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Books > Business & Economics > Industry & industrial studies > Distributive industries
In the fall of 1990, the Danish government started a comprehensive research pro gramme to improve the competitiveness of the Danish food sector: The Research and Development Programme in the Danish Food Sector (Det F Ildevareteknologiske Forsk nings- og Udviklingsprogram, F0TEK). The programme was based on a combination of basic research to be carried out by universities and other research institutions, and a series of collaboration projects between researchers and food companies. The programme was originally designed as a technological research programme. However, in the planning phases of the research programme, the view that the development of new technologies and products may not be sufficient to improve competitiveness made some ground. A small comer of the overall research effort was therefore set aside for market-oriented research. This comer was filled by the research programme Market-based process and product innovation in the food sector (MAPP). MAPP was a joint research programme in which researchers from several Danish universities and business schools participated; it was coordinated by the Aarhus School of Business. MAPP set out to achieve a difficult task: to conduct high quality research on various aspects of the marketing of food products, to do so in cooperation with food companies, and to win under standing and recognition from the colleagues in the food technology departments."
Traditional shops are facing challenging and unprecedented times. Future-Ready Retail explains how changing consumer needs, the impact of digital and the issues around health, wellness and distancing have transformed retail and provides compelling solutions to help reimagine the high street and out-of-town malls. Conventional high streets, shopping arcades and retail malls throughout the world no longer attract the crowds needed to sustain them as successful commercial spaces. Suffering from the effects of online shopping, changing consumer attitudes and expectations, and the legacy impact of social distancing, there's a sense of urgency and the need to address the decline in physical retail. Future-Ready Retail provides in-depth analysis of how consumers, health, data and new technologies will continue irreversibly to shake up physical shops and permanently shape the future of traditional retail. Arguing that to be future-ready, retail needs to be driven by people and places, not solely real estate, the book explains how brands can develop strategies to create shops whose main purpose is to recruit, retain and delight customers. Featuring case studies from successful global brand, retail futurist and designer Ibrahim Ibrahim identifies key retail-cultural trends, shows why it's important to make retail space physically smarter and how to use touch points such as social, website and apps alongside the physical space, to achieve a seamless, enjoyable and profitable retail experience.
Energizing and bold, this major revision of Silent Selling: Best Practices and Effective Strategies in Visual Merchandising, 6th Edition, invites students to embrace a big picture view of the retail design industry. They will study global events and innovations with current multimedia resources in neuroscience and business, hand-picked by author Judy Bell. Her pioneering work with color palettes and her look-compare-innovate process will pave the way to sales-driving strategies. Students will be equipped to face the future with real world wisdom from industry leaders, and will be encouraged to create their own signature style. New to This Edition -The book opens with wisdom from philosophers like Aristotle and psychologists like Eric Fromm along with four Creative Wizards, active in the retail design industry today, offering guidance and inspiration. -Two new features: Neuroscience Pop-Ups! explore the science behind visual merchandising and Designers' Pet Peeves examine common pitfalls in display designs. -Twelve new or revised international Design Gallery showcases, Shoptalk features, and Case Studies, with award-winning design firms and top retailers. -Introduction to today's elements of the metaverse employed in visual merchandising through artificial intelligence, augmented reality, and robotics. -A system of Signage Hierarchy is introduced to provide a framework for strategically positioning signs in the retail store environment. -Over sixty new photographs present innovative concepts from around the globe. Silent Selling STUDIO -Study smarter with self-quizzes featuring scored results and personalized study tips -Review concepts with flashcards of terms and definitions Instructor Resources -Instructor's Guide with Test Bank provides suggestions for planning the course and using the text in the classroom -PowerPoint® presentations include images from the book and provide a framework for lecture and discussion
The huge expansion of new marketplaces and new retailers over the
last fifty years has created a retail revolution. These large and
globally sophisticated retailers have harnessed the new
technologies in communications and logistics to build consumer
markets around the world and to create suppliers, new types of
manufacturers, which provide consumers with whatever goods they
want to buy. These global retailers are at the hub of the new
global economy. They are the new Market Makers, and they have
changed the way the global economy works.
The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication's concept.
ED-L2L, Learning to Live in the Knowledge Society, is one of the co-located conferences of the 20th World Computer Congress (WCC2008). The event is organized under the auspices of IFIP (International Federation for Information Processing) and is to be held in Milan from 7th to 10th September 2008. ED-L2L is devoted to themes related to ICT for education in the knowledge society. It provides an international forum for professionals from all continents to discuss research and practice in ICT and education. The event brings together educators, researchers, policy makers, curriculum designers, teacher educators, members of academia, teachers and content producers. ED-L2L is organised by the IFIP Technical Committee 3, Education, with the support of the Institute for Educational Technology, part of the National Research Council of Italy. The Institute is devoted to the study of educational innovation brought about through the use of ICT. Submissions to ED-L2L are published in this conference book. The published papers are devoted to the published conference themes: Developing digital literacy for the knowledge society: information problem solving, creating, capturing and transferring knowledge, commitment to lifelong learning Teaching and learning in the knowledge society, playful and fun learning at home and in the school New models, processes and systems for formal and informal learning environments and organisations Developing a collective intelligence, learning together and sharing knowledge ICT issues in education - ethics, equality, inclusion and parental role Educating ICT professionals for the global knowledge society Managing the transition to the knowledge society
Ontologies have been developed and investigated for some time in artificial intelligence to facilitate knowledge sharing and reuse. More recently, the notion of ontologies has attracted attention from fields such as databases, intelligent information integration, cooperative information systems, information retrieval, electronic commerce, enterprise application integration, and knowledge management. This broadened interest in ontologies is based on the feature that they provide a machine-processable semantics of information sources that can be communicated among agents as well as between software artifacts and humans. This feature makes ontologies the backbone technology of the next web generation, i.e., the Semantic Web. Ontologies are currently applied in areas such as knowledge management in large company-wide networks and call centers, and in B2C, B2G, and B2B electronic commerce. In a nutshell, ontologies enable effective and efficient access to heterogeneous and distributed information sources. Given the increasing amount of information available online, this kind of support is becoming more important day by day. The author systematically introduces the notion of ontologies to the non-expert reader and demonstrates in detail how to apply this conceptual framework for improved intranet retrieval of corporate information and knowledge and for enhanced Internet-based electronic commerce. He also describes ontology languages (XML, RDF, and OWL) and ontology tools, and the application of ontologies. In addition to structural improvements, the second edition covers recent developments relating to the Semantic Web, and emerging web-based standard languages. ___________
Shopper Marketing details how marketers can influence the buying decision in-store. The 35 contributors from top companies around the world have packed the book with practical advice on shopper needs and trends, retail environments, effective packaging and much more to equip product and brand managers, packaging experts, merchandising specialists and more with the tools they need to be successful in this field of sales promotion. The second edition of Shopper Marketing has been fully updated to include a new forward by marketing guru Philip Kotler and 12 new articles that reflect the current changes in the fast growing area, focusing specifically on the international scope, the online presence and the future of shopper marketing. New case studies from India, China, Brazil and Japan also add to the depth and breadth of the first edition.
Tourists are drawn to explore new environments and peoples. What better way to interact with a locality than to seek out and roam its marketplaces? The nature of tourist shopping activity thus goes beyond mere functional purchasing into multi-sensory explorations of place and space. Awareness of the shifting nature of these attractions is crucial to retailers and place marketers, in this age of the internet, in order that the physical space of the market is also social and cultural space. This book offers new perspectives on the intersection between tourism and retail research that is liminal to both fields yet central to the tourist experience, standing as an important and illuminating realm of consumer behaviour. It features a selection of multidisciplinary researchers' perspectives on tourist retail format and formation attractiveness for consumers, from the economist to the fashion retailer. By reviewing selected developments in space, place and behaviours within leisure, entertainment and recreational shopping, encompassing travel points, retail centres, sensory/festival marketplaces, leisure/cityscapes, department stores and fashion, the book offers thought-provoking insights into the past, present and future of tourist retail across a variety of global locations. Given the emphasis upon consumer experience in place and space study and the apparent importance of retail activities within the tourism sphere, this book will be valuable reading for all those interested in retail, tourism and wider socio-cultural leisure environments and behaviours.
The manufacturing and distribution of textiles and apparel products is a truly global industry, making it crucial to understand current political, social, and economic developments within the international marketplace. Going Global offers a comprehensive framework and approach to understanding the global textile and apparel industries, trade, and markets. This framework is used to holistically examine the global sourcing of textiles and apparel in the context of supply chain sustainability, while exploring the roles and specializations of world regions and selected countries that are major players in the textile and apparel marketplace. New to this Edition: -Comprehensive updates to country profiles and their specializations -Brand new Industry Profile feature with interviews from sourcing industry professionals -New and updated case studies help readers apply concepts to real-world scenarios Instructor Resources -The Instructor's Guide provide suggestions for planning the course and using the text in the classroom, supplemental assignments, and lecture notes -Test Bank includes sample test questions for each chapter -PowerPoint® presentations include color images from the book and provide a framework for lecture and discussion Going Global STUDIO -Study smarter with self-quizzes featuring scored results and personalized study tips -Review concepts with flashcards of essential vocabulary
For Rosemary, Eve, Betty, Jean and Irene, working in Heyworth's department store in Cambridge is a dream come true. Once the girls step inside the elegant building - surrounded by beautiful dresses, sumptuous fabrics and glamorous accessories - the hardships and struggles of their own lives are temporarily forgotten. Heyworth's is a magical place, where the shop girls - in their smart, simple black dresses - serve the fashionable elite of Cambridge, and glimpse lives of style and ease far beyond anything they had ever imagined. It is also a place where hard work and talent are valued, and where these young women can forge a successful career. Set against the backdrop of the closing years of the Second World War, and moving into the 1950s, The Shop Girls perfectly captures the camaraderie and friendship of five ambitious young women working together in a store that offered them an escape from the drudgery of their wartime childhoods. Each of the girls' stories will be individually published from July 2014 in fortnightly serialised ebooks, leading up to the release of the complete edition (with bonus material) in September.
This book investigates the transfer of parent country organizational practices by the retailers to their Chinese subsidiaries, providing insights into employment relations in multinational retail firms and changing labour-management systems in China, as well as their impact on consumer culture.
As potentially the largest retail market, China has attracted a great number of foreign retail operations. Based on case study research, this book provides valuable insights international retailers need for success in China. The newly developed theoretical model helps to extend the body of knowledge on firm internationalization.
China has become such an important element of the global economy that its influence cannot be ignored in almost any field of endeavour. The phenomenal impact of FDI in China and its (largely trade-related) consequences has been well documented and now there is a significant literature on the phenomenon of outward investment from China too. This book is an in depth study of the international business relationships of China covering both inward and outward foreign direct investment, its impact and related theoretical and policy issues. This volume of highly renowned author Peter Buckley's collected papers from 2005-8 continues his interest in the theory of international business (Section I) and policies towards foreign direct investment (FDI) (Section IV) but has a major concentration on China, both as regards outward foreign direct investment (OFDI) from China (Section II) and FDI in China (Section III).
The internet and the electronic economy are a technological revolution whose secular importance is apparent. The internet eliminates the temporal and spatial constraints on the exchange of information. It changes deeply the world of production and of labour. It transforms the exchange relationships between producers and consumers as well as between the suppliers within the supply-chain. The electronic economy is able to generate more accurate con sumer profiles and, therefore, a more powerful and effective marketing di rected to the individual consumer. There is no industry that is not undergoing thorough changes caused by the internet. The volume at hand gives an analysis of the internet revolution. It covers questions reaching form the highly controversial thesis of the end of property rights in the internet caused by the non-rivalry of the "consumption" of in formation to questions regarding the repercussions of the internet on our understanding of the human person. Technological changes like the introduction of the electronic economy pose the question of how to handle it and how to manage reasonably its ethi cal problems and dilemmas. The ethical problems and the business ethics of the electronic economy in the fields of production and labour, of consump tion, and in handling trust and the abuse of trust are analysed by the contribu tions from applied ethics and business ethics."
The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication's concept.
Most marketing scholars implicitly consider independent merchants as conservative and passive actors, and study the modernization of retailing via department stores, chains and supermarkets. In this innovative study, Franck Cochoy challenges this perspective and takes a close look at the transformation of commerce through the lens of Progressive Grocer, an American trade magazine launched in 1922. Aimed at modernizing small independent grocery stores, Progressive Grocer sowed the seeds for modern self-service which spread in small retail outlets, sometimes well before the advent of the large retail spaces which are traditionally viewed as the origin of the self-service economy. The author illustrates how this publication had a highly influential role on what the trade considered to be best practice and shaped what was considered to be cutting edge. By displacing the consumer and their agency from the centre of analytic attention, this innovative book highlights the complex impact of social, technical and retailing environment factors that structure and delimit consumer freedom in the marketplace. This detailed critical analysis of the origins of self-service will be of interest to a wide variety of scholars not only in marketing and consumer research, but also in business history, sociology and cultural studies.
Shopping is perhaps the most universal of tourist activities. Tourists form a separate retailing segment from the general population and place importance on different products and product attributes, contributing billions of dollars each year for both the private and public sector by which retail areas, townscapes and streetscapes can be revitalised. This volume ? based on a two year research program from a team of authors ? examines the forms and functions of approximately fifty tourist shopping villages in Australia, New Zealand, the United Kingdom, Ireland, Canada and the United States. It will interest scholars of Tourism, Geography, Business, and Economics, as well as government officials, civic leaders, and individual entrepreneurs and retailers seeking to maximize their returns and local community residents.
Learning how to build useful e-commerce applications is challenging and exciting because it involves knowing a little about a lot of different computing technologies including networking, security, programming, human computer interface design and database design. This is a book that brings breadth in its coverage of technologies and discusses how to integrate them to achieve business aims. It covers the full range of relevant web technologies and protocols and it focuses particularly on techniques that are most suitable for e-commerce application building. "highly recommendable ...The major strength of the book is the fact that it is comprehensive, and that by following the code examples, readers will be able to actually see how e-commerce web sites can be put together. " "the text clearly provides an extremely full and appropriate coverage of the issues. As such it has major market potential as a core text for both postgraduate and undergraduate e-commerce programmes." "a very comprehensive and up to date description of the use of the internet to buy and sell goods and services. It covers all the major types of e-commerce, Business to Business (B2B), Business to Consumer (B2C), Consumer to Business (C2B) and Consumer to Consumer (C2C)." "the technical content is excellent"
A not-so-quiet revolution seems to be occurring in wealthy capitalist societies - supermarkets selling 'guilt free' Fairtrade products; lifestyle TV gurus exhorting us to eat less, buy local and go green; neighbourhood action groups bent on 'swopping not shopping'. And this is happening not at the margins of society but at its heart, in the shopping centres and homes of ordinary people. Today we are seeing a mainstreaming of ethical concerns around consumption that reflects an increasing anxiety with - and accompanying sense of responsibility for - the risks and excesses of contemporary lifestyles in the 'global north'. This collection of essays provides a range of critical tools for understanding the turn towards responsible or conscience consumption and, in the process, interrogates the notion that we can shop our way to a more ethical, sustainable future. Written by leading international scholars from a variety of disciplinary backgrounds - and drawing upon examples from across the globe - Ethical Consumption makes a major contribution to the still fledgling field of ethical consumption studies. This collection is a must-read for anyone interested in the relationship between consumer culture and contemporary social life.
Garden Centre management has professionalised in recent years as garden centres have become more highly developed retail operations. Many students of horticulture are expected to go into retail management and so the topic has increasingly appeared on the further education curriculum. This book is equally targeted at students, garden centre managers and professional courses in garden centre management. It provides a practical approach backed up by management theory. The text covers consumer behaviour, staff management, stock management, marketing and productivity.
The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication's concept.
Often described as the "hottest" retail phenomenon, ephemeral retail concerns the growth of pop-up stores as a new mode of retailing. These temporary stores "pop-up" without notice, quickly attract crowds, then disappear or morph into something else. Although they share similarities with traditional physical stores and online stores, ephemeral stores outshine existing retail formats as they have many unique and differentiating characteristics. These stores are becoming more popular among distribution channels as they offer exclusive and surprising retail experiences. Many established brands have already integrated these new points of sale into their distribution channels, while other brands are adopting them to raise communication, awareness, sales or just for experimentation. This phenomenon is finding its place amongst retailers not only for its efficiency and effectiveness but also for its unique impact, providing a sense of novelty that makes it particularly attractive to postmodern consumers seeking hedonic experiences. This concise text introduces all aspects of this growing phenomenon and contextualises it within existing channels of distribution. It explores brand atmospheric interventions that are designed to affect customer emotions, behaviours or experiences, as well as practices retailers adopt to build relationships with their customers. It will be of interest to scholars and advanced students in retail marketing and branding.
Die Mobilfunkbranche steht vor ihrem n chsten Entwicklungssprung. Nachdem der mobile Sprachmarkt ges ttigt ist, richtet sich der Fokus auf neue Gesch ftsfelder wie der Markt f r mobiles Internet, mobile Datengesch fte und Anwendungen. Das Buch b ndelt aktuellste praxisrelevante und wissenschaftlich fundierte Erkenntnisse zu den Erfolgsfaktoren eines profitablen Mobile Marketings. Mit einem Grundlagenteil sowie Kapiteln zu den Marketinginstrumenten und den Besonderheiten des Marketingmanagements ist der Band von hohem Wert f r die Unternehmenspraxis.
Managing Retail Consumption explores retailing primarily from the customer's viewpoint, as well as placing the subject in its wider social context. In this new book, Barry Davies and Philippa Ward give both the student and manager of retailing a unique perspective on consumption that balances marketing, management and the social sciences. Using this interdisciplinary approach, the authors consider the way retail spaces are both created and manipulated. They also explore the interplay between the retailer's provision and the consumer's ability to structure, manage and edit individual responses. FEATURES
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