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Books > Business & Economics > Industry & industrial studies > Service industries

Service Business Model Innovation in Healthcare and Hospital Management - Models, Strategies, Tools (Hardcover, 1st ed. 2017):... Service Business Model Innovation in Healthcare and Hospital Management - Models, Strategies, Tools (Hardcover, 1st ed. 2017)
Mario A Pfannstiel, Christoph Rasche
R5,350 Discovery Miles 53 500 Ships in 10 - 15 working days

This book demonstrates how to successfully manage and lead healthcare institutions by employing the logic of business model innovation to gain competitive advantages. Since clerk-like routines in professional organizations tend to overlook patient and service-centered healthcare solutions, it challenges the view that competition and collaboration in the healthcare sector should not only incorporate single-end services, therapies or diagnosis related groups. Moreover, the authors focus on holistic business models, which place greater emphasis on customer needs and put customers and patients first. The holistic business models approach addresses topics such as business operations, competitiveness, strategic business objectives, opportunities and threats, critical success factors and key performance indicators.The contributions cover various aspects of service business innovation such as reconfiguring the hospital business model in healthcare delivery, essential characteristics of service business model innovation in healthcare, guided business modeling and analysis for business professionals, patient-driven service delivery models in healthcare, and continuous and co-creative business model creation. All of the contributions introduce business models and strategies, process innovations, and toolkits that can be applied at the managerial level, ensuring the book will be of interest to healthcare professionals, hospital managers and consultants, as well as scholars, whose focus is on improving value-generating and competitive business architectures in the healthcare sector.

Overtourism - Tourism Management and Solutions (Paperback): Harald Pechlaner, Elisa Innerhofer, Greta Erschbamer Overtourism - Tourism Management and Solutions (Paperback)
Harald Pechlaner, Elisa Innerhofer, Greta Erschbamer
R1,362 Discovery Miles 13 620 Ships in 9 - 17 working days

Overtourism explores a growing phenomenon in tourism that is currently creating tensions in both urban and rural tourist destinations worldwide. This volume proposes a framework for a series of possible solutions and management strategies for dealing with overtourism and the various negative impacts that large quantities of tourists can impose. Questioning the causes of this phenomenon - such as increased prosperity and mobility, technological development, issues of security and stigma for certain parts of the world, and so on - this book supposes that better visitor management strategies and distribution of tourists can offset the negative impacts of overtourism. Individual chapters focus on a range of destinations including Venice, Barcelona and Dubrovnik, as well as UNESCO cultural and natural heritage sites, where local political actors and public authorities are not always able to deal with the situation effectively. Integrating research and practice, this book will be of great interest to upper-level students, researchers and academics in tourism, development studies, cultural studies and sustainability, as well as professionals in the field of tourism management.

Tourism as a Tool for Development (Hardcover): P. Diaz Tourism as a Tool for Development (Hardcover)
P. Diaz
R3,273 Discovery Miles 32 730 Ships in 10 - 15 working days

Some researchers perceive tourism as a process which creates dependency and causes loss of socioeconomic and environmental control, and is harmful to traditional sociocultural structures. For others it is clearly an opportunity for development and convergence among societies. The main consequences of tourism are economic, sociocultural and socio-ecological ones. These directly affect the natural and cultural landscape, as well as the inhabitants of the destinations. 'Proper management' can unite the local community; strengthen the historical memory and promote the recognition that the landscape is a legacy worth preserving. If local people can learn to appreciate the need for regulation and careful development of cultural tourism then it is possible to have an alternative to the strategies of convenience, based upon the view of tourism only for profit. Designing tourism to serve heritage and local sustainable development not only helps to conserve the resources that make it possible, but also complies with the ethical duty to guide social perception towards awareness and respect, which in turn will lead to sustainability. By means of case studies and theoretical developments, the authors attempt to present methods designed to minimise the impacts of tourism and encourage its positive effects. Some ideas in the book discuss the role of local communities, their participation in development management, the singularities of community tourism, planning, local governance and the relationship between socio-economic benefits and impacts.

Overtourism - Issues, realities and solutions (Hardcover): Rachel Dodds, Richard Butler Overtourism - Issues, realities and solutions (Hardcover)
Rachel Dodds, Richard Butler
R3,919 Discovery Miles 39 190 Ships in 10 - 15 working days

Overtourism has become a major concern for an increasing number of destinations as tourism numbers continue to grow, stimulated by general economic and technological growth and the expansion of the global middle class. This, coupled with relentless promotion of tourism by many organisations and destinations, has increased tourism, despite growing opposition to excessive development. This book is the first academic volume to deal with this topic and contains chapters by experienced researchers in the tourism field, taking a multidisciplinary approach to review and explain the subject. The introductory section begins with an overview of the current situation and the forces enabling the appearance of overtourism. This is followed by a number of case studies from a range of destinations around the world, both urban and rural, which share the same problems. The concluding section includes a discussion of potential mitigation methods and approaches and a final assessment of future developments. The focus and relevance of this book are not just for academics, as it offers insights into destinations, enablers and solutions for how to address the issue of overtourism on a wide variety of scales. This book offers globally relevant perspectives on destinations as varied as Venice and Barcelona, that have gained global media attention, as well as less publicised rural areas and developing destinations.

Money Matters for Hospitality Managers (Paperback): Cathy Burgess Money Matters for Hospitality Managers (Paperback)
Cathy Burgess
R1,442 Discovery Miles 14 420 Ships in 10 - 15 working days

Unique in its approach, 'Money Matters for Hospitality Managers' is unlike other heavy theoretical accounting texts, using real life scenarios to show managers how it's done. Backed up by a range of exercises and activities, it thus allows managers to put their learning straight into practice - and so to achieve immediate results! 'Money Matters' will actively help managers and employees in the industry to: * learn more about the control aspects in order to become more effective in their work * learn about the business and companies in the wider context * understand where their section of the organization fits in the 'bigger picture' * increase their knowledge and enhance career opportunities Covering an unprecedented range of sectors (including hotels, restaurants, contract catering, leisure tourism, cruise ships and theme parks), the book supplies useful advice for the whole hospitality industry. It is ideal for operational and first line management, for whom it provides a welcome, accessible and hands-on introduction to finance and accounting in their sector.

Tourism in South America (Hardcover): Gui Santana Tourism in South America (Hardcover)
Gui Santana
R5,479 Discovery Miles 54 790 Ships in 10 - 15 working days

Develop the untapped possibilities of this potential tourist El Dorado Given its size, location, cultural attractions, and natural beauty, South America gets far less of the international tourist dollar than it deserves. This valuable book identifies and explores the major issues that influence and shape tourism in South America. Tourism in South America includes original empirical research into the image people have of this varied continent, the factors that draw people to visit South America, and the fears, lack of knowledge, and negative images that can keep tourists away.Tourism in South America examines current practices and suggests alternative models of development. Its informative discussions range from cultural tourism to sustainable tourism to developing human resources. The original empirical research in this volume offers unique insights, and reference notes are included.The reader will encounter varied points of view in Tourism in South America. You can expect to: view Australian travel industry perspectives on Latin American tourism explore the impact of tourism on the Argentina's Patagonian Coast examine the environmental tactics that Mexican and Jamaican hotel companies employ survey the recreation preferences of hikers in a Colombian National Park ponder the implications of performing traditional dances for modern tourists in the AmazonTour operators, hotel managers, local tourism boards, and others seeking the attention of tourists will profit from the new strategies and original research presented in Tourism in South America.

Empowerment: HR Strategies for Service Excellence - HR strategies for service excellence (Paperback): Conrad Lashley Empowerment: HR Strategies for Service Excellence - HR strategies for service excellence (Paperback)
Conrad Lashley
R829 Discovery Miles 8 290 Ships in 10 - 15 working days

'Empowerment: HR strategies for service excellence' shows managers and students the importance of empowerment as part of human resource strategy. It provides a critical perspective of this established vital management technique, identifying factors that will lead to a win: win situation for all concerned.
When successfully incorporated as part of HR strategy, empowerment can:
* enable organizations to gain commercial and competitive advantage
* become more flexible
* improve employee commitment
* use the skills of individual employees to best advantage and enhance personal capabilities.
'Empowerment: HR strategies for service excellence' uses case studies from companies such as McDonalds, TGI Fridays and Harvester Restaurants to build a picture of empowerment of service employees in context, illustrating how different forms of empowerment are employed and different working arrangements are practiced.
A well-established and proven management technique
Empowerment as a vital part of HR Strategy
International industry case studies

Tourism in South America (Paperback): Gui Santana Tourism in South America (Paperback)
Gui Santana
R1,349 R783 Discovery Miles 7 830 Save R566 (42%) Ships in 10 - 15 working days

Develop the untapped possibilities of this potential tourist El Dorado Given its size, location, cultural attractions, and natural beauty, South America gets far less of the international tourist dollar than it deserves. This valuable book identifies and explores the major issues that influence and shape tourism in South America. Tourism in South America includes original empirical research into the image people have of this varied continent, the factors that draw people to visit South America, and the fears, lack of knowledge, and negative images that can keep tourists away. Tourism in South America examines current practices and suggests alternative models of development. Its informative discussions range from cultural tourism to sustainable tourism to developing human resources. The original empirical research in this volume offers unique insights, and reference notes are included. The reader will encounter varied points of view in Tourism in South America.You can expect to: view Australian travel industry perspectives on Latin American tourism explore the impact of tourism on the Argentina's Patagonian Coast examine the environmental tactics that Mexican and Jamaican hotel companies employ survey the recreation preferences of hikers in a Colombian National Park ponder the implications of performing traditional dances for modern tourists in the Amazon Tour operators, hotel managers, local tourism boards, and others seeking the attention of tourists will profit from the new strategies and original research presented in Tourism in South America.

Forecasting Tourism Demand (Hardcover, Updated and Rev. Ed): Douglas Frechtling Forecasting Tourism Demand (Hardcover, Updated and Rev. Ed)
Douglas Frechtling
R4,507 Discovery Miles 45 070 Ships in 10 - 15 working days

'Forecasting tourism demand' is a text that no tourism professional can afford to be without. The tourism industry has experienced an overwhelming boom over recent years, and being able to predict future trends as accurately as possible is vital in the struggle to stay one step ahead of the competition.
Building on the success of 'Practical Tourism Forecasting' this text looks at 13 methods of forecasting and with a user friendly style, 'Forecasting Tourism Demand' guides the reader through each method, highlighting its strengths and weaknesses and explaining how it can be applied to the tourism industry.
'Forecasting Tourism Demand' employs charts and tables to explain how to:
* plan a forecasting project
* analyse time series and other information
* select the appropriate forecasting model
* use the model for forecasting and evaluate its results
Ideal for marketing managers and strategic planners in business, transportation planners and economic policy makers in government who must project demand for their products among tourists. Executives who rely on forecasts prepared by others will find it invaluable in assisting them to evaluate the validity and reliability of predictions and forecasts. Those engaged in analysing business trends will find it useful in surveying the future of what has been called the largest industry in the world.
User-friendly guide to 13 methods of forecasting and selecting the one for you
Examples from lodging, destination, airline and international tourism sectors
Over 40 case studies illustrating the application of techniques described in the book

Preparing Participants for Intergenerational Interaction - Training for Success (Paperback): Melissa Hawkins, Kenneth Backman,... Preparing Participants for Intergenerational Interaction - Training for Success (Paperback)
Melissa Hawkins, Kenneth Backman, Francis A. McGuire
R1,606 Discovery Miles 16 060 Ships in 10 - 15 working days

Preparing Participants for Intergenerational Interaction: Training for Success examines established intergenerational programs and provides the training methods necessary for activity directors or practitioners to start a similar program. This book contains exercises that will help you train colleagues and volunteers for these specific programs and includes criteria for activity evaluations. Preparing Participants for Intergenerational Interaction will help you implement programs that enable older adults to build friendships, pass down their skills and knowledge to adolescents, and provide youths with positive role models.Discussing the factors that often limit the interaction of older adults with youths, this text stresses the importance of conveying information and history to younger generations. You will learn why the exchange between different generations is crucial to society and to the improvement of the community in which you live. Preparing Participants for Intergenerational Interaction provides you with proven suggestions and methods that will make your program successful, including: examining Howe-To Industries, a program that teaches entrepreneurial skills to youths through older adults focusing on activities between older adults and youths that address aging sensitivity and racial and ethnic understanding defining the roles of a mentor, including teacher, trainer, developer of talent, and counselor increasing support and understanding in your community by defining target markets and selling the project to the public describing the aspects of group dynamics and how group decisionmaking methods are used to assess the success of the program and its volunteers understanding the community where participants live in order to address issues important to them, such as poverty and other social problems Containing sample handouts, self-evaluations, and detailed lessons for different types of programs, this book offers you guidelines that apply to participants that have a variety of needs within different communities. Preparing Participants for Intergenerational Interaction: Training for Success will enable you to help older adults remain an active and essential part of these communities by teaching youths valuable life skills they may not receive from anyone else.

How Human Behavior Influence Tourism Change (Paperback): John Lok How Human Behavior Influence Tourism Change (Paperback)
John Lok
R419 Discovery Miles 4 190 Ships in 10 - 15 working days
The Native Tourist - Mass Tourism Within Developing Countries (Hardcover): Krishna B. Ghimire The Native Tourist - Mass Tourism Within Developing Countries (Hardcover)
Krishna B. Ghimire
R4,527 Discovery Miles 45 270 Ships in 10 - 15 working days

Domestic tourism in developing countries is rapidly outstripping international tourism and could soon involve ten times the numbers. This is an examination of the numbers involved, their profile, behaviour, impacts and the relevant policy responses. The volume looks at the impacts of local mass tourism in various socio-economic and environmental contexts and on diverse social groups. It provides analysis and overviews of seven of the main countries involved in Asia, Africa and Latin America.

Services and the Knowledge-Based Economy (Paperback): Mark Boden, Ian Miles Services and the Knowledge-Based Economy (Paperback)
Mark Boden, Ian Miles
R1,812 Discovery Miles 18 120 Ships in 10 - 15 working days

First published in 2000. Over the past two decades, the service sector have increased dramatically and now occupy the largest share of the economy of advanced industrial societies. Certain business services are regularly cited as evidence for the emergence of a "knowledge economy". In this pioneering book, leading researchers in the fields of service industries and innovation studies investigate the reasons for the growth of the service sectors and this emergent knowledge economy. Drawing on material as diverse as macroeconomic statistics and firm-level case studies, the contributors demonstrate that services are often important innovators in their own right, as well as contributing to innovation and economic performance in their user industries. The question of how far services are special cases, and what specific processes and trajectories characterize their innovative activity is treated systematically. Additionally, a variety of original analyses and information resources are presented. This book should be of value to the student of the modern industrial society, to those seeking to forge policies appropriate to the new context of economic development, and to researchers who are confronting the challenges of the knowledge economy.

The Last Deposit - Swiss Banks and Holocaust Victims' Accounts (Hardcover): Natasha Dornberg, Itamar Levin The Last Deposit - Swiss Banks and Holocaust Victims' Accounts (Hardcover)
Natasha Dornberg, Itamar Levin
R1,284 Discovery Miles 12 840 Ships in 10 - 15 working days

The injustices committed against millions of Europe's Jews did not end with the fall of the Third Reich. Long after the Nazis had seized the belongings of Holocaust victims, Swiss banks concealed and appropriated their assets, demanding that their survivors produce the death certificates or banking records of the depositors in order to claim their family's property--demands that were usually impossible for the petitioners to meet. Now the full account of the Holocaust deposits affair is revealed by the journalist who first broke the story in 1995. Relying on archival and contemporary sources, Itamar Levin describes the Jewish people's decades-long effort to return death camp victims' assets to their rightful heirs. Levin also uncovers the truth about the behavior of Swiss banking institutions, their complicity with the Nazis, and their formidable power over even their own neutral government.

From the first attempt to settle the fate of German property in neutral countries at the Potsdam Conference in 1945, through the heated negotiations following publication of Levin's investigative article in 1995, to the Swiss banks' ultimate agreement to a $1.25 billion payment in 1997, the pursuit of restitution is a story of delaying tactics and legal complications of almost unimaginable dimensions. Terrified that the traditional and highly marketable wall of secrecy surrounding the Swiss banks would tumble and destroy the industry, the banks' managements were dismissive and uncooperative in determining the location and extent of the assets in question, forcing the United States, other European countries, and Jewish organizations worldwide to apply tremendous pressure for a just resolution. The details and the central characters involved in this struggle, as well as new information about Switzerland's controversial policies during World War II, are fascinating reading for anyone concerned with the Holocaust and its aftermath.

What Happens to History - The Renewal of Ethics in COntemporary Thought (Paperback): Howard Marchitello What Happens to History - The Renewal of Ethics in COntemporary Thought (Paperback)
Howard Marchitello
R877 Discovery Miles 8 770 Ships in 10 - 15 working days


What Happens to History offers the first sustained multi-disciplinary investigation of the question and status of ethics in light of the current 'return to ethics' underway in a variety of critical fields. By assembling the work of nine leading critics from disciplines including philosophy, women's studies, cultural studies, anthropology, literary studies and history, this collection will help to frame the conversation on the status of ethics in the coming years.

Development of Backward Areas through Tourism - A Case Study of Anantapur and Kurnool Districts In Rayalaseema Region of A.P... Development of Backward Areas through Tourism - A Case Study of Anantapur and Kurnool Districts In Rayalaseema Region of A.P (Hardcover)
K Rajasekhar
R1,486 Discovery Miles 14 860 Ships in 18 - 22 working days
The Changing Face of the Football Business - Supporters Direct (Hardcover): Sean Hamil The Changing Face of the Football Business - Supporters Direct (Hardcover)
Sean Hamil; Series edited by J.A. Mangan; Edited by Jonathan Michie; Series edited by Boria Majumdar; Edited by Christine Oughton, …
R3,438 Discovery Miles 34 380 Ships in 10 - 15 working days

This examination of changes taking place in the world of football focuses on its growing commercialization. It covers such topics as fans being becoming shareholders, with a say in the running of the clubs, and the setting-up of a government-sponsored scheme to support shareholder trusts.

Arts, Entertainment and Tourism (Paperback): Howard Hughes Arts, Entertainment and Tourism (Paperback)
Howard Hughes
R1,808 Discovery Miles 18 080 Ships in 10 - 15 working days

'Arts, Entertainment and Tourism' is a pioneering text that, by focusing on the consumer, investigates the relationship between these 3 industries and how this relationship can be developed to its best competitive advantage.

Issue-led, this text draws on appropriate disciplines rather than using one single approach, to examine issues in arts and entertainment within the framework of cultural tourism.
Written to meet the needs of students studying on management courses in the arts, tourism and leisure, 'Arts, Entertainment and Tourism':
*Describes the general arts and tourism background
*Identifies a framework for analysis that acknowledges differing levels of interest in the arts and entertainment
*Discusses the arts and entertainment that feature (past and present) in tourism
*Examines the reasons why the arts, entertainment and tourism have an interest in each other and how they go about developing the relationship
*Examines the relationship: are there tourists in audiences and do the arts and entertainment attract tourists to a destination?
*Evaluates the wider effects (good and bad) on both the arts and tourism
*Discusses the direction of future developments by arts and tourism organizations and for future research
International text with case studies from around the world
Managerial relevance but based on Academic disciplines
Includes Entertainment as well as the 'high' arts

Encyclopedia of Tourism (Hardcover): Jafar Jafari Encyclopedia of Tourism (Hardcover)
Jafar Jafari
R7,668 Discovery Miles 76 680 Ships in 10 - 15 working days


This book comprises over one thousand entries and has been written by an international team of more than three hundred contributors to provide a comprehensive guide to both the manifest and hidden dimensions of tourism. The Encyclopedia explicates and explores the wide range of basic definitions, concepts, perspectives and institutions embraced by tourism, and consolidates research carried out in the field to date. Reflecting the multidisciplinary nature of academic exploration within Tourism, the entries embrace areas of study such as Anthropology, Economics, Education, Geography, History, Management, Marketing, Political Science and Psychology, among others.

eBook available with sample pages: 0203195671

Behavioral Finance and Asset Prices - The Influence of Investor's Emotions (Hardcover, 1st ed. 2023): David Bourghelle,... Behavioral Finance and Asset Prices - The Influence of Investor's Emotions (Hardcover, 1st ed. 2023)
David Bourghelle, Pascal Grandin, Fredj Jawadi, Philippe Rozin
R4,297 Discovery Miles 42 970 Ships in 10 - 15 working days

In recent decades, the financial markets have experienced various crises, shocks and disruptive events, driving high levels of volatility. This volatility is too strong to be fully justified simply by changes in fundamentals. This volume discusses these highly relevant issues with special focus on asset pricing and behavioral finance. Financial price assets of the 2020s appear to be driven by various attractors in addition to fundamentals, and there is no doubt that investor emotions, market sentiment, the news, and external factors such as uncertainty all play a key role. This has been clearly observed in recent years, especially during the ongoing coronavirus pandemic that has changed the common perception of the way financial markets work.

Island Tourism Sustainability and Resiliency (Hardcover): Michelle McLeod, Rachel Dodds, Richard Butler Island Tourism Sustainability and Resiliency (Hardcover)
Michelle McLeod, Rachel Dodds, Richard Butler
R4,423 Discovery Miles 44 230 Ships in 9 - 17 working days

This book provides comprehensive insight into the challenges faced by island tourism destinations and theoretical and practical paths for built in sustainability and resiliency. It explores Island Tourism Resilience within the context of 'Lifecycles, System Decline and Resilience'. Tourism is a key activity for many islands, and some depend on the tourism sector as a main economic activity. An exploration of islands across the globe that addresses substantial matters of ongoing sustainability and resiliency is ever important. An array of challenges including natural disasters, climate change, economic and political crises among others has been addressed in the book, with additional areas such as overtourism and COVID-19 included at the conclusion. This volume is essential reading for academics, tourism planners and policy makers seeking to develop sustainable and resilient island destinations. With a new Foreword, Introduction, Conclusion and Afterword, the chapters in this book were originally published in the journal, Tourism Geographies.

Tourism and the Implications of Climate Change - Issues and Actions (Hardcover): Christian Schott Tourism and the Implications of Climate Change - Issues and Actions (Hardcover)
Christian Schott
R3,942 Discovery Miles 39 420 Ships in 10 - 15 working days

This volume provides a valuable platform for knowledge exchange between different disciplines and for learning from both theory and practice in the context of tourism and climate change. The academic and case-study chapters in this volume provide a contextualization of tourism and climate change science, an examination of issues and actions in different countries and with different tourism consumers, and looks at the supply, adaptation and innovation of tourism products. Subjects examined are as diverse as: the European hotel sector; the North American cruise tourism industry; New Zealand youth hostels and campervans; Australia's tourism industry's GHG footprint; climate forecasts in the Baltic States; heat stress conditions in Spain; the Tourism Earth Lung initiative in Sri Lanka; and online discussions in cybercommunities. The different disciplinary perspectives presented in this volume include anthropology, climatology, climate change studies, economics, environmental sustainability, hospitality, policy and planning, psychology, scenario planning, and transport studies and contributions originate from eight developed countries across three continents.

Public House and Beverage Management: Key Principles and Issues - Key principles and issues (Paperback): Michael Flynn,... Public House and Beverage Management: Key Principles and Issues - Key principles and issues (Paperback)
Michael Flynn, Caroline Ritchie, Andrew Roberts
R1,552 Discovery Miles 15 520 Ships in 10 - 15 working days

'Public House & Beverage Management' provides students with a practical guide to the management aspects of the licensed trade industry. 'Public House & Beverage Management' introduces students to: * Key players * Variations in service offer * Types of management arrangement (managed, leased, tenanted, franchise, freehouse) * Customers and segments * Labour markets and employees * Key elements in the business units * Retailing skills. The combined experiences of the authors are reflected in the text, as between them they have a vast range of experience as: publican, hotelier, chef and sommelier. Enhanced by this is their teaching and research covering food service, cellar management, marketing and wines and spirit education.

Visitor Management - Case Studies from World Heritage Sites (Paperback, New edition): Myra Shackley Visitor Management - Case Studies from World Heritage Sites (Paperback, New edition)
Myra Shackley
R1,613 Discovery Miles 16 130 Ships in 10 - 15 working days

'Visitor Management' is an innovative collection of case studies taken from cultural World Heritage Sites. Using examples from the world's most significant archaeological and architectural legacies this book identifies the problems involved with site management.
Cultural World Heritage Sites are extremely attractive to contemporary visitors. This poses many problems for site management, notably the need to preserve a delicate balance between interpretation, conservation and the provision of visitor facilities.
This contributed title takes examples from a range of UNESCO World Heritage Sites and shows models of good practice looking at the functions of the different organizations involved and the range of variation among sites. The contributors have international expertise and draw on first-hand knowledge at a practical level.
'Visitor Management: Case studies from World Heritage Sites' is ideal for practitioners and students involved in heritage management and conservation management. Undergraduate and postgraduate students in tourism, leisure and hospitality will also find this book an invaluable read.
Myra Shackley is Professor of Culture Resource Management and Head of the Centre for Tourism and Visitor Management at Nottingham Trent University. Her research interests lie in the management of cultural and wildlife tourism, particularly in relation to Protected Areas and World Heritage Sites. She has published eleven previous books, of which the last was 'Wildlife Tourism' (International Thompson Business Press, 1996) and has extensive research and consultancy interests within the field of visitor management.
Only case study book on the subject
Internationalappeal

Introduction to the UK Hospitality Industry: A Comparative Approach - A comparative approach (Paperback): Bob Brotherton Introduction to the UK Hospitality Industry: A Comparative Approach - A comparative approach (Paperback)
Bob Brotherton
R1,554 Discovery Miles 15 540 Ships in 10 - 15 working days

'An Introduction to the UK Hospitality Industry: a comparative approach' is a core text for introductory hospitality modules and courses. Unique in its structure; this text looks at key aspects and compares them with each sector of the industry to give students a broader and comprehensive view of the topic. Key aspects of the industry are discussed, including the following areas: * Management practices * Work patterns and employment practices * Industry and financial structures * IT applications * Customers and markets Written in a user friendly style, the following features have been incorporated: * Chapter objectives * Case studies * Review questions * Chapter conclusions * Further reading and bibliography. Contributors to this text are amongst the most highly acclaimed in the hospitality field and bring with them a wealth of knowledge.

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