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Books > Business & Economics > Business & management > E-commerce
This book discusses important recent advances in automated
negotiations. It introduces a number of state-of-the-art autonomous
agents for large-scale and complex negotiations, and demonstrates
that automated negotiation is one of the most important areas in
the field of autonomous agents and multi-agent systems. Further, it
presents automated negotiation scenarios involving negotiation
encounters that may have, for instance, a large number of agents or
a large number of issues with interdependencies and/or real-time
constraints. This book includes carefully selected and reviewed
outcomes of the 11th International Workshop on Automated
Negotiations (ACAN) held in Stockholm, Sweden, 2018, in conjunction
with IJCAI-ECAI-2018. Written by leading academic and industrial
researchers, it is a valuable resource for professionals and
scholars working on complex automated negotiations. Furthermore,
the in-depth descriptions of automated negotiating agent programs
help readers who are involved in writing codes for automated
agents.
This open access book provides a broad range of insights on market
engineering and information management. It covers topics like
auctions, stock markets, electricity markets, the sharing economy,
information and emotions in markets, smart decision-making in
cities and other systems, and methodological approaches to
conceptual modeling and taxonomy development. Overall, this book is
a source of inspiration for everybody working on the vision of
advancing the science of engineering markets and managing
information for contributing to a bright, sustainable, digital
world. Markets are powerful and extremely efficient mechanisms for
coordinating individuals' and organizations' behavior in a complex,
networked economy. Thus, designing, monitoring, and regulating
markets is an essential task of today's society. This task does not
only derive from a purely economic point of view. Leveraging market
forces can also help to tackle pressing social and environmental
challenges. Moreover, markets process, generate, and reveal
information. This information is a production factor and a valuable
economic asset. In an increasingly digital world, it is more
essential than ever to understand the life cycle of information
from its creation and distribution to its use. Both markets and the
flow of information should not arbitrarily emerge and develop based
on individual, profit-driven actors. Instead, they should be
engineered to serve best the whole society's goals. This motivation
drives the research fields of market engineering and information
management. With this book, the editors and authors honor Professor
Dr. Christof Weinhardt for his enormous and ongoing contribution to
market engineering and information management research and
practice. It was presented to him on the occasion of his sixtieth
birthday in April 2021. Thank you very much, Christof, for so many
years of cooperation, support, inspiration, and friendship.
Shedding new light on the human side of big data through the lenses
of emotional and social intelligence competencies, this book
advances the understanding of the requirements of the different
professions that deal with big data. It also illustrates the
empirical evidence collected through the application of the
competency-based methodology to a sample of data scientists and
data analysts, the two most in-demand big data jobs in the labor
market. The book provides recommendations for the higher education
system to offer better designed curricula for entry-level big data
professions. It also offers managerial insights in describing how
organizations and specifically HR practitioners can benefit from
the competency-based approach to overcome the skill shortage that
characterizes the demand for big data professional roles and to
increase the effectiveness of the selection and recruiting
processes.
Ubiquitous commerce (u-commerce) creates a dynamic convergence of
the physical and digital, producing Web-based wireless and
next-generation technologies in ways that generate new levels of
convenience and value for buyers and sellers. Ubiquitous Commerce
for Creating the Personalized Marketplace: Concepts for Next
Generation Adoption provides a compendium of definitions and
explanations of concepts and processes within u-commerce, as well
as research targets, objectives, techniques, and methodologies.
This Handbook of Research contains a collection of chapters
authored by leading international experts, offering an in-depth
description of key terms and concepts related to different areas,
issues, and trends in u-commerce and technologies in modern
organizations worldwide.
Geared towards technical professionals, marketing managers,
finance/business strategists, law/policy makers, and educators
whose work involves e-commerce, this unique book provides a clear
overview of the legal and public policy issues associated with
computer networks and electronic transaction and security. It
identifies various forms of potential legal and commercial
liability, and advises what legal claims may be raised, by whom,
and the potential impact of these claims. Methods to reduce or
eliminate liability are discussed, offering practical, operational
guidance to professionals. The book also describes the legal rights
of computer system and electronic commerce operators that can be
applied to help preserve security and to recover in the event that
security is breached.
Popular among online shoppers, comparison-shopping provides a new
sales channel for small to medium enterprises to contend with brand
name vendors. ""Comparison-Shopping Services and Agent Designs""
provides a collection of comprehensive research articles on the
latest technologies involved with online consumer services. This
""Premier Reference Source"" provides e-commerce and agent
technology researchers, academicians, and practitioners with a
useful overview as well as references to the latest advancements in
the field.
As the Internet becomes increasingly interconnected with modern
society, the transition to online business has developed into a
prevalent form of commerce. While there exist various advantages
and disadvantages to online business, it plays a major role in
contemporary business methods. Improving E-Commerce Web
Applications Through Business Intelligence Techniques provides
emerging research on the core areas of e-commerce web applications.
While highlighting the use of data mining, search engine
optimization, and online marketing to advance online business,
readers will learn how the role of online commerce is becoming more
prevalent in modern business. This book is an important resource
for vendors, website developers, online customers, and scholars
seeking current research on the development and use of e-commerce.
This book examines issues and implications of digital and social
media marketing for emerging markets. These markets necessitate
substantial adaptations of developed theories and approaches
employed in the Western world. The book investigates problems
specific to emerging markets, while identifying new theoretical
constructs and practical applications of digital marketing. It
addresses topics such as electronic word of mouth (eWOM),
demographic differences in digital marketing, mobile marketing,
search engine advertising, among others. A radical increase in both
temporal and geographical reach is empowering consumers to exert
influence on brands, products, and services. Information and
Communication Technologies (ICTs) and digital media are having a
significant impact on the way people communicate and fulfil their
socio-economic, emotional and material needs. These technologies
are also being harnessed by businesses for various purposes
including distribution and selling of goods, retailing of consumer
services, customer relationship management, and influencing
consumer behaviour by employing digital marketing practices. This
book considers this, as it examines the practice and research
related to digital and social media marketing.
Technology is continuously advancing and changing the way aspects
of business are performed. The implementation of mobile business
transactions to acquire various types of goods has changed the
landscape of consumerism. Apps Management and E-Commerce
Transactions in Real-Time is a timely research publication that
features the latest scholarly trends, issues, and implications of
the use of a new technological forum in electronic buying and
selling. Including extensive coverage on a number of topics and
perspectives such as social networks, customer satisfaction, and
cloud computing, this book is ideally designed for researchers,
academicians, and students seeking current research on mobile
solutions in business deals.
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