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Books > Business & Economics > Business & management > Sales & marketing > Customer services

The Customer Affinity Manifesto - How AI can help businesses connect with customer emotions (Paperback): Joss Gillet The Customer Affinity Manifesto - How AI can help businesses connect with customer emotions (Paperback)
Joss Gillet
R609 Discovery Miles 6 090 Ships in 10 - 15 working days
Fearless Communication - How to Energize Your Team for Success on the Phone (Paperback): Dave Tester Fearless Communication - How to Energize Your Team for Success on the Phone (Paperback)
Dave Tester
R468 Discovery Miles 4 680 Ships in 10 - 15 working days
Customer Loyalty - How to Retain Your Customer Base Through Loyalty (Paperback): Anthony Ekanem Customer Loyalty - How to Retain Your Customer Base Through Loyalty (Paperback)
Anthony Ekanem
R221 Discovery Miles 2 210 Ships in 10 - 15 working days
Building a Strong Brand with Captivating Contents - Clarify Your Message, Break through the Clutter, Stand out from the Crowd,... Building a Strong Brand with Captivating Contents - Clarify Your Message, Break through the Clutter, Stand out from the Crowd, and Make More Money (Paperback)
Frank Wilson
R267 Discovery Miles 2 670 Ships in 10 - 15 working days
Reimagine Customer Success - Designing Organizations Around Customer Value (Paperback): Sasi Yajamanyam Reimagine Customer Success - Designing Organizations Around Customer Value (Paperback)
Sasi Yajamanyam
R417 R349 Discovery Miles 3 490 Save R68 (16%) Ships in 10 - 15 working days
Sales Success Secrets - Volume 2 - Idea-Rich Secret Selling Tips (Paperback): Bob Hooey Sales Success Secrets - Volume 2 - Idea-Rich Secret Selling Tips (Paperback)
Bob Hooey
R582 R480 Discovery Miles 4 800 Save R102 (18%) Ships in 10 - 15 working days
Customer Success Mindset (Paperback): Jyotsana Shukla Customer Success Mindset (Paperback)
Jyotsana Shukla
R436 Discovery Miles 4 360 Ships in 10 - 15 working days
Can't-Lose Accounts - Deliver Value and Make It Simple to Renew and Buy More! (Paperback): Steve Thompson Can't-Lose Accounts - Deliver Value and Make It Simple to Renew and Buy More! (Paperback)
Steve Thompson
R343 R287 Discovery Miles 2 870 Save R56 (16%) Ships in 10 - 15 working days
Get Your Stuff and Get Out! - Why Customer Service Sucks and How We Can Make It Great Again! (Paperback): Bryan Horn Get Your Stuff and Get Out! - Why Customer Service Sucks and How We Can Make It Great Again! (Paperback)
Bryan Horn
R369 Discovery Miles 3 690 Ships in 10 - 15 working days
Cases on Social Justice in China and Perspectives on Chinese Brands (Paperback): Youssef El Haoussine, Lulu Wang Cases on Social Justice in China and Perspectives on Chinese Brands (Paperback)
Youssef El Haoussine, Lulu Wang
R4,410 Discovery Miles 44 100 Ships in 10 - 15 working days

As a rising superpower and economy, China and the Chinese society have attracted the attention of the world. However, because of the language and cultural barrier, it is difficult for foreign academics and the foreign public to grasp what is happening within Chinese society. This is particularly the case if a foreign audience wishes to understand the Chinese public and how social justice plays out in China. Cases on Social Justice in China and Perspectives on Chinese Brands proposes an objective view of the effect that social justice and online public debates had on brands by describing and reporting the real situation in China where brands faced a public outcry after a controversial event and by considering how the brands were affected. Covering key topics such as brand activity, social media, boycotts, vulgar marketing, and salary disputes, this reference work is ideal for government officials, policymakers, researchers, scholars, academicians, practitioners, instructors, and students.

Building a Brand Image Through Electronic Customer Relationship Management (Paperback): Arshi Naim, Sandeep Kumar Kautish Building a Brand Image Through Electronic Customer Relationship Management (Paperback)
Arshi Naim, Sandeep Kumar Kautish
R5,035 Discovery Miles 50 350 Ships in 10 - 15 working days

Effective e-customer relationship management is imperative for increasing customer satisfaction, online sales, website patronage, loyalty, and retention. To understand exactly how this business strategy can be applied to enhance business operations, further study on its various benefits, opportunities, and challenges is required. Building a Brand Image Through Electronic Customer Relationship Management develops electronic customer relationship management strategies for achieving customer satisfaction and explains the concepts and uses of electronic customer relationship management to meet strategic objectives, improve customer loyalty, and build brand image. Covering topics such as marketing, brand equity, customer loyalty, and social media, this reference work is ideal for business owners, managers, entrepreneurs, industry professionals, researchers, scholars, practitioners, academicians, instructors, and students.

Applying Metalytics to Measure Customer Experience in the Metaverse (Paperback): Devesh Bathla, Amandeep Singh Applying Metalytics to Measure Customer Experience in the Metaverse (Paperback)
Devesh Bathla, Amandeep Singh
R5,500 Discovery Miles 55 000 Ships in 10 - 15 working days

In many ways, the appearance of the metaverse is an unparalleled progression. A number of new technologies have come together to enable its vision. Augmented reality (AR) and virtual reality (VR) headsets have become cheaper and more powerful improving the user experience. Blockchain has enabled digital currencies and NFTs. The new methods to transact and own digital goods are allowing creators to monetize their activities through tokens. In addition to monetization, and as a means to exchange value, token-holders can also participate in the platform's governance (e.g., vote on decisions). This democratic ownership economy coupled with the possibility of interoperability could unlock immense economic opportunities whereby digital goods and services are no longer captive to a singular gaming platform or brand. As the world steps into the metaverse, it is imperative to spark conversations with all objects and those interacting within the next dimension. Applying Metalytics to Measure Customer Experience in the Metaverse introduces metalytics, a new perspective on analytics for the new dimension of spatial and immersive Web 3.0. It presents the new conversations in the elements of a new digital age converging at a large scale. Covering topics such as big data analytics, financial services, and network analysis, this premier reference source is an essential resource for business leaders and executives, IT managers, entrepreneurs, financial specialists, consultants, statisticians, marketers, government officials, students and educators of higher education, librarians, researchers, and academicians.

Social Customer Relationship Management (Social-CRM) in the Era of Web 4.0 (Paperback): Nedra Bahri-Ammari Social Customer Relationship Management (Social-CRM) in the Era of Web 4.0 (Paperback)
Nedra Bahri-Ammari
R4,997 Discovery Miles 49 970 Ships in 10 - 15 working days

The advent of Web 2.0 has led to a rebalancing of power between the customer and the company through the consumer's voice about the brand and referral behavior via electronic word of mouth. Customer opinions within the virtual brand communities can have a vast impact on a company's sales and image. It is crucial for companies to promote and use customer contributions in order to enhance their brand image, retain customers, and develop their marketing strategy. Social Customer Relationship Management (Social-CRM) in the Era of Web 4.0 provides relevant theoretical frameworks and the latest results of empirical research on the strategic role of marketing 2.0, digital customer experience, and social customer relationship management on social networks. Covering a range of topics such as disruptive marketing, artificial intelligence, and customer behavior, this reference work is ideal for marketers, IT practitioners, CRM specialists, industry professionals, researchers, scholars, practitioners, academicians, instructors, and students.

52+ WAYS TO FILL YOUR BEDS AND GROW YOUR CARE SERVICE (Paperback): Geoffrey Fairfield 52+ WAYS TO FILL YOUR BEDS AND GROW YOUR CARE SERVICE (Paperback)
Geoffrey Fairfield
R324 R272 Discovery Miles 2 720 Save R52 (16%) Ships in 10 - 15 working days
Five-Star Customer Service (Paperback): Ted Coine Five-Star Customer Service (Paperback)
Ted Coine
R579 Discovery Miles 5 790 Ships in 10 - 15 working days
Sticky Customer Service - Stop Churning Customers and Start Growing Your Business (Paperback): Peter Lyle Dehaan Sticky Customer Service - Stop Churning Customers and Start Growing Your Business (Paperback)
Peter Lyle Dehaan
R420 Discovery Miles 4 200 Ships in 10 - 15 working days
Stealing Genius - The Seven Levels of Adaptive Innovation (Paperback): Steve Miller Stealing Genius - The Seven Levels of Adaptive Innovation (Paperback)
Steve Miller
R431 Discovery Miles 4 310 Ships in 10 - 15 working days
Exceptional Service, Exceptional Profit - The Secrets of Building a Five-Star Customer Service Organization (Paperback):... Exceptional Service, Exceptional Profit - The Secrets of Building a Five-Star Customer Service Organization (Paperback)
Leonardo Inghilleri, Micah Solomon
R478 R397 Discovery Miles 3 970 Save R81 (17%) Ships in 10 - 15 working days
Exceptional Customer Service - Retaining your Customers for Life! (Paperback): Gerard Assey Exceptional Customer Service - Retaining your Customers for Life! (Paperback)
Gerard Assey
R216 Discovery Miles 2 160 Ships in 10 - 15 working days
My favorite customers - Entry of sales orders, practical for filling in - Design: Cool cats (Paperback): Gerda Wagner My favorite customers - Entry of sales orders, practical for filling in - Design: Cool cats (Paperback)
Gerda Wagner
R213 Discovery Miles 2 130 Ships in 10 - 15 working days
7 Customer Retention Tactics - For The Restaurateur (Paperback): Shirley Coello 7 Customer Retention Tactics - For The Restaurateur (Paperback)
Shirley Coello
R237 Discovery Miles 2 370 Ships in 10 - 15 working days
Thrilling Your Customers - How To Increase Sales for Your Small Business by Creating Genuine Customer Connections (Paperback):... Thrilling Your Customers - How To Increase Sales for Your Small Business by Creating Genuine Customer Connections (Paperback)
D.J. Billings
R237 Discovery Miles 2 370 Ships in 10 - 15 working days
The Big Miss - How Organizations Overlook the Value of Emotions (Paperback): Zhecho Dobrev The Big Miss - How Organizations Overlook the Value of Emotions (Paperback)
Zhecho Dobrev
R656 R547 Discovery Miles 5 470 Save R109 (17%) Ships in 10 - 15 working days

In The Big Miss: How Businesses Overlook the Value of Emotions, Zhecho Dobrev reveals how organizations are frequently deceived by customers and fail to act on what they fail to notice-thus are missing the biggest driver of profitable customer behavior!What are the emotional and subconscious drivers behind your customers' behavior? Do you have a science and data-based strategy to drive this in the direction you want? In The Big Miss: How Businesses Overlook the Value of Emotions, Zhecho Dobrev reveals how organizations are frequently deceived by customers and fail to act on what they fail to notice-thus are missing the biggest driver of profitable customer behavior! His extensive research shows that emotions are the key drivers of customer behavior, yet few organizations have a strategy to evoke specific emotions based on science and data. Does yours? In this book, the author provides business leaders with a practical framework for how to embed emotions in their business practices, which includes learning how to: Discover the difference between what customers say and do Create a data-based strategy around specific emotions Use customer science to future-proof your business and make the most out of Digital Transformation, Data, and AI ...and much more. Behind every business problem, there is a customer problem! This book will change how you think about customer behavior and challenge you to harness the business power of emotions.

Customer-Responsive Management - The Flexible Advantage (Paperback): FW Davis Customer-Responsive Management - The Flexible Advantage (Paperback)
FW Davis
R771 R581 Discovery Miles 5 810 Save R190 (25%) Ships in 12 - 17 working days

"Customer Responsive Management" is part of an important new series designed to provide business and engineering students with a full understanding of the issues of Total Quality Management. The series will also be a valuable resource for practising managers and engineers.

Modern organizations perform different types of activities, each of which requires a different management approach from project management to production management to responsive management. This book considers the need for increased responsive management in a constantly changing business environment where customers are demanding specialized treatment and competition is forcing firms to be responsive in order to survive.

"Customer Responsive Management" integrates all the components of responsive management - the need to empower employees, the need for improved customer service - into a logical model which can be followed in order to achieve the management objectives of the responsive organization.

Agile Software Development in the Large - Diving into the Deep (Paperback, 2nd ed.): Jutta Eckstein Agile Software Development in the Large - Diving into the Deep (Paperback, 2nd ed.)
Jutta Eckstein
R454 R383 Discovery Miles 3 830 Save R71 (16%) Ships in 10 - 15 working days
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