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Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry

Tourism and Hospitality Studies (Paperback, New edition): Irfan Yazicioglu, Oezgur Yayla, Alper Isin, Turhan Cetin Tourism and Hospitality Studies (Paperback, New edition)
Irfan Yazicioglu, Oezgur Yayla, Alper Isin, Turhan Cetin
R2,076 Discovery Miles 20 760 Ships in 12 - 19 working days

There is a continued need for overarching and profound approaches to tourism and hospitality. The concept of tourism and hospitality needs to be thoroughly considered so that issues with an ever-increasing complexity and interconnectivity can be understood and dealt with. This book has been prepared, by pursuing a scientific goal in the field of tourism and hotel management, in order to create a resource for the academicians and sector representatives who conduct researches on the subject. The current issues in the book have been determined by taking into consideration the lack of resources in the field of tourism and hotel management and the latest research areas in the international literature.

A ‘Light’ Guide to Energy Savings in Transport (Hardcover): Conor Molloy A ‘Light’ Guide to Energy Savings in Transport (Hardcover)
Conor Molloy
R3,029 Discovery Miles 30 290 Ships in 12 - 19 working days

This book is a practical guide to finding and delivering energy savings opportunities in transport operations for professional energy managers and energy auditors. Globally, transport is one of the fastest growing energy consumers and emitters of greenhouse gases, predominantly CO₂. The transport sector is also changing quickly ("more change in the last 5 years than in the last 50" – Mary Barra, CEO General Motors ). After distance, unladen vehicle weight is the biggest driver of energy consumption in transport, hence this book is called the ‘light’ guide – tongue in cheek. Be warned transport is a huge and complex topic. This practical guide from the convener of EN16247-4:2014, the first European energy audit standard for transport, takes a pragmatic approach to delivering measurable energy and emissions reductions in transport operations. Lessons learnt from the author’s 17 years of experience in persuading operators to deliver measured energy savings in transport are interwoven with tools, tips and shortcuts. That will help energy managers and auditors deliver effective transport energy audits that identify opportunities, prompting action, measured savings and, most importantly, being invited back!

Regional Sufi Centres in India - Significance and Contribution (Hardcover): Nasir Raza Khan Regional Sufi Centres in India - Significance and Contribution (Hardcover)
Nasir Raza Khan
R4,458 Discovery Miles 44 580 Ships in 12 - 19 working days

Regional Sufi Centres in India: Significance and Contribution sets out to explore and understand the hundreds of years old multi-religious sect of India, "Sufism," which advocates humane and global outlook for entire mankind and regards humanity as a brotherhood. Sufism came to India from its Arabic Turkic and Persian homes, instead of remaining confined to palaces and mosques. It spread out to all over India establishing regional Centres and Dargahs often known by the surnames of the families which sustained it, like Khanqah-e-Niazia, in Bareilly (UP), Khanqah Gesu Daraz in Gulbarga, and Firdausi in Bihar. The authors of this volume discuss some of the regional Sufi Centres in India and their contribution in the social emancipation of the society. Print edition not for sale in South Asia (India, Sri Lanka, Nepal, Bangladesh, Pakistan and Bhutan)

Overtourism and Cruise Tourism in Emerging Destinations on the Arabian Peninsula (Hardcover): Manuela Gutberlet Overtourism and Cruise Tourism in Emerging Destinations on the Arabian Peninsula (Hardcover)
Manuela Gutberlet
R4,183 Discovery Miles 41 830 Ships in 12 - 19 working days

Cruise tourism is one of the fastest growing sectors worldwide. This book is the first of its kind to provide in-depth insights into the emergence of mega-cruise tourism in destinations on the Arabian Peninsula and its impacts on local communities, their spaces, cultures, identities and tourist experiences. It offers a micro-sociological analysis, calling for holistic, participatory, mindful approaches and to rethink current exploitative tourism planning and development. It assumes a high political, social and economic importance within globalization. It draws on a long-term field study in an under-researched region in Asia that developed large-scale tourism recently to diversify the economy. The book provides insights on the destination development from a state of continuous growth to a sudden fall in tourism activities due to a sudden shock, caused by the global health pandemic and its resilience. It explores the sociocultural, economic and spatial challenges faced in international tourism development and its power relations analysed from different perspectives and within time. It analyses time-space compression, overtourism, urban tourism, nature-based tourism, enclavization, social capital, imaginaries, Cultural Ecosystem Services, slow tourism as well as just tourism. The book provides an innovative contribution to the planning and development of tourism destinations, communities and their spaces in which tourism operates in a fast pace. It will be of interest to academics, undergraduate and postgraduate students in the field of tourism and hospitality management, geography, sociology, anthropology, urban planning and environmental sciences. Moreover, the book will be useful for practitioners and policymakers around the globe, as well as all those interested in the fast emergence and the impacts of mega-cruise tourism.

Handbook of Research on Social Media Applications for the Tourism and Hospitality Sector (Hardcover): Celia M. Q. Ramos,... Handbook of Research on Social Media Applications for the Tourism and Hospitality Sector (Hardcover)
Celia M. Q. Ramos, Claudia Ribeiro De Almeida, Paula Odete Fernandes
R8,000 Discovery Miles 80 000 Ships in 9 - 17 working days

Tourists frequently rely on social networks to provide information about a product or destination as a decision support tool to make adequate decisions in the process of planning a trip. In this digital environment, tourists share their travel experiences, impressions, emotions, special moments, and opinions about an assortment of tourist services like hotels, restaurants, airlines, and car rental services, all of which contribute to the online reputation of a tourist destination. The Handbook of Research on Social Media Applications for the Tourism and Hospitality Sector is a fundamental reference source that provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. While highlighting topics such as e-business, mobile marketing, and smart tourism, this publication explores user-generated content and the methods of mobile strategies. This book is ideally designed for tour developers, travel agents, restaurateurs, hotel management, tour directors, entrepreneurs, social media analysts, managers, industry professionals, academicians, researchers, and students.

Green Growth and Travelism - Letters from Leaders (Paperback, New ed.): Geoffrey Lipman, De Lacy, Shaun Vorster, Rebecca... Green Growth and Travelism - Letters from Leaders (Paperback, New ed.)
Geoffrey Lipman, De Lacy, Shaun Vorster, Rebecca Hawkins, Min Jiang
R1,233 Discovery Miles 12 330 Ships in 12 - 19 working days

Travel & Tourism is by any measure a massive modern day industry - in the same league as cars, oil, telecommunication and agriculture. It drives trillions of dollars in GNP, underpins millions of jobs, makes international business function and is the essence of leisure and happiness. In short it has to be one of the most significant sectors of the world economy. Yet all too often its role and potential is underestimated when it comes to global and national socio-economic policy and practice. This book explores why the industry is misperceived and how it can take its rightful leadership place in the transformation to the new green economy. Green Growth and Travelism: Letters from Leaders is the first hard hitting publication to look practically into these issues by taking the views of 46 government, industry and civil society thought leaders on the challenges, opportunities and solutions. First the authors explore Green Growth as the new geopolitical paradigm to respond to the big social, economic, environment and climate challenges of today and the population driven resource challenges of tomorrow. They then analyze how Travelism - the Travel and Tourism value chain - transport, hospitality and the various industries that support our inexorable urge to move around this planet - can more effectively contribute to a positive long-term societal transformation. Taking this viewpoint, the 'Letters from Leaders' provides real evidence of the actions, viewpoints and hopes of those at the frontline. With a foreword from Maurice Strong, architect of the 1992 Rio Earth Summit and Agenda 21, it includes contributions by thought leaders from inside and outside the sector such as Lyonchhen Jigmi Y. Thinley (Prime Minister of Bhutan), Thomas Enders (CEO of EADS), Tony Tyler (Director General & CEO IATA), Taleb Rifai (Secretary General UNWTO), Sir Richard Branson (Chairman Virgin Group), Shanzhong Zhu (Vice Chairman CNTA), Akbar Al Baker (CEO Qatar Airways), Marthinus Van Schalkwyk (Minister Tourism South Africa), Gerald Lawless (Executive Chairman Jumeirah Group), James Hogan (President & CEO Etihad Airways), Patricia Francis (Executive Director ITC), David P. Scowsill (President & CEO, WTTC), Giovanni Bisignani (Chairman WEF Global Agenda Council ATT), Supachai Panitchpakdi (Secretary-General, UNCTAD), Raymond Benjamin (Secretary General, ICAO) and Gloria Guevara (Secretary Tourism, Mexico) and a host of others. Researched at Victoria University, Melbourne, Australia and Oxford Brookes University, UK.

New Technology and Mediated Chinese Tourists (Hardcover): Han Shen, Alei Fan, Laurie Wu New Technology and Mediated Chinese Tourists (Hardcover)
Han Shen, Alei Fan, Laurie Wu
R4,457 Discovery Miles 44 570 Ships in 12 - 19 working days

This book aims to curate a collection of articles to showcase the latest work and biggest trends shaping the global tourism industry in the past two decades - new technology and the Chinese tourists. While the emergence of new technology continues to propel the evolution of the tourism industry, Chinese tourists as a dominating market have won increasing attention across worldwide destinations. On one hand, the vast advancement of technology has fundamentally shifted the way Chinese tourists travel. On the other hand, the arrival of technologically savvy Chinese tourists has provoked tourism providers and destinations to adopt innovative technology (e.g., mobile payment). Standing on the edge of the third decade of the twenty-first century, the tourism industry and scholarly community are facing unprecedented challenges amidst exciting opportunities. Particularly, this line of research is perhaps timelier than ever, with the pandemic physically distancing people whilst augmenting technology's function in mediating social interactions and connecting lives beyond geographic boundaries. New Technology and Mediated Chinese Tourists will be a great resource for researchers and students of Tourism and Hospitality including those interested to understand how innovation and technology is embedded in the tourism industry. This book was originally published as a special issue of the Journal of China Tourism Research.

Innovative Approaches to Tourism and Leisure - Fourth International Conference IACuDiT, Athens 2017 (Hardcover, 1st ed. 2018):... Innovative Approaches to Tourism and Leisure - Fourth International Conference IACuDiT, Athens 2017 (Hardcover, 1st ed. 2018)
Vicky Katsoni, Kathy Velander
R5,139 Discovery Miles 51 390 Ships in 12 - 19 working days

This book examines the many ways in which innovative technologies represent a powerful development tool for the tourism and leisure sector and presents novel strategies based on these technologies that foster sustainable tourism management and promote sustainable destinations. The aim is to elucidate the ways in which ICTs can be used to create a high-quality experience for citizens and visitors while ensuring the wise, ecologically sound management of human and natural resources. Attention is also focused on the globalized environment in which these advances are occurring, and on the impacts of broader social, economic, and political forces in transforming our understanding of "tourism" in the era of online devices. The book is based on the proceedings of the Fourth International Conference of the International Association of Cultural and Digital Tourism (IACuDiT) and is edited in collaboration with IACuDiT. It will have broad appeal to professionals from academia, industry, government, and other organizations who wish to learn about the latest perspectives in the fields of tourism, travel, hospitality, culture and heritage, leisure, and sports within the context of a knowledge society and smart economy.

Tourism in Post-Communist States - Central and Eastern Europe (Hardcover): Piotr Niewiadomski Tourism in Post-Communist States - Central and Eastern Europe (Hardcover)
Piotr Niewiadomski
R4,182 Discovery Miles 41 820 Ships in 12 - 19 working days

This book addresses tourism and its development in the post-communist context of Central and Eastern Europe (CEE). Although it has been over 30 years since many countries of Central and Eastern Europe embarked on the path of transition from state socialism to capitalism and liberal democracy, the ongoing atrocious events in Ukraine bluntly remind us that the perception of CEE as a ‘transition’ region may have been done away with too early and that the legacies of communism continue to influence the reality of the region. Tourism is no exception here. While on the one hand, tourism has significantly contributed to the post-communist restructuring of CEE, on the other, the communist heritage has played (and still plays) an important role in shaping the tourism geographies of the CEE region. The book consists of 14 chapters (divided into two sections), a new introduction and a reflective concluding section. All 14 main chapters in this book were originally published in the Tourism Geographies journal. The aim of the book is two-fold. First, it summarises, distils and highlights the important and often ground-breaking contributions Tourism Geographies has made over the years to the debate on tourism in CEE. Second, it lays foundations for further research on tourism in the post-communist states of CEE. This book will be of great interest to upper-level students, researchers, and academics in various disciplines – human geography, politics, sociology, and tourism studies in general.

Early Framers of Tourism Knowledge, Volume I (Hardcover): Metin Kozak, Nazmi Kozak Early Framers of Tourism Knowledge, Volume I (Hardcover)
Metin Kozak, Nazmi Kozak
R4,457 Discovery Miles 44 570 Ships in 12 - 19 working days

This book emphasises the work, the remarkable contributions, and the lifetime achievements of internationally respected scholars who have made lifelong contribution to advancing tourism studies and the dissemination of tourism-based knowledge and education across the world. Strengthening a field and its ability to form the own traditions is undoubtedly possible with a bridge to be established between the past, present and future. The capacity of research carried out today and in the future is built on the outputs of education and research completed in the past, adding new links to the chain. The history of tourism studies and education dates to the early years of the 20th century and began recording a momentum in its second half. There is, therefore, a lot more to do in terms of the institutionalization of such a young and dynamic field and this book aims to introduce tourism scholars with their widest geographical representation, dating from the first years of tourism research back in the early 1900s. Volume I of IV includes tributes to 20 scholars who have defined tourism as an object of academic study, established its foundations and organisations, and widened its scope to encompass thousands of empirical studies. Each of these volumes contains different profiles thereby bringing 80 of the pioneers in tourism more vividly to life. This book was originally published as a special issue of Anatolia: An International Journal of Tourism & Hospitality Research.

Early Framers of Tourism Knowledge, Volume II (Hardcover): Metin Kozak, Nazmi Kozak Early Framers of Tourism Knowledge, Volume II (Hardcover)
Metin Kozak, Nazmi Kozak
R4,457 Discovery Miles 44 570 Ships in 12 - 19 working days

This book emphasises the work, the remarkable contributions, and the lifetime achievements of internationally respected scholars who have made lifelong contribution to advancing tourism studies and the dissemination of tourism-based knowledge and education across the world. Strengthening a field and its ability to form the own traditions is undoubtedly possible with a bridge to be established between the past, present and future. The capacity of research carried out today and in the future is built on the outputs of education and research completed in the past, adding new links to the chain. The history of tourism studies and education dates to the early years of the 20th century and began recording a momentum in its second half. There is, therefore, a lot more to do in terms of the institutionalization of such a young and dynamic field and this book aims to introduce tourism scholars with their widest geographical representation, dating from the first years of tourism research back in the early 1900s. Volume II of IV includes tributes to 20 scholars who have defined tourism as an object of academic study, established its foundations and organisations, and widened its scope to encompass thousands of empirical studies. Each of these volumes contains different profiles thereby bringing 80 of the pioneers in tourism more vividly to life. This book was originally published as a special issue of Anatolia: An International Journal of Tourism & Hospitality Research.

Early Framers of Tourism Knowledge, Volume III (Hardcover): Metin Kozak, Nazmi Kozak Early Framers of Tourism Knowledge, Volume III (Hardcover)
Metin Kozak, Nazmi Kozak
R4,457 Discovery Miles 44 570 Ships in 12 - 19 working days

This book emphasises the work, the remarkable contributions, and the lifetime achievements of internationally respected scholars who have made lifelong contribution to advancing tourism studies and the dissemination of tourism-based knowledge and education across the world. Strengthening a field and its ability to form the own traditions is undoubtedly possible with a bridge to be established between the past, present and future. The capacity of research carried out today and in the future is built on the outputs of education and research completed in the past, adding new links to the chain. The history of tourism studies and education dates to the early years of the 20th century and began recording a momentum in its second half. There is, therefore, a lot more to do in terms of the institutionalization of such a young and dynamic field and this book aims to introduce tourism scholars with their widest geographical representation, dating from the first years of tourism research back in the early 1900s. Volume III of IV includes tributes to 20 scholars who have defined tourism as an object of academic study, established its foundations and organisations, and widened its scope to encompass thousands of empirical studies. Each of these volumes contains different profiles thereby bringing 80 of the pioneers in tourism more vividly to life. This book was originally published as a special issue of Anatolia: An International Journal of Tourism & Hospitality Research.

Advances in Tourism, Technology and Systems - Selected Papers from ICOTTS 2021, Volume 1 (Hardcover, 1st ed. 2022): Antonio... Advances in Tourism, Technology and Systems - Selected Papers from ICOTTS 2021, Volume 1 (Hardcover, 1st ed. 2022)
Antonio Abreu, Dalia Liberato, Juan Carlos Garcia Ojeda
R6,465 Discovery Miles 64 650 Ships in 10 - 15 working days

This book features a collection of high-quality research papers presented at the International Conference on Tourism, Technology & Systems (ICOTTS 2021), held at the University of Cartagena, in Cartagena de Indias, Colombia, from 4 to 6 November 2021. The book is divided into two volumes, and it covers the areas of technology in tourism and the tourist experience, generations and technology in tourism, digital marketing applied to tourism and travel, mobile technologies applied to sustainable tourism, information technologies in tourism, digital transformation of tourism business, e-tourism and tourism 2.0, big data and management for travel and tourism, geotagging and tourist mobility, smart destinations, robotics in tourism, and information systems and technologies.

Handbook of Research Methods in Tourism - Quantitative and Qualitative Approaches (Paperback): Larry Dwyer, Alison Gill, Neelu... Handbook of Research Methods in Tourism - Quantitative and Qualitative Approaches (Paperback)
Larry Dwyer, Alison Gill, Neelu Seetaram
R1,659 Discovery Miles 16 590 Ships in 12 - 19 working days

This insightful book explores the most important established and emerging qualitative and quantitative research methods in tourism. The authors provide a detailed overview of the nature of the research method, its use in tourism, the advantages and limitations, and future directions for research. Each chapter is structured to provide information on: the nature of the technique and its evolution; background and types of problems that the technique is designed to handle; applications of the technique to tourism, including discussion of studies that have used the technique and their findings; advantages and limitations of the technique conceptually and for policy formulation; and further developments and applications of the technique in tourism research. Handbook of Research Methods in Tourism will appeal to social scientists, students as well as researchers in tourism who use quantitative and qualitative research techniques. Contributors: K.M. Adams, E. Ahmed, A. Apostolakis, S. Cang, C. Cater, S. Divisekera, D. Dredge, L. Dwyer, E.W. Foemmel, L. Fredline, A. Gill, U. Gretzel, R. Hales, G.R. Jennings, O. Junek, H. Kennedy-Eden, L. Killion, G. Kyle, J. Lee, Z. Lei, G. Li, T. Low, N.G. McGehee, C. Morley, A. Papatheodorou, G.B. Peng, S. Petit, T.D. Pham, C. Polo, N.F. Ribeiro, J. Rossello, C.A. Santos, N. Seetaram, C. Shim, H. Song, S. Stepchenkova, D.J. Timothy, L.W. Turner, E. Valle, C. Vu, S.F Witt

Fundamentals of Statistics for Aviation Research (Hardcover): Michael A. Gallo, Brooke E. Wheeler, Isaac M. Silver Fundamentals of Statistics for Aviation Research (Hardcover)
Michael A. Gallo, Brooke E. Wheeler, Isaac M. Silver
R4,033 Discovery Miles 40 330 Ships in 12 - 19 working days

This is the first textbook designed to teach statistics to students in aviation courses. All examples and exercises are grounded in an aviation context, including flight instruction, air traffic control, airport management, and human factors. Structured in six parts, theiscovers the key foundational topics relative to descriptive and inferential statistics, including hypothesis testing, confidence intervals, z and t tests, correlation, regression, ANOVA, and chi-square. In addition, this book promotes both procedural knowledge and conceptual understanding. Detailed, guided examples are presented from the perspective of conducting a research study. Each analysis technique is clearly explained, enabling readers to understand, carry out, and report results correctly. Students are further supported by a range of pedagogical features in each chapter, including objectives, a summary, and a vocabulary check. Digital supplements comprise downloadable data sets and short video lectures explaining key concepts. Instructors also have access to PPT slides and an instructor’s manual that consists of a test bank with multiple choice exams, exercises with data sets, and solutions. This is the ideal statistics textbook for aviation courses globally, especially in aviation statistics, research methods in aviation, human factors, and related areas.

Atmospheric Turn in Culture and Tourism - Place, Design and Process Impacts on Customer Behaviour, Marketing and Branding... Atmospheric Turn in Culture and Tourism - Place, Design and Process Impacts on Customer Behaviour, Marketing and Branding (Hardcover)
Michael Volgger, Dieter Pfister
R3,921 Discovery Miles 39 210 Ships in 10 - 15 working days

Combining ideas of sustainable development, product development and branding with notions from the fields of design, space shaping and architecture, this volume of Advances in Culture, Tourism and Hospitality Research offers contemporary perspectives on the strategic development, evaluation and impact of 'atmospheric quality' in tourism and hospitality service situations. Contributors explore the way atmospheric qualities in tourism and hospitality strongly influence customer behaviour and how their emotional responses to sensory pleasures translate into authentic experiences, excitement, happiness or enjoyment. Examples discussed include: participatory shaping of destination atmospheres urban atmospheres 'silent' airports atmosphere of religious buildings residents as elements of atmosphere emotional contagion building culture and architecture eAtmospherics light and colour effects in hospitality encounters the co-created atmosphere of concerts and events. Incorporating theoretical perspectives on atmosphere in culture, inter-cultural communication and marketing and numerous practical examples to promote a deeper understanding of atmospheric qualities in sustainable tourism and hospitality, this book furthers academic knowledge and gives guidance to tourism and hospitality practitioners interested in improving the atmospheric quality of their offers for the benefit of their guests.

The Paradox of Svalbard - Climate Change and Globalisation in the Arctic (Paperback): Zdenka SokolíÄková The Paradox of Svalbard - Climate Change and Globalisation in the Arctic (Paperback)
Zdenka SokolíÄková; Foreword by Thomas Hylland Eriksen
R743 R695 Discovery Miles 6 950 Save R48 (6%) Ships in 12 - 19 working days

The town of Longyearbyen in the high Arctic is the world's northernmost settlement. Here, climate change is happening fast. It is clearly seen and sensed by the locals; with higher temperatures, more rain and permafrost thaw. At the same time, the town is shifting from state-controlled coal production to tourism, research and development, rapidly globalising, with numerous languages spoken, cruise ships sounding the horn in the harbour and planes landing and taking off. Zdenka SokolíÄková lived here between 2019 and 2021, and her research in the community uncovered a story about the conflict between sustainability and the driving forces of politics and economy in the rich global North. A small town of 2,400 inhabitants at 78 degrees latitude north on the Norwegian archipelago of Svalbard, Longyearbyen provided a unique view into the unmistakable relationship between global capitalism and climate change. The Paradox of Svalbard looks at both local and global trends to access a deep understanding of the effects of tourism, immigration, labour and many other elements on the trajectory of climate crisis, and whether anything can be done to reverse them.

The Accelerated Sublime - Landscape, Tourism, and Identity (Hardcover, New): Claudia Bell, John Lyall The Accelerated Sublime - Landscape, Tourism, and Identity (Hardcover, New)
Claudia Bell, John Lyall
R3,666 Discovery Miles 36 660 Ships in 10 - 15 working days

Over the past two hundred years, transportation technology has enabled citizens of any nation to visit, for the purposes of entertainment and leisure, nearly any place on the entire globe. Nations compete for tourists, promoting themselves by showing off their beautiful landscapes and by holding out promises of previously unattainable excitement. As a result, locations and landscapes once considered sublime are becoming increasingly mediated and commodified into both products and elements of national identity constructs.

As digital photographs make possible the instant transmission of any image from its point of origin to any destination, tourism has increasingly become a means through which we simply accumulate experiences to add to our self-constructed, accelerating autobiographies. Tourists seek ever more exciting landscape venues and activities for these experiences, while nations, ever more mindful of the need to attract a global audience, have transformed their sublime native lands and artifacts into mere grist for this ever-accelerating mill. As the authors demonstrate, the nature of tourism in the twenty-first century is transforming both national identity and international consumption, making the one nearly indistinguishable from the other.

The Politics of World Heritage - Negotiating Tourism and Conservation (Hardcover, New): David Harrison, Michael Hitchcock The Politics of World Heritage - Negotiating Tourism and Conservation (Hardcover, New)
David Harrison, Michael Hitchcock
R2,434 Discovery Miles 24 340 Ships in 12 - 19 working days

This collection of papers discuss World Trade Law and focus on the contested nature of World Heritage at sites as diverse as The Netherlands, Ellis Island (USA), post-colonial Mesoamerica, Cambodia, Fiji, Kyrgyzstan, and Vietnam. In addition, eight research notes explore heritage interpretation in the USA, Lebanon, Peru, Indonesia, Singapore, Tasmania and India.

Contemporary Approaches Studying Customer Experience in Tourism Research (Hardcover): Dhouha Jaziri, Raouf Ahmad Rather Contemporary Approaches Studying Customer Experience in Tourism Research (Hardcover)
Dhouha Jaziri, Raouf Ahmad Rather
R3,074 Discovery Miles 30 740 Ships in 10 - 15 working days

Contemporary Approaches Studying Customer Experience in Tourism Research develops approaches and related methods to understand, analyze, and evaluate the tourist consumption experience under its different forms and stages (before, during and after the experience), offering a broader view by integrating the tourist/customer experience in its development while also considering the role of tourism stakeholders. Embracing the extremities of Customer Experience (CX) and studying its multiple sides through innovative methodological and conceptual frameworks, the volume also provides an in-depth literature review of CX and discusses vital related concepts as the case of consumer value. Contemporary Approaches Studying Customer Experience in Tourism Research also explores the adoption and the implementation of approaches to managing and marketing customer experiences across varied tourism contexts, with an emphasis on revisited interpretive, behavioral, and organizational approaches, highlighting the power of combining qualitative techniques to draw the complexity of the consumption experience. Also laid out are new analytical frameworks related to studying memorable tourist experiences in both digital and offline tourism journeys have attributed a broader consideration of the consumption experience in tourism research.

Medical Tourism in Kolkata, Eastern India (Hardcover, 1st ed. 2019): Anu Rai Medical Tourism in Kolkata, Eastern India (Hardcover, 1st ed. 2019)
Anu Rai
R4,372 Discovery Miles 43 720 Ships in 10 - 15 working days

This book examines the global influence and scope of medical tourism with an emphasis on the city of Kolkata in Eastern India as an emerging destination at the regional scale. Through a geographical research perspective, the book discusses the importance of the phenomenon of medical tourism including recent trends, policies, and scale studies to develop sustainable strategies for medical tourism at particular micro destinations. In nine chapters, readers will become familiar with the multi-billion dollar industry of medical tourism and the problems currently associated with medical tourism at multiple scales. The trends of medical tourism in and around the city of Kolkata are used to demonstrate the roles of infrastructure and stakeholders in implementing feasible and sustainable medical tourism in an emerging destination. The first two chapters of the book provide an introduction to medical tourism and the methodologies of this study. Then chapters three through nine focus on medical tourism in the case of Kolkata to discuss the regional applications and developments of medical tourism. Topics addressed include medical tourism facilities, stakeholders and tourists, guest-host relationships, an assessment of development versus risk, and an evaluation of strategies to manage rising medical tourism in Kolkata. The concluding chapter discusses future strategies that could be used to implement the potentialities of a metropolitan city as a medical tourism destination, based on studies done in Kolkata. Readers who will find this work of interest include students, practitioners, geographers, and researchers and policymakers engaged in the medical tourism industry.

Experiential Consumption and Marketing in Tourism within a Cross-Cultural Context (Paperback): Antonia Correia, Alan Fyall,... Experiential Consumption and Marketing in Tourism within a Cross-Cultural Context (Paperback)
Antonia Correia, Alan Fyall, Metin Kozak
R1,173 Discovery Miles 11 730 Ships in 12 - 19 working days

Culture is the entangling web of symbols, sounds, rituals, rites and practices by which we become persons and by which we can grow. Culture is often the reason for travel, and both bargain and barrier in its consumption. Underpinned by globalization, tourism is both enabling and threatening culture and its practices, as business commodifies authentic differences. This book includes contributions that analyze and critique initiations to culture, and reports on the facilitation, celebration and sharing of culture through tourism and how each is manifested in tourism marketing theory, policy and practice. It contains case examples of the opportunities, best practices, aims, pitfalls and mistakes of those tourism businesses which have culture as their core experience as well as cases of where different tourists are engaged in exploring and learning about other cultures. In addition, the book contains chapters on the below themes of interest where culture has contributed strongly to their outcomes: the roles of tourists, locals and communities, events, business practices in facilitating and sharing culture, relationship marketing, experiential marketing, cross-border marketing, product differentiation and market segmentation, shopping experiences, storytelling and visual narrative analysis. Part of the Advances in Tourism Marketing series - a series of cutting-edge research-informed edited books that introduce the reader to a range of contemporary marketing phenomena in the domain of travel and tourism.

Language and Tourism in Postcolonial Settings (Hardcover): Angelika Mietzner, Anne Storch Language and Tourism in Postcolonial Settings (Hardcover)
Angelika Mietzner, Anne Storch
R3,075 Discovery Miles 30 750 Ships in 12 - 19 working days

This book focuses on perspectives from and on the global south, providing fresh data and analyses on languages in African, Caribbean, Middle-Eastern and Asian tourism contexts. It provides a critical perspective on tourism in postcolonial and neocolonial settings, explored through in-depth case studies. The volume offers a multifaceted view on how language commodifies, and is commodified in, tourism settings and considers language practices and discourse as a way of constructing identities, boundaries and places. It also reflects on academic practice and economic dynamics in a field that is characterised by social inequalities and injustice, and tourism as the world's largest industry enacting dynamic communicative, social and cultural transformations. The book will appeal to both undergraduate and postgraduate students of tourism studies, linguistics, literature, cultural history and anthropology, as well as researchers and professionals in these fields.

Ambiance, Tourism and the City (Hardcover): Iñigo Sánchez-Fuarros, Daniel Paiva, Daniel Malet Calvo Ambiance, Tourism and the City (Hardcover)
Iñigo Sánchez-Fuarros, Daniel Paiva, Daniel Malet Calvo
R4,167 Discovery Miles 41 670 Ships in 12 - 19 working days

Ambiance, Tourism and the City considers how tourism and urban development affect the lived ambiances of contemporary cities around the world. As most of the existing literature on sensory atmospheres says little about the intersection between tourism and atmospheric production, this book affirms the centrality of the notion of ambiance as a mode of inquiry into the making and remaking of urban places for tourist consumption. The book takes the reader into the sensory worlds of a traditional Italian marketplace, a jungle park in Kuala Lumpur, a slum in the Colombian city of Medellín, or the "sun and sand" tourism destinations in Southern Spain, among other case studies. It offers new insights into the impact of tourism on the urban environment from multidisciplinary perspectives and a wide range of geographical regions across Europe, North America, Asia, and South America. Through these contemporary case studies, the book further deepens our understanding of the ways in which "ambiances" and "atmospheres" pervade the physical regeneration and sensory transformation of contemporary tourist destinations. Conversely, this book offers insights on the effects of tourism on everyday urban experience. By bringing together a diverse group of scholars and case studies to present a global perspective on the atmospheric production of the tourist city, this book is to serve as a valuable reference tool for researchers and undergraduate and postgraduate students with an interest in urban ambiances, tourism, cultural geography, and urban planning.

Diasporic Mobilities on Vacation - Tourism of European-Moroccans at Home (Hardcover): Lauren Wagner Diasporic Mobilities on Vacation - Tourism of European-Moroccans at Home (Hardcover)
Lauren Wagner
R4,157 Discovery Miles 41 570 Ships in 12 - 19 working days

Diasporic Mobilities on Vacation is a nuanced exploration of the embodied and affective practices of Moroccans from Europe visiting Morocco for summer vacation. Rather than characterizing them as uncomfortably split between homelands, this book focuses on how their touristic leisure practices create their own space of diasporic belonging. An expert on Moroccan diaspora communities and mobile lifestyles, the book draws on multi-sited and mobile ethnographic research to take the reader along on the journey 'home' and experience the daily lives of diasporic visitors. Their practices, activities, and encounters on vacation offer insights into larger issues of class, leisure consumption, and transnational belonging in South-to-North migration contexts. Concretely, the book shows how these holiday encounters simultaneously generate integration into Morocco for migrant descendants who can feel at 'home' in this homeland, and differentiation from others in how they embody 'Moroccaness' as social and material actors. This book shows how seemingly frivolous practices of leisure have material consequences for individuals who belong across homelands. Positioned at the intersection of migration studies, leisure and tourism mobilities, and ethnomethodology and practice theory, this book is a worthwhile read for scholars and students-indeed, anyone questioning or experiencing problems of belonging in transnational and diasporic contexts.

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