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Books > Business & Economics > Business & management > E-commerce
Access to government information faces many roadblocks in
developing and emerging economies due to lack of appropriate legal
frameworks and other requisite information laws. However, there is
hope that many countries are now recognizing the importance of
providing access to public information resources. Digital Access
and E-Government: Perspectives from Developing and Emerging
Countries explores the relationships that exist between access to
information laws and e-government. It shares the strategies used in
encouraging access to information in a variety of jurisdictions and
environments, to be of use to e-government designers and
practitioners, policymakers, and university professors.
Geared towards technical professionals, marketing managers,
finance/business strategists, law/policy makers, and educators
whose work involves e-commerce, this unique book provides a clear
overview of the legal and public policy issues associated with
computer networks and electronic transaction and security. It
identifies various forms of potential legal and commercial
liability, and advises what legal claims may be raised, by whom,
and the potential impact of these claims. Methods to reduce or
eliminate liability are discussed, offering practical, operational
guidance to professionals. The book also describes the legal rights
of computer system and electronic commerce operators that can be
applied to help preserve security and to recover in the event that
security is breached.
Popular among online shoppers, comparison-shopping provides a new
sales channel for small to medium enterprises to contend with brand
name vendors. ""Comparison-Shopping Services and Agent Designs""
provides a collection of comprehensive research articles on the
latest technologies involved with online consumer services. This
""Premier Reference Source"" provides e-commerce and agent
technology researchers, academicians, and practitioners with a
useful overview as well as references to the latest advancements in
the field.
Ubiquitous commerce (u-commerce) creates a dynamic convergence of
the physical and digital, producing Web-based wireless and
next-generation technologies in ways that generate new levels of
convenience and value for buyers and sellers. Ubiquitous Commerce
for Creating the Personalized Marketplace: Concepts for Next
Generation Adoption provides a compendium of definitions and
explanations of concepts and processes within u-commerce, as well
as research targets, objectives, techniques, and methodologies.
This Handbook of Research contains a collection of chapters
authored by leading international experts, offering an in-depth
description of key terms and concepts related to different areas,
issues, and trends in u-commerce and technologies in modern
organizations worldwide.
Through the comprehensive consideration of alternative strategies
and their highly accurate comparison from the perspective of
quantitative characteristics, the game approach refines logic and
increases the efficiency and expediency of making decisions on
business integration. Game Strategies for Business Integration in
the Digital Economy reveals the essence, features and benefits of
various strategies for business integration in the digital economy.
Presenting a general scientific idea of business integration from
the perspective of the Game Theory, Game Strategies for Business
Integration in the Digital Economy considers these game strategies
for business integration in the digital economy: cluster strategy;
public-private partnership; cooperation of universities and
business entities; parks and innovation networks; the M&A
strategy; foreign direct investment; the strategy for export
development of international business integration. Advances in
Business Marketing and Purchasing (ABM&P), offers leading edge
theory, empirical research and practice on sensemaking, planning,
implementing and evaluating of strategies in business-to-business
marketing and purchasing.
Totally Awesome Stephen Monaco offers a comprehensive guide to
social media marketing in Insightful Knowledge. He changes
perceptions on social media marketing and tell readers how to
develop their marketing strategies. Since social media needs to be
part of your marketing efforts, read this book Monica Cornetti -
Leading Authority on Entrepreneurial Thinking, and Author of Your
Face Isn't Finished Until Your Lipstick is On YOU NEED THIS BOOK
IF... you don't know where to start with your social media
initiatives you've started your social media initiatives but aren't
sure if you're on the right track your social media initiatives are
in place and you believe you're on the right track none of your
social media initiatives are directly tied to specific business
objectives you fail to use social media monitoring / listening
platforms in your social media you don't know what consumers are
saying about your brand online you don't have a comprehensive Voice
of Customer program in place you're not engaging consumers with
relevant content across multiple platforms your company is driven
by sales, rather than by marketing the breakneck tempo of today's
business makes it difficult to adapt and keep up with change you no
longer know how to reach potential customers
The mobile services industry is going through a major
transformation, which challenges many of the basic assumptions
behind the existing business models. As the business paradigm
shifts from voice-centric to data-centric mobile services, the ways
of analyzing the industry need to evolve as well. Mobile Services
in the Networked Economy provides new insight into the structure
and dynamics of the mobile services industry by combining novel
ideas from the complexity theory, from the research of vertical
integration strategies and from the theories of networked
organizations. These ideas and theories are then applied to the
context of three different types of mobile services markets in
Japan, Finland and the UK. The case analyses demonstrate how the
three markets are currently going through very distinct phases of
evolution in a continuum between two very different kinds of
business environments. The analysis of the mobile services industry
presented in this book will help the reader not only to understand
the logic behind the way the industry looks today, but also to
foresee possible future trends in the development of a given mobile
services market.
The Internet has generated a large amount of information that is
created and shared between individuals and organizations. Because
of the amount of information flying through cyberspace, the time to
locate and digest the information increases exponentially, but the
question of what information can be shared and how to share them
remains unsolved. ""Advances in Electronic Business, Volume 2""
explores the semantic web and intelligent web services, two methods
created to help solidify the meaning and relationship of data, and
explains how they relate to business processes. Professionals,
policy-makers, academics, researchers, and managers in IT,
business, and commerce will find this book useful in understanding
the semantic web and intelligent web services impact on e-commerce.
E-business research is currently one of the most active research
areas. With the rapid advancement in information technologies,
e-business is growing in significance and is having a direct impact
upon ways of doing business. As e-business becomes one of the most
important areas in organizations, researchers and practitioners
need to understand the implications of many technological and
organizational changes taking place. ""Advances in E-Business
Research: E-Business Innovation and Process Management"" provides
researchers and practitioners with valuable information on recent
advances and developments in emerging e-business models and
technologies. This book covers a variety of topics, such as
e-business models, e-business strategies, online consumer behavior,
e-business process modeling and practices, electronic communication
adoption and service provider strategies, privacy policies, and
implementation issues.
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