1. Propose the latest discoveries in terms of machine intelligence techniques and methods for cybersecurity and privacy; 2. Propose many case studies and applications of machine intelligence in various cybersecurity fields (Smart City, IoT, Cyber Physical System, etc) 3. Combine theory and practice so that readers of the few books (beginners or experts) can find both a description of the concepts and context related to machine intelligence for cybersecurity.

In an international economy where increasing attention is being focused upon global linkages, this book offers unique insights into the role that services provided by major international accounting firms are playing in such linkages and domestic expansion as a selection of Islamic economies in the Middle East. Highlighting Egypt, Saudia Arabia, Turkey, and the small gulf states, this book explores the issues and trends in regional growth and change. It provides a unique overview or assessment of how the accounting firms, through their service offerings, impact international linkages and developmental prospects in the Islamic nations that are featured.

As every American knows, our nation's favorite pastime is also big business. The last fifteen years have been exceptionally good to the business of baseball-with the growth in fan attendance, the spread of cable television, the burgeoning interest in cards and other baseball memorabilia, the historical appreciation of franchise values, the emergence of a powerful players' union, and average salaries that are almost twenty times their pre-1976 levels. Yet at this time of prosperity, major economic issues trouble the sport: the threat of franchise relocation, the continual flash points in collective bargaining, the growing commercialization of the game, the club owners' collusive response to free agency, lingering concerns of race discrimination, and the arguably tenuous link between player pay and performance. This fascinating book examines these and other major issues and assesses their probable impact on the business of baseball. Contributors begin by examining the effect of the reserve clause on competitive league balance. They then investigate whether prior experience with the salary arbitration process affects player demands in subsequent settlements and compare salary differences between ineligible and arbitration-eligible players. They consider the role of the baseball fan as contributor to team winning, as season ticket purchase, and as card-collecting hobbyist. Diamonds Are Forever also looks at the link between player pay and performance. The authors question whether such high salaries are actually earned by players or are instead awarded by owners eager to have ""the winning team."" They also discuss the growth in unequal distribution of salaries among players. In the last section, the authors look at racial discrimination in baseball and the influence of a team's racial composition on salaries. From Babe Ruth to Nolan Ryan, Doubleday to Skydome, baseball cards to Homer Hankies, the nation has been enthralled for decades with the business of baseball. Although the authors look to the future and consider changes that might occur in this profitable pastime, they assure that diamonds are forever.

As businesses, researchers, and practitioners look to devise new and innovative technologies in the realm of e-commerce, the human side in contemporary organizations remains a test in the industry. ""Utilizing and Managing Commerce and Services Online"" broadens the overall body of knowledge regarding the human aspects of electronic commerce technologies and utilization in modern organizations. ""Utilizing and Managing Commerce and Services Online"" provides comprehensive coverage and understanding of the social, cultural, organizational, and cognitive impacts of e-commerce technologies and advances in organizations around the world. E-commerce strategic management, leadership, organizational behavior, development, and employee ethical issues are only a few of the challenges presented in this all-inclusive work.

This book provides a sociological perspective on fitness culture as developed in commercial gyms, investigating the cultural relevance of gyms in terms of the history of the commercialization of body discipline, the negotiation of gender identities and distinction dynamics within contemporary cultures of consumption.

#1 Best Selling Information Security Book by Taylor & Francis in 2019, 2020 and 2021 2020 Cybersecurity CANON Hall of Fame Winner Todd Fitzgerald, co-author of the ground-breaking (ISC)2 CISO Leadership: Essential Principles for Success, Information Security Governance Simplified: From the Boardroom to the Keyboard, co-author for the E-C Council CISO Body of Knowledge, and contributor to many others including Official (ISC)2 Guide to the CISSP CBK, COBIT 5 for Information Security, and ISACA CSX Cybersecurity Fundamental Certification, is back with this new book incorporating practical experience in leading, building, and sustaining an information security/cybersecurity program. CISO COMPASS includes personal, pragmatic perspectives and lessons learned of over 75 award-winning CISOs, security leaders, professional association leaders, and cybersecurity standard setters who have fought the tough battle. Todd has also, for the first time, adapted the McKinsey 7S framework (strategy, structure, systems, shared values, staff, skills and style) for organizational effectiveness to the practice of leading cybersecurity to structure the content to ensure comprehensive coverage by the CISO and security leaders to key issues impacting the delivery of the cybersecurity strategy and demonstrate to the Board of Directors due diligence. The insights will assist the security leader to create programs appreciated and supported by the organization, capable of industry/ peer award-winning recognition, enhance cybersecurity maturity, gain confidence by senior management, and avoid pitfalls. The book is a comprehensive, soup-to-nuts book enabling security leaders to effectively protect information assets and build award-winning programs by covering topics such as developing cybersecurity strategy, emerging trends and technologies, cybersecurity organization structure and reporting models, leveraging current incidents, security control frameworks, risk management, laws and regulations, data protection and privacy, meaningful policies and procedures, multi-generational workforce team dynamics, soft skills, and communicating with the Board of Directors and executive management. The book is valuable to current and future security leaders as a valuable resource and an integral part of any college program for information/ cybersecurity.

Taking an explicit international approach to the subject, Events Management combines theory and practice to address the challenges and opportunities of working in a global world to help prepare students for the realities of the events management sector. Written by a high profile international team of editors and contributors, the text features cases spanning Europe, Africa, Asia, Australia and North America, and covers key topics and issues such as fundraising, sponsorship, globalization and sustainability. It also aims to bolster student employability through the inclusion of features such as practical asides and case studies to give students a window into the real life of a practitioner. Brand new to the third edition: - An in-depth examination of the implications of Covid-19 for international events, including sponsorship arrangements, risk management and future job prospects for events management graduates - Two brand new chapters covering developments in digital marketing and accessible events management - Case studies featuring India, Australia, Peru, Europe, UK and USA and covering events such as music festivals, Holi, Mardi Gras as well as mega events such as the Olympics - Updated theory about the critical global issues affecting events and the main drivers of change in the industry - A companion website featuring links to interactive learning resources, an Instructors manual for lecturers, events-related videos for fun additional educational viewing, and author-selected SAGE journal articles for advanced learning. Suitable for courses in Events Management and International Events Management.

From Carrie Bradshaw to Grace Jones, and from Nicki Minaj to Blair Waldorf, New York is the fashion 'it girl' capital of the world. Home of both laid-back street style and the luxury of the MET Gala, New York has earned its reputation as one of the most stylish capitals in the world. From the eclectic looks of Brooklyn to chic Manhattan elegance, it is a city that hums with style. This instalment of the beautiful Little Books of City Style series will explore the fashion history of the city that never sleeps, providing an exquisitely illustrated guide to dressing like a Native New Yorker.

* A guide to experience marketing within the Tourism, Hospitality, Events and Food (THEF) industries; * Looks at the specific nature of marketing within these industries using international examples and theories to evaluate the ways in which experiences; * Fully supported with a route map to guide the reader through the book; * Contains end of chapter review questions and case studies to consolidate learning. Targeted at second year undergraduate students through to master's level post-graduate, 'Marketing Tourism, Events and Food 2nd edition' takes the reader through a logical examination of key marketing debates, theories and approaches and encourages them to explore their own thoughts, ideas and opinions. It analyses areas such as marketplace value and value creation, consumers and consumption, taste and identity, sustainability and power, as well as semiotics and commercial myth making, and offers a contemporary examination of these industry sectors with experiential aspects of marketing and productive consumption playing an important role throughout. Divided into 10 chapters for easy semester teaching it covers issues such as: * Traditional Approaches to Marketing in THEF (Parts 1 & 2) * Marketing Perspectives and Value Creation * Consumers and Consumption of THEF; Making sense of your marketing audience * Semiotics and Meaning in THEF Marketing * THEF Experiences * Taste, taste makers and THEF Marketing * Social media marketing, brand community and communities of consumption * Sustainable Marketing in THEF It concludes by offering a fresh approach to marketing within Tourism, Hospitality, Events & Food, synthesising the experiential approach offered within this book and traditional approaches to marketing within the sector.

This book employs epistemological, methodological and discursive approaches to explore the practices of tourism stakeholders in Covid-19 affected destinations and to understand and explain their everyday real-time doings and sayings. It discusses the changing practices of tourists and stakeholders at both micro and meso levels and provides a range of contexts and destination case studies offering insights into supply and demand. The issues examined in the volume will have continued implications for further study of the relationships between tourism, crises, pandemics and global travel. It will be a useful resource for researchers and students in tourism studies, geography, politics and policy, as well as sociology, history, crisis management and development studies.

The first account of the secret police in Eastern Europe after 1989, this book uses a wide range of sources, including archives, to identify what has and has not changed since the end of Communism. After explaining the structure and workings of two of the area's most feared services, Czechoslovakia's StB and Romania's Securitate, the authors detail the creation of new security intelligence institutions, the development of contacts with the West, and forms of democratic control.

In Sustaining Cultural Development, Biljana Mickov and James Doyle argue that effective programmes to promote greater participation in cultural life require substantial investment in research and strategic planning. Using studies from contributors throughout Europe, they look at ways to promote cultural life as the centre of the broader sustainable development of society. These studies illustrate how combining cultural identity, cultural diversity and creativity with increased participation of citizens in cultural life improves harmonized cultural development and promotes democracy. They indicate a shift from traditional governance of the cultural sector to a new, more horizontal, approach that links cultural workers at different levels in different sectors and different locations. This book will stimulate debate amongst cultural leaders, city managers and other policy makers, as well as serving as a resource for researchers and those teaching and learning on a range of post-graduate courses and programmes.

Unique selling point: • This book combines risk management, cybersecurity and behavioral and decision science in one book with case studies, mitigation plans, and a new risk framework to address cognitive risks. Core audience: • Corporate and government risk, audit, IT security and compliance organisations Place in the market: • Cognitive Risks differs from competitive books by reframing the role of human behavior in risk.

As the modern attendee has more access to knowledge and is infinitely more connected, technology has become crucial to enhancing the event experience. Successful use of technology can make an event more incredible, personal, pervasive, tangible and unforgettable and the modern event must engage, connect, interact and stimulate participation in ways that have until now not been possible. 'Technology and Events: organizing an engaging event' explores the use of technology to improve results on all kinds of events from initial planning stages right through to post event debriefing. In times of full communication where the individuals are on the front line of almost everything, this book provides all the solutions and tips on how to maximize the participation of your audience, cut costs and have better revenues from your events. This book is perfect for those seeking knowledge and a better understanding of how to effectively use technology to engage and connect attendees, sponsors, organizers, and suppliers. By clearly demonstrating how to increase profits and provide attendees with the tools to better interact and participate, it enables organizers to match their audience with the appropriate sponsor and ensure close communication. Divided into 2 sections Technology and Events looks firstly at the important concepts in the fields of events and technology and then moves on to describe and highlight successful applications and uses of technology in the events market. Fully supported with online tutor resources and up to date links for further reference. * Studies the evolution of the use of technology within the events industry throughout time; * Discusses the impact of technology on the events industry today, through real life case studies; * Identifies and foresees trends that may shape this industry in the near- and long-term future; * Contains international case studies, testimonials from industry experts and infographics to contextualise, illustrate and highlight key points and theories.

Learn how to develop, launch and build a successful fashion brand with this definitive textbook which explores the realities of the contemporary fashion industry. Fashion Brand Management is a complete guide to operating a fashion business in a multi-trillion revenue industry. Written by a leading innovator in the space, it describes how to gain competitive advantage, meaningfully embrace sustainability and purpose and successfully market to and engage consumers. Balancing theory with practical applications throughout, it also explores the key business models and financial management processes used in the industry and how fashion brands can build entrepreneurial advantage. Exploring the key challenges and opportunities for today's fashion businesses both large and small, Fashion Brand Management examines supply chain disruption, social selling and technological innovations including the metaverse, digital collections and blockchain. Featuring case studies from a range of innovative global brands including Ecoalf, MWHQ, Pala Eyewear and Unhidden, in-text features include learning objectives, key terms and activities. With supporting online resources consisting of lecture slides, self-test questions, group activities and worksheets, this is an essential resource for fashion students.

Histories of seaports and coastal resorts have usually been kept in separate compartments. This book brings them together and looks at how resort development affected historic ports during the rise and development of the seaside holiday in Europe from the 18th century to the 20th, and what the attributes of ports (fishing, harbour crafts, the whiff of the exotic, fishermen's homes and families) contributed to the attractions of resorts. Case-studies drawn from across Europe, from Wales and the Netherlands to Norway, Latvia and Spain, bring original perspectives to bear on these histories and relationships, and consider their influence on seaside heritage and regeneration at a time when coastal settlements are increasingly using their past to secure their future. The book will interest academics in tourism studies, history, geography and cultural studies, as well as provide essential information and analysis for policy-makers in coastal regeneration.

This book tackles issues of globalization in the English Premier League and unpicks what this means to fan groups around the world, drawing upon a range of sociological theories to tell the story of the local and global repertoires of action emanating from the popular protests at Liverpool and Manchester United football clubs.

The negotiation of expectations in tourism is a complex and dynamic process - one that is central to the imagination of cultural difference. Expectations not only affect the lives and experiences of tourists, but also their hosts, and play an important part in the success or failure of the overall tourism experience. It is for this reason, the authors argue, that special attention should be given to how expectations constitute and sustain tourism. The case studies presented here explore what fuels desires to visit particular places, when and how enchantment with tourist destinations begins, and to what degree expectations inform the actual experience of place. Careful attention is paid as to how the imagination of the visitors inspires the imagination of the hosts, and vice-versa, how tourists and host communities actively imagine, re-imagine, and shape each other's lives. This realization, it is argued, has profound consequences, not solely for academic analysis, but for all those who participate in and work within the tourism industry.

This volume seeks to review and stimulate interest in a number of emerging and fresh topics in contemporary tourist behaviour and experience. Topics explored include the effects of newer technologies on tourists' behaviour and experience, tourists' experience of scams, safety and personal responsibility, individual perspectives on sustainability, and some dimensions of tourists' personal growth, relationships and altruism. The topics are bound together by an integrative approach to conceptualising experience which is seen as an ensemble of orchestrated sensory inputs, affective reactions, cognitive mechanisms used to think about and understand the setting, actions undertaken and the relevant relationships which define the participants' world. A special emphasis is placed on tourists' stories as a pathway to access the nature of tourists' experience. Potential research directions in the field are indicated throughout.

This book deploys the concept of 'audiovisual tourism promotion' to account for the promotional functions performed by a vast array of diverse media texts including tourism films, feature films, digital videos conceived for online circulation, video games and TV commercials. From this point of view, this volume fills a major gap in the literature by providing the first comprehensive critical overview of audiovisual tourism promotion as a distinct media field. In this book, the study of audiovisual tourism promotion is characterised by an interdisciplinary approach which combines film studies, media studies, human geography, sociology, tourism studies, history, postcolonial and gender studies. This book will appeal to a wide range of students and scholars from different disciplines.

Fashion as a societal phenomenon has fascinated scholars in different disciplines such as history, sociology, anthropology, psychology, and marketing often from an interdisciplinary perspective. Fashion mirrors societal changes, cultural norms and values over time. It can be interpreted as mundane everyday practices, constructions of identity and status as well as being associated with the art world. In this book, the focus lies on marketing and the role of marketers when fashion permeates society in deliberate and subtle ways. This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process of defining, creating and preserving fashion, but also for divesting fashion that is no longer up to date. It expands on existing knowledge to better understand the role marketers play as cultural agents in determining fashion and its markets. Contributors to the book are international, advanced scholars in marketing and sociology challenging traditional ways of thinking. In a society where problems with overproduction and overconsumption represent major challenges, the critical perspective of the role fashion plays in contemporary society and what influence marketing has for shaping fashion is not merely relevant, but necessary. This cutting edge, interdisciplinary book will appeal to scholars across a broad range of fields including fashion marketing, fashion studies, consumer culture and research, as well as sociology and anthropology. It will also be valuable for students in advanced courses of study in a variety of disciplines besides marketing.

Ecotourism is a unique facet of globalization, promising the possibility of reconciling the juggernaut of neoliberal development with ecological and cultural conservation. This book offers an analysis of ecotourism using a case study of indigenous lowland Kichwa people of Ecuador and their interactions with global systems of valuation and exchange. The production of Kichwa culture takes place in a transnational social field, inhabited by tourists and international NGOs as much as by forest-dwelling Kichwa, in a process that is not limited to small communities on Amazonian riverbanks, but is truly global in scope. Through the lens of ecotourism, Davidov explores the interplay between global fantasies of authenticity and alterity and the environmental and cultural dimensions of indigenous modernities in Ecuador.