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Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship

Young and Mighty (Paperback): Henry Patterson Young and Mighty (Paperback)
Henry Patterson
R403 R302 Discovery Miles 3 020 Save R101 (25%) Ships in 12 - 17 working days

You can turn your passion into more than just a hobby. When he was 9 years old, Henry Patterson (now aged 13) turned his sweet stall into a story book and children's brand, which led to an international business that took him around the world, meeting fantastic people along the way - including Sir Richard Branson and the co-founder of Instagram, Mike Krieger. In Young and Mighty, Henry not only shows how to start your own business at any age, he also shares 30 tried-and-tested ways to earn some money right now, as well as 20 fun methods for fundraising for causes that matter to you. Young and Mighty is for those who want to find what makes them tick, for those who want to change the world, for those who just want to have fun. Grab it and go make your unique mark on the world!

More Important Than Money - MM Export Ed. - An Entrepreneur's Team (Paperback): Robert Kiyosaki More Important Than Money - MM Export Ed. - An Entrepreneur's Team (Paperback)
Robert Kiyosaki
R170 Discovery Miles 1 700 Ships in 12 - 17 working days

Many people have million-dollar ideas. They're confident that their new product or service or innovation will make them rich and that all their dreams will come true. The problem is: Most people don't know how to turn their million-dollar idea into millions of dollars. According to many social scientists, the most important thing in life is a person's social and professional network. In other words, the people around us - our associates, our team, our friends. The people we surround ourselves with - and the people we go to for advice and guidance-can mean the difference between success and failure. And as he taught in Rich Dad Poor Dad, if the people around you have a poor person's mindset, it's likely that you'll be, or stay, poor. Your team, in life and in business, will determine if your million-dollar idea will give you a million-dollar payday. In More Important Than Money, Robert teams up with his most trusted Advisors who contribute not only chapters on the strengths and talents they bring to the team, but offer candid and insightful individual Profiles and excerpts from each of the 14 Rich Dad Advisor Series books. Readers will meet all of Robert's Rich Dad Advisors and learn why they are among his most valuable assets.

Handbook on the Entrepreneurial University (Paperback): Alain Fayolle, Dana T. Redford Handbook on the Entrepreneurial University (Paperback)
Alain Fayolle, Dana T. Redford
R1,551 Discovery Miles 15 510 Ships in 12 - 17 working days

This insightful Handbook offers a lens through which to view entrepreneurship strategy for higher education institutions, as it becomes increasingly necessary for universities to consider changing their strategies, culture and practices to become more entrepreneurial.Is the idea of an entrepreneurial university a myth or a reality? Is the university model capable of adapting to new evolving trends and a more complex professional world? And, what is the impact of entrepreneurship in education? Through extensive research and case studies from some of the leading entrepreneurial thinkers around the world, Alain Fayolle and Dana Redford answer these questions and raise further issues for debate. Particular focus is given to developing university strategy, public policy and start-up support as a means to foster graduate entrepreneurship. Each contribution explores different perspectives related to the entrepreneurial university concept and its role in stimulating economic growth through cooperative relationships with business and government.As a comprehensive study of the entrepreneurial university, this Handbook will prove invaluable to business and entrepreneurship students and academics, as well as university administrators, researchers and others interested in the evolution of the university.

Artificial Intelligence and Blockchain for Social Impact - Social Business Models and Impact Finance (Paperback): Wolfgang... Artificial Intelligence and Blockchain for Social Impact - Social Business Models and Impact Finance (Paperback)
Wolfgang Spiess-Knafl
R1,232 Discovery Miles 12 320 Ships in 9 - 15 working days

* International approach, with examples and cases from the US, Europe and Africa * Each chapter contains objectives, case studies, discussion questions and further reading suggestions. * PPT slides and data sets available as digital supplements

Guide to Intellectual Property - What it is, How to Protect it, How to Exploit it (Paperback): The Economist, Stephen Johnson Guide to Intellectual Property - What it is, How to Protect it, How to Exploit it (Paperback)
The Economist, Stephen Johnson
R472 R358 Discovery Miles 3 580 Save R114 (24%) Out of stock
Blitzscaling - The Lightning-Fast Path to Building Massively Valuable Companies (Paperback): Reid Hoffman Blitzscaling - The Lightning-Fast Path to Building Massively Valuable Companies (Paperback)
Reid Hoffman 1
R494 R374 Discovery Miles 3 740 Save R120 (24%) Ships in 12 - 17 working days
The Handbook of Research on Entrepreneurship in Agriculture and Rural Development (Hardcover): Gry Agnete Alsos, Sara Carter,... The Handbook of Research on Entrepreneurship in Agriculture and Rural Development (Hardcover)
Gry Agnete Alsos, Sara Carter, Elisabet Ljunggren, Friederike Welter
R4,771 Discovery Miles 47 710 Ships in 12 - 17 working days

The agriculture sector around the world has experienced profound changes in recent years. This unique and path-breaking Handbook draws together the best current research in the area of entrepreneurship in agriculture, food production and rural development.Agriculture policy reforms have impacted farm incomes, while demand side changes have required the development of sophisticated market driven strategies. Farmers have demonstrated uneven abilities to adapt and adjust to these ongoing changes. The ability and propensity of farmers to engage in entrepreneurial behaviors is a key explanation of the different patterns of responses within the sector. This book examines these issues through three main themes. The first theme focuses on the firm and the individual entrepreneurs, exploring entrepreneurship within the farm sector. The second takes a sector and industry perspective, exploring new developments in food production and distribution systems. The third theme explores the inter-relationship between agricultural entrepreneurship and its spatial context. Contributions are drawn from international research settings (Scandinavia, Europe, Asia, North America, Australasia) and offer an interdisciplinary approach to the subject.This astute Handbook, which will challenge and enrich the current literature, will appeal to academics in entrepreneurship, small business studies, agriculture, rural studies, rural sociology and agricultural economics, as well as food industry economists, policymakers and all those interested in supporting agricultural and rural businesses.

Decision Making in Entrepreneurship - Selected Joint Papers of Dean A. Shepherd (Hardcover): Dean A. Shepherd Decision Making in Entrepreneurship - Selected Joint Papers of Dean A. Shepherd (Hardcover)
Dean A. Shepherd
R4,521 Discovery Miles 45 210 Ships in 12 - 17 working days

In this volume, Dean Shepherd focuses on the varying topics of entrepreneurship unified through conjoint analysis. Although the topic of entrepreneurial decision making is broad, in doing so, he reveals the mechanisms that come into play during the entrepreneurial decision-making process. Scholars of entrepreneurship and organizational behavior will find this collection an essential resource for understanding how decision making is achieved in entrepreneurial settings.

Entrepreneurs and the Transformation of the Global Economy (Hardcover): Anthony Patrick Ellison Entrepreneurs and the Transformation of the Global Economy (Hardcover)
Anthony Patrick Ellison
R3,451 Discovery Miles 34 510 Ships in 12 - 17 working days

Anthony Ellison cuts through conventional neo-classical interpretations to expose the indispensable contribution of entrepreneurs in driving the market process and, in particular, in accomplishing the deregulation of the transportation, trade, telecommunications and financial regimes both in North America and across the globe. Entrepreneurs have an important role in any economy, but in this seminal study, the author argues that they have played a crucial part in shaping the contemporary global market. Entrepreneurs and the Transformation of the Global Economy situates the emergence of the contemporary global market economy within an historical context. The author reviews the rival interpretations of the global impacts of the surging market economy and is particularly critical of previous Marxist interpretations. His examination of the deregulation of the North American airline industry and the re-design of its organisational infrastructure serves to illustrate the potential of the neo-institutional approach in economic analysis and is intended to offer a more meaningful alternative. This book will be of interest to academics and researchers of public sector economics, globalisation and deregulation as well as transport economists.

Social Entrepreneurship - A Practical Introduction (Paperback): Rasheda L. Weaver Social Entrepreneurship - A Practical Introduction (Paperback)
Rasheda L. Weaver
R1,058 Discovery Miles 10 580 Ships in 9 - 15 working days

Social Entrepreneurship: A Practical Introduction equips aspiring entrepreneurs with the tools needed to design and launch businesses to create positive social change in their communities. This accessible textbook aims to educate and motivate people interested in social entrepreneurship, showing that such businesses are a valuable part of the community development toolbox. Each chapter focuses on a key aspect of social entrepreneurship, from value creation and business planning to impact measurement and scaling up. Different social business models are presented, with analysis of their strengths and weaknesses. Cases and examples are included throughout the book and showcase real-life social enterprises in North America, South America, Europe, Australia, Africa, and the Caribbean. Discussion questions also support reflection and learning. A downloadable workbook offers support with checklists, social impact measurement, and other areas. An instructor manual containing test questions and experiential exercises is also available as a digital supplement for adopters. This book is ideal for introductory courses in social entrepreneurship and community development. It will also be valuable for those involved in social enterprises on the ground.

Social Entrepreneurship - Building Impact Step by Step (Paperback, 2nd edition): Teresa Chahine Social Entrepreneurship - Building Impact Step by Step (Paperback, 2nd edition)
Teresa Chahine
R1,590 Discovery Miles 15 900 Ships in 9 - 15 working days

Social Entrepreneurship provides a 10-stage framework for building impactful ventures within and across new and existing organizations. The book summarizes the basic steps and tools needed to understand a social or environmental challenge of your choice, develop potential solutions, build a business model, measure outcomes, and grow your impact. This fully updated second edition builds on the concepts and tools introduced previously, broadening the scope to those working or preparing to work in organizations globally. Concepts addressed include intrapreneurship and, for the first time, extrapreneurship, which considers innovating across organizations to achieve collective impact. Featuring international case studies and interviews with leaders in the field, this comprehensive guide spans multiple sectors, including health, the environment, education, agriculture, commerce, finance, and retail. Summaries, exercises, and key learning points help to aid and cement learning. A widely regarded and valuable text, Social Entrepreneurship should be core reading for advanced undergraduate and postgraduate students studying entrepreneurship and social entrepreneurship. The book's applied 10-stage approach will also be valuable for those in executive education as well as professionals and entrepreneurs looking to equip themselves with the tools needed to succeed in social change.

Economic Development in China's Northwest - Entrepreneurship and identity along China's multi-ethnic borderlands... Economic Development in China's Northwest - Entrepreneurship and identity along China's multi-ethnic borderlands (Hardcover)
Joshua Bird
R3,911 Discovery Miles 39 110 Ships in 12 - 17 working days

Under the ethnic affairs management regime established by the People's Republic of China, every Chinese citizen is classified within one of 56 state-recognised 'nationalities'. Government policy assumes that these nationalities differ from one another primarily in their levels of economic development, and asserts that ethnic divisions and identities fade with the gradual achievement of economic and social equality. As a result, economic development policy in minority nationality areas has often constituted a replica of the model which has already proven successful in China's Han-Chinese dominated east. Research conducted across five locations in China's Northwest paints a far more complex picture, however. This book considers for the first time how identity informs the nature of economic participation among ethnic minority entrepreneurs in China's remote Northwest. Through interviews with entrepreneurs from diverse backgrounds, including Tibetan, Han and Muslim Chinese, this book highlights how ethnic-and other-identities inform the nature of economic participation. Furthermore, it explores the broader implications of this de-facto economic segregation for China's ongoing social harmony and political stability. Ultimately, this book demonstrates how economic participation, even when successful in achieving its economic outcomes, may actually serve to reinforce and strengthen minority national identity-perhaps even at the expense of national Chinese identity. This book will be useful for students and scholars of Chinese Studies, Ethnic Studies and Economics.

The Power of Creative Destruction - Economic Upheaval and the Wealth of Nations (Paperback): Philippe Aghion, Celine Antonin,... The Power of Creative Destruction - Economic Upheaval and the Wealth of Nations (Paperback)
Philippe Aghion, Celine Antonin, Simon Bunel; Translated by Jodie Cohen-Tanugi
R499 R474 Discovery Miles 4 740 Save R25 (5%) Ships in 12 - 17 working days

Hayek Book Prize Finalist An Economist Best Book of the Year A Foreign Affairs Best Book of the Year A Financial Times Summer Reading Favorite "Sweeping, authoritative and-for the times-strikingly upbeat...The overall argument is compelling and...it carries a trace of Schumpeterian subversion." -The Economist "[An] important book...Lucid, empirically grounded, wide-ranging, and well-argued." -Martin Wolf, Financial Times "Offers...much needed insight into the sources of economic growth and the kinds of policies that will promote it...All in Washington would do well to read this volume carefully." -Milton Ezrati, Forbes Inequality is on the rise, growth stagnant, the environment in crisis. Covid seems to have exposed every crack in the system. We hear calls for radical change, but the answer is not to junk our economic system but to create a better form of capitalism. An ambitious reappraisal of the foundations of economic success that shows a fair and prosperous future is ours to make, The Power of Creative Destruction draws on cutting-edge theory and hard evidence to examine today's most fundamental economic questions: what powers growth, competition, globalization, and middle-income traps; the roots of inequality and climate change; the impact of technology; and how to recover from economic shocks. We owe our modern standard of living to innovations enabled by free-market capitalism, it argues, but we also need state intervention-with checks and balances-to foster economic creativity, manage social disruption, and ensure that yesterday's superstar innovators don't pull the ladder up after them.

Leadership & Life Hacks - Insights from a Mom, Wife, Entrepreneur & Executive (Hardcover): Alyssa Rapp Leadership & Life Hacks - Insights from a Mom, Wife, Entrepreneur & Executive (Hardcover)
Alyssa Rapp
R564 R478 Discovery Miles 4 780 Save R86 (15%) Ships in 10 - 15 working days
Entrepreneurship and Innovations in Functional Regions (Hardcover): Charlie Karlsson, Roger R. Stough, Borje Johansson Entrepreneurship and Innovations in Functional Regions (Hardcover)
Charlie Karlsson, Roger R. Stough, Borje Johansson
R4,187 Discovery Miles 41 870 Ships in 12 - 17 working days

In recent decades, the world has witnessed the emergence of a global knowledge economy in which functional regions increasingly play a role as independent and dynamic market places. These are integrated with other functional regions by means of flows of information, knowledge, and commodities. This contemporary and illuminating book provides a state-of-the-art overview of current research on innovation and entrepreneurship in functional regions. There are numerous questions regarding entrepreneurship and innovation in functional regions that have not yet been answered - until now. Some of the issues that the expert contributors in this field question are - How do firms compete and how do they develop their competitive strategies? How important are entrepreneurial actions and innovation? How important are firm size, firm maturity and corporate structure for innovation? Entrepreneurship and Innovations in Functional Regions will be an invaluable resource for students and scholars of entrepreneurship, business economics, innovation and regional science.

Team Academy and Entrepreneurship Education (Hardcover): Elinor Vettraino, Berrbizne Urzelai Team Academy and Entrepreneurship Education (Hardcover)
Elinor Vettraino, Berrbizne Urzelai
R1,518 Discovery Miles 15 180 Ships in 9 - 15 working days

Within Entrepreneurship Education, Team Academy (TA) is seen as an innovative pedagogical model that enhances social connectivity, as well as experiential, student-centred, and team-based learning. It also creates spaces for transformative learning to occur. This first book of the Routledge Focus on Team Academy book series examines the place and purpose of the TA model in entrepreneurship education, and indicates how and why the model has grown in popularity and interest over the last three decades. This book is aimed at academics, practitioners, and learners engaged in the TA methodology, pedagogy, and model, as well as those interested in the area of entrepreneurial team learning. Readers will be inspired to innovate in their delivery methodologies and to explore learning-by-doing approaches to creating value. The book also aims to challenge the discourse around entrepreneurship and entrepreneurial activities, offering insights, research, stories, and experiences from those learning and working in the TA approach.

Social Entrepreneurship in the Water Sector - Getting Things Done Sustainably (Paperback): Rafael Ziegler, Lena Partzsch, Jana... Social Entrepreneurship in the Water Sector - Getting Things Done Sustainably (Paperback)
Rafael Ziegler, Lena Partzsch, Jana Gebauer, Marianne Henkel, Justus Lodemann, …
R1,057 Discovery Miles 10 570 Ships in 12 - 17 working days

So often environmental protection is neglected in the social entrepreneurship literature, even though the environmental movement has a lot to offer in terms of empirical and theoretical developments. This book makes a hugely important contribution to filling that gap, lending weight to social innovation theory and providing a good case study resource. The book bridges the gap between social and environmental outcomes.' - Tim Curtis, University of Northampton, UKThere are few sectors where 'getting things done sustainably' is as important as it is for the water sector. From drinking water and sanitation to water use in agriculture, industry and ecosystems, Rafael Ziegler and his co-authors investigate the contribution of social entrepreneurship to the sustainable use of water. Using detailed case studies from Africa, Asia, Europe and Latin America, the authors assess the role and potential of social entrepreneurship for the sustainable use of water. In addition, they examine the ethics and politics of new ideas for sustainability in the water sector. In so doing, they critically discuss the impact of these new innovations, with the emphasis on ideas changing heads rather than money changing hands. By bringing together questions from ecology, ethics, management and political science, and drawing on research in close collaboration with practitioners across the world, the approach taken is both inter- and trans-disciplinary. The result will be of significant interest to researchers and practitioners in social entrepreneurship and social innovation, as well as in water and sustainability politics. Contents: Preface 1. Introduction 2. Toilets Before Independence with David Kuria and Ecotact 3. Roberto Epple - Reconcile With Your River! 4. A New Water Paradigm Michal Krav ik and People and Water 5. Fostering Real Social Contracts - Hermann Bacher and WOTR 6. Financing Water Ecosystem Services - Marta Echavarria and Eco-Decision 7. Musketeering for Drinking Water - Viva con Agua de St Pauli 8. Getting Things Done Sustainably? Synthesis Chapter on Social Entrepreneurship and Water 9. Getting Things Done Together? - From Collaborative Competition to Collaborative Campaigns Index

Buy It, Rent It, Profit! (Updated Edition) - Make Money as a Landlord in Any Real Estate Market (Paperback): Bryan M Chavis Buy It, Rent It, Profit! (Updated Edition) - Make Money as a Landlord in Any Real Estate Market (Paperback)
Bryan M Chavis
R569 R491 Discovery Miles 4 910 Save R78 (14%) Ships in 10 - 15 working days
Losing My Virginity (Paperback): Richard Branson Losing My Virginity (Paperback)
Richard Branson 1
R320 R256 Discovery Miles 2 560 Save R64 (20%) Ships in 5 - 10 working days

"Oh, screw it, let's do it."
That's the philosophy that has allowed Richard Branson, in slightly more than twenty-five years, to spawn so many successful ventures. From the airline business (Virgin Atlantic Airways), to music (Virgin Records and V2), to cola (Virgin Cola), to retail (Virgin Megastores), and nearly a hundred others, ranging from financial services to bridal wear, Branson has a track record second to none.
Losing My Virginity is the unusual, frequently outrageous autobiography of one of the great business geniuses of our time. When Richard Branson started his first business, he and his friends decided that "since we're complete virgins at business, let's call it just that: Virgin." Since then, Branson has written his own "rules" for success, creating a group of companies with a global presence, but no central headquarters, no management hierarchy, and minimal bureaucracy.
Many of Richard Branson's companies--airlines, retailing, and cola are good examples--were started in the face of entrenched competition. The experts said, "Don't do it." But Branson found golden opportunities in markets in which customers have been ripped off or underserved, where confusion reigns, and the competition is complacent.
And in this stressed-out, overworked age, Richard Branson gives us a new model: a dynamic, hardworking, successful entrepreneur who lives life to the fullest. Family, friends, fun, and adventure are equally important as business in Branson's life. Losing My Virginity is a portrait of a productive, sane, balanced life, filled with rich and colorful stories:
Crash-landing his hot-air balloon in the Algerian desert, yet remaining determined to have another go at being the first to circle the globe
Signing the Sex Pistols, Janet Jackson, the Rolling Stones, Boy George, and Phil Collins
Fighting back when British Airways took on Virgin Atlantic and successfully suing this pillar of the British business establishment
Swimming two miles to safety during a violent storm off the coast of Mexico
Selling Virgin Records to save Virgin Atlantic
Staging a rescue flight into Baghdad before the start of the Gulf War . . .
And much more. Losing My Virginity is the ultimate tale of personal and business survival from a man who combines the business prowess of Bill Gates and the promotional instincts of P. T. Barnum.
Also available in the UK from Virgin Publishing, and in Canada from General Publishing,

"From the Hardcover edition."

Entrepreneurship and Innovation in Sport and Leisure (Paperback): Simon Mosey, Richard Shipway, Chris Symons Entrepreneurship and Innovation in Sport and Leisure (Paperback)
Simon Mosey, Richard Shipway, Chris Symons
R1,121 Discovery Miles 11 210 Ships in 9 - 15 working days

The only up-to-date introductory textbook on sport entrepreneurship and innovation. Entrepreneurial skills are essential for anybody working in sport management, particularly in the face of COVID-related challenges. Introduces key theory and focuses on best practice, based on real world scenarios. Includes practitioner voices throughout.

Inter-Organizational Collaboration by Design (Hardcover): Jennifer Madden Inter-Organizational Collaboration by Design (Hardcover)
Jennifer Madden
R4,490 Discovery Miles 44 900 Ships in 12 - 17 working days

Although difficult, complicated, and sometimes discouraging, collaboration is recognized as a viable approach for addressing uncertain, complex and wicked problems. Collaborations can attract resources, increase efficiency, and facilitate visions of mutual benefit that can ignite common desires of partners to work across and within sectors. An important question remains: How to enable successful collaboration? Inter-Organizational Collaboration by Design examines how these types of collaborations can overcome barriers to innovate and rejuvenate communities outlining the factors and antecedents that influence successful collaboration. The book proposes a theoretical perspective for collaborators to adopt design science (a solution finding approach utilizing end-user-centered research, prototyping, and collective creativity to strengthen individuals, teams, and organizations), the language of designers, and a design attitude as an empirically informed pathway for better managing the complexities inherent in collaboration. Through an integrated framework, evidence-based tools and strategies for building successful collaboration is articulated where successful collaboration performance facilitates innovation and rejuvenation. This volume will be essential reading for academics, researchers, leaders and managers in nonprofit, private, and government sectors interested in building better collaborations.

Unmasking the Entrepreneur (Paperback): Campbell Jones, Andre Spicer Unmasking the Entrepreneur (Paperback)
Campbell Jones, Andre Spicer
R987 Discovery Miles 9 870 Ships in 12 - 17 working days

This book asks what lies behind the friendly face of the entrepreneur. It challenges the widespread idea that entrepreneurship is a necessary and good thing, subjecting 'the entrepreneur' to critical analysis. Unmasking the Entrepreneur demonstrates the socially embedded nature of entrepreneurship and considers the history, ethics and politics of entrepreneurship. Drawing on a range of ideas from critical social theory and philosophy, it investigates entrepreneurship in unusual places such as among illegal immigrants and revolutionary France. Ultimately, this book offers a unique and powerful critique of the very idea of the entrepreneur.

Good Money - Become an Ethical Entrepreneur (Hardcover): Jonathan Self Good Money - Become an Ethical Entrepreneur (Hardcover)
Jonathan Self 1
R457 R381 Discovery Miles 3 810 Save R76 (17%) Ships in 12 - 17 working days

Ethical and socially responsible businesses have made a significant impact over the past decade, social entrepreneurs and others being drawn by the bigger profits and greater robustness that ethical businesses offer during times of economic downturn. And there is a public fascination for mould-breaking businesses that disrupt established models in particular sectors of the market. At the core of Jonathan Self's book is an account of the author's own experiences of an successful ethical business start-up - Honey's Real Dog Food, which makes raw dog food from organically sourced ingredients. This is a company that gives away a substantial percentage of its profits to charity, whose advertising budget is nil because all of its custom comes via word of mouth, which recruits staff at parties and whose staff choose which hours they wish to work.

Side Hustle in Progress - A Practical Guide to Kickstarting Your Business (Paperback): Elizabeth Ogabi Side Hustle in Progress - A Practical Guide to Kickstarting Your Business (Paperback)
Elizabeth Ogabi
R254 Discovery Miles 2 540 Ships in 12 - 17 working days

It's time to make your ideas a reality. Because if not now, when? * Are you feeling overwhelmed by all the information out there about starting a side hustle? * Do you have a great business idea but no clue where to start? * Are you looking for advice to help you build the portfolio career you desire? Side Hustle in Progress: A Practical Guide to Kickstarting Your Business is a handbook packed full of inspiration, no-nonsense advice and fresh ideas to help you feel empowered and excited about your future business idea. It also includes case studies from female founders across a range of industries who have built their own businesses and thrived, including Emma Gannon, Fisayo Longe, Jamie Schmidt, Tania Boler and Victoria Prew. As someone who has been through it before, Elizabeth Ogabi covers everything you need to know as you embark on your side-hustle journey including: * Cultivating an entrepreneurial mindset * Getting clarity on your why, your vision and your mission * Defining your customer * Connecting with your audience * Building your founding team * Financing options * PR tactics and strategies This book will set you up for success in your side hustle so you can avoid wasting your time, money and effort.

MicroFranchising - Creating Wealth at the Bottom of the Pyramid (Paperback): Jason Fairbourne, Stephen W. Gibson, W. Gibb Dyer MicroFranchising - Creating Wealth at the Bottom of the Pyramid (Paperback)
Jason Fairbourne, Stephen W. Gibson, W. Gibb Dyer
R1,118 Discovery Miles 11 180 Ships in 12 - 17 working days

Poverty remains one of the most intractable problems in the developing world. Microfranchising offers great promise in alleviating poverty by aiding in the foundation of locally owned businesses. Microfranchising is defined as small businesses whose start-up costs are minimal and whose concepts and operations are easily replicated. It involves the systematizing of microenterprises to create and replicate turnkey businesses for the poor. With the awarding of the 2006 Nobel Peace Prize, attention has increased on this remarkable concept. This unique book provides an overview of the need to alleviate poverty and what methods have been used in the past to do so (e.g. microcredit). It then introduces the concept of the microfranchise and discusses how this business model can be used in poverty alleviation. Different models of microfranchising are reviewed and specific case studies highlighted to show how it has worked in different parts of the world. This book concludes with a discussion of the advantages as well as the potential problems and pitfalls that accompany microfranchising. This book is a must read for business scholars and economists, practitioners and lenders, members of NGOs dedicated to poverty alleviation and anyone else who is interested in learning about an innovative, business focused tool to alleviate poverty.

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