadership, and theology looking to develop a God-honoring work life. Readers will benefit from the principles and the self-diagnostic surveys that assess spiritual intelligence and ways to enhance it.

Strategy and finance are closely interrelated in the practice of management. With the increased informational demands resulting from regulatory changes such as Sarbanes Oxley and Regulation Fair Disclosure, the boundary between the roles of CEO and CFO has become blurred. Moreover, the global financial crisis has made the interdependence between corporate financial policies and firms' strategies painfully salient. In academic research however, the two fields have by and large developed independently of each other. Advances in Strategic Management 31 (Finance and Strategy) fills this gap with rigorous research papers that bridge the strategy and finance fields by building on them. It encompasses a range of combinations among the two main subdivisions of strategy research - corporate strategy and business (competitive) strategy - and the two main subdivisions of finance research - corporate finance and capital markets. It includes theoretical and empirical contributions, and spans different underlying disciplines and research methodologies, consistent with the variety that exists amongst these two fields.

This book explores how spirituality and resiliency defines the character of African women and inspires them to serve the communities and organizations around them. Through portraits of twelve Malawian women national leaders, it celebrates the lives of indigenous women and describes how their unique backgrounds and experiences have contributed to their leadership development. It provides an understanding of the strategies these women employ to move beyond historical barriers to exercise leadership. The author introduces a new leadership model called transformative engaging leadership, which demonstrates how African women leaders use their inner strength to thrive and succeed in the midst of challenges. It contributes to African female leadership studies and will be helpful to leaders and organizations that have a passion for advancing female leaders in the developing world.

This edited collection explores how digitalization is changing the management of innovation, and the subsequent implications for the next phases in its development. The authors identify and examine relevant phenomena which are related to the ongoing digital breakthrough in the context of innovation management such as user innovation, crowd sourcing and crowd funding, as well as social media. In line with the constant globalization of innovation, the first volume of Revolution of Innovation Management offers a variety of international perspectives on these topics with illustrations and analysis coming from Asia, America, and Europe.

The title, "The Strategic Heart," evokes the idea that when people focus on a mission they believe is important, they put their hearts into making their work and company a success. Shenkman uses insights from the new sciences of Complexity and Flow to help business leaders create the adaptable, flexible and high performance organizations that succeed in today's competitive world.

Part One introduces some of the central themes of the science of complex systems and shows their relevance to growing businesses. He demonstrates how to marshal people's talents around strong values and focused actions that can be evaluated, measured, and improved. Part Two presents the work of Mihaly Csikszentmihalyi whose renowned studies have shown that when people are fully engaged in their experience, they enjoy learning and growing. He calls this kind of optimal experience, Flow. Managers can create opportunities for Flow by identifying what people need and want to learn on the job, using teams and acting as coach and mentor. "The Strategic Heart" offers insights and tools that have been proven to help managers reshape the way they envision and lead their organizations. Case studies show that when using these ideas, older companies have been revitalized, and new businesses have been able to mobilize around their dreams to become profitable. Shenkman provides innovative tools for managers on all levels of business, and teaching tools for courses on growing businesses and entrepreneurial management.

With increasing awareness that innovative technology alone is insufficient to make sustainable lifestyles a reality, this book brings into sharp focus the need to create radical new business models. This insightful book provides a theoretically grounded but also realistic account of how the design of business models can be a critical component in the overall transition to sustainability, and one that transcends the usual focus on innovative technology.Weaving together key principles and components for business sustainability, the book highlights five very different pathways to the future for sectors ranging from microbreweries and printing through to clothing, mobility and plastics. Business has only just started the first few tentative steps towards a very different approach to creating and sustaining value, but this book concludes that enormous opportunities will emerge alongside new ways of creating and capturing value. Academics and postgraduate students in the fields of sustainable business, business organizations and industrial ecology will find this book brings a greater understanding of business strategy and structure to the discipline. While traditionally referenced and structured, this academic book is accessibly written with key principles that may also appeal to the consultant community. Contents: Preface 1. Business Models and Sustainability 2. Business Models: A Broad Perspective 3. Examples of Business Model Innovation in General Practice 4. The Principles and Components of Business Models for Sustainability 5. Case Study Sectors for Business Models for Sustainability 6. Conclusions References Index