Entrepreneurship is an academic discipline that, despite decades of growth in research and teaching activity lacks a traditionally distinct or common pedagogy. In this book, editors Thomas N. Duening and Matthew L. Metzger explore entrepreneurial identity as a new basis upon which curricula can be constructed for aspiring entrepreneurs. Critically, this perspective is based on the insight that there is a fundamental difference between venture development and entrepreneur development. Unfortunately, most current interventions for aspiring entrepreneurs focus on the former at the expense of the latter. The editors have collected work from an international team of authors with diverse views on how identity theory applies to entrepreneur development. Chapters focus primarily on macro-level identity issues (that is, how do these entrepreneurial archetypes form, persist, and sometimes change) or micro-level identity issues (that is, how can educators and resource providers identify, communicate, and incentivize identity construction among aspiring entrepreneurs). This book provides a general theoretical background and offers numerous suggestions for application and further research. One example of this is the `For Further Reading' feature at the end of each chapter which is perfect for assisting those who want to delve deeper into various topics. This essential resource will be of interest to researchers, resource providers and students alike.

'Angel investors' provide small amounts of capital ($100k-$3m) to early stage, high-risk ventures. In recent years, they have not only grown in numbers and sophistication, they have garnered the attention of larger investors and governments throughout the world who are interested in the phenomenal power of startups to bring innovative products to consumers, create jobs and economic value, and sustain macroeconomic growth.This comes as no surprise. Some of the world's most valuable and influential companies, such as Google, Facebook, and Uber were able to survive and thrive in their make-or-break early years only through the backing of angels.Angels Without Borders: Trends and Policies Shaping Angel Investment Worldwide, drawing on chapter contributors from more than two dozen nations, will be the only book on the market to examine this trend from a global perspective. It is a very useful reference for anyone who is interested in learning about the angel investment movement.

'Angel investors' provide small amounts of capital ($100k-$3m) to early stage, high-risk ventures. In recent years, they have not only grown in numbers and sophistication, they have garnered the attention of larger investors and governments throughout the world who are interested in the phenomenal power of startups to bring innovative products to consumers, create jobs and economic value, and sustain macroeconomic growth.This comes as no surprise. Some of the world's most valuable and influential companies, such as Google, Facebook, and Uber were able to survive and thrive in their make-or-break early years only through the backing of angels.Angels Without Borders: Trends and Policies Shaping Angel Investment Worldwide, drawing on chapter contributors from more than two dozen nations, will be the only book on the market to examine this trend from a global perspective. It is a very useful reference for anyone who is interested in learning about the angel investment movement.

Innovation is a systemic phenomenon in which institutions, such as firms, government entities and public policy incentives, interact in complex ways. Targeting specific sectors of an economy in order to improve the competitiveness and capabilities of domestic firms, interventionist innovation policies can result in the structural transformation of host economies. Numerous examples exist of such policies working successfully in emerging economies and they can be applied to any economic sector, although they are commonly associated with highly innovative industries such ICT, biotechnology and nanotechnology. Innovation Systems, Policy and Management describes how institutions and markets can best be structured in order to promote innovation in key economic sectors. Bringing together some of the leading figures in industrial policy and the economics of innovation and entrepreneurship, this book encourages the reader to think in terms of systems and business dynamics when analysing innovation behaviour, providing an approach useful to policy makers, business leaders and scholars of evolutionary economics.

A vivid look at how India has developed the idea of entrepreneurial citizens as leaders mobilizing society and how people try to live that promise Can entrepreneurs develop a nation, serve the poor, and pursue creative freedom, all while generating economic value? In Chasing Innovation, Lilly Irani shows the contradictions that arise as designers, engineers, and businesspeople frame development and governance as opportunities to innovate. Irani documents the rise of "entrepreneurial citizenship" in India over the past seventy years, demonstrating how a global ethos of development through design has come to shape state policy, economic investment, and the middle class in one of the world (TM)s fastest-growing nations. Drawing on her own professional experience as a Silicon Valley designer and nearly a decade of fieldwork following a Delhi design studio, Irani vividly chronicles the practices and mindsets that hold up professional design as the answer to the challenges of a country of more than one billion people, most of whom are poor. While discussions of entrepreneurial citizenship promise that Indian children can grow up to lead a nation aspiring to uplift the poor, in reality, social, economic, and political structures constrain whose enterprise, which hopes, and which needs can be seen as worthy of investment. In the process, Irani warns, powerful investors, philanthropies, and companies exploit citizens' social relations, empathy, and political hope in the quest to generate economic value. Irani argues that the move to recast social change as innovation, with innovators as heroes, frames others "craftspeople, workers, and activists "as of lower value, or even dangers to entrepreneurial forms of development. With meticulous historical context and compelling stories, Chasing Innovation lays bare how long-standing power hierarchies such as class, caste, language, and colonialism continue to shape opportunity in a world where good ideas supposedly rule all.

EVERY MOMENT IN BUSINESS HAPPENS ONLY ONCE.
The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won't make a search engine. And the next Mark Zuckerberg won't create a social network. If you are copying these guys, you aren't learning from them.
It's easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to "n," adding more of something familiar. But every time we create something new, we go from 0 to 1. The act of creation is singular, as is the moment of creation, and the result is something fresh and strange.
PROGRESS COMES FROM MONOPOLY, NOT COMPETITION.
If you do what has never been done and you can do it better than anybody else, you have a monopoly -- and every business is successful exactly insofar as it is a monopoly. But the more you compete, the more you become similar to everyone else. From the tournament of formal schooling to the corporate obsession with outdoing rivals, competition destroys profits for individuals, companies, and society as a whole.
ZERO TO ONE
is about how to build companies that create new things. It draws on everything Peter Thiel has learned directly as a co-founder of PayPal and Palantir and then an investor in hundreds of startups, including Facebook and SpaceX.
The single most powerful pattern Thiel has noticed is that successful people find value in unexpected places, and they do this by thinking about business from first principles instead of formulas. Ask not, what would Mark do? Ask:
WHAT VALUABLE COMPANY IS NOBODY BUILDING?

Each of us has a deep call for freedom woven into our DNA - a fire, a thing that won't quit no matter what. Sometimes, it's the thing that causes us the most opposition and trouble. But it is in the opposition that we meet a world of ideas, innovations, dreams, and life-changing success. The very thing that many of us fight, try to silence, or eliminate could be the very thing that leads us to our truest gifts and power. Entrepreneur and online marketing expert Sandi Krakowski found that, as she put it, she had "too much God" in her for the workplace and "too much money and business" in her for churches. That made her an anomaly, but it also unlocked her greatest potential: if nobody was doing it her way, she'd find a new way to do things. In her new book, Sandi shows how you, too, can harness the power of not fitting in. She offers real, hands-on tools to inspire you to follow your dreams, fulfill your potential, and not leave any part of your spirit behind. Each chapter is jam-packed with stories in her inimitable voice, exploring the ways that each of us can have an impact every day, with tips, takeaways, and "Anomaly Actions" to spur you to take power in your work and spiritual life now. On every page, Sandi shows you how to break past those doubting voices - both in your own head and out in the world - buck the system, and find the unlimited growth that comes from choosing faith over fear. "When we are just surviving, we can't dream. But when we get beyond survival, into living our life as our truest anomaly self, it is my belief that nothing is impossible!"

Innovation and Entrepreneurship 3rd Edition is an accessible text on innovation and entrepreneurship aimed specifically at undergraduate students studying business and management studies, but also those on engineering and science degrees with management courses. The text applies key theories and research on innovation and entrepreneurship and then reviews and synthesises those theories and research to apply them in a much broader and contemporary context, including the corporate and public services, emerging technologies and economies, and sustainability and development and creating and capturing value from innovation and entrepreneurship. In this third edition the authors continue to adopt an explicit process model to help organise the material with clear links between innovation and entrepreneurship. This text has been designed to be fully integrated with the Innovation Portal at www.innovation-portal.info, which contains an extensive collection of additional resources for both lecturers and students, including teaching resources, case studies, media clips, innovation tools, seminar and assessment activities and test questions.

Starting your own UK business is an exciting - and challenging - time. This updated edition of the startup classic shows you how to build a business agile enough to take advantage of emerging trends and opportunities, and sturdy enough to weather any storm. Packed with real-life examples and links to hundreds of valuable resources, Starting a Business For Dummies, 4th UK Edition gives you what you need to make the leap from employee to successful entrepreneur with confidence. All your favourite, trusted content has been updated including: * Laying the groundwork and testing the feasibility of your business idea * Writing a winning business plan and finding funding * How to operate effectively, including managing your finances and employing people * Growing your business and improving performance New content includes: * The latest funding schemes, including government funding and crowdfunding * Tendering for public sector work * Avoiding business cyber-crime * Franchising and pop ups * Exporting (the government has set a target of doubling the number of exporting companies by 2020) * Environmental impact (a recent survey found 77% of SMEs wanted to know how to measure and improve their environmental impact)

The amazing true story of how London became home to the Russian super-rich. A dazzling tale of incredible wealth, ferocious disputes, beautiful women, private jets, mega-yachts, the world s best footballers and chauffeur-driven Range Rovers with tinted windows.

A group of buccaneering Russian oligarchs made colossal fortunes after the collapse of communism and many of them came to London to enjoy their new-found wealth. Londongrad tells for the first time the true story of their journeys from Moscow and St Petersburg to mansions in Mayfair, Knightsbridge and Surrey and takes you into a shimmering world of audacious multi-billion pound deals, outrageous spending and rancorous feuds.

But while London's flashiest restaurants echoed to Russian laughter and Bond Street shop-owners totted up their profits, darker events also played themselves out. The killing of ex-KGB man Alexander Litvinenko in London to the death in a helicopter crash he all but predicted of Stephen Curtis, the lawyer to many of Britain's richest Russians, chilled London's Russians and many of those who know them.

This is the story of how Russia's wealth was harvested and brought to London some of it spent by Roman Abramovich on his beloved Chelsea Football Club, some of it spent by Boris Berezovsky in his battles with Russia's all-powerful Vladimir Putin. Londongrad is a must-read for anyone interested in how vast wealth is created, the luxury it can buy and the power and intrigue it produces."

This business book is great for leaders, middle managers and entrepreneurs interested in the following categories;

- Small Business

- Entrepreneurship

- Marketing

- Strategy

- Branding

- Customer Experience

Make it easy for customers to choose you; whatever your business, product or service.

With customers now subconsciously weighing up their massively expanded options in terms of purchase friction (how easy it is to spend) and shopping reward (the extras inherent to the buying experience); your job is to make it easy for them to choose you

When is high friction bad? Friction includes frustrations like putting a coin in a supermarket trolley lock, too many clicks, and hidden frictions from awkward presentation, process and offer. Reward includes quality of business support, amazing retail environments, even emotional issues such as trust and belonging.

When is high friction good? What value do different customers place on friction and reward across different buying scenarios? How can I benchmark against competitors? And, where are the big opportunities and where should we focus effort and resource? How do I market improved experiences to win customers?

Friction Reward teaches you how to understand, measure and improve every single possible customer interaction by applying techniques outlined in the book to your customer experiences and organisations.

Readers will:

- Create easier, faster and improved customer experiences by reducing friction and increasing reward.

- Discover how reducing friction attracts new customers, increases spend from existing ones and gives you a competitive advantage.

- Understand how the world's leading retailers, B2B sellers and public service providers are winning using these insights.

- Learn how to apply practical tools and technologies to their own customer and user scenarios both online and in the physical world.

Ask better questions, and you will get better results. Top business coach Mark Moses has identified four critical questions every business leader should explore on their journey to business and life success. Called The Make Big Happen Questions™, they are:

1. What do you want?

2. What do you have to do?

3. What could get in the way?

4. How do you hold yourself accountable?

Mark explains how these questions are the foundation of every fast-growing profitable business and how answering them in the right way can lead to exceptional results. With over thirty years of entrepreneurial and business success, Mark is a leading entrepreneur and CEO coach who knows how to turn a good business and a satisfying life into a great business and an extraordinary life. No matter your situation, Make Big Happen! will show you how to live, work, and give BIG!

Elon Musk is an inspirational role model for young entrepreneurs, breaking boundaries and revolutionising the tech-world. He is also the real-life inspiration for the Iron Man series of films, starring Robert Downey Junior. From his humble beginnings in apartheid South Africa, he showed himself to be an exceptionally bright child, and overcame brutal bullying to become the world's most exciting entrepreneur, founding PayPal, SpaceX, Tesla and Solar City. He has emerged as something of a superhero-like figure for today's generation of children. He's not only seen as an entrepreneur in the spirit of a Steve Jobs but as an inventor and bold thinker. He's the guy offering children the possibility of a brighter, more exciting future and has come to symbolize innovation and optimism.

Run your company. Don't let it run you.
Most business owners started their company because they wanted more freedom--to work on their own schedules, make the kind of money they deserve, and eventually retire on the fruits of their labor.
Unfortunately, according to John Warrillow, most owners find that stepping out of the picture is extremely difficult because their business relies too heavily on their personal involvement. Without them, their company--no matter how big or profitable--is essentially worthless.
But the good news is that entrepreneurs can take specific steps--no matter what stage a business is in--to create a valuable, sellable company. Warrillow shows exactly what it takes to create a solid business that can thrive long into the future.

Businesses often find themselves trapped in a competitive dogfight, scratching and clawing for market share with products consumers view as largely undifferentiated. Conventional wisdom suggests that dogfights are to be expected as marketplaces mature, giving rise to the notion that there are "bad" industries where it is unlikely that any company can succeed. But there are notable exceptions in which enlightened executives have changed the rules to grasp the holy grail of business: long-term profitable growth. Rather than joining the dogfights raging within their industry, companies such as Apple, FedEx, and Starbucks have chosen to become metaphorical cats, continuously renewing their distinctive strategies to compete on their own terms. In If You're in a Dogfight, Become a Cat, Leonard Sherman draws on four decades of experience in management consulting, venture capital, and teaching business strategy at Columbia Business School to share practical advice on two of the most vexing issues facing business executives: why is it so hard to achieve long-term profitable growth, and what can companies do to break away from the pack? Sherman takes the reader on a provocative journey through the building blocks of business strategy by challenging conventional wisdom on a number of questions that will redefine management best practices: * What should be the overarching purpose of your business?* Do you really know what your strategy is?* Is there such a thing as a bad industry?* Where do great ideas come from and how do I find them?* What makes products meaningfully different?* What makes and breaks great brands?* How and when should I disrupt my own company?* What are the imperatives to achieving long-term profitable growth? Filled with dozens of illustrative examples of inspiring successes and dispiriting falls from grace, this book provides deep insights on how to become the cat in a dogfight, whether you are a CEO, mid-level manager, aspiring business school student, or curious observer interested in achieving sustained profitable growth.

Want to be your own boss? Or want to be THE boss? Start here. Believe. Build. Become. is a hands-on manual designed to help any woman develop the skills and mindset she needs to become a successful leader. Based on the AllBright Academy courses created by entrepreneur Debbie Wosskow (OBE, Founder of Love Home Swap) and leading businesswoman Anna Jones (former CEO of Hearst), Believe. Build. Become. offers a chapter-by-chapter system for readers to work through, focusing on the skills and confidence required to master the mindset of leadership. Debbie and Anna also reveal their own journeys to success - the gritty reality, the lessons learned and how they really got to the top. This is an inspirational, practical and accessible guide to becoming the boss you want to be.

Harness the power of social media to attract new customers and transform your business! More than three billion people are now on social media. If you're not in the social media marketing game, you're not in the game at all. From one of the world's leading figures in the world of social media marketing, Likeable Social Media reveals everything you need to know about building your brand and attracting & retaining loyal customers through smart, savvy social media engagement. This updated edition of the bestselling classic is packed with expert advice and new case studies that demonstrate the latest best practices. You'll find critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insights into existing platforms/content, including Instagram, LinkedIn and Facebook stories. Likeable Social Media shows you how to: *Engage customers and crowdsource innovation online *Create content that resonates with consumers and provides value*Integrate social media into the entire customer experience*Effectively deal with criticism and negative feedback on social media*Grow your audience across social channels, and much more

Bo Burlingham's book" Small Giants" became an instant classic for its original take on a common business problem - how to handle the pressure to grow. It used deeply researched entrepreneurship stories to provide fresh insight into what really makes a great small business.
Now Burlingham returns with a look at an even more common problem - how to leave your company gracefully. He interviewed dozens of owner who have sold or bequeathed their companies and distilled nine key lessons for success.
For example, Ray Pagano turned down an initial offer for his twenty-eight-year-old company that manufactured housings for security cameras in favor of making the business more efficient and profitable. The effort paid off when he sold his newly improved company at the bottom of a recession for four time the original offer.
Through stories like Pagano's, Burlingham offers an inspirational and enlightening guide through one of the most stressful processes every business owner must face.

With an increasing focus on the knowledge and service economies, it is important to understand the role that entrepreneurial universities play through collaboration in policy and, in turn, the impact they have on policy. The authors evaluate how universities engage with communities while also balancing stakeholder considerations, and explore how universities should be managed in the future to integrate into global society effectively. The book reflects the internationalization of entrepreneurial universities with examples from Australia, Brazil, France, Italy, Malaysia, India, Poland, Portugal, Spain and the UK. Each chapter identifies the differing cultural influences and how changes in policy approaches mean that universities are constantly evolving. The authors also look into how culture influences entrepreneurship education and, in turn, how culture affects the initiatives of policy makers. With a focus on enhancing entrepreneurial opportunities, universities are shown to respond by creating effective initiatives that benefit the wider community through successful collaboration with institutions. The book identifies the close working relationship between new government policies and developing entrepreneurial universities. Researchers, policy analysts and students of entrepreneurship education, education management and policy will find this book a useful supplementary read for understanding the future role of universities.

Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations for its eventual ruin. "The Founder's Dilemmas" is the first book to examine the early decisions by entrepreneurs that can make or break a startup and its team.

Drawing on a decade of research, Noam Wasserman reveals the common pitfalls founders face and how to avoid them. He looks at whether it is a good idea to cofound with friends or relatives, how and when to split the equity within the founding team, and how to recognize when a successful founder-CEO should exit or be fired. Wasserman explains how to anticipate, avoid, or recover from disastrous mistakes that can splinter a founding team, strip founders of control, and leave founders without a financial payoff for their hard work and innovative ideas. He highlights the need at each step to strike a careful balance between controlling the startup and attracting the best resources to grow it, and demonstrates why the easy short-term choice is often the most perilous in the long term.

"The Founder's Dilemmas" draws on the inside stories of founders like Evan Williams of Twitter and Tim Westergren of Pandora, while mining quantitative data on almost ten thousand founders.

People problems are the leading cause of failure in startups. This book offers solutions.