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Books > Business & Economics > General
Are you tired of hearing about the complexities of the economy, unemployment, foreign policy, etc? Are you frustrated by politicians telling you the challenges America faces are too difficult for you to understand? I was too So, I decided to dive headlong into each issue and find the real truth behind the 'so called' complexities, and what I found may surprise you. The issues of today aren't mind boggling. They aren't huge algorithms. What they are is straightforward challenges, which we can solve with good old fashioned common sense solutions. The problem is most politicians can't balance a check book, let alone the national budget. They're also too busy running for re-election instead of working for their constituents. In order to make this topic easy to understand and to bring it closer to home, we'll follow Harold Barnes and his son Joshua as they go on an unexpected journey that starts with the writing of a Civics paper for school. The innocent and straightforward questions of a sixteen year old boy ignite their neighborhood, and then their state, into a political firestorm that eventually becomes The Franklin Party. If you want to recapture your pride in America and the spirit it was founded on, read this book.
The percentage of Hispanics in the American workforce had doubled by the early 2000s (Huntington, 2004). Most legal Hispanic immigrants who are admitted on a yearly basis do not have the skills needed to become leaders (Sirkin & McDermont, 2001). The findings of the proposed qualitative descriptive study provided insight into the gap in the literature regarding the skills needed to become Hispanic leaders. Specific questions focused on factors that influenced the participants in this case study to become leaders. The purpose of this qualitative descriptive study was to identify and describe the skills that contribute to the successful leadership of Hispanic immigrants. A disproportionate number of recent Hispanic immigrants arriving in the United States are not skilled and have not had the opportunity of becoming successful leaders (Huntington, 2004).
Originally published in 1913 this comprehensive and informative look at the subject of farming is thoroughly recommended for inclusion on the bookshelf of all farmers and those interested in the history of farming. Topics covered include; Arguments for diversified farming, Getting the most out of an acre, Soil Conservation and much more. Much of this information is still usefull and practical today. Many of the earliest books, particularly those dating back to 1900s and before, are now extremely scarce and increasingly expensive. We are republishing these classic works in affordable, high quality, modern editions, using the original artwork and text.
There's A Fine Line is a book that shared principles in business and life that separate the winners from the rest of the pack. The book outlines startegies and patterns that will help any business person or salesman achieve a higher level or activity and prodcution in their careers. Mark interviews several seccessful individuals at the end of the book from all walks of life such as CEO's of major corporations, entrepenuers, pro athletes, professors, bankers, and more.... The interviewees answer the followiong 2 questions:
Thomas Tusser's "Five Hundred Pointes of Good Husbandrie" together with his earlier "One Hundreth Good Pointes of Husbandrie."
This book is a detailed "how to" book on finding the career minded GREAT employees you need to move your organization forward in a positive manner. Included in the book are samples of --A hiring process manual --An employee policy manual --Sample job descriptions Using the ideas in this book may just save you a lot of blood, sweat, and tears. No theory here, just proven ideas that have WORKED.
Most salespeople, and people in general, have poorly developed
listening and communication skills. Most of us can, with some
practice, ask a few questions, but we don't know how to truly
listen. Value Match Selling(TM) unlocks the key to successful sales
by providing a solution to this communication problem. Proven,
powerful, and effective, Value Match Selling is designed to help
any salesperson discover and personally connect with the values of
others. Based on the principle that everything people do and say
can be traced back to a core value and emotion, it acknowledges the
truth in the saying: "People buy on emotion and justify with the
facts." In this book, Will Nowell-President of Service
TRAC-explains, step by step, how to master the Value Match Selling
technique. He reveals secrets that will enable you to listen in a
new way; a way that lets you maintain control of sales situations
yet also allows customers to share their innermost feelings,
desires and concerns, and finally, what they truly want. Learn how
to: Use the hidden power of words to discover values Master new
skills that allow you to control any sales situation Determine
whether or not others are being honest Listen for the code words
that indicate you are moving through the sales process at the right
speed Build rapport in the first 60 seconds Make the sale in the
first five minutes Overcome objections before they are expressed
Cut your sales time in half and double your closing ratios Master
the phone as a sales tool
Finally, there is a one-stop Enhanced Due Diligence reference source! This book clearly presents methods for risk assessing customers and developing policies, procedures and controls for implementing a sustainable AML enhanced due diligence compliance program. The book not only addresses risk models, risk categories and risk elements, but also provides detailed information regarding specific high risk customer types. "The Desktop Reference" contains sample EDD reviews and everything you need to develop and maintain your EDD program, train your staff, and reduce regulatory risk. This book also teaches how to risk assess different customer types, how to conduct customer on-boarding EDD, and how to conduct ongoing EDD reviews. Sample EDD reviews include those for: Cash Intensive Businesses, Charities and NGOs, Foreign Correspondent Banks, and Private Banking Customers. Also covered are: MSBs and NBFIs, Senior Foreign Political Figures, Non Resident Aliens, and generic high risk customer types.
This book is about Sales and Marketing, which are independent yet react together. It's also about real life when the buyer and the perfect product for that moment are brought together. The conception, the development, the maturity, the joy and the fulfillment of making a SALE. As a wise man once said, "Nothing happens until someone sells something." The Marketing process involves all the showing and telling along the way to get folks' attention. This book is about what I have done, encountered, and observed. I have read several sale and Marketing books, and none have related to the system as this book does. If I happen to come close to the words of someone else it is purely coincidental. It is my hope that this book brings life to the efforts of someone involved in Sales and Marketing. If so, may the joy of your success lead you to yet greater heights? If it doesn't, perhaps you should read it again and apply it to your real life efforts. It should be pointed out that my Sales and Marketing career has been a natural progression from one situation to the next. It may appear that I've bounced around, but I've only gone as destiny has led me, and my experiences are many. This book should be relevant to a large cross section of rural, suburban and urban Sales and Marketing folks, because my career has spanned the total landscape. The CEO, Sales Trainer; Company Owner and College Instructor will find a minimum of Seventy points and techniques to pass along to those you work with and instruct.
This book will truly teach you 30 years of combined experience from Megan and Zeke if you want to BUY, SELL or SAVE your home this is the book for you After going through a financial crisis in 2007-2009 Megan realized there was no one out there to help that does not have a biased opinion;so Megan decided to take all the nasty and good things she had learned and truly help people across the country Megan has seen the worst financially, bounced checks, tax liens, Bankruptcy, pawning jewlery..... everything as a financial planner she cringed at she now had experienced and overcome By the Grace of GOD. Megan and Zeke did overcome the worst financial crisis they could have imagined so Megan decided to help the rest of the world by teaching all the ways to get in and out of homes along with other fantastic financial secrets no one in the financial world wants you to know about This book will not only help you buy, sell or save your home but after reading it you will have more knowledge than 90% of people out there on Real Estate It will give you the basic tools to help yourself and be able to make the best decision for you Megan and Zeke believe in Prosperity through charity therefore 50% of book profits go to help people in financial crisis.
Sales are transversal to various economic sectors and are the engine of organizations regardless of their size. It is mainly through sales that the enterprise tends to achieve revenues that allow its operation and its growth. For enterprises to be able to maximize sales, there is a need to have an integrated vision at the various levels of management – strategic, tactical, operational – but also to tune the commercial area with the other functional areas existing in the organization. With the development of marketing, especially of the digital component, the alignment between sales and marketing assumes increasing importance to expand the possibilities of conversion. The evolution of technology has also been promoting changes in the sales process, which provides new opportunities for enterprises, but also challenges with implications at various levels, including processes and human resources. The main purpose of the book is to provide knowledge and skills to allow readers the ability to understand and apply different concepts, techniques, and tools in the sales area. It is also intended to highlight the influences of management, marketing, and technology on sales. Another objective is to present trends in sales, namely with the digital transformation that is taking place in organizations. The audience of this book is management and marketing academics and their students, researchers, and general managers, sales managers, sales personnel teams, and marketers who need to obtain more knowledge and skills to optimize the potential of organization sales.
PMadvice a book specifically written to teach IT Programme and Project Managers how to take a new business opportunity or requirement, from first initial thought to finished operational product.
Originally published in 1920 this early work on advertising is both expensive and hard to find in its first edition. This is a fascinating read for any one in the advertising business or interested in the history of advertising, but also contains much information that is still useful and practical today. Many of the earliest books, particularly those dating back to 1900s and before, are now extremely scarce and increasingly expensive. We are republishing these classic works in affordable, high quality, modern editions, using the original artwork and text.
In our fame-crazed culture, she's known as a diva of domesticity, entrepreneur, media magnate, and a living brand. She has legions of fans and at the same time, many detractors. To her fans, Martha Stewart is a homemaking maven, the do-it-yourself doyenne. To her detractors, she's taken the American woman backwards, espousing an unobtainable ideal. Love her or hate her, this much is true: Martha Stewart is a self-made woman who has risen from her modest upbringing to become one of the most successful and wealthiest businesswomen in history. This intriguing biography provides a balanced portrait of Martha Stewart's professional and personal life, from her childhood as the oldest daughter in a family of six children to her brief career as a securities trader, to becoming a bestselling author in the 1980s and CEO of Martha Stewart Living Omnimedia in the 1990s. At the height of her power, Stewart was convicted of lying to investigators about a stock sale. Author Joanne F. Price documents the twists and turns of the trial, Stewart's five-month prison term, the highly publicized comeback following her release from prison in March 2005. Each carefully organized chapter examines the multiple facets of Stewart's life and draws upon multiple sources, making this biography an ideal research tool for students interested in knowing more about the woman behind the media and merchandising empire. A timeline chronicling important milestones, a rich bibliography of print and electronic sources, and photographs enhance this life story of one of the most controversial and intensely watched business icons of our time.
It's one thing to come up with a good business idea, and quite another to marshal the people, money, and other resources entrepreneurs need to make the dream a successful reality. That's why most businesses fail within the first two years. "The Entrepreneur's Guide to Successful LeadershiP" helps budding moguls make it out of the toddler phase of entrepreneurship and into adolescence and adulthood with confidence. A concise and practical guide to leading smaller enterprises, the book is based on a proven, nine-step model of effective leadership developed by Dan Goldberg--the founder of the For Eyes optical chain--and entrepreneur and educator Don Martin. Step by step, readers learn what real leadership looks like and how to lead and grow the successful enterprise. Creating a vibrant business starts with understanding who you are, say the authors, and then coming up with a vision, mission, and strategy. That's the easy part. The hard part is to execute the strategy in line with your dreams, while using effective, ethical tactics to establish the business and prosper. Seasoned hands, the authors make that job easier, while helping entrepreneurs understand what makes employees tick and helping them become their productive best. The hard work not only gets easier, say the authors--it pays off as entrepreneurs watch their fledgling businesses take graceful flight. This book is a treasure chest that provides key insights and methods in the form of real-life stories, humor, strategies, techniques, exercises, checklists, templates, and other resources. Each illustrates in a unique way how good leaders achieve powerful results. Many books on leadership are gimmicky. "The Entrepreneur's Guide to Successful LeadershiP" focuses--in clear, simple, and direct terms--on the essential fundamentals, the blocking and tackling, required for business success.
War Against Unemployment: Battles You Must Win by Timothy Y.Aboh, Ph
Selling is what this book is all about. In these pages the author, Don Hults talks about selling not only your products and services, but your ideas and most of all selling yourself. Don believes there are rules to every game and if you play by the rules you will win. He will discuss and suggest proven methods for finding prospects and how to turn them into customer. The book is peppered with true stories of sales success and failure. This book dispenses with unnecessary verbiage and gets to the heart of the matter in few words. He is humorous, talented and blunt. He is the proverbial Old Man on the Mountain ready to pass-on to you fifty years of sales wisdom
What can you learn from a mouse? When that mouse has been delighting and entertaining hundreds of millions of people for decades - it turns out there is plenty to learn. Dennis Snow's Lessons From the Mouse provides ten no-nonsense, practical principles that anyone, anywhere can apply. He entertains while he educates with chapters like 'What Time is the 3:00 Parade?' Is Not a Stupid Question.The mouse is very candid here - no Disney pixie dust blinds the reader. Backstage snafus, onstage errors, and occasional chaos emerge in all their drama, humor, or irony. At its heart, though, Lessons From the Mouse presents ten lessons that guide readers in applying excellence in their own organizations, careers, and lives. Whether being used as a tool for increased organizational effectiveness or a pocket guide for the college grad or new entrepreneur, Lessons From the Mouse offers timeless, straightforward advice.
From the birth of international trade along such exotic trails as the Silk Road to the economics of running a lemonade stand to a day in the life of a CEO, Anatomy of a Business traces the evolution of modern business practices and how they are applied today, in enterprises of all shapes and sizes. Through dozens of examples and illustrations, Anatomy of a Business defines the major types of business (including corporation, partnership, privately-held company, and non-profit) and then metaphorically takes the roof off an office building to peer inside, explaining how each business function, department, and unit—from marketing to finance, executive to human resource management—works. Clearly explaining popular theories and approaches to management; highlighting contemporary issues (such as executive pay and corporate ethics); and featuring such elements as charts and diagrams, interviews, sidebars, illustrations, a glossary, references, career resources, and index, Anatomy of a Business is a colorful introduction to business life for anyone researching or considering a career in business. The Merriam-Webster Dictionary contains no less than a dozen definitions for business, including commercial or mercantile activity, dealings and transactions, and an immediate task or objective. Anatomy of a Business considers these and many other dimensions of business as it takes the reader on a tour of the corporate world. From the birth of international trade along such exotic trails as the Silk Road to the economics of running a lemonade stand to a day in the life of a CEO, Anatomy of a Business traces the evolution of modern business practices and how they are applied today, in enterprises of every shape and size, from the one-person garage operation to the multi-national conglomerate. Through dozens of examples and illustrations, Anatomy of a Business first defines the major types of business (including corporation, partnership, privately-held company, and non-profit) and then metaphorically takes the roof off an office building to peer inside, explaining how each business function, department, and unit—from marketing to finance, executive to human resource management—works, asking such questions as: What does this department do? Why is it vital to the business? What positions and roles do people play? What type of education, knowledge, or experience do they need to succeed? Clearly explaining popular theories and approaches to management; highlighting contemporary issues (such as executive pay and corporate ethics); and featuring such elements as charts and diagrams, interviews, sidebars, illustrations, a glossary, references, career resources, and index, Anatomy of a Business is a colorful introduction to business life for anyone researching or considering a career in business. |
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