Retail Geography and Intelligent Network Planning demonstrates the importance of geographical thinking in a wide variety of situations. The book exemplifies the importance of sophisticated and intelligent spatial analysis techniques in dealing with the range of location, distribution and channel management issues which now face retail and service businesses. This technology is especially crucial in an age when traditional channels of physical distribution such as bank branches and shops are increasingly complemented by electronic and virtual channels.

Building on the success of Intelligent GIS (1996), which set out the principles and applications of GIS and spatial modelling for strategic planning, this new title concentrates on the concept of retail intelligence applied to retail planning by presenting examples relating to a wide range of business problems.

Retail Geography and Intelligent Network Planning is an innovative book in several ways:

• Explores some of the key retail trends impacting on retail location and store location studies by drawing on research undertaken in grocery and supermarket retailing, financial services, travel and leisure in Europe, North America and Australasia

• Examines the role of e-commerce and its growth, and argues that geography will still be crucial to its success in the retail sector

• Presents readers with various spatial analysis methods and their usefulness for addressing retail growth strategies such as branch optimization.

• Draws examples from the authors' own expertise over the past fifteen years in retail consultancy

The modernist bookshop, best exemplified by Sylvia Beach's Shakespeare & Co. and Harold Monro's Poetry Bookshop, has received scant attention outside these more prominent examples. This writing will review how bookshops like David Archer's on Parton Street (London) in the 1930s were sites of distribution, publication, and networking. Parton Street, which also housed Lawrence & Wishart publishers and a briefly vibrant literary scene, will be approached from several contexts as a way of situating the modernist bookshop within both the book trade and the literary communities which it interacted with and made possible.

Capturing the direction and evolution of today's retail industry, "Silent Selling: Best Practices and Effective Strategies in Visual Merchandising," 4th Edition, is a multi-disciplinary blend of practical activities and creative problem-solving that takes readers beyond the basics of visual merchandising. Readers gain an understanding of experts' recent discoveries and learn valuable techniques while being encouraged to think outside the box using Bell's "Look-Compare-Innovate" model. With these informational tools, students can learn to create and deliver professional presentations that will facilitate their move from the classroom to the workplace.

"This book provides a fresh approach to building a fashion business. I believe that both academics and startup businesses would find this book useful." Karen Edwards, University of South Carolina, USA "I think that this text will be very useful to anyone working in fashion. I would certainly recommend it as reference reading to MBA students and to undergraduates who are taking entrepreneurship courses." Thomai Serdari, New York University, USA Learn how to protect your business through prevention with a fashion compliance program. The book takes a merchandise-centric "how-to" approach. It explains the laws related to fashion compliance including, labeling, marketing, testing, importing and exporting, record keeping, and more. Written by a fashion-law expert, the book includes interviews with professionals and discusses the European Union apparel label law, as well as relevant United States' laws, to help you run your fashion business.

The retail market in the UK is worth more than GBP400 billion annually and employs over 3 million workers, while in the US 29 million people create over USD $4 trillion of revenue through the industry. Despite the challenge to establish stores and big-box retailers, there's a rapid increase in the number of retail start-ups and consistent growth in the independent sector. From beard shops and barbers, through cafes and coffee shops, to 'retailment' concept stores and boutique consumer-focused experiences, the specialist retail sector is booming. The Retail Start-Up Book provides clear guidance and advice on how to develop a winning retail strategy that seamlessly merges online and offline tactics. Introducing the science of shopping and how to understand customer behaviours and needs, it explores the essential steps of developing a business plan, marketing and promoting a business and advising on buying and visual merchandising. Building on years of retail experience nationally and internationally, in large groups and with independent retailers, The Retail Start-Up Book meticulously provide invaluable practical insights to help new retailers hit the floor running, or more established organizations grow their business and nurture their profits.

Modern-day markets do not arise spontaneously or evolve naturally. Rather they are crafted by individuals, firms, and most of all, by governments. Like statecraft, "marketcraft" represents a core function of government, and it requires considerable artistry to govern markets effectively. In Marketcraft, Steven K. Vogel builds his argument upon the recognition that all markets are crafted and then systematically explores the implications for analysis and policy. Vogel marshals a wide range of policy examples to support this concept, focusing in particular on the U.S. and Japan. He examines how the U.S., the "freest" market economy, is actually among the most heavily regulated advanced economies, while Japan's effort to liberalize its economy in the 1990s counterintuitively expanded the government's role in practice. In our era-and despite what anti-government ideologues contend-government officials, regardless of party affiliation, should be trained in marketcraft just as much as in statecraft.

BE DISCOVERED with SEO Tactics for All Technical Levels
Written for beginners, author Jon Rognerud offers every tip, trick, and secret from keyword research and competitive analysis, to marketing and messaging, content development, link building, and conversions and tracking of search engine positions. Local search, social media, and blogging are new to this edition, and show examples on how to optimize these important new development areas. Updated content includes social media search content that reflects strategies and market information to helps business owners easily add this companion to SEO work, blog optimization steps with best SEO tactics for creating search engine friendly sites, and the top ten hottest WordPress plugins for top traffic boost. A local SEO section shows readers how to avoid the most common mistakes on optimizing for local search and the updated section on Google analytics shows how to track top keywords and pages. An updated link building section provides new white hat SEO link building tactics to provide better long term rankings and traffic building, and an expanded resource section includes updated screen-shots of SEO applied. Step-by-step examples are written with an "at the kitchen table" type dialogue for accessibility and an advanced strategy section takes readers to the next level.

Valued at $25 billion following its IPO in 2014, JD.com (Jingdong) is China's second largest e-commerce company (behind its rival Alibaba) and leads the way in sales of consumer electronics and books. Through unprecedented access to the inner-workings of JD.com and its founder, Richard Liu, and other main players, this book offers the most detailed examination of the success behind one of China's most successful companies of recent times. Founded in 1998 as an online magneto-optical store, the company evolved into selling books, CDs, videos and consumer electronics online on an enormous scale. In 2014, Asia's largest Internet company, Tencent, acquired a 20% stake in JD.com, which made the company the No.2 online retailer in China, and thus triggering a fierce battle with Alibaba for dominance in the China market. The story of JD.com's growth, and the strategies and philosophy of its charismatic founder, is featured in this fascinating book.

Consumers in eighteenth-century England were firmly embedded in an expanding world of goods, one that incorporated a range of novel foods (tobacco, chocolate, coffee, and tea) and new supplies of more established commodities, including sugar, spices, and dried fruits. Much has been written about the attraction of these goods, which went from being novelties or expensive luxuries in the mid-seventeenth century to central elements of the British diet a century or so later. They have been linked to the rise of Britain as a commercial and imperial power, whilst their consumption is seen as transforming many aspects of British society and culture, from mealtimes to gender identity. Despite this huge significance to ideas of consumer change, we know remarkably little about the everyday processes through which groceries were sold, bought, and consumed. In tracing the lines of supply that carried groceries from merchants to consumers, Sugar and Spice reveals not only how changes in retailing and shopping were central to the broader transformation of consumption and consumer practices, but also questions established ideas about the motivations underpinning consumer choices. It demonstrates the dynamic nature of eighteenth-century retailing; the importance of advertisements in promoting sales and shaping consumer perceptions, and the role of groceries in making shopping an everyday activity. At the same time, it shows how both retailers and their customers were influenced by the practicalities and pleasures of consumption. They were active agents in consumer change, shaping their own practices rather than caught up in a single socially-inclusive cultural project such as politeness or respectability.

In today's technology-driven economy, organizations are attempting to create a digital identity of their brand in order to remain prevalent among consumers. As today's consumers are spending an increased amount of time on digital platforms, maintaining a presence online is crucial for companies to remain successful and relevant. Due to this necessity, there have been significant advancements made in the field of digital marketing and branding. Innovations in Digital Branding and Content Marketing is a collection of innovative research on the methods and advancements in the field of advertising and marketing using digital technologies. While highlighting topics including gamification, typography, and consumer-generated media, this book is ideally designed for advertisers, marketers, brand managers, PR professionals, content specialists, researchers, practitioners, executives, students, and academicians seeking current research on advanced strategies and developments in digital marketing.

"Why do white women shoppers more often refuse to check their bags at the counter than African American or Latina women shoppers do? Why do male shoppers act more annoyed at having to be in the store than their female counterparts? Based on her experiences working in two toy stores, Christine Williams offers a cornucopia of illuminating observations. By focusing on the various ways gender, race and class influence how we shop and sell, she exposes the concept and ideal of consumer citizenship. In this, Williams give us an important idea and an original angle of vision."--Arlie Russell Hochschild, author of "The Commercialization of Intimate Life," and editor (with Barbara Ehrenreich) of "Global Woman: Nannies, Maids and Sex Workers in the New Economy"
"In this brilliant book Williams lays bare the social complexities of shopping for toys in America. She describes how shopping and working in toy stores are shaped by race, class and gender, and how children are taught how to consume. This is sociology at its best-laying bare the intricate nature of everyday life, showing us how the world can be different and better, all the while documenting the human drama that swirls around us. This book will change the way you shop, and the way you think about consumerism, inequality and the nature of 21st century American life."--Mary C. Waters, author of "Ethnic Options: Choosing Ethnic Identities in America"
"Williams doesn't just talk about consumption. She goes out and gets herself tough jobs selling toys, and comes back to tell the rest of us what selling and buying for kids are all about. Readers who care little about social scientific treatments of consumption will nevertheless learnfrom her lively account. Specialists will rapidly adopt her stories, observations, and arguments."--Viviana Zelizer, author of "The Purchase of Intimacy"
"Christine Williams has really gotten inside the big box selling machines of our day to reveal for all of us the strange, perverse logic of work, authority and sales in a retail industry driven by ethnic, gender, and class hierarchies. Read this book and you'll never buy another toy without thinking about the men and women who put it on the shelf!"--Nelson Lichtenstein, editor of "Wal-Mart: the Face of 21st Century Capitalism"

Harness the power of social media to attract new customers and transform your business! More than three billion people are now on social media. If you're not in the social media marketing game, you're not in the game at all. From one of the world's leading figures in the world of social media marketing, Likeable Social Media reveals everything you need to know about building your brand and attracting & retaining loyal customers through smart, savvy social media engagement. This updated edition of the bestselling classic is packed with expert advice and new case studies that demonstrate the latest best practices. You'll find critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insights into existing platforms/content, including Instagram, LinkedIn and Facebook stories. Likeable Social Media shows you how to: *Engage customers and crowdsource innovation online *Create content that resonates with consumers and provides value*Integrate social media into the entire customer experience*Effectively deal with criticism and negative feedback on social media*Grow your audience across social channels, and much more

The general store in late-nineteenth-century America was often the economic heart of a small town. Merchants sold goods necessary for residents' daily survival and extended credit to many of their customers; cash-poor farmers relied on merchants for their economic well-being just as the retailers needed customers to purchase their wares. But there was more to this mutual dependence than economics. Store owners often helped found churches and other institutions, and they and their customers worshiped together, sent their children to the same schools, and in times of crisis, came to one another's assistance. For this social and cultural history, Linda English combed store account ledgers from the 1870s and 1880s and found in them the experiences of thousands of people in Texas and Indian Territory. Particularly revealing are her insights into the everyday lives of women, immigrants, and ethnic and racial minorities, especially African Americans and American Indians. A store's ledger entries yield a wealth of detail about its proprietor, customers, and merchandise. As a local gathering place, the general store witnessed many aspects of residents' daily lives - many of them recorded, if hastily, in account books. In a small community with only one store, the clientele would include white, black, and Indian shoppers and, in some locales, Mexican American and other immigrants. Flour, coffee, salt, potatoes, tobacco, domestic fabrics, and other staples typified most purchases, but occasional luxury items reflected the buyer's desire for refinement and upward mobility. Recognizing that townspeople often accessed the wider world through the general store, English also traces the impact of national concerns on remote rural areas - including Reconstruction, race relations, women's rights, and temperance campaigns. In describing the social status of store owners and their economic and political roles in both small agricultural communities and larger towns, English fleshes out the fascinating history of daily life in Indian Territory and Texas in a time of transition.

An interdisciplinary study of retail crime as a cultural phenomenon, drawing on economics, criminology and management to present a comprehensive explanation for the growth in retail thefts. This topical study explores crime prevention as a management issue, using criminomics, a concept based on commercial realities rather than maximising arrests.

The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication s concept. EUROPEAN RETAIL RESEARCH welcomes manuscripts on original theoretical or conceptual contributions as well as empirical research based either on large-scale empirical data or on the case-study method. Following the state of the art in retail research, articles on any major issues that concern the general field of retailing and distribution are welcome.The review process will support the authors in enhancing the quality of their work and will offer the authors a reviewed publication outlet. Part of the concept of EUROPEAN RETAIL RESEARCH is an only short delay between manuscript submission and final publication, so it is intended to become a quick publication platform. "

Originally published in 1950, this book is one of a series of studies regarding the structure of the British economy which were produced by the National Institute of Economic and Social Research after the Second World War. It was produced in collaboration with a group of leading businessmen, all of whom were concerned in one way or another with the distribution of consumer goods and dissatisfied with the existing state of knowledge about distribution. The study represented a substantial advance in the knowledge of distribution and an important contribution to structural economics. It will remain of value to anyone with an interest in the development of the British economy.

First published in 1954, this volume presents a description and analysis of trends in the structure, organisation and technique of the distributive trades in the United Kingdom from 1850 to 1950. Special attention in the work was given to the growth of large-scale retailing and changes in the character of consumer-demand and shopping habits in the shops themselves and in retailing techniques. The study was intended to provide a contribution to a little-explored aspect of the social and economic history of the British people and to the economics of distribution and of scale in distribution. This book is complementary to the earlier study issued by the National Institute of Economic and Social Research - The Distribution of Consumer Goods (Cambridge, 1950) - which examined the costs and methods of distribution in one year. It will remain of value to anyone interested in the history and development of the British economy.

This book analyzes the business, geography and politics of shopkeeping in Milan between 1886 and 1922. The author studies the trades, techniques, tax structure and topography of the Milanese retail sector, addresses questions relating to petit bourgeois identity, and explains why shopkeepers were to be found on the political right in the years that led up to the Fascist takeover. This is the first full-scale study of any aspect of the experience of the Italian petite bourgeoisie in the pre-Fascist period.

When Philip Serrell - now well known for his television appearances - gave up teaching to become a professional auctioneer, he thought he was embarking on a sensible and safe career . . . a quiet life in the country with no surprises. In THE AUCTIONEER'S LOT we found out how wrong he was. SOLD TO THE MAN WITH THE TIN LEG Philip describes more of his extraordinary experiences as a country auctioneer, aided and abetted by some of the most colourful characters Worcestershire has to offer. From dodgy cars to fakes in the saleroom; angry livestock, mangled silverware and tortuous - not to mention muddy - experiences in local markets and farm sales, Philip has been there, done that and got the hoofprints on his suit to prove it. And of course, there's the return Philip's tin-legged boss . . .

Retailers must be primed to face increasingly difficult trading conditions thanks to the rise of the internet, increasingly better informed consumers, technological advances and an often competitive environment. This established textbook, now in its third edition, helps to provide students with the necessary skills to understand and tackle these challenges.

Retail Product Management explains the importance of retailing as a customer-focused activity and helps to provide students of courses such as "Retail Marketing", "Retail Management" and "The Retail Environment" with an excellent introduction to this important topic. With an emphasis on the operational side, this text incorporates features including expanded case vignettes, questions for further discussion, and application tasks. It also includes a new chapter on ethical and sustainable retail product management.

Retaining the popular style and elements of the first two editions, Rosemary Varley's Retail Product Management will continue to find favour with students and lecturers involved with retailing.

Table of Contents

1. Scope and Concepts 2. Retail Product Management: Process and People 3. Category Management 4. Product Range Planning and Selection 5. Managing the Supply Base 6. Product Quantity Decisions and Stock Management 7. Managing the Response to Sales 8. Allocating Retail Space to Products 9. Retail Design 10. Visual Merchandising 11. Communicating the Product Offer 12. Evaluating Retail Product Management Performance 13. Ethical and Sustainable Retail Product Management

Supermarkets, in all their everyday mundanity, embody something of the enormous complexity of living and consuming in late twentieth century western societies. Shelf Life, first published in 1998, explores the supermarket as a retail space and as an arena of everyday consumption in Australia. It historically situates and critically discusses the everyday food products we buy, the retail environments in which we do so, the attitudes of the retailers who construct such environments, and the diverse ways in which all of us undertake and think about supermarket shopping. Yet this book is more than narrative history. It engages with broader issues of the nature of Australian modernity, the globalisation of retail forms, the connection between consumption and self-autonomy, and the highly gendered nature of retailing and shopping. It interrogates also the work of cultural critics, and questions recent attempts to grasp what it means to consume and to be a 'consumer'.

Supermarkets, in all their everyday mundanity, embody something of the enormous complexity of living and consuming in late twentieth century western societies. Shelf Life, first published in 1998, explores the supermarket as a retail space and as an arena of everyday consumption in Australia. It historically situates and critically discusses the everyday food products we buy, the retail environments in which we do so, the attitudes of the retailers who construct such environments, and the diverse ways in which all of us undertake and think about supermarket shopping. Yet this book is more than narrative history. It engages with broader issues of the nature of Australian modernity, the globalisation of retail forms, the connection between consumption and self-autonomy, and the highly gendered nature of retailing and shopping. It interrogates also the work of cultural critics, and questions recent attempts to grasp what it means to consume and to be a 'consumer'.