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Books > Business & Economics > Business & management > International business

Business in Latin America - Strategic Opportunities and Risks (Hardcover, 2nd edition): Fernando Robles, Nila M. Wiese Business in Latin America - Strategic Opportunities and Risks (Hardcover, 2nd edition)
Fernando Robles, Nila M. Wiese
R3,597 Discovery Miles 35 970 Ships in 12 - 17 working days

Written by a renowned international business scholar with particular expertise in Latin America Provides a broad, academic treatment of the region emphasizing both macro and micro level issues Demonstrates that the countries that make up Latin America have unique cultures and political economies, and discusses how these differences impact on business strategies for the region Second edition has been substantially revised and updated to include emerging political themes that impact upon business practices, along with fresh cases and examples Includes chapters not usually covered in other books, such as entrepreneurship, leadership, HRM, sustainability, income inequality, social responsibility, and transparency

Managing Chinese-African Business Interactions - Growing Intercultural Competence in Organizations (Hardcover, 1st ed. 2019):... Managing Chinese-African Business Interactions - Growing Intercultural Competence in Organizations (Hardcover, 1st ed. 2019)
Claude-Helene Mayer, Lynette Louw, Christian Martin Boness
R2,793 Discovery Miles 27 930 Ships in 10 - 15 working days

This book provides deep insights into intercultural collaboration among business partners, employees, managers, and entrepreneurs in Chinese-African professional interactions. It presents cultural and theoretical knowledge on Chinese and African management, leadership, and philosophy. Chinese and African scholars and professionals share their insights into how to address intercultural management challenges proactively and successfully. The cases provide insights into a wide variety of industries and offer actual scenarios studied in governmental, parastatal, and private Chinese-owned organizations in twelve African countries. This book will benefit a broad readership including scholars in employment relations and business management as well as African and Chinese collaborators in academia, government, NGOs and industry.

Transfer Pricing in China - Concepts, Controls, Practices, and Audit Assessment (Hardcover, 1st ed. 2019): Jian Li, Alan Paisey Transfer Pricing in China - Concepts, Controls, Practices, and Audit Assessment (Hardcover, 1st ed. 2019)
Jian Li, Alan Paisey
R1,622 Discovery Miles 16 220 Ships in 10 - 15 working days

This book offers up to date insights into the exciting world of China's extensive economic activity through the pervasive and often secretive practice of transfer pricing. It begins with an explanation of transfer pricing itself and goes on to explore how intricately it can infiltrate the trading practices of the commercial lives of both foreign companies in China and Chinese companies expanding to other countries. A review of the main industries in China also considers their possible future uncertainties. China has joined other authorities in actively legislating and organizing a regime to implement its arm's length policy, as related in Part I of the book on concepts and controls. This is then followed by Part 2 which is devoted to a collection of cases showing the breadth and variability of companies actively seeking to maximise their profits, while Part 3 of the book gives a rare record of the order of priorities exercised by one hundred Chinese tax officers engaged in auditing company performance. The book ends with a summary of the future trends, and activities that regulatory authorities are likely to undertake.

Corporate Culture and Globalization - Ideology and Identity in a Global Fashion Retailer (Hardcover): Yi Zhu Corporate Culture and Globalization - Ideology and Identity in a Global Fashion Retailer (Hardcover)
Yi Zhu
R3,586 Discovery Miles 35 860 Ships in 12 - 17 working days

This book offers an ethnographic analysis of how corporate culture has been transformed in the age of globalization and promotes the importance of a national ideology's role in corporate culture studies. Based on fifteen months of participant observation as a shop-floor salesperson, this book explores the gap between management-created corporate ideology and employees' interpretations of and responses to this ideology. The book approaches the issue by examining the formation, dissemination, and interpretation of corporate ideology at a global Japanese fashion retailer in Hong Kong. It does so by charting the history of the company's corporate policy: from centralized attempts at corporate employee management, through the creation of store manager "missionaries" intended to disseminate their ideology, to the ultimately unexpected outcomes as corporate ideology collided with its interpretations by store employees. The interdisciplinary nature of this book will appeal to scholars and upper level students in the fields of management, marketing, anthropology, and cultural studies as well as those interested in globalization, cross-cultural management and retail management.

Origin Management - Rules of Origin in Free Trade Agreements (Hardcover, 2011 ed.): Anne Van De Heetkamp, Ruud Tusveld Origin Management - Rules of Origin in Free Trade Agreements (Hardcover, 2011 ed.)
Anne Van De Heetkamp, Ruud Tusveld
R2,808 Discovery Miles 28 080 Ships in 10 - 15 working days

Origin Management describes a holistic approach that allows internationally operating companies to benefit from reduced import duty rates within Free Trade Agreements (FTAs). Through the creation of a single, auditable, and global platform, companies are enabled to successfully claim preferential origin and sustain, review and audit preferential treatment claims. Seeking to provide a comprehensive treatment of origin management for a professional audience, this book outlines the underlying theoretical concepts and legislative frameworks, and presents practical implications and guidelines for a successful origin management program as part of a strategic sourcing initiative. The authors advocate an approach that involves sharing and distributing information and resources throughout the company and the supply chain, resulting in competitive advantages, synergies, and a central information point for all origin associated issues.

The Wine Wars - The Mondavi Affair, Globalisation and "Terroir" (Hardcover, Annotated Ed): O. Torres The Wine Wars - The Mondavi Affair, Globalisation and "Terroir" (Hardcover, Annotated Ed)
O. Torres
R1,452 Discovery Miles 14 520 Ships in 10 - 15 working days

"The Wine Wars" describes Californian-based wine producer Robert Mondavi's failure to set up business in a small, world-renowned wine-producing village in the south of France. The business venture was bought to an abrupt halt by an anti-globalization rebellion composed of ecologists, communists, neo-rurals and wild boar hunters. The 'Mondavi affair' illustrates the importance of culture, history, geography and economic and political systems in conditioning our spirit of enterprise and the way in which we do business.

Winning in Asia, U.S. Style - Market and Nonmarket Strategies for Success (Hardcover, 1st ed): V. Aggarwal Winning in Asia, U.S. Style - Market and Nonmarket Strategies for Success (Hardcover, 1st ed)
V. Aggarwal
R1,300 R1,038 Discovery Miles 10 380 Save R262 (20%) Ships in 10 - 15 working days

Despite the regional currency crisis of 1997-1998, Asia-Pacific economies continue to be among the most attractive markets in the world. Japanese, American, and European firms have invested heavily in the past decades, and now are positioning themselves to take advantage of the post-Asian recovery, phenomenal Chinese growth rates, and deepening economic liberalization. This pathbreaking work focuses on understanding the market and nonmarket strategies employed by US firms to boost their share of the developing Asian market and to rally the US government in support of their initiatives. In addition to advancing a novel theoretical framework to analyze strategy, the book contains an overview chapter focuses on US investment and trade trends in Asia and original case studies of the banking, automobile, telecommunications, chemical, software, and electronics sectors that provide insight into winning strategies in Asia.

Trust, Institutions and Managing Entrepreneurial Relationships in Africa - An SME Perspective (Hardcover, 1st ed. 2019): Isaac... Trust, Institutions and Managing Entrepreneurial Relationships in Africa - An SME Perspective (Hardcover, 1st ed. 2019)
Isaac Oduro Amoako
R2,803 Discovery Miles 28 030 Ships in 10 - 15 working days

This book highlights the importance of understanding how trust and indigenous African cultural institutions enhance the development of entrepreneurial networks and relationships in Africa. Drawing on institutional theories, the author re-examines the way that entrepreneurial behaviour can be shaped, with a focus on trust, networks and the development of relationships. Analysing a combination of existing literature and empirical data from 50 internationally trading SMEs in Africa, this book reflects the growing interests of entrepreneurs, investors and corporate executives to develop trust and relationships with customers in order to invest and grow. By addressing the need for a greater understanding of how social and cultural institutions in Africa affect the continent's economy, this book not only offers theoretical frameworks, but also future implications for practice and policy, and will provide essential reading for those studying emerging markets and globalisation, African business, and entrepreneurship more generally.

Leading and Transforming Organizations - Navigating the Future (Hardcover): Kumaran Rajaram Leading and Transforming Organizations - Navigating the Future (Hardcover)
Kumaran Rajaram
R3,587 Discovery Miles 35 870 Ships in 12 - 17 working days

* Illustrates the approaches to how business can stay agile and be sustainable in unprecedented situations * Outlines strategies for corporate governance and ethics in digital economy * Explains how to create an innovative culture and outcome based approach to achieve key business deliverables while meeting stakeholders' needs

Architecting Enterprise - Managing Innovation, Technology, and Global Competitiveness (Hardcover, New): Rajagopal Architecting Enterprise - Managing Innovation, Technology, and Global Competitiveness (Hardcover, New)
Rajagopal
R2,603 R1,905 Discovery Miles 19 050 Save R698 (27%) Ships in 12 - 17 working days

The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing a business.

Doing Business in India - The PESTEL Framework (Hardcover, 1st ed. 2022): Anurag K. Agarwal Doing Business in India - The PESTEL Framework (Hardcover, 1st ed. 2022)
Anurag K. Agarwal
R2,020 Discovery Miles 20 200 Ships in 12 - 17 working days

The book focuses on the different aspects of business in India required to be taken care of by any businessperson, especially a foreigner, willing to do business in India. India is known for "unity in diversity." The country being a very old civilization, and of continental size with great diversity, often remains a mystery for most of the foreign investors and businesspersons who get very easily attracted to it because of the humongous market and its potential. The book goes deep into the various important aspects of business in India which essentially hold the key to success of a business venture. A good understanding of the political, economic, social, technological, environmental, and legal aspects (the PESTEL framework) of the business environment in the country holds a businessperson in good stead in comparison with others who have little or no idea of the big picture. The book discusses these aspects with pertinent examples to make understanding their interplay easy. Any person unfamiliar with India as a country will get a good idea of different aspects of the country through the PESTEL framework and will be able to understand the true meaning of unity in diversity. Also, it makes it possible for someone well versed with the system of business in India to appreciate the finer aspects. The book is divided into three modules. The first module provides an overview of business in India, scope and potential for growth, opportunities, and some good success stories. The second module goes into the details of the PESTEL framework and discusses each arm at length. The combined study of numerous factors, which has been divided into different heads for better understanding, brings out many stories giving a fantastic learning experience. A closer look at how things are changing and what can be anticipated arguably is the most important part of the book, providing pointers to remain connected with day-to-day happenings. The third module goes into the practical aspects of doing business and deals with investment, establishing and running a business in India. Altogether, the book is a complete package to facilitate ease of business in the country and will be of interest to practitioners, policy makers and researchers working in this field.

Dispute Resolution in China, Europe and World (Hardcover, 1st ed. 2020): Lei Chen, Andre Janssen Dispute Resolution in China, Europe and World (Hardcover, 1st ed. 2020)
Lei Chen, Andre Janssen
R4,500 Discovery Miles 45 000 Ships in 10 - 15 working days

This book brings together articles from leading experts in the field of international dispute resolution. The main focus is on the situation in Asia, though the European perspective also plays an important part. Accordingly, the focus on the Asian dispute resolution market with a distinctly American and European "touch" is one of the book's most unique features. The dispute resolution market is rapidly transforming, and dispute resolution law is changing with it -especially in Asia. This book highlights recent advances and outlines future trends in this area. Emphasis is especially placed on International Commercial Arbitration Law on the one hand; and on International Investment Arbitration Law on the other. Two dedicated sections address these two topics, while another is dedicated to a quite new phenomenon in the field of international dispute resolution, the emergence of International Commercial Courts not only in Asia, but also in other regions of the world (e.g. in the Netherlands). This raises a host of interesting legal questions, which the book addresses. The book's final section investigates general trends in dispute resolution (e.g. the rising cost problem in arbitration in general).

International Business and Security - Geostrategy in Perspective (Hardcover, 1st ed. 2022): Jiye Kim, Arpit Raswant International Business and Security - Geostrategy in Perspective (Hardcover, 1st ed. 2022)
Jiye Kim, Arpit Raswant
R2,775 Discovery Miles 27 750 Ships in 10 - 15 working days

In the context of intensifying nationalism and protectionism and a reconfiguration of the global value chains, the world's leading economies find themselves confronted with significant challenges. To address these issues, this book builds on conceptual and empirical analysis and makes a case for interdisciplinary research that connects International Business (IB) and International Security (IS) domains. Employing the concept of geostrategy and using multi-level approaches to explain the interaction among various players in IB and IS, the authors examine the implications that IB and IS disciplines provide to each other. This book is a valuable resource for students and researchers interested in international business, international relations, international security, and international political economy and answers the growing call for an interdisciplinary research approach to promoting critical thinking in the rapidly evolving international business and security environment.

Re-Examining EU Policies from a Global Perspective - Scenarios for Future Developments (Hardcover): Monica Raileanu-Szeles Re-Examining EU Policies from a Global Perspective - Scenarios for Future Developments (Hardcover)
Monica Raileanu-Szeles
R2,787 R1,752 Discovery Miles 17 520 Save R1,035 (37%) Ships in 12 - 17 working days

This book presents new research into the development of key European policies since the global financial crisis and advances new insights into the process of European integration by examining the major problems and difficulties that the European Union has had to face in new the global economy. Based on the newest statistical data in the field, this collection analyzes the critical turning points in the functioning of European social policies in the context of the challenges presented by the global economy.Each chapter examines a key European policy from welfare to trade and agriculture, as well as highlighting the specific issues, it charts the progress made on the reforming paths as well as presenting thought-provoking scenarios for future development that will be invaluable for researchers and policy makers alike.There are several common issues explored in each European policy: the historical perspective across the development of that policy, the specific mechanisms and instruments of functionality, cross-country comparative aspects with a focus on the New Member States, the new demographic, economic and social dynamics in the global economy and their effects on the European policies, and the future development scenarios derived from the necessity to adjust the policies to the new economic and social context.

Public Relations Theory III - In the Age of Publics (Hardcover): Erich Sommerfeldt, Carl Botan Public Relations Theory III - In the Age of Publics (Hardcover)
Erich Sommerfeldt, Carl Botan
R3,617 Discovery Miles 36 170 Ships in 12 - 17 working days

* New volume in a seminal sequence of books providing a thorough foundation in the theories shaping the public relations discipline * Covers both the history of public relations theory, current developments, and anticipated future avenues of research * Features top scholars writing in their areas of expertise within public relations theory

Doing Business in Kenya - Opportunities and Challenges (Hardcover): Wakiuru Wamwara, John E. Spillan, Charles M Onchoke Doing Business in Kenya - Opportunities and Challenges (Hardcover)
Wakiuru Wamwara, John E. Spillan, Charles M Onchoke
R3,583 Discovery Miles 35 830 Ships in 12 - 17 working days

* Provides actionable recommendations on successfully doing business in Kenya * Covers cultural, social, technological, and economic dimensions * Illuminates the challenges and opportunities of doing business in Africa more generally

Digitalization and Asia-Pacific Business Models - At the Crossroads of Multiple Cultures, Innovation and Value Creation... Digitalization and Asia-Pacific Business Models - At the Crossroads of Multiple Cultures, Innovation and Value Creation (Hardcover)
TACHIA Chin, Chris Rowley, Shouyang Wang
R3,589 Discovery Miles 35 890 Ships in 12 - 17 working days

Owing to the convergence of multiple cultures coupled with the unprecedented rapid development in the decades since the late 1990s, the value creation and innovation logic of Asia Pacific business models (BMs) has been constantly altered by cultural heterogeneity. As a result, a more complex and diverse landscape relative to Western developed economy BMs evolved. Moreover, the digitalization has fundamentally changed the way people do business, which has promoted a new wave of BM evolution. Unlike a typical linear mode of innovation driven by market demands in many Western cultures, a large number of entrepreneurial enterprises from the Asia Pacific with eastern religions and philosophies have tended to adopt unconventional, culturally grounded strategies of value creation and innovation in their BMs. However, it is difficult to find a Western equivalent to the value-creating route that embodies the humanitarian spirit of Confucianism accommodating simultaneously social and economic values to accelerate innovation during internationalization in existing literatures. This book offers a more holistic picture and contemporary interpretation for identifying and characterizing the unorthodox innovation patterns and the perplexing value-creating logic of Asia Pacific BMs at the crossroads of diverse cultures. It was originally published as a special issue of the Asia Pacific Business Review. This book is supported by the National Natural Science Foundation of China (No. 72272136; 71988101).

Reconfiguration of Business Models and Ecosystems - Decoupling and Resilience (Hardcover): Svetla T. Marinova, Marin A. Marinov Reconfiguration of Business Models and Ecosystems - Decoupling and Resilience (Hardcover)
Svetla T. Marinova, Marin A. Marinov
R3,900 Discovery Miles 39 000 Ships in 12 - 17 working days

Decoupling of business models and ecosystems is the disconnection of certain characteristic activities originally planned and completed in coincidence. It could bring in an immense adverse shock in the functioning of established business models and ecosystems possibly bringing them to resilience. Core causes for decoupling and resilience of business models and ecosystems are jolts, known as global crisis, universal pandemics, etc. The undesirable outcomes of critical events can reveal unique circumstances for business model and ecosystem resilience. Business model and ecosystem resilience represents a mandatory prerequisite for firms challenging their functioning and even very existence. Research has been conducted thus far, nevertheless this theme requires significantly more consideration. The key objective of this book is to bring further insights in the field delivering a thorough examination of the ways in which business models and ecosystems can develop resilience under extraordinary conditions. In the book, the resilience of business models and ecosystems is analysed aiming to investigate further the specifics of the relevant processes securing resilience and its outcomes. The resilience of business models and ecosystems is scrutinised as a credible way for enhancing the predispositions of firm's survivability.

Korean Automotive Foreign Direct Investment in Europe - Effects of Economic Integration Motivations and Patterns of FDI and... Korean Automotive Foreign Direct Investment in Europe - Effects of Economic Integration Motivations and Patterns of FDI and Industrial Location (Hardcover, 2003 ed.)
J. Hyun
R2,775 Discovery Miles 27 750 Ships in 10 - 15 working days

This book examines Foreign Direct Investment of major Korean automotive companies in Europe, with particular reference to how economic integration has affected the motivations and patterns of FDI and industrial location. The book is a valuable source of information on FDI, the automobile industry in Europe and South Korea and business decision-making process in general.

Proceedings of the Regional Conference on Science, Technology and Social Sciences (RCSTSS 2016) - Social Sciences (Hardcover,... Proceedings of the Regional Conference on Science, Technology and Social Sciences (RCSTSS 2016) - Social Sciences (Hardcover, 1st ed. 2019)
Mohd Yusri Mohamad Noor, Badli Esham Ahmad, Mohd Rozaidi Ismail, Hasnizawati Hashim, Mohd Amli Abdullah Baharum
R5,199 R4,913 Discovery Miles 49 130 Save R286 (6%) Ships in 12 - 17 working days

This book features papers addressing a broad range of topics including psychology, religious studies, natural heritage, accounting, business, communication, education and sustainable development. It serves as a platform for disseminating research findings by academicians of local, regional and global prominence, and acts as a catalyst to inspire positive innovations in the development of the region. It is also a significant point of reference for academicians and students. This collection of selected social sciences papers is based on the theme "Soaring Towards Research Excellence", presented at the Regional Conference of Sciences, Technology and Social Sciences (RCSTSS 2016), organised bi-annually by Universiti Teknologi MARA Cawangan Pahang, Malaysia.

Navigating Japan's Business Culture - A Practical Guide to Succeeding in the Japanese Market (Hardcover): Robert Charles... Navigating Japan's Business Culture - A Practical Guide to Succeeding in the Japanese Market (Hardcover)
Robert Charles Azar
R1,149 Discovery Miles 11 490 Ships in 10 - 15 working days
Diaspora Networks in International Business - Perspectives for Understanding and Managing Diaspora Business and Resources... Diaspora Networks in International Business - Perspectives for Understanding and Managing Diaspora Business and Resources (Hardcover, 1st ed. 2019)
Maria Elo, Indianna Minto-Coy
R5,089 Discovery Miles 50 890 Ships in 10 - 15 working days

This contributed volume focuses on diasporans, their characteristics, networks, resources and activities in relation to international business and entrepreneurship. It presents an overview of diaspora concepts from an economic perspective, and analyzes the global-economic and societal effects and mechanisms, revealing both positive and negative aspects of diaspora activities. Providing insights into the socio-cultural influences, it discusses diaspora entrepreneurship and international business, the respective organisational models, investments and business types. Lastly it offers an assessment of managing diaspora resources and policymaking. This book was created by an interdisciplinary team of editors, co-authors and reviewers including historians, sociologists, psychologists, linguists and ethnologists, as well as experts in public policy, international business, marketing and entrepreneurship. This unique team (many of the authors are themselves diasporans with an extensive understanding of their topic) provides the first global academic platform on the subject, combining the latest empirical evidence from developing, emerging, transitional and developed countries with various combinations of diaspora flows that to date have received little attention.

The Freest Market in the World - The Constitutional Logic of Economic Liberty in China's Hong Kong (Hardcover): Gonzalo... The Freest Market in the World - The Constitutional Logic of Economic Liberty in China's Hong Kong (Hardcover)
Gonzalo Villalta Puig, Eric Ip
R3,583 Discovery Miles 35 830 Ships in 12 - 17 working days

On the 25th anniversary of the establishment of the Hong Kong Special Administrative Region of the People's Republic of China, this book presents the first monographic study of the Hong Kong Basic Law as an economic document. The Basic Law codifies what Gonzalo Villalta Puig and Eric C Ip call free market constitutionalism, the logic of Hong Kong's economic liberty as the freest market economy in the world. This book, which is the outcome of several years of study with the financial support of the General Research Fund of Hong Kong's Research Grants Council, evaluates the public choice rationale of the Basic Law and its projection on the Hong Kong economy, with a focus on the policy development of economic liberty both internally and externally. In the academic tradition of James M Buchanan's constitutional political economy, the book opens with a conceptualisation of free market constitutionalism in Hong Kong. It studies the origins of this concept in the 19th-century classically liberal common law and how it developed into a Hayekian laissez-faire convention under British colonial rule, was codified into the Basic Law and is interpreted and applied by the branches of the Government of the Region. The book closes with remarks on the future of Hong Kong's free market constitutionalism in face of recent challenges as the year 2047 approaches and the 50 years of 'unchanged' capitalist system under the Basic Law come to an end. This book will appeal to students, scholars and practitioners of law, economics, political science and public administration. It will especially appeal to those with an interest in Hong Kong law, international economic law or comparative constitutional law.

Moving Up the Value Chain - The Road Ahead for Indian It Exporters (Hardcover): K. R. Kashyap Moving Up the Value Chain - The Road Ahead for Indian It Exporters (Hardcover)
K. R. Kashyap
R530 Discovery Miles 5 300 Ships in 12 - 17 working days

The book explains the way forward during 2014 and beyond for Indian IT Exporters in what the author refers to as a "multi-speed" global economy. The book covers several trends and industry shifts affecting Indian IT exporters from a business perspective. The primary focus is on multinational corporations (MNCs) and global banks based in the US and in Europe. The author leverages his industry experience to discuss strategies and new business models for Indian IT exporters. He also explains how the industry as well as Indian IT professionals can move up the value chain. Many topics are also relevant to India based captive units of MNCs in the Indian IT industry. The book is in three parts. Part 1 (chapters 2 to 4) introduces what the author describes as a "multi-speed global economy." The theme of Part 2 (chapters 5, 6 and 7) is how to get closer to global clients from a business perspective. Part 3 (chapters 8 to 10) covers implications for Indian IT exporters. The topics are intended to ignite the minds of readers, especially young Indian IT professionals. This book will provide them the necessary insight move up the value chain in the years ahead.

Centennials - The 12 Habits of Great, Enduring Organisations (Hardcover): Professor Alex Hill Centennials - The 12 Habits of Great, Enduring Organisations (Hardcover)
Professor Alex Hill
R762 R625 Discovery Miles 6 250 Save R137 (18%) Ships in 9 - 15 working days

Start-ups rarely survive their second birthday. Even established firms in the UK and the US average a life of only fifteen years. So how can your company build and sustain success for decades to come? Professor Alex Hill has conducted thirteen years of groundbreaking research into a clutch of organisations that have outperformed their peers for over 100 years - from NASA to the New Zealand All Blacks, from Eton College and the Royal College of Art to the Royal Marines and the Royal Shakespeare Company. And what he has found is that these very different organisations all share remarkably similar strategies when it comes to building and maintaining excellence and success - strategies that frequently fly in the face of conventional business wisdom. Here Professor Hill shares the twelve traits that have set these organisations apart for over a century, from the way they analyse success and failure to their approach to finding the best people and the brightest new ideas. In so doing, he identifies the strategies and habits that you can employ in your company to create a strong and stable core and to ensure the same long-term prosperity. In short, he shows you how to build a promising enterprise into an enduring, great organisation.

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