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Books > Business & Economics > Industry & industrial studies > Distributive industries > Retail sector
The Lean Supply Chain: Managing the Challenge at Tesco explores how
UK multinational grocery and general merchandise retailer Tesco
addresses the challenge of managing its supply chains. The book
examines how Tesco has used lean thinking, loyalty and simplicity
to achieve its dominant position. It shows how Tesco's senior
leadership made a simple but game-changing decision to focus the
business on its customers rather than the conventional approach of
'competing with our competitors' and asks whether the approach to
managing the supply chain needs to be adapted to deal with current
challenges that Tesco faces. The authors look at how the retailer
developed and maintains one of the most effective supply chains in
the world. The Lean Supply Chain demonstrates Tesco's most
successful strategies through real life examples, drawing upon the
authors' deep knowledge of how Tesco has developed and succeeded
from both an academic and practitioner perspective. It includes an
assessment of how Tesco is dealing with current challenges and
market changes, including its successful rollout of online shopping
and convenience stores as well as how it is attempting to maintain
its position as the UK's largest retailer.
With the rise of digital media, promotion remains a key element at
each step of the merchandising process to communicate a clear
message about a product, brand, or retailer to the end user.
Promotion strategies that were once limited to traditional
media-print ads, radio or TV commercials-must now integrate digital
media and more innovative means of communication through social
media to stay relevant. The third edition of Promotion in the
Merchandising Environment explains the process of promotion and the
promotion mix tools used for creating successful campaigns. With
expanded coverage of digital media, updated examples and images of
retail advertisements and promotional activities in each
streamlined chapter, students will gain a full understanding of how
to create a successful promotion campaign for retail products. New
to This Edition ~Updated chapter-opening vignettes relate the
content of each chapter to the industry ~Now in full color with 60%
new photographs, advertisements, charts and graphs ~New Chapter 3
"The Creative Process in Promotion" explains how the elements and
principles of design are used in promotional activities and
illuminates the creative relationship between retailers and
advertising agencies ~New Chapter 8 "New Media" covers interactive
retailing, e-commerce, and social media, such as Facebook, Twitter,
Instagram, and Pinterest ~New end-of-chapter checklists for easy
review of content and a new term-long advertising brand campaign
assignment ~Emphasizes the concept of integrated marketing
communications (IMC), the effects of consumers' changing attitudes
and how changes in technologies and distribution channels are
driving communication and fashion promotion today ~Coverage has
been streamlined to 14 concise chapters Instructor Resources
~Instructor's Guide with Test Bank provides suggestions for
planning the course and using the text in the classroom,
supplemental assignments, lecture notes, and sample test questions
~PowerPoint presentations include images from the book and provide
a framework for lecture and discussion
Going Up, Going Down! is the second title in the new series AUP
Studies in Cultural and Social History edited by Caroline Daley and
Deborah Montgomerie, a series of richly illustrated medium-length
books, reflecting New Zealand's distinctive and sometimes quirky
history. This lively account of the New Zealand department store
with its stunning photographs will revive many memories of the
delights of department store shopping, raise some smiles and remind
us of the role of a cultural icon which was also a dominant player
in the urban economy. This book revisits the variety, excitement
and colourful stories of some of New Zealand's large department
stores, most of which have now disappeared, although many of their
buildings remain as unidentified inner city landmarks. Its chapter
format echoes the rise and subsequent descent of many of those
department stores, in a lift attendant's announcements of the
passing floors. Helen Laurenson's extensive research has uncovered
many fascinating facts about individual stores like Kirkaldie and
Stains, Ballantynes and George Courts, and she also includes much
of interest about the layout of the stores, the people who worked
there, and the goods they sold. She charts the historical pattern
from the stores - beginnings to their heyday in the 1950s to their
decline and more modest presence in the contemporary city.
Retail is going through difficult times and is suffering the
consequences of both the economic crisis and the digitization of
society. Fundamentally, there is a bigger problem: stores cannot
keep up with the changing behavior of customers who are connected
24/7, customers for whom there is no distinction between online and
offline.The End of Online Shopping: The Future of New Retail in an
Always Connected World describes how the smart, the sharing, the
circular, and the platform economy are shaping a new era of always
connected retail. Retailers urgently need to innovate if they want
to stay relevant in a world dominated by marketplaces and sharing
platforms. The book contains inspiring examples from different
industries - which include the usual suspects such as Amazon,
Alibaba, and Google, but also local startups - and covers all
aspects of the customer journey, from orientation and selection to
delivery.The End of Online Shopping provides an excellent overview
of shopping trends and developments worldwide, and offers readers
indispensable insights into the future of retail.
This title is part of UC Press's Voices Revived program, which
commemorates University of California Press's mission to seek out
and cultivate the brightest minds and give them voice, reach, and
impact. Drawing on a backlist dating to 1893, Voices Revived makes
high-quality, peer-reviewed scholarship accessible once again using
print-on-demand technology. This title was originally published in
1951.
This title is part of UC Press's Voices Revived program, which
commemorates University of California Press's mission to seek out
and cultivate the brightest minds and give them voice, reach, and
impact. Drawing on a backlist dating to 1893, Voices Revived makes
high-quality, peer-reviewed scholarship accessible once again using
print-on-demand technology. This title was originally published in
1951.
Written by marketing experts, this authoritative and comprehensive
full-colour textbook made up of both accessible research and
theory, real-world examples and case studies including Prada, Gucci
and Burberry, provides students with an overview of the global
fashion industry and fashion marketing, strategy, branding,
communications, retailing and distribution, as well as the
psychological factors involved in consuming fashion and luxury. The
role of social media, celebrities and influencers such as Kim
Kardashian and Lil Miquela are discussed, as is the ever-increasing
role of ethical fashion and sustainability. The authors also offer
an expanded view of fashion and luxury by moving beyond just
clothing and apparel to include other fashionable and luxurious
products and services, including technology. Packed with attractive
visuals from fashion and culture, and accompanied by chapter
summaries, questions and exercises, this textbook is essential
reading for students studying fashion, luxury, marketing,
management, retailing, branding and communications. Also provided
for educators are supporting PowerPoint slides and an instructor's
manual to support use of the textbook with students. Suitable for
Fashion Marketing/Fashion Consumer Behaviour modules as well as a
general text for Fashion Marketing programmes. The text will also
appeal to Luxury programmes (MBA etc) and Retail Marketing modules
(UG).
In malls across the United States, clothing retail workers navigate
low wages and unpredictable schedules. Despite these problems, they
devote time and money to mirror the sleek mannequins stylishly
adorned with the latest merchandise. Bringing workers' voices to
the fore, sociologists Joya Misra and Kyla Walters demonstrate how
employers reproduce gendered and racist "beauty" standards by
regulating workers' size and look. Interactions with customers,
coworkers, and managers further reinforce racial hierarchies. New
surveillance technologies also lead to ineffective corporate
decision-making based on flawed data. By focusing on the
interaction of race, gender, and surveillance, Walking Mannequins
sheds important new light on the dynamics of retail work in the
twenty-first century.
In malls across the United States, clothing retail workers navigate
low wages and unpredictable schedules. Despite these problems, they
devote time and money to mirror the sleek mannequins stylishly
adorned with the latest merchandise. Bringing workers' voices to
the fore, sociologists Joya Misra and Kyla Walters demonstrate how
employers reproduce gendered and racist "beauty" standards by
regulating workers' size and look. Interactions with customers,
coworkers, and managers further reinforce racial hierarchies. New
surveillance technologies also lead to ineffective corporate
decision-making based on flawed data. By focusing on the
interaction of race, gender, and surveillance, Walking Mannequins
sheds important new light on the dynamics of retail work in the
twenty-first century.
This business book-cum-political and cultural memoir, which gives a
behind-the-scenes look at the revolution of one of the great retail
dynasties of the world, will resonate with readers questioning our
current malaise. As a fourth generation Sainsbury, Tim was the
director responsible for the company's development programme from
1962 to 1974, a key period during which the radical change from
counter service to self-service supermarkets took place. His retail
insight and reflections, including on competition, management and
remuneration, and the role of Government, will be especially
relevant as we witness a new retail revolution and crisis on our
high streets. Sainsbury's second calling was as a politician. This
book has a foreword by Michael Heseltine, in which he writes that:
'Of particular interest to the political student will be Tim's
reflections on the changes he lived through in Parliament itself.
The working conditions there are unacceptable, there are too many
MPs, and the increasing social pressures particularly from the
internet are making it increasingly difficult to attract men and
women of the calibre ministerial responsibility demands.' In Among
the Supporting Cast, Sainsbury tells this story with warmth, wisdom
and a self-deprecating sense of humour.
While many sectors have been badly affected by the COVID-19
pandemic, e-retailing is one of the booming sectors during this
period. Actually, the e-retailing sector was already booming even
before the global pandemic. Although e-retailing offers many
opportunities for businesses and consumers, there are several
issues associated with e-consumer protection. This book examines
how consumers are protected on the online marketplace in the
context of ASEAN countries. Specifically, this project: (i)
Discusses the six issues of e-consumer protection (e.g.,
information about transaction, product quality, privacy, security,
redress, and jurisdiction); (ii) Examines the policy/governance
approach adopted by different sectors to address the issues of
e-consumer protection; and (iii) Proposes a multi-sector governance
framework for e-consumer protection. Three short case studies on
Lazada in Singapore, Shopee in Vietnam, and Zalora in Malaysia are
also included to illustrate how well-known e-retailers protect
their e-customers. Overall, this book is interdisciplinary,
including research on consumer protection, governance, management,
and policy/regulation. It provides sources of information and
knowledge which focus on both theoretical and practical aspects of
e-consumer protection in ASEAN countries. Also, the roles from
different sectors are examined to produce comprehensive findings
and analysis of the governance process.
The furniture industry serves as an indicator for the changing
state of American manufacturing. A brief history of U.S. furniture
manufacturing creates the context for continuing geographic shifts
among Asian locations, foreign ownership impacts and global market
considerations, as well as the demands of three significant
domestic market demographics. The furniture industry is separated
into its various parts from wood to metal, home to institutional
markets. Government actions including tariffs, health, and
environmental regulations are also considered. Based on numerous
interviews and site visits, strategies of corporate survivors in
the face of mergers, and emergence of new players are profiled to
indicate practices for increasing adaptive capacity and marketing
the appeal of "made here". This book highlights the role of global
networks, lean and green production methods, customized quality
versus price competitiveness, online outreach along with showroom
access, labor issues, and related factors that continue to compel
location shifts and extensions.
From lavish events attended by high-profile personalities such as
Princess Diana, Margaret Thatcher, Jacqueline Onassis, and Yves
Saint Laurent to the latest creative ventures of Marc Jacobs, Donna
Karan, Michael Kors, and Donald Trump, Ira Neimark, the legendary
leader of fashion luxury retail, recounts how he and his talented
fashion and merchandising team brought Bergdorf Goodman to its
leadership position-an approach, he shows, that continues to inform
the most successful designers and business leaders today. While his
personal anecdotes focus on how and why Bergdorf helped build the
fashion industry during one of the most exciting periods in its
history-the late sixties through the early nineties-the author also
shares his views on how contemporary retailers have increased
profits by skimping on service, resulting in the loss of customer
loyalty. The Rise of Fashion and Lessons Learned at Bergdorf
Goodman is a valuable resource for anyone who aspires to succeed in
the business of luxury fashion.
The fashion and luxury industries have been well-established for
centuries, but the new disruptive digital environment is causing
these industries to rethink their business case and adapt their
brand offerings for consumers and experiences both online and
offline, mixing physical place and digital space: phygital. This
exciting new text, the first on this timely subject, written by an
expert author explores the current malaise and offers ways forward
through a mixture of research and practice-led examples.
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