This book presents reflections on the relationship between narratives and argumentative discourse. It focuses on their functional and structural similarities or dissimilarities, and offers diverse perspectives and conceptual tools for analyzing the narratives' potential power for justification, explanation and persuasion. Divided into two sections, the first Part, under the title "Narratives as Sources of Knowledge and Argument", includes five chapters addressing rather general, theoretical and characteristically philosophical issues related to the argumentative analysis and understanding of narratives. We may perceive here how scholars in Argumentation Theory have recently approached certain topics that have a close connection with mainstream discussions in epistemology and the cognitive sciences about the justificatory potential of narratives. The second Part, entitled "Argumentative Narratives in Context", brings us six more chapters that concentrate on either particular functions played by argumentatively-oriented narratives or particular practices that may benefit from the use of special kinds of narratives. Here the focus is either on the detailed analysis of contextualized examples of narratives with argumentative qualities or on the careful understanding of the particular demands of certain well-defined situated activities, as diverse as scientific theorizing or war policing, that may be satisfied by certain uses of narrative discourse.

This volume focuses on the role language plays at all levels of the argumentation process. It explores the effects that specific linguistic choices may have in the production and the reception of arguments and in doing so, it moves beyond the first, necessary, descriptive stance provided by current literature on the topic. Each chapter provides an original take illuminating one or more of the following three issues: the range of linguistic resources language users draw on as they argue; how cognitive processes of meaning construction may influence argumentative practices; and which discursive devices can be used to fulfil a number of argumentative goals. The volume includes theoretical and empirical or applied stances, providing the reader both with state-of-the-art reflections on the relationship between argumentation and language, and with concrete examples of how this relationship plays out in naturally occurring argumentative practices, such as classroom interaction, and political, parliamentary or journalistic discourse. This is a very original, timely and welcome contribution to the study of argumentation conducted with the tools of the language sciences. The collection of papers relevantly tackles key linguistic, discursive and cognitive aspects of argumentative practices whose treatment is underrepresented in mainstream argumentation studies by offering new and exciting linguistically-grounded theoretical accounts. As such, the volume testifies both to the vigour of the linguistic current within the discipline and to the high standards of scholarly commitment and quality that the younger generation is pushing forward. Without question, this book marks an important milestone in the relationships between linguistics and argumentation theory. Christian Plantin, Professor Emeritus

This intriguing book applies Critical Discourse Analysis to a range of South Asian women's lifestyle magazines, exposing the disconnection between the magazines' representations of South Asian women and the lived realities of the target audience. The author challenges the notion that discourses of freedom and choice employed by women's magazines are emancipatory, demonstrating instead that the version of feminism on offer is a commodified form which accords with the commercial aims of the publications. McLoughlin demonstrates that whilst British magazines present women in the East as the exotic and culturally superior 'Other', women in India are encouraged to emulate Western women to signify their engagement with globalization and modernity. She uses data from focus groups carried out in both countries to illustrate the interpretive frameworks and multivocality of participants' attitudes, experiences and beliefs. This thought-provoking book will appeal to students and researchers of Language and Linguistics, Women's Studies, Anthropology, Sociology, Media, Communications and Cultural Studies.

This book addresses the premise that therapy can be understood, practiced, and researched as a discursive activity. Using varied forms of discourse analysis, it examines the cultural, institutional, and face-to-face communications that shape, and occur within, therapies that are discursively understood and practiced. By first providing an overview of commonalities across discursive therapies and research approaches, the authors discursively examine general aspects of therapy. Topics explored include subjectivity, psychological terms, institutional influences, therapeutic relationships, therapists' ways of talking and questioning, discursive ethics, and assessment of therapeutic processes and outcomes. This book offers a macro-analysis of the conversational practices of a discursively informed approach to therapy; as well as a micro-analysis of the ways in which language shapes and is used in a discursively informed approach to therapy. This book will interest practitioners seeking to better understand therapy as a discursive process, and discourse analysts wanting to understand therapy as discursive therapists might practice it.

This book examines how discourse analysts could best disseminate their research findings in real world settings. Each chapter presents a study of spoken or written discourse with authors putting forward a plan for how to engage professional practice in their work, using this volume's Framework for Application. Techniques used include Conversation Analysis in combination with other methods, Genre Analysis in combination with other methods, and Critical Discourse Analysis. Contributions are loosely grouped by setting and include the following: workplace and business settings; education settings; private and public settings; and government and media settings. The volume aims to link the end of research and the onset of praxis by helping analysts to move forward with ideas for dissemination, collaboration and even intervention. The book will be of interest to all researchers conducting discourse analysis in professional settings.

This book examines the professional discourses produced in women's media in Malaysia and the subject positions that they make available for career women. Drawing on feminist critical discourse analysis, critical stylistics and feminist conversation analysis, it identifies a range of gendered discourses around employment and motherhood that are underpinned by postfeminism and neoliberal feminism. Through close linguistic analysis of magazine and newspaper articles and radio talk, the study reveals that these discourses substitute balance, individual success, self-transformation and positive feelings for structural change, and entrench the very issues hindering gender workplace equality. Chapters discuss topics such as sexism, work-family balance, extensive and intensive mothering, breadwinning, gender stereotypes, beauty work, 'synthetic sisterhood', media practices and gender equality policies. This book will be of great interest to students and scholars of language and gender, discourse analysis, and media, communication and cultural studies as well as policy-makers, media practitioners and feminist activists.

This volume studies the relationship between the writers of specialized text and their readers in a broad range of settings, including research, popularization and education. It offers younger researchers an insight into the targeting process, helping them consider the impact their work can have, and showing them how to achieve greater exposure. Further, it offers an invaluable reflective instrument for beginning and experienced researchers, drawing on a veritable treasure trove of their colleagues' experience. As such, it represents a way for researchers and students in linguistics and related disciplines to access issues from a different, insider perspective. Reader targeting has become a very sophisticated process, with authors often addressing their potential readers even in video. Compared to other forms of writing, academic writing stands out because authors are, in the majority of cases, also consumers of the same type of products, which makes them excellent "targeters."

This edited volume makes a valuable contribution to the burgeoning research field of English as a lingua franca. In a pioneering step, the collection is exclusively devoted to the English email discourse of Chinese speakers. The studies address innovative topics related to various contexts and relationships, using several different approaches and theories, which taken together shed light on how English serves as a lingua franca in multiple types of global written communication. The research topics presented are organized into four thematic sections, including emails from students to professors, emails from students to the international academic community, emails from peer to peer, and emails at the workplace. This collection of empirical research invites readers to consider the special features of apologies, requests, terms of address, politeness, and discourse organization, and how cultural differences may affect the use or interpretation of each. Throughout the book, readers will also discover how Chinese speakers use special features and strategies to construct their identity, establish relationships, and achieve successful communication in English. This highly informative, thought-provoking book also provides insights on methods for teaching email discourse using English as a lingua franca and suggests directions for future research.

This book attempts to discuss selected but thorny issues of humor research that form the major stumbling blocks as well as challenges in humor studies at large and thus merit insightful discussion. Any discourse is action, so the text-creation process is always set in a non-verbal context, built of a social and communicative situation, and against the background of relevant culture. On the other hand, humor scholars claim that humorous discourse has its special, essential features that distinguish it from other discourses. The pragmatic solution to the issue of potential circularity of humor defined in terms of discourse and discourse in terms of humor seems only feasible, and thus there is a need to discuss the structure and mechanisms of humorous texts and humorous performances. The chapters in the present volume, contributed by leading scholars in the field of humor studies, address the issues from various theoretical perspectives, from contextual semantics through General Theory of Verbal Humor, cognitive linguistics, discourse studies, sociolinguistics, to Ontological Semantic Theory of Humor, providing an excellent overview of the field to novices and experts alike.

This book addresses the discursive construction of corporate identities in social media on the part of Chinese corporations, particularly highlighting how followers of corporate social media co-create corporate identities during firm-follower interactions. Toward this end, it pursues an integrated sociolinguistics approach combining e.g. thematic analysis, interactional analysis and in-depth interviews. Readers will also find extensive information on the brand-new dialogic framework of corporate identity formation. The book offers an insightful and revealing guide for both practitioners/trainers and teachers in corporate communication who are faced with the challenges of managing public relations and corporate images in the age of social media. It can also serve as a valuable case study for those readers who are fascinated by the Chinese economy and discourse analysis of the Chinese language.

Using the conceptual framework of populism as discourse, Ritchie Savage provides a comparative analysis of U.S. and Latin American speeches and articles covering Betancourt's Accion Democratica, Chavez, McCarthyism, and the Tea Party. In so doing, he reveals an essential structure to populist discourse: reference to the "opposition" as a representation of the persistence of social conflict, posed against a collective memory of the origins of democracy and struggle for equality, is present in all cases. This discursive formation of populism is carried out in comparisons of political discourse in the United States and Venezuela, two countries that are typically classified as empirically specific in their economic and political development and ideological orientation. Populist Discourse in Venezuela and the United States explores how instances of populism, once exceptional phenomena within modern forms of political rule, are becoming increasingly integrated with the structure of democratic politics.

This book analyses the language that ordinary people employ when discussing money, debt and financial behaviour. It documents and critiques this language from an array of disciplinary perspectives, with chapters on children's books, government infomercials, television poverty porn, the emotional experience of being indebted, and more. In doing so, it addresses common underlying questions concerning definitions of money and value, and scrutinises how people construct, negotiate and articulate meaning in these domains. This wide-ranging edited collection will be of interest to students and scholars of linguistics, sociology, communication, literature and anthropology.

This book traces the narrative strategies framing austerity policies through an illuminating analysis of policy documents and political discourses, exposing the political consequences for women, racialized minorities and disabled people. While many have critiqued the ways in which austerity has captured the contemporary political narrative, this is the first book to systematically examine how these narratives work to shift the terms within which policy debates about inequality and difference play out. Gedalof's exceptional readings of these texts pay close attention to the formal qualities of these narratives: the chronologies they impose, their articulation of crisis and resolution, the points of view they construct and the affective registers they deploy. In this manner she argues persuasively that the differences of gender, race, ethnicity and disability have been stitched into the fabric of austerity as excesses that must be disavowed, as reproductive burdens that are too great for the austere state to bear. This innovative, intersectional analysis will appeal to students and scholars of social policy, gender studies, politics and public policy.

In this discourse history, W J Dodd analyses the 'unquiet voices' of opponents whose contemporary critiques of Nazism, from positions of territorial and inner exile, focused on the 'language of Nazism'. Individual chapters review 'precursor' discourses; Nazi public discourse from 1933 to 1945; the testimonies of 'unquiet voices' abroad, and in private and published texts in the 'Reich'; attempts to 'denazify the language' (1945-49), and the legacies of the Nazi past in a retrospective discourse of 'coming to terms' with the Nazi past. In the period from 1945, the book focuses on contestations of 'tainted language' and instrumentalizations of the Nazi past, and the persistence of linguistic taboos in contemporary German usage. Highly engaging, with English translations provided throughout, this book will provide an invaluable resource for scholars of discourse analysis, sociolinguistics, and German history and culture; as well as readers with a general interest in language and politics.

This ground-breaking book takes an interdisciplinary approach to language, religion and media using an audience-response study. In this book, the author investigates how the three Abrahamic faiths - Christianity, Judaism and Islam - are represented in mainstream British media and analyses how members of each religious group and those with no religion receive those representations. Employing Critical Discourse Analysis, Al-Azami considers the way the media use their power of language to influence the audience's perceptions of the three religions through newspaper articles, television documentaries and television dramas. Chapter 3 presents the results of an original investigation into the responses of members of the three religious groups and those with no religion when exposed to those same media materials. The author applies the encoding/decoding model and also considers people's views in face-to-face interactions compared to comments on online newspapers. Comprehensive in its analysis, this book will be of interest to students of Linguistics, Media Studies, Religious Studies, and Journalism.

New speakers are an increasingly important aspect of the revitalization of minority languages since, in some cases, they can make up the majority of the language community in question. This volume examines this phenomenon from the viewpoint of three minority languages: Breton, Yiddish and Lemko.

Anglophone postcolonial studies has been characterized by its secular nature. Yet as the first generation of scholars grapples with mortality, a yearning for spiritual meaning is emerging in many texts. This study synthesizes the sacred language used in these texts with critical theory in order to create a holistic frame for interpretive analysis.

The first book length study of this genre, Collective Identity and Cultural Resistance in Contemporary Chicana/o Autobiography facilitates new understandings of how people and cultures are displaced and reinvent themselves. Through the examination of visual arts and literature, Juan Velasco analyzes the space for self-expression that gave way to a new paradigm in contemporary Chicana/o autobiography. By bringing together self-representation with complex theoretical work around culture, ethnicity, race, gender, sex, and nationality, this work is at the crossroads of intersectional analysis and engages with scholarship on the creation of cross-border communities, the liberatory dimensions of cultural survival, and the reclaiming of new art fashioned against the mechanisms of violence that Mexican-Americans have endured.

In this book, Surma develops a critical cosmopolitan orientation to public and professional writing. Combining threads from ethical, political, communication, sociological, feminist, rhetorical and discourse theories, she examines the influences and impacts of writing in a range of contexts - government, corporate, organizational and community. Case-study examples illustrate the ways in which writing may be mobilized to strengthen our connections with others, and to reflect on how writing practices might entrench or transform our positions as both citizens of the world and members of situated communities.

This book offers an interactionist perspective on theories of public representation, knowledge and immigration in museum institutions. Examining how a Franco-German museum exhibition represents immigrants and exposes public stereotypes, the analysis follows the process of the production and reception of the exhibition as it travelled from Paris to Berlin. The author proposes a microsociological contextualisation analysis integrating discourse analysis and ethnography to compare formats of museum work, social interaction in the exhibition and mass media debates. Visitor reception of the different exhibition versions reveals the symbolic nature of interactions in museums, for example concerning conflicting political voices and accusations of censorship. Depending on the institutional context, interactions in the museums are geared towards securing immigrants a place in national collective memory, towards carrying out debate on integration, or providing opportunities for personal encounters and reflection beyond national categorisation. This book will appeal to students and researchers interested in work on the intersection of sociology, cultural studies, and discursive psychology, in methods of discourse analysis and ethnography; and to practitioners working in museums.

This book systematically examines the linguistic features and socio-cultural issues of 'Hong Kong English'. The author focuses on authentic data taken from the International Corpus of English (the Hong Kong component) and the Corpus of Global Web-based English to track the ways in which the English language in Hong Kong has been adapted by its users. She also analyses the emergence of new forms and structures in its grammar and discourse. While the phonetic and phonological aspects of this variety of English have been well documented, its grammatical peculiarities and social language use have been hitherto neglected. This book offers original insights into the grammatical and pragmatic/discoursal features of Hong Kong English and will therefore be of interest to those working in fields such as World Englishes and corpus linguistics.

This book considers how we reveal ourselves in the language we employ and the action in which we engage. Maria-Ionela Neagu argues that our conceptualization of the world via metaphor should no longer be taken for granted. On the contrary, it must be critically challenged and evaluated, steering argument towards a particular line of action. This book places political discourse at the crossroads of cognitive linguistics and transpersonal psychology to highlight the role of conceptual metaphors in and as arguments. Exploring the interface between argumentation theories and cognitive semantics, Neagu integrates the analysis of conceptual metaphors into the framework of practical reasoning, arguing that political discourse bridges the mental void engendered by people's needs and frustrations. This empirical investigation is centred on the corpus of the American Presidential debates in 2008, as well as Barack Obama's 'State of the Nation' (2009), and 'State of the Union Address' (2010, 2011).

This book uses the experiences and conversations of Black British women as a lens to examine the impact of discourses surrounding Black beauty shame. Black beauty shame exists within racialized societies which situate white beauty as iconic, and as a result produce Black 'ugliness' as a counterpoint. At the same time, Black Nationalist discourses present Black-white 'mixed race' women as bodies out of place within the Black community. In the examples analysed within the book, women disidentify from both the iconicities of white beauty and the discourses of Black Nationalist darker-skinned beauty, negating both ideals. This demonstration of Foucaldian counter-conduct can be read as a form of disalienation from the governmentality of Black beauty shame. This fascinating volume will be of interest to students and scholars of Black identity, Black beauty and discourse analysis.

This book uniquely integrates discourse analysis and corpus linguistics to examine representations of the self and other within lifestyle migration. With a focus on British migrants living in the Ariege, south-west France, the study identifies common positioning strategies to demonstrate links between wider themes and local identity construction. Drawing on positioning theory and related analytical tools, Lawson is the first to integrate a corpus of British media texts with online and face to face discourse. The book presents a detailed identification of ideologies relating to being British in France, and the linguistic analysis demonstrates how this value system is both taken up and habitually manipulated within local discourse as a resource for negotiating a particular kind of identity. Using social theory to underpin the analysis of positioning strategies in interaction, the book enhances our understanding of the complex possibilities within processes of self-identification in a migration context.

This book analyses the discourse on Pakistan by exploring the knowledge production processes through which the International Relations community, Asian and South Asian area study centres, and think-tanks construct Pakistan's identity. This book does not attempt to trace how Pakistan has been historically defined, explained, or understood by the International Relations interpretive communities or to supplant these understandings with the author's version of what Pakistan is. Instead, this study focuses on investigating how the identity of Pakistan is fixed or stabilized via practices of the interpretive communities. In other words, this book attempts to address the following questions: How is the knowledge on Pakistan produced discursively? How is this knowledge represented in the writings on Pakistan? What are the conditions under which it is possible to make authoritative claims about Pakistan?