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Books > Business & Economics > Industry & industrial studies > Distributive industries

Economic Life of Mexican Beach Vendors - Acapulco, Puerto Vallarta, and Cabo San Lucas (Hardcover, New): Tamar Diana Wilson Economic Life of Mexican Beach Vendors - Acapulco, Puerto Vallarta, and Cabo San Lucas (Hardcover, New)
Tamar Diana Wilson
R3,180 Discovery Miles 31 800 Ships in 10 - 15 working days

Economic Life of Mexican Beach Vendors: Acapulco, Puerto Vallarta, and Cabo San Lucas is based on interviews with 82 men and 84 women who vend their wares on beaches in three Mexican tourist centers. Assuming that some people may actively choose self-employment in the informal or semi-informal economy, the employment and educational aspirations of the vendors and their levels of satisfaction with their work are explored. Most of the vendors had other family members who were also vendors, and 75 (45.2 percent) had 5 or more family members who vended, most usually on Mexican beaches. The vendors are aware of the forces of globalization (though they do not express these forces in those words), as revealed by their responses to questions as to how the current world economic recession has affected them. The beach vendors live in essentially segregated neighborhoods that can be considered apartheid-like, far from the tourist zones. Most of the vendors or their parents are rural-to-urban migrants and cross ethnic, linguistic, and economic borders as they migrate to and work in what have been called transnational social spaces. Of the vendors interviewed, 82 (49.4 percent) speak an indigenous language, and of these, 60 (73.2 percent) speak Nahuatl. The majority are from the state of Guerrero, but there were also Zapotec-speakers from Oaxaca. Both indigenous and non-indigenous women take part in beach vending. They are often wives, daughters, or sisters of male beach vendors, and they may be single, married, living in free union, or widowed. Their income is often of central importance to the household economy. This monograph aims to bring their stories to tourists and to scholars and students of tourism development and /or the informal or semi-informal economy in Mexican tourist centers.

Selling on Amazon For Dummies (Paperback): D Olmez Selling on Amazon For Dummies (Paperback)
D Olmez
R518 R479 Discovery Miles 4 790 Save R39 (8%) Ships in 10 - 15 working days

Sell on Amazon and Make Them Do the Heavy Lifting Selling on Amazon has become one of the most popular ways to earn income online. In fact, there are over 2 million people selling on Amazon worldwide. Amazon allows any business, no matter how small, to get their products in front of millions of customers and take advantage of the largest fulfillment network in the world. It also allows businesses to leverage their first-class customer service and storage capabilities. Selling on Amazon For Dummies walks owners through the process of building a business on Amazon--a business that can be built almost anywhere in the world, as long as you have access to a computer and the internet. The basics of selling on Amazon Using FBA Getting started Deciding what to sell Conducting product research Finding your way around Seller Central Product sourcing, shipping and returns, Amazon subscription, fees, sales tax, and more How to earn ROIs (Returns on Your Investments) Selling on Amazon For Dummies provides the strategies, tools, and education you need, including turnkey solutions focused on sales, marketing, branding, and marketplace development to analyze and maximize opportunities.

Cleveland's Department Stores (Hardcover): Christopher Faircloth Cleveland's Department Stores (Hardcover)
Christopher Faircloth
R719 R638 Discovery Miles 6 380 Save R81 (11%) Ships in 18 - 22 working days
Retailing in Emerging Markets - A policy and strategy perspective (Paperback): Malobi Mukherjee, Richard Cuthbertson, Elizabeth... Retailing in Emerging Markets - A policy and strategy perspective (Paperback)
Malobi Mukherjee, Richard Cuthbertson, Elizabeth Howard
R1,617 Discovery Miles 16 170 Ships in 10 - 15 working days

Retailing is changing extremely rapidly in the emerging economies, both as a driver of social and economic change, and a consequence of economic development and the rise of consumer societies. Changes that took many decades in Europe or North America are happening at a much greater speed in emerging markets, while regulations continue to be hotly contested in these markets, raising questions about appropriate business strategies for both globalising firms and local contenders. While much has been written about retail in emerging markets, the focus has been primarily on the nature of entry strategies for Western retail companies. This book seeks to capture the impact of both internal and external regulations on retail development and strategy in emerging markets. It provides a comprehensive and up-to-date assessment of the development of retailing in a wide range of emerging economies, and seeks to capture the interplay between both retail policy and retail strategy and the theoretical implications of this on retail development as a whole. This book will be of interest to academics, researchers and advanced students with an interest in retail development in emerging markets, international business/strategy and international marketing.

Lifting Productivity In Singapore's Retail And Food Services Sectors: The Role Of Technology, Manpower And Marketing... Lifting Productivity In Singapore's Retail And Food Services Sectors: The Role Of Technology, Manpower And Marketing (Hardcover)
Mun Heng Toh
R2,443 Discovery Miles 24 430 Ships in 18 - 22 working days

Measuring productivity is often considered a difficult task for industries in the services sectors. This book offers a solution in the form of the 8M approach - Management, Manpower, Method, Money, Market, Make, Material and Message. This 8M framework is used to analyze the many facets of productivity and make pertinent solutions and suggestions to lift productivity in enterprises, especially those in the retail and food services sectors.This book consists of 10 chapters. Each chapter is an in-depth study of a specific measure, be it a technological system, a manpower strategy or a marketing program to improve the performance and productivity of small and medium enterprises (SMEs) in the retail and food services sectors in Singapore.Technology-driven solutions are the highlight of this book. Every study presented involves field work in terms of surveys, interviews or focus group discussions with stakeholders. The findings of the studies lead to policy recommendations and suggestions for improving the productivity performance of SMEs in the retail and food services sectors.

Coping with Retail Giants - Gaining an Edge Over Discounters (Hardcover): A.Coskun Samli Coping with Retail Giants - Gaining an Edge Over Discounters (Hardcover)
A.Coskun Samli
R3,267 Discovery Miles 32 670 Ships in 10 - 15 working days

Coping with Retail Giants critically analyzes the modern retail market and identifies how businesses gain the competitive edge over the major retailers that currently control the market. Dr. Samli argues that as society advances economically, consumers will seek better values generated by the retailing sector.

Contested Markets, Contested Cities - Gentrification and Urban Justice in Retail Spaces (Hardcover): Sara Gonzalez Contested Markets, Contested Cities - Gentrification and Urban Justice in Retail Spaces (Hardcover)
Sara Gonzalez
R4,488 Discovery Miles 44 880 Ships in 10 - 15 working days

Markets are at the origin of urban life as places for social, cultural and economic encounter evolving over centuries. Today, they have a particular value as mostly independent, non-corporate and often informal work spaces serving millions of the most vulnerable communities across the world. At the same time, markets have become fashionable destinations for 'foodies' and middle class consumers and tourists looking for authenticity and heritage. The confluence of these potentially contradictory actors and their interests turns markets into "contested spaces". Contested Markets, Contested Cities provides an analytical and multidisciplinary framework within which specific markets from Mexico City, Buenos Aires, Santiago de Chile, Quito, Sofia, Madrid, London and Leeds (UK) are explored. This pioneering and highly original work examines public markets from a perspective of contestation looking at their role in processes of gentrification but also in political mobilisation and urban justice.

China's New Retail Economy - A Geographic Perspective (Paperback): Shuguang Wang China's New Retail Economy - A Geographic Perspective (Paperback)
Shuguang Wang
R1,576 Discovery Miles 15 760 Ships in 10 - 15 working days

Retail is the essential link between production and consumption. The dynamics of a nation's economy cannot be fully understood without a good understanding of its retail sector. This book is written to achieve three broad objectives. First, it provides a comprehensive assessment of the changes in consumption patterns in China, the current size of the Chinese consumer market, and the regional variations. Second, it presents an interpretation of the changes in the country's regulatory system and the corresponding policy initiatives, including the new state spatial strategies devised after its admission to the WTO. Third, it delivers a systematic analysis of the transformation of China's retail sector. This includes the entry and expansion of foreign retailers, the development of indigenous retail chains as a national strategy to modernize China's retail industry, and the changing retailer-supplier relations. This book is a useful reference not only for university students and faculty researchers, but also for international retailers and commercial real estate developers who contemplate business and investment opportunities in China.

Supply Chain Management in the Retail Industry (Paperback): M Hugos Supply Chain Management in the Retail Industry (Paperback)
M Hugos
R8,550 R4,273 Discovery Miles 42 730 Save R4,277 (50%) Ships in 10 - 15 working days

This book defines supply chains, focusing on the impact that they can have o the retail industry. Featuring step-by-step how supply chains are set up, the factors that can impact them and what that means to the customer.

Transforming Organizations for the Subscription Economy - Starting from Scratch (Hardcover): Alexander Manu Transforming Organizations for the Subscription Economy - Starting from Scratch (Hardcover)
Alexander Manu
R4,480 Discovery Miles 44 800 Ships in 10 - 15 working days

The emerging present is a fast-changing context for incumbent organizations, especially in market segments where online behavior is replacing physical proximity, and users engage with digital platforms for the acquisition of products and services. These are platforms that allow users to behave, to leave a mark, and to participate in the community of others, which are the values people now seek. Transforming Organizations for the Subscription Economy: Starting from Scratch aims to prepare executives for a world in which everything is social, augmented and autonomous; objects and spaces will have multiple purposes, capabilities and meanings. This is a new territory full of opportunity which is generally discussed only at the level of technology involved instead of the intellectual level, where the real understanding of the need for transformation resides. The book reveals ideas about what is possible if we transform the present. The narrative is organized around what is actual and what is potential; what is the probable future that we can arrive at through change, and what is the possible future that we can build through transformation. When engaging in transformation, the following strategic question develops: if you were designing your organization today, how would you design it? In other words, how would you go about it starting from scratch? This book provides the intellectual framework that empowers organizations to understand and navigate the emerging present, and to develop and deliver products and services of intrinsic value to users.

Shopping Malls and Public Space in Modern China (Paperback): Nicholas Jewell Shopping Malls and Public Space in Modern China (Paperback)
Nicholas Jewell
R1,617 Discovery Miles 16 170 Ships in 10 - 15 working days

China's rise as an economic superpower has been inescapable. Statistical hyperbole has been accompanied by a plethora of highly publicized architectural forms that brand the regeneration of its increasingly globalized urban centres. Despite the sizeable body of literature that has accompanied China's modernization, the essence and trajectory of its contemporary cityscape remains difficult to grasp. This volume addresses a less explored aspect of China's urban rejuvenation - the prominence of the shopping mall as a keystone of its public spaces. Here, the presence of the built form most representative of Western capitalism's excess is one that makes explicit the tensions between China's Communist state and its ascent within the 'free' market. This book examines how these interrelationships are manifested in the culturally hybrid built form of the shopping mall and its role in contesting the 'public' space of the modern Chinese city. By viewing these interrelationships as collisions of global and local narratives, a more nuanced understanding of the shopping mall typology is explored. Much architectural criticism has failed to address the levels of meaning implicit within the shopping mall, yet it is a building type whose public popularity has guaranteed its endurance. Consequently, if architecture is to remain a relevant social art, a more holistic understanding of this phenomenon will be indispensable to the process of adapting to globalizing forces. This examination of Chinese shopping malls offers a timely and relevant case study of what is happening in all our cities today.

Markets and Market Institutions: Their Origin and Evolution (Hardcover): Mark Casson Markets and Market Institutions: Their Origin and Evolution (Hardcover)
Mark Casson
R11,775 Discovery Miles 117 750 Ships in 10 - 15 working days

The origin of markets is a central issue in economics and economic history, but until now there has been no definitive reference source on the subject. This authoritative collection fills the gap by reprinting key papers analysing the evolution of markets over the past millennium. These papers, written by leading scholars in the field, relate market development to urban growth, the spread of the credit system, and the evolution of capitalism. They show that markets did not evolve in a purely spontaneous fashion, but as part of the planned development of market centres by local landowners and business people. This volume, with an original introduction by the editor, will serve as an excellent reference tool to students, academics and practitioners interested in the broad field of economics and economic history, and market evolution in particular.

Call of the Mall (Paperback, 1st Simon & Schuster pbk. ed): Paco Underhill Call of the Mall (Paperback, 1st Simon & Schuster pbk. ed)
Paco Underhill
R404 R376 Discovery Miles 3 760 Save R28 (7%) Ships in 18 - 22 working days

Paco Underhill, the Margaret Mead of shopping and author of the huge international bestseller Why We Buy--praised by The New York Times as "a book that gives this underrated skill the respect it deserves"--now takes us to The Mall, a place every American has experienced and has an opinion about. The result is a bright, ironic, funny, and shrewd portrait of the mall--America's gift to personal consumption, its most powerful icon of global commercial muscle, the once new and now aging national town square, the place where we convene in our leisure time. It's about the shopping mall as an exemplar of our commercial and social culture, the place where our young people have their first taste of social freedom, and where the rest of us compare notes. Call of the Mall examines how we use the mall, what it means, why it works when it does, and why it sometimes doesn't.

Retail Design - Theoretical Perspectives (Hardcover): Ann Petermans, Anthony Kent Retail Design - Theoretical Perspectives (Hardcover)
Ann Petermans, Anthony Kent
R4,500 Discovery Miles 45 000 Ships in 10 - 15 working days

The late twentieth century saw rapid growth in consumption and the expansion of retailing and services. This was reflected in the number and type of stores and locations, from regional shopping malls and out-of-town superstores to concept and flagship stores. Retail design became an essential part of its success by creating distinctive brands and formats. However, the economic recession in the developed world and competition for consumer goods from the developing world has led to a re-assessment of the growth-led conventions of the retail industry. In addition, the rapid advance of e-commerce and online shopping has created new challenges for physical stores and the communication and distribution of retail brands. The book will provide students, researchers and practitioners a detailed assessment of retail design, taking a distinctive global approach to place design practice and theory in context. Chapters are devoted to key issues in the visual and structural contribution of design to retail brands and format development, and to the role of design in communication. In the course of the book, the authors engage with problems of convergence between retailing and other services and between the physical and virtual worlds, and also changing patterns of use, re-use and ownership of retail spaces and buildings. Retail Design concerns designers and organisations but also defines its broader contribution to society, culture and economy.

First and Last Editions - England's Second-Hand Bookshops (Paperback): Gordon Allan First and Last Editions - England's Second-Hand Bookshops (Paperback)
Gordon Allan
R1,739 Discovery Miles 17 390 Ships in 18 - 22 working days

This book, which is a mixture of fact, anecdote and quotation, describes the author's meandering exploration of some of the best of England's provincial second-hand bookshops, from Newcastle-upon-Tyne to the Isles of Scilly. Judged by the contents of the author's bookshelves, he has a strong but highly selective interest in sport, with rugby union, cricket and bowls foremost, and the odd place allowed to football and golf. There are biographies and autobiographies from Bernard Shaw to Alan Ross; a dozen volumes by W H Hudson, greatest of naturalists; travels with Henry James and Paul Theroux and Edwin Muir; books on cinema Westerns; essays by Ford Madox Ford and Edward Thomas; a novel or two; and a little poetry. The bulk of these books, as you may notice, are dependent, to a greater or lesser extent, on fact, suggesting, correctly, that their owner is a journalist.

E-Commerce and Intelligent Methods (Hardcover, 2002 ed.): Javier Segovia, Piotr S. Szczepaniak, Marian Niedzwiedzinski E-Commerce and Intelligent Methods (Hardcover, 2002 ed.)
Javier Segovia, Piotr S. Szczepaniak, Marian Niedzwiedzinski
R4,212 Discovery Miles 42 120 Ships in 18 - 22 working days

This book covers significant recent developments in the field of Intelligent Meth ods applied to eCommerce. The Intelligent Methods considered are mainly Soft Computing Methods that include fuzzy sets, rough sets, neural networks, evolutionary computations, probabilistic and evidential reasoning, multivalued logic, and related fields. There is not doubt about the relevance of eCommerce in our daily environ ments and in the work carried out at many research centers throughout the world. The application of AI to Commerce is growing as fast as the computers and net works are being integrated in all business and commerce aspects. We felt that it was time to sit down and see how was the impact into that field of low-level AI, i.e. softcomputing. We found many scattered contributions disseminated in con ferences, workshops, journal, books or even technical reports, but nothing like a common framework that could serve as a basis for further research, comparison or even prototyping for a direct transfer to the industry. We felt then the need to set up a reference point, a book like this. We planned this book as a recompilation of the newest developments of re searchers who already made some contribution into the field. The authors were se lected based on the originality and quality of their work and its relevance to the field. Authors came from prestigious universities and research centers with differ ent backgrounds."

Business Development in Licensed Retailing - A unit manager's guide (Hardcover): Guy Lincoln, Conrad Lashley Business Development in Licensed Retailing - A unit manager's guide (Hardcover)
Guy Lincoln, Conrad Lashley
R5,360 Discovery Miles 53 600 Ships in 10 - 15 working days

'Business Development in Licensed Retailing: a unit manager's guide' details the indispensable skills and techniques needed to manage units within licensed retail organisations in a flexible and entrepreneurial manner. This book: * Forms the basis of a complete course for a unit manager's development. * Provides an overview of the range of skills needed for effective unit management. * Supports the development of techniques with examples from existing best practice and case examples from companies such as JD Wetherspoon's, TGI Fridays and McDonald's amongst others. Business Development in Licensed Retailing considers the functional management techniques required at unit management level, covering recruitment, human resource management, operations, service quality and customer relations, financial measurement and analysis, promotions and strategic planning. The analysis systematically provides all the practical know-how you need to produce of a comprehensive business plan for your unit. Ending with a comprehensive case study that demonstrates all the aspects of business development working in a real-life scenario, the text is ideally suited for lecturers and management development personnel to use as a learning resource through which readers can apply the principles and techniques outlined.

Asian Department Stores (Paperback): Kerrie L. MacPherson Asian Department Stores (Paperback)
Kerrie L. MacPherson
R1,506 Discovery Miles 15 060 Ships in 10 - 15 working days

In this pioneering study of the development of the Asian department store, economists, anthropologists and historians examine various aspects of retailing, business organization, networking and consumerism in the expanding economies of Asia.

Finland-India Business Opportunities - Connecting the Swan and the Elephant (Hardcover, 1st ed. 2019): Ajeet N Mathur Finland-India Business Opportunities - Connecting the Swan and the Elephant (Hardcover, 1st ed. 2019)
Ajeet N Mathur
R897 R786 Discovery Miles 7 860 Save R111 (12%) Ships in 18 - 22 working days

This book is about promising collaborative avenues for connecting Finland and India with value propositions for enterprises, consumers and investors worldwide. The book covers institutional and cultural differences and explains the logic of business systems, entry modes, and managerial styles in both countries. It draws on experience of successes and also failures to know what should be done differently. It would also interest policymakers that India's challenges of planting economic orchards in patches of social desert and Finland's struggle to preserve a social paradise against pulls and pressures of economic graveyards in Europe are both solvable with attention to complementarities and synergies. "From his long and rich experience of working with Finnish and Indian companies and passionate research at IIM Ahmedabad in India, and Aalto University and University of Tampere in Finland, Professor Mathur has a very deep knowledge of how to do business in both countries. Every company leader who considers starting Finnish-Indian business should read this new book. This valuable book will help companies entering new markets to flourish by building robust sustainable business relations." - Paivi Leiwo, Chairperson Oilon Oy, Lahti, Finland "This book is a treasure trove of knowledge explaining the business opportunities, policies, cultures, institutions, country trajectories and nuances pertaining to Finland and India. The author has worked in business, government and academia in India and abroad. He has also had a long association with Finland and is able to bring you an insider's perspective of both countries" - Ambassador Ashok Sharma "The author's deep insider experience in the two countries enables him make very sharp observations on both sides. This book will definitely help in understanding the cultural differences and making interactions and communications smoother. " - Iiro Rossi, Managing Director, Holiday Club Resorts, Helsinki "This book is a delightful and important guide for those who want to do business between Finland and India. It brings you the numerous business opportunities which wait to be availed, and highlights the deep understanding of the author of the culture and institutional environment of both countries. Read this book, learn and be surprised!" - Niina Nummela, Vice Dean, Professor of International Business, Turku School of Economics, University of Turku, Finland "This book is a reflection of Ajeet's penchant for deep research and ability to structure and articulate content. This book will be extremely helpful to those who want to develop Indo-Finnish business relations specifically and international business in general. Sonata is currently engaged with business in Finland" - Srikar Reddy, Managing Director, Sonata Software Limited, Bangalore

Retail Management - Global Edition (Paperback, 13th Edition): Barry Berman, Joel Evans, Patrali Chatterjee Retail Management - Global Edition (Paperback, 13th Edition)
Barry Berman, Joel Evans, Patrali Chatterjee
R1,201 Discovery Miles 12 010 Ships in 4 - 6 working days

For courses in Retail Management. A contemporary text that helps students thrive in today's retailing industry Retail Management: A Strategic Approach is built on the fundamental principle that retailers have to plan for and adapt to a complex, changing environment. Without a pre-defined and well-integrated strategy, retailers may flounder and be unable to cope with the environment that surrounds them. This text helps readers become good retail planners and decision makers. The 13th Edition incorporates updated data that reflects the current world economic climate, extensive coverage of omnichannel retailing, and many new vignettes, questions, and cases, so that students can thrive in today's retailing industry.

The Globalization of Retailing (Hardcover): Neil M. Coe, Neil Wrigley The Globalization of Retailing (Hardcover)
Neil M. Coe, Neil Wrigley
R16,440 Discovery Miles 164 400 Ships in 10 - 15 working days

This path-breaking collection, edited by two leading scholars in the field, brings together seminal contributions from the burgeoning multidisciplinary literature on the globalization of retailing. In addition to focusing on the retail corporations and their expansionary strategies, it explores the multi-faceted impacts of retail globalization on host economies and profiles the store and sourcing dimensions of transnational retail activity.These volumes are of particular interest to scholars in management and business studies, economic geography, development studies and economics, and more generally to all social scientists interested in the transformative role of retailing within the global economy.

Seven Kinds of People You Find in Bookshops (Hardcover): Shaun Bythell Seven Kinds of People You Find in Bookshops (Hardcover)
Shaun Bythell
R503 R466 Discovery Miles 4 660 Save R37 (7%) Ships in 18 - 22 working days

A cantankerously funny view of books and the people who love them. It does take all kinds and through the misanthropic eyes of a very grumpy bookseller, we see them all--from the "Person Who Doesn't Know What They Want (But Thinks It Might Have a Blue Cover)" to the "Parents Secretly After Free Childcare." From behind the counter, Shaun Bythell catalogs the customers who roam his shop in Wigtown, Scotland. There's the Expert (divided into subspecies from the Bore to the Helpful Person), the Young Family (ranging from the Exhausted to the Aspirational), Occultists (from Conspiracy Theorist to Craft Woman). Then there's the Loiterer (including the Erotica Browser and the Self-Published Author), the Bearded Pensioner (including the Lyrca Clad), and the The Not-So-Silent Traveller (the Whistler, Sniffer, Hummer, Farter, and Tutter). Two bonus sections include Staff and, finally, Perfect Customer--all add up to one of the funniest book about books you'll ever find. Shaun Bythell (author of Confessions of a Bookseller) and his mordantly unique observational eye make this perfect for anyone who loves books and bookshops. "Bythell is having fun and it's infectious."--Scotsman "Virtuosic venting ... misanthropy with bursts of sweetness." Guardian "All the ingredients for a gentle human comedy are here, as soothing as a bag of boiled sweets and just as tempting to dip into."--Literary Review "Any reader finding this book in their stocking on Christmas morning should feel lucky...contains plenty to amuse--an excellent diversion"--Bookmunch

Retail Strategy - The view from the bridge (Hardcover): Christine Cuthbertson Retail Strategy - The view from the bridge (Hardcover)
Christine Cuthbertson; Edited by Jonathan Reynolds; Contributions by Richard Bell, Dmitry Dragun, Elizabeth Howard, …
R5,082 Discovery Miles 50 820 Ships in 10 - 15 working days

The book is made distinctive by the presentation of practitioner insight allied with academic underpinning to create a powerful new framework of unusual breadth and depth. The book communicates contemporary retail thought from the perspectives of both senior international retailers and expert observers. It is structured around four sections: * Section I : retailing in an international context * Section II: chapters from faculty at Templeton College in Oxford outlining the key issues with review questions, discussion topics, assignments and further reading. * Section III : A unique series of in depth interviews with senior executives in the world's major retailers conducted by the Oxford Institute of Retail Management. Each case is backed up by company and sector information to demonstrate the changing retail and global environment. * Section IV: A summary and overview with further exercises assignments and recommended reading.The book is an innovative and highly effective new text for both students and executives needing to understand the complexities of the latest global developments and thinking.

Retail and the Artifice of Social Change (Hardcover): Steven Miles Retail and the Artifice of Social Change (Hardcover)
Steven Miles
R4,628 Discovery Miles 46 280 Ships in 10 - 15 working days

In Retail and Social Change Steven Miles, presents a cross-disciplinary analysis of the evolution of retail and how in both its material and virtual guises it has come to reframe our relationship with the social world. Retail has become increasingly influential in homogenising the urban experience. And yet in reacting to trends in virtual consumption retailers are also becoming more and more conscious of the need to engage with consumers in more sophisticated ways. Retail and Social Change will interest students and scholars in geography, cultural studies, sociology, marketing and business studies interested in how and why retail pervades both our physical and emotional lives in increasingly unexpected ways. It will provide a lively, comparative and thought-provoking contribution that interrogates the implications of retail change, for what it means to be a citizen of a consumer society in the twenty-first century.

Retail Marketing Management - Principles and Practice (Paperback): Helen Goworek, Peter McGoldrick Retail Marketing Management - Principles and Practice (Paperback)
Helen Goworek, Peter McGoldrick
R1,929 Discovery Miles 19 290 Ships in 10 - 15 working days

'Retail Marketing Management covers all the essential theories needed to understand the complicated business of retail: from understanding the consumer and purchasing of the product through to store layout and communications. The writing style is easy to follow, and the text is supported by diagrams and case studies which enhance understanding and learning. I would recommend this book to anyone who wants to learn more about the retail business.' Nicole Dunlop, Course Director, London College of Fashion, UK Retail Marketing offers a contemporary approach that combines retail marketing theory, current retail management practice and international examples. It begins by looking at the nature of retailing as an activity and then introduces retail marketing, followed by a discussion of consumer behaviour, the retail marketing mix, and other important issues such as location strategies, branding and ethics. The authors and expert contributors take an integrated approach to explaining the process of internationalisation, and the inclusion of international examples reinforces this approach. The book is ideal for undergraduate and postgraduate students taking courses in retailing, as well as those studying for marketing and business degrees where retail marketing is a core module. The blend of retail theory, practice and live examples will also be of interest to practitioners in retailing and related industries. Key features Case studies and seminar discussion questions in every chapter Chapters and vignettes by expert contributors with a combination of academic and industry experience Retail practitioner cases which emphasise practical aspects as well as key theories in retail marketing New models that help to visualise interactions between marketing environments, retail marketing management decisions, and shopper behaviour Related online materials, including powerpoint slides About the authors Helen Goworek lectures in the School of Management at the University of Leicester, where she teaches postgraduate modules in marketing, including 'B2B Marketing and Supply Chain Management'. She is the author of two previous books about the fashion business, in addition to journal articles focusing on fashion buying and sustainability. Dr Peter McGoldrick has held four professorial posts in retailing, and is currently at the University of Manchester, UK. He has published several books and over 150 research papers and articles, which have appeared in the Journal of Retailing and Harvard Business Review, among others. Best Paper awards include those at the World Marketing Congress and the 2014 Academy of Marketing Science.

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