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Books > Business & Economics > Business & management > E-commerce
This book discusses important recent advances in automated
negotiations. It introduces a number of state-of-the-art autonomous
agents for large-scale and complex negotiations, and demonstrates
that automated negotiation is one of the most important areas in
the field of autonomous agents and multi-agent systems. Further, it
presents automated negotiation scenarios involving negotiation
encounters that may have, for instance, a large number of agents or
a large number of issues with interdependencies and/or real-time
constraints. This book includes carefully selected and reviewed
outcomes of the 11th International Workshop on Automated
Negotiations (ACAN) held in Stockholm, Sweden, 2018, in conjunction
with IJCAI-ECAI-2018. Written by leading academic and industrial
researchers, it is a valuable resource for professionals and
scholars working on complex automated negotiations. Furthermore,
the in-depth descriptions of automated negotiating agent programs
help readers who are involved in writing codes for automated
agents.
'Essential for any leader in any industry' - Kim Scott, bestselling
author of Radical Candor Working Backwards gives an insider's
account of Amazon's approach to culture, leadership and best
practices from two long-time, top-level Amazon executives. Colin
Bryar and Bill Carr joined Amazon in the late 90s. Their time at
the company covered a period of unmatched innovation that brought
products and services - including Kindle, Amazon Prime, Amazon Echo
and Alexa, and Amazon Web Services - to life. Through the story of
these innovations they reveal the principles and practices that
drive Amazon's success. Through their wealth of experience they
offer unprecedented access to the 'Amazon way' as it was refined,
articulated and proven to be repeatable, scalable and adaptable.
Working Backwards shows how success is not achieved by the genius
of any single leader, but rather through commitment to and
execution of a set of well-defined, rigorously executed principles
and practices that you can apply at your own company, no matter the
size. 'Working Backwards should be read by anyone interested in the
real thing - the principles, processes and practices of
twenty-first-century management and leadership' - Forbes 'Gives us
the story as it developed at the time - and that is probably worth
the cover price of the book in itself' - Financial Times
As the Internet becomes increasingly interconnected with modern
society, the transition to online business has developed into a
prevalent form of commerce. While there exist various advantages
and disadvantages to online business, it plays a major role in
contemporary business methods. Improving E-Commerce Web
Applications Through Business Intelligence Techniques provides
emerging research on the core areas of e-commerce web applications.
While highlighting the use of data mining, search engine
optimization, and online marketing to advance online business,
readers will learn how the role of online commerce is becoming more
prevalent in modern business. This book is an important resource
for vendors, website developers, online customers, and scholars
seeking current research on the development and use of e-commerce.
Embarking on electronic business is a challenging task. There is
also a lack of clear understanding and comprehensive analysis of
various issues and domains of electronic business. This book offers
a very comprehensive analysis of concepts, models and
infrastructures of e-business. It also presents unique observations
of current e-business practices for different organizations in
different economies and provides insights on the future of current
leading businesses on the net and the trends of e-business. The
volume will be an effective and indispensible reference book for
professionals who are interested in or dealing with e-business and
businesses that are embarking on e-business.
Technology is continuously advancing and changing the way aspects
of business are performed. The implementation of mobile business
transactions to acquire various types of goods has changed the
landscape of consumerism. Apps Management and E-Commerce
Transactions in Real-Time is a timely research publication that
features the latest scholarly trends, issues, and implications of
the use of a new technological forum in electronic buying and
selling. Including extensive coverage on a number of topics and
perspectives such as social networks, customer satisfaction, and
cloud computing, this book is ideally designed for researchers,
academicians, and students seeking current research on mobile
solutions in business deals.
This book examines issues and implications of digital and social
media marketing for emerging markets. These markets necessitate
substantial adaptations of developed theories and approaches
employed in the Western world. The book investigates problems
specific to emerging markets, while identifying new theoretical
constructs and practical applications of digital marketing. It
addresses topics such as electronic word of mouth (eWOM),
demographic differences in digital marketing, mobile marketing,
search engine advertising, among others. A radical increase in both
temporal and geographical reach is empowering consumers to exert
influence on brands, products, and services. Information and
Communication Technologies (ICTs) and digital media are having a
significant impact on the way people communicate and fulfil their
socio-economic, emotional and material needs. These technologies
are also being harnessed by businesses for various purposes
including distribution and selling of goods, retailing of consumer
services, customer relationship management, and influencing
consumer behaviour by employing digital marketing practices. This
book considers this, as it examines the practice and research
related to digital and social media marketing.
Totally Awesome Stephen Monaco offers a comprehensive guide to
social media marketing in Insightful Knowledge. He changes
perceptions on social media marketing and tell readers how to
develop their marketing strategies. Since social media needs to be
part of your marketing efforts, read this book Monica Cornetti -
Leading Authority on Entrepreneurial Thinking, and Author of Your
Face Isn't Finished Until Your Lipstick is On YOU NEED THIS BOOK
IF... you don't know where to start with your social media
initiatives you've started your social media initiatives but aren't
sure if you're on the right track your social media initiatives are
in place and you believe you're on the right track none of your
social media initiatives are directly tied to specific business
objectives you fail to use social media monitoring / listening
platforms in your social media you don't know what consumers are
saying about your brand online you don't have a comprehensive Voice
of Customer program in place you're not engaging consumers with
relevant content across multiple platforms your company is driven
by sales, rather than by marketing the breakneck tempo of today's
business makes it difficult to adapt and keep up with change you no
longer know how to reach potential customers
The mobile services industry is going through a major
transformation, which challenges many of the basic assumptions
behind the existing business models. As the business paradigm
shifts from voice-centric to data-centric mobile services, the ways
of analyzing the industry need to evolve as well. Mobile Services
in the Networked Economy provides new insight into the structure
and dynamics of the mobile services industry by combining novel
ideas from the complexity theory, from the research of vertical
integration strategies and from the theories of networked
organizations. These ideas and theories are then applied to the
context of three different types of mobile services markets in
Japan, Finland and the UK. The case analyses demonstrate how the
three markets are currently going through very distinct phases of
evolution in a continuum between two very different kinds of
business environments. The analysis of the mobile services industry
presented in this book will help the reader not only to understand
the logic behind the way the industry looks today, but also to
foresee possible future trends in the development of a given mobile
services market.
E-Commerce and M-Commerce Technologies explores the emerging area
of mobile commerce. The chapters in this book look specifically at
the development of emerging technologies and their application in
Internet commerce. From E-business to mobile database developments,
this book offers a compilation of readings that will prove useful
to individuals and organizations in the academic study and research
surrounding mobile commerce as well as in the practical application
of these technologies.
The Internet has generated a large amount of information that is
created and shared between individuals and organizations. Because
of the amount of information flying through cyberspace, the time to
locate and digest the information increases exponentially, but the
question of what information can be shared and how to share them
remains unsolved. ""Advances in Electronic Business, Volume 2""
explores the semantic web and intelligent web services, two methods
created to help solidify the meaning and relationship of data, and
explains how they relate to business processes. Professionals,
policy-makers, academics, researchers, and managers in IT,
business, and commerce will find this book useful in understanding
the semantic web and intelligent web services impact on e-commerce.
This book examines how digital technologies enable collaboration as
a way for individuals, teams and businesses to connect, create
value, and harness new opportunities. Digital technologies have
brought the world closer together but also created new barriers and
divides. While it is now possible to connect almost instantly and
seamlessly across the globe, collaboration comes at a cost; it
requires new skills and hidden 'collaboration work', and the need
to renegotiate the fair distribution of value in multi-stakeholder
network arrangements. Presenting state-of-the-art research, case
studies, and leading voices in the field, the book provides
academics and professionals with insights into the diverse powers
of collaboration in the digital age, spanning collaboration among
professionals, organisations, and consumers. It brings together
contributions from scholars interested in the collaboration of
teams, cooperatives, projects, and new cooperative systems,
covering a range of sectors from the sharing economy, health care,
large project businesses to public sector collaboration.
E-business research is currently one of the most active research
areas. With the rapid advancement in information technologies,
e-business is growing in significance and is having a direct impact
upon ways of doing business. As e-business becomes one of the most
important areas in organizations, researchers and practitioners
need to understand the implications of many technological and
organizational changes taking place. ""Advances in E-Business
Research: E-Business Innovation and Process Management"" provides
researchers and practitioners with valuable information on recent
advances and developments in emerging e-business models and
technologies. This book covers a variety of topics, such as
e-business models, e-business strategies, online consumer behavior,
e-business process modeling and practices, electronic communication
adoption and service provider strategies, privacy policies, and
implementation issues.
Electronic business (E-Business) plays a central goal in the
economy, facilitating the exchange of information, goods, services
and payments. E-Business is not exclusive for large enterprises. It
propels productivity and competitiveness and is accessible to all
enterprises, and sophisticated systems like E-Marketplaces act as
business integrators, potentiating business opportunities for both
buyers and sellers. Innovations in SMEs and Conducting E-Business:
Technologies, Trends and Solutions discusses the main issues,
challenges, opportunities and solutions related to electronic
business adoption with a special focus on SME while providing
researchers, scholars, professionals with some of the most advanced
research developments, solutions and discussions of E-Business
challenges, impacts and opportunities under the social, managerial
and organizational dimensions.
E-Business covers a broad spectrum of businesses based on the
Internet, including e-commerce, e-healthcare, e-government and e
tailing. While substantial attention is being given to the planning
and development of e-business applications, the efficiency and
effectiveness of e-business systems will largely depend on
management solutions. These management solutions demand a good
grasp of both the technical and business perspectives of an
e-business service. There have been many books on the Internet
based on e-commerce, Internet protocols, distributed components
etc. However, none of these books address the problem of managing e
business as a set of networked services. They do not link
enterprise management with network and systems management. This
book provides an overview of the emerging techniques for IT service
management from a business perspective with case studies from
telecommunication and healthcare sectors. It integrates the
business perspective with relevant technical standards, such as
SNMP, WBEM and DMI. This book presents some concepts and
methodologies that enable the development of effective and
efficient management systems for networked services. The book is
intended to familiarize practicing managers, engineers, and
graduate level students with networked service management concepts,
architectures and methodologies with reference to evolving
standards. It should be useful in a number of disciplines, such as
business management, information systems, computers and networking,
and telecommunications.
Appendix 2 is based on TeleManagement (TM) Forum's documents on
TOM (GB921, GB910 and GB908). While this appendix has explained the
basic management concept of an e-telco, TMForum now recommends the
use of eTOM as explained in www.tmforum.com. An overview of eTOM is
available in the report The TeleManagement Forum's enhanced Telecom
Operations Map (eTOM) by Michael Kelly appearing in the Journal of
Network and Systems Management in March 2003.
The ever evolving World Wide Web provides more opportunities and
challenges than ever before. Understanding marketing concepts and
new and emerging methods for this digital landscape is the key to
online success.Transdisciplinary Marketing Concepts and Emergent
Methods for Virtual Environments provides a broad and comprehensive
international coverage of subjects, issues, and current trends
relating to all areas of online marketing. Emphasis is highly
placed on research articles, case studies, and book reviews that
seek to connect theory with application, identifying best practices
in online marketing. In this respect, this book links both
theoretical and practical approaches of online marketing to make a
proactive contribution to the field perfect for researchers,
practitioners, entrepreneurs, policymakers, and educators.
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