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Books > Business & Economics > Business & management > Business competition

Coopetition Strategy - Theory, experiments and cases (Hardcover): Giovanni B. Dagnino, Elena Rocco Coopetition Strategy - Theory, experiments and cases (Hardcover)
Giovanni B. Dagnino, Elena Rocco
R4,182 Discovery Miles 41 820 Ships in 12 - 17 working days

This innovative book portrays the state-of-the-art of coopetition strategy regarded as a compelling mindset to exploit entirely the potential of actors' interdependencies (firms, governments, suppliers, customers, scientists and partners) in today's global scenarios. It provides the rudiments for navigating an exploration journey into a virtually new and emergent management subfield. This volume presents three key distinctive features: it is the first attempt that delves systematically and rigorously into coopetition strategy and coopetitive behaviour; it clearly elucidates the contribution of coopetition to the advancement of strategic management and managerial practice; it is the outcome of the collective brains of several scholars, with diverse geographical roots and backgrounds, who cultivate original research on co-opetition strategy from a variety of perspectives (economic, managerial, political) and multiple methods (theory building, game-theoretical, experimental and inductive case-based inquiries). Looking into this volume, the reader will realize that, while the topic is at the beginning of its lifecycle, coopetition strategy has touched an important crossroads which solicits a more comprehensive and systematic assessment. If mindfully formulated and implemented, this hybrid strategic option is able to increase returns and generate value for shareholders, entrepreneurs, managers and coopetitors.

Creativity, Innovation and the Cultural Economy (Hardcover, New): Andy C. Pratt, Paul Jeffcutt Creativity, Innovation and the Cultural Economy (Hardcover, New)
Andy C. Pratt, Paul Jeffcutt
R4,317 Discovery Miles 43 170 Ships in 12 - 17 working days

This collection brings together international experts from different continents to examine creativity and innovation in the cultural economy. In doing so, the collection provides a unique contemporary resource for researchers and advanced students. As a whole, the collection addresses creativity and innovation in a broad organizational field of knowledge relationships and transactions. In considering key issues and debates from across this developing arena of the global knowledge economy, the collection pursues an interdisciplinary approach that encompasses Management, Geography, Economics, Sociology and Cultural Studies.

The War on Drugs in Sport - Moral Panics and Organizational Legitimacy (Paperback): Vanessa McDermott The War on Drugs in Sport - Moral Panics and Organizational Legitimacy (Paperback)
Vanessa McDermott
R1,222 Discovery Miles 12 220 Ships in 12 - 17 working days

This book is an innovative and compelling work that develops a modified moral panic model illustrated by the drugs in sport debate. Drawing on Max Weber's work on moral authority and legitimacy, McDermott argues that doping scandals create a crisis of legitimacy for sport governing bodies and other elite groups. This crisis leads to a moral panic, where the issue at stake for elite groups is perceptions of their organizational legitimacy. The book highlights the role of the media as a site where claims to legitimacy are made, and contested, contributing to the social construction of a moral panic. The book explores the way regulatory responses, in this case anti-doping policies in sport, reflect the interests of elite groups and the impact of those responses on individuals, or "folk devils." The War on Drugs in Sport makes a key contribution to moral panic theory by adapting Goode and Ben-Yehuda's moral panic model to capture the diversity of interests and complex relationships between elite groups. The difference between this book and others in the field is its application of a new theoretical perspective, supported by well-researched empirical evidence.

Competition Policy Enforcement in EU Member States - What is Independence for? (Hardcover, 1st ed. 2016): Mattia Guidi Competition Policy Enforcement in EU Member States - What is Independence for? (Hardcover, 1st ed. 2016)
Mattia Guidi
R3,543 Discovery Miles 35 430 Ships in 12 - 17 working days

This book investigates the crucial EU policy of competition, which is enforced by the Commission and by national agencies that enjoy various degrees of autonomy from their governments. More and more policy-making activities are nowadays delegated to agencies that cannot be held accountable to parliaments, and ultimately to voters. The author explains why this is the case in the field of EU competition policy and discusses whether independence is linked to improved enforcement - as theories of delegation and common wisdom would suggest. These questions are explored with an in-depth analysis covering 27 EU countries for 17 years (1993-2009). While the results show that independence is given when countries lack credibility and good reputation, they also point out that autonomy from governments can hardly be associated with improved regulatory output. So, is independence of competition authorities useful to society in the end? This book will appeal to upper-level students and scholars interested in competition policy, regulatory agencies, and European public policy.

Corporate Governance, Finance and the Technological Advantage of Nations (Hardcover): Andrew Tylecote, Francesca Visintin Corporate Governance, Finance and the Technological Advantage of Nations (Hardcover)
Andrew Tylecote, Francesca Visintin
R4,182 Discovery Miles 41 820 Ships in 12 - 17 working days

Winner of the 2010 Myrdal Prize There is much debate regarding which countries' economies have the best economic systems to encourage economic growth and technological change. This book is a major contribution to this discussion, connecting the fields of corporate governance and finance with the field of innovation and technology and analysing the ways in which countries' systems of corporate governance affect firms' ability to meet the technological challenges of different sectors. Tylecote and Visintin combine incisive analysis with empirical studies systems of corporate governance in the US, Europe, East Asia and China, demonstrating how these systems vary and how the demands on those who control and finance industry are changing. The authors argue that while certain types of system have worked for particular sectors, the technological revolution through which we are passing demands innovation in corporate governance and finance. Indeed, this book goes some way in challenging accepted views of best practise in corporate governance and finance, showing how structures and rules intended to advance 'shareholder value' may undermine it by inhibiting technological change. This book will be very interesting reading for students and researchers engaged with corporate governance and national business systems, as well as those interested in systems of innovation.

Competing in Emerging Markets - Cases and Readings (Hardcover, New): Hemant Merchant Competing in Emerging Markets - Cases and Readings (Hardcover, New)
Hemant Merchant
R6,835 Discovery Miles 68 350 Ships in 12 - 17 working days

Given the increasing prominence of Emerging markets, a sophisticated understanding of their perils and promises is crucial to the growth of companies, including those from within Emerging markets themselves. Thus, it is surprising that, in their quest to train managers, only a few academic institutions currently provide a systematic forum to generate a superior understanding of this important economic event.

This groundbreaking book provides an essential set of readings and case studies that will facilitate a much-needed fundamental rethinking about drivers of successful as well as unsuccessful firm conduct in these markets, and about the role of sophisticated but (usually) poorly-serving Western theories and ideas regarding competition and competitive traps and successes.

Although the book is intended primarily for Emerging markets courses, it can also be used for various other courses in International management or International strategy. It explores the following themes:

  • The strategic and operational challenges companies face while competing in these relatively new (and, therefore, generally unfamiliar) markets
  • The imperative to generate creative solutions in response to idiosyncratic challenges posed by Emerging markets

Competing in Emerging Markets emphasizes both the unique challenges facing corporate managers who operate (or intend to operate) in Emerging markets, and the ways in which managers can efficiently and effectively respond to these competitive challenges. As one of the first comprehensive texts on this subject, Competing in Emerging Markets is certain to become a standard in the field.

Cooperation Between Antitrust Agencies at the International Level (Hardcover): Bruno Zanettin Cooperation Between Antitrust Agencies at the International Level (Hardcover)
Bruno Zanettin
R4,591 Discovery Miles 45 910 Ships in 12 - 17 working days

The issue of international antitrust enforcement is high on the agenda for both developed and developing countries. Bilateral cooperation between antitrust agencies, in particular the European Commission and US agencies, is the focus of this new work. It first shows how bilateral cooperation was developed as a response to the limits of the unilateral and extraterritorial application of national competition laws, and how it has evolved from an instrument initially designed to avoid conflicts into a tool aimed at coordinating joint investigations of international competition cases. It then considers how bilateral cooperation could be used optimally, by analysing two forms of advanced cooperation: the exchange of confidential information, and positive comity, which is the only satisfactory answer competition law can provide to market access cases. It shows that the use of such instruments is limited by significant legal and political obstacles, even in the context of the exemplary EC US relationship. The book therefore argues that the efficient use of bilateral cooperation will be limited to a small number of well-established competition agencies. If international anticompetitive practices are to be efficiently addressed by an increasingly large and heterogeneous group of competition agencies, horizontal cooperation between antitrust agencies must be complemented by a multilateral and supranational solution going beyond proposals currently put forward. The book concludes that only the WTO and its dispute settlement system could provide the basis for such a system.

International Business Geography - Case Studies of Corporate Firms (Hardcover): Piet Pellenbarg, Egbert Wever International Business Geography - Case Studies of Corporate Firms (Hardcover)
Piet Pellenbarg, Egbert Wever
R4,178 Discovery Miles 41 780 Ships in 12 - 17 working days

Written by eminent scholars who are well known within their fields across Europe, this book explores changes in the international economic environment, their impacts on the strategy of firms and the spatial consequences of these changes in strategy. The economic environment in which major companies operate is subject to rapid and important changes. Such changes have their impact on the strategy of major and even smaller companies and changes in these firm's strategies often have important implications for the location choice of their activities, be it production, outsourcing, R&D or administrative activities. Addressing these issues in a clear yet rigorous manner, this book is an excellent resource for students and researchers working and studying in the areas of international business, corporations, business strategy, economic geography and business geography.

New Systems Competition (Hardcover): Sinn New Systems Competition (Hardcover)
Sinn
R2,728 Discovery Miles 27 280 Ships in 12 - 17 working days

Competition between companies tends to be beneficial for the general public, but is this also true for competition between States in a world with global financial markets, low transport costs, and increasing migration? In this book, Sinn provides a solid economic analysis of the competitive forces at work and addresses how we should organize competition between systems so they will enhance the efficiency of these systems, as opposed to acting destructively on them.Provides a thorough economic analysis of the competitive forces at work between nations and governments.Analyzes a wide range of state activities, including taxation, public goods provision, income redistribution, environmental policy, safety standards, and competition policy.Addresses ways to organize competition so it will enhance the efficiency of these systems.

Competition, Collusion, and Game Theory (Paperback): Lester G. Telser Competition, Collusion, and Game Theory (Paperback)
Lester G. Telser
R1,349 Discovery Miles 13 490 Ships in 12 - 17 working days

This original, quantitatively oriented analysis applies the theory of the core to define competition in order to describe and deduce the consequences of competitive and non-competitive behavior. Written by one of the world's leading mathematical economists, the book is mathematically rigorous. No other book is currently available giving a game theoretic analysis of competition with basic mathematical tools.

Economic theorists have been working on a new and fundamental approach to the theory of competition and market structure, an approach inspired by appreciation of the earlier work of Edgeworth and Bohm-Bawerk and making use of the new tools of the theory of games as developed by von Neumann and Morgenstern. This new approach bases itself on the analysis of competitive behavior and its implications for the characteristics of market equilibrium rather than on assumptions about the characteristics of competitive and monopolistic markets. Its central concept is "the theory of the core of the market," and it is concerned, with the conditions under which markets will or will not achieve the characteristics of uniform prices and welfare optimality.

Telser provides a number of insights into the symptoms of competition, when and how competition is bought into play, the mechanisms of competition and collusion, the results of competition and collusion, and the results of competition and collusion for the economy and for the general public. Many misconceptions about the nature of a competitive equilibrium are dispelled. The book is not only a mathematical analysis of core price theory but also contains extensive empirical research in private industry. These empirical findings, from research pursued over several years, enhance understanding of how competition works and of the determinants of the returns to manufacturing industries.

"Lester G. Telser" is professor emeritus of economics at the University of Chicago. He is one of the world's leading mathematical economists; he has been a Visiting Research Fellow, Cowles Foundation for Research in Economics, Yale University; Ford Foundation Faculty Research Fellow; and assistant professor of economics, Iowa State University. In 2005 he received the St. Clair Drake award from Roosevelt University.

Changes in Regional Firm Founding Activities - A Theoretical Explanation and Empirical Evidence (Hardcover, New): Dirk Fornahl Changes in Regional Firm Founding Activities - A Theoretical Explanation and Empirical Evidence (Hardcover, New)
Dirk Fornahl
R4,175 Discovery Miles 41 750 Ships in 12 - 17 working days

Part of the highly successful Studies in Global Competition series and written by an author based at the Max Planck Institute in Germany - one of the world's leading centres of evolutionary economics, this book looks at the medium to long term development of firm founding activity. Developing a framework with which to focus on development and change in regional firm founding activities and split into two sections, it: explores changes in regional firm founding activities, looking at empirical evidence based on the analysis of fifty German regions; and, examines positive examples or 'role models' that can lead to change in regional start-up activities, analyzing its impact both theoretically and empirically in the German town of Jena. Incisive and based on empirical research, this book is a key resource for students engaged with change and development in entrepreneurial and regional start-up activities and the environmental impact of start up decisions as well as to policy makers in this area.

Built for People - Transform Your Employee Experience Using Product Management Principles (Hardcover): Jessica Zwaan Built for People - Transform Your Employee Experience Using Product Management Principles (Hardcover)
Jessica Zwaan; Foreword by Lars Schmidt
R2,616 Discovery Miles 26 160 Ships in 12 - 17 working days

Taking the best elements of a product-management approach and applying them to HR activity can transform the people function. This book shows you how. Written for all HR professionals and business leaders, Built for People explains how to improve workforce and business performance by developing people-centred ways of working, evidence-based decision making and a culture of continuous feedback and iteration. It explains everything from what this approach means for business professionals, what the benefits of it are and how to do it effectively. It covers how to proactively develop an employee experience which attracts, engages and retains the talent the business needs and supports them to operate at their full potential. There is also practical guidance on the importance of user research, sprint planning, vision development and how to encourage a continuous feedback loop in your team. This book includes the importance of testing and iteration and how to define metrics for success, as well as showing you how to handle organizational change, company culture clashes and how to build and improve overall business performance and employee experience at scale. Full of tools, case studies, exercises and advice from those who are already seeing the benefits of a product-management approach, this is essential reading for all business leaders needing to develop an agile, innovative and evidence-based approach to their people operations.

Manufacturing Competitiveness in Asia - How Internationally Competitive National Firms and Industries Developed in East Asia... Manufacturing Competitiveness in Asia - How Internationally Competitive National Firms and Industries Developed in East Asia (Paperback, Revised)
Jomo K.S.
R1,326 Discovery Miles 13 260 Ships in 12 - 17 working days

There are competing theories to explain the reasons behind the international competitiveness of manufacturing in Asia. Analysing these different theories will bring important lessons, not just for Asia, but for developing economies the world over. This lucid book studies industries and firms in East Asia and examines the major determinants of their economic performance. With contributions from such leading thinkers as Ha-Joon Chang and Rajah Rasiah, the book covers such themes as: *industrial policy and East Asia *Taiwan's information technology industry *The role of the government in technological capability building Manufacturing Competitiveness in Asia touches on many important themes and issues and as such will be of great interest to students, academics and policy-makers involved in industrial economics, international trade and Asian studies.

Imperfect Competition, Nonclearing Markets and Business Cycles (Hardcover): Jean-Pascal Benassy Imperfect Competition, Nonclearing Markets and Business Cycles (Hardcover)
Jean-Pascal Benassy
R7,582 Discovery Miles 75 820 Ships in 12 - 17 working days

In recent years the field of dynamic stochastic general equilibrium models has emerged as the central field of macroeconomics. These models give a unified treatment of growth and fluctuations in a general equilibrium framework where all agents behave rationally. A particularly successful part of this field introduces imperfect competition and nonclearing markets into this framework, which also leads to the study of problems like unemployment. This timely volume gives a full account of the field, starting with the various general equilibrium traditions that ultimately led to this research area, and then describing the evolution of the models, with special emphasis on how they succeeded in representing features of dynamics that other models failed to reproduce. This collection will be an invaluable source of reference for professors and graduate students specializing in macroeconomics. It should also be of interest to students of the history of economic thought, as it shows how apparently antagonistic subfields ended up merging to produce a better synthetic theory.

The Role of Design in International Competitiveness (Paperback): D.O. Ughanwa, M.J. Baker The Role of Design in International Competitiveness (Paperback)
D.O. Ughanwa, M.J. Baker
R732 Discovery Miles 7 320 Ships in 12 - 17 working days

Design is an important factor in business success. This book, first published in 1989, analyses what the role of design is in business success; just what design is; and how both design and its management might be improved. It draws on extensive original research by the authors in eighty-seven companies regarded as leaders in the field of export and technological achievement and it reports on the experiences of these companies. Among the book's many important conclusions and recommendations for improved practice are: that design, rather than price, is the key factor in determining customer/user satisfaction; and that success with design is the leading characteristic of firms that compete successfully in international markets.

Competition and Industrial Policy in the European Community (Paperback): Dennis Swann Competition and Industrial Policy in the European Community (Paperback)
Dennis Swann
R1,019 Discovery Miles 10 190 Ships in 12 - 17 working days

This book, first published in 1983, is primarily concerned with the economic policies of the European Economic Community and the European Coal and Steel Community. It explains in detail how the common market was established and how it was maintained. Free competition cannot be created merely by removing customs duties and quotas: it is also necessary to attack the many non-tariff barriers which would otherwise impede free movement. Moreover, the Community sought to develop an industrial policy, notably in relation to the ECSC, to provide a stance towards declining industries suffering from Developing World competition.

Competition in British Industry - Restrictive Practices Legislation in Theory and Practice (Paperback): Dennis Swan, Denis P.... Competition in British Industry - Restrictive Practices Legislation in Theory and Practice (Paperback)
Dennis Swan, Denis P. O'Brien, W. Peter J. Maunder, Stewart Howe
R1,019 Discovery Miles 10 190 Ships in 12 - 17 working days

This book, first published in 1974, presents the findings of a research project and considers their implications for public policy. The project was designed to find out what effect the 1956 Restrictive Trade Practices Act (and the subsequent legislation of 1968) had on British industry. The Act was a decision in favour of competition against a background of well-entrenched and widespread restrictive agreements, and this book examines in depth its impact in eighteen selected industries.

Winning at Collaboration Commerce - The Next Competitive Advantage (Paperback): Heidi Collins, Jose Claudio Terra, Cindy Gordon Winning at Collaboration Commerce - The Next Competitive Advantage (Paperback)
Heidi Collins, Jose Claudio Terra, Cindy Gordon
R1,387 Discovery Miles 13 870 Ships in 12 - 17 working days

"Real time Collaboration Enterprise" is the new business model for market domination. Billions of dollars will be spent in this field, and by 2007 the majority of Global 1000 enterprises will be deploying real-time collaboration business processes to be a core of their business portfolios. Based on their extensive experience with cutting-edge technology, the authors discuss how to successfully implement collaboration commerce solutions, reporting lessons learned from leading companies such as P&G, Astra Zeneca, SAP, and Microsoft.

Location and Competition (Hardcover): Harry Garretsen, Steven Brakman Location and Competition (Hardcover)
Harry Garretsen, Steven Brakman
R4,438 Discovery Miles 44 380 Ships in 12 - 17 working days

The 'new economic geography' is one of the most significant developments to have occurred in economics in recent years. The new insights gained from this approach have been successfully applied to issues such as globalization, international integration and policy competition. Contributed to and edited by leading international academics, this topical book analyzes the research inspired by this 'new economic geography' and examines the ensuing policy implications. Issues that are connected to this approach such as core-periphery patterns, transportation costs and economic modelling are also explored in depth.

Increasing integration of the world economy and the 2004 enlargement of the European Union amongst other factors, have combined to change the geography of economics. Now two renowned authorities have come together to edit this contemporary text on location and competition for students, academics and researchers in the field.

Global Taiwan - Building Competitive Strengths in a New International Economy (Paperback, New): Suzanne Berger, Richard K.... Global Taiwan - Building Competitive Strengths in a New International Economy (Paperback, New)
Suzanne Berger, Richard K. Lester
R1,345 Discovery Miles 13 450 Ships in 12 - 17 working days

Global Taiwan examines the impact of globalization on the industry and economy of Taiwan since the spectacular growth of the 1990s. Drawing on hundreds of interviews with firms in Taiwan, China, the United States, Japan, Europe, and other areas, the book analyzes the strengths and weaknesses of Taiwanese firms at a time when they face new competition from powerful global leaders and new producers in China. The contributors cover topics of enormous importance for Taiwan as well as the rest of the world, including transformations in the international economy, technological advances that enabled modularization and fragmentation of the production system, contract manufacturers, regionalization, and links with Chinese industry. The book addresses such questions as: Can Taiwanese companies be maintained and expanded with the same corporate strategies and public policies as in the past? Can these strategies still work for other countries? If changes are required, what resources can be mobilized in the public and private sectors? As massive relocation of manufacturing and services moves plants and jobs to low-wage countries like China and India, what will remain at home in societies like Taiwan?

Global Taiwan - Building Competitive Strengths in a New International Economy (Hardcover): Suzanne Berger, Richard K. Lester Global Taiwan - Building Competitive Strengths in a New International Economy (Hardcover)
Suzanne Berger, Richard K. Lester
R5,167 Discovery Miles 51 670 Ships in 12 - 17 working days

Global Taiwan examines the impact of globalization on the industry and economy of Taiwan since the spectacular growth of the 1990s. Drawing on hundreds of interviews with firms in Taiwan, China, the United States, Japan, Europe, and other areas, the book analyzes the strengths and weaknesses of Taiwanese firms at a time when they face new competition from powerful global leaders and new producers in China. The contributors cover topics of enormous importance for Taiwan as well as the rest of the world, including transformations in the international economy, technological advances that enabled modularization and fragmentation of the production system, contract manufacturers, regionalization, and links with Chinese industry. The book addresses such questions as: Can Taiwanese companies be maintained and expanded with the same corporate strategies and public policies as in the past? Can these strategies still work for other countries? If changes are required, what resources can be mobilized in the public and private sectors? As massive relocation of manufacturing and services moves plants and jobs to low-wage countries like China and India, what will remain at home in societies like Taiwan?

Sustaining Competitiveness in the New Global Economy - The Experience of Singapore (Hardcover, illustrated edition): Ramkishen... Sustaining Competitiveness in the New Global Economy - The Experience of Singapore (Hardcover, illustrated edition)
Ramkishen S. Rajan
R3,329 Discovery Miles 33 290 Ships in 12 - 17 working days

While the Singaporean economy has experienced one of the highest rates of growth in the world over the past three decades, questions have recently been raised about the sustainability of the Singapore development model and its continued relevance in the global economy. This book is a compilation of specially written essays by a select group of leading international scholars. The authors analytically examine a number of related issues pertaining to national competitiveness, structural and macroeconomic concerns and policy options for the Singapore economy in order for it to sustain its economic viability in the global economy. Specifically, the volume aims to: * identify key trends and strategic issues that policymakers and businesses need to be aware of in a highly competitive and technologically sophisticated global economy * highlight what exactly it means to be 'competitive' in the new global economy * hypothesise how to position Singapore in the new global economy for it to remain a thriving and prosperous nation. As the title of the book suggests, while the focus is on Singapore, there are many lessons to be gleaned for other countries in Asia and elsewhere. Scholars of Asian studies, international economics, development economics, public policy and international business economics should find this book of great value, as should policymakers and other policy analysts.

Competition, Monopoly and Corporate Governance - Essays in Honour of Keith Cowling (Hardcover, illustrated edition): Michael... Competition, Monopoly and Corporate Governance - Essays in Honour of Keith Cowling (Hardcover, illustrated edition)
Michael Waterson
R3,527 Discovery Miles 35 270 Ships in 12 - 17 working days

Competition, Monopoly and Corporate Governance covers three broad themes, each associated with a particular strand of Keith Cowling's own writings in industrial economics and each represented by four specially commissioned papers. Providing a critical perspective on many current issues in industrial economics the themes are as follows: internationalisation, trans-nationalism and technical change; monopoly, oligopoly and social welfare; and corporate governance, mergers and the evolution of industrial structure. These chapters provide a challenge to much of the prevailing orthodoxy. There is also an appreciation of Keith Cowling's long association with the University of Warwick, spanning more than 30 years. A distinguished series of authors have contributed to the book, including several of Europe's best-known industrial economists. Academics, economists and political scientists in the area of industrial economics will find this volume invaluable.

Knowledge and Innovation in Regional Industry - An entrepreneurial coalition (Hardcover): Roel Rutten Knowledge and Innovation in Regional Industry - An entrepreneurial coalition (Hardcover)
Roel Rutten
R5,009 Discovery Miles 50 090 Ships in 12 - 17 working days


Contents:
1. Introduction: Knowledge, networks, and space
2. Provoking academic inquiry
3. Knowledge, learning, and innovation
4. Learning, networks, and space
5. Framework for analysis
6. Analysis of the KIC project
7. Conclusion and reflection

Competing Globally Through Customer Value - The Management of Strategic Suprasystems (Hardcover, New): Gregory M. Bounds,... Competing Globally Through Customer Value - The Management of Strategic Suprasystems (Hardcover, New)
Gregory M. Bounds, Michael J. Stahl
R2,829 Discovery Miles 28 290 Ships in 12 - 17 working days

This unique volume sets forth a managerial paradigm for helping companies to compete and prosper in a global market that is increasingly dominated by Japan, Germany and the emerging EEC. While emphasis on short-term profitability has been widely recognized as a serious handicap for companies that compete internationally, editors Stahl and Bounds reveal the full scope of the competitiveness problem. Traditional business theory, practice, and culture are deeply rooted in short-term, non-customer-oriented indicators such as stock price, volume of shipments, and quarterly earnings. These indicators, however, are no longer effective. According to Stahl and Bounds, companies need to structure themselves around net customer value--what the customer receives minus what the customer sacrifices. The book shows how organizations that focus on net customer value will ultimately enjoy more profits, market share, and customer loyalty than those based on short-term financial results. The contributors propose, as an alternative management model, a detailed, analytic paradigm that provides specific ways to identify, measure, monitor, produce, and improve customer value. Most importantly, they demonstrate why U.S. companies that want to survive and prosper in a competitive global economy will benefit from this management model.

Delivering customer value involves all areas of business management. This book provides a significant methodological breakthrough by proposing new models for costing, product development, production and inventory control, process control, logistics management, marketing, finance, and human resources. With contributions by 42 authors from academia and business, this volume delineates structural systems and practical programs for obtaining better business results through improved quality and customer satisfaction. Many of the top Fortune 500 corporations are now training their managers in the customer value paradigm. Managers in competitive markets who do not fully understand the tenets, implications, and techniques of the customer value model set forth in this book face a serious barrier to business success.

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