Anabel Ternes und Christopher Runge zeigen am Beispiel des Online-Handels, dass es sich auszahlt, in eine hohe Reputation zu investieren. Raumliche Grenzen existieren in Zeiten von Social Media nicht mehr. Binnen Sekunden verbreiten sich schlechte Nachrichten und Bewertungen uber soziale Netzwerke und Internetforen - ob sie nun der Wahrheit entsprechen oder nicht. Eine negative Information entwickelt auf diese Weise schnell ein unkontrollierbares Eigenleben - mit unabsehbaren Folgen. Gerade im Online-Handel ist es wichtig, stets den UEberblick zu behalten, was "das Netz" uber das eigene Unternehmen sagt. Negative Kundenbewertungen und schlechte Presse koennen zu Umsatzeinbussen fuhren und den Ruf nachhaltig schadigen. Wichtig ist daher, proaktiv vorzubauen, um den guten Ruf im Netz zu schutzen - mit einem professionellen Partner an der Seite, der strategisch vorausplant.

'Sitting not far below my feet, there was a thermonuclear warhead about twenty times more powerful than the bomb that destroyed Hiroshima, all set and ready to go. The only sound was the sound of the wind.' Seventy years after the bombing of Hiroshima, Eric Schlosser's powerful, chilling piece of journalism exposes today's deadly nuclear age. Originally published in the New Yorker and now expanded, this terrifying true account of the 2012 break-in at a high-security weapons complex in Tennessee is a masterly work of reportage. 'Schlosser's reportage is as good as it gets' GQ

Carl R. Osthaus examines the southern contribution to American Press history, from Thomas Ritchie's mastery of sectional politics and the New Orleans Picayune's popular voice and use of local color, to the emergence of progressive New South editors Henry Watterson, Francis Dawson, and Henry Grady, who imitated, as far as possible, the New Journalism of the 1880s. Unlike black and reform editors who spoke for minorities and the poor, the South's mainstream editors of the nineteenth century advanced the interests of the elite and helped create the myth of southern unity. The southern press diverged from national standards in the years of sectionalism, Civil War, and Reconstruction. Addicted to editorial diatribes rather than to news gathering, these southern editors of the middle period were violent, partisan, and vindictive. They exemplified and defended freedom of the press, but the South's press was free only because southern society was closed. This work broadens our understanding of journalism of the South, while making a valuable contribution to southern history.

In Our Stories, author and journalist Ian Wishart brings out the most fascinating forgotten tales of our past, told through the eyes of the people who were there. Read about the tsunamis that washed away the homes and lives of our early European immigrants, or the earthquakes that toppled Christchurch buildings more than a century ago and lifted Wellington out of the sea. Read the real story about the search for gold, or the visiting circuses whose lions and leopards escaped, or the dinosaur found on a Taranaki riverbank (it's still there because it was too big to move ) Discover the heroes and villains of our past through long forgotten news stories from New Zealand, the USA, UK and Australia, and find out how life really was in pioneer days. These, and many more, are our stories...

For nearly ten years John Griswold has been publishing his essays in "Inside Higher Ed," "McSweeney's Internet Tendency," "Brevity," "Ninth Letter," and "Adjunct Advocate," many under the pen name Oronte Churm. Churm's topics have ranged widely, exploring themes such as the writing life and the utility of creative-writing classes, race issues in a university town, and the beautiful, protective crocodiles that lie patiently waiting in the minds of fathers.

Though Griswold recently entered the tenure stream, much of his experience, at a Big Ten university, has been as an adjunct lecturer--that tenuous and uncertain position so many now occupy in higher education. In "Pirates You Don't Know," Griswold writes poignantly and hilariously about the contingent nature of this life, tying it to his birth in the last American enclave in Saigon during the Vietnam War, his upbringing in a coal town in southern Illinois, and his experience as an army deep-sea diver and frogman. He investigates class in America through four generations of his family and portrays the continuing joys and challenges of fatherhood while making a living, becoming literate, and staying open to the world. But Griswold's central concerns apply to everyone: What does it mean to be educated? What does it mean to think, feel, create, and be whole? What is the point of this particular journey?

"Pirates You Don't Know" is Griswold's vital attempt at making sense of his life as a writer and now professor. The answers for him are both comic and profound: "Picture Long John Silver at the end of the movie, his dory filled with stolen gold, rowing and sinking; rowing, sinking, and gloating."

For all the glamour and new-found wealth that has come to cricket thanks to the IPL, the sport has rarely faced such an uncertain future. The gold standard of cricket - Test matches - is being sidelined in some countries by the shorter forms of the game. While the sport is being transformed, administrators are struggling to keep pace with it all. Yet, despite all of this, the sport's essential elements remain in place: great games are played, new stars rise up and old stars step back and retire. In this collection of writing, Gideon Haigh takes the pulse of the game today, and in particular looks at the decline of the sport in Australia, where the once all-conquering men in the 'baggy green' suddenly found themselves struggling to impose themselves on their opponents.

For the past fifty years, The New York Review of Books has covered virtually every international revolution and movement of consequence by dispatching the world's most brilliant writers to write eyewitness accounts. The New York Review Abroad not only brings together twenty-eight of the most riveting of these pieces but includes epilogues that update and reassess the political situation (by either the original authors or by Ian Buruma). Among the pieces included are: * Susan Sontag's personal narrative of staging Waiting for Godot in war-torn Sarajevo * Alma Guillermoprieto's report from inside Colombia's guerrilla headquarters and her disturbing encounter with young female fighters * Ryszard Kapuscinski's terrifying description of being set on fire while running roadblocks in Nigeria * Nobel laureate Andrei Sakharov's somber autobiographical account of one man's attempt to live morally under a totalitarian regime * Caroline Blackwood's coverage of the 1979 gravediggers' strike in Liverpool-a noir mini-masterpiece * Timothy Garton Ash's minute-by-minute account from the Magic Lantern theater in Prague in 1989, where the subterranean stage, auditorium, foyers, and dressing rooms had become the headquarters of the revolution Among other writers whose New York Review pieces will be included are Tim Judah, Amos Elon, Joan Didion, William Shawcross, Christopher de Bellaigue, and Mark Danner. A tour de force of vivid and enlightening writing from the front lines, this volume is indeed the first rough draft of the history of the past fifty years.

Now a major BBC TV series. The definitive account of the O. J. Simpson trial, The People V. O.J. Simpson is a prodigious feat of reporting that could have been written only by the foremost legal journalist of our time. First published less than a year after the infamous verdict, Jeffrey Toobin explores the secret dealings and manoeuvring on both sides of the case, and how a combination of the prosecution's over-confidence, the defence's shrewdness, and the Los Angeles Police Department's incendiary history with the city's African-American community, gave a jury what it needed: reasonable doubt. Rich in character, as propulsive as a legal thriller, this enduring narrative continues to shock and fascinate with its candid depiction of the human drama that upended the world. The People V. O.J. Simpson tells the whole story, from the murders of Nicole Brown Simpson and Ronald Goldman to the ruthless gamesmanship behind the scenes of the trial of the century.

Scholarly Research Paper from the year 2011 in the subject Communications - Journalism, Journalism Professions, grade: 16/20, - (Mohammed V University, Rabat.), course: Discourse Analysis End of Studies Seminar., language: English, abstract: The present study endeavours to investigate the effects of journalistic discourse on the perception of reality. More precisely, it attempts to demonstrate how different ways to 'report' the same events may lead to different constructions of social reality. The major aim of this research is to depict the strategies used by AlJazeera and NileTV during their coverage of the events of the Egyptian revolution of the 25th January 2011, the ideological purposes behind the use of these strategies and how they end up constructing different versions of reality. In this regard, Critical Discourse Analysis is used as a method of analysis, to uncover the ways social realities are constructed discursively via the news media. This research paper is organized as follows: the first chapter presents the major concepts related to the functionalist view of discourse, as well as all the key concepts related to journalistic discourse, namely, capitalism, power, ideology, hegemony, journalism, objectivity, discursive practices, propaganda, audience and headlines. The second chapter presents the research methodology, which involves the purpose, the rationale, the research questions and hypotheses, as well as the pilot study and the methods of data collection and analysis. Finally the third chapter presents the analysis of fourteen headlines from both the English and Arabic versions of the websites of AlJazeera and NileTV on their coverage of the Egyptian revolution (25th of January 2011)

The New News

Reports of the death of the news media are highly premature, though you wouldn't know it from the media's own headlines. Ken Doctor goes far beyond those headlines, taking an authoritative look at the fast-emerging future.

The Twelve Laws of Newsonomics reveal the kinds of news that readers will get and that journalists (and citizens) will produce as we enter the first truly digital news decade.

A new Digital Dozen, global powerhouses from "The New York Times, " News Corp, and CNN to NBC, the BBC, and NPR will dominate news across the globe, Locally, a colorful assortment of emerging news players, from Boston to San Diego, are rewriting the rules of city reporting,

"Newsonomics" provides a new sense of the news we'll get on paper, on screen, on the phone, by blog, by podcast, and via Facebook and Twitter. It also offers a new way to understand the why and how of the changes, and where the Googles, Yahoos and Microsofts fit in. "Newsonomics" pays special attention to media and journalism students in a chapter on the back-to-the-future skills they'll need, while marketing professionals get their own view of what the changes mean to them.

At a time when mainstream news media are hemorrhaging and doomsayers are predicting the death of journalism, take heart: the First Amendment is alive and well in small towns across America. In Emus Loose in Egnar, award-winning journalist Judy Muller takes the reader on a grassroots tour of rural American newspapers, from an Indian reservation in Montana to the Alaska tundra to Martha's Vineyard, and discovers that many weeklies are not just surviving, but thriving. In these small towns, stories can range from club news to Klan news, from broken treaties to broken hearts, from banned books to escaped emus; they document the births, deaths, crimes, sports, and local shenanigans that might seem to matter only to those who live there. And yet, as this book shows us, these "little" stories create a mosaic of American life that tells us a great deal about who we are-what moves us, angers us, amuses us. Filled with characters both quirky and courageous, the book is a heartening reminder that there is a different kind of "bottom line" in the hearts of journalists who keep churning out good stories, week after week, for the corniest of reasons: that our freedoms depend on it.

Essay from the year 2011 in the subject Communications - Journalism, Journalism Professions, grade: 1,3, University of Lincoln (Media and Humanities), course: International Human Rights for Journalists, language: English, abstract: If you will ever visit Cambodia, you will soon notice that it is virtually impossible not to fall in love with that little, but extraordinarily fascinating country. The amiable and ever-smiling Khmer (the predominant ethnic group in Cambodia), the rich history and heritage of the country, and the beautiful jungles and beaches appeal to visitors since Portuguese adventurers first set foot in the country in the 16th century. But at the same time, the country also has a dark side, originating from its long history of war and violence. Even today, as Cambodia slowly learns to come to terms with its past, things are far from perfect. While human rights are violated on a daily basis, an increasingly autocratic state seems to be more concerned about the interests of the rich and powerful than about those of the whole of the population. In this essay I am going to investigate the current human rights situation in Cambodia by examining reports of national and international human rights organizations, press reports, and books. I will also try to find out which role the violent past of Cambodia and the distinctive peaceableness of its Buddhist population play in this context.

Based on the meticulous research of the news watchdog organization Media Matters for America, David Brock and Ari Rabin-Havt show how Fox News, under its president Roger Ailes, changed from a right-leaning news network into a partisan advocate for the Republican Party.
"The Fox Effect" follows the career of Ailes from his early work as a television producer and media consultant for Richard Nixon, Ronald Reagan, and George H. W. Bush. Consequently, when he was hired in 1996 as the president of Rupert Murdoch's flagship conservative cable news network, Ailes had little journalism experience, but brought to the job the mindset of a political operative. As Brock and Rabin-Havt demonstrate through numerous examples, Ailes used his extraordinary power and influence to spread a partisan political agenda that is at odds with long-established, widely held standards of fairness and objectivity in news reporting.
Featuring transcripts of leaked audio and memos from Fox News reporters and executives, "The Fox Effect "is a damning indictment of how the network's news coverage and commentators have biased reporting, drummed up marginal stories, and even consciously manipulated established facts in their efforts to attack the Obama administration.

This timely collection, compiled and edited by veteran journalist and political commentator Max du Preez, contains critical reflections on various aspects of contemporary South Africa. Each contributor is a significant voice in their area of commentary and is well positioned to explore the complexities of the topic under analysis. The resulting pieces offer insights that will engage all readers interested in understanding and addressing the challenges of an unevenly changing nation. Topics in the collection include: The state of the nation; Personal and social identities - race, ethnicity and class; Environment - climate change and sustainability; Governance - skills, capacity and service delivery; The judicial system; Crime and violence; Education; Race relations and Health care.

Master's Thesis from the year 2010 in the subject Communications - Journalism, Journalism Professions, grade: 1,0, European University Viadrina Frankfurt (Oder), language: English, abstract: The protests after Iran's Presidential Elections in June 2009 have cost the lives of an unknown number of political opponents, protesting against the regime of former and future president Mahmud Ahmadinejad and the revolutionary and militia forces. Yet one particular death seemed to be particularly horrifying; the video of a young woman being shot was circulating on the internet and soon extensively reported on by the mass media. In the course of events after Neda Agha-Soltan's death, a struggle developed over her status as icon and symbol for the Green Movement, as opposition leader Mousavi's followers were called. On the one hand, the regime in Tehran fought hard to diminish the effect which arose from this video while on the other hand Western media, politicians and artists picked up the story and reproduced it - each with their own agenda in mind. The object of this work is the discursive event of Nedas death; subsequent to this, the question how Neda's identity is constructed and why her death became visible while bearing in mind the Western hegemonic discourse which is intersected with discourses on media, gender, politics and ethnicity.