|
|
Books > Business & Economics > Industry & industrial studies > Distributive industries > Retail sector
 |
Northland Mall
(Hardcover)
Gerald E. Naftaly, James B Webber
|
R709
R628
Discovery Miles 6 280
Save R81 (11%)
|
Ships in 18 - 22 working days
|
|
|
Along with fast-food workers, retail workers are capturing the
attention of the public and the media with the Fight for $15. Like
fast-food workers, retail workers are underpaid, and fewer than 5
percent of them belong to unions. In Hard Sell, Peter Ikeler traces
the low-wage, largely nonunion character of U.S. retail through the
history and ultimate failure of twentieth-century retail unionism.
He asks pivotal questions about twenty-first-century capitalism:
Does the nature of retail work make collective action unlikely? Can
working conditions improve in the absence of a union? Is worker
consciousness changing in ways that might encourage or further
inhibit organizing? Ikeler conducted interviews at New York City
locations of two iconic department stores-Macy's and Target. Much
of the book's narrative unfolds from the perspectives of these
workers in America's most unequal city.When he speaks to workers,
Ikeler finds that the Macy's organization displays an adversarial
relationship between workers and managers and that Target is
infused with a "teamwork" message that enfolds both parties. Macy's
workers identify more with their jobs and are more opposed to
management, yet Target workers show greater solidarity. Both
groups, however, are largely unhappy with the pay and
precariousness of their jobs. Combined with workplace-generated
feelings of unity and resistance, these grievances provide
promising inroads to organizing that could help take the struggle
against inequality beyond symbolic action to real economic power.
Down, down ...In hardware, petrol, general merchandise and liquor,
and above all in groceries, Coles and Woolworths jointly rule
Australia's retail landscape. On average, every man, woman and
child in this country spends $100 a week across their many outlets.
What does such dominance mean for suppliers? And is it good for
consumers? In Supermarket Monsters, journalist and author Malcolm
Knox shines a light on Australia's twin mega-retailers, exploring
how they have built and exploited their market power. Knox reveals
the unavoidable and often intimidating tactics both companies use
to get their way. In return for cheap milk and bread, he argues, we
as consumers are risking much more- quality, diversity and
community.
Clear Englebert's fifth book, Feng Shui for Retail Stores, is
the result of over four decades of retail management experience
combined with two decades of professional feng shui experience.
Store owners have dubbed this book, "A must-read for my staff."
This thorough book covers: location and exterior, layout and visual
presentation, merchandise selection and pricing, employee and
customer interaction, plus all the retail details that make
merchandise move. It is an essential book for owners, managers, and
employees of retail stores. It has received praise from many
authorities.
"There's no stone left unturned here. Consider buying this book
very inexpensive 'success insurance' for your store." --Karen Rauch
Carter, author Move Your Stuff, Change Your Life
"Business start-ups and veteran retailers alike can benefit from
this essential training manual which deftly integrates feng shui
principles with a treasure trove of sound business practices for
retail success and prosperity." --Angi Ma Wong, author Feng Shui
Dos and Taboos
"An excellent book to improve your own shop and enhance your
expertise if you work in feng shui or any form of shop design.
Takes the reader logically though every aspect of setting up a
successful retail store. The book is well written and it is easy to
follow the common sense, practical ideas. Covers many aspects of
feng shui and mixes this with essential good business practice. A
book that is inspirational, motivating and reminds us of all the
ways we can improve a retail space." --Simon Brown, author The Feng
Shui Bible
Race has long shaped shopping experiences for many Americans.
Retail exchanges and establishments have made headlines as
flashpoints for conflict not only between blacks and whites, but
also between whites, Mexicans, Asian Americans, and a wide variety
of other ethnic groups, who have at times found themselves
unwelcome at white-owned businesses. Race and Retail documents the
extent to which retail establishments, both past and present, have
often catered to specific ethnic and racial groups. Using an
interdisciplinary approach, the original essays collected here
explore selling and buying practices of nonwhite populations around
the world and the barriers that shape these habits, such as racial
discrimination, food deserts, and gentrification. The contributors
highlight more contemporary issues by raising questions about how
race informs business owners' ideas about consumer demand,
resulting in substandard quality and higher prices for minorities
than in predominantly white neighborhoods. In a wide-ranging
exploration of the subject, they also address revitalization and
gentrification in South Korean and Latino neighborhoods in
California, Arab and Turkish coffeehouses and hookah lounges in
South Paterson, New Jersey, and tourist capoeira consumption in
Brazil. Race and Retail illuminates the complex play of forces at
work in racialized retail markets and the everyday impact of those
forces on minority consumers. The essays demonstrate how past
practice remains in force in subtle and not-so-subtle ways.
What is Who Killed Category Management about? Simply put, its about
your future. Wealth, success and security. If you are in Retail,
FMCG, or Manufacturing and want a job in 5 years you should read
this book today Our world is about to crumble. Never before has a
Tornado of destruction this large touched down in the retail
sector. It you think e-tailing is changing the face of traditional
shopper behaviour you haven't seen anything yet. "Who Killed
Category Management" is a sometimes funny and often challenging
look at what success and failure looks like for satisfying
tomorrows shoppers and consumers. It is what every Salesperson,
Marketeer, and Retailer needs to know about Retail Shopper
Management. It not only provides crucial insight into retailer
manufacturer relationships it also adds value and highlights
opportunities that can deliver a defensible strategy for success
and, for some, millions of dollars in additional profit. It is not
a traditional desert dry business encyclopaedia. Instead it takes
you on several journeys so sit back and enjoy the ride.
The Internet and social media have created a new group of Haves and
Have-Nots in business. The Haves enjoy a competitive advantage,
access to nearly unlimited information, and are pushing the
Have-Nots out of leadership roles (and sometimes jobs) in
organizations. In The Social Media WHY, marketing strategist and
international speaker Crystal Washington dispels the myths
surrounding using social media for business and concisely
demonstrates the very practical ways that innovative professionals
are using social media to become more efficient, effective and
connected.
365 Days of Social Media Posts for Business is a treasure trove of
proven conversation starters, quotes, polls and statements that can
be used immediately to jump start your social media engagement.
Keep it lively, topical, and current throughout the entire year
with this book. Packed with over 1,000 actual posts created by
social media experts, 365 Days solves the immediate challenge of
creating conversation with your fans, and inspiring them to come
back again and again.
When the original version of YouTube Strategies went to #1 at
Amazon, and continued to sell impressive numbers (and) to great
reviews, I knew this book had her part in the marketplace and
dialog. To my past readers and supporters, I can't thank you
enough.
Why the update for 2014? We're seeing a rapid maturation at
YouTube in areas that should be part of any YouTube Strategy - at
any level. Some of these elements weren't in the first book. They
are in this one. In my history of producing Internet training (I've
been online since before there was the Web), I've prided myself on
creating content that lasted. Last year I made 4 different videos
in the studio that I had to delete before I could publish them
because of the changes being made a YouTube.
Live Video isn't the only "new" thing for YouTube. From a fully
integrated Social Engine (across Google Plus and the other social
networks) to Premium (paid) content options, YouTube's reach, and
your potential impact with it, grows every day. YouTube keeps
getting bigger and bigger - and her reach and impact continue to
grow at an extremely impressive rate.
At the time of writing, YouTube reports seeing 100 hours of
video uploaded to their site every single minute. I'm sure by the
time this book goes to press, the number will go up. Note: this
doesn't include Live video on YouTube - another fast growing
segment of what we're watching online. Getting impact from your
videos at YouTube is a much math problem as it is anything else. We
address some of those issues here.
So, with that, I (re)release this book updated for 2014. At it's
core are the top 21 questions I get asked about YouTube (as well as
a few that people should be asking). I am still asked these
questions on a regular basis and I am still convinced that YouTube
Strategies begin with a clear understanding of how YOU need to
answer these questions in your own YouTube efforts. At the end of
each answer is an even shorter summary and a few action items. Put
them to good use - and TAKE ACTION.
|
|