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Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship

The Anomaly Mind-Set - How I Transformed My Business and My Life by Standing Out Instead of Fitting In (Hardcover): Sandi... The Anomaly Mind-Set - How I Transformed My Business and My Life by Standing Out Instead of Fitting In (Hardcover)
Sandi Krakowski
R462 R329 Discovery Miles 3 290 Save R133 (29%) Shipped within 7 - 12 working days

Each of us has a deep call for freedom woven into our DNA - a fire, a thing that won't quit no matter what. Sometimes, it's the thing that causes us the most opposition and trouble. But it is in the opposition that we meet a world of ideas, innovations, dreams, and life-changing success. The very thing that many of us fight, try to silence, or eliminate could be the very thing that leads us to our truest gifts and power. Entrepreneur and online marketing expert Sandi Krakowski found that, as she put it, she had "too much God" in her for the workplace and "too much money and business" in her for churches. That made her an anomaly, but it also unlocked her greatest potential: if nobody was doing it her way, she'd find a new way to do things. In her new book, Sandi shows how you, too, can harness the power of not fitting in. She offers real, hands-on tools to inspire you to follow your dreams, fulfill your potential, and not leave any part of your spirit behind. Each chapter is jam-packed with stories in her inimitable voice, exploring the ways that each of us can have an impact every day, with tips, takeaways, and "Anomaly Actions" to spur you to take power in your work and spiritual life now. On every page, Sandi shows you how to break past those doubting voices - both in your own head and out in the world - buck the system, and find the unlimited growth that comes from choosing faith over fear. "When we are just surviving, we can't dream. But when we get beyond survival, into living our life as our truest anomaly self, it is my belief that nothing is impossible!"

The Right It - Why So Many Ideas Fail and How to Make Sure Yours Succeed (Hardcover): Alberto Savoia The Right It - Why So Many Ideas Fail and How to Make Sure Yours Succeed (Hardcover)
Alberto Savoia
R458 R312 Discovery Miles 3 120 Save R146 (32%) Shipped within 7 - 12 working days

The Law of Market Failure: Most new products will fail in the market, even if competently executed. Using his experience at Google, his remarkable success as an entrepreneur and consultant, and insights from his lectures at Stanford University and Google, Alberto Savoia's The Right It offers an unparalleled approach to beating the beast that is market failure. Millions of people around the world are working hard to bring to life new ideas. Some of these ideas will turn out to be stunning successes that will have a major impact on our world and our culture: The next Google, the next Polio vaccine, the next Harry Potter, the next Red Cross, the next Ford Mustang. Others will be smaller, more personal but no less meaningful, successes: A little restaurant that becomes a neighborhood favorite, a biography that does not make the best-seller list but tells an important story, a local nonprofit to care for abandoned pets. At this very same moment, another group of people is working equally hard to develop new ideas that, when launched, will fail. Some of them will fail spectacularly and publicly: like New Coke, the movie "John Carter", or the Ford Edsel. Others will be smaller, more private, but no less painful failures: A home-based business that never takes off, a children's book that neither publishers nor children have any interest in, a charity for a cause that too few people care enough about. If you are currently working to develop a new idea, whether on your own or as part of a team, which group are you in? Most people believe that they either are, or will be, in the first group-the group whose ideas will be successful. All they have to do is work hard and execute well. Unfortunately, we know that this cannot be the case. The law of market failure tells us that up to 90 percent of most new products, services, businesses, and initiatives will fail soon after they are launched-regardless of how promising they sound, how much we commit to them, or how well we execute them. This is a hard fact to accept. We believe that other people fail because they don't know what they are doing. Somehow, we believe that this does not apply to us and to our idea-especially if we've experienced victories in the past. Filled with detailed case studies, a lesson on creating your own hard data, a strategy for market engagement, and an introduction to the concept of a pretotype (not a prototype), The Right It is a groundbreaking, entertaining, and highly practical book delivers a proven formula for turning ideas, products, services, and businesses into successful endeavors. As Alberto writes, "make sure you are building The Right It before you build It right".

The Eye (Hardcover): Nathan Williams The Eye (Hardcover)
Nathan Williams 1
R977 R580 Discovery Miles 5 800 Save R397 (41%) Shipped within 7 - 12 working days

They're often behind the scenes, letting their work take centre stage. But now Nathan Williams, founder and editor in chief of Kinfolk magazine and author of The Kinfolk Table, The Kinfolk Home, and The Kinfolk Entrepreneur - with over 250,000 copies in print combined - brings 80 of the most iconic and influential creative directors into the spotlight. In The Eye, we meet fashion designers like Dries van Noten and Kris Van Assche. Directors like Spike Jonze and Melina Matsoukas. Tastemakers like Grace Coddington and Linda Rodin. We learn about the books they read, the mentors who guided them, their individual techniques for achieving success. We learn how they developed their eye - and how they've used it to communicate visual ideas that have captured generations and will shape the future. As an entrepreneur whose own work is defined by its specific and instantly recognizable aesthetic, Nathan Williams has a unique vision of contemporary culture that will make this an invaluable book for art directors, designers, photographers, stylists, and any creative professionals seeking inspiration and advice.

Irrational Persistence - Seven Secrets That Turned a Bankrupt Startup Into a $231,000,000 Business (Hardcover): Dave Zilko Irrational Persistence - Seven Secrets That Turned a Bankrupt Startup Into a $231,000,000 Business (Hardcover)
Dave Zilko
R437 R311 Discovery Miles 3 110 Save R126 (29%) Shipped within 7 - 12 working days

A modern-day Detroit success story that fuels the entrepreneurial fire Irrational Persistence tells the story of Garden Fresh Gourmet, and how two entrepreneurs turned a million-dollar debt to a 100-million-dollar annual revenue. Woody Allen famously said that 80 percent of success is just showing up; but any entrepreneur can tell you that it's the other 20 percent that's key. The founders of Garden Fresh took that old saying to heart, building so many strategic advantages into their products and business that their 'sales' team didn't have to do any selling they simply had to show up. In this book, you'll find out what kind of legwork goes into building a mega-success product, and the strategies, methods, and just plain stubbornness that helped two guys from Detroit build a market leader. Garden Fresh Gourmet is now the number-one fresh salsa in the US, shipping over a million units every week to Costco, Walmart, Whole Foods, and other national chains and it all began with two middle-aged guys with negative funds and plenty of ideas. This book shares their journey, insight, and passion to help you build a better business and take it to the top. * Learn how two entrepreneurs went from major debt to major revenue * Discover the key characteristics of a product that sells itself * Consider why selling out might not be the ultimate goal * Track a journey of 'irrational persistence' from rags to riches Garden Fresh Gourmet is an inspiration beyond the journey the way you run things at the top matters, too. Irrational Persistence shows you how to make the tough decisions, live with the sacrifices, and prioritize your values as you build your brand and just keep on going.

Starring You! - The Insiders' Guide to Using Television and Media to Launch Your Brand, Your Business, and Your Life... Starring You! - The Insiders' Guide to Using Television and Media to Launch Your Brand, Your Business, and Your Life (Paperback)
Marta Tracy, Terence Noonan
R271 R253 Discovery Miles 2 530 Save R18 (7%) Shipped within 7 - 11 working days

Today, with thousands of TV hours to fill, there's room on television for virtually every product, service, and personality--and no one understands that better than producers Marta Tracy and Terence Noonan. Their one-of-a-kind handbook shows you how to make your dreams of on-screen success come true--whether that dream is to appear on reality television, to showcase your catering skills on "The Martha Stewart Show," to promote your flower shop on a local morning show, or to launch a thousand different TV-centered personal or professional goals. "Starring You!" outlines everything you need to market your business, product, point of view, or yourself, including: How to write the perfect pitch How to build and maintain relationships with producers How to become a regular guest . . . or even the host of your own show

Losing My Virginity (Paperback): Richard Branson Losing My Virginity (Paperback)
Richard Branson 1
R260 R205 Discovery Miles 2 050 Save R55 (21%) Shipped within 4 - 8 working days

"Oh, screw it, let's do it."
That's the philosophy that has allowed Richard Branson, in slightly more than twenty-five years, to spawn so many successful ventures. From the airline business (Virgin Atlantic Airways), to music (Virgin Records and V2), to cola (Virgin Cola), to retail (Virgin Megastores), and nearly a hundred others, ranging from financial services to bridal wear, Branson has a track record second to none.
Losing My Virginity is the unusual, frequently outrageous autobiography of one of the great business geniuses of our time. When Richard Branson started his first business, he and his friends decided that "since we're complete virgins at business, let's call it just that: Virgin." Since then, Branson has written his own "rules" for success, creating a group of companies with a global presence, but no central headquarters, no management hierarchy, and minimal bureaucracy.
Many of Richard Branson's companies--airlines, retailing, and cola are good examples--were started in the face of entrenched competition. The experts said, "Don't do it." But Branson found golden opportunities in markets in which customers have been ripped off or underserved, where confusion reigns, and the competition is complacent.
And in this stressed-out, overworked age, Richard Branson gives us a new model: a dynamic, hardworking, successful entrepreneur who lives life to the fullest. Family, friends, fun, and adventure are equally important as business in Branson's life. Losing My Virginity is a portrait of a productive, sane, balanced life, filled with rich and colorful stories:
Crash-landing his hot-air balloon in the Algerian desert, yet remaining determined to have another go at being the first to circle the globe
Signing the Sex Pistols, Janet Jackson, the Rolling Stones, Boy George, and Phil Collins
Fighting back when British Airways took on Virgin Atlantic and successfully suing this pillar of the British business establishment
Swimming two miles to safety during a violent storm off the coast of Mexico
Selling Virgin Records to save Virgin Atlantic
Staging a rescue flight into Baghdad before the start of the Gulf War . . .
And much more. Losing My Virginity is the ultimate tale of personal and business survival from a man who combines the business prowess of Bill Gates and the promotional instincts of P. T. Barnum.
Also available in the UK from Virgin Publishing, and in Canada from General Publishing,

"From the Hardcover edition."

Wall Street Meat - My Narrow Escape From The Stock Market Grinder (Paperback, 1st HarperBusiness paperback ed): Andy Kessler Wall Street Meat - My Narrow Escape From The Stock Market Grinder (Paperback, 1st HarperBusiness paperback ed)
Andy Kessler
R253 R238 Discovery Miles 2 380 Save R15 (6%) Shipped within 7 - 11 working days

Wall Street is a funny business. All you have is your reputation. Taint it and someone else will fill your shoes. Longevity comes from maintaining that reputation.

Ask Jack Grubman, the All-Star telecom analyst from Salomon Smith Barney; uber-banker Frank Quattrone at CS First Boston; Morgan Stanley's Mary "Queen of the Net" Meeker; or Merrill Lynch's Henry Blodget.

Well, they probably won't tell you anything. But have I got some great stories for you.

Successful hedge fund manager Andy Kessler looks back on his years as an analyst on Wall Street and offers this cautionary tale of the intoxicating forces loose in the world of finance that overwhelmed sober analysis.

Musk Mania - Elon Musk's Five Insane Principles of Success (Hardcover): Hans Van Der Loo, Patrick Davidson Musk Mania - Elon Musk's Five Insane Principles of Success (Hardcover)
Hans Van Der Loo, Patrick Davidson 1
R232 R177 Discovery Miles 1 770 Save R55 (24%) Shipped within 7 - 12 working days

Elon Musk is the ultimate Wavemaker. The founder of SpaceX, Tesla and PayPal, Musk refuses to drift on the waves of innovation, and instead creates waves on his own. In Musk Mania, Hans van der Loo and Patrick Davidson unravel Musk's magic by showing us his five principles of success. Musk Mania gives an insight into the mind-set and motivations of the man who wants to change the world.

Entrepreneurship and Small Business - Start-up, Growth and Maturity (Paperback, 4th ed. 2016): Paul Burns Entrepreneurship and Small Business - Start-up, Growth and Maturity (Paperback, 4th ed. 2016)
Paul Burns
R1,471 R1,178 Discovery Miles 11 780 Save R293 (20%) Shipped within 7 - 12 working days

The new edition of this market-leading textbook provides a holistic introduction to the academic study of entrepreneurship and offers practical guidance for prospective entrepreneurs. Adopting a life-cycle view of a business from start-up to maturity, it explores the many stages and forms of entrepreneurship. With an international outlook and expert synthesis of both theoretical foundations and lessons from real-life business practice, the book offers a complete course guide, fostering entrepreneurial talent, thinking and skills. The author's engaging style and unrivalled expertise drawn from a long-ranging career (as an academic, accountant and entrepreneur) make the book accessible and authoritative. This is an ideal textbook for those studying Entrepreneurship or Small Business on undergraduate Business or Management degree courses, as well as on MBA programmes. It will also appeal to those looking to launch their own businesses.

"That S*it Will Never Sell!" - A Book About Ideas by the Person Who Had Them (Paperback, Illustrated edition): David Gluckman "That S*it Will Never Sell!" - A Book About Ideas by the Person Who Had Them (Paperback, Illustrated edition)
David Gluckman
R598 R462 Discovery Miles 4 620 Save R136 (23%) Shipped within 7 - 12 working days
The Business of Family - How to Stay Rich for Generations (Hardcover): Linda Davis Taylor The Business of Family - How to Stay Rich for Generations (Hardcover)
Linda Davis Taylor
R678 R536 Discovery Miles 5 360 Save R142 (21%) Shipped within 7 - 12 working days

The Business of Family teaches readers how to write their own family business plan using time-tested strategies from the corporate world to provide a practical, user-friendly method that ensures their family knows where it's been, where it's headed, and how it's going to get there.

The Know-It-Alls - The Rise of Silicon Valley as a Political Powerhouse and Social Wrecking Ball (Paperback): Noam Cohen The Know-It-Alls - The Rise of Silicon Valley as a Political Powerhouse and Social Wrecking Ball (Paperback)
Noam Cohen
R240 R197 Discovery Miles 1 970 Save R43 (18%) Shipped within 4 - 8 working days

The world’s tech giants are at the centre of controversies over fake news, free speech and hate speech on platforms where influence is bought and sold. Yet, at the outset, almost everyone thought the internet would be a positive, democratic force, a space where knowledge could be freely shared to enable everyone to make better-informed decisions. How did it all go so wrong?

Noam Cohen reports on the tech libertarians of Silicon Valley, from the self-proclaimed geniuses Jeff Bezos, Peter Thiel, Reid Hoffman and Mark Zuckerberg to the early pioneers at Stanford University, who have not only made the internet what it is today but reshaped society in the process. It is the story of how the greed, bias and prejudice of one neighbourhood is fracturing the Western world.

All in - 101 Real Life Business Lessons for Emerging Entrepreneurs (Paperback): Bill Green All in - 101 Real Life Business Lessons for Emerging Entrepreneurs (Paperback)
Bill Green
R329 R283 Discovery Miles 2 830 Save R46 (14%) Shipped within 7 - 11 working days
Entrepreneur Revolution - How to Develop your Entrepreneurial Mindset and Start a Business that Works (Paperback, 2nd Edition):... Entrepreneur Revolution - How to Develop your Entrepreneurial Mindset and Start a Business that Works (Paperback, 2nd Edition)
Daniel Priestley 1
R307 R203 Discovery Miles 2 030 Save R104 (34%) Shipped within 7 - 13 working days

A no-nonsense, implementable handbook for taking part in the Entrepreneur Revolution We are living in revolutionary times; times with an impact as significant and far-reaching as the previous Industrial Revolution was to the Agricultural Age. Technological shifts have allowed micro-businesses to compete with large corporations. Small business can now have a global footprint, can be structured in low tax environments, move products anywhere in the world, and access unprecedented levels of support. Entrepreneur Revolution means taking the initiative to do something that you love, something that you're good at, and something that will make you money. This masterclass in gaining an entrepreneurial mindset will show how to change the way you think, the way you network, and the way you make a living. Includes new statistics, activities, case studies, and research Takes a look at how the brain can affect the entrepreneurial mindset Offers new ideas for entrepreneurs starting a new business Helps you shake off old ideas and make a great, independent leap forward This inspiring and practical book shows you how to break free from The Industrial Revolution mindset, quit working so hard, follow your dream--and make a fortune along the way.

Disciplined Entrepreneurship - 24 Steps to a Successful Startup (Hardcover): Bill Aulet Disciplined Entrepreneurship - 24 Steps to a Successful Startup (Hardcover)
Bill Aulet
R672 R422 Discovery Miles 4 220 Save R250 (37%) Shipped within 7 - 12 working days

24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren t born with something special they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: * Why the F word focus is crucial to a startup s success * Common obstacles that entrepreneurs face and how to overcome them * How to use innovation to stand out in the crowd it s not just about technology Whether you re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit http://disciplinedentrepreneurship.com/

8 Steps to Starting a Business - How to Quickly Gain the Skills You'll Need (Paperback): John B Vinturella Ph D 8 Steps to Starting a Business - How to Quickly Gain the Skills You'll Need (Paperback)
John B Vinturella Ph D
R364 R295 Discovery Miles 2 950 Save R69 (19%) Shipped within 7 - 11 working days
The Day After Tomorrow - How to Survive in Times of Radical Innovation (Paperback): Peter Hinssen The Day After Tomorrow - How to Survive in Times of Radical Innovation (Paperback)
Peter Hinssen
R690 R526 Discovery Miles 5 260 Save R164 (24%) Shipped within 7 - 12 working days

"Peter Hinssen's radical long-term view on organizing and innovation is as fascinating as it is insightful. This is a great read about the future of business, aimed at those who want to witness the potential of this age of disruption." Adam Pisoni, CEO at Abl Schools, Co-founder of Responsive.org and Co-founder of Yammer. "Peter Hinssen has done it again! The Day After Tomorrow is a provocative and inspiring book that will challenge you, educate you and open your eyes to possibilities that you never thought existed. A must-read for any organisation that wants to prepare for disruptive changes." Costas Markides, Professor of Strategy and Entrepreneurship at London Business School. "Many futurists entice us with fanciful notions. Peter Hinssen, however, manages the impossible, combining a stunning clear vision of the future with a compelling but concrete framework to act on now." Eddie Obeng, Professor at Pentacle The Virtual Business School. For today's organisations, our constantly changing world has brought great consequences. In this book, Peter Hinssen tells the story of the pioneers who managed to adapt to those changes, and who moved beyond today and even tomorrow in their approach to innovation. In doing so, they were able to change the course of entire industries. Peter's book focuses on the business models of these pioneers, on the organisational culture, the talent, the mindset and the technology we should tap into in order to maximise our chances for survival in the 'Day After Tomorrow'. It will shift your perspective on your future, on the future of your company and even that of your grandchildren.

God Bless Crime - It's Been Good to Me (Hardcover): Raymond Boyd God Bless Crime - It's Been Good to Me (Hardcover)
Raymond Boyd
R452 R359 Discovery Miles 3 590 Save R93 (21%) Shipped within 7 - 11 working days
Entrepreneurial Reflections - One Entrepreneur's Personal Moments That Will Expand and Change the Way You Think... Entrepreneurial Reflections - One Entrepreneur's Personal Moments That Will Expand and Change the Way You Think (Paperback)
Jay Rodgers
R303 R245 Discovery Miles 2 450 Save R58 (19%) Shipped within 7 - 11 working days
One Day You'll Understand - An Entrepreneur's Path to Purpose, Audience, and Voice (Hardcover): Christopher Micetich One Day You'll Understand - An Entrepreneur's Path to Purpose, Audience, and Voice (Hardcover)
Christopher Micetich
R367 R298 Discovery Miles 2 980 Save R69 (19%) Shipped within 7 - 11 working days
The Accidental Social Entrepreneur (Paperback): Grant Smith The Accidental Social Entrepreneur (Paperback)
Grant Smith
R309 Discovery Miles 3 090 Shipped within 7 - 12 working days

The remarkable story of one gutsy contractor's determination to end poverty in Africa. Grant Smith is not a visionary or an enthusiastic missionary. He's a problem solver. When confronted with the desperate problems of poverty he witnessed in Africa, he did the only thing he knew how to do--business. Business that would provide jobs and pay people enough so that they would not have to rely on charity to send their kids to school, so that none would be forced to live in a tin shed without water, electricity, sewerage, or dignity, fighting off the threat of pneumonia every time it rained. His venture led to a great challenge: become the biggest house-builder in Kenya. Both humorous and realistic, Smith tells of his successes and failures with projects as diverse as growing oil crops, a road-building scheme, house building, and selling old gas pumps. With faith in God's provision--and a little bewilderment--Smith wrestles with difficulties that every entrepreneur knows too well: finding investment funding only to lose it again, acquiring trustworthy business partners, confronting bribery and bureaucracy, corruption and culture. He is not the biggest house-builder in Kenya (yet!), but Smith has stumbled on a near-miraculous way of unlocking long-term financial provision for local Christian charities. For those who dream of making a difference for communities affected by poverty, this story is inspiring and thought-provoking. It encourages readers to see how ordinary people have been created for a purpose and have the potential to facilitate miracles. The Accidental Social Entrepreneur is a real challenge to consider how we might use the gifts and resources we have been given by God to change lives.

China's Disruptors - How Alibaba, Xiaomi, Tencent, and Other Companies are Changing the Rules of Business (Paperback):... China's Disruptors - How Alibaba, Xiaomi, Tencent, and Other Companies are Changing the Rules of Business (Paperback)
Edward Tse 1
R267 R156 Discovery Miles 1 560 Save R111 (42%) Shipped within 7 - 12 working days

In China's Disruptors, Edward Tse takes an unprecedented inside look at rapidly emerging Chinese entrepreneurs and their game-changing impact on both China and the world. In September 2014, Chinese e-commerce giant Alibaba raised $25 billion in the world's biggest ever initial public offering. Since then, millions of investors and managers worldwide have pondered a fundamental question: what's really going on with the new wave of China's disruptors? Over the past two decades, an unprecedented burst of entrepreneurialism has transformed China's economy from a closed, impoverished, state-run system into a major power in global business. Alibaba is one of a rising tide of thriving Chinese businesses, and its success has been quickly followed by other previously little-known companies, such as Baidu, Tencent and Xiaomi. Edward Tse is a leading global strategy consultant who has spent more than twenty years working with senior Chinese executives. In China's Disruptors, he draws on exclusive interviews and case studies to reveal how China got to this point and explore what the country's rise means for the rest of the world. 'No one can explain what is happening in China better than Edward Tse' Sam Su, vice chairman of the board and chairman and CEO of China Division of YUM! Brands, Inc. 'A detailed and fascinating study of the changing landscape in China and the entrepreneurs who are driving that change forward. This is a book that will only become increasingly important in the years to come' Chen Dongsheng, chairman and CEO, Taikang Life Insurance Co. Ltd., and president, China Entrepreneurs Forum

Small Business Management and Entrepreneurship (Paperback, 7th edition): David Stokes, Nicholas Wilson Small Business Management and Entrepreneurship (Paperback, 7th edition)
David Stokes, Nicholas Wilson
R746 R635 Discovery Miles 6 350 Save R111 (15%) Shipped within 8 - 13 working days

This new edition of the text continues to extend its coverage of small business management and entrepreneurship, drawing on contemporary theory and practice in equal measure. Whilst the structure and format of the chapters remains broadly the same as the previous edition, the book includes many new examples and current references drawn from a wide variety of industrial, social and cultural contexts, bringing our knowledge of small business management and entrepreneurship up to date.

The One Minute Entrepreneur - The Secret to Creating and Sustaining a Successful Business (Paperback): Ken Blanchard, Don... The One Minute Entrepreneur - The Secret to Creating and Sustaining a Successful Business (Paperback)
Ken Blanchard, Don Hutson, Ethan Willis 2
R228 R189 Discovery Miles 1 890 Save R39 (17%) Shipped within 7 - 12 working days

With so many start-ups struggling to survive beyond their first year of trading, what are the key things that will ensure a business makes the right start? Multi-million copy selling author Ken Blanchard returns with much-needed advice on how to create and sustain a successful business, delivered in the inimitable ONE MINUTE style. THE ONE MINUTE ENTREPRENEUR focuses on three key areas: 1. Finance and how to manage your money effectively 2. People and the importance of empowerment 3. Customers and how to take care of them Why one minute you may ask? Well, in the words of Ken Blanchard, the best advice we ever received was given in less than a minute. THE ONE MINUTE ENTREPRENEUR contains all the short but meaningful insights that we've come to expect from this publishing phenomenon, delivered in a highly accessible way and with a splash of wry humour.

It Takes a Tribe - Building the Tough Mudder Movement (Hardcover): Will Dean It Takes a Tribe - Building the Tough Mudder Movement (Hardcover)
Will Dean 1
R320 R252 Discovery Miles 2 520 Save R68 (21%) Shipped within 4 - 8 working days

Tough Mudder is not a race. It's a challenge. In It Takes a Tribe, co-founder and CEO Will Dean explores the mental, physical and social principles behind the experience and reveals how he built a global tribe. Arguing for clear principles, bravery and persistence, Dean shows a new generation of entrepreneurs why it's important to create a brand that people identify with and love. It Takes a Tribe is the astonishing inside story of Tough Mudder, and a textbook for anyone looking to start a business or find more followers. 'Gripping - reveals what it takes to stand by your values' ADAM GRANT, Wharton professor and bestselling author of Originals and co-author of Option B

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