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Books > Business & Economics > Industry & industrial studies > Distributive industries > Retail sector

Principles of Retailing (Hardcover, 2nd edition): John Fernie, Suzanne Fernie, Christopher Moore Principles of Retailing (Hardcover, 2nd edition)
John Fernie, Suzanne Fernie, Christopher Moore
R5,363 Discovery Miles 53 630 Ships in 10 - 15 working days

Retailing is one of the biggest and most important sectors in today's economy. Graduates who are seeking a career in the sector will therefore require a solid knowledge of its core principles. The Principles of Retailing Second Edition is a topical, engaging and authoritative update of a hugely successful textbook by three leading experts in retail management designed to be a digestible introduction to retailing for management and marketing students. The previous edition was praised for the quality of its coverage, the clarity of its style and the strength of its sections on operation and supply chain issues such as buying and logistics, which are often neglected by other texts. This new edition has been comprehensively reworked in response to the rapid changes to the industry, including the growth of online retail and the subsequent decline of physical retail space and new technologies that improve customer experience and help track consumer behaviour. It also builds upon the authors' research over the last decade with new chapters on offshore sourcing and CSR and product management in addition to considerable revisions to existing chapters to highlight changes in online retailing and e-tail logistics, retail branding, retail security, internationalisation and the fashion supply chain. This edition will also be supported by a collection of online teaching materials to help tutors spend less time preparing and more time teaching.

Charity Shops - Retailing, Consumption and Society (Paperback): Suzanne Horne, Avril Maddrell Charity Shops - Retailing, Consumption and Society (Paperback)
Suzanne Horne, Avril Maddrell
R1,965 Discovery Miles 19 650 Ships in 10 - 15 working days

In the late 1990s, there was a distinct rise in interest in the non-profit sector, and in retailing and consumption. Drawing together these two concerns this book provides a comprehensive and international account of the retail charity sector. Charity shops are now significant occupiers of the UK high street, and are becoming familiar sites of consumption in the USA, Australia, Canada and Ireland. This volume provides the first overview of the history and development of the charity shop, incorporating material from a variety of disciplines, including marketing, retailing, cultural studies and social geography. Presenting recent research from the UK, Europe, Australia and North America, this book fills gap in the literature of the field, and will be of great interest to all practitioners, researchers and students wishing to study the charity shop phenomenon.

The Clothing Trade in Provincial England, 1800-1850 (Hardcover): Alison Toplis The Clothing Trade in Provincial England, 1800-1850 (Hardcover)
Alison Toplis
R4,915 Discovery Miles 49 150 Ships in 10 - 15 working days

This detailed study is the first exploration of rural consumption of clothing in early nineteenth-century Britain. Drawing on evidence from a range of sources including newspapers, trade directories, court records, visual sources and surviving garments, Toplis investigates how the apparel of the mass of the British population was acquired.

Future Luxe - What's Ahead for the Business of Luxury (Hardcover): Erwan Rambourg Future Luxe - What's Ahead for the Business of Luxury (Hardcover)
Erwan Rambourg; Foreword by Francois-Henri Pinault
R566 Discovery Miles 5 660 Ships in 10 - 15 working days

In Future Luxe: What's Ahead for the Business of Luxury, Erwan Rambourg identifies the major forces and emerging trends that are set to reshape luxury over the next decade. The expansion of Chinese consumption and the boost in women's spending power around the world will fuel continued growth in the industry-but even more importantly, fundamental changes are on the horizon. The younger generation is entering the luxury market, bringing new values and demands that will redefine the very meaning of luxury. The sector should expand in the realms of travel, health, leisure, even cannabis. For brands to resonate with these younger consumers they will have to develop substance beyond a high-quality product or a desirable logo. Greenwashing won't cut it-brands will need to take seriously issues like diversity, sustainability, and ethical production. To ensure his portrait of the industry has the depth and nuance of real-world experience, Rambourg interviews several CEOs from the largest groups and brands, including Kering, Cartier, Puma, and Moncler, in addition to drawing on his own observations from over two decades in luxury. Future Luxe is engaging, wise, and deeply informed, a vital read for those new to the industry as well as veterans planning for continued success.

The Fashion Business - Theory and Practice in Strategic Fashion Management (Paperback, 3rd Edition): Dario Golizia The Fashion Business - Theory and Practice in Strategic Fashion Management (Paperback, 3rd Edition)
Dario Golizia
R1,472 Discovery Miles 14 720 Ships in 10 - 15 working days

This book provides a clear understanding of the different business strategies and models across all markets of the fashion industry.

Providing a holistic and practical approach to strategic fashion management and marketing, the book covers brand image, supply chain, communication, price point and social media. Based on examples from international organisations – including Off-White, Nike and Zara, as well as leading luxury brands – the author identifies 13 core market sectors and explores the strategies applied in each: from creativity to their supply chain and sustainability, from segmentation strategy to brand policies and from pricing to distribution. Each chapter includes features to aid student learning, including interviews with a wide range of experts from across the industry as well as student activities and reflection points.

Theoretically grounded yet practical in its approach, this is important reading for advanced undergraduate and postgraduate students of Strategic Fashion Management, Fashion Marketing and Communications, Fashion Merchandising and Luxury Fashion.

Table of Contents

1. Fashion business and strategic marketing

2. Large unspecialised fashion companies

3. Historic fashion brands

4. Contemporary fashion brands

5. Industrial fashion brands

6. Fast fashion brands

7. Emerging brands specialising in ready-to-wear

8. Brands specialising in formal menswear

9. Brands specialising in casualwear

10. Brands specialising in underwear

11. Brands specialising in activewear

12. Brands specialising in streetwear

13. Brands specialising in bags

14. Brands specialising in footwear

15. Conclusions: shared critical factors of success and future scenarios of the fashion industry in collaboration with Sennaith Ghebreab

The Retail Value Proposition - Crafting Unique Experiences at Compelling Prices (Hardcover, New): Kyle Murray The Retail Value Proposition - Crafting Unique Experiences at Compelling Prices (Hardcover, New)
Kyle Murray
R1,215 Discovery Miles 12 150 Ships in 10 - 15 working days

How do leading retailers create value for their customers? They craft unique experiences at compelling prices. This book introduces a new and effective way to manage those experiences based on three critical factors - environment, selection, and engagement (ESE) - that separate successful retailers from those that fail and are forgotten.

The ESE framework is derived from the academic literature on retail management and consumer marketing, and supplemented by hundreds of hours of interviews with executives and marketers from Canada's leading companies, including Loblaw, Indigo Books and Music, and Lululemon. Kyle B. Murray illustrates the components of this framework with examples and case studies that examine how the shopping environment, product selection, and customer engagement each affect consumer decision and create competitive advantage.

Whether you are an aspiring merchant or an industry veteran, this book's strategic framework will help you build a solid foundation for your business in today's ever-evolving retail marketplace.

Retail Product Management - Buying and merchandising (Paperback, 3rd Edition): Rosemary Varley Retail Product Management - Buying and merchandising (Paperback, 3rd Edition)
Rosemary Varley
R525 Discovery Miles 5 250 Ships in 4 - 6 working days

Retailers must be primed to face increasingly difficult trading conditions thanks to the rise of the internet, increasingly better informed consumers, technological advances and an often competitive environment. This established textbook, now in its third edition, helps to provide students with the necessary skills to understand and tackle these challenges.

Retail Product Management explains the importance of retailing as a customer-focused activity and helps to provide students of courses such as "Retail Marketing", "Retail Management" and "The Retail Environment" with an excellent introduction to this important topic. With an emphasis on the operational side, this text incorporates features including expanded case vignettes, questions for further discussion, and application tasks. It also includes a new chapter on ethical and sustainable retail product management.

Retaining the popular style and elements of the first two editions, Rosemary Varley's Retail Product Management will continue to find favour with students and lecturers involved with retailing.

Table of Contents

1. Scope and Concepts 2. Retail Product Management: Process and People 3. Category Management 4. Product Range Planning and Selection 5. Managing the Supply Base 6. Product Quantity Decisions and Stock Management 7. Managing the Response to Sales 8. Allocating Retail Space to Products 9. Retail Design 10. Visual Merchandising 11. Communicating the Product Offer 12. Evaluating Retail Product Management Performance 13. Ethical and Sustainable Retail Product Management

Fashion Buying and Merchandising - The Fashion Buyer in a Digital Society (Paperback, 2nd Edition): Claudia E. Henninger, Rosy... Fashion Buying and Merchandising - The Fashion Buyer in a Digital Society (Paperback, 2nd Edition)
Claudia E. Henninger, Rosy Boardman, Rachel Parker-Strak
R958 Discovery Miles 9 580 Ships with 19 working days

Fashion buying and merchandising has changed dramatically over the last 20 years. Aspects such as the advent of new technologies and the changing nature of the industry into one that is faster paced than ever before, as well as the shift towards more ethical and sustainable practices have resulted in a dramatic change of the roles. As a result, contemporary fast fashion retailers do not follow the traditional buying cycle processes step by step, critical paths are wildly different, and there has been a huge increase in ‘in-season buying’ as a response to heightened consumer demand.

This textbook is a comprehensive guide to 21st-century fashion buying and merchandising, considering fast fashion, sustainability, ethical issues, omnichannel retailing, and computer-aided design. It presents an up-to-date buying cycle that reflects key aspects of fashion buying and merchandising, as well as in-depth explanations of fashion product development, trend translation, and sourcing. It applies theoretical and strategic business models to buying and merchandising that have traditionally been used in marketing and management.

This book is ideal for all fashion buying and merchandising students, specifically second- and final-year undergraduate as well as MA/MSc fashion students. It will also be useful to academics and practitioners who wish to gain a greater understanding of the industry today.

Table of Contents

1 The evolution of fashion buying and merchandising; 2 Fashion buying and merchandising roles and responsibilities in the 21st century; 3 The influence of technology on fashion buying and merchandising; 4 The buying cycle and critical path; 5 Range review; 6 Research and planning; 7 Range development; 8 Sourcing and negotiation; 9 Range finalisation; 10 Manufacturing; 11 Allocation and distribution; 12 Retail sales; 13 The impact of sustainability on fashion buying and merchandising; 14 The future of fashion buying and merchandising

A Cultural History of Shopping (Hardcover): Jon Stobart A Cultural History of Shopping (Hardcover)
Jon Stobart
R14,725 Discovery Miles 147 250 Ships in 10 - 15 working days

How has the activity of shopping changed over the centuries? And what does it tell us about the lives and interests of people living within different cultures? In a work that spans 2,500 years, these questions are addressed by 55 experts, each contributing an overview of a theme applied to a period in history. With the help of a broad range of case material they illustrate broad trends and nuances of the culture of shopping from antiquity to the present. Individual volume editors ensure the cohesion of the whole and, to make it as easy as possible to use, chapter titles are the same across each of the volumes. This gives the choice of reading about a specific period in one of the volumes, or following a theme across history history by reading the relevant chapter in each of the six. The six volumes cover: 1 - Antiquity (500 BCE to 500 CE); 2 - Middle Ages (500 to 1450); 3 - Early Modern Age (1450 to 1650); 4 - Age of Enlightenment (1650 to 1820); 5 - Age of Revolution and Empire (1820 to 1920); 6 - Modern Age (1920 to 2000+). Themes and chapter titles are: Practices and Processes; Spaces and Places; Shoppers and Identities; Luxury and Everyday; Home and Family; Visual and Literary Representations; Reputation, Trust and Credit; and Governance, Regulation and the State. The page extent for the pack is approximately 1,700 pp. Each volume opens with Notes on Contributors and an Introduction by the Volume Editor and concludes with Notes, Bibliography and an Index. The Cultural Histories Series A Cultural History of Shopping is part of the Cultural Histories Series. Titles are available both as printed hardcover sets for libraries needing just one subject or preferring a one-off purchase and tangible reference for their shelves, or as part of a fully searchable digital library available to institutions by annual subscription or on perpetual access (see www.bloomsburyculturalhistory.com).

End Of Online Shopping, The: The Future Of New Retail In An Always Connected World (Paperback): Wijnand Jongen End Of Online Shopping, The: The Future Of New Retail In An Always Connected World (Paperback)
Wijnand Jongen
R726 Discovery Miles 7 260 Ships in 18 - 22 working days

Retail is going through difficult times and is suffering the consequences of both the economic crisis and the digitization of society. Fundamentally, there is a bigger problem: stores cannot keep up with the changing behavior of customers who are connected 24/7, customers for whom there is no distinction between online and offline.The End of Online Shopping: The Future of New Retail in an Always Connected World describes how the smart, the sharing, the circular, and the platform economy are shaping a new era of always connected retail. Retailers urgently need to innovate if they want to stay relevant in a world dominated by marketplaces and sharing platforms. The book contains inspiring examples from different industries - which include the usual suspects such as Amazon, Alibaba, and Google, but also local startups - and covers all aspects of the customer journey, from orientation and selection to delivery.The End of Online Shopping provides an excellent overview of shopping trends and developments worldwide, and offers readers indispensable insights into the future of retail.

Auctions - Theory and Practice (Paperback, New): Paul Klemperer Auctions - Theory and Practice (Paperback, New)
Paul Klemperer
R1,653 Discovery Miles 16 530 Ships in 18 - 22 working days

Governments use them to sell everything from oilfields to pollution permits, and to privatize companies; consumers rely on them to buy baseball tickets and hotel rooms, and economic theorists employ them to explain booms and busts. Auctions make up many of the world's most important markets; and this book describes how auction theory has also become an invaluable tool for understanding economics.

"Auctions: Theory and Practice" provides a non-technical introduction to auction theory, and emphasises its practical application. Although there are many extremely successful auction markets, there have also been some notable fiascos, and Klemperer provides many examples. He discusses the successes and failures of the one-hundred-billion dollar "third-generation" mobile-phone license auctions; he, jointly with Ken Binmore, designed the first of these.

Klemperer also demonstrates the surprising power of auction theory to explain seemingly unconnected issues such as the intensity of different forms of industrial competition, the costs of litigation, and even stock trading 'frenzies' and financial crashes.

Engagingly written, the book makes the subject exciting not only to economics students but to anyone interested in auctions and their role in economics.

Sugar and Spice - Grocers and Groceries in Provincial England, 1650-1830 (Paperback): Jon Stobart Sugar and Spice - Grocers and Groceries in Provincial England, 1650-1830 (Paperback)
Jon Stobart
R1,527 Discovery Miles 15 270 Ships in 10 - 15 working days

Consumers in eighteenth-century England were firmly embedded in an expanding world of goods, one that incorporated a range of novel foods (tobacco, chocolate, coffee, and tea) and new supplies of more established commodities, including sugar, spices, and dried fruits. Much has been written about the attraction of these goods, which went from being novelties or expensive luxuries in the mid-seventeenth century to central elements of the British diet a century or so later. They have been linked to the rise of Britain as a commercial and imperial power, whilst their consumption is seen as transforming many aspects of British society and culture, from mealtimes to gender identity. Despite this huge significance to ideas of consumer change, we know remarkably little about the everyday processes through which groceries were sold, bought, and consumed. In tracing the lines of supply that carried groceries from merchants to consumers, Sugar and Spice reveals not only how changes in retailing and shopping were central to the broader transformation of consumption and consumer practices, but also questions established ideas about the motivations underpinning consumer choices. It demonstrates the dynamic nature of eighteenth-century retailing; the importance of advertisements in promoting sales and shaping consumer perceptions, and the role of groceries in making shopping an everyday activity. At the same time, it shows how both retailers and their customers were influenced by the practicalities and pleasures of consumption. They were active agents in consumer change, shaping their own practices rather than caught up in a single socially-inclusive cultural project such as politeness or respectability.

Start Your Own Retail Business and More - Brick-and-Mortar Stores   Online   Mail Order   Kiosks (Paperback, Fourth Edition):... Start Your Own Retail Business and More - Brick-and-Mortar Stores Online Mail Order Kiosks (Paperback, Fourth Edition)
Ciree Linsenmann, The Staff of Entrepreneur Media
R399 Discovery Miles 3 990 Ships in 10 - 15 working days

OPEN THE STORE OF YOUR DREAMS: START YOUR OWN RETAIL BUSINESS At more than a trillion dollars, retail is one of the fastest-growing--and fastest-changing--segments of the economy. Apps, pop-up shops, and online shopping have made it easier to reach, interact with, sell to, and gain loyal customers. Making this the perfect time for eager entrepreneurs, like you, to stop dreaming and start selling. Whether you're interested in opening a storefront, online shop, or portable kiosk, this detailed guide will help you decide if retail is right for you. Supported by practicing entrepreneurs and experts, you will understand what it takes to open a business, common mistakes to avoid, and how to keep your retail enterprise running successfully.

Principles of Retailing (Paperback, 2nd edition): John Fernie, Suzanne Fernie, Christopher Moore Principles of Retailing (Paperback, 2nd edition)
John Fernie, Suzanne Fernie, Christopher Moore
R2,660 Discovery Miles 26 600 Ships in 10 - 15 working days

Retailing is one of the biggest and most important sectors in today's economy. Graduates who are seeking a career in the sector will therefore require a solid knowledge of its core principles. The Principles of Retailing Second Edition is a topical, engaging and authoritative update of a hugely successful textbook by three leading experts in retail management designed to be a digestible introduction to retailing for management and marketing students. The previous edition was praised for the quality of its coverage, the clarity of its style and the strength of its sections on operation and supply chain issues such as buying and logistics, which are often neglected by other texts. This new edition has been comprehensively reworked in response to the rapid changes to the industry, including the growth of online retail and the subsequent decline of physical retail space and new technologies that improve customer experience and help track consumer behaviour. It also builds upon the authors' research over the last decade with new chapters on offshore sourcing and CSR and product management in addition to considerable revisions to existing chapters to highlight changes in online retailing and e-tail logistics, retail branding, retail security, internationalisation and the fashion supply chain. This edition will also be supported by a collection of online teaching materials to help tutors spend less time preparing and more time teaching.

Building Co-operation - A Business History of The Co-operative Group, 1863-2013 (Hardcover): John F. Wilson, Anthony Webster,... Building Co-operation - A Business History of The Co-operative Group, 1863-2013 (Hardcover)
John F. Wilson, Anthony Webster, Rachael Vorberg-Rugh
R2,197 Discovery Miles 21 970 Ships in 10 - 15 working days

Building Co-operation traces the development of The Co-operative Group and its predecessor, the Co-operative Wholesale Society (CWS), over the course of 150 years. Born from the efforts of the Rochdale Pioneers and others who established successful consumer co-operatives across Britain in the mid-nineteenth century, by the 1860s the proponents of the CWS were ready to pioneer a new effort: a federation, democratically run and collectively owned, that would enable co-operatives to become their own suppliers. From humble origins, the CWS grew into one of Britain's largest businesses within a generation, pioneering modern retailing and distribution on a national scale, expanding into factory production and financial services, and establishing an international supply network that stretched across Europe, and beyond. Throughout the late nineteenth century and well into the twentieth, co-operative societies provided essential services to millions of members across Britain, ranging from food and clothing to banking, insurance, travel agency, pharmacy and even funeral services. However, in the second half of the twentieth century co-operatives experienced a protracted period of decline, facing a series of internal structural challenges, fierce competition amongst food retailers, and a rapidly-changing marketplace. By the turn of the twenty-first century, when many commentators were ready to consign co-operatives to the past, The Co-operative Group emerged with a revitalised business model that has helped to re-invigorate the British co-operative sector and bring new attention to the important role of co-operative and mutual enterprises worldwide. Based on extensive archival research, including many records available to historians for the first time, Building Co-operation is the story of a distinctive business model as it evolved over time. While since the inauguration of the CWS in 1863 the commercial landscape has changed nearly beyond recognition, the values at the heart of The Co-operative Group have remained relevant to succeeding generations, focusing on member benefits and a commitment to ethical trading.

Retail Branding and Store Loyalty - Analysis in the Context of Reciprocity, Store Accessibility, and Retail Formats (Paperback,... Retail Branding and Store Loyalty - Analysis in the Context of Reciprocity, Store Accessibility, and Retail Formats (Paperback, 2014 ed.)
Bettina Berg
R2,086 R1,453 Discovery Miles 14 530 Save R633 (30%) Ships in 10 - 15 working days

Marketers and retailers have to understand how to manage different consumer perception levels of retail brands, which have a major determining role on store loyalty across different complex contexts. Addressing these issues, Bettina Berg analyzes first whether corporate reputation and retail store equity have a reciprocal relationship in determining store loyalty. Second, she evaluates whether retail brand equity or store accessibility provides a greater contribution to store loyalty across different local competitive situations. Third, she investigates whether perceptions of format specific core attributes differ in their impact on the brand building process in saturated and emerging markets. "

The Corner Shop - A BBC 2 Between the Covers Book Club Pick (Hardcover): Babita Sharma The Corner Shop - A BBC 2 Between the Covers Book Club Pick (Hardcover)
Babita Sharma 1
R486 Discovery Miles 4 860 Ships in 10 - 15 working days

A BBC RADIO 4 BOOK OF THE WEEK 'Nuanced, human and engaging' Nikesh Shukla, Observer 'Full of life, characters, gossip and all the richness of the local community' Sir David Jason 'A delightful story of growing up "above the shop"' Nigel Slater, Observer 'Cleverly links her own memories of shop-bound life with the last 50 years of British history' Spectator 'I come from a hidden world: I am the daughter of shopkeepers. I've seen you on a Sunday morning, nipping out to get a pint of milk or to grab a newspaper. I came to know a lot about you; whether your politics leaned to the right or left, whether you were gay or straight, and whether you were plagued by cash-flow problems or had enough disposable income to indulge your penchant for Cadbury's Creme Eggs.' Babita Sharma was raised in a corner shop in Reading, and over the counter watched a changing world, from the clientele to the products to the politics of the day. Along with the skills to mop a floor perfectly and stack a shelf, she gained a unique insight into a shifting landscape - and an institution that, despite the creep of supermarkets, online shopping and delivery, has found a way to evolve and survive - and is currently keeping us all running. From the general stores of the first half of the 20th century (one of which was run by the father of a certain Margaret Thatcher), to the reimagined corner shops run by immigrants from India, East Africa and Eastern Europe from the 60s to the noughties, the corner shop has shaped the way we shop, the way we eat, and the way we understand ourselves. WINNER OF THE BUSINESS BOOK AWARD FOR AN EXCEPTIONAL BOOK THAT PROMOTES DIVERSITY 'A triumph' Radio Times 'A compelling, full selection box of a story' Sanjeev Kohli 'One of the best books I've read on the immigrant experience in this country' Daily Mail 'I loved it cover to cover' Angela Clutton, author of The Vinegar Cupboard

International Retailing - Bundle Book + Studio Access Card (Other printed item, 3rd edition): Brenda Sternquist, Elizabeth B... International Retailing - Bundle Book + Studio Access Card (Other printed item, 3rd edition)
Brenda Sternquist, Elizabeth B Goldsmith
R3,170 Discovery Miles 31 700 Ships in 10 - 15 working days

"I absolutely love International Retailing. It is one of the best texts for students." Alyssa Adomaitis, CUNY New York City College of Technology, USA "This is a wonderful book! The book is very comprehensive and seems to be the only one of its kind that provides full chapters on retailing in specified geographic regions and countries." Rayecarol Cavender, University of Kentucky, USA Understand the retail environment in the Americas, Europe, and Asia. You'll learn how legal, social, and economic measures have affected the distribution of consumer goods globally. The book discusses the SIRE (Strategic International Retail Expansion) theory helping you understand success factors. Illustrated with 85 black and white images. -New case studies in each chapter -Updated data and new maps -More emphasis on Brazil, Russia, India, and China STUDIO -Study smarter with self-quizzes featuring scored results and personalized study tips -Review concepts with flashcards of terms and definitions

Reinventing Retail - The New Rules That Drive Sales And Grow Profits (Paperback): Ian Shepherd Reinventing Retail - The New Rules That Drive Sales And Grow Profits (Paperback)
Ian Shepherd 1
R486 R427 Discovery Miles 4 270 Save R59 (12%) Ships in 10 - 15 working days

  • Understand the new rules for retail and the way customers want to buy
  • Develop a strategy to connect with consumers, increase sales and create real brand loyalty
  • Spot and avoid the traps which have allowed new entrants to destroy established market leaders
  • Explore case studies and examples from a wide range of industries from around the world
  • Build a project plan to reinvent your business strategically with everyday practical steps to drive commercial results
Visual Merchandising, Third edition - Windows and in-store displays for retail (Paperback, 3rd Revised edition): Tony Morgan Visual Merchandising, Third edition - Windows and in-store displays for retail (Paperback, 3rd Revised edition)
Tony Morgan
R840 R666 Discovery Miles 6 660 Save R174 (21%) Ships in 10 - 15 working days

A great introduction for retail students, this book offers a user-friendly reference guide to all aspects of visual merchandising and covers both window dressing and in-store areas. Using examples from a range of shops, from fashion emporia to small outlets, the book offers practical advice on the subject, supported by hints and tips from established visual merchandisers. It reveals the secrets of their toolkit and information on the use of mannequins, the latest technology and how to construct and source props, and explains the psychology behind shopping and buyer behaviour. This new edition contains two new case studies, updated images and new material on digital and interactive visual merchandising. Visual Merchandising is presented through colour photographs, diagrams of floor layouts and store case studies, and includes invaluable information such as a glossary of terms used in the industry.

Dialing for Dollars in a Digital World - The Secret Art of Making Millions Over the Phone (Paperback): Christopher Noon,... Dialing for Dollars in a Digital World - The Secret Art of Making Millions Over the Phone (Paperback)
Christopher Noon, Matthew Noon
R445 R413 Discovery Miles 4 130 Save R32 (7%) Ships in 18 - 22 working days
The Routledge Companion to the History of Retailing (Hardcover): Jon Stobart, Vicki Howard The Routledge Companion to the History of Retailing (Hardcover)
Jon Stobart, Vicki Howard
R6,794 Discovery Miles 67 940 Ships in 10 - 15 working days

Retail history is a rich, cross-disciplinary field that demonstrates the centrality of retailing to many aspects of human experience, from the provisioning of everyday goods to the shaping of urban environments; from earning a living to the construction of identity. Over the last few decades, interest in the history of retail has increased greatly, spanning centuries, extending to all areas of the globe, and drawing on a range of disciplinary perspectives. By offering an up-to-date, comprehensive thematic, spatial and chronological coverage of the history of retailing, this Companion goes beyond traditional narratives that are too simplistic and Euro-centric and offers a vibrant survey of this field. It is divided into four broad sections: 1) Contexts, 2) Spaces and places, 3) People, processes and practices and 4) Geographical variations. Chapters are written in an analytical and synthetic manner, accessible to the general reader as well as challenging for specialists, and with an international perspective. This volume is an important resource to a wide range of readers, including marketing and management specialists, historians, geographers, economists, sociologists and urban planners.

Like. Love. Follow. - The Entreprenista's Guide to Using Social Media to Grow Your Business (Paperback): Courtney... Like. Love. Follow. - The Entreprenista's Guide to Using Social Media to Grow Your Business (Paperback)
Courtney Spritzer, Stephanie Abrams
R315 R293 Discovery Miles 2 930 Save R22 (7%) Ships in 18 - 22 working days
Shopfronts Of London - In Praise Of Small Neighbourhood Shops (Hardcover): Eleanor Crow Shopfronts Of London - In Praise Of Small Neighbourhood Shops (Hardcover)
Eleanor Crow 1
R447 R412 Discovery Miles 4 120 Save R35 (8%) Ships in 9 - 17 working days

A collection of Eleanor Crow's beautiful watercolours of classic shopfronts. Published in partnership with Spitalfields Life Books, this timely volume celebrates the small neighbourhood shops of London. As our high streets decline into generic monotony, we cherish these independent shops and family businesses that enrich the city with their characterful frontages and distinctive typography. This collection includes more than 100 of Eleanor Crow's fine illustrations of the capital's bakers, cafes, butchers, fishmongers, greengrocers, chemists, launderettes, hardware stores, eel & pie shops, bookshops and stationers. The pictures are accompanied by the stories of the shops, their history and their shopkeepers - stretching all the way from Chelsea in the west to Bethnal Green, Clerkenwell and Walthamstow in the east. As well as beloved old and lost shopfronts, there are some recent examples of new shops that have been beautifully designed too - from cheesemongers to chippies. At a time of momentous change in the high street, this witty and fascinating personal survey champions the enduring culture of Britain's small shops.

Designing the Brand Identity in Retail Spaces (Paperback): Martin M. Pegler Designing the Brand Identity in Retail Spaces (Paperback)
Martin M. Pegler
R2,739 Discovery Miles 27 390 Ships in 18 - 22 working days

Without design, the "brand identity" is just a name, sometimes paired with a statement that enumerates the values of the company. It is two-dimensional when written down or printed. The task for the retail designer is to turn that name or statement into a three-dimensional environment in which consumers may interact with the brand's product or services. "Designing ""the Brand Identity in Retail Spaces "is a casebook that shows and tells how architects and store designers have tackled that challenge. With more than 50 examples of renowned brands from around the world, this book examines every stage of a brand's "lifetime" - from inception to show room. Cases run the retail gamut, including restaurants, department stores, and luxury brands. Each case is paired with analysis and interviews with brand managers and designers, guiding the reader through the entire design process. Easy to read and replete with stunning illustrations, this is the perfect primer for students and young professionals creating brand identities in their retail design.

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